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digital marketing specialist Jobs in Karachi

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performance marketing specialist Jobs in Karachi

performance marketing specialist

marketing content specialist

Al-Siraat Group

Job Title: Performance Marketing &amp; Video Content Specialist &ndash; Al-Siraat Group (Real Estate)Company: Al-Siraat Group / Siraat Real Estate &amp; Builders Industry: Overseas Real Estate &amp; Property Development Location: DHA Karachi/Pakistan Job Type: Full-Time (On-site / Hybrid) Salary: Competitive, based on experienceAbout Al-Siraat GroupAl-Siraat Group is a rapidly growing real estate and property development company, known for its innovative approach to modern housing and commercial projects. We are expanding our digital presence and looking for a creative, data-driven professional to strengthen our marketing and content team.Position OverviewWe&rsquo;re hiring a Performance Marketing &amp; Video Content Specialist who can blend marketing strategy, digital advertising, and creative video storytelling. This role requires someone who can drive leads, conversions, and brand visibility through smart campaigns and engaging real-estate video content.Key ResponsibilitiesPerformance Marketing<ul><li>Plan, execute, and optimize paid campaigns on Meta Ads (Facebook/Instagram), Google Ads, YouTube, and TikTok.</li><li>Develop data-driven marketing strategies to generate qualified real-estate leads.</li><li>Track KPIs, prepare reports, and improve campaign performance using analytics tools.</li><li>Manage ad budgets efficiently to maximize ROI.</li><li>Work closely with the sales and creative team to align campaigns with property launches and promotions.</li></ul>Video &amp; Content Creation<ul><li>Produce, edit, and optimize videos and reels for property showcases, project highlights, and social media ads.</li><li>Create compelling visuals and short-form content to enhance audience engagement.</li><li>Manage shoots (on-site property visuals, client testimonials, project updates).</li><li>Maintain brand consistency and ensure all media content reflects Al-Siraat Group&rsquo;s identity.</li></ul>Requirements<ul><li>Minimum 2&ndash;3 years of experience in performance marketing or digital advertising (real estate experience preferred).</li><li>Proficiency in Meta Business Suite, Google Ads Manager, TikTok Ads Manager, and related tools.</li><li>Strong command of video editing software (Adobe Premiere Pro, Final Cut Pro, or CapCut Pro).</li><li>Solid understanding of digital analytics and campaign reporting.</li><li>Excellent communication and storytelling skills.</li><li>Creative mindset with attention to detail.</li></ul>Preferred Qualifications<ul><li>Experience working with real estate marketing campaigns.</li><li>Knowledge of SEO, A/B testing, and retargeting strategies.</li><li>Familiarity with Capcut, Canva, Premier Pro, or motion graphics.</li><li>Understanding of Pakistani property market and buyer behavior (plus point).</li></ul>What We Offer<ul><li>Competitive salary with performance-based bonuses.</li><li>Opportunity to work with an ambitious and fast-growing real estate brand.</li><li>Collaborative, creative, and supportive team environment.</li><li>Career growth opportunities and professional development.</li><li>Modern workplace environment with access to the latest tools.</li></ul>How to ApplySend your CV, portfolio, and 2&ndash;3 examples of your marketing campaigns or video work to: https://wa.me/923265534422 Please mention &ldquo;Performance Marketing &amp; Video Content Specialist &ndash; Al-Siraat Group&rdquo; in the subject line.Job Type: Full-timePay: Up to Rs75,000.00 per monthWork Location: In person

Performance Marketing & Video Content Specialist

MEAN 3 PRIVATE LIMITED

Key Responsibilities:<ul><li>Develop and execute content strategies aligned with brand goals and marketing objectives.</li><li>Review, proofread, and approve all content (social media posts, blogs, captions, website content, ad copies, etc.) before publication.</li><li>Collaborate with designers, copywriters, and marketing teams to ensure all content supports the overall campaign direction.</li><li>Maintain and enhance brand voice and tone across all channels.</li><li>Plan and manage monthly content calendars and ensure timely delivery.</li><li>Conduct content audits to identify improvement opportunities.</li><li>Stay updated on digital trends, competitor activities, and audience preferences.</li><li>Provide feedback and direction to the creative and content teams to ensure high-quality output.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications or a related field.</li><li>2 years of experience in content strategy, content marketing, or digital media.</li><li>Strong editorial and proofreading skills with an eye for detail.</li><li>Excellent communication and coordination skills.</li><li>Ability to manage multiple projects and deadlines.</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs90,000.00 per monthWork Location: In person

