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digital marketing specialist

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LIFE LINE HUMAN RESOURCE

Key ResponsibilitiesDevelop and implement comprehensive social media strategies aligned with brand and business goals.  Manage and grow social media accounts across platforms such as Instagram, LinkedIn, Facebook, X (Twitter), TikTok, and YouTube.  Create and manage content calendars, campaign plans, and posting schedules.  Collaborate with designers, videographers, and content writers to produce high-quality content.  Monitor social media trends, platform updates, and competitor activities.  Plan and execute paid social media campaigns in coordination with the marketing team.  Track, analyze, and report on performance metrics including reach, engagement, leads, and conversions.  Engage with audiences by responding to comments, messages, and reviews in a timely manner.  Ensure brand voice, tone, and visual consistency across all social platforms.  Support influencer marketing and collaboration campaigns where required. Required Skills &amp; Competencies  Strong understanding of social media strategy, content marketing, and audience engagement.  Hands-on experience with social media management and analytics tools.  Ability to interpret data and optimize campaigns based on insights.  Excellent copywriting and storytelling skills.  Creative thinking with attention to detail.  Strong time management and multitasking abilities. Qualifications &amp; Experience  Bachelor&rsquo;s degree in Marketing, Communications, Media, or a related field.  2&ndash;4 years of experience as a Social Media Executive, Strategist, or similar role.  Proven experience managing brand or business social media accounts.  Experience in the UAE or GCC market is preferred. Preferred Attributes  Experience with paid social media advertising (Meta, LinkedIn, TikTok Ads).  Knowledge of influencer marketing and content collaborations.  Familiarity with tools such as Hootsuite, Buffer, Sprout, Meta Business Suite, or similar.  Basic understanding of graphic/video tools (Canva, Adobe, CapCut, etc.).Job Type: Full-timePay: From AED3,000.00 per monthApplication Question(s):<ul><li>your expected salary? </li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>managing brand or business social media accounts.: 4 years (Required)</li><li> Social Media Executive, Strategist: 4 years (Required)</li></ul>Language:<ul><li>Arabic (Required)</li></ul>

Social Media Strategist

Logifuture

<div>
 
 We are expanding our expertise with this exciting opportunity for an experienced TikTok Specialist to join our growing team. Selected candidate will join a formidable team of passionate marketeers, community managers, creatives, writers and content creators/curators. Tasked with owning and growing our B2C brand&rsquo;s TikTok presence through native, high-performing content that builds brand relevance and drives business outcomes.
 
 
 
 
 
 
 Responsibilities
 
 
 
 
 
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 Develop a TikTok-first content strategy aligned with brand values and market-specific culture.
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 Identify trends, formats, and sounds early and adapt them for the brand.
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 Ideate, script, and brief TikTok campaigns, working with creators, editors, and in-house colleagues to produce cutting edge content.
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 Optimise hooks, captions, hashtags, and posting times as part of a consistent posting cadence.
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 Monitor performance and iterate based on insights. Run structured content experiments.
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 Weekly and monthly channel reports with clear learnings and recommendations, delivering against KPI framework to include key metrics for views &amp; reach, average watch time, follower growth, engagement (shares, saves, comments), and brand conversion KPIs.
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 Build communities of influencers and recruit a brand squad, jumping on trends, curating grass roots hype accounts, while sourcing and managing UGC campaigns.
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 </ul>
 
 
 
 
 
 Requirements
 
 
 
 
 
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 Proven experience growing TikTok accounts and communities.
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 Deep understanding of TikTok trends, formats, and algorithms.
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 Track record of producing or managing successful short-form video content.
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 Strong creative writing and storytelling skills in English.
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 Paid TikTok Ads experience and a finger on the pulse of platform dynamics, tech and feature advancements.
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 A thorough understanding of the sports landscape and a fervent passion for delivering topical, relevant and engaging content that taps into trending conversations.
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 Experience with brands related to sports and or iGaming is preferred but not essential.
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 </ul>
 
