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marketing automation specialist

Innohive Technology

<div>As a marketing automation specialist your main duties include running email marketing campaigns end-to-end, managing email databases, and creating newsletters. Your role is to reach customers through email campaigns and inform them about new products and events. Ultimately, you should be able to promote our brand and ensure our customers stay in touch with our company updates.</div><div> </div><div>Responsibilities:</div><div>Create and manage direct email marketing campaigns.</div><div>Draft email copy and ensure messages are sent in proper form and template.</div><div>Manage and build various email lists and campaigns, including the design templates, calls-to-action, and content used in your email sends.</div><div>Segment lists based on behaviors like past email engagement and website interactions.</div><div>Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers.</div><div>Ensure emails follow industry policies and best practices.</div><div> </div><div>Qualifications:</div><div>Proven work experience as an Email Marketing Manager or Email Marketing Specialist.</div><div>Hands-on experience with HTML and content management systems.</div><div>Proficiency in marketing automation technology.</div><div>Knowledge of SEO/SEM and Google Analytics.</div><div>Familiarity with analytical and database tools.</div><div>Excellent written communication and copywriting skills.</div><div>Strong project management skills.</div>

Marketing Automation Specialist

PS I Real Estate LLC

1.PRIMARY PURPOSE-The Marketing Automation Specialist is responsible for designing, implementing, and optimizing automated marketing campaigns using HubSpot to drive lead generation, nurturing, and conversion. This role ensures seamless integration between marketing systems, maintains database health, and provides actionable insights to improve campaign performance and ROI.2.RESPONSIBILITIES01.Develop, manage, and optimize HubSpot marketing automation workflows, including lead nurturing, scoring, and segmentation.02.Build and manage email marketing campaigns, landing pages, and forms to support demand generation initiatives.03.Integrate HubSpot with CRM and other platforms to ensure seamless data flow and accurate reporting.04.Analyze campaign performance, generate dashboards, and provide actionable insights to optimize ROI05.Support sales and marketing alignment by ensuring accurate lead qualification, tracking, and handoff.06.Maintain HubSpot database integrity, including list cleaning, duplicate management, and GDPR compliance.07.Stay updated on HubSpot features, updates, best practices, and emerging marketing automation trends.08.Collaborate with content, design, and marketing teams to align automated campaigns with overall marketing strategy.09.Troubleshoot automation issues and recommend improvements to enhance efficiency and effectiveness.10.Provide training and guidance to team members on HubSpot best practices and workflow utilization.11.Ensure all campaigns comply with company standards and marketing regulations.12.Takes Health, Safety &amp; Environment (HSE) lead in ensuring &ldquo;safe systems of work&rdquo; and &ldquo;safe conditions&rdquo; are in place within area of responsibility.13.Performs other similar or related duties as required or assigned by management.3.QUALIFICATIONS &amp; EXPIERENCEAEducational Requirements / Qualifications:-Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field.-Certifications in HubSpot Marketing Hub or marketing automation platforms are a plus.BExperience:-Minimum 3&ndash;5 years of experience in marketing automation, digital marketing, or CRM management-Proven hands-on experience with HubSpot Marketing Hub, including workflows, lead scoring, email campaigns, landing pages, and reporting.-Experience integrating marketing automation platforms with CRM systems and other marketing tools.-Strong background in inbound marketing, lead nurturing, and campaign optimization.-Demonstrated ability to analyze campaign performance, generate insights, and improve ROI-Experience collaborating with cross-functional teams (marketing, sales, content, and design) to execute campaigns effectively.CSkills and Competencies:-Marketing Automation Knowledge &ndash; Strong understanding of inbound marketing, lead nurturing, and campaign automation.-CRM &amp; Data Management &ndash; Experience with CRM systems, database management, and integration with marketing tools.-Analytical Skills &ndash; Ability to track, measure, and optimize campaign performance using data-driven insights.-Digital Marketing Awareness &ndash; Understanding of email marketing, SEO, social media, and digital marketing trends.-Project Management &ndash; Capable of managing multiple campaigns and tasks efficiently with attention to detail.-Collaboration &amp; Communication &ndash; Works effectively with cross-functional teams and communicates technical concepts clearly.-Problem Solving &amp; Initiative &ndash; Proactively identifies automation issues and suggests improvements.-Adaptability &amp; Learning &ndash; Keeps up with HubSpot updates, automation trends, and emerging marketing technologies4.KEY PERFORMANCE-Campaign Performance &ndash; Effectiveness of automated marketing campaigns measured by open rates, click-through rates, conversions, and ROI.-Lead Management &ndash; Accuracy and efficiency of lead nurturing, scoring, segmentation, and handoff to sales.-Database Health &ndash; Maintenance of HubSpot database integrity, including list cleanliness, duplicate management, and GDPR compliance-Workflow Optimization &ndash; Timely creation, updating, and optimization of automation workflows to improve efficiency and results.-Reporting &amp; Insights &ndash; Timeliness, accuracy, and actionable quality of reports, dashboards, and campaign analytics.-Collaboration Effectiveness &ndash; Contribution to cross-functional team alignment and smooth execution of campaigns.-Project Timeliness &ndash; Meeting deadlines for campaign execution, email sends, landing pages, and marketing initiativesJob Type: Full-timePay: AED9,000.00 - AED11,000.00 per monthExperience:<ul><li>Hubspot: 5 years (Required)</li></ul>Language:<ul><li>Arabic and English (Required)</li><li>Arabic Native (Required)</li></ul>Location:<ul><li>Dubai (Required)</li></ul>

