data analyst

data analyst, marketing

digital analytics specialist / senior specialist (growth) Jobs in Istanbul

digital analytics specialist / senior specialist (growth)

digital marketing & growth director Jobs in Istanbul

digital marketing & growth director

digital marketing and growth senior manager Jobs in Istanbul

digital marketing and growth senior manager

digital marketing analyst

Dream Games

<div>
 
 We are looking for a Data Analyst to work closely with our marketing team. You will play a crucial role in shaping our marketing strategies through data-driven insights. You will also collaborate with cross-functional teams to enhance user acquisition and improve the effectiveness of both performance and brand marketing campaigns.
 
 
 
 
 
 At Dream Games, all team members have a genuine chance to contribute to the final product and have an impact on the company. If you want to be a team member of a fast-growing company, you might be the person we are looking for!
 
 
 
 
 
 
 Responsibilities
 
 
 
 
 
 <ul>
 <li>
 Developing and implementing marketing analytics frameworks to measure campaign effectiveness
 </li>
 <li>
 Working closely with the Performance and Brand Marketing teams and providing strategic insights based on data analysis
 </li>
 <li>
 Performing ad-hoc analyses to guide marketing decisions
 </li>
 <li>
 Examining marketing performance and user conversion data funnel to identify opportunities to improve ROI
 </li>
 <li>
 Working with external and internal data teams to enhance the attribution framework
 </li>
 <li>
 Analyzing TV advertising campaigns' effectiveness, assessing differences in performance across markets
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 
 
 
 <ul>
 <li>
 Experience using other data analysis and visualization tools, such as SQL, Python, R, Looker, or similar software, is a plus
 </li>
 <li>
 Excel expertise is required
 </li>
 <li>
 Strong analytical skills to make data-driven decisions
 </li>
 <li>
 Excellent communication skills
 </li>
 <li>
 Passion and interest in games
 </li>
 <li>
 Understanding and appreciation of teamwork
 </li>
 </ul>
 
 
</div>

Data Analyst, Marketing

AXA Türkiye

<div>
 
 AXA is the leading insurance brand worldwide, with a presence in 54 countries, and 153,000 employees serving the needs of 105 million customers. We are transforming from payer to partner for our client, with a strong focus on risk prevention. We protect and advise our clients at every step in their lives, by offering products and services which satisfy their needs in the areas of insurance, personal protection, saving and asset management. As one of the largest global insurers, our purpose is to act for human progress by protecting what matters.
 
 
 
 
 
 Proud to be part of the AXA Group, a global insurance brand and a worldwide leader in financial services, AXA Insurance businesses across Turkey. AXA Sigorta was founded in 1968 headquartered in Istanbul and has regional offices in Turkey, and Turkish Republic of Northern Cyprus. Acting as a subsidiary of AXA Group it provides insurance, personal protection, savings and estate planning solutions for individuals, small or medium-sized businesses and large corporations in Turkey.
 
 
 
 
 
 For AXA Turkey, supporting diversity and inclusion values form an integral part of everything we do. For us, it&rsquo;s about bringing together the best talent, helping people to realise their full potential by being 100% themselves at work and delivering outstanding service to everyone &ndash; regardless of difference.
 
 
 
 
 
 
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s Degree
 </li>
 <li>
 Digital Savvy, Analytics, Curious about innovation and new Technologies
 </li>
 <li>
 At least 2 years experience in a Digital Marketing or related position is preferred
 </li>
 <li>
 To have knowledge about website application analysis tools (Google Analytics, SA360, Firebase, Meta Business Manager etc.), content strategy and SEO/SEM
 </li>
 <li>
 Preferably with a good command of English
 </li>
 <li>
 Good level of MS Office Applications
 </li>
 <li>
 Willing to work in a dynamic environment
 </li>
 </ul>
 
 
 
 
 
 
 Job Description:
 
 
 
 <ul>
 <li>
 Expected to lead website application management
 </li>
 <li>
 Follow up of digital execution and digital consumer trends
 </li>
 <li>
 Evaluate project processes, develop/follow timetables related to business objectives
 </li>
 <li>
 Optimization of lead management process, including media management, website design and A/B tests
 </li>
 <li>
 Lead reporting and performance analyses in digital campaigns
 </li>
 <li>
 Manage and optimize digital performance channels like Google (SEO/SEM)
 </li>
 <li>
 Manage and follow up the digital marketing campaigns and paid advertisement
 </li>
 <li>
 Monitoring CRM, e-mail, and digital platforms during/after marketing campaigns
 </li>
 </ul>
 
