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creative marketing manager Jobs in New York

creative marketing manager

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director of marketing and communications Jobs in New York

director of marketing and communications

marketing director

RIMOWA

<div>
 
 
 Position
 
 
 
 The Marketing Director is a strategic leader responsible for developing and executing the overall marketing strategy to drive brand awareness, generate leads, and achieve revenue targets. This individual will lead a team and collaborate cross-functionally with retail, omnichannel, and other functions to ensure alignment and maximize impact.
 
 
 
 
 
 
 Job Responsibilities
 
 
 
 
 
 
 
 Strategic Planning &amp; Execution:
 
 
 <ul>
 <li>
 Develop and implement comprehensive integrated marketing plans to increase brand awareness, drive consideration, and lead to conversion across all distribution channels, aligning with the company's overall goals and objectives.
 </li>
 <li>
 Identify and evaluate distribution channel development programs, including wholesale and retail marketing.
 </li>
 <li>
 Identify target markets and develop effective marketing campaigns to reach them.
 </li>
 </ul>
 
 
 
 
 
 Brand Management &amp; Communications:
 
 
 <ul>
 <li>
 Establish and maintain a consistent brand image throughout all marketing channels and consumer touchpoints, ensuring brand standards are upheld.
 </li>
 <li>
 Manage public relations and communications in a holistic manner that complements the broader marketing and media strategy.
 </li>
 <li>
 Partner closely with creative teams to develop effective and impactful assets for use across all consumer marketing channels while delivering performance.
 </li>
 <li>
 Proactively identify local marketing opportunities, relationships, and partnerships to create cultural relevancy for the brand.
 </li>
 </ul>
 
 
 
 
 
 Digital &amp; Performance Marketing:
 
 
 <ul>
 <li>
 Collaborate with the omnichannel team on full-funnel media plans, including performance marketing efforts, ensuring KPIs are met while maintaining control of brand image.
 </li>
 <li>
 Partner with the omnichannel team to execute the company's digital marketing efforts, including SEO, SEM, social media marketing, email marketing, and content marketing.
 </li>
 <li>
 Support in analyzing website traffic and online marketing performance to identify areas for improvement.
 </li>
 <li>
 Influence cross functionally and innovate with new media marketing tactics across social, digital, and direct response channels.
 </li>
 </ul>
 
 
 
 
 
 Team Leadership &amp; Development:
 
 
 <ul>
 <li>
 Lead the NA marketing function and its team structure based on evolving business needs and opportunities to support the organization's sales and revenue objectives.
 </li>
 <li>
 Lead, mentor, and develop a high-performing team of marketing professionals, setting clear goals and expectations, providing regular feedback and coaching, and fostering a collaborative environment.
 </li>
 <li>
 Resolve conflict and facilitate changes in the marketing group's structure to ensure objective fulfillment and swift response to marketing problems and opportunities.
 </li>
 </ul>
 
 
 
 
 
 Budget &amp; Performance Management:
 
 
 <ul>
 <li>
 Develop and manage the marketing operating budget, ensuring effective resource allocation.
 </li>
 <li>
 Manage media agency across all planning and optimization efforts across advertising and promotion activities, including print, online, digital, social, OOH, and other new channels.
 </li>
 <li>
 Track key metrics and success criteria for all marketing, advertising, and PR programs and activations to extract learnings and insights for future optimizations.
 </li>
 </ul>
 
 
 
 
 
 Market Research &amp; Analysis:
 
 
 <ul>
 <li>
 Oversee and evaluate competitive analysis across the media landscape to inform marketing and paid media strategy.
 </li>
 <li>
 Conduct market research to identify trends, opportunities, and competitive threats.
 </li>
 <li>
 Analyze customer data to understand customer needs and preferences.
 </li>
 </ul>
 
 
 
 
 
 Cross-Functional Collaboration:
 
 
 <ul>
 <li>
 Partner closely with e-commerce and CRM teams to identify opportunities, review, and approve customer segmentation, messaging, and creative.
 </li>
 <li>
 Work closely with sales, product development, and other departments to ensure alignment and maximize the impact of marketing efforts.
 </li>
 <li>
 Communicate marketing plans and results to key stakeholders.
 </li>
 <li>
 Other duties as assigned.
 </li>
 </ul>
 