Marketing Automation Specialist - Hubspot Expert

JACHOOS TECHNOLOGIES PRIVATE LIMITED

Job Description &ndash; Digital Marketing Technical SpecialistPosition: Digital Marketing Technical Specialist (Female Preferred) Location: Dubai, UAE Employment Type: Full-timeAbout the RoleThe Digital Marketing Technical Specialist is responsible for managing, optimizing, and automating digital marketing campaigns using technical tools, platforms, and data-driven strategies. This role bridges the gap between marketing and technology by implementing performance-driven solutions that maximize ROI and enhance online brand presence.Key Responsibilities<ul><li>Campaign Management</li><li>Plan, implement, and optimize digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other paid platforms.</li><li>Manage SEO (on-page and off-page) strategies to improve organic visibility.</li><li>Execute and monitor email marketing campaigns with automation tools.</li><li>Technical Execution</li><li>Manage marketing automation platforms (HubSpot, Zoho, Mailchimp, etc.).</li><li>Implement conversion tracking, retargeting, and A/B testing.</li><li>Set up and manage analytics dashboards, pixel integrations, and event tracking.</li><li>Data &amp; Performance Analysis</li><li>Monitor KPIs, generate detailed performance reports, and provide actionable insights.</li><li>Conduct website audits and recommend improvements for performance, UX, and CRO (Conversion Rate Optimization).</li><li>Use Google Analytics (GA4), Tag Manager, and Data Studio to track and analyze user behavior.</li><li>Collaboration &amp; Support</li><li>Work closely with creative, content, and development teams for seamless campaign execution.</li><li>Provide technical support for CRM, marketing tools, and lead management systems.</li><li>Assist sales teams by ensuring lead quality, attribution tracking, and funnel optimization.</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, IT, Computer Science, or related field.</li><li>Mandatory: Prior experience in the IT sector with exposure to digital marketing, software/web solutions, or IT services.</li><li>2&ndash;4 years of proven experience in digital marketing with a strong technical background.</li><li>Hands-on expertise in Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager.</li><li>Strong knowledge of SEO tools (SEMRush, Ahrefs, Screaming Frog).</li><li>Proficiency in Google Analytics 4 (GA4), Google Tag Manager, and Data Studio.</li><li>Familiarity with marketing automation tools (HubSpot, Zoho, Mailchimp, ActiveCampaign).</li><li>Basic understanding of HTML, CSS, and JavaScript for troubleshooting.</li><li>Strong analytical, problem-solving, and reporting skills.</li></ul>Preferred Skills<ul><li>Knowledge of API integrations for marketing platforms.</li><li>Experience with CRM systems and lead management workflows.</li><li>Familiarity with WordPress, Shopify, or other CMS platforms.</li></ul>Why Join Us?<ul><li>Opportunity to work with a fast-growing digital marketing and IT solutions company in Dubai.</li><li>Exposure to international clients across UAE, UK, USA, and India.</li><li>A collaborative work environment with continuous learning and growth opportunities.</li></ul>Job Types: Full-time, PermanentPay: AED3,000.00 - AED5,000.00 per month

