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marketing and communications manager

Taylored Lane

<div>
 
 We are seeking an experienced and dynamic Marketing and Communications Manager to strengthen and expand brand and digital presence. This role leads global communications strategy, content development, digital marketing efforts, and media initiatives. The ideal candidate is a motivated self-starter who thrives in a fast paced environment and enjoys working cross functionally with internal teams, partners, and vendors.
 
 
 
 
 
 Responsibilities
 
 <ul>
 <li>
 Lead the firm&rsquo;s marketing and communications strategy across digital, social, and traditional channels
 </li>
 <li>
 Create, manage, and optimize content including thought leadership, web copy, social posts, press releases, and marketing collateral
 </li>
 <li>
 Oversee website updates, user experience improvements, and SEO efforts
 </li>
 <li>
 Manage social media, email campaigns, and paid media initiatives
 </li>
 <li>
 Secure media and speaking opportunities and prepare executive briefing materials
 </li>
 <li>
 Track performance metrics, produce reports, and use insights to refine strategy
 </li>
 <li>
 Support business development by strengthening inbound lead flow and assisting with proposals
 </li>
 <li>
 Collaborate across internal teams and external partners to support firm wide initiatives
 </li>
 <li>
 Monitor industry news to inform communications activities
 </li>
 </ul>
 
 
 
 
 Requirements
 
 <ul>
 <li>
 7 to 8 years of marketing or communications experience, preferably in an agency or professional services environment
 </li>
 <li>
 Bachelor&rsquo;s degree in Journalism, Communications, Marketing, Business, or a related field
 </li>
 <li>
 Exceptional writing, editing, and presentation skills
 </li>
 <li>
 High proficiency in Microsoft Office plus experience managing CRM and marketing databases
 </li>
 <li>
 Experience with Google Ads and Google Analytics
 </li>
 <li>
 Willing to work part-time 10-15 hours per week
 </li>
 <li>
 Strong multitasking skills and the ability to meet deadlines under pressure
 </li>
 <li>
 Analytical, metrics driven mindset with strong problem solving capabilities
 </li>
 <li>
 Independent, adaptable, and collaborative working style
 </li>
 <li>
 Passion for sustainability and client service
 </li>
 </ul>
 
 
 
 
 Benefits
 
 
 Competitive benefits including health, dental, and vision insurance, commuter benefits, a 401(k) with partial matching, and 20 days of paid vacation.
 
</div>

Marketing and Communications Manager

russian nails

Marketing &amp; Brand Manager &mdash; Luxury Nail SalonFull-scope marketing role (NOT a Social Media Manager position). We are a premium Russian-style manicure &amp; pedicure salon in Midtown Manhattan, seeking an experienced, educated Marketing &amp; Brand Manager to lead strategy, branding, digital marketing, and client growth.Responsibilities<ul><li>Develop and execute the salon&rsquo;s full marketing strategy (brand, digital, promotions, loyalty).</li><li>Maintain brand consistency across all visual and communication touchpoints.</li><li>Manage all digital channels: Instagram, TikTok, Google Business, Yelp.</li><li>Plan and coordinate content shoots with photographers, videographers, designers.</li><li>Set up and optimize paid ads (Meta Ads, Google Ads).</li><li>Analyze competitors, market trends, and client behavior; prepare monthly reports.</li><li>Create and manage promotions, seasonal campaigns, and special offers.</li><li>Oversee loyalty programs, memberships, and gift card sales.</li><li>Produce marketing materials (print, POS, packaging, uniforms).</li><li>Support high-end guest experience through marketing communications.</li><li>Overlooking in-salon client satisfaction.</li></ul>Requirements<ul><li>Proven experience in marketing for beauty, wellness, luxury, or premium services.</li><li>Strong understanding of digital marketing: paid ads, SEO, email, analytics.</li><li>Ability to work with creative contractors (photo/video/design).</li><li>Basic/intermediate skills in Canva, Figma, or Photoshop.</li><li>Strong analytical thinking and ability to work with data.</li><li>Excellent taste and understanding of luxury aesthetics.</li><li>Strong ownership, reliability, and ability to work independently.</li></ul>KPIs<ul><li>Growth of inquiries and bookings.</li><li>Client retention improvement.</li><li>Engagement and follower growth.</li><li>Advertising campaign efficiency (ROI / CPA / CPL).</li><li>Performance of loyalty programs and memberships.</li></ul>This position is NOT:<ul><li>Not a Social Media Manager</li><li>Not a Content Creator</li><li>Not a Telemarketing or Sales-calls role</li></ul>This is a full marketing leadership role for someone who understands brand, strategy, and premium service positioning.Pay: $25.00 per hourExpected hours: 40 per weekEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Beauty, Fashion marketing: 1 year (Required)</li></ul>Language:<ul><li>Russian (Preferred)</li></ul>Work Location: In person