 
 
 
 
 Profile
 
 
 
 
 
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Communications, Business Administration, or a related field; MBA preferred.
 </li>
 <li>
 15+ years of experience in marketing, with at least 7 years in a leadership role.
 </li>
 <li>
 Demonstrable experience designing and implementing successful marketing campaigns.
 </li>
 <li>
 Experience in growth marketing and customer acquisition, with strong knowledge of SEO, web analytics, and Google Ads (formerly Adwords).
 </li>
 <li>
 Experience with CRM software and digital marketing tools and techniques.
 </li>
 <li>
 Proven track record of developing and executing successful marketing strategies.
 </li>
 <li>
 Strong understanding of digital marketing principles and best practices.
 </li>
 <li>
 Excellent communication, interpersonal, and presentation skills.
 </li>
 <li>
 Strong analytical, project management, and problem-solving skills.
 </li>
 <li>
 Strategic mindset, with the ability to make difficult decisions.
 </li>
 <li>
 Ability to work effectively in a fast-paced, dynamic environment.
 </li>
 </ul>
 
 
 
 
 
 Skills:
 
 
 <ul>
 <li>
 Strategic Thinking &amp; Execution
 </li>
 <li>
 Leadership &amp; Team Development
 </li>
 <li>
 Communication &amp; Presentation
 </li>
 <li>
 Digital &amp; Performance Marketing
 </li>
 <li>
 Brand Management &amp; Communications
 </li>
 <li>
 Budget &amp; Financial Management
 </li>
 <li>
 Market Research &amp; Competitive Analysis
 </li>
 <li>
 Analytics &amp; Reporting
 </li>
 <li>
 Cross-Functional Collaboration
 </li>
 </ul>
</div>

Marketing Director, Americas (Head of Marketing)

Lands' End

<div><ul><li>This is a hybrid role with three weeks per month onsite (Mon. &ndash; Thurs.) and is based out of our New York Office at 12 W. 31st St.</li></ul> 
The Editorial Director is responsible for leading the storytelling for all product concepts each season while building and maintaining an editorial calendar and framework for a content marketing strategy. By working closely with design, merchandising, styling, and creative to bring these narratives to life, the role is the lynchpin for editorializing product concepts into the unique Lands&rsquo; End position on trend, franchises, and marketing at large. In this role the Editorial Director will be responsible for managing all aspects of the editorial team and calendar. The Editorial Director will ensure that each story is communicated in the way that is most relevant to the channel/audience driving customer engagement and frequency. The ideal candidate is a combined strategist and tactical executor with demonstrated experience creating cohesive touchpoints of the customer experience into one clear, compelling story. Exceptional talent in writing and editing are a must as is a passion for and understanding of market trends in the apparel space.

Responsibilities
<ul>
<li>Accountable for bringing Lands&rsquo; End story, product and marketing strategies to life through editorial, email, and campaign launches.</li>
<li>Direct the development of stories consistently across the website, email, social media, and digital media.</li>
<li>Proven expertise in directing editorial, branding, and digital merchandising strategy within organizations.</li>
<li>Manage and implement the brand voice across all channels ensuring consistency.</li>
<li>Strong background in editorial content creation including writing, editing, and storytelling.</li>
<li>Understanding of market trends and audience preferences to create relevant and engaging content.</li>
</ul>
Skills/Education
<ul>
<li>10+ years of editorial experience in fashion retail and/or fashion editorial</li>
<li>Ability to develop and articulate a compelling creative story that aligns with brand goals</li>
<li>Excellent writer and seasoned copy editor</li>
<li>Knowledge of digital media trends and platforms including social media, email, and web content</li>
<li>Self-motivated and team-oriented</li>
<li>Ability to thrive in a fast paced, high-volume environment</li>
<li>Ability to manage, train, and develop a team</li>
<li>Strong creative problem-solving skills</li>
</ul>
The pay range for this position is $125,000 - $150,000. An employee&rsquo;s pay within the salary range will be based on numerous factors including, but not limited to, relevant education, qualifications, experience, skills, geographical location, and business or organizational needs. This position may also be eligible for annual merit increase, bonus, and/or incentive compensation. We also offer a comprehensive benefits package including paid time off, health, dental, vision, and disability benefits.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities 
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.</div>