 
</div>

Digital Communication and Applications Specialist

clickzone - Growth Marketing Agency

<div>
 
 Clickzone is a data-driven growth marketing agency that specializes in driving measurable results for businesses. They offer a comprehensive suite of services, including performance marketing, SEO, growth marketing, and data analytics. By leveraging advanced data analysis and tailored strategies, Clickzone helps businesses achieve their goals and foster sustainable growth. Join them on the road to growth, where every step is built for success.
 
 
 Tasks
 
 <ul>
 
 <li>
 Conducting SEO activities across various search engines (Google, Yandex, Bing, etc.),
 </li>
 
 <li>
 Performing keyword analysis, on-page optimization, and link-building activities,
 </li>
 
 <li>
 Evaluating data from Google Search Console and Google Analytics,
 </li>
 
 <li>
 Conducting competitor analysis using essential SEO tools such as Semrush and Ahrefs,
 </li>
 
 <li>
 Measuring SEO performance on a site and page basis,
 </li>
 
 <li>
 Communicating with and managing content agencies,
 </li>
 
 <li>
 Conducting site speed optimization and technical SEO improvements,
 </li>
 
 <li>
 Preparing projects related to on-site improvements aimed at increasing organic traffic and monitoring client actions,
 </li>
 
 <li>
 Keeping track of updates in digital marketing, evaluating their impacts, and reporting them,
 </li>
 
 <li>
 Preparing daily, weekly, and monthly reports,
 </li>
 
 <li>
 Converting analyses and reports into presentations and delivering them.
 </li>
 
 </ul>
 
 Requirements
 
 <ul>
 
 <li>
 Bachelor&rsquo;s degree in relevant fields (e.g., Business Administration, Engineering, etc.),
 </li>
 
 <li>
 Proficiency in Google Docs and Sheets, with reporting experience preferred,
 </li>
 
 <li>
 At least 1 year of experience in SEO,
 </li>
 
 <li>
 Preferably experienced in coding languages such as .js, HTML, and Python,
 </li>
 
 <li>
 Strong command of English,
 </li>
 
 <li>
 Excellent communication skills,
 </li>
 
 <li>
 Strong analytical thinking and problem-solving abilities,
 </li>
 
 <li>
 Strategic thinking and change management skills,
 </li>
 
 <li>
 Strong planning, organization, and responsibility awareness.
 </li>
 </ul>
</div>

Seo Specialist

arabam.com

<div>
 
 
 We are looking for a Product Analyst.
 
 
 
 
 
 
 
 About the Company
 
 
 
 Arabam.com, the leading auto classifieds marketplace of Turkey, was established in 2000 and joined the iLab Holding family in 2016.
 
 
 
 
 
 The arabam.com team, working with the mission to make buying and selling vehicles from the Internet much more reliable, easier and more comfortable, aims to improve the users experience with new functions continuously.
 
 
 
 
 
 Those who want to sell their car or who want to buy a car can make transactions anytime, anywhere.
 
 
 
 
 <ul>
 <li>
 7 million users per month,
 </li>
 <li>
 Over 200 million page views,
 </li>
 <li>
 7000+ car dealer members,
 </li>
 <li>
 6 million individual members,
 </li>
 <li>
 92% mobile traffic.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Engineering, IT, or related fields; or an equivalent combination of education and experience,
 </li>
 <li>
 Minimum
 
 3+ years of experience
 
 as a Product Analyst / Analyst in a consumer-facing digital product,
 </li>
 <li>
 Strong and hands-on understanding of
 
 tag management, web and mobile analytics tools
 
 ,
 </li>
 <li>
 Solid experience in mobile tracking and analysis
 
 (Firebase, MMP tools),
 
 </li>
 <li>
 Advanced proficiency in data visualization tools
 
 (Looker Studio, Power BI, etc.)
 