Brand & Marketing Manager (Upscale Nail Slon)

Bushburg Properties Inc

<div>The Marketing Manager will oversee multi-channel marketing efforts &mdash; including digital advertising, brand identity, social media, and email marketing. This role requires a mix of creativity, strategic thinking, and executional excellence, helping shape the company&rsquo;s brand voice and elevate the profile of its properties citywide.
Brand &amp; Creative Strategy (30%)<ul><li>
Maintain and evolve the company&rsquo;s brand identity across all marketing materials and developments</li><li>
Collaborate with designers, photographers, and agencies to produce compelling marketing collateral and video content</li><li>
Developing a brand after a new property launches with positioning and go-to-market strategies</li></ul>
Email Marketing (25%)<ul><li>
Create, design, and deploy targeted email campaigns for leasing, events, resident communications, and corporate branding</li><li>
Manage CRM and subscriber lists; segment audiences to ensure personalized, high-performing content.</li><li>
Analyze open rates, CTRs, and conversions to continuously optimize campaigns</li><li>
Collaborate with leasing and creative teams to ensure consistent messaging and visuals across digital and email touchpoints</li></ul>
Social Media &amp; Content Creation (20%)<ul><li>
Lead social strategy and execution for all corporate and property-level channels (Instagram, TikTok, LinkedIn, YouTube, etc.)</li><li>
Maintain a cohesive brand voice and visual identity across platforms</li><li>
Track engagement and audience insights to refine strategy and increase reach</li><li>
Manage influencer and media collaborations to enhance online visibility</li></ul>
Collaboration &amp; Leadership (12.5%)<ul><li>
Work closely with leasing, management, and development teams to align marketing with property performance goals.</li><li>
Manage external agencies, freelancers, and creative vendors</li><li>
Present campaign insights, data, and recommendations to senior leadership</li></ul>
Digital Marketing &amp; Analytics (12.5%)<ul><li>
Develop a strong understanding of the company&rsquo;s full residential portfolio, including building profiles, target resident demographics, and unique property positioning.</li><li>
Conduct periodic site visits to evaluate on-site branding, signage, letterhead usage, marketing collateral, and overall brand presentation.</li><li>
Partner with Property Management teams to ensure all materials and communications reflect company standards and maintain a unified brand identity across all locations.</li><li>
Identify gaps or inconsistencies in brand execution and provide clear recommendations and follow-up to ensure corrective action.</li><li>
Understand, organize, and maintain all marketing collateral within the company&rsquo;s online filing systems to ensure accuracy, consistency, and easy access for internal teams.</li></ul><h3 class="jobSectionHeader"> 
Qualifications &amp; Requirements</h3><ul><li>
Bachelor&rsquo;s degree in Marketing, Communications, or related field</li><li>
5&ndash;7 years of marketing experience &mdash; ideally in real estate, hospitality, or luxury lifestyle industries</li><li>
Proven experience in email campaign management, social content creation, and digital strategy</li><li>
Working knowledge of SEO, content strategy, and analytics tools (Google Analytics, Meta Insights)</li><li>
Excellent storytelling, copywriting, and creative direction skills</li><li>
Experience managing budgets, vendors, and multiple concurrent projects</li><li>
Deep understanding of NYC real estate trends and market positioning preferred</li></ul><h3 class="jobSectionHeader">
Compensation &amp; Benefits</h3><ul><li>
Salary Range: $95,000 - $115,000 (commensurate with experience)</li><li>
Annual performance bonus</li><li>
Comprehensive medical, dental, and vision coverage</li><li>
Paid time off, commuter benefits, and professional development opportunities</li><li>
Access to exclusive company events and property previews</li></ul></div>