Editorial Director (Hybrid) - New York Office

Bank Street College of Education

<div></div><div><div>Director of Marketing and Communications for Children's Programs</div> 
<div>
 </div><div></div><div>Overview 
 </div><div></div><div>The Director of Marketing and Communications for Children's Programs supports internal and external communications as well as recruitment / admissions marketing work for the Bank Street School for Children, After School, Family Center, and Summer Camp. 
 </div><div></div><div>Salary range: $95,000 -$115,000 annually 
</div> <div></div><div>Core Functions and Responsibilities

 : 
</div>
<div> </div>Strategic Oversight &amp; Collaboration 
<ul><li><ul><li>
 Oversee and support internal communications for the Dean&rsquo;s Office, Collaborate closely with the central Communications Team to support marketing and recruitment needs for the School for Children, Family Center, and Summer Camp</li> 
<li>
 Work with the central Development teams on special events and event marketing</li> 
<li>
 Work with the central IT team to utilize existing systems and develop solutions for any emerging needs that can enhance marketing and communications at the School</li></ul></li></ul> 

 Digital &amp; Web Management 
<ul><li><ul><li>
 Manage and maintain the SFC and Family Center websites and virtual tours</li> 
<li>
 Manage the parent portal in Blackbaud, including Newsfeed and Resource Board content</li> 
<li>
 Manage social media for the School for Children</li></ul></li></ul> 

 Email &amp; CRM Strategy 
<ul><li><ul><li>
 Coordinate with IT and manage, and implement automatic email workflows and individual variations in HubSpot and Blackbaud CRMs</li></ul></li></ul> 

 Advertising &amp; Campaigns 
<ul><li><ul><li>
 Manage relationships with third-party marketing agencies, keeping projects accountable, on schedule, on brand, and on budget</li> 
<li>
 Using data to inform improvements to marketing/recruitment strategy for each admissions cycle</li> 
<li>
 Manage the School for Children&rsquo;s social media account</li></ul></li></ul> 

 Creative &amp; Content Development 
<ul><li><ul><li>
 Manage promotional materials across print, digital, video, and event-related needs</li> 
<li>
 Develop creative guidelines and maintain Bank Street style and editorial standards</li> 
<li>
 Design graphics, event posters, digital newsletters, and presentation materials</li> 
<li>
 Photograph programs for marketing materials</li> 
<li>
 Coordinate with videographer to develop marketing videos for digital campaigns, including Teachers, Changemakers, Bank Street College, and Early Childhood</li> 
<li>
 Edit communications from the Dean&rsquo;s Office to ensure clarity and consistency</li> 
<li>
 Work with the School for Children community to design and run the Spirit Store</li></ul></li></ul> 

 Messaging &amp; Brand Voice 
<ul><li><ul><li>
 Develop and manage messaging for the School for Children, Family Center, After School, and Summer Camp</li> 
<li>
 Capture the processes of discovery and design to ensure strategies remain authentic</li></ul></li> 
</ul>
<div> </div><div>Qualifications 
</div>
<ul> <li>Bachelor&rsquo;s degree</li> 
<li>
 5 years of experience in marketing, including management responsibilities</li> 
<li>
 Experience with web design and website maintenance</li> 
<li>
 Experience in sales, marketing in an educational setting</li> 
<li>
 Experience with New York independent schools</li> 
<li>
 Experience with WordPress, HubSpot, and Blackbaud</li> 
<li>
 Knowledge of social networks, online advertising, and promotions</li> 
<li>
 Self-starter with the ability to work independently</li> 
<li>
 Strong creative sense</li> 
</ul>
<div> Skills 
</div>
<ul> <li>Web-based advertising and promotion</li> 
<li>
 Photography, Photoshop, and video editing</li> 
<li>
 Strong analytical and research abilities</li> 
<li>
 Writing and editing</li> 
<li>
 Time management and organization</li> 
<li>
 Exceptional interpersonal and communication skills</li> 
<li>
 Strong public speaking and presentation abilities</li> 
<li>
 Ability to coordinate across multiple online systems and platforms with ease</li></ul></div>

