performance marketer

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performance marketing specialist Jobs in Lahore

performance marketing specialist

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performance marketing manager

Oxford Management Consultancy

Position: Performance Marketing Specialist / Manager Location: Gulberg Experience Required: 3&ndash;6+ years Industry Preference: Real Estate or LogisticsRole OverviewWe are looking for a results-driven Performance Marketer to lead paid advertising, lead generation, and ROI-focused digital campaigns. The ideal candidate must have proven expertise in running high-converting performance campaigns for real estate or logistics businesses, with strong analytical, optimization, and audience targeting capabilities. This role demands strategic planning, experimentation, and a deep understanding of funnel-based marketing.Key Responsibilities<ul><li>Plan, execute, and optimize paid marketing campaigns across Meta Ads, Google Ads, YouTube, LinkedIn Ads, and other digital platforms.</li><li>Build high-performance acquisition funnels tailored for real estate or logistics lead-generation models.</li><li>Conduct A/B tests on creatives, landing pages, audience targeting, and bidding strategies.</li><li>Manage budgets effectively to maximize ROAS, CPL, and conversion rates.</li><li>Monitor campaign performance, identify insights, and prepare detailed weekly/monthly reports.</li><li>Collaborate with creative, social, and sales teams to align campaign objectives.</li><li>Implement retargeting, lookalike audiences, and conversion-driven strategies.</li><li>Optimize landing pages and ad creatives for improved lead quality.</li><li>Stay updated with platform algorithm changes, industry trends, and competitor activity.</li><li>Ensure accurate tracking through Pixel, GA4, Tag Manager, and CRM integrations.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>3&ndash;6+ years of proven performance marketing experience, preferably in real estate or logistics industries.</li><li>Hands-on expertise with Meta Ads Manager, Google Ads, GA4, Tag Manager, and marketing automation tools.</li><li>Strong analytical skills with command over CPL, CPA, CTR, ROAS, and conversion optimization.</li><li>Experience designing and managing lead funnels for high-ticket services (property, logistics, B2B, etc.).</li><li>Ability to manage high budgets and deliver ROI-focused results.</li><li>Excellent communication and data interpretation skills.</li></ul>Preferred Skills<ul><li>Experience with CRM systems (HubSpot, Zoho, Salesforce).</li><li>Knowledge of landing page builders (Webflow, WordPress, Elementor).</li><li>Familiarity with SEO, email marketing, and automation workflows.</li><li>Strong understanding of market segmentation &amp; audience behavior.</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketer

SM Solar Pvt Ltd

Key Responsibilities&#61623; Manage day-to-day optimization and campaign execution for portfolio companies across Paidchannels&#61623; Aids Senior Performance Marketing Manager in strategy development and execution againstbusiness KPIs.&#61623; Collaborate on planning and execution of email campaigns and automated journeys&#61623; Monitor site conversion and coordinate with dev + eComm team on potential enhancements&#61623; Assists in larger data analysis projects, both media and non-media&#61623; Aid in email marketing templatization and campaign execution&#61623; Owns weekly insights &amp; reportingSkills / Competencies&#61623; Experience in brand management, brand/media strategy, and direct-response marketing&#61623; Key platform knowledge: Facebook Ads, Google Ads, DV360, Snapchat Ads, Pinterest, Criteo,Google Analytics (Analytics 360), Google Tag Manager&#61623; Experience in executing and evaluating the success of Email marketing campaigns&#61623; High attention to detail and organizational skills&#61623; Entrepreneurial mindsetQualifications&#61623; BA/BS degree&#61623; Strong proficiency in excel and data analysis is a must&#61623; 2+ years in a paid marketing/media buyer roleBonus&#61623; Proficiencies in: SQL, HTML5, Javascript&#61623; Experience with Klaviyo, SalesForce Marketing Cloud&#61623; Looker (or other data visualization software)&#61623; Google Data Studio&#61623; Understanding of SEO principlesJob Type: Full-timePay: Rs100,000.00 - Rs200,000.00 per monthWork Location: In person

