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business manager - media planning & buying Jobs in Islamabad

paid media specialist

Crawlbytes Pvt Ltd.Website Development Designing Services - SEO Company & Digital Marketing Agency i

Job Title: Performance Marketing Specialist Location: G-11 Markaz, Islamabad Experience Required: 2&ndash;5 Years Job Type: Full-TimeHow to Apply:Share your CV and portfolio on WhatsApp: 0333-5842137Job Overview:We are hiring a highly analytical and result-oriented Performance Marketing Specialist who can plan, execute, and scale paid campaigns across multiple digital platforms. The ideal candidate must have strong expertise in paid media buying, conversion optimization, and data-driven decision-making.If you are passionate about driving measurable growth, reducing CPA, and maximizing ROAS &mdash; this role is for you.Key Responsibilities:<ul><li>Plan and manage paid campaigns on Meta (Facebook &amp; Instagram Ads), Google Ads, TikTok Ads</li><li>Develop full-funnel performance marketing strategies</li><li>Optimize campaigns to achieve maximum ROI, ROAS, and lead quality</li><li>Set up and manage conversion tracking (Meta Pixel, Google Tag Manager, GA4)</li><li>Conduct A/B testing for ad creatives, audiences, and landing pages</li><li>Analyze campaign performance and provide actionable insights</li><li>Manage budgets efficiently and scale winning campaigns</li><li>Prepare weekly and monthly performance reports</li><li>Stay updated with industry trends and platform algorithm updates</li></ul>Requirements:<ul><li>2&ndash;5 years of proven experience in performance marketing</li><li>Strong understanding of CPC, CPA, CTR, ROAS, and conversion metrics</li><li>Experience in eCommerce and lead generation campaigns preferred</li><li>Hands-on experience with analytics tools (GA4, Tag Manager, Meta Events Manager)</li><li>Strong analytical and reporting skills</li><li>Ability to handle multiple accounts and large budgets</li><li>Portfolio or case studies required</li></ul>What We Offer:<ul><li>Market competitive salary</li><li>Performance-based bonuses</li><li>Growth-oriented environment</li><li>Long-term career opportunity</li></ul>Job Type: Full-timePay: Rs85,000.00 - Rs110,000.00 per monthWork Location: In person

Performance Marketing Specialist

Decimal Solution

About Us: Decimal Solution is a results-driven digital company. We're building a powerhouse marketing team and need an expert to lead our paid advertising efforts and drive scalable growth.The Role: We are looking for a strategic Paid Ads Specialist to own, execute, and optimize our performance marketing campaigns. You will be responsible for planning, launching, and managing paid initiatives across key platforms to achieve our customer acquisition and ROI goals.Key Responsibilities:<ul><li>Develop, launch, and manage end-to-end paid campaigns on Meta Ads, Google Ads (Search &amp; Display), and TikTok Ads.</li><li>Define campaign strategy, budget allocation, targeting, and bidding to maximize ROI.</li><li>Conduct A/B testing on ad creatives, copy, and landing pages to optimize performance.</li><li>Perform detailed keyword research, audience segmentation, and competitor analysis.</li><li>Monitor daily campaign performance, analyze metrics, and provide actionable insights and reports.</li><li>Collaborate with the creative team to brief and develop high-converting ad assets.</li><li>Stay updated on platform changes, trends, and best practices in paid media.</li></ul>Requirements:<ul><li>1-4 years of hands-on experience managing paid social and search campaigns.</li><li>Proven expertise in managing monthly budgets and driving results on Meta Business Manager, Google Ads, and TikTok Ads Manager.</li><li>Strong analytical skills with experience using Google Analytics and platform-native analytics.</li><li>Ability to interpret data, identify trends, and make quick, data-driven decisions.</li><li>Excellent communication skills for reporting and cross-team collaboration.</li><li>Certification in Google Ads or Meta Blueprint is a plus.</li><li>Must be a resident of Islamabad or Rawalpindi.</li></ul>Why Apply?<ul><li>Own High-Impact Channels: Manage significant ad budgets across major platforms.</li><li>Data-Driven Role: See the direct impact of your work on growth and revenue.</li><li>Continuous Learning: Work with the latest tools and algorithms in fast-evolving platforms.</li><li>Career Growth: Step into a key role with high visibility and strategic input.</li><li>Competitive Salary: Receive a strong compensation package reflective of your expertise.</li><li>Local Opportunity: Advance your paid media career in a leading local company.</li></ul>For more information, visit our website: www.decimalsolution.comJob Type: Full-timeAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Required)</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Paid Ads: 1 year (Required)</li></ul>Work Location: In person