Digital Marketing Technical Specialist ( Female Preferred )

<div>We are looking for an experienced Email Marketing Specialist to take the lead in executing our email marketing strategies. Your main duties include running email marketing campaigns end-to-end, managing email databases, and creating newsletters. As an Email Marketing Specialist, your role is to reach customers through email campaigns and inform them about new products and events. Ultimately, you should be able to promote our brand and ensure our customers stay in touch with our company updates.</div><div> </div><div>Responsibilities:</div><div>Create and manage direct email marketing campaigns.</div><div>Draft email copy and ensure messages are sent in proper form and template.</div><div>Manage and build various email lists and campaigns, including the design templates, calls-to-action, and content used in your email sends.</div><div>Segment lists based on behaviors like past email engagement and website interactions.</div><div>Measure results and optimize the lead nurturing workflows for these segments to convert leads into customers.</div><div>Ensure emails follow industry policies and best practices.</div><div> </div><div>Qualifications:</div><div>Proven work experience as an Email Marketing Manager or Email Marketing Specialist.</div><div>Hands-on experience with HTML and content management systems.</div><div>Proficiency in marketing automation technology.</div><div>Knowledge of SEO/SEM and Google Analytics.</div><div>Familiarity with analytical and database tools.</div><div>Excellent written communication and copywriting skills.</div><div>Strong project management skills.</div><div> </div>

Email Marketing Specialist

Job Description &ndash; Digital Marketing Technical SpecialistPosition: Digital Marketing Technical Specialist (Female) Location: Dubai, UAE Employment Type: Full-timeAbout the RoleThe Digital Marketing Technical Specialist (Female Preferred) is responsible for managing, optimizing, and automating digital marketing campaigns using technical tools, platforms, and data-driven strategies. This role bridges the gap between marketing and technology by implementing performance-driven solutions that maximize ROI and enhance online brand presence.Preference will be given to candidates with a pleasant and well-presented appearance.Key Responsibilities<ul><li>Campaign Management</li><li>Plan, implement, and optimize digital marketing campaigns across Google Ads, Meta Ads, LinkedIn, and other paid platforms.</li><li>Manage SEO (on-page and off-page) strategies to improve organic visibility.</li><li>Execute and monitor email marketing campaigns with automation tools.</li><li>Technical Execution</li><li>Manage marketing automation platforms (HubSpot, Zoho, Mailchimp, etc.).</li><li>Implement conversion tracking, retargeting, and A/B testing.</li><li>Set up and manage analytics dashboards, pixel integrations, and event tracking.</li><li>Data &amp; Performance Analysis</li><li>Monitor KPIs, generate detailed performance reports, and provide actionable insights.</li><li>Conduct website audits and recommend improvements for performance, UX, and CRO (Conversion Rate Optimization).</li><li>Use Google Analytics (GA4), Tag Manager, and Data Studio to track and analyze user behavior.</li><li>Collaboration &amp; Support</li><li>Work closely with creative, content, and development teams for seamless campaign execution.</li><li>Provide technical support for CRM, marketing tools, and lead management systems.</li><li>Assist sales teams by ensuring lead quality, attribution tracking, and funnel optimization.</li></ul>Required Skills &amp; Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, IT, Computer Science, or related field.</li><li>Mandatory: Prior experience in the IT sector with exposure to digital marketing, software/web solutions, or IT services.</li><li>2&ndash;4 years of proven experience in digital marketing with a strong technical background.</li><li>Hands-on expertise in Google Ads, Facebook Business Manager, and LinkedIn Campaign Manager.</li><li>Strong knowledge of SEO tools (SEMRush, Ahrefs, Screaming Frog).</li><li>Proficiency in Google Analytics 4 (GA4), Google Tag Manager, and Data Studio.</li><li>Familiarity with marketing automation tools (HubSpot, Zoho, Mailchimp, ActiveCampaign).</li><li>Basic understanding of HTML, CSS, and JavaScript for troubleshooting.</li><li>Strong analytical, problem-solving, and reporting skills.</li></ul>Preferred Skills<ul><li>Knowledge of API integrations for marketing platforms.</li><li>Experience with CRM systems and lead management workflows.</li><li>Familiarity with WordPress, Shopify, or other CMS platforms.</li></ul>Why Join Us?<ul><li>Opportunity to work with a fast-growing digital marketing and IT solutions company in Dubai.</li><li>Exposure to international clients across UAE, UK, USA, and India.</li><li>A collaborative work environment with continuous learning and growth</li></ul>Job Types: Full-time, PermanentJob Types: Full-time, PermanentPay: AED3,000.00 - AED5,000.00 per month