My Digital People

READ the JD Carefully &amp; Apply if your experience is relevantWe are seeking an experienced Senior Marketing Manager to lead and scale our multi-channel digital marketing efforts across Email Marketing, PPC, Google Ads, Meta (Facebook/Instagram) Ads, TikTok Ads, Amazon Advertising, and other paid social/media platforms. This role is ideal for a strategic, data-driven marketer with demonstrated success in performance marketing, campaign optimization, audience targeting, and revenue growth.You will lead strategy, execution, analytics, and continuous optimization for all paid and email marketing campaigns, ensuring aligned messaging, strong ROI, and measurable business impact.Key Responsibilities1. Paid Advertising &amp; PPC Management<ul><li>Develop and execute high-performing PPC strategies across Google Ads, Microsoft Ads, Amazon Ads, and other search platforms.</li><li>Manage campaign setup, bidding strategies, keyword research, ad copy, and audience segmentation.</li><li>Optimize for CPA, ROAS, CTR, conversion rate, and quality score improvements.</li><li>Lead A/B testing for ads, creatives, landing pages, and audience segments.</li></ul>2. Social Media Advertising<ul><li>Manage full-funnel paid campaigns on Meta (Facebook &amp; Instagram), TikTok, LinkedIn, Pinterest, Snapchat, and emerging platforms.</li><li>Build and iterate on audience frameworks for retargeting, lookalikes, interest-based targeting, and behavioral segments.</li><li>Collaborate with creative teams to produce compelling ad content.</li></ul>3. Email &amp; Lifecycle Marketing<ul><li>Own the full email marketing strategy including segmentation, automation, triggered flows, and campaign calendars.</li><li>Build and optimize lifecycle journeys (welcome, abandoned cart, win-back, nurture sequences).</li><li>Improve deliverability, open rates, click-through rates, and email-driven revenue.</li><li>Manage ESPs such as Klaviyo, Mailchimp, HubSpot, or similar.</li></ul>4. Amazon Advertising &amp; Marketplace Growth<ul><li>Manage Amazon PPC (Sponsored Products, Sponsored Brands, DSP, etc.).</li><li>Optimize product listings, keyword performance, and marketplace visibility.</li><li>Analyze sales data to drive marketplace growth and profitability.</li></ul>5. Analytics, Reporting &amp; Optimization<ul><li>Monitor campaign performance across all channels and provide weekly/monthly reporting.</li><li>Use data insights to drive continuous optimization and budget allocation.</li><li>Utilize GA4, Google Tag Manager, Data Studio, and platform-specific analytics.</li><li>Build dashboards to simplify performance analysis for leadership.</li></ul>6. Strategic Leadership &amp; Collaboration<ul><li>Lead and mentor junior marketers, analysts, or paid media specialists.</li><li>Work cross-functionally with sales, product, and creative teams to align marketing efforts.</li><li>Forecast budgets, allocate spend, and manage vendor/agency relationships.</li><li>Stay on top of industry trends, algorithm updates, and new advertising tools/features.</li></ul>Qualifications &amp; SkillsRequired<ul><li>5&ndash;8+ years of hands-on experience in digital marketing, with strong expertise in PPC and paid social.</li><li>Proven success managing large performance marketing budgets.</li><li>Deep understanding of Google Ads, Meta Ads Manager, TikTok Ads, and Amazon PPC.</li><li>Strong email marketing &amp; automation experience (Klaviyo, Mailchimp, HubSpot, or similar).</li><li>Proficient in Google Analytics (GA4), Google Tag Manager, attribution models, and reporting tools.</li><li>Highly analytical with a data-driven approach to problem-solving.</li><li>Strong copywriting skills and ability to evaluate creative performance.</li><li>Excellent communication, leadership, and project management skills.</li></ul>Preferred<ul><li>Experience in e-commerce, SaaS, or marketplace-driven businesses.</li><li>Knowledge of SEO best practices and CRO principles.</li><li>Familiarity with tools such as SEMrush, Ahrefs, Zapier, Optmyzr, or similar.</li><li>Experience managing agencies or cross-functional teams.</li></ul>Success Indicators<ul><li>Significant improvements in PPC efficiency (CPA, ROAS, CTR, CVR).</li><li>Growth in revenue from paid channels and email automation flows.</li><li>Increased customer lifetime value via improved lifecycle marketing.</li><li>Scalable campaign frameworks across multiple channels.</li><li>Clear reporting and insights for leadership.</li></ul>Why Join Us?<ul><li>Opportunity to lead a high-impact digital marketing function.</li><li>Work in a fast-paced, innovative environment.</li><li>Competitive compensation, bonuses, and benefits package.</li><li>Room for career growth into Director-level roles.</li></ul>Job Type: Full-timePay: Rs300,000.00 - Rs400,000.00 per monthWork Location: In person