Director of Marketing and Communications

Talkiatry

Talkiatry participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed. For more information on E-Verify, please visit the following: EVerify Participation & IER Right to Work . At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us. We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.
 About the Role: We’re looking for a Director of Partner Marketing to lead the marketing strategy and execution that fuels Talkiatry’s growth through referrals. Reporting to the VP of Product Marketing, this leader will own how we drive awareness, engagement, and conversion among referring providers and health system administrators. You’ll shape and scale our demand generation engine—creating content, campaigns, and experiences that attract and activate referral sources, drive retention, and position Talkiatry as the partner of choice in mental healthcare. This position will play a critical role in driving the content strategy for referrals, including field collateral and digital content. This is both a strategic and hands-on leadership role: you’ll develop the roadmap, manage vendors, and stand-up marketing initiatives that grow Talkiatry’s referral pipeline and deepen partner engagement.
 About Talkiatry: Talkiatry transforms psychiatry with accessible, human, and responsible care. We’re a national mental health practice co-founded by a patient and a triple-board-certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment. 60% of adults in the U.S. with a diagnosable mental illness go untreated every year because care is inaccessible, while 45% of clinicians are out of network with insurers because reimbursement rates are low, and paperwork is unduly burdensome. With innovative technology and a human-centered philosophy, we provide patients with the care they need—and allow psychiatrists to focus on why they got into medicine.
 
You will: 
Lead Demand Generation for Referrals: Build and execute integrated marketing programs that generate partnerships leads and drive referral volume across channels—including email, paid media, SEO, webinars, events, and nurture campaigns.
 Develop and Scale Content Marketing: Own the partner-facing content strategy—from thought leadership and case studies to campaigns and field enablement materials. Use content to educate, engage, and convert referral partners.
 Partner with Cross-Functional Teams: Collaborate with partnerships, account management, marketing, and creative teams to ensure consistent messaging and seamless execution across every partner touchpoint.
 Optimize Performance: Track and analyze KPIs such as referral engagement, account penetration, and marketing-sourced referrals. Use insights to refine messaging, content, and GTM strategy.
 Enable Partner Success: Create scalable marketing tools, onboarding resources, and communications that empower partnerships and account management teams to drive growth.
 Evaluate and Manage External Agencies and Vendors: Scale Talkiatry’s in-house capabilities with external expertise to increase GTM velocity. You’ll source, assess, and manage 3rd-party partners to scale content and demand generation capabilities.
 
You have: 
8–10+ years of experience in demand generation, content marketing, or partner marketing with at least 3+ years in a leadership role.
 Proven success executing integrated marketing campaigns that drive measurable pipeline and partner engagement.
 Strong leadership and cross-functional collaboration skills, with experience influencing across marketing, product, sales, and operations.
 Experience evaluating and managing external vendors and agencies (e.g., creative, media, digital, or content partners) to ensure high-quality execution and ROI.
 Analytical mindset and experience managing marketing performance metrics tied to demand generation and pipeline growth.
 Excellent storytelling and communication skills; ability to articulate complex ideas simply and persuasively.
 A passion for expanding access to high-quality mental healthcare.
 
Why Talkiatry: 
Top-notch team: we're a diverse, experienced group motivated to make a difference in mental health care
 Collaborative environment: be part of building something from the ground up at a fast-paced startup
 Excellent benefits: medical, dental, vision, effective day 1 of employment, 401K with match, generous PTO plus paid holidays, paid parental leave, and more!
 Grow your career with us: hone your skills and build new ones with our Learning team as Talkiatry expands
 It all comes back to care: we’re a mental health company, and we put our team’s well-being first

Director of Partner Marketing

Headway

<div>
 Headway&rsquo;s mission is a big one &ndash; to build a new mental health care system everyone can access. We&rsquo;ve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance.
 
 
 1 in 4 people in the US have a treatable mental health condition, but the majority of providers don&rsquo;t accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.
 
 
 Headway was founded in 2019. Since then, we&rsquo;ve grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We&rsquo;re a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.
 
 
 We want your time here to be the most meaningful experience of your career.
 
