brand marketing lead

senior manager, digital marketplace Jobs in New York

senior manager, digital marketplace

sr. performance marketing manager u.s. Jobs in New York

sr. performance marketing manager u.s.

account manager, cpg

associate brand manager

senior b2b marketing manager

Epidemic Sound

<div><p><b>Join our global force of 500+ innovators, blending the latest in tech with the greatest in soundtracking, from our Stockholm HQ to offices in London, New York, Los Angeles, Berlin, Oslo, and Seoul. We&rsquo;re an industry leader with a startup mentality. We take what we do seriously, but we don&rsquo;t take ourselves too seriously. Creating and collaborating to transform the sound of streaming, content, and culture. Come join us&mdash;and let the world feel your work.</b></p><p>
We are seeking a proactive and commercially-minded B2B Marketing Manager to significantly contribute to our brand and business growth, particularly within North America. This role offers a dynamic blend of strategic planning and hands-on execution, focusing on developing and managing global campaigns and initiatives that generate leads across all markets. A key aspect of this position will be driving local market activation, with a balanced focus on the US market and supporting broader global marketing efforts.</p><p><b>
Job Summary:</b></p><ul>
<li>
Lead the end-to-end strategy, development, and execution of global marketing campaigns to drive brand awareness and pipeline growth.</li>
<li>Create and produce scalable B2B marketing and sales enablement materials (e.g., case studies, product sheets, presentations, webinars) for use by sales and marketing teams worldwide.</li>
<li>Collaborate with our sales teams in various markets to adapt global campaigns for local needs, ensuring consistency and alignment across our brand</li>
<li>Serve as a key member of the global B2B marketing team, utilizing market insights and data to contribute to strategic decision-making.</li>
<li>Lead the end-to-end planning and execution of all local and regional events, while providing strategic support and on-site assistance for key global trade shows and activations.</li>
<li>Monitor, measure, and report on campaign performance and use insights to optimize future activities.</li>
</ul><p><b>
Requirements:</b></p><ul>
<li>
6+ years of marketing experience, ideally in B2B or a global marketing role.</li>
<li>Strong understanding of sales processes and how marketing can drive measurable business outcomes.</li>
<li>Deep understanding of the B2B sales cycle and how marketing drives key metrics like MQLs and SQLs.</li>
<li>Excellent communication and stakeholder management skills, with the ability to influence both centrally and locally.</li>
<li>Experience managing campaigns from strategy through execution and reporting.</li>
<li>Hands-on event marketing experience is a plus.</li>
<li>Experience of CRM tools like MCAE, Hubspot and Marketo is beneficial</li>
<li>Proven experience with data analysis and reporting, with the ability to leverage insights to optimize campaign performance</li>
</ul><p><b>
What Success Looks Like</b></p><ul>
<li>
Demonstrable contribution to the sales pipeline through high-quality MQLs and effective lead nurturing.</li>
<li>Proactive use of data and reporting to optimize campaigns and inform strategic decisions for the global B2B team.</li>
<li>Successful launch of high-impact global campaigns that result in measurable business growth and positive brand presence worldwide.</li>
<li>Exceptional collaboration with sales and regional teams, with a clear alignment on shared priorities and goals.</li></ul><p><br>
This is a full-time, hybrid position, based in New York City. This position has a base compensation span of $110,000 - $150,000 yearly dependent upon experience.</p><p>
Benefits include dental, health, medical, and vision plan options, 30 days vacation a year accrual, 6 months parental leave, 401k saving, and wellness benefits.</p><p><b>
Equal Opportunity Employer:</b><br>
We believe that bringing people together from different backgrounds, experiences and perspectives makes for a healthy workplace, a more successful business and a better world. We value diversity and encourage everyone to come and soundtrack the world with us.<br>
<br>
<b>Application</b><br>
Do you want to be a part of our fantastic team? Please apply by clicking the link below.</p><p><b><i><br>
Welcome to Tune In - our behind-the-scenes video series where we sit down with the brilliant minds shaping the sound and story of Epidemic Sound. </i></b><b><i>In this episode Oscar H&ouml;glund, CEO and Co-Founder of Epidemic Sound talks straight to the camera about the emotional side of Epidemic Sound, what the company is trying to achieve and the perfect X that we look for in our people.</i></b></p><p><b><i><br>
Thinking about joining us? Tune in - and see if we sound like your kind of vibe.</i></b></p></div><p></p>