 ; able to independently build dashboards and analytical reporting structures,
 </li>
 <li>
 Demonstrated experience in
 
 A/B testing
 
 , experimentation design, execution, and result interpretation,
 </li>
 <li>
 Ability to effectively utilize
 
 Hotjar
 
 and
 
 Microsoft Clarity
 
 to conduct deep UX analysis, identify user behavior patterns, uncover usability issues, and translate findings into actionable product insights,
 </li>
 <li>
 Highly self-motivated, proactive, and continuously improving technical abilities,
 </li>
 <li>
 Knowledge of digital marketing practices is a plus,
 </li>
 <li>
 Strong curiosity for digital products, with an analytical and creative mindset,
 </li>
 <li>
 Ability to build insights, processes, and frameworks from scratch,
 </li>
 <li>
 Excellent command of English.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Responsibilities:
 
 
 <ul>
 <li>
 Analyze web/app analytics and other quantitative and qualitative data to identify opportunities to improve client websites/applications via using analytics platforms (
 
 Google Analytics 4
 
 ,
 
 Google Tag Manager
 
 ,
 
 Firebase
 
 , Bigquery, MMPs like Adjust, AppsFlyer, etc.)
 </li>
 <li>
 Manage the delivery of reports and insights to support the
 
 product team
 
 for data driven decisions and performance management
 </li>
 <li>
 Measure the impact of every experimentation and new/existing features based on main goals of the product teams
 </li>
 <li>
 Make sure that measurements are done with high standards while product teams running their tasks
 </li>
 <li>
 Have a great understanding of A/B testing concept and manage end to end process of experimentations
 </li>
 <li>
 Collobrate with all stakeholders especially with product managers to see improvement points, set the goals and answer how to measure success
 </li>
 <li>
 Have a good understanding of product roadmap and suggest/gather relevant insights
 </li>
 </ul>
 
 
 
 
 
 
 
 
 About Us:
 
 
 <ul>
 <li>
 Hybrid working model,
 </li>
 <li>
 We work in Scrum methodology and run sprints,
 </li>
 <li>
 The Product team is consisting of people who are collaborative, sincere, talented and willing to learn and share new things,
 </li>
 <li>
 We are a rapidly growing company, this means a lot of opportunities,
 </li>
 <li>
 We support people to improve their skills, the candidate will have access to online learning courses,
 </li>
 <li>
 We encourage people to test and implement cutting edge technologies,
 </li>
 <li>
 We have a medium publication that you can have a look: medium-arabamlabs.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 arabam.com olarak ki&scedil;isel verilerinizi nas&inodot;l i&scedil;ledi&gbreve;imiz hakk&inodot;nda detayl&inodot; bilgi i&ccedil;in l&uuml;tfen a&scedil;a&gbreve;&inodot;daki linkte yer alan Ki&scedil;isel Verilerin Korunmas&inodot; Kanunu &Ccedil;er&ccedil;evesinde Ayd&inodot;nlatma Metnimizi inceleyiniz.
 
 
 
 https://www.arabam.com/kisisel-bilgilerin-korunmasi
 
 
 
 
 
 
 Please check the below link to see our Candidate Privacy Notice for detailed information on how we process your personal data.
 
 
 
 https://www.arabam.com/kisisel-bilgilerin-korunmasi
 
 
</div>

Product Analyst

MONETA İnsan Kaynakları & Yönetim Danışmanlık

<div>
 
 Moneta is looking for an &ldquo;E-commerce Business Activation Manager&rdquo; for our global business partner.
 
 
 
 
 
 Be the Expert and main Point of Contact on all eRetailer related subjects, in collaboration with Marketing and Sales teams;
 
 <ul>
 <li>
 Be an expert of online practices on his/her categories and the &ldquo;Ambassador&rdquo; of E Commerce business model amongst local teams (both Marketing &amp; Sales)
 </li>
 <li>
 Work closely with the E-Category Manager at Continent level, in deploying and executing local E-Cat Man &amp; E-Commerce Activations
 </li>
 <li>
 Facilitate customer relationships on all digital/E-Commerce topics, working closely with E-KAMs (Pure Players and Click&amp;Mortar) and Digital Managers to define customer action plans
 </li>
 <li>
 Develop employees awareness with regular meetings and trainings on retail media.
 </li>
 </ul>
 