 Join us, and help change mental healthcare for the better.
 
 
 
 
 About The Role
 
 
 
 We&rsquo;re seeking a Director of Patient Growth Marketing to lead and scale Headway's patient growth efforts. In this role, you will own the strategy and execution for driving demand and acquiring new patients through both paid and owned channels. This is an opportunity to join a mission-driven company at a pivotal moment of growth and make a direct impact on access to mental healthcare.
 
 
 You&rsquo;ll lead a high-performing team and collaborate cross-functionally to design and execute marketing programs that accelerate patient acquisition. Your north star will be measurable growth within an efficiency guardrail, and you&rsquo;ll bring the right mix of creativity, analytical rigor, and operational excellence to make that happen.
 
 
 
 You Will
 
 
 
 <ul>
 <li>
 Own and scale the B2C patient acquisition engine across paid and owned channels.
 </li>
 <li>
 Hire, mentor, and manage a high-performing growth marketing team
 </li>
 <li>
 Define and execute the Patient growth marketing roadmap with clear goals, KPIs, and experimentation plans
 </li>
 <li>
 Identify new channels and tactics to unlock scalable and sustainable growth
 </li>
 <li>
 Collaborate with Product, Data, Brand, and Ops teams to optimize conversion and reduce friction across the funnel
 </li>
 <li>
 Build the marketing infrastructure to measure performance and maximize ROI
 </li>
 <li>
 Serve as a strategic thought partner to exec leaders on go-to-market strategy
 
 
 </li>
 </ul>
 
 You&rsquo;d Be a Great Fit If
 
 
 
 <ul>
 <li>
 Have 10+ years of experience in performance and growth marketing, with 3+ years in a leadership role at high-growth B2C tech companies
 </li>
 <li>
 Have deep expertise in paid digital (SEM, Social, affiliates), SEO and and conversion rate optimization
 </li>
 <li>
 Are data-driven &mdash; you can build dashboards, interpret performance signals, and drive action through insights
 </li>
 <li>
 Thrive in fast-paced environments and love testing, learning, and iterating quickly
 </li>
 <li>
 Are a hands-on leader who can operate at both strategic and tactical levels Have experience building and coaching growth teams and fostering a culture of ownership and experimentation
 </li>
 <li>
 Are a clear, compelling communicator who can influence cross-functionally and inspire teams toward a shared vision
 
 
 </li>
 </ul>
 
 Compensation And Benefits
 
 
 
 <ul>
 <li>
 The expected base pay range for this position is $218,450 - $257,000, based on a variety of factors including qualifications, experience, and geographic location.
 
 
 </li>
 </ul>
 
 We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.
 
 
 
 
 Benefits Offered Include
 
 
 
 <ul>
 <li>
 Equity Compensation
 </li>
 <li>
 Medical, Dental, and Vision coverage
 </li>
 <li>
 HSA / FSA
 </li>
 <li>
 401K
 </li>
 <li>
 Work-from-Home Stipend
 </li>
 <li>
 Therapy Reimbursement
 </li>
 <li>
 16-week parental leave for eligible employees
 </li>
 <li>
 Carrot Fertility annual reimbursement and membership
 </li>
 <li>
 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
 </li>
 <li>
 Flexible PTO
 </li>
 <li>
 Employee Assistance Program (EAP)
 </li>
 <li>
 Training and professional development
 
 
 </li>
 </ul>
 We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem &ndash; across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.
 
 
 Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview.
 
 
 Headway employees work remotely across the US, with the option to work from offices in New York City, San Francisco and Seattle. Headway participates in E-Verify. To learn more, click here.
 