Senior Marketing Manager – Paid Media & Email Marketing

Wilson's Pharmaceuticals

We&rsquo;re Hiring &ndash; Performance Marketing Specialist | LahoreWe are looking for a Performance Marketing Specialist to join our Digital Marketing Team in Lahore. This role will drive paid media campaigns across Google, Meta, YouTube, TikTok, Snapchat, and AI-powered platforms.Responsibilities:Plan, execute, and optimize multi-channel campaignsMonitor performance, build dashboards, and report actionable insightsManage budgets and forecast ROIConduct audience segmentation, retargeting, and A/B testingCollaborate with creative, content, SEO, and product teamsExplore AI tools for content, automation, and campaign optimizationRequirements:Candidates should be based in LahoreBachelor&rsquo;s in Marketing, Business, or related field3&ndash;5 years in performance/digital marketingProficient in Google Ads, Meta Ads Manager, GA4, GTM, Looker StudioStrong analytical skills and familiarity with AI/automation toolsPreferred: Programmatic/display ads, Shopify/WooCommerce, CRO tools, Google/Meta certificationsWhy Join Us:Lead multi-channel paid media campaignsGain hands-on experience with analytics, conversion tracking, and AI-driven marketingWork in a collaborative, growth-focused environmentApplication:Interested candidates may send their CVs to hr@wilsons.pkEmail Subject: &quot;Performance Marketing Specialist&quot;Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

ZAPTA Technologies (Pvt.) Limited

We are seeking a Growth Marketing Manager with 3&ndash;4 years of hands-on experience in performance marketing, B2B lead generation, and demand generation for IT services and consulting in the U.S. market.This role requires a data-driven, results-oriented marketer who can design, execute, and scale multi-channel growth strategies. You will own the entire funnel &mdash; from awareness to acquisition and pipeline acceleration &mdash; ensuring a consistent flow of high-quality leads that convert into revenue.Key ResponsibilitiesGrowth &amp; Lead Generation<ul><li>Develop and execute end-to-end growth marketing strategies tailored to U.S.-based enterprises and SMBs.</li><li>Conduct market research to define ideal customer personas, identify industry-specific opportunities, and uncover competitive insights.</li><li>Build and manage multi-channel lead generation campaigns (paid media, SEO, LinkedIn, ABM, content, email nurturing, and retargeting).</li><li>Design conversion-focused lead funnels that deliver measurable ROI and align with sales goals.</li></ul>Paid Media, SEO &amp; Content<ul><li>Plan, launch, and scale Google Ads (Search, Display, YouTube), Meta Ads, and LinkedIn Ads targeting decision-makers in IT, consulting, and enterprise services.</li><li>Drive organic visibility through advanced SEO (on-page, off-page, and technical) optimized for U.S. search intent.</li><li>Partner with content teams to create case studies, thought-leadership articles, whitepapers, and webinars that engage and capture leads.</li><li>Support account-based marketing (ABM) campaigns to target high-value enterprise accounts.</li></ul>Analytics &amp; Optimization<ul><li>Own and track key funnel metrics: CPL, CAC, CTR, CPA, ROAS, LTV, MQL&rarr;SQL conversion, and pipeline contribution.</li><li>Use Google Analytics 4, Tag Manager, Search Console, and CRM dashboards for tracking and reporting.</li><li>Run A/B testing, CRO initiatives, and landing page optimization to maximize conversion rates.</li><li>Build data-driven dashboards and present growth forecasts and performance insights to leadership.</li></ul>Collaboration &amp; Alignment<ul><li>Work closely with Sales, SDRs, and Business Development teams to ensure seamless lead handoff and pipeline acceleration.</li><li>Partner with leadership to align marketing KPIs with revenue goals and go-to-market strategies.</li><li>Coordinate with design, product, and delivery teams to ensure brand consistency and messaging clarity across all touchpoints.</li></ul>Requirements<ul><li>3&ndash;4 years of growth/performance marketing experience with proven B2B lead generation success in the U.S. market.</li><li>Strong expertise in Google Ads, LinkedIn Ads, Meta Ads, and SEO.</li><li>Experience with CRM &amp; automation tools (HubSpot, Salesforce, Marketo, or similar).</li><li>Solid understanding of funnel building, lead nurturing, and pipeline acceleration.</li><li>Strong analytical mindset with the ability to turn data into growth strategies.</li><li>Excellent communication and collaboration skills with cross-functional teams.</li></ul>Nice-to-Have<ul><li>Experience with ABM (Account-Based Marketing) and enterprise-level campaigns.</li><li>Familiarity with programmatic advertising, TikTok Ads, or emerging U.S. ad platforms.</li><li>Knowledge of CRO frameworks, funnel optimization, and lead scoring models.</li><li>Experience building marketing automation workflows (HubSpot/Marketo/Pardot).</li><li>Understanding of U.S. enterprise buying behavior in IT services and consulting.</li></ul>What We Offer<ul><li>Competitive salary + performance-based bonuses.</li><li>Opportunity to own and scale high-impact U.S.-focused growth campaigns.</li><li>A collaborative, fast-paced environment with clear career progression.</li><li>Exposure to international markets and the chance to work with enterprise clients.</li><li>A role where your impact directly drives revenue and client growth.</li></ul>Job Type: Full-timeWork Location: In person