Marketing Manager

BRAVEN

<div>Job Title: Senior Director, Communications &amp; Marketing
Team: External Affairs
Location: Hybrid in Atlanta (GA), Chicago (IL) strongly preferred, Newark (NJ), or New York City (NYC)
Employment Type: Full-time
FLSA Classification: Exempt
Start date: ASAP<h3 class="jobSectionHeader">
About Braven</h3>
Braven is a national nonprofit that prepares promising college students to secure a strong first opportunity after college graduation through a career-accelerating program.
We work with higher education and employer partners to offer a life-changing experience that begins with a semester-long course for college students, followed by support that lasts through graduation.
Together, our ambition is to help rebuild the middle class and revitalize the American Dream.<h3 class="jobSectionHeader">
About the Role</h3>
In order to achieve its ambition of serving 80,000-100,000 Fellows over the next decade, Braven is hiring a Senior Director of Communications &amp; Marketing who will play a pivotal role in leading organizational efforts to be the premier thought leader in the college-to-career space. We&rsquo;re looking for someone who is an extraordinary and groundbreaking storyteller across channels, from press to digital and from video to speeches. This individual will lead a communications and marketing team responsible for shaping and stewarding a brand grounded in excellence.
Individually, you will create the annual communications and marketing strategy, lead major external projects&ndash;from strategically pushing out new site announcements to impact reports to insights papers&ndash;and work with partners to elevate the Braven brand. As a member of the External Affairs team, you will lead a 5-7 person team as well as a team of 3-5 contractors responsible for external national and regional communications and marketing (media, speaking engagements, social media, video creation, events, etc), internal and CEO communications, as well as other communication and marketing requests/needs as they arrive in alignment with Braven&rsquo;s brand.
This role is on the External Affairs team and reports directly to the Chief External Affairs Officer.<h3 class="jobSectionHeader">
What You&rsquo;ll Do:</h3>
Strategy (30%)<ul>
<li>
Set and socialize the goals and vision of Braven&rsquo;s overall communications and marketing strategy (i.e., national, regional, new sites, internal, core customer, secondary customer strategies) in partnership with the Chief Executive Officer, Chief External Affairs Officer, Regional Executive Directors, and select central team leads.</li>
<li>Support the integration of communication and brand strategies, including digital storytelling, video, press, speaking, and awards, etc strategies across the enterpris.e</li>
<li>Gather, interpret, and synthesize quantitative and qualitative data to define patterns and continuously strengthen our approach to storytelling.</li>
<li>Create and manage efficient and smart systems, infrastructure and tools to track and report on communications &amp; marketing progress and media stakeholder management.</li>
<li>Lead org-wide learning and development related to Braven's brand and communications for national and regional staff, including old and new members.</li>
<li>Oversee the communications stream of change management efforts led by the Associate Director, Internal Communication.s</li>
</ul>
High-Stakes Stakeholder Management and Content Development (50%)<ul>
<li>
Bring a network of media relationships and execute media activities that secure high-profile placements across relevant national media outlets and platforms to ensure a drumbeat of high-profile national and local press placements that further understanding of the challenge Braven is working to address and Braven&rsquo;s impact</li>
<li>Oversee, play a heavy hand in writing/ideating, and help to place speeches, op-eds, and other statements on behalf of executive and regional leadership</li>
<li>Oversee and execute on major brand moments for the organizatio,n including the release of impact reports, new site launches, etc</li>
<li>Project manage CEO's book project</li>
</ul>
People Management (20%)<ul>
<li>
Effectively coach 5-7 full-time communication staff members to become the strongest version of themselves, aligned to the goals of their role and their professional aspirations, as well as meet organizational brand goals.</li>
<li>This includes effectively overseeing and managing the team that runs point on: events, regional communications strategies and execution, CEO communications strategy and execution, internal communications, Fellow and Volunteer comms, Social, Video, and Google ads, SEO optimization</li>
<li>Manage a team of 3-5 contractors in the areas of video, web design, graphic design, etc.</li>
<li>Coordinate with regional teams to understand opportunities and navigate varying regional markets</li>