Content Strategist

Legendesk

Responsibilities: &middot; Develop and maintain our brand voice and messaging across all channels, including website, social media, marketing materials, and more. &middot; Collaborate with cross-functional teams to create engaging content that aligns with our brand strategy and resonates with our target audience. &middot; Write and edit compelling copy for various marketing initiatives. &middot; Ensure consistency and quality in all written content, adhering to brand guidelines and style standards.Requirements: &middot; Proven experience of 1 year as a Brand Writer, Copywriter, Content Writer or similar role. &middot; Strong writing, editing, and proofreading skills, with a keen eye for detail. &middot; Excellent storytelling ability and creative thinking.&middot; Excellent blog writing skills.&middot; Strong commend in Social Media Calendar making for brands. &middot; Ability to adapt writing style and tone to fit different platforms and audiences. &middot; Familiarity with SEO best practices and content optimization techniques.Benefits: &middot; Foodpanda allowance.&middot; Pick &amp; Drop. &middot; Medical insurance. &middot; Employee loyalty fund. &middot; Paid Leaves. &middot; Opportunities for professional development and growth.Location: DHA-6, KARACHIShift: Afternoon shift (12 pm to 9 am)Benefits: <ul><li>Pick &amp; drop.</li><li>Foodpanda Allowance.</li><li>Medical.</li><li>Loyalty fund.</li></ul>Job Type: Full-timePay: Rs45,000.00 - Rs55,000.00 per monthApplication Question(s):<ul><li>Are you available for afternoon shift?</li></ul>Experience:<ul><li>Brand/Content Writing: 1 year (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Brand Writer

Ali Builders & Developers

Job Description:<ul><li>Write clear, concise, and engaging content for our website, blog posts, and social media channels.</li><li>Research to stay up-to-date with industry trends and produce relevant content.</li><li>Assist in creating marketing material, including brochures, newsletters, and email campaigns.</li><li>Maintain a consistent brand voice across all written content.</li></ul>Requirements:<ul><li>Strong understanding of grammar and punctuation.</li><li>Ability to research, analyze information, and present it clearly.</li><li>Excellent communication and collaboration skills.</li></ul>Job Type: Full-timePay: Up to Rs50,000.00 per monthWork Location: In person

Content Writer (on-site)

Firdous Garments

We&rsquo;re a growing fashion &amp; apparel brand looking for a Meta Ads Specialist experienced in Facebook &amp; Instagram advertising for clothing or eCommerce brands.Responsibilities:<ul><li>Plan, launch &amp; optimize Meta ad campaigns to drive sales and ROAS</li><li>Manage full-funnel strategies (awareness &rarr; conversion)</li><li>Collaborate on ad creatives (UGC, photos, videos)</li><li>Track performance and report insights</li><li>Manage budgets &amp; optimize targeting</li></ul>Requirements:<ul><li>4+ years managing Meta Ads for fashion/eCommerce brands</li><li>Strong results in ROAS &amp; conversions</li><li>Skilled with Meta Ads Manager, Pixel, and Shopify</li><li>Creative eye for fashion trends and visuals</li></ul>Bonus: Experience with TikTok Ads or influencer/UGC content.Job Type: Full-timePay: Rs60,000.00 - Rs100,000.00 per monthWork Location: In person

