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director of search engine optimization

Zpayso

At ZPayso, we are seeking a skilled Search Engine Optimization (SEO) to plan, implement, and optimize our online presence across search engines. You will play a key role in improving website visibility, driving organic traffic, and enhancing search rankings for our fintech platforms. Your expertise will directly contribute to brand awareness, lead generation, and overall digital growth in a competitive and secure environment.Key Responsibilities:<ul><li>Conduct keyword research, competitor analysis, and market research to identify growth opportunities.</li><li>Implement on-page SEO strategies including meta tags, content optimization, internal linking, and URL structure improvements.</li><li>Manage and execute off-page SEO activities such as link building, guest posting, and directory submissions.</li><li>Perform technical SEO audits including site speed optimization, crawlability, indexing, and structured data implementation.</li><li>Monitor website performance using tools such as Google Analytics, Google Search Console, and third-party SEO tools.</li><li>Identify and resolve SEO-related issues to improve search rankings and organic traffic.</li><li>Collaborate with content, development, and marketing teams to ensure SEO best practices are implemented.</li><li>Track and report SEO performance metrics and recommend optimization strategies.</li><li>Stay updated with the latest search engine algorithms, trends, and industry best practices.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Computer Science, Information Technology, or a related discipline.</li><li>2&ndash;3 years of hands-on experience in SEO and digital marketing practices.</li><li>Strong understanding of on-page, off-page, and technical SEO.</li><li>Experience with SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog, or similar platforms.</li><li>Knowledge of HTML, CSS, WordPress, and website optimization techniques is a plus.</li><li>Familiarity with Google Analytics, Google Search Console, and keyword research tools.</li><li>Strong analytical, problem-solving, and communication skills.</li></ul>What We Offer<ul><li>Competitive salary and performance-based incentives.</li><li>A professional and collaborative work environment with learning and growth opportunities.</li><li>Hands-on exposure to fintech operations and financial technology innovation.</li><li>A supportive team culture that values initiative, collaboration, and continuous improvement.</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs60,000.00 per monthApplication Question(s):<ul><li>What is your expected joining date?</li><li>Are you comfortable commuting to wapda town ?</li><li>What are your salary expectations for this position? Kindly share a realistic range, as it will be considered during the shortlisting process.</li><li>Which SEO tools are you most experienced with?</li></ul>Work Location: In person

Search Engine Optimization (SEO)

Innovation With Pixels

Job Title: SEO Link Builder Location: Johar Town, Lahore, Pakistan Working Hours: 10:00 AM - 7:00 PM (Monday to Friday), Alternate Saturdays Off Salary: PKR 40,000&ndash;PKR 60,000 per month Experience Required: 3+ YearsAbout the Role: We are looking for an experienced SEO Link Builder to enhance our off-page SEO and drive website traffic. You&rsquo;ll use strategic link-building methods, develop outreach campaigns, and secure high-quality backlinks to improve our domain authority and search engine rankings.Key Responsibilities:<ul><li>Create and execute targeted link-building campaigns to improve SEO.</li><li>Conduct market research and competitor analysis to find new backlink opportunities.</li><li>Collaborate with the content team to produce linkable content.</li><li>Manage outreach to bloggers and webmasters for backlink acquisition.</li><li>Track link-building progress and adjust strategies for optimal results.</li></ul>Job Requirements:<ul><li>3+ years of experience in SEO or link-building with proven success.</li><li>Strong knowledge of White Hat SEO practices and SEO tools (Ahrefs, SEMrush, Moz).</li><li>Expertise in outreach, HARO, guest posting, and securing high-quality backlinks.</li><li>Excellent communication, organizational, and analytical skills.</li></ul>What We Offer:<ul><li>A collaborative and dynamic team environment.</li><li>Opportunities for professional growth and career advancement.</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs60,000.00 per monthWork Location: In person

We Are Hiring SEO Link Builder Onsite (Johar Town)