 
 
 
 
 Benefits
 
 
 
 
 
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 Private health insurance.
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 Company wide social and team building activities.
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 Hybrid &amp; Remote work arrangements.
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 Flexible working hours.
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 Training and Development opportunities.
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 </ul>
 
 
 
 
 
 
 Logifuture operates across seven countries, with headquarters in Malta and additional offices in the UK (London), Italy (Parma &amp; Lecce), Austria (Innsbruck), Serbia (Kragujevac), Romania (Bucharest) and UAE (Dubai). The majority of our roles listed on our careers page are not restricted by location, giving prospective employees the flexibility to choose any of our offices. Furthermore, we also collaborate with consultants based outside these locations, broadening our talent pool and allowing us to remain agile and competitive in the global market.
 
 
 
 
 
 
 
 
 
 In addition at Logifuture we embrace equality and diversity. We do not discriminate and our values of delivering results together support this statement. We are determined to foster an inclusive environment where everyone feels valued, heard, and empowered to contribute their unique skills and experiences.
 
 
 
</div>

TikTok Specialist

District Experts Decorations Design and Fitout

We are looking for a creative and results-driven Social Media Specialist with at least 3 years of hands-on experience in the UAE market to manage and grow our brand&rsquo;s digital presence across multiple platforms.Job Responsibilities:<ul><li>Develop, plan, and execute social media strategies aligned with overall brand and business goals</li><li>Create, curate, and schedule engaging content including text, images, videos, reels, and stories</li><li>Manage and maintain company profiles on Instagram, Facebook, TikTok, X (Twitter), LinkedIn, and other relevant platforms</li><li>Monitor social media trends, platform updates, and competitor activities within the UAE market</li><li>Engage with followers by responding to comments, messages, and mentions in a timely and professional manner</li><li>Analyze social media performance metrics (reach, engagement, conversions) and prepare regular reports</li><li>Optimize content and campaigns based on analytics and insights</li><li>Collaborate with marketing, design, and content teams to ensure consistent brand messaging</li><li>Manage and optimize social media advertising campaigns (if applicable)</li><li>Maintain brand voice, tone, and visual identity across all platforms</li><li>Handle online reputation management and community moderation</li></ul>Requirements:<ul><li>Minimum 3 years of social media experience in the UAE</li><li>Must have UAE Driving License</li><li>Strong understanding of the UAE digital landscape and audience behavior</li><li>Proven experience managing multiple social media platforms</li><li>Excellent communication and content creation skills</li><li>Ability to analyze data and turn insights into actionable strategies</li></ul>Job Type: Full-time

Social Media Specialist

Eden Harbour Real Estate

<div>
 
 
 Company Description
 
 
 
 
 
 
 Eden Harbour Real Estate is a start up boutique brokerage that specialise in Dubai Harbour and Emaar Beachfront. With a focus on these two prime locations, the agency is built by one of the area&rsquo;s most established and influential specialists
 
 
 
 
 
 
 Role Description
 
 
 
 
 
 
 *NO FREELANCERS - THIS IS AN IN HOUSE ROLE ONLY*
 
 
 
 
 
 This is a full-time, on and off site role based in Dubai for a Content Creator &amp; Marketing Manager
 
 
 
 
 
 You will manage both the company&rsquo;s and the founder&rsquo;s social accounts (Instagram, YouTube), owning strategy, policy and day‑to‑day execution. Deliverables include a social policy and high‑level strategy for both accounts, a content calendar, daily community management, and weekly performance reporting
 
 
 
 
 
 You will monitor global trends, grow followers across Instagram and YouTube, liaise with the videographer to plan and execute shoots, and set Instagram content and styling standards. On the marketing side you will coordinate with the graphic designer to ensure visual coherence across all channels
 
 
 
 
 
 
 Key responsibilities
 
 
 
 
 