Meta Ads Specialist – Fashion & Apparel Brand

altMedia

This is a Full-Time, On-Site Position.Requirements:<ul><li>Work of Sports and Entertainment industry is preferable.</li><li>1+ years of experience.</li><li>Previous experience of Marketing Agency is preferred.</li><li>A sharp eye for detail and a knack for delivering engaging, high-quality content.</li></ul>What You&rsquo;ll Do:<ul><li>Create dynamic videos and animations for digital marketing campaigns.</li><li>Collaborate with the marketing team to bring ideas to life.</li><li>Work on a variety of exciting projects for global brands.</li></ul>Looking to hire on immediate basis.Timings: 10:00am - 7:00pm Location: Shahra-e-Faisal, KarachiNo Remote Work available. Only apply if you can work on-site.Job Type: Full-timePay: From Rs70,000.00 per monthWork Location: In person

Video Editor / Animator

Lucid Web Solutions

<ul><li>Location: On-site</li><li>Type: Full-time</li></ul>About the CompanyWe are a digital-first organization managing a portfolio of internal online platforms &mdash; ranging from content and travel experiences to professional services and digital products.Our goal is to grow these platforms through creative storytelling, visual engagement, and high-performing social media content that drives awareness and inbound traffic.We&rsquo;re building a lean, creative growth team to handle all marketing, content, and social operations internally &mdash; producing everything from blog articles and web content to social media campaigns and ads.About the RoleWe&rsquo;re hiring a Social Media, Content &amp; Creative Specialist who can handle every stage of creative and content production &mdash; writing, designing, filming, editing, posting, and analyzing performance.You&rsquo;ll manage day-to-day social presence across multiple brands, create blogs and website content, design visuals, and bring marketing campaigns to life in collaboration with the marketing specialist and leadership.This is a hands-on, creative, and strategic role &mdash; ideal for someone who loves both content creation and digital marketing execution.Responsibilities1. Social Media Management &amp; Content Creation<ul><li>Create, film, and edit Reels, TikToks, YouTube Shorts, and other visual content.</li><li>Manage posting calendars across social channels (Instagram, TikTok, YouTube, LinkedIn, Facebook).</li><li>Write and design social posts, captions, hooks, and stories that align with brand tone.</li><li>Research trends, hashtags, and opportunities for reach and engagement.</li></ul>2. Blog &amp; Web Content Creation<ul><li>Write and edit blogs, feature stories, and web pages for company-owned platforms.</li><li>Collaborate on keyword research and ensure content is SEO-optimized.</li><li>Design visuals and layout elements for blogs and landing pages (using Canva, Photoshop, or Figma).</li><li>Maintain consistency in tone, format, and quality across all content.</li></ul>3. Campaign Support &amp; Paid Media<ul><li>Develop visuals and short-form assets for digital ad campaigns.</li><li>Assist in post boosting and performance tracking on social platforms.</li><li>Support marketing specialist in coordinating paid and organic content efforts.</li></ul>4. Community Building &amp; Outreach<ul><li>Engage with audiences across platforms (comments, DMs, mentions).</li><li>Assist with outreach to content creators, guest bloggers, and affiliates.</li><li>Help build online communities and partnerships through social engagement.</li></ul>5. Analytics &amp; Reporting<ul><li>Track social performance metrics and content engagement.</li><li>Provide feedback on trends, content performance, and optimization opportunities.</li></ul>Required Skills &amp; Experience<ul><li>2&ndash;4 years in content creation, digital marketing, or social media.</li><li>Excellent writing and storytelling skills for blogs and web content.</li><li>Strong proficiency in video editing (CapCut, Adobe Premiere, Final Cut) and graphic design (Canva, Photoshop, or Figma).</li><li>Understanding of SEO fundamentals and keyword-based writing.</li><li>Experience managing multiple brands or projects at once.</li><li>Highly organized, creative, and proactive mindset.</li></ul>Why This Role Is Exciting<ul><li>Creative ownership across multiple brands and content formats.</li><li>A chance to write, design, film, and publish across all company platforms.</li><li>Close collaboration with leadership and technical marketing for unified growth strategy.</li><li>Immediate, visible impact on traffic, engagement, and brand growth.</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs200,000.00 per monthApplication Question(s):<ul><li>How would you rate your communication skills out of 10?</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Lead Content & Creative Specialist

Explore 1046+ Marketing content specialist in Karachi this November. Find roles across top companies and apply now to boost your career.