Animaker Media pvt ltd

About the RoleAnimaker Media is actively seeking an experienced Local SEO Executive with a proven track record of ranking local businesses in the highly competitive USA market.We are looking for a results-driven professional with strong expertise in:<ul><li>Google Business Profile (GBP) optimisation</li><li>Local SEO and Off-page SEO strategies</li><li>Web SEO fundamentals</li></ul>Key Responsibilities and Expertise Google Business Profile (GBP) ExpertiseThe ideal candidate must demonstrate strong hands-on experience in managing and optimizing Google Business Profiles, including:<ul><li>Strategic category selection</li><li>Services and product setup and optimization</li><li>Writing keyword-rich, conversion-focused descriptions</li><li>Creating and managing GBP posting strategies</li><li>Customer review management and reputation building</li><li>Handling profile suspensions and reinstatement requests</li><li>Strong understanding of Google guidelines and spam policies</li><li>Improving local map pack rankings and profile visibility</li></ul>Local SEO and Off-Page SEO SkillsStrong knowledge of local SEO strategies, including:<ul><li>Building and managing high-quality local citations</li><li>Ensuring NAP consistency (Name, Address, Phone)</li><li>Creating and optimising business directory listings</li><li>Map listing optimisation for maximum local exposure</li><li>Creating and leveraging Web 2.0 properties</li><li>Branded profile development across digital platforms</li><li>AI-powered back link strategies</li><li>PDF submission strategies for authority building</li><li>Guest posting outreach for back links and brand mentions</li></ul>Required SEO Tools Experience Local SEO Tools<ul><li>Bright Local</li><li>Local Falcon</li><li>GMB Radar</li><li>White spark</li></ul>General SEO Tools<ul><li>Google Search Console</li><li>Google Analytics</li><li>Ahrefs or SEMrush</li></ul>AI-Powered SEO Tools<ul><li>Familiarity with modern AI-powered SEO platforms</li><li>Ability to analyse data and make data-driven decisions</li></ul>Web SEO KnowledgeThe ideal candidate should also demonstrate strong Web SEO fundamentals, including:<ul><li>NLP and LLM-friendly content optimisation</li><li>Semantic SEO strategies</li><li>Entity-based optimisation</li><li>EEAT implementation (Expertise, Experience, Authoritativeness, Trustworthiness)</li><li>On-page SEO best practices (meta tags, headings, content structure)</li><li>Keyword clustering and search intent mapping</li><li>Topical authority development</li><li>Internal linking strategies</li><li>Basic technical SEO knowledge</li></ul>Portfolio RequirementApplicants must provide clear proof of successfully ranking local businesses in the USA market, including:<ul><li>Map pack ranking improvements</li><li>Traffic growth data</li><li>Before-and-after performance comparisons</li><li>Detailed case studies demonstrating measurable outcomes</li></ul>What We ExpectWe are seeking a candidate who is:<ul><li>Strategic and analytical</li><li>Results-oriented and growth-focused</li><li>Capable of managing multiple local SEO projects simultaneously</li><li>Clear and professional in communication</li><li>A strong problem-solver</li></ul>What Animaker Media OffersWe offer a supportive and growth-oriented work environment, including:<ul><li>A professional and friendly working culture</li><li>Full operational support</li><li>Performance-based allowances and increments</li><li>Long-term career growth opportunities</li></ul>Location: DHA Phase-1Timings: 7pm-4am (Night-shift)Job Type: Full-timePay: Rs50,000.00 - Rs70,000.00 per monthWork Location: In person

Local SEO Executive

Xcentric Services

Job Title: Technical SEO SpecialistLocation: On-site &mdash; Johar Town, Lahore (Near Allah Hoo Chowk)Experience Required: 5+ YearsJob Type: Full-time - On-SiteAbout the RoleWe are looking for a skilled Technical SEO Specialist with experience working onUS-based websites and clients. The role focuses on improving site health, crawlability,indexation, performance, and technical foundations that support ranking growth, organicsessions, and revenue on money pages.You will work closely with content, development, and marketing teams to ensure thewebsite&rsquo;s technical SEO supports scalable organic growth.Key Responsibilities● Conduct technical SEO audits and identify issues related to:○ Crawlability and indexation○ Site architecture and internal linking○ Page speed and Core Web Vitals○ JavaScript SEO, rendering, and logs (if applicable)● Implement or coordinate fixes with developers for technical SEO issues.● Monitor and improve:○ Organic sessions○ Index coverage and crawl efficiency○ Performance on revenue-driving pages● Optimize site structure, URLs, canonicalization, pagination, and faceted navigation.● Manage redirects, migrations, and site changes without traffic loss.● Ensure correct implementation of:○ Schema markup○ XML sitemaps○ Robots.txt and noindex/nofollow rules● Track performance using tools like GSC, GA4, Ahrefs, Screaming Frog, etc.● Support SEO experiments and testing initiatives.Requirements● 3+ years of experience in Technical SEO.● Proven experience working with US clients or US websites.● Strong understanding of:○ Crawling, indexing, and rendering○ Core Web Vitals and performance optimization○ JavaScript SEO and modern frameworks (React, Next.js, etc.) &mdash; a plus● Hands-on experience with tools like:○ Google Search Console○ GA4○ Screaming Frog○ Ahrefs / SEMrush● Ability to work with developers and explain technical issues clearly.● Excellent English communication skills.● Must be able to work on-site from our Johar Town office.Nice to Have● Experience with large or complex sites (eCommerce, SaaS, marketplaces).● Log file analysis experience.● Experience with CMS platforms like WordPress, Shopify, Webflow, or custom stacks.Why Join Us● Work on international (US-based) projects.● Opportunity to directly impact organic revenue and performance.● Work closely with content, dev, and growth teams.● Long-term growth and learning opportunities.LocationOffice: Johar Town, Lahore &mdash; Near Allah Hoo Chowk (On-site only) Timings: 4pm - 1am ( with 1 hour break)Job Type: Full-timePay: Rs130,000.00 - Rs150,000.00 per monthWork Location: In person