<li>Other duties as assigned</li>
</ul>
Requirements<h3 class="jobSectionHeader">
Minimum Requirements</h3><ul><li>
Education: BS/BA or relevant experience</li><li>
Work Experience: 10+ years of relevant experience</li></ul>
Preferred Qualifications<ul>
<li>
You build inspiring visions and strategies that amplify and grow the brand and motivate others to action.</li>
<li>You bring a network of contacts in the media.</li>
<li>You go after ambitious and measurable goals with joy, action orientation, and perseverance.</li>
<li>You&rsquo;re extremely detail-oriented and sweat the small stuff, while also not losing sight of the big picture.</li>
<li>You build strong external and internal relationships with a variety of stakeholders and have significant experience tailoring your approach based on an understanding of the beliefs, motivations, and contexts of others.</li>
<li>You exercise discretion and independent judgment in conversations with the press and other high-stakes audiences.</li>
<li>You enjoy bringing together multiple perspectives to enhance your work and decisions.</li>
<li>You are a constant learner when it comes to understanding the strongest brands out there.</li>
<li>You continually reflect to improve, and actively create space for the receipt of upward feedback from individual contributors and managers.</li>
<li>You exemplify Braven&rsquo;s core values.</li>
</ul>
Please know that no one ever meets 100% of the preferred qualifications. If much of this describes you, we encourage you to apply.
Work Demands<ul>
<li>
Ability to work in-person in Atlanta (GA), Chicago (IL), Newark (NJ), or New York City (NYC)</li>
<li>Travel: Ability to travel at least 1x per month for 2-3 days at a time.</li>
</ul>
Additional Requirements<ul>
<li>
Authorized to work in the U.S.</li>
<li>Braven doesn&rsquo;t offer employment visa sponsorship.</li>
</ul>
Application &amp; Interview Process
While the interview process may vary slightly, the general process will be:<ul>
<li>
Phone screen with Talent Team member</li>
<li>Performance Task</li>
<li>Interview with Hiring Manager</li>
<li>Panel Interview with Key Partners</li>
<li>Reference Checks</li>
</ul>
Benefits<h3 class="jobSectionHeader">
Compensation and Benefits</h3>
Braven offers competitive base salaries based on the midpoint of the market among not-for-profit organizations of similar size, with opportunities for salary growth over time. We believe in compensating staff members fairly in relation to each other, their qualifications, and their impact on behalf of the organization, and take internal and external equity seriously. Given our commitment to equity, Braven does not negotiate salary offers; instead, each salary offer is determined carefully using external and internal benchmarking.
New hires can expect a starting salary at the lower end of the range, as Braven compensates based on the requirements and scope of the role rather than years of experience or prior salary, allowing for growth with performance and maintaining internal equity. The salary ranges, by geographic market, for this role are set forth $105,500-$131,800 in Atlanta, $111,300-$139,100 in Chicago, $122,500-$153,100 in New York and Newark, NJ. This is a full-time, regular, exempt, and benefits eligible position where you will be working at 100% capacity.
Braven also provides competitive, comprehensive benefits, recognition, and career development. While Braven reserves the right to change benefits at any time, current benefits include:<ul>
<li>
Unlimited vacation time in addition to org-wide holidays and week-long shutdowns in July and the end of the calendar year (this is a minimum of 19 days per year)</li>
<li>Braven supports your path to parenthood and beyond with $25,000 in lifetime Carrot benefits for fertility, family-building, and hormonal health</li>
<li>Match of your 401K contribution up to 5% of your base annual salary, starting your first full month</li>
<li>Coverage of 85% of health insurance premium for employee and dependents</li>
<li>12 weeks of paid parental leave</li>
<li>A one-month paid sabbatical after 4 years on staff</li>
</ul>
Location
We gather in the office at least 3 days per week (on Tuesday, Wednesday and Thursday) and often work remotely 2 days per week (although certain commitments might adjust that from time to time). Therefore, this role requires teammates to live within commuting distance of one of our hubs: Atlanta, Chicago, Newark, or New York City. We believe in the magic, connection, and collaboration that happens when people work together face-to-face and we believe in giving people flexibility to focus, balance personal priorities, and save themselves two commutes per week. 
Braven is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, veteran status, or any other protected factor. We encourage talented individuals of all backgrounds to apply.</div>