Senior B2B Marketing Manager

LinkedIn

<div>
 <strong>
  Company Description
  <br/>
  <br/>
 </strong>
 LinkedIn is the world&rsquo;s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We&rsquo;re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that&rsquo;s built on trust, care, inclusion, and fun &ndash; where everyone can succeed.
 <br/>
 <br/>
 Join us to transform the way the world works.
 <br/>
 <br/>
 <strong>
  Job Description
  <br/>
  <br/>
 </strong>
 This role can be based in New York City, San Francisco, or Sunnyvale.
 <br/>
 <br/>
 At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
 <br/>
 <br/>
 The LinkedIn Marketing Solutions (LMS) Integrated Marketing Team is looking for a skilled marketer to lead the strategy and operations for and oversee the execution of LMS&rsquo; content marketing engine &mdash; the business&rsquo;s scaled distribution arm and &ldquo;megaphone.&rdquo; This individual will lead a team that looks after all owned content channels, and will orchestrate the omnichannel distribution of thought leadership, product/solutions messaging and campaign narratives that help shift perceptions of LinkedIn among its target audience of B2B marketers and B2B marketing decision makers. This role includes strategic ownership of LMS&rsquo; flagship page on LinkedIn, which this individual and their team will use to demonstrate best-in-class examples of LinkedIn-first B2B marketing.
 <br/>
 <br/>
 This individual will play a pivotal role in ensuring strategic source content &mdash; developed by our Product Marketing, Marketplace Innovation, Solutions Marketing and B2B Institute teams, among other x-functional IP creators &mdash; is transformed into impactful, customer-facing assets across multiple formats and channels.
 <br/>
 <br/>
 This Global Head of Content Marketing will also lead the development and ongoing evolution of LMS&rsquo;s content operating model, which guides how content flows from strategy through production to distribution.
 <br/>
 <br/>
 The ideal candidate is a strong business and content strategist, thinker, writer, an avid consumer of media and a team player who is confident in their craft. A sense of humor and a desire to have fun are also essential, of course!
 <br/>
 <br/>
 <strong>
  Responsibilities:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Content Strategy &amp; Planning
  </li>
  <ul>
   <li>
    Own and evolve LMS&rsquo;s global content marketing strategy with a focus on omnichannel distribution and LinkedIn-first execution.
   </li>
   <li>
    Define editorial direction for owned channels and develop integrated content campaigns around key business moments (e.g. annual budget cycles, product launches).
   </li>
  </ul>
  <li>
   Channel Ownership &amp; Execution
  </li>
  <ul>
   <li>
    Oversee a team that manages all owned content channels, including the LinkedIn for Marketing Blog, the LinkedIn for Marketing Page, and the LinkedIn Ads microsite.
   </li>
   <li>
    Drive consistency, relevance, and performance across content formats and channels &mdash; using long-form content, short-form content, video content, webinars, and newsletters.
   </li>
  </ul>
  <li>
   Cross-Functional Collaboration
  </li>
  <ul>
   <li>
    Partner with teams like The B2B Institute and Marketplace Innovation to adapt and scale thought leadership content.
   </li>
   <li>
    Partner with teams like Product Marketing and Solutions marketing to adapt and scale product and solutions-focused content.
   </li>
   <li>
    Collaborate cross-functionally with Web Marketing, Corporate Communications, and other stakeholders to surface and amplify thought leadership stories across owned, earned, and paid channels.
   </li>
   <li>
    Collaborate with teams across the LMS business including Customer Marketing, Ecosystem Marketing, Growth Marketing, Web Marketing, Corporate Communications, Sales and Legal to collate the right stories about LinkedIn&rsquo;s members, customers and products.
   </li>
   <li>
    Act as the go-to expert in scaled communications across LMS, aligning messaging and timing across teams.
   </li>
  </ul>
  <li>
   Operational Leadership
  </li>
  <ul>
   <li>
    Lead development and governance of LMS&rsquo;s content operating model and editorial calendar, in partnership with Marketplace Innovation.
   </li>
   <li>
