digital marketing manager Jobs in Islamabad

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social media marketing manager Jobs in Islamabad

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ads specialist

paid media specialist

Dione Software

Job Overview:Dione Software is looking for a passionate and creative Digital Ads Specialist based in Islamabad. This role offers flexibility to work both on-site and remotely depending on project requirements.The ideal candidate is a fresh graduate or early-career marketer who wants to gain practical experience in running and managing digital ad campaigns across platforms like Meta (Facebook, Instagram) and Google Ads.Key Responsibilities:<ul><li>Assist in planning, launching, and monitoring paid ad campaigns on Meta and Google Ads.</li><li>Conduct audience and keyword research to improve ad performance.</li><li>Collaborate with the content and design teams to create engaging ad creatives.</li><li>Track campaign results and prepare performance summaries.</li><li>Learn and apply best practices in targeting, optimization, and digital reporting.</li><li>Support the marketing team in day-to-day digital tasks and brainstorming sessions.</li></ul>Requirements:<ul><li>Fresh graduate or final-year student in Marketing, Media Studies, Business, or IT.</li><li>Basic understanding of online advertising and social media platforms.</li><li>Good communication, analytical, and creative thinking skills.</li><li>Ability to work independently and as part of a team.</li><li>Must be based in Islamabad or nearby areas.</li></ul>Preferred Skills (Not Mandatory):<ul><li>Familiarity with Meta Ads Manager or Google Ads Dashboard.</li><li>Knowledge of Canva, Photoshop, or any basic design tools.</li><li>Interest in learning digital marketing, analytics, and brand campaigns.</li></ul>What Dione Software Offers:<ul><li>Flexible working options (Work from Home + On-site opportunities).</li><li>Real-world experience in managing digital ad campaigns.</li><li>Professional guidance and mentorship.</li><li>Certificate and potential for long-term employment.</li><li>A collaborative and creative digital environment.</li></ul>Job Type: Full-timeWork Location: In person

WordPress Developer

Wayz Consulting

Job DescriptionWe are looking for a Performance Marketing Specialist with 3+ years of experience in planning, executing, and optimizing paid digital marketing campaigns. The ideal candidate will have a strong performance-driven mindset and hands-on experience managing paid campaigns across major advertising platforms to drive qualified leads, conversions, and measurable ROI.Key Responsibilities<ul><li>Plan, execute, and optimize paid advertising campaigns with a strong focus on Google Ads and LinkedIn Ads</li><li>Monitor and improve campaign performance across key metrics such as CTR, CPC, CPA, ROAS, and conversions</li><li>Conduct keyword research, audience targeting, and competitor analysis</li><li>Manage daily budgets, bids, and performance pacing</li><li>Create, test, and optimize ad copies and creatives in collaboration with the design/content team</li><li>Set up and maintain conversion tracking using Google Analytics and Google Tag Manager</li><li>Perform A/B testing on ads, audiences, and landing pages to improve overall performance</li><li>Analyze data and prepare weekly and monthly performance reports with actionable insights</li><li>Stay updated with industry trends, platform updates, and performance marketing best practices</li></ul>Required Skills &amp; Qualifications<ul><li>3+ years of experience in Performance Marketing / Paid Media</li><li>Hands-on experience managing Google Ads and LinkedIn Ads campaigns</li><li>Strong analytical skills with a data-driven optimization approach</li><li>Ability to manage multiple campaigns and budgets simultaneously</li><li>Excellent communication and reporting skills</li></ul>Preferred Qualifications<ul><li>Experience in B2B lead generation</li><li>Google Ads Certification (preferred)</li><li>Experience working in agency or SaaS environments</li><li>Knowledge of landing page optimization and CRO</li></ul>What We Offer<ul><li>Competitive salary</li><li>Performance-focused and growth-oriented environment</li><li>Opportunity to work on scalable and high-impact campaigns</li><li>Hybrid flexibility</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

Zeta Technologies (Pvt) Ltd.

<div>
 Role Summary
 
 
 We are launching a new-age global digital connectivity business centered around E-SIM technology, and we&rsquo;re seeking a Digital Marketing Specialist to lead growth across markets. This role demands a data-driven marketer who will design and execute full-funnel paid campaigns, blending analytical precision, creative storytelling, and growth experimentation to maximize acquisition, activation, and lifetime value for our digital users.
 