Digital Marketing Technical Specialist (Female Mandatory)

SB Mobility Media LLC

About the Role:We&rsquo;re seeking a multi-skilled Automation Specialist with deep expertise in WhatsApp Business automation, Shopify, and AI Agent setup to help streamline our e-commerce operations, customer engagement, and support workflows.This role requires a blend of technical know-how and marketing automation experience to build scalable solutions that enhance user journeys, drive conversions, and provide 24/7 intelligent support via AI agents.Key Responsibilities:1. WhatsApp Automation:<ul><li>Set up and manage WhatsApp Business API or platforms like Twilio, WATI, Zoko, Interakt.</li><li>Design and deploy automated chat flows for cart recovery, order tracking, promotions, customer support, and lead nurturing.</li><li>Create segmented and personalized WhatsApp campaigns integrated with Shopify data.</li><li>Monitor performance analytics (open rates, CTR, conversions) and continuously optimize workflows.</li><li>Ensure full compliance with WhatsApp&rsquo;s messaging policies and consent rules.</li></ul>2. Shopify Management:<ul><li>Manage Shopify store design, product catalog, and theme customization.</li><li>Optimize site performance, navigation, and mobile UX for conversions.</li><li>Integrate Shopify with WhatsApp, CRM tools, payment providers, and third-party logistics.</li><li>Setup and optimize upsell, cross-sell, abandoned cart, and email/SMS/WhatsApp marketing funnels.</li><li>Analyze customer behavior and improve the shopping experience based on insights.</li></ul>3. AI Agent Setup:<ul><li>Design, build, and deploy AI-powered agents for customer service and sales using platforms like:</li><li>GPT-based tools (OpenAI Assistants, ChatGPT Plugins, Claude, etc.)</li><li>No-code/low-code platforms like Zapier, Make, Voiceflow, Botpress, or Landbot.</li><li>Custom LLM agents or integrations with platforms like LangChain, Rasa, Dialogflow, or similar.</li><li>Train AI agents with custom knowledge bases, FAQs, product data, and customer support scripts.</li><li>Connect AI agents to Shopify and WhatsApp to enable real-time product recommendations, order status updates, and intelligent support.</li><li>Monitor agent performance, refine prompts and flows, and ensure safe, ethical AI usage.</li></ul>Requirements:<ul><li>Proven experience with WhatsApp automation tools and Shopify store management.</li><li>Experience deploying and training AI agents using LLMs or AI bot frameworks.</li><li>Strong understanding of customer journey automation, sales funnels, and personalization.</li><li>Familiarity with APIs, webhooks, and integrations between tools.</li><li>Ability to troubleshoot and optimize technical and business workflows.</li><li>Strong communication and project management skills.</li></ul>Bonus Skills (Preferred, not required):<ul><li>Hands-on experience with Klaviyo, Tidio, Gorgias, Zapier, Make (Integromat).</li><li>Experience integrating with CRMs like HubSpot, Zoho, or Salesforce.</li><li>Shopify development knowledge (HTML, CSS, Liquid, JavaScript).</li><li>AI prompt engineering or familiarity with fine-tuning LLMs.</li><li>Prior experience in DTC, SaaS, or e-commerce automation projects.</li></ul>Job Type: Full-timePay: AED5,000.00 - AED6,000.00 per month

