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digital marketing executive

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WPP Media

<div>About WPP Media

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It's what helps us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP &amp; WPP Media's shared core values:
<ul>
<li> Be Extraordinary by Leading Collectively to Inspire transformational Creativity.</li>
<li> Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.</li>
<li> Lead Optimistically by Championing Growth and Development to Mobilize Enterprise.</li>
</ul>
Role Summary and Impact:

We are currently looking for a Manager Programmatic to join us. In this role, you will be responsible for handling media vendors and facilitating clients throughout the digital media process and additional duties as assigned. The role includes both independent and coordinated planning initiatives.

Reporting of the role
This role reports to Senior Manager Programmatic

3 best things about the job:
<ul><li>Being part of a talented and passionate team.</li>
<li>Working and interacting closely with top media corporations</li>
<li>Opportunity to implement and execute industry first initiatives</li>
</ul>
In this role, your goals will be:
In three months:
<ul><li>Complete knowledge of planning and digital systems.</li>
<li>Understanding of the programmatic buying/planning, open market exchange process &ndash; includes basic understanding and importance of trading tools like DSP and SSP.</li>
<li>Execute basic programmatic campaigns.</li>
</ul>
In six months:
<ul><li>Understand new developments in the digital market</li>
<li>Deliver exceptional value from negotiations with media owners against KPI.</li>
<li>Ensure all specified audit/digital guarantees are met.</li>
</ul>
In 12 months:
<ul><li>Ensure close relationships are developed with all key media owners.</li>
<li>Display strong ability and knowledge for all day-to-day systems.</li>
<li>Close negotiation deals and manage assigned tasks, regional/local.</li>
</ul>
What your day job looks like at WPP Media:
<ul><li>Supplier selection based on KPIs, trading deals and maximizing value for client and agency</li>
<li>Hands-on experience of digital planning &amp; buying</li>
<li>Hands-on experience of tracking tools like: Sizmek, Double Click, others.</li>
<li>Excellent understanding of GA and UTM working through different campaign tracking tools.</li>
<li>Setting up campaigns with DMP and audience data</li>
<li>Overseeing trafficking and implementation with the regional team</li>
<li>Co-ordination with suppliers, tech team and agencies to get campaigns live</li>
<li>Creating PCA's with data from operations.</li>
<li>Preparation of negotiation reports, post closure and inventory management report with team.</li>
<li>Negotiating campaigns to hit KPIs based on view ability and performance.</li>
<li>Learning about programmatic buying, barter, inventory value trading</li>
<li>Learn mobile networks execution (secondary media)</li>
</ul>
What you'll bring:
<ul><li>Superior time management and prioritization skills.</li>
<li>Excellent communication skills.</li>
<li>Strong analytical and number skills.</li>
<li>A proactive approach with excellent negotiation and communication skills.</li>
<li>Excellent working skills on excel and PowerPoint presentation development.</li>
<li>Media knowledge and understanding of systems.</li>
</ul>
Minimum qualifications:
<ul><li>Must be a BBA / MBA from a reputable university or equivalent.</li>
<li>Must have at least 2 years' experience in digital media planning, programmatic &amp; strategy.</li>
</ul>
Life at WPP Media &amp; Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media &amp; WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 
 
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

About Pakistan

WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data &amp; Analytics in Pakistan.

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Manager Programmatic

ibex. Pakistan

<div>
 
 The Digital Marketing Specialist will lead the employer branding digital marketing strategy, manage paid media channels, website analytics, and coordinate with cross-functional and global teams to drive lead generation and enhance ibex&rsquo;s brand visibility.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Manage and optimize paid campaigns across META (Facebook/Instagram), Google, TikTok, and Snapchat.
 </li>
 <li>
 Lead Talent ibex website project management and performance tracking.
 </li>
 <li>
 Manage analytics, campaign ROI, and generate weekly/monthly performance reports.
 </li>
 <li>
 Oversee Google Workspace, credentials, and digital tools&rsquo; security.
 </li>
 <li>
 Collaboration key internal stakeholders for campaign alignment
 </li>
 <li>
 Analyze lead generation avenues and propose optimization strategies.
 </li>
 <li>
 Mentor junior team members and ensure smooth campaign execution.
 </li>
 </ul>
 
 
 
 
 
 Required Skills &amp; Qualifications:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Digital Media, or related field.
 </li>
 <li>
 2-3 years of hands on experience in digital/performance marketing
 </li>
 <li>
 
 Hands on experience on Google Ads &amp; Meta is a must
 
 </li>
 <li>
 
 Proficiency in META Ads Manager, Google Ads, TikTok Ads, Snapchat Ads, and Google Analytics.
 