 <ul>
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 Manage freelance creative resources (graphic designer, videographer, photographer).
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 Develop and implement social media and content strategy aligned with brand and business goals.
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 Produce and publish high‑quality content: short‑form video, photography, captions, stories and reels.
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 Maintain the content calendar and platform‑specific posting schedules.
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 Run and optimise paid and organic social campaigns (A/B testing, targeting).
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 Monitor performance and deliver weekly reports with clear, actionable insights.
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 Engage the community: respond to messages/comments and grow follower loyalty.
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 Coordinate with internal teams for listings, shoots and promotional activity.
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 </ul>
 
 
 
 
 
 Qualifications
 
 
 
 
 
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 Previous experience in real‑estate marketing is non‑negotiable.
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 Proven social media marketing and SMO skills.
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 Keeps up‑to‑date with social, creative and property market trends and applies them to strategy.
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 Experience using AI tools to enhance content production, personalisation and optimisation.
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 Demonstrable ability to create and execute effective content strategies.
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 Proficient in analysing social media analytics and performance metrics.
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 Experience growing and managing engaged social communities.
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 Comfortable working on‑site and collaborating across teams.
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 </ul>
</div>

Content Creator & Marketing Manager

Medspace Medical Centre

<div>Social Media Content Creator &amp; Videographer (Healthcare)
Dubai, UAE | Premium Medical &amp; Wellness Clinic
We are a high-end medical clinic in Dubai focused on excellence, innovation, and an elevated patient experience. As we continue to grow, we are looking for a creative and strategic Social Media Content Creator &amp; Videographer to elevate our digital presence and strengthen our brand visibility.
This role is ideal for someone who understands luxury branding, healthcare communication, and high-quality visual storytelling.
Key Responsibilities<ul><li>Develop and execute social media content strategy aligned with clinic branding</li><li>Film and edit high-quality videos (Reels, TikTok, YouTube Shorts, interviews, educational content)</li><li>Capture in-clinic footage, doctor presentations, patient testimonials (when applicable)</li><li>Create engaging content for Instagram, LinkedIn, and other relevant platforms</li><li>Plan monthly content calendars and campaigns</li><li>Work closely with doctors and management to translate medical topics into engaging content</li><li>Ensure all content aligns with DHA regulations and ethical marketing standards</li><li>Monitor performance analytics and optimize content strategy</li></ul> 
Requirements 
Requirements<ul><li>Proven experience in social media content creation (portfolio required)</li><li>Strong videography and video editing skills</li><li>Experience in healthcare, aesthetics, wellness, or luxury brands is a strong advantage</li><li>Understanding of branding, storytelling, and audience engagement</li><li>Ability to work independently and proactively generate content ideas</li><li>Knowledge of trends across Instagram, TikTok, and LinkedIn</li><li>Professional presence when working with medical professionals and patients</li></ul> 
Benefits 
What We Offer<ul><li>Opportunity to build and shape a premium medical brand</li><li>Creative freedom within a professional environment</li><li>Competitive salary package</li><li>Long-term growth opportunity within a fast-growing clinic</li></ul>
If you are passionate about storytelling, visual excellence, and building impactful healthcare brands, we would love to hear from you.</div>

Social Media Manager

Saatchi & Saatchi ME

<div>
 
 Company Description
 
 
 
 Saatchi &amp; Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company with 114 offices in 67 countries and over 6500 employees. Saatchi &amp; Saatchi is part of the Publicis Groupe, the world&rsquo;s third largest communications group We are a full service, integrated communications network and we work with 6 of the top 10 and over half of the top 50 global advertisers. We&rsquo;re in the business of getting people to fall in love with our clients&rsquo; products and services. We have an unshakeable spirit and unbeatable attitude that Nothing is Impossible, a concept we apply to all our clients and work. We believe in effecting positive change through creativity, always. While we seek out the most brilliant minds to help us on our quest, we&rsquo;re also passionate about nurturing the best talent from within. Which is why when you join us, your journey can be one of continuous evolution.
 