 
</div>

Director, Patient Growth Marketing

L'Oréal

<div></div><div><div>Job Description</div><div> 
Job Title: Director Digital &amp; Social , Education Professional Products Division
Division: Professional Products Division
Location: 10 Hudson Yards New York, NY 10001
Reports to: Vice President Digital Education</div><div></div><div> 
Who We Are:</div><div>
For more than a century, L&rsquo;Or&eacute;al has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.</div><div></div><div> 
At L&rsquo;Or&eacute;al Professional Products, our mission is to support hairdressers and develop the hair industry sustainably, and lead the digital transformation of our industry with a customer-centric approach. Our brands portfolio includes L&rsquo;Or&eacute;al Professionnel, Kerastase, Redken, Matrix, and Pureology. Together, our brands lead the professional hair industry from market share and also Stylist Education. With over 60 years of Education, touching 400,000 stylists per year, a new era of Education is being created. 
</div><div></div> 
Role Objective: We are seeking a highly motivated and experienced Digital Education &amp; Marketing Director to join our dynamic team. This critical role will support the VP of Digital Education &amp; Marketing on the overall strategy for Digital Education with a focus on Social Education on YouTube, and lead the division content strategy, digital education measurement and platform management for all brands. This role with lead creating PPD Multi Brand marketing campaigns to support priority education initiatives and ensure close collaboration with education and marketing teams. The ideal candidate will possess a deep understanding of digital platforms, content strategy, with focus on YouTube &amp; other social platforms and overall beauty.
Job Responsibilities<div><ul><li>
Drive Digital Education for Salon Professionals:<ul><li>
Support in building &amp; executing divisional digital education strategy for L'Or&eacute;al Professional Products brands salon professionals. Strategic planning includes the following areas : Content, Platforms, Marketing, Measurement and Data.</li><li>
Own development of playbooks and guidelines as key brand resources.</li><li>
Partner with Pro Activation and Pro A&amp;I Division leads to ensure cohesive planning. Collaborate with central Brand Pro Site &amp; DDX teams for overall visibility to education calendar for digital support.</li><li>
Collaborate with Cross Functional Partners in Education, Marketing and Retailer Teams to execute strategies to increase digital education reach.</li></ul></li><li>
Lead Digital Education Measurement:<ul><li>
Develop and maintain the social education dashboard, delivering monthly reporting with insightful analysis.</li><li>
Utilize advanced analytics tools like Traackr &amp; Rival IQ to track performance and identify trends.</li><li>
Conduct thorough competitive analyses to benchmark our digital education efforts and upskill the community on these learnings.</li></ul></li><li>
Own L&rsquo;Oreal LMS Strategy &amp; Platform Management:<ul><li>
Oversee the Access Learning Management System (LMS) strategy and serve as the primary brand point of contact.</li><li>
Ensure robust platform management, focusing on SEO optimization and continuous future planning/optimization. Partner with Global Access team on enhancements, programs and content.</li></ul></li><li>
Support Integrated PPD Education Campaigns:<ul><li>
Strategically plan and utilize marketing levers to support education initiatives with goal of driving ticket sales/sign ups, including media, CRM, social media, and other relevant channels. Manage any relevant fuel budget to support marketing levers and plans.</li><li>
Provide critical support for campaign creative development, briefing, and managing creative needs through Wrike, overseeing the routing process.</li><li>
Create comprehensive social kits for artists in collaboration with the Omni Education team, facilitating widespread deployment. Contribute to Pro media matrix needs in partnership with the Pro Activation Divisional team.</li><li>
Partner with Divisional and Brand A&amp;I leads for Pro Influencer guidelines, campaign support, and deliverables. Liaise with SalonCentric for education content needs for site, social and other platforms.</li></ul></li><li>
Conduct Competitive Intelligence:<ul><li>
Execute regular competitive audits and tracking across social media, LMS platforms, and 3rd party platforms to stay ahead of industry trends.</li><li>
Own Education research strategy/projects in partnership with Consumer Insights Team</li><li>
Liaise with the L&rsquo;Oreal CDMO team for Social, Content &amp; Analytics</li></ul></li><li>
Lead 3rd Party Platform Execution &amp; Planning:<ul><li>
Manage and plan education programs on key 3rd party platforms (e.g., Professional Schools, Salon Suite partners) to scale the reach of our brand education content, social assets, and new programs/pilots.</li><li>
Partner with the Sales teams leading these channels to create education packages &amp; measurement for brand digital education.</li></ul></li><li>
Upskill On Digital Education:<ul><li>
Develop and implement a comprehensive plan to support both internal and external education teams with essential digital upskilling around new platforms and content.</li><li>
Create and lead content upskilling program for Brand Artists &amp; Educators with focus on YouTube content needs.</li></ul></li></ul></div><div></div><div> 
What We Are Looking For:</div>
Required Qualifications:<ul><li>
Bachelor's degree in Digital Marketing, Social Media, or a related field.</li><li>
8-10 years of experience in digital marketing, preferably within the beauty or salon industry.</li><li>
Proven track record of developing and executing successful digital education or digital content strategies across the large social plaforms: Meta, YouTube and TikTok.</li><li>
Deep understanding of social media platforms, content creation, and influencer marketing with special focus on YouTube.</li><li>
Strong understanding of the Beauty Industry</li><li>
Proactive and results oriented thinker who would flourish in an entrepreneurial environment</li><li>
Proficiency in MS Word, Excel and PowerPoint programs.</li><li>
Communicates clearly and succinctly in both oral and written forms</li><li>
Ability to translate product initiatives into relevant, Pro-facing brand educational and social moments</li><li>
Ability to collaboratively work in a fast-paced, deadline-driven environment</li><li>
Must demonstrate strong critical thinking, and problem-solving skills</li><li>
Highly organized with proven multi-tasking and project management skills</li><li>
Strong analytical skills and data-driven decision-making abilities</li></ul> 
What&rsquo;s In It For You:<ul><li>
Salary Range: $138,500-$200,800</li><li>
Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)</li><li>
Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)</li><li>
Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays &amp; More!)</li><li>
Access to Company Perks (VIP Access to L&rsquo;Or&eacute;al&rsquo;s Internal Shop for Discounted Products, Monthly Mobile Allowance)</li><li>
Learning &amp; Development Opportunities for Career Progression (Unlimited Access to E-learnings, Lunch &amp; Learn Sessions, Mentorship Programs, &amp; More!)</li><li>
Employee Resource Groups (Think Tanks and Innovation Squads)</li><li>
Access to Mental Health &amp; Wellness Programs</li></ul> 
Don&rsquo;t meet every single requirement? At L'Or&eacute;al, we are dedicated to building a diverse, inclusive, and innovative workplace. If you&rsquo;re excited about this role but your past experience doesn&rsquo;t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting [email protected]. If you need assistance to accommodate a disability, you may request an accommodation at any time.
Our Safe Together Plan: Your safety is our highest priority. We will proceed with caution and adhere to enhanced protection standards to ensure our sites are safe for all employees. We must all operate with the shared responsibility for each other&rsquo;s health &amp; safety in mind.</div>