WhatsApp Automation, Shopify & AI Agent Expert

Sophiax Group

## *Role Overview*We are seeking a *Marketing Automation &amp; Funnel Executive* to design, build, and optimize high-converting marketing funnels that drive lead generation, nurture engagement, and increase sales conversions.This role combines *technical marketing execution* (ClickFunnels, CRM, and automation tools) with *strategic campaign design*, ensuring that every customer journey &mdash; from the first click to the final purchase &mdash; delivers measurable results.The ideal candidate understands both the *psychology of conversion* and the *technology that powers it*. You will own the digital journey: landing pages, automation flows, and data-driven campaign optimization.---## *Key Responsibilities*### Funnel Building &amp; Optimization* Design, develop, and manage *marketing funnels* using platforms such as *ClickFunnels, WordPress, or GoHighLevel*.* Create and optimize *landing pages, lead capture forms, thank-you pages*, and checkout flows to maximize conversion rates.* Continuously test and improve funnel performance through *A/B testing*, analytics, and heatmap analysis.### Marketing Automation &amp; CRM* Build and maintain *automated email and SMS sequences* for lead nurturing, onboarding, and re-engagement.* Manage *CRM systems* (ActiveCampaign, HubSpot, or similar) &mdash; including segmentation, scoring, and tagging.* Integrate and automate workflows between CRM, landing pages, and payment systems using tools like *Zapier*.### Campaign Strategy &amp; Analytics* Develop *data-driven campaign strategies* aligned with brand objectives and customer journey mapping.* Track KPIs (conversion rate, lead cost, ROI) and prepare performance reports for management.* Coordinate with design and content teams to ensure *consistent messaging* across all touchpoints.### Email &amp; Retention Marketing* Create and manage *email marketing campaigns* that nurture leads through various funnel stages.* Segment audiences and personalize communication to improve engagement and retention.* Analyze open rates, click rates, and conversion data to enhance campaign effectiveness.---## *Qualifications &amp; Skills** Bachelor&rsquo;s degree in Marketing, Digital Media, or a related field.* *2&ndash;4 years* of hands-on experience in marketing automation, funnels, or performance marketing.* Proven experience with *ClickFunnels, **ActiveCampaign, **HubSpot*, or equivalent tools.* Strong understanding of *sales funnel psychology, customer journey design, and **conversion optimization*.* Experience with analytics tools (Google Analytics, Meta Pixel, Tag Manager, etc.)* Basic familiarity with design and copywriting for marketing purposes is a plus.---## *Key Performance Indicators (KPIs)*Funnel conversion rate (lead &rarr; customer)* Cost per lead (CPL) and return on ad spend (ROAS)* Email campaign open &amp; click-through rates* Automation workflow completion and accuracy* Lead nurturing time reduction and CRM engagement rateJob Type: Full-timePay: AED8,000.00 - AED14,000.00 per monthLanguage:<ul><li>Arabic (Required)</li></ul>Location:<ul><li>Dubai (Required)</li></ul>

Marketing Automation & Funnel Executive

Explore 4030+ Marketing automation specialist in Dubai this October. Find roles across top companies and apply now to boost your career.