 
 
 
 Drive and pilot specific e-commerce shopper activation plan to exploit market and customer opportunities with specific pure-players and click &amp; mortar customer, using the following levers:
 
 <ul>
 <li>
 Define specific E-commerce assortment based on in-depth analysis of both shopper&rsquo;s, market&rsquo;s, and retailer&rsquo;s needs &amp; specifities, in strong collaboration with local Marketing teams and BUs
 </li>
 <li>
 Monitor closely our positions in terms of assortment in our main retailers&rsquo; websites
 </li>
 <li>
 Pilot and Monitor perfect execution in our Level of Services (in-stock performances, supply chain efficiency&hellip;)
 </li>
 <li>
 Collaborate on categories online sales&rsquo; level and associated margins, with KAM
 </li>
 <li>
 Define and implement specific promotional and communication activations in our e-commerce partners websites (through retail media operations)
 </li>
 <li>
 Be a &ldquo;guardian&rdquo; of Content execution in the e-retail landscape
 </li>
 <li>
 Deploy and manage Content push solutions to our main online retailers
 </li>
 <li>
 Be the main point of contact as regards to Online Product content to both BUs and Continent teams
 </li>
 <li>
 Initiate and manage local E-Cat Man initiatives, in line with EMEA guidelines, and focused on key online players and key categories
 </li>
 <li>
 Accelerate the deployement of our E-merchandising recommendations and E-Cat Man tools (product finders), based on our key Category Strategic objectives (CAP)
 </li>
 <li>
 Assist local Category Managers in in-store digitalization initiatives to enrich shopping experience at POS level (implementation of tablets, new digitalized POS materials, virtual or augmented reality, etc..)
 </li>
 </ul>
 
 
 
 
 Analyse and Provide Insights on Key Online/E-Commerce Data &amp; Metrics:
 
 <ul>
 <li>
 Work closely with local Data Analyst (if present) to understand performance on our main online KPIs, and derive action plans
 </li>
 <li>
 Gain a full understanding on our E-retailer&rsquo;s business models, main specificities/ways of working and Promo/Communication means
 </li>
 <li>
 Define, with eKam/CatMan, the eRetail media strategy supporting the development of our on-line market share.
 </li>
 </ul>
 
 
 
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Marketing Master or related degree,
 </li>
 <li>
 10 years experience as category manager/product manager/ecommerce manager in a online environment
 </li>
 <li>
 Expert of online practices,
 </li>
 <li>
 Track record of success in building e-commerce activation plan, showing commercial wins,
 </li>
 <li>
 Global vision but adopting a customer-oriented attitude,
 </li>
 <li>
 Data crunching &amp; Analytical skills (strong command of MS Office Suite, especially XLS)
 </li>
 </ul>
</div>

E-commerce Business Activation Manager

Arçelik Türkiye

<div>
 
 
 What awaits you in this role?
 
 
 
 
 
 
 
 
 
 You will take an active role in shaping the digital experience of
 
 Ar&ccedil;elik&rsquo;s Oliz mobile app
 
 , ensuring seamless integration between commerce, loyalty, and customer engagement journeys.
 
 
 We are looking for a passionate
 
 Lead - B2C Commerce IT Business Analyst
 
 who will join our team at
 
 Transformation&amp;Alternative Sales Channels Directorate
 
 .
 
 
 
 
 <ul>
 <li>
 Gather and identify detailed business requirements from various stakeholders and translate them into actionable user stories and maintain a prioritized, value-driven product backlog,
 </li>
 <li>
 Actively engage with internal and external stakeholders to manage conflicting requests and ensure continuous alignment on priorities,
 </li>
 <li>
 Collaborate with architects, developers and designers in the definition of technical solutions,
 </li>
 <li>
 Review and interpret API documentation; engage in technical discussions with technical teams, knowledge about API testing tools (i.e., Postman),
 </li>
 <li>
 Participate in all stages of the product lifecycle, including software development, integration and UAT testing,
 </li>
 <li>
 Support cross-functional projects focused on high priority strategic initiatives,
 </li>
 <li>
 Ensure appropriate use of IT project management tools, governance, processes, policies and methodologies,
 </li>
 <li>
 Track project progress, ensuring timely delivery,
 </li>
 <li>
 Research the latest digital trends, best practives and technologies,
 </li>
 <li>
 Demonstrate a proactive eagerness to learn and adapt to new applications within the ecommerce ecosystem
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 The position is located in
 
 Kad&inodot;k&ouml;y,&Idot;stanbul.
 