 </li>
 <li>
 Strong analytical, project management, and reporting skills.
 </li>
 <li>
 Excellent communication and stakeholder management abilities.
 </li>
 </ul>
</div>

Digital Marketing Specialist

Noorusoft - Digital Media Agency

Noorusoft is seeking proactive and results-driven Digital Media Marketing Manager having experience of lead and business generation to join our team and help us acquire new international or local clients through different online freelancing platforms such as:<ul><li>Upwork</li><li>Freelancer </li><li>Fiverr </li><li>PPH </li><li>LinkedIn </li><li>Facebook </li><li>Google Business Profile </li><li>Email Outreach </li><li>Cold Calling </li></ul>The ideal candidate must have a strong understanding of the bidding process, lead closure, upsell, excellent communication skills, and a keen eye for identifying quality projects.Office Locations:<ul><li>Gulshan-e-Iqbal, Block 5, Main Road, Below NIPA Flyover, Karachi</li><li>DHA Phase 5, Main 26th Street (Above KFC) Karachi</li></ul>Office Shift Timing (Monday to Friday):<ul><li>10 am to 7 pm (Day)</li><li>3 pm to 12 am (Afternoon)</li><li>9 pm to 6 am (Night)</li></ul>Key Responsibilities:<ul><li>Identify and bid on relevant projects through team</li><li>Hire and train team</li><li>Send customize proposals according to client requirements.</li><li>Maintain daily bidding quota and follow up on submitted proposals.</li><li>Communicate effectively with potential clients to understand their needs.</li><li>Schedule meetings or demos with interested clients.</li><li>Collaborate with the technical team to ensure proposals are accurate and feasible.</li><li>Track and report bidding performance and conversion rates.</li></ul>Requirements:<ul><li>Proven experience as an Upwork, Freelancer, Fiverr, LinkedIn, Facebook, PPH or similar platforms as Bidder or in a similar role such as Business Development, Sales of digital media services</li><li>Excellent written and verbal communication skills in English.</li><li>Strong understanding of freelance platforms and bidding strategies.</li><li>Ability to write compelling and customized proposals.</li><li>Excellent understanding of services such as Web Development, Mobile Apps, SEO, Social Media, Meta Ads, Google Ads, Affiliate Marketing, Design, or Digital Marketing.</li><li>Self-motivated, organized, and able to meet deadlines.</li></ul>Preferred Qualifications:<ul><li>Bachelor&rsquo;s degree in Business, Marketing, IT, or a related field.</li><li>Multi year experience working in an IT or digital services company.</li></ul>Perks and Benefits:<ul><li>Excellent Market Based Basic Salary</li><li>High Commission up to 20%</li><li>Flexible working hours/shift</li><li>5 Days a Week</li><li>Opportunity to grow into a full-time Business Development Manager role</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Business Development: 4 years (Preferred)</li></ul>Language:<ul><li>English Language (Preferred)</li></ul>Work Location: In person

Business Development Manager (Digital Media Marketing)

