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customer marketing manager

METRO Türkiye

<div>
 <p>
  METRO is a global food company which inspires the gastronomy sector in more than 30 countries with 678 stores serving more than 17 million customers all around the world!
 </p>
 <p>
  With its 34 years presence in our country, METRO T&uuml;rkiye is operating in 20 cities, with 36 stores and 4.500 employees.
 </p>
 <p>
  We are a purpose driven company; we value Turkish cuisine, develop our community by supporting our chefs, leading the market with several sustainability projects, diverse and inclusive structure, digitalization projects, agile innovative approaches and inspire the sector.
 </p>
 <p>
  METRO T&uuml;rkiye is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, color, religion, sex, national origin, sexual orientation, disability, or gender identity.
 </p>
 <p>
  We are looking for a Consumer Marketing Manager for our new brand
  <strong>
   Bonveno
  </strong>
  . Bonveno is a new generation retail initiative that offers solutions beyond grocery shopping to its customers. This position will be reporting to General Manager of Bonveno.
 </p>
 <p>
  <strong>
   &Idot;&scedil; Tan&inodot;m&inodot;
  </strong>
 </p>
 <ul>
  <li>
   Design and execute integrated marketing campaigns that attract and engage convenience market shoppers,
  </li>
  <li>
   Oversee all customer touchpoints, including social media, flyers, offline and online platforms, loyalty programs and in-store activations,
  </li>
  <li>
   Lead the customer experience journey from store entry to checkout, ensuring consistency and excellence across all formats,
  </li>
  <li>
   Collaborate closely with cross-functional teams (Sales, Trade Marketing, Operations) to align marketing initiatives with promotions, pricing, and assortment strategies in order to drive traffic, conversion and loyalty,
  </li>
  <li>
   Manage weekly/monthly promotional calendars, ensuring effective communication to maximize traffic and sales uplift,
  </li>
  <li>
   Conduct shopper insight analysis and track consumer behavior to inform decision-making and optimize marketing investments,
  </li>
  <li>
   Coordinate with external agencies, creative partners and media to deliver impactful campaigns.
  </li>
  <li>
   Monitor and control marketing budgets, ensuring efficiency and ROI.
  </li>
 </ul>
 <p>
  <strong>
   Nitelikler
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Business Administration or related field. MBA is a plus,
  </li>
  <li>
   At least 7 years of experience in retail marketing, preferably in food retail or FMCG with 5 years in a managerial role,
  </li>
  <li>
   Strong knowledge of shopper marketing, customer loyalty programs and digital marketing,
  </li>
  <li>
   Solid understanding of retail KPIs (traffic, conversion, basket size, frequency),
  </li>
  <li>
   Data driven mindset with ability to translate numbers and insights into actionable strategies,
  </li>
  <li>
   Excellent communication, leadership, and project management skills,
  </li>
  <li>
   Fluent in English (written and spoken).
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Ek Bilgiler
  </strong>
 </p>
 <p>
  Head Office Working Model is Hybrid in METRO, We're working remotely on Fridays. You can work from anywhere on that day!
 </p>
</div>


Consumer Marketing Manager (Bonveno)