Senior Director, Communications & Marketing

Harry Winston

<div>
 
 
 
 
 Job Summary
 
 
 
 
 
 The Digital Designer is responsible for developing and executing digital design concepts that support Harry Winston&rsquo;s global marketing initiatives. Working closely with the Manager, Digital Design, and the Director, Creative Services, this role contributes to all stages of the creative Process from concept development through final delivery to produce high-quality, brand aligned digital assets. The Digital Designer ensures that all work reflects Harry Winston&rsquo;s visual identity and meets the highest standards of creativity and consistency.
 
 
 
 
 
 The ideal candidate demonstrates strong creative and technical skills, exceptional attention to detail, and the ability to manage multiple projects in a fast-paced environment. This position also supports photoshoot planning and post-production, collaborating closely with internal creative, motion, and production teams to ensure assets meet Harry Winston&rsquo;s creative and technical brand standards for global distribution.
 
 
 
 
 
 
 
 
 Key Duties, Responsibilities and Accountabilities
 
 
 
 
 <ul>
 <li>
 Collaborate with the Manager of Digital Design and the Director of Creative Services to translate marketing objectives into 360&deg; digital creative executions.
 </li>
 <li>
 Design, manage, and deliver digital assets for global marketing use, ensuring consistency and precision across all platforms.
 </li>
 <li>
 Develop creative concepts and layouts for a range of digital projects, including campaign imagery, web content, newsletters, and social media initiatives.
 </li>
 <li>
 Manage and maintain website assets to ensure alignment with brand standards and seasonal storytelling.
 </li>
 <li>
 Support photoshoot planning and post-production, including image selection retouching direction, cropping, and final file preparation.
 </li>
 <li>
 Coordinate with internal print, motion, and production teams to ensure accurate execution and timely delivery of creative assets across all channels.
 </li>
 <li>
 Monitor digital asset performance post-launch, providing creative insights and recommendations for optimization.
 </li>
 </ul>
 
 
 
 
 
 
 
 Job Qualifications
 
 
 
 
 
 
 Required:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Graphic Design, Visual Communications, or a related field.
 </li>
 <li>
 5+ years of professional digital design experience in a similar industry (luxury/retail).
 </li>
 <li>
 Experience working on global marketing campaigns and managing asset delivery across regions.
 </li>
 <li>
 Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator).
 </li>
 <li>
 Strong working knowledge of Figma, digital asset management, and responsive design best practices.
 </li>
 <li>
 Deep understanding of UX/UI principles and cross-platform digital experiences.
 </li>
 <li>
 Exceptional attention to detail, organization, and time management.
 </li>
 <li>
 Proven ability to deliver high-quality design work under tight deadlines and manage multiple concurrent projects.
 </li>
 <li>
 Strong portfolio demonstrating refined, luxury-brand design sensibilities and successful campaigns from concept through execution.
 </li>
 </ul>
 
 
 
 
 
 Preferred:
 
 
 <ul>
 <li>
 Photoshoot experience, including creative collaboration and post-production management.
 </li>
 <li>
 Basic knowledge of AI image creation tools and an eagerness to expand AI design capabilities.
 </li>
 <li>
 Familiarity with print production processes.
 </li>
 <li>
 Experience with Adobe After Effects or Figma animation for motion design applications.
 </li>
 </ul>
</div>