 
 Duties And Responsibilities
 
 
 
 Strategy &amp; Planning
 
 
 
 <ul>
 <li>
 Develop and own the global digital marketing strategy for eSIM products across key digital channels (Search, Social, Display, Video, Affiliate, and Programmatic).
 </li>
 <li>
 Design full-funnel acquisition frameworks that drive measurable outcomes &mdash; CAC, ROAS, conversion rate, and retention uplift.
 </li>
 <li>
 Create scalable, automated campaign architectures for multi-market execution.
 
 
 </li>
 </ul>
 
 Execution &amp; Optimization
 
 
 
 <ul>
 <li>
 Launch, manage, and continuously optimize high-budget paid media campaigns across Google, Meta, TikTok, and other ad networks.
 </li>
 <li>
 Conduct A/B and multivariate testing across creatives, audience cohorts, and landing experiences.
 </li>
 <li>
 Partner with the Product &amp; UI teams to refine activation flows, checkout UX, and onboarding journeys to improve conversion and retention.
 
 
 </li>
 </ul>
 
 Analytics &amp; Insights
 
 
 
 <ul>
 <li>
 Implement robust tracking and attribution using GA4, Google Tag Manager, and data visualization tools (Looker, Data Studio, Power BI, etc.).
 </li>
 <li>
 Monitor daily and weekly campaign performance, reporting insights and recommendations to leadership. Monitor results against business targets.
 </li>
 <li>
 Leverage analytics to identify emerging opportunities by region, validity, audience segment and product attributes
 </li>
 <li>
 Stay ahead of digital trends, tools, and platform updates.
 
 
 </li>
 </ul>
 
 Collaboration
 
 
 
 <ul>
 <li>
 Work cross-functionally with Product, Commercial, and Design teams to ensure alignment between campaign messaging, pricing, and product features.
 </li>
 <li>
 Own the digital marketing budget, ensuring optimal allocation and cost efficiency across global markets.
 
 
 </li>
 </ul>
 Job Specifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, or related field.
 </li>
 <li>
 5&ndash;8 years of experience in digital or growth marketing, preferably in telecom, digital products, or e-commerce.
 </li>
 <li>
 Proven record of managing significant monthly ad spend with high ROI.
 </li>
 <li>
 Expertise in Google Ads, Meta Ads, TikTok Ads, programmatic buying, affiliate and influencer marketing.
 </li>
 <li>
 Advanced proficiency in GA4, Tag Manager, Looker Studio, and data-driven decision-making.
 </li>
 <li>
 Experience analyzing funnel and usage data to enhance conversion, retention, and customer lifetime value (CLV).
 </li>
 <li>
 Familiarity with E-SIM, mobile plans, or digital subscription models will be an advantage.
 </li>
 <li>
 Creative thinker with an experimental, data-driven approach to problem-solving.
 </li>
 <li>
 Analyze usage data and feedback to enhance performance, usability, and customer satisfaction.
 
 
 </li>
 </ul>
 Location
 
 
 Corporate Office, I-9/3, Islamabad
 
 
 No. of position: 1
</div>

Digital Marketing Specialist

Centangle Interactive

JOB DESCRIPTION.Performance Marketing SpecialistLocation: On-siteType: Full-timeDepartment: MarketingAbout the Role:We&rsquo;re seeking a Performance Marketing Specialist with hands-on experience in designing, executing, and optimizing paid advertising campaigns across channels like GADs, Meta (Facebook/Instagram), TikTok, and other programmatic platforms. This role is key to driving high-quality traffic, user acquisition, and ROI-positive growth for our digital products or services.You will work closely with cross-functional teams, including creative, analytics, and product, to craft data-driven marketing strategies that deliver measurable results.Key Responsibilities:<ul><li>Plan, launch, and manage paid advertising campaigns across Google, Meta, TikTok, and other digital ad networks.</li><li>Monitor and analyze campaign performance, optimize for key KPIs including CPI, CAC, CTR, ROAS, and LTV.</li><li>Perform audience research, define targeting strategies, and experiment with creatives and placements.</li><li>Work with the creative team to develop and iterate on ad creatives (static, video, copy).</li><li>Conduct A/B testing across campaigns and landing pages.</li><li>Collaborate with analytics team or use dashboards (GA4, Firebase, AppsFlyer, etc.) to derive insights.</li><li>Manage and optimize ad budgets, ensuring maximum performance within allocated spend.</li><li>Stay informed of platform updates, algorithm changes, and emerging trends in performance marketing.</li></ul>Qualifications:<ul><li>2&ndash;4 years of experience in performance marketing / growth marketing / digital advertising.</li><li>Proven track record of managing paid ad campaigns with clear, measurable results.</li><li>Deep understanding of performance metrics and attribution models (CPC, CPM, CPI, ROAS, etc.).</li><li>Hands-on experience with platforms such as:</li><li>Google Ads</li><li>Facebook/Instagram Ads</li><li>TikTok Ads, YouTube Ads</li><li>(Optional) LinkedIn Ads, Twitter Ads, Snap, programmatic DSPs</li><li>Experience with analytics tools (e.g. Google Analytics, Firebase, AppsFlyer, Mixpanel).</li><li>Strong analytical skills with proficiency in Excel or Google Sheets for performance tracking.</li><li>Familiarity with SEO is a plus</li><li>Self-starter with a test-and-learn mindset and attention to detail.</li></ul>Preferred Skills (Bonus):<ul><li>Experience in subscription-based or freemium models.</li><li>Familiarity with mobile apps, eCommerce, SaaS, or digital services</li><li>Understanding of creative testing frameworks and conversion rate optimization (CRO).</li><li>Experience working with designers, video editors, or creative teams.</li></ul>Industry<ul><li>Software Development</li></ul>Employment TypeFull-timeJob Type: Full-timePay: Rs70,000.00 - Rs100,000.00 per monthWork Location: In person