Diageo

<div><div>Job Description :</div><div>
Reserve Brands Sales Manager</div><div></div><div>
Who We Are</div><div>
We are on a journey to reloading and renewing the socialization and celebration heritage of this land for generations to come.</div><div></div><div>
We strive to establish ourselves as the top-performing, reputable consumer products company in Turkey.</div><div></div><div>
What about the role?</div><ul><li>
The Luxury Division team focus on super-premium and luxury led opportunities across the discerning on-trade&amp; off-trade, demonstrating industry leadership in both volume driving and brand building activity. Discerning Trend Leading Influencer accounts are icons within the trade and build a halo for Diageo Luxury portfolio</li><li>
You would be responsible for implementation of strategies and supervising the execution of Commercial plans to consistently deliver Sales, distribution, execution quality within approved budgets &amp; resources. You would lead and influence the partner&rsquo;s Customer Marketing team in planning, coordinating, supervising company and customer &ndash; initiated programs consistent with the Commercial strategies.</li></ul><div></div><div>
What you will be doing?</div><ul><li>
You will develop Diageo Reserve brand stories, plans, priorities and internal sales target working with the sales and marketing teams to activate these plans in a commercially viable manner whilst building brand equity, (All processes will be carried out in full compliance with competition law)</li><li>
You will develop a solid understanding of Diageo Reserve Channel customer base (universe, positioning, value chain, constraints, ambition) spending time in trade with account manager to develop efficient and adapted tools</li><li>
You will provide regular reporting and evaluation (monthly channel/marketing meetings) to ensure that no activity delivers against agreed internal KPI&rsquo;s, business objectives and expected ROI</li><li>
Making recommendations and including in category TP plans with detailed analysis of data from sources such as AC Nielsen and Vision Plus, which are two of the sources measuring our market situation</li><li>
Brand &amp; Business Development: work closely with Marketing team for the alignment of brand strategies by channel / occasion, oversee Sales team&rsquo;s efficient and effective execution/implementation of trade programs, 365 Essentials, and promotions in the covered stores. Ensure that the team meets standards set in the Commercial annual plans in line with competition laws</li><li>
You will be in charge to the creation of customer facing presentations, assisting and contributing to sales tenders/ new business and activations pitching</li><li>
You will ensure on-trade events coordination support (inc. time in field) working in conjunction with the sales managers, event team and event manager, brand managers and external agencies</li><li>
You will bring design briefs to agency partners for development of asset/POSM creation, and you will ensure efficient POSM management (stock levels, storage and logistics)</li><li>
You will be in charge of creating dashboards to supervise A&amp;P budget&amp;NSA (discounts, investments etc.) and managing spend (in collaboration with both sales and marketing)</li><li>
Act / be role model as a senior team member of S&amp;D team to perform leadership codes of Diageo to pursue the &ldquo;celebrate life&rdquo; purpose with open communication, sense of ownership &amp; agility</li></ul><div></div><div>
What we are looking for</div><ul><li>
Bachelor&rsquo;s Degree required</li><li>
Minimum 4 years of proven experience in sales and/or customer/trade marketing areas, min. 8 years experience in total</li><li>
Experience in the luxury&amp;hospitality&amp;tourism industry is a PLUS, not a MUST</li><li>
Considerable drive, energy, leadership and focus to sufficiently energize the internal and external resources of the company to execute</li><li>
Understands how the total sales organization operates and how to drive effectiveness.</li><li>
Ability to build relationships and work collaboratively internally and externally with good influential and negotiation skills.</li><li>
Strong analytical, presentation and project management skills.</li><li>
Experience in premium outlet &amp; portfolio management with good understanding of HNWI F&amp;B insights</li></ul><div></div><div><br>
Diversity statement:</div><div>
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more. Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.</div><div></div><div><br>
Feel inspired? Then this may be the opportunity for you.</div><div></div><div>
Worker Type :</div>
Regular<div></div><div>
Primary Location:</div>
MeyDiageo Istanbul Head Office<div></div><div>
Additional Locations :</div><div></div><div>
Job Posting Start Date :</div>
2025-02-06</div>