Digital Designer, Creative Services

Converge

<div>
 Paid Media Specialist (Search &amp; Social)
 
 
 At Converge Marketing, the Paid Media Specialist plays a pivotal role in driving client success through expertly crafted paid media strategies. This hands-on, strategic position is responsible for planning, executing, optimizing, and reporting on a variety of digital campaigns. While this role does not involve direct people management, it requires strong cross-functional collaboration and the autonomy to deliver impactful results. The ideal candidate is highly experienced in search engine marketing (SEM), paid social, and ideally display marketing tactics, thriving in a dynamic performance marketing environment.
 
 
 Core Responsibilities
 
 
 <ul>
 <li>
 Design, implement, and refine paid search campaigns (Google Ads, Bing Ads) and paid social initiatives (Meta, LinkedIn, X, TikTok, etc.) tailored to Converge Marketing client objectives and key performance indicators.
 </li>
 <li>
 Track, assess, and report on campaign outcomes, delivering actionable insights and recommendations that drive ongoing optimization and measurable results.
 </li>
 <li>
 Remain up-to-date with the latest trends, platform changes, and emerging technologies in search and social media marketing to maintain Converge Marketing&rsquo;s competitive edge.
 </li>
 <li>
 Collaborate closely with internal account, creative, and analytics teams to build integrated marketing strategies and provide exceptional client service.
 </li>
 <li>
 Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for continuous improvement.
 </li>
 <li>
 Conduct keyword research, audience targeting, and competitive analysis to inform strategy.
 </li>
 <li>
 Manage campaign budgets, pacing, and bid strategies to maximize ROI.
 </li>
 <li>
 Support new business efforts with channel expertise, media plan development, and pitching when needed.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Business, or a related field (or equivalent experience).
 </li>
 <li>
 3+ years of hands-on experience in search engine marketing and paid social media, ideally within an agency or performance marketing environment.
 </li>
 <li>
 Proficient in campaign management platforms such as Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and relevant analytics tools (Google Analytics, Data Studio, etc.).
 </li>
 <li>
 Strong analytical skills and experience with A/B testing, conversion tracking, and performance reporting.
 </li>
 <li>
 Excellent written and verbal communication skills.
 </li>
 <li>
 Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
 </li>
 <li>
 Certifications in Google Ads, Meta, or related platforms are a plus. Ability to work in programmatic buying a plus.
 
 
 </li>
 </ul>
 Recommended Years of Experience
 
 
 3&ndash;5 years of direct, hands-on experience in search and social campaign management is recommended for this role. Candidates with agency backgrounds and a proven record of delivering measurable results in performance marketing environments are strongly preferred.
 
 
 This role is
 
 open to all hiring statuses
 
 , including
 
 full-time employment, contractor/consultant engagements, and flexible consulting arrangements
 
 . Converge Marketing is open to reviewing candidates across all working structures based on experience, availability, and alignment with business needs.
</div>

Paid Media Specialist  (Search & Social)