Director, Digital & Social, Professional Products Division Eucation

Uncommon Schools

<div>Company Description 
Uncommon Schools is a nonprofit network of high-performing public charter schools dedicated to providing an exceptional K-12 education in economically disadvantaged communities. Operating in Boston, Camden, New York City, Newark, and Rochester, we are committed to closing the college completion gap and preparing every student for college and beyond. Our students consistently exceed national benchmarks, reflecting our dedication to their success. We invest deeply in our educators, offering weekly coaching, feedback, and professional development to ensure excellence in teaching and leadership. Join us to work hard, do good, and make a lasting difference! 
Job Description 
Uncommon Schools is seeking a Senior Director of Brand &amp; Marketing to lead the organization&rsquo;s brand and marketing strategy and ensure its mission and impact are powerfully represented across all audiences. This role will harness the power of Uncommon&rsquo;s brand as a national leader in education, deploying best-in-class marketing across owned and paid channels to elevate awareness, engagement, and loyalty.
Reporting to the Chief External Officer, you will serve as a strategic advisor to the Executive Team and lead both internal and external partners, including creative and media agencies, to deliver on ambitious growth and brand goals. You will ensure Uncommon&rsquo;s brand is executed with excellence today while building a flexible, forward-looking strategy that supports the organization&rsquo;s next chapter of growth.
Responsibilities
Elevate the Uncommon Brand<ul><li>
Harness the power of Uncommon Schools&rsquo; brand as a leader and innovator in public education by deploying best-in-class marketing through owned and paid channels.</li><li>
Lead the development and implementation of a cohesive, organization-wide brand strategy informed by market trends, customer behavior, and competitive dynamics.</li><li>
Ensure brand cohesion through a strategic framework that supports both immediate marketing priorities and longer-term growth.</li><li>
Increase brand relevance and loyalty through compelling, data-informed storytelling that resonates with students, families, staff, and donors.</li></ul>
Drive Organizational Growth and Marketing Impact<ul><li>
Oversee marketing strategy and execution for major organizational growth initiatives, meeting clear targets and timelines.</li><li>
Build a multi-channel, performance-driven marketing approach that advances brand health, enrollment growth, and donor engagement.</li><li>
Use data and analytics to understand audience insights, drivers of choice, and the effectiveness of marketing activities, providing regular updates on brand performance to senior leadership.</li><li>
Collaborate across teams to align marketing efforts with enterprise-wide goals and drive measurable outcomes.</li></ul>
Lead and Develop a High-Performing Team<ul><li>
Lead, mentor, and develop the Marketing team to deliver results aligned to Uncommon&rsquo;s mission and strategic priorities.</li><li>
Model a client-focused mindset, emphasizing collaboration, accountability, and results.</li><li>
Communicate marketing plans and performance metrics transparently, providing regular updates on ROI and impact to leadership and stakeholders.</li><li>
Create and sustain a high-performing, inclusive team culture that reflects optimism, adaptability, and operational excellence.</li></ul>
Innovate Through Data, Creativity, and Technology<ul><li>
Apply strategic insight and creativity to develop integrated campaigns that reflect Uncommon&rsquo;s values and advance awareness and engagement.</li><li>
Drive innovation by testing new channels, creative formats, and marketing technologies to expand reach and efficiency.</li><li>
Leverage marketing automation, CRM, SEO/SEM, and emerging and AI tools to optimize campaign performance and audience connection.</li></ul> 