Reserve Brands Sales Manager

Mey Diageo

<div>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 <strong>
  Reserve Brands Sales Manager
  <br/>
  <br/>
 </strong>
 <strong>
  Who We Are
  <br/>
  <br/>
 </strong>
 We are on a journey to reloading and renewing the socialization and celebration heritage of this land for generations to come.
 <br/>
 <br/>
 We strive to establish ourselves as the top-performing, reputable consumer products company in Turkey.
 <br/>
 <br/>
 <strong>
  What about the role?
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   The Luxury Division team focus on super-premium and luxury led opportunities across the discerning on-trade&amp; off-trade, demonstrating industry leadership in both volume driving and brand building activity. Discerning Trend Leading Influencer accounts are icons within the trade and build a halo for Diageo Luxury portfolio
  </li>
  <li>
   You would be responsible for implementation of strategies and supervising the execution of Commercial plans to consistently deliver Sales, distribution, execution quality within approved budgets &amp; resources. You would lead and influence the partner&rsquo;s Customer Marketing team in planning, coordinating, supervising company and customer &ndash; initiated programs consistent with the Commercial strategies.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What you will be doing?
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   You will develop Diageo Reserve brand stories, plans, priorities and internal sales target working with the sales and marketing teams to activate these plans in a commercially viable manner whilst building brand equity, (All processes will be carried out in full compliance with competition law)
  </li>
  <li>
   You will develop a solid understanding of Diageo Reserve Channel customer base (universe, positioning, value chain, constraints, ambition) spending time in trade with account manager to develop efficient and adapted tools
  </li>
  <li>
   You will provide regular reporting and evaluation (monthly channel/marketing meetings) to ensure that no activity delivers against agreed internal KPI&rsquo;s, business objectives and expected ROI
  </li>
  <li>
   Making recommendations and including in category TP plans with detailed analysis of data from sources such as AC Nielsen and Vision Plus, which are two of the sources measuring our market situation
  </li>
  <li>
   Brand &amp; Business Development: work closely with Marketing team for the alignment of brand strategies by channel / occasion, oversee Sales team&rsquo;s efficient and effective execution/implementation of trade programs, 365 Essentials, and promotions in the covered stores. Ensure that the team meets standards set in the Commercial annual plans in line with competition laws
  </li>
  <li>
   You will be in charge to the creation of customer facing presentations, assisting and contributing to sales tenders/ new business and activations pitching
  </li>
  <li>
   You will ensure on-trade events coordination support (inc. time in field) working in conjunction with the sales managers, event team and event manager, brand managers and external agencies
  </li>
  <li>
   You will bring design briefs to agency partners for development of asset/POSM creation, and you will ensure efficient POSM management (stock levels, storage and logistics)
  </li>
  <li>
   You will be in charge of creating dashboards to supervise A&amp;P budget&amp;NSA (discounts, investments etc.) and managing spend (in collaboration with both sales and marketing)
  </li>
  <li>
   Act / be role model as a senior team member of S&amp;D team to perform leadership codes of Diageo to pursue the &ldquo;celebrate life&rdquo; purpose with open communication, sense of ownership &amp; agility
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What We Are Looking For
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Bachelor&rsquo;s Degree required
  </li>
  <li>
   Minimum 4 years of proven experience in sales and/or customer/trade marketing areas, min. 8 years experience in total
  </li>
  <li>
   Experience in the luxury&amp;hospitality&amp;tourism industry is a PLUS, not a MUST
  </li>
  <li>
   Considerable drive, energy, leadership and focus to sufficiently energize the internal and external resources of the company to execute
  </li>
  <li>
   Understands how the total sales organization operates and how to drive effectiveness.
  </li>
  <li>
   Ability to build relationships and work collaboratively internally and externally with good influential and negotiation skills.
  </li>
  <li>
   Strong analytical, presentation and project management skills.
  </li>
  <li>
   Experience in premium outlet &amp; portfolio management with good understanding of HNWI F&amp;B insights
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Diversity Statement
  <br/>
  <br/>
 </strong>
 Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this. We embrace diversity in the broadest possible sense. This means that you&rsquo;ll be welcomed and celebrated for who you are just by being you. You&rsquo;ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more. Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.
 <br/>
 <br/>
 Feel inspired? Then this may be the opportunity for you.
 <br/>
 <br/>
 <strong>
  Worker Type
  <br/>
  <br/>
 </strong>
 Regular
 <br/>
 <br/>
 <strong>
  Primary Location:
  <br/>
  <br/>
 </strong>
 MeyDiageo Istanbul Head Office
 <br/>
 <br/>
 <strong>
  Additional Locations :
  <br/>
  <br/>
 </strong>
 <strong>
  Job Posting Start Date
  <br/>
  <br/>
 </strong>
 2025-02-06
</div>


Mattel, Inc.