Mezrab, Pakistan

Job SummaryMarie Stopes Society is seeking an experienced Manager &ndash; Digital Channels to lead and manage all digital growth and online engagement initiatives. The role is responsible for strengthening online presence, driving engagement, managing digital platforms, and supporting marketing events, with a strong focus on performance, visibility, and lead generation.Key Responsibilities<ul><li>Lead and manage social media platforms (Facebook, Instagram, LinkedIn, etc.)</li><li>Develop and execute digital marketing strategies and campaigns</li><li>Oversee SEO, website content, and Google Ads campaigns</li><li>Manage and optimize Google My Business (GMB) listings and online reputation</li><li>Monitor digital performance and prepare analytics reports</li><li>Oversee digital content creation, including visuals and videos</li><li>Support planning and execution of marketing and promotional events</li><li>Ensure consistent brand representation across all digital channels</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Media Studies, IT, Business, or a related field (Master&rsquo;s preferred)</li><li>5+ years of experience in digital marketing and campaign management</li><li>Strong knowledge of SEO, Google Ads, Google My Business, and social media platforms</li><li>Experience with Canva, Adobe Photoshop, or similar tools</li><li>Strong leadership, communication, and analytical skills</li><li>Candidates with a blended background in IT, business, and creative fields will be strongly preferred</li><li>Preference will be given to candidates with educational qualifications from top-tier local or international universities</li></ul>MSS is an equal opportunity employer. We are committed to safeguarding and promoting the welfare of children and adults at risk, and we expect all staff and partners to adhere to our safeguarding policiesJob Type: Full-timePay: Rs300,000.00 - Rs400,000.00 per monthWork Location: In person

Digital Channels Manager

Mashreq

<div>
 
 Job Purpose
 
 
 
 
 
 Reporting to Senior Manager &ndash; Product Marketing, the appointee will support the overall marketing &amp; budget for Personal Loans, Mortgages, Digital Strategic Partnerships, FX &amp; Mashreq Millionaire; develop &amp; deliver business marketing campaigns, and leverage all marketing aspects such as Digital, Offline, PR &amp; Research to achieve significant results.
 
 
 
 
 
 Key result Areas
 
 
 
 
 
 
 
 
 1. Product Marketing
 
 
 &bull; Together with Senior Manager - Product Marketing, work with products team to build marketing strategy for the year, by quarter, in line with business objectives and within budget
 
 
 &bull; Build comprehensive 360-degree plans for all campaigns across offline &amp; digital
 
 
 &bull; Develop &amp; execute NTB &amp; ETB campaigns end-to-end from creative development to media planning, roll-out, tracking and optimizing
 
 
 &bull; Track the results of all campaigns and perform analysis / learnings for improvements
 
 
 &bull; Track competitor activities and develop suitable marketing responses
 
 
 &bull; Manage assigned budgets, vendor accruals &amp; payments in line with Finance policies
 
 
 &bull; Economic Departments: ensure the required permits for marketing promotions are in place
 
 
 Review, revamp and optimize product journey content and customer communication templates to ensure it meets the brand guidelines
 
 
 
 
 
 2. Digital Marketing
 
 
 &bull; Together with Senior Manager - Product Marketing develops digital marketing strategy by identifying customers and their current and future needs (insights driven), tracking changes in supply and demand, and monitoring the competition.
 
 
 &bull; Plans and executes media plans - social media, web, SEO/SEM and display advertising, database marketing
 
 
 &bull; Measures and reports performance of all digital marketing campaigns across platforms and deliver identified month-on-month KPIs
 
 
 &bull; Identifies trends and insights, and optimizes media plan, spend, creatives and performance based on the insights
 
 
 &bull; Identifies critical conversion points &amp; drop off points, and work with Product team, Technology &amp; Digital Studio to optimizes user funnels.
 
 
 
 
 
 Knowledge, Skills and Experience
 
 
 
 
 
 &bull; Mandatory experience in Digital Marketing
 
 
 &bull; Strong expertise in banking products marketing with proven track record
 
 
 &bull; Deep understanding of business dynamics, profitability and growth drivers
 
 
 &bull; Entrepreneurial with strong drive to succeed, with commitment &amp; result orientation
 
 
 &bull; Creative thinker, strong ideation, good people communicator &amp; relentless executor with attention to detail
 
 
 &bull; Ability to engage with senior stakeholders
 
 
 &bull; Proven ability to leverage external agencies &amp; alliance partners to deliver outstanding campaigns
 
 
 &bull; Proven track record in conceptualizing, developing and executing digital marketing campaigns
 
 
 &bull; Ability to conceptualize, review and revise marketing content. Copywriting skills would be a plus.
 