Growth Marketing Manager

Physicians Revenue Group

<ul><li>Develop, implement, and manage high-performing paid advertising campaigns on Meta Ads Manager (Facebook, Instagram) and Google Ads (Search, Display, Shopping, YouTube, Performance Max).</li></ul><ul><li>Conduct thorough keyword research, audience segmentation, competitive analysis, and bidding strategy development.</li></ul><ul><li>Create, test, and optimize compelling ad copy, visuals, and video assets to maximize campaign effectiveness.</li></ul><ul><li>Continuously monitor, analyze, and optimize campaign performance against key metrics such as ROAS, CPA, CTR, and conversion rates.</li></ul><ul><li>Manage advertising budgets effectively, focusing on maximizing return on investment (ROI).</li></ul><ul><li>Utilize Google Analytics 4 (GA4) to track conversions, analyze user behavior, and provide end-to-end customer journey insights.</li></ul><ul><li>Develop and present clear, concise performance reports and dashboards using tools.</li></ul><ul><li>Collaborate closely with creative, content, product, and sales teams to ensure alignment of paid media strategies.</li></ul><ul><li>Stay up-to-date with the latest trends in performance marketing, platform algorithm changes, and privacy regulations.</li></ul>Job Type: Full-timeWork Location: In person

Soft Enterprise

Job Description: Soft Enterprise is looking for a highly strategic, data-driven, and creative Digital Marketing Coordinator to lead and scale our online marketing efforts. This role involves overseeing all digital marketing operations, managing campaigns across various platforms, and driving measurable results in brand visibility, user acquisition, and conversion rates. The ideal candidate is well-versed in performance marketing, SEO, social media, analytics, and content strategy, and can lead a team toward achieving ambitious growth targets.Key Responsibilities: <ul><li>Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, email, content, and paid advertising</li><li>Plan and manage ad campaigns on platforms such as Google Ads, Facebook/Meta Ads, LinkedIn Ads, and others</li><li>Supervise the content strategy, including blogs, landing pages, website content, and social media posts, ensuring alignment with SEO and branding goals</li><li>Lead the social media team and oversee account growth, engagement strategies, and community management</li><li>Conduct regular performance reviews using tools like Google Analytics, Search Console, Meta Business Suite, SEMrush, and Hotjar</li><li>Manage and optimize the marketing funnel to drive qualified leads, conversions, and customer retention</li><li>Collaborate with cross-functional teams (Sales, Design, Development) to ensure marketing initiatives align with business goals</li><li>Monitor digital trends, competitor activities, and algorithm changes to inform strategic direction</li><li>Oversee marketing automation tools and email marketing campaigns using tools like Mailchimp, HubSpot, or similar</li><li>Manage marketing budgets effectively and deliver ROI through campaign performance</li><li>Mentor and lead junior marketers and interns, fostering a collaborative, growth-oriented culture</li></ul>Job Requirements: <ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Digital Media, Communications, or a related field</li><li>Minimum 3&ndash;5 years of experience in digital marketing with proven team leadership and campaign success.</li><li>Strong knowledge of Google Ads, Facebook/Instagram Ads, SEO tools (Ahrefs, SEMrush), Google Analytics, and CRM platforms</li><li>Excellent communication, project management, and organizational skills</li><li>Creative thinker with the ability to translate complex data into actionable insights</li><li>Demonstrated success in managing B2B/B2C digital campaigns and lead generation</li><li>Hands-on experience with A/B testing, conversion rate optimization, and funnel tracking</li><li>Strong grasp of branding, content marketing, and storytelling in digital formats</li></ul>Job Benefits: <ul><li>Competitive salary with performance-based bonuses</li><li>Health and wellness benefits (as per company policy)</li><li>Leadership role with significant impact on business growth.</li><li>Professional development support including certifications and training</li><li>Paid annual leaves and public holidays</li><li>Opportunity to work with a talented and collaborative team</li><li>Recognition programs such as Employee of the Month and milestone awards</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>How many years of experience do you have as a Digital Marketing Coordinator?</li><li>Are you comfortable coming to Bahria Town, Lahore?</li><li>How soon you can join us?</li></ul>Work Location: In person

Digital Marketing Coordinator

Explore 1819+ Performance marketing manager in Lahore this December. Find roles across top companies and apply now to boost your career.

1819 performance marketing manager jobs IN Lahore

Performance Marketer

Performance Marketer

Senior Marketing Manager – Paid Media & Email Marketing

Performance Marketing Specialist

Growth Marketing Manager

Performance Marketing Specialist

Digital Marketing Coordinator