<div><b>Company Description</b><p><b><br>
CREATIVITY IS OUR SUPERPOWER.</b> It&rsquo;s our heritage and it&rsquo;s also our future. Because we don&rsquo;t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard&mdash;when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.</p><b><br>
Job Description</b><p><b><br>
In this position you will be part of the Mattel Turkey Marketing Team located in Istanbul.</b><br>
<b>
</b><br>
<b>What Your Impact Will Be:</b></p><p>
We are seeking a dynamic and enthusiastic Customer Marketing Manager with a passion for toys to join our team. The successful candidate will be responsible for developing and executing omnichannel marketing strategies that enhance product visibility, support new product launches, and drive successful campaigns. This role requires a blend of creativity, strategic thinking, and a deep understanding of both online and offline customer engagement.</p><p><b>
Key Responsibilities:</b></p><ul><li>
Omnichannel Marketing Strategy:<br>
Develop and implement comprehensive marketing strategies that effectively integrate online and offline channels to drive customer engagement and sales in line with yearly marketing calendar</li><li>
Product Visibility:<br>
Enhance the visibility of our product lines across various channels, ensuring that our toys are prominently featured in both digital and physical retail environments.</li><li>
New Product Launches:<br>
Lead the marketing efforts for new product launches, coordinating with cross-functional teams to create impactful launch campaigns that resonate with our target audience.</li><li>
Campaign Management:<br>
Design, execute, and optimize marketing campaigns across multiple platforms, including social media, e-retail platforms, in-store promotions, and events, to maximize reach and effectiveness.</li><li>
Partnership Development:<br>
Establish and maintain relationships with key retail partners, online platforms, and other stakeholders to ensure cohesive and effective marketing efforts.</li><li>
Budget Management:<br>
Manage the marketing budget for assigned projects, ensuring that all campaigns are delivered on time and within budget.</li></ul><br>
<b>
Qualifications</b><p><b><br>
What We&rsquo;re Looking For:</b></p><ul><li>
Customer Marketing Understanding</li><li>
Creative Asset Development &amp; Localization (understanding the regional assets and adaptation of these assets in the light of local insights)</li><li>
Lead agency briefs, collaborate with creative agency to prepare and execute effective creatives across different media channels</li><li>
Strong understanding of both digital and traditional marketing channels.</li><li>
Excellent project management skills with the ability to manage multiple initiatives simultaneously.</li><li>
Exceptional communication and interpersonal skills.</li><li>
Deep enthusiasm for toys and a passion for creating magical experiences for customers.</li><li>
Flexible and determined approach to your work is vital.</li><li>
Positive can-do-will-do attitude</li></ul><p><b>
Education &amp; Experience:</b></p><ul><li>
Masters&rsquo; degree, preferably in Marketing or Business Administration.</li><li>
Fluency in English including excellent communication and writing is a must</li><li>
Proven experience in developing and executing successful omnichannel marketing campaigns.</li><li>
2-4 years of experience in customer marketing, brand management, or a related field, preferably in the toy industry FMCG, licensed consumer good, apparel- or beauty industry.</li></ul><br>
<b>
Additional Information</b><p><b><br>
What It&rsquo;s Like To Work Here:</b></p><p>
We are a purpose-driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors</p><ul><li><b>
We collaborate</b> Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process, and our collective capabilities is our superpower.</li><li><b>
We innovate</b> At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.</li><li><b>
We execute</b> We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.<br>
</li></ul><p><b>Who We Are:</b></p><p>
Mattel is a leading global toy company and owner of one of the strongest catalogs of children&rsquo;s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas &amp; Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world&rsquo;s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.</p><p>
Visit us at https //jobs.mattel.com/ and www.instagram.com/MattelCareers .</p><p>
Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, individuals with disabilities, and those of all sexual orientations and gender identities.</p></div>