Intuit

<div><h2 class="jobSectionHeader">Overview</h2>
As a Principal Product Marketing Manager on the Customer Growth team, you&rsquo;ll define how Intuit brings its platform innovation and QuickBooks ecosystem to market. You&rsquo;ll craft compelling narratives that connect customer needs to product magic, driving growth through bold, insight-driven marketing. Partnering across Product, Brand, Research, and GTM, you&rsquo;ll shape how millions of customers experience the value of Intuit&rsquo;s platform &mdash; and help write the next chapter of our transformation story. 
At Intuit, our mission is to power prosperity around the world. We build intuitive web, mobile, and cloud solutions that give people and businesses more money, more time, and more confidence. Intuit&rsquo;s Global Business Solutions Group (GBSG) delivers solutions that help businesses thrive &mdash; from finding customers to managing invoices, payroll, accounting, payments, and lending. As part of the U.S. Marketing organization for QuickBooks, the newly formed Customer Growth team is looking for a Principal Product Marketing Manager to lead how we position and bring Intuit&rsquo;s platform innovation to market. You&rsquo;ll drive the strategic narratives and go-to-market (GTM) execution that connect our QuickBooks ecosystem, offering strategy, and platform transformation story to millions of customers. This role sits at the intersection of strategy, storytelling, and execution &mdash; shaping how we communicate innovation, guide product launches, and activate multi-channel campaigns that inspire growth. You&rsquo;ll partner across Product, Brand, Research, Strategic Communications, and GTM to craft research-backed narratives that define the future of our platform. You&rsquo;ll move fast, navigate ambiguity, and collaborate deeply across teams &mdash; driving bold innovation while making a meaningful impact on our customers&rsquo; lives and livelihoods. 
At Intuit, you&rsquo;ll help power prosperity for millions of customers by connecting innovation, empathy, and execution. You&rsquo;ll work with inspired teams who lead with heart and data, driving growth that makes a measurable difference for small businesses everywhere. 
Responsibilities 
<ul><li>
Shape the Platform Narrative: Lead the platform positioning narrative &mdash; the source of truth that informs GTM execution. Translate platform innovation into clear, inspiring customer-backed messaging in partnership with QuickBooks ecosystem product marketing teams.</li><li>
Evolve the Platform Messaging Playbook: Own and refine the Platform Messaging Hierarchy, defining how we position Intuit&rsquo;s platform and merchandising innovation. Partner with Market Research, Content Design, and Product Marketing peers to ensure alignment with customer insights and business priorities.</li><li>
Drive GTM Release Strategy: Lead the major and minor GTM release strategy - bringing together the who (target audience), what (product launches), and why (customer pain points being solved) alongside the platform positioning and messaging narrative - as input to the GTM channel teams who will craft and execute the GTM releases.</li><li>
Drive Campaign Excellence: Lead quarterly prospecting campaigns that drive acquisition and engagement for the QuickBooks ecosystem. Define messaging strategy and &ldquo;magic moments,&rdquo; guide the integrated marketing team and agency partners, and ensure creative reflects product truths and customer insights.</li><li>
Partner with Brand: Collaborate with Brand on major campaigns. Ensure product marketing strategy and messaging hierarchy come through clearly in creative assets, product explainers, and brand storytelling.</li><li>
Lead Cross-Functional Collaboration: Build trusted relationships across GTM, Product, Design, and Strategic Comms to ensure seamless execution and consistent messaging across all touchpoints.</li></ul> 
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at [1] Intuit&reg;: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is: 
Bay Area California: $197,000-266,500 
New York $198,00-268,000 
Qualifications
Experience &amp; Expertise<ul><li>
12+ years in product marketing, go-to-market strategy, or related roles in SaaS, technology, or consumer marketing.</li><li>
Proven success leading product or platform positioning and executing large-scale integrated campaigns.</li><li>
Deep experience partnering with creative agencies, product design, and brand teams to deliver unified campaigns.</li><li>
Strong analytical skills &mdash; adept at using customer and market data to inform insights, positioning, and recommendations.</li><li>
Bachelor&rsquo;s degree in Marketing, Business, Communications, or related field (MBA a plus).</li></ul> 
Leadership &amp; Influence
Leadership Presence: Confident communicator able to influence and align stakeholders across marketing, product, and executive levels (VP/SVP). 
Customer-Obsessed: Leads with insights and advocates for customer needs across the organization. 
Collaborative Leader: Thrives in cross-functional environments, bringing clarity and cohesion to complex initiatives. 
Strategic &amp; Creative Thinking Storytelling: Exceptional written, verbal, and presentation skills &mdash; able to simplify complexity and craft narratives that inspire action. 
Analytical Mindset: Balances creative intuition with data-driven decision-making. 
Versatile Operator: Comfortable moving between strategy and execution, balancing long-term narrative evolution with short-term delivery. 
Curious and Bold: Embraces experimentation, challenges assumptions, and drives innovation grounded in insight. 
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit&reg;: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender. The expected base pay range for this position is:</div>

Principal Product Marketing Manager, Platform Narrative & Growth

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