</div>

Product Marketing Manager, Loans & Digital Strategy (Mashreq Global Network Pakistan)

Vision Tech

Key Responsibilities<ul><li>Conduct market research, audience segmentation, and competitor analysis to identify opportunities</li><li>Create engaging content for social media, websites, email newsletters, and other digital platforms</li><li>Monitor, analyze, and report on campaign performance using tools such as Google Analytics, Google Ads, and social media insights</li><li>Collaborate with the design and content teams to produce compelling visuals and messaging</li><li>Manage the company&rsquo;s website content and SEO strategy to improve organic traffic</li><li>Support paid campaigns with landing page optimization, A/B testing, and performance tracking</li><li>Stay updated on the latest digital marketing trends, tools, and best practices</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or a related field</li><li>2+ years of experience in digital marketing, preferably in a B2B or B2C environment</li><li>Strong knowledge of SEO, SEM, social media advertising, and email marketing</li><li>Experience with Google Ads, Facebook Ads Manager, and marketing automation platforms</li><li>Proficiency in Google Analytics, Tag Manager, and other digital analytics tools</li><li>Excellent written and verbal communication skills</li><li>Strong organizational and project management abilities</li><li>Analytical mindset with the ability to make data-driven decisions</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs120,000.00 per monthWork Location: In person

Digital Marketing Specalist

Emirates Talent Solution

Position Title: Social Media ManagerIndustry: Property Development &amp; Real Estate Location: Clifton, Karachi Employment Type: Full-TimeJob OverviewA leading property development company in Clifton, Karachi is seeking a creative, strategic, and detail-oriented Social Media Manager to elevate its digital presence across all platforms. The ideal candidate will be responsible for planning, creating, and managing high-quality content that strengthens brand visibility, boosts engagement, and supports lead generation. This role requires a combination of creativity, strong communication skills, analytical thinking, and hands-on execution.Key ResponsibilitiesSocial Media Strategy &amp; Campaign Management<ul><li>Develop and execute a comprehensive social media strategy aligned with overall marketing and brand goals.</li><li>Plan and manage paid and organic campaigns on Facebook, Instagram, LinkedIn, and TikTok.</li><li>Create monthly content calendars and ensure timely publishing of posts and campaign rollouts.</li></ul>Content Creation &amp; Branding<ul><li>Lead the creation of engaging visuals, videos, and copy for digital platforms.</li><li>Coordinate with designers and video editors to produce high-quality and brand-aligned promotional content.</li><li>Ensure all creative output aligns with the brand&rsquo;s luxury and lifestyle positioning.</li></ul>Community Management &amp; Engagement<ul><li>Manage online communities by responding to messages, comments, and inquiries promptly.</li><li>Build engagement with followers, brokers, and potential clients.</li><li>Monitor industry trends and competitor activity to identify new content and engagement opportunities.</li></ul>Analytics &amp; Optimization<ul><li>Track and analyze campaign performance using Meta Business Suite, LinkedIn Analytics, and Google Analytics.</li><li>Prepare monthly performance reports with insights and recommendations for improvement.</li><li>Continuously test, optimize, and refine strategies to improve reach, engagement, and conversions.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Media Studies, Communications, or a related field.</li><li>5&ndash;7 years of professional experience in social media management, preferably within property, real estate, or luxury brands.</li><li>Strong understanding of major social platforms and digital advertising tools.</li><li>Proficiency in Canva, Adobe Photoshop, or similar design tools.</li><li>Excellent English communication skills with strong creative writing ability.</li><li>Ability to work both independently and collaboratively in a fast-paced environment.</li></ul>Preferred Skills<ul><li>Experience in video editing and creating reels or short-form content.</li><li>Knowledge of real estate marketing trends and property-focused digital strategies.</li><li>Familiarity with influencer marketing and social media&ndash;driven lead generation.</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>What is your current salary?</li><li>What is your expected salary?</li></ul>Experience:<ul><li>Digital Marketing Agency: 5 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Social Media Manager

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