 
 
 
 
 
 
 
 
 
 
 
 
 How do we describe the perfect match?
 
 
 
 
 
 <ul>
 <li>
 Bachelor's Degree in Engineering (Computer Science, Industrial Engineering, Business Information Systems or closely related field in Engineering),
 </li>
 <li>
 5+ years of experience as Business or System Analyst in IT (
 
 B2C Commerce and Mobile App know-how
 
 is a must),
 </li>
 <li>
 Expertise in business processes and functionalities in Commerce domain (e.g., customer loyalty management, customer services, cross-company promotion management, e-commerce B2C order management, etc.),
 </li>
 <li>
 Solid knowledge of mobile app development technologies (Flutter, React Native) and platforms (iOS, Android),
 </li>
 <li>
 Strong understanding of digital marketing and user engagement platforms such as Firebase,Insider,
 </li>
 <li>
 Solid knowledge of digital technologies such as AI, cloud-based architecture, microservices, cybersecurity,
 </li>
 <li>
 Experience working with project management methodologies (Agile, Scrum, Kanban) and tools (Jira,Confluence),
 </li>
 <li>
 Proficiency in business process modeling and analysis tools,
 </li>
 <li>
 Demonstrated ability to rapidly acquire proficiency in new applications and technologies through proactive self-learning and adaptation,
 </li>
 <li>
 Strong leadership and communication skills
 </li>
 <li>
 Strong problem-solving and decision-making abilities with customer-centric approach,
 </li>
 <li>
 Ability to manage multiple tasks simultaneously, prioritize and escalate if necessary,
 </li>
 <li>
 Excellent verbal and written skills in English,
 </li>
 <li>
 Flexible and open to new perspectives and diversity,
 </li>
 <li>
 A great team player with a self-initiative mindset,
 </li>
 <li>
 Being open to communication is always our priority.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 
 
 
 We are an equal opportunity employer. All applicants will be considered for employment without attention to race, sex, colour, national or social origin, ethnicity, religion, age, pregnancy, disability, sexual orientation, gender identity and expression, marital status, or political opinion.
 
 
 
 
 
 
 At Beko, where it feels like home, we invite you to explore&hellip;
 
 
 <ul>
 <li>
 
 Professional Development:
 
 Access tailored opportunities through our global minds network.
 </li>
 <li>
 
 Global Community:
 
 Contribute to a community of like-minded individuals.
 </li>
 <li>
 
 Well-being:
 
 Enjoy holistic support in physical, mental, financial, career, social, and family wellness, including sports teams, hobby clubs, social activities, counselling, dietitian support, and more.
 </li>
 <li>
 
 Innovation Culture:
 
 Experience continual growth in our innovative environment.
 </li>
 <li>
 
 Leadership:
 
 Develop leadership skills at any level in our trusted lifestyle solutions environment.
 </li>
 <li>
 
 Flextra Benefits:
 
 Customize your benefits with our flexible program.
 </li>
 <li>
 
 Exclusive Discounts:
 
 Enjoy discounts on appliances and more via Ko&ccedil; Ailem Membership.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 Join the Beko Community to open a new chapter in your life journey, where growth, innovation, and personal fulfilment make it feels like home.
 
 
 
 
 
 Get to know us better through our company video!
 
 https://www.youtube.com/watch?v=uNkzSicIGaU
 
 
 
 
 
 
 Check out our latest stories and behind-the-scenes moments on Instagram: @lifeatbeko
 
 
 
</div>

Lead - B2C Commerce IT Business Analyst

Explore 673+ Digital marketing analyst in Istanbul this December. Find roles across top companies and apply now to boost your career.

673 digital marketing analyst jobs IN Istanbul

Data Analyst, Marketing

Data Analyst, Marketing

Digital Communication and Applications Specialist

Seo Specialist

Product Analyst

E-commerce Business Activation Manager

Lead - B2C Commerce IT Business Analyst