Customer Marketing Coordinator

Turk Telekom

<div>
 <p>
  We are looking for a Digital Merketing Specialist for (TV Services). The role is based in our Gayrettepe office with a hybrid working model (4 days on-site, 1 day remote)
 </p>
 <p>
  You can find Job description of the role and skills and experiments of ideal candidates as the following.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Description:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Growth and Revenue-Focused Marketing: Increase revenue and market share by achieving commercial targets such as new customer acquisition, upsell, and contracting through digital channels.
  </li>
  <li>
   Campaign Management: Design, create, and execute 360-degree marketing campaigns to meet business objectives; manage the entire campaign lifecycle and monitor performance.
  </li>
  <li>
   Conversion Rate Optimization (CRO): Analyze website and mobile application conversion rates, and lead optimization efforts through A/B testing, user experience (UX) enhancements, and other best practices.
  </li>
  <li>
   Performance Analysis &amp; Reporting: Measure campaign performance using analytical tools (Google Analytics GA4, Google Looker Studio, Adjust, Meta Ads Manager), prepare routine and ad-hoc reports, and present actionable insights.
  </li>
  <li>
   Market &amp; Competitor Analysis: Identify key opportunities in the market and industry by closely following market research, competitor analysis, and customer surveys.
  </li>
  <li>
   Digital Engagement: Drive communication and marketing initiatives to increase the penetration and adoption of digital services, applications, and value-added services among TV subscribers.
  </li>
  <li>
   Business Development: Create new revenue models by establishing and managing partnerships with third parties and overseeing the marketing processes for these collaborations.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications:
  </strong>
 </p>
 <ul>
  <li>
   Preferably a graduate from a reputable university in the field of Industrial Engineering, Management Engineering, Statistics, Economics, or a related discipline.
  </li>
  <li>
   2-3 years of experience in Digital Marketing, preferably within the telecommunication, banking, or subscription-based services sectors.
  </li>
  <li>
   Advanced knowledge and expertise in Google and Meta advertising platforms (Google Ads, Meta Ads Manager) and their communication ecosystems.
  </li>
  <li>
   Proven experience with performance measurement and analysis tools such as Google Analytics (GA4), Google Looker Studio, and Adjust.
  </li>
  <li>
   Experience in website user experience (UX), A/B testing, and Conversion Rate Optimization (CRO).
  </li>
  <li>
   (Preferred) Experience using customer engagement and personalization platforms like Insider.
  </li>
  <li>
   Analytical Skills: Strong analytical thinking, data interpretation, and problem-solving abilities.
  </li>
  <li>
   Personal Competencies: Prone to project-based work and effective teamwork. Target and result-oriented with strong time management, follow-up, and coordination skills. Ability to thrive in a dynamic, fast-paced work environment.
  </li>
  <li>
   Language and Software Skills: Advanced level of English and high proficiency in MS Office programs.
  </li>
 </ul>
 <p>
  Google ads, meta ads, Google Analytics, looker studio, insider, performance marketing specialist, Digital marketing specialist
 </p>
 <p>
  <br/>
 </p>
 <p>
  <u>
   &Ccedil;al&inodot;&scedil;an aday ayd&inodot;nlatma metnimiz i&ccedil;in:
  </u>
 </p>
 <p>
  https://turktelekomkariyer.com.tr/yasal-politikalar/aydinlatma-metni/
 </p>
</div>


Digital Marketing Specialist (TV Services)

Boyner Buyuk Magazacilik A.S.