Performance Marketing Specialist.

EWNS Tech

Job Title: Social Media Manager / Lead Generation Specialist (VA Experience Preferred)Job Type: Full-time on location Location: G-13 Islamabad Experience Level: 1&ndash;3 Years (Relevant Practical Experience)Job Description:We are looking for a results-driven Social Media Manager &amp; Lead Generation Specialist who has hands-on experience managing social media platforms, running paid ad campaigns, and generating quality leads from multiple digital channels. The ideal candidate should also be comfortable handling basic Virtual Assistant (VA) tasks and online business support activities.Key Responsibilities:<ul><li>Manage and grow company profiles on LinkedIn, Facebook, Instagram, and other relevant social platforms</li><li>Plan, execute, and optimize paid advertising campaigns (Meta Ads, LinkedIn Ads, basic Google Ads)</li><li>Generate leads using LinkedIn outreach, social media platforms, and Google Maps scraping/prospecting</li><li>Create and manage social media content calendars</li><li>Monitor campaign performance and prepare basic reports</li><li>Handle VA-related tasks such as data entry, CRM updates, lead lists, email coordination, and online research</li><li>Follow up with leads and maintain organized prospect databases</li><li>Stay updated with social media and digital marketing trends</li></ul>Required Skills &amp; Qualifications:<ul><li>Proven experience in social media management and lead generation</li><li>Strong understanding of paid ads campaigns (budgeting, targeting, A/B testing)</li><li>Experience generating leads from LinkedIn, social media platforms, and Google Maps</li><li>Basic knowledge of CRM tools, spreadsheets, and online research</li><li>Familiarity with Virtual Assistant tasks and remote work tools</li><li>Good written communication skills in English</li><li>Ability to work independently and meet deadlines</li></ul>Preferred (Nice to Have):<ul><li>Experience with tools like LinkedIn Sales Navigator, Meta Business Manager, Google Ads</li><li>Knowledge of email outreach and automation tools</li><li>Background in digital marketing, business, IT, or related fields</li></ul>What We Offer:<ul><li>Growth-oriented environment</li><li>Performance-based incentives</li><li>Opportunity to work with international clients and projects</li></ul>Job Type: Full-timePay: Rs35,000.00 - Rs50,000.00 per monthWork Location: In person