Senior Technical SEO (5+ years)

Selecta Sol

<ul><li>Minimum 1 Year Experience in On-Page SEO</li><li>Willingness To work in Night Shift</li><li>Must be Able to Join Immediately</li></ul>Location: 94 - G Main Boulevard, Block G Pia Housing Scheme, Lahore, PunjabJob Type: Full-timePay: Rs35,000.00 - Rs50,000.00 per monthWork Location: In person

On Page SEO Executive

HexaClicks

We are looking for a proactive and detail-oriented SEO Associate to join our growing team. The ideal candidate should have hands-on experience in executing SEO tasks and a strong understanding of search engine optimization fundamentals.Job Responsibilities:<ul><li>Perform keyword research and competitor analysis to identify ranking opportunities</li><li>Execute on-page SEO including meta tags, content optimization, internal linking, and URL structure</li><li>Support off-page SEO activities such as link building and outreach</li><li>Track website performance using SEO tools and prepare regular reports</li><li>Identify technical SEO issues and coordinate with the development team for fixes</li><li>Work closely with the content team to ensure SEO guidelines are properly implemented</li><li>Stay updated with search engine algorithms and industry best practices</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field</li><li>1&ndash;2 years of practical SEO work experience</li><li>Hands-on experience with tools like Google Analytics, Google Search Console, Ahrefs, or SEMrush</li><li>Good understanding of on-page, off-page, and basic technical SEO</li><li>Ability to analyze data and derive actionable insights</li><li>Strong attention to detail and problem-solving skills</li><li>Good communication and team collaboration abilities</li></ul>Job Timings: 9:30 AM &ndash; 6:30 PM Location: Gulberg V, LahoreJob Type: Full-timePay: Rs40,000.00 - Rs60,000.00 per monthApplication Question(s):<ul><li>Are you based in Lahore?</li><li>What's your current salary?</li><li>What's your expected salary?</li></ul>Work Location: In person

SEO Associate

IT Experts

We are seeking a results-driven SEO Expert &amp; Google Ads Specialist to manage and optimize our organic search performance and paid Google advertising campaigns. The ideal candidate should have strong analytical skills, hands-on experience, and a clear understanding of performance-based digital marketing.Key ResponsibilitiesSearch Engine Optimization (SEO)<ul><li>Conduct on-page, off-page, and technical SEO</li><li>Perform keyword research and competitor analysis</li><li>Optimize website structure, content, meta tags, and internal linking</li><li>Monitor website performance using Google Search Console &amp; Analytics</li><li>Identify and fix technical SEO issues (indexing, speed, mobile usability)</li><li>Build and manage ethical backlink strategies</li><li>Prepare monthly SEO performance reports</li></ul>Google Ads (PPC)<ul><li>Plan, create, and manage Google Ads campaigns</li><li>Search Ads</li><li>Display Ads</li><li>Remarketing campaigns</li><li>Conduct keyword research and write high-converting ad copies</li><li>Optimize campaigns for CTR, CPC, conversions, and ROAS</li><li>Manage budgets and bidding strategies</li><li>Setup and track conversion goals</li><li>Perform A/B testing on ads and landing pages</li><li>Generate detailed performance reports and insights</li></ul>Required Skills &amp; Qualifications<ul><li>Experience: Minimum 2&ndash;5 years in SEO &amp; Google Ads</li><li>Proven track record of ranking keywords and generating leads</li><li>Strong knowledge of:</li><li>Google Ads platform</li><li>Google Analytics</li><li>Google Search Console</li><li>Keyword research tools (Ahrefs, SEMrush, or similar)</li><li>Understanding of:</li><li>Search engine algorithms</li><li>Conversion rate optimization (CRO)</li><li>Landing page optimization</li><li>Ability to analyze data and make performance-driven decisions</li></ul>Preferred Skills<ul><li>Google Ads Certification</li><li>Experience with service-based or international clients</li><li>Basic understanding of Meta Ads</li><li>Experience in local SEO and international SEO</li><li>Familiarity with WordPress SEO</li></ul>Job Type<ul><li>Full-time</li></ul>Location<ul><li>Office-based</li></ul>Salary<ul><li>Competitive and based on experience and performance</li></ul>Selection Process<ul><li>CV &amp; portfolio review</li><li>Case study or practical task (if required)</li><li>Technical interview</li></ul>INTRESTED CANDIDATES Send CV/ Resume AT info@itexpertsofficial.comJob Type: Full-timePay: From Rs30,000.00 per monthWork Location: In person

SEO Expert / Google Ads Specialist

Explore 1225+ Director of search engine optimization in Lahore this February. Find roles across top companies and apply now to boost your career.