 
 
 Overview
 
 
 
 The graphic designer is responsible for creating visual designs for various mediums such as print, digital, and broadcast. They create designs that effectively communicate the message and goals of the campaign while also resonating with the target audience. This may include creating layouts, typography, illustrations, and infographics. Additionally, they may create and maintain design guidelines, oversee production and ensure that designs are technically and visually accurate, as well as ensuring that the designs are delivered on time.
 
 
 The Graphic Designer collaborates with other members of the creative team, such as copywriters and art directors, while overseeing and mentoring junior designers.
 
 
 
 Responsibilities
 
 
 
 
 Main Tasks
 
 
 
 
 Technical &amp; Product
 
 
 
 The Designer is responsible for the conceptualising and designing of digital content across a variety of asset types. This role will partner closely with a dedicated Digital Content Strategist and collaborate with the media team to deliver high-quality agile digital content. This role will allow for ample autonomy to shape the various types of content that is served up to our multiple audiences. This Designer will be responsible for the development of all agile content and ensure timely and quality delivery of said content.
 
 
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 Working independently on &ldquo;design only&rdquo; projects
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 Producing websites and mobile apps based on wireframes
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 Taking care of a project from the concept phase to the realization phase
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 Collaborating with other super talented team members
 
 
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 </ul>
 
 Business Acumen &amp; Operational Efficiency
 
 
 
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 Designing and producing online content, including social media, display banners and art direct still/video shoots.
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 Collaborating with media teams to ensure that all designs align with the brand image
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 Ensuring consistency in designs and content across all company platforms.
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 Reviewing product positioning and online marketing content to identify room for improvement
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 Working with developers to oversee the smooth implementation of content
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 Working from scamps or, on pure design-led projects, creating a range of cross-platform design work. Create designs that drive user acquisition and retention metrics across all channels
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 Working collaboratively with Creatives, UX or Developers to deliver digital output of the highest quality and to brief
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 Staying up to date with emerging digital trends and culture and using these to make recommendations to SC
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 Articulating and presenting creative ideas/treatments
 
 
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 </ul>
 
 Qualifications
 
 
 
 
 Education and Experience Required
 
 
 
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 3-5 years experience as a Graphic Designer in an agency
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 Ability to design overall creative test assets incl. aesthetics, typography, color, brand, iconography, imagery, layout and concept sophistication (Owner of the brand&rsquo;s VBL &ndash; Visual Brand Language/Design Guidelines)
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 Work across asset types (static, video, animation); review existing content and identify how to pivot into &ldquo;testable&rdquo; assets
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 Comfortable challenging content strategist and brand team and asking the right questions to push work forward
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 Strong conceptual, composition, photo art direction and ideation skills &ndash; digitally native, understand what works in key digital platforms, yet able to think about the overall design and voice to break through anywhere
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 Well-versed in best practices for various digital social media deliverables &ndash; video and display
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 Detail-oriented &ndash; very diligent about keeping track of and properly naming files and versions based on the quick turn changes coming out of the daily check ins
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 Digital portfolio that showcases a variety professional design projects. The ideal candidate will have digital, social, web, and motion.
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 Hands-on experience with creative graphic production design software and image editing software (e.g., InDesign, Photoshop and Adobe Illustrator, After Effects)
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 Basic knowledge of HTML and banner development
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 Critical Thinking / using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to opportunities
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 Ability to manage multiple creative projects
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 Have a good understanding of digital design
 
 
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 </ul>
 
 Additional Information
 
 
 
 R-2388P-2678
</div>

Designer (Freelancer)

Explore 441+ Content strategist in Dubai this March. Find roles across top companies and apply now to boost your career.

441 content strategist jobs In Dubai

Social Media Strategist

TikTok Specialist

Social Media Specialist

Content Creator & Marketing Manager

Social Media Manager

Designer (Freelancer)

Designer (Freelancer)