Social Media Marketing Specialist

Lucid Web Solutions

<ul><li>Location: On-site</li><li>Type: Full-time</li></ul>About the CompanyWe are a digital-first organization managing a portfolio of internal online platforms &mdash; ranging from content and travel experiences to professional services and digital products.Our goal is to grow these platforms through creative storytelling, visual engagement, and high-performing social media content that drives awareness and inbound traffic.We&rsquo;re building a lean, creative growth team to handle all marketing, content, and social operations internally &mdash; producing everything from blog articles and web content to social media campaigns and ads.About the RoleWe&rsquo;re hiring a Social Media, Content &amp; Creative Specialist who can handle every stage of creative and content production &mdash; writing, designing, filming, editing, posting, and analyzing performance.You&rsquo;ll manage day-to-day social presence across multiple brands, create blogs and website content, design visuals, and bring marketing campaigns to life in collaboration with the marketing specialist and leadership.This is a hands-on, creative, and strategic role &mdash; ideal for someone who loves both content creation and digital marketing execution.Responsibilities1. Social Media Management &amp; Content Creation<ul><li>Create, film, and edit Reels, TikToks, YouTube Shorts, and other visual content.</li><li>Manage posting calendars across social channels (Instagram, TikTok, YouTube, LinkedIn, Facebook).</li><li>Write and design social posts, captions, hooks, and stories that align with brand tone.</li><li>Research trends, hashtags, and opportunities for reach and engagement.</li></ul>2. Blog &amp; Web Content Creation<ul><li>Write and edit blogs, feature stories, and web pages for company-owned platforms.</li><li>Collaborate on keyword research and ensure content is SEO-optimized.</li><li>Design visuals and layout elements for blogs and landing pages (using Canva, Photoshop, or Figma).</li><li>Maintain consistency in tone, format, and quality across all content.</li></ul>3. Campaign Support &amp; Paid Media<ul><li>Develop visuals and short-form assets for digital ad campaigns.</li><li>Assist in post boosting and performance tracking on social platforms.</li><li>Support marketing specialist in coordinating paid and organic content efforts.</li></ul>4. Community Building &amp; Outreach<ul><li>Engage with audiences across platforms (comments, DMs, mentions).</li><li>Assist with outreach to content creators, guest bloggers, and affiliates.</li><li>Help build online communities and partnerships through social engagement.</li></ul>5. Analytics &amp; Reporting<ul><li>Track social performance metrics and content engagement.</li><li>Provide feedback on trends, content performance, and optimization opportunities.</li></ul>Required Skills &amp; Experience<ul><li>2&ndash;4 years in content creation, digital marketing, or social media.</li><li>Excellent writing and storytelling skills for blogs and web content.</li><li>Strong proficiency in video editing (CapCut, Adobe Premiere, Final Cut) and graphic design (Canva, Photoshop, or Figma).</li><li>Understanding of SEO fundamentals and keyword-based writing.</li><li>Experience managing multiple brands or projects at once.</li><li>Highly organized, creative, and proactive mindset.</li></ul>Why This Role Is Exciting<ul><li>Creative ownership across multiple brands and content formats.</li><li>A chance to write, design, film, and publish across all company platforms.</li><li>Close collaboration with leadership and technical marketing for unified growth strategy.</li><li>Immediate, visible impact on traffic, engagement, and brand growth.</li></ul>Job Type: Full-timePay: Rs80,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>How would you rate your communication skills out of 10?</li></ul>Language:<ul><li>English (Required)</li></ul>Location:<ul><li>Islamabad (Preferred)</li></ul>Work Location: In person

Social Media Manager

Empowers Zone

About Us:Empowers Zone is a growing eCommerce service provider helping clients build, manage, and grow profitable stores on Amazon, Walmart, and TikTok Shop. We handle everything from business registration (LLC/LTD) to store setup, product sourcing, and account management.Job Description:We are looking for a highly skilled and experienced Social Media Marketing Specialist to manage our company&rsquo;s online presence and ad campaigns across multiple platforms.Responsibilities:<ul><li>Manage and grow Empowers Zone&rsquo;s social media accounts (Facebook, Instagram, LinkedIn, TikTok, etc.)</li><li>Create engaging content aligned with company goals and brand image</li><li>Plan and run paid ad campaigns (Facebook Ads, Instagram Ads, TikTok Ads, etc.)</li><li>Monitor performance, analyze data, and report results</li><li>Collaborate with the management team to optimize ad spending and ROI</li><li>Stay updated with social media trends, algorithms, and eCommerce marketing techniques</li></ul>Requirements:<ul><li>Minimum 1&ndash;2 years of proven experience in social media marketing and ad management</li><li>Strong understanding of Facebook Ads Manager, TikTok Ads, and Meta Business Suite</li><li>Experience in eCommerce or digital marketing agencies preferred</li><li>Excellent communication, creativity, and analytical skills</li><li>Fresh candidates will not be considered</li></ul>Benefits:<ul><li>Competitive salary based on experience</li><li>Performance-based incentives</li><li>Growth opportunities in the digital marketing and eCommerce sector</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs100,000.00 per monthAbility to commute/relocate:<ul><li>Islamabad: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Experience:<ul><li>Social Media Marketing: 2 years (Preferred)</li></ul>Work Location: In person

Social Media Marketing Specialist (Experienced Only)

Explore 294+ Paid media specialist in Islamabad this January. Find roles across top companies and apply now to boost your career.