Paid Ads Specialist (Full Time, On-site, I-8/4 Islamabad)

Two Guys Home Furnishings

We are looking for a performance-driven Google Ads Specialist to manage and optimize paid advertising campaigns across multiple brands, including service-based and e-commerce websites. The ideal candidate must be data-focused, strategic, and experienced in generating measurable ROI.Key Responsibilities<ul><li>Plan, launch, and manage Google Ads campaigns (Search, Display, Performance Max, YouTube).</li><li>Develop documented campaign strategies before launch (objective, targeting, budget, KPI).</li><li>Conduct keyword research and competitor analysis.</li><li>Optimize campaigns regularly (bidding, negative keywords, A/B testing).</li><li>Ensure proper conversion tracking setup (GA4, GTM, Pixels).</li><li>Monitor budgets and prevent unnecessary ad spend.</li><li>Coordinate with SEO and Social Media teams for aligned strategy.</li><li>Improve CTR, lower CPC, and maximize conversions/ROAS.</li><li>Analyze landing page performance and suggest improvements.</li><li>Prepare detailed monthly performance reports.</li><li>Immediately report major performance drops or technical issues.</li></ul>Requirements<ul><li>5+ years of hands-on Google Ads experience.</li><li>Strong understanding of conversion tracking and analytics.</li><li>Experience managing both service-based and e-commerce campaigns.</li><li>Knowledge of keyword strategy and search intent.</li><li>Data-driven mindset with analytical thinking.</li><li>Experience with GA4, GTM, and remarketing campaigns.</li><li>Ability to manage multiple projects simultaneously.</li><li>Strong communication and reporting skills.</li></ul>Performance Expectations<ul><li>Campaign strategy must be documented before execution.</li><li>Budget must be approved before launch.</li><li>Monthly report submission is mandatory.</li><li>Performance benchmarks must be clearly defined (CPL, ROAS, CTR).</li><li>Continuous optimization required &mdash; no passive campaigns.</li></ul>Job Type: Full-timeWork Location: In person

Google Ads Specialist

Nextgen BPO

We are looking for a results-oriented Paid Performance Marketing Specialist with proven expertise in managing paid digital advertising campaigns across Google and Meta platforms. The ideal candidate should have strong knowledge of campaign optimization, audience targeting, and performance analytics, along with a passion for achieving measurable marketing results. Experience in the aesthetic or beauty sector will be considered an advantage.Core Responsibilities:Plan, execute, and optimize paid advertising campaigns on Google Ads and Meta Ads platforms.Conduct search term analysis and audience targeting to improve campaign performance.Develop and test different campaign strategies including ad variations and performance testing.Monitor key performance metrics and provide data-driven recommendations for campaign improvement.Work closely with the creative team to enhance ad creatives, messaging, and conversion performance.Continuously optimize campaigns to improve ROI and lead generation results.Stay informed about new trends, tools, and best practices in digital performance marketing.Requirements:Minimum 3+ years of experience in performance marketing with hands-on work in Google Ads and Meta Ads.Strong English communication skills (written and spoken).Solid understanding of digital campaign strategy and performance metrics.Analytical mindset with the ability to interpret data and improve campaign outcomes.Interest or experience in the aesthetic or beauty industry is preferred.Ability to work efficiently in a fast-paced and target-driven environment.What We Offer:Opportunity to work in a professional and growth-oriented marketing environment.Exposure to high-end aesthetic and lifestyle marketing campaigns.Competitive salary package with career development opportunities.Location: Gulberg Greens, IslamabadJob Type: Full-timeWork Location: In person

Paid Performance Marketing Specialist

Times Consultant

Job Description:We are seeking a results-driven Digital Marketer with hands-on experience in managing and optimizing paid advertising campaigns across Meta (Facebook &amp; Instagram), Google Ads, and TikTok Ads. The ideal candidate should be analytical, creative, and focused on driving high-quality leads and conversions.Key Responsibilities:<ul><li>Plan, launch, and manage paid ad campaigns on Meta, Google, and TikTok</li><li>Develop and test ad creatives, copies, and audience targeting strategies</li><li>Monitor daily campaign performance and optimize for maximum ROI</li><li>Manage ad budgets and ensure efficient spending across platforms</li><li>Set up and manage pixels, conversion tracking, and analytics</li><li>Conduct A/B testing for creatives, audiences, and funnels</li><li>Analyze performance data and prepare regular reports</li><li>Stay updated with the latest advertising trends and platform policies</li></ul>Requirements:<ul><li>Proven experience with Meta Ads, Google Ads, and TikTok Ads</li><li>Strong understanding of audience targeting, retargeting, and lookalike audiences</li><li>Ability to analyze data and optimize campaigns based on performance</li><li>Experience with lead generation and conversion-focused campaigns</li><li>Familiarity with tracking tools, pixels, and analytics platforms</li><li>Strong communication and reporting skills</li></ul>Preferred Skills (Bonus):<ul><li>Experience in e-commerce and lead-based campaigns</li><li>Knowledge of funnel strategies and landing page optimization</li><li>Creative thinking with a performance marketing mindset</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs80,000.00 per monthEducation:<ul><li>Bachelor's (Required)</li></ul>Location:<ul><li>Islamabad (Required)</li></ul>Work Location: In person