Qualifications 
Education:<ul><li>
Bachelor&rsquo;s degree required; Master&rsquo;s degree in Marketing, Communications, or Business Strategy preferred.</li></ul>
Experience:<ul><li>
Minimum of 10 years of professional experience, including at least 7 years of progressively responsible experience in brand management, marketing strategy, or communications leadership. Creative and/or marketing agency experience a plus.</li><li>
Demonstrated success developing and executing large-scale, integrated marketing campaigns that deliver measurable business results, either on agency or brand side.</li><li>
Proven experience managing internal teams and external agencies, with the ability to lead through influence and collaboration.</li><li>
Expertise in marketing analytics, data-driven decision making, and marketing technology platforms.</li><li>
Exceptional strategic thinking, communication, and stakeholder management skills.</li></ul>
Not sure you meet every qualification? We encourage you to apply&mdash;we&rsquo;re excited to learn what you bring. 
Additional Information 
Our people are what make us Uncommon. We offer competitive compensation and comprehensive benefits that support the personal health, wellness, and finances of our staff and their families. Our compensation philosophy values equity &amp; fairness and attracting &amp; retaining top talent. 

Compensation
Compensation for this role is between $156,000-$195,000, commensurate with experience.
Starting pay is determined by various factors, including, but not limited to, relevant professional experience and tenure with Uncommon Schools. Please note: We carefully evaluate how your experience aligns with our compensation structure when determining starting pay 

Benefit Highlights:<ul><li>
19 days of paid time off</li><li>
3 weeks of paid Winter and Summer org-wide holidays</li><li>
Comprehensive Health, Dental, and Vision insurance plans</li><li>
403(b) retirement savings program + employer match</li><li>
Paid leave of absence options (parental, medical, disability, etc.)</li><li>
Mental health and counseling support + wellness benefits</li><li>
Pre-tax flexible spending, dependent care, and health saving accounts</li></ul> 

*A detailed list of all benefits is located HERE. 
At Uncommon, we believe that a supportive and welcoming environment helps our students, staff, and community thrive. We are dedicated to building a team that brings a wide range of perspectives and experiences, reflective of the communities we serve-with over 70% of our staff identifying as people of color. Our organization values respect and open dialogue on important topics that shape our school culture.
As an equal opportunity employer, Uncommon provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We also ensure that individuals with disabilities receive all privileges and benefits associated with employment and are provided reasonable accommodations for the interview process and to perform core job functions. If you would like to request an accommodation, please email recruitment@uncommonschools.org.</div>

Senior Director, Brand & Marketing

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