<div>
 <p>
  <strong>
   Join Our Innovative Team at Boyner!
  </strong>
 </p>
 <p>
  Boyner, one of Turkey&rsquo;s leading retail brands with a rich history spanning decades, is dedicated to delivering outstanding shopping experiences and high-quality products to customers nationwide. As we continue our journey to redefine retail in the dynamic landscape, we are seeking a talented
  <strong>
   Growth Marketing Manager
  </strong>
  to shape our digital growth strategy and accelerate our brand&rsquo;s success.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Position Overview:
  </strong>
 </p>
 <p>
  As Growth Marketing Manager at Boyner, you will play a pivotal role in driving the commercial growth of Boyner.com.tr. Your core focus will be on analyzing daily and hourly sales data to rapidly develop and implement actions that increase customer engagement, conversion rates, and lifetime value, while also leading full-funnel optimization and improving key metrics like Unit Per Transaction (UPT). Leading the growth marketing functions, you will collaborate closely with the
  <strong>
   CRM, Campaign, Planning, Category, Digital Marketing, and business owner teams
  </strong>
  to ensure a holistic and impactful strategy. This role is central to achieving our e-commerce targets and requires a strong synergy with strategic partners like Hopi.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Develop and execute strategic growth marketing initiatives based on real-time sales data, focusing on couponing, campaign management, and on-site CRO tactics.
  </li>
  <li>
   Lead and mentor the growth marketing team, setting clear goals and monitoring performance to drive results.
  </li>
  <li>
   Work in close collaboration with cross-functional teams (CRM, Campaign, Planning, Category, business owners, etc.) to create and implement integrated growth strategies.
  </li>
  <li>
   Utilize
   <strong>
    Insider, Adjust, Google Analytics 4 (GA4),
   </strong>
   and
   <strong>
    Google Search Console
   </strong>
   to analyze the customer journey, conduct A/B tests, and continuously improve the user experience (UX).
  </li>
  <li>
   Partner with the CRM team to develop strategies for customer segmentation, frequency improvement, and loyalty programs.
  </li>
  <li>
   Manage strategic partnerships, including the collaboration with Hopi, to develop and execute segmented growth projects.
  </li>
  <li>
   Analyze and report on the performance (ROI, KPIs) of all marketing channels, ensuring budget optimization and data-driven decision-making.
  </li>
  <li>
   Monitor market trends, competitor activities, and consumer insights to proactively identify and capitalize on new growth opportunities.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications:
  </strong>
 </p>
 <ul>
  <li>
   University degree in Statistics, Mathematics, Engineering, Economics, Business Administration, or a related analytical field.
  </li>
  <li>
   Minimum 8+ years of experience in a growth marketing role, preferably within the e-commerce, retail, or FMCG sectors.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Advanced proficiency with:
  </strong>
 </p>
 <ul>
  <li>
   Marketing automation and push notification platforms (e.g.,
   <strong>
    Insider
   </strong>
   ).
  </li>
  <li>
   Mobile measurement partners (e.g.,
   <strong>
    Adjust
   </strong>
   ).
  </li>
  <li>
   Web analytics tools (
   <strong>
    Google Analytics 4, Google Search Console
   </strong>
   ).
  </li>
  <li>
   Proven experience with A/B testing methodologies and Conversion Rate Optimization (CRO).
  </li>
  <li>
   Strong analytical skills with a P&amp;L-oriented mindset and the ability to translate data into actionable insights.
  </li>
  <li>
   Deep understanding of CRM metrics such as customer segmentation, lifetime value, and purchase frequency.
  </li>
  <li>
   Excellent organizational, communication, and cross-functional collaboration skills.
  </li>
  <li>
   A fast, results-oriented, and problem-solving mindset with the ability to manage multiple projects simultaneously.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <em>
   Bu ilan sebebiyle yapaca&gbreve;&inodot;n&inodot;z ba&scedil;vurular arac&inodot;l&inodot;&gbreve;&inodot;yla toplanacak ki&scedil;isel verileriniz veri sorumlusu Boyner Holding A.&Scedil;.
  </em>
  <em>
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  <strong>
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  </strong>
  <em>
   linkinde bulunan &Ccedil;al&inodot;&scedil;an Aday&inodot; Ayd&inodot;nlanma Metni&rsquo;ni inceleyiniz
  </em>
 </p>
 <p>
 </p>
</div>