Digital Marketer

People Junction

We&rsquo;re looking for a creative and data-driven Digital Marketing &amp; Branding Specialist to own our online presence and help build a strong, consistent brand.Key Responsibilities:<ul><li>Plan &amp; execute digital marketing campaigns (social, email, paid ads)</li><li>Manage brand voice, visuals, and messaging across platforms</li><li>Create and optimize content for growth &amp; engagement</li><li>Track performance and share insights using analytics tools</li><li>Collaborate with design, sales, and leadership teams</li></ul>Requirements:<ul><li>4-5 years of experience in digital marketing/branding</li><li>Strong understanding of social media, paid ads &amp; content strategy</li><li>Basic design sense (Canva/Adobe is a plus)</li><li>Data-driven mindset with creative flair</li></ul>Job Type: Full-timePay: Rs120,000.00 - Rs170,000.00 per monthApplication Question(s):<ul><li>Share your resume at hiring form link: https://tinyurl.com/DMTalentia</li></ul>Experience:<ul><li>Digital Marketing: 4 years (Required)</li></ul>Location:<ul><li>Islamabad (Required)</li></ul>Work Location: In person

Digital Marketing & Branding Specialist

Megalecture Technology Pvt Ltd

We are looking for a creative and data-driven Social Media &amp; Marketing Specialist to join our team. In this role, you will be the voice of our brand across all digital channels, responsible for building a strong online presence, engaging our community, and executing marketing campaigns that drive measurable growth.Key Responsibilities<ul><li>Content Creation: Design and publish high-quality, engaging content (original text, images, and videos) tailored for platforms like Instagram, TikTok, LinkedIn, and Facebook.</li><li>Strategy Development: Design and implement a comprehensive social media strategy that aligns with our overarching business goals and brand identity.</li><li>Community Management: Monitor social channels daily to respond to comments, messages, and reviews in a professional and timely manner.</li><li>Campaign Management: Plan and execute both organic and paid social media campaigns (e.g., Facebook Meta Business Manager, Google Ads) to support product launches and promotions.</li><li>Analytics &amp; Reporting: Track key performance indicators (KPIs) like reach, engagement, and conversion rates using tools such as Google Analytics and Hootsuite.</li><li>Trend Monitoring: Stay up-to-date with the latest social media trends, algorithm changes, and emerging digital marketing technologies.</li><li>Collaboration: Work closely with the marketing, sales, and design teams to ensure brand consistency across all touchpoints.</li></ul>Required Skills &amp; Qualifications<ul><li>Education: Bachelor&rsquo;s degree in Marketing, Communications, Journalism, or a related field.</li><li>Experience: 2&ndash;4 years of proven work experience in social media or digital marketing.</li><li>Technical Proficiency:</li><li>Strong knowledge of Adobe Creative Suite (Photoshop, Premiere) or Canva.</li><li>Experience with social media management tools (e.g., Buffer, Sprout Social).</li><li>Communication: Excellent copywriting and storytelling skills with a keen eye for detail.</li><li>Analytical Skills: Ability to translate data into actionable insights and strategic recommendations.</li><li>Adaptability: Ability to multitask and perform under pressure in a fast-paced environment.</li></ul>Preferred Qualifications<ul><li>Experience in influencer marketing and relationship management.</li><li>Knowledge of SEO/SEM best practices.</li><li>Experience managing advertising budgets and ROI forecasting.</li></ul>Job Types: Full-time, Part-time, Internship, FresherPay: Rs35,000.00 - Rs80,000.00 per monthExpected hours: 45 per weekWork Location: In person

Social Media and Meta Marketing Lead

Explore 203+ Paid media specialist in Islamabad this February. Find roles across top companies and apply now to boost your career.