Growth Marketing Manager

Atlas Copco

<div><div><div><div><div><h1 class="jobSectionHeader"><b>Business Line Manager
</b></h1></div></div></div></div><div><div><div><div>Functional area: Marketing
</div></div></div></div><div><div><div><div>Country: Turkiye
</div></div></div></div><div><div><div><div>City: Istanbul
</div></div></div></div><div><div><div><div>Company name: Atlas Copco Makinalari Imalat AS
</div></div></div></div><div><div><div><div>Date of posting: Oct 3, 2025
</div></div></div></div><p></p><div><div><div><div><p>Atlas Copco is a Swedish company and Swedish human culture flows through the veins of our more than 50,000 employees operating in 180 countries. It has a strong family vibe with a warm respect for each individual and we strive for strong diversity. We also invest heavily in our customers, in the environment, ... but first and foremost in our own people. In this way, we provide a stimulating environment in which you can further develop your competencies on a daily basis. In addition, our family-friendly working atmosphere gives you space in your agenda planning, so that your work and private life can be combined as easily as possible.</p><br>
<p></p>
<p>
We are currently looking for a dynamic individual to further develop the Industrial Air Division in the market. The business environment is challenging with regards to competition &amp; existing strong customer base promising for further growth &amp; moving into new market segments.</p>
<p>
The Business Line Manager (BLM) is a senior leadership role within Atlas Copco, responsible for driving profitable growth of a business line, developing people, and strengthening customer relationships. Acting as both a strategist and hands-on leader, the BLM ensures that market potential is maximized through innovative solutions, sustainable practices, and a strong customer focus.</p><br>
<p></p>
<p>
The Business Line Manager should be ambitious with a growth oriented and entrepreneurial mindset and have strong strategic and executional skills.</p>
<ul>
<li>Achieve ambitious profitable growth targets with high focus on market share &amp; consolidated profitability</li>
<li>Lead, develop &amp; motivate an experienced sales, support team and distributors</li>
<li>Strong focus on developing the sales of &quot;new&quot; products - Interact with the division marketing to develop &amp; implement business marketing plans &amp; give feedback on product trends &amp; competition development</li>
<li>Contribute to the development of systems, sales tools &amp; training to achieve a competitive advantage in the market.</li>
<li>Empower &amp; grow the people in line with our corporate values &amp; guidelines in &ldquo;The Way We Do Things&rdquo;</li>
<li>Strongly represent market perspectives and ensure alignment with global objectives and prepare the business for future growth opportunities</li>
</ul>
<p>** BLM will report to the General Manager.</p>
<p>
** <b>City: </b>&#304;stanbul</p><br>
<p></p>
<p>
Your mission is to further grow the business in accordance with the divisional targets. While focusing on higher customer satisfaction, strive for better market penetration &amp; higher profitability</p><br>
<p></p>
<p><b>
Experience Requirements</b></p>
<ul><li>Engineering Degree in relevant fields, or equivalent</li></ul>
<ul><li>MBA, Business Management, Marketing, or Finance is highly valued</li></ul>
<ul><li>Advanced English proficiency</li></ul>
<ul><li>At least 5 years of proven sales &amp; marketing experiences in the Compressor industry and a proven track record of sustainable growth &amp; reaching targets</li></ul>
<ul><li>Knowledge of local market dynamics</li></ul>
<ul><li>An entrepreneurial growth mindset, taking ownership of driving business forward</li></ul>
<ul><li>Strong strategic, execution skills and conceptual thinking</li></ul>
<ul><li>Strong business &amp; commercial sense with the ability to analyze data to determine business trends</li></ul>
<ul><li>Proven experience in people management and leadership over large teams</li></ul>
<ul><li>Skilled in conflict resolution, coaching and team development</li></ul>
<ul><li>Ability to navigate in a matrix organization and influence stakeholders at multiple levels</li></ul>
<ul><li>Strong financial skills</li></ul>
<ul><li>A clear vision &amp; ability to achieve results from action plans derived from a solid strategic platform</li></ul><p></p><p><b><br>
Passionate people create exceptional things</b><br>
At Atlas Copco we believe in challenging the status quo, always looking for a better way. Our leading-edge technology enables us to innovate for a sustainable future.<br>
We believe that people make it happen and with us you are empowered to act. Your ideas can make a real difference and contribute to the quality of life for people everywhere.<br>
We offer a wide range of interesting job roles and many opportunities to grow. This is where it begins &ndash; Join us at the Home of Industrial Ideas.</p></div></div></div></div></div><p></p>

Business Line Manager

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