    Manage global content marketing budget and select a global team of agency partners that provide copy, social media management and reporting support to the team internally.
   </li>
   <li>
    Recommend and oversee the implementation of workflows, intake processes, approvals, and team alignment to enable content reuse, velocity, and clarity.
   </li>
  </ul>
  <li>
   Industry Leadership
  </li>
  <ul>
   <li>
    Build and maintain strong relationships with key industry influencers, customers, and external partners to extend the reach of LinkedIn&rsquo;s content.
   </li>
  </ul>
  <li>
   Team Management &amp; Development
  </li>
  <ul>
   <li>
    Manage and mentor a high-performing team of content, web and social media marketers.
   </li>
   <li>
    Foster a culture of editorial excellence, creative experimentation, and strategic alignment.
   </li>
  </ul>
  <li>
   Measurement &amp; Optimization
  </li>
  <ul>
   <li>
    Define content marketing KPIs and measure content performance across visibility, engagement, and pipeline contribution.
   </li>
   <li>
    Use performance insights to continuously optimize content formats, delivery strategies, and channel mix.
    <br/>
   </li>
  </ul>
 </ul>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <strong>
  Basic Qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   BS/BA Degree or equivalent experience
  </li>
  <li>
   10+ years of experience in content marketing, social media marketing, brand editorial, or digital marketing roles, with a proven track record in a B2B ads or SaaS environment
  </li>
  <li>
   3+ years of people leadership experience; managing content marketers or cross-functional teams
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Preferred Qualifications:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Proven experience leading content and social strategy, managing multi-channel campaigns at scale, and building or refining editorial workflows.
  </li>
  <li>
   Background in ads, media, publishing, journalism, or brand storytelling, with understanding of media relations, influencer marketing, PR, and B2B marketing trends.
  </li>
  <li>
   Expertise in content operations, editorial planning, campaign execution, SEO/content governance, and global distribution best practices.
  </li>
  <li>
   Exceptional writing, editing, and storytelling skills with ability to craft compelling narratives for senior audiences and translate complex B2B/AdTech concepts into clear, engaging content.
  </li>
  <li>
   Familiarity with AI-powered content tools and a data-driven approach to measuring and optimizing performance (Google Analytics, Adobe Analytics, HubSpot, CMS dashboards).
  </li>
  <li>
   Hands-on experience with publishing tools and platforms (Sprinklr, Hootsuite, WordPress, Adobe CQ), and working knowledge of basic HTML/CSS and Photoshop.
  </li>
  <li>
   Strong project management and organizational skills, with the ability to juggle multiple workflows and maintain high attention to detail.
  </li>
  <li>
   Experience with influencer programs, thought-leadership amplification, and using LinkedIn as a strategic distribution platform.
  </li>
  <li>
   Comfort working in global, fast-paced, cross-functional environments and managing external agency partners.
  </li>
  <li>
   Proficiency with Microsoft Office and Google Workspace.
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Suggested Skills:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Content Strategy &amp; Storytelling
  </li>
  <li>
   Analytics &amp; Optimization
  </li>
  <li>
   Digital &amp; Social Expertise
  </li>
  <li>
   Project &amp; Workflow Management
  </li>
  <li>
   Collaboration &amp; Communication
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 LinkedIn is committed to fair and equitable compensation practices. The pay range for this role is $149,000 to $233,000
 <br/>
 <br/>
 Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
 <br/>
 <br/>
 The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.
 <br/>
 <br/>
 <strong>
  Additional Information
  <br/>
  <br/>
 </strong>
 <strong>
  Equal Opportunity Statement
  <br/>
  <br/>
 </strong>
 We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
 <br/>
 <br/>
 LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
 <br/>
 <br/>
 If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
 <br/>
 <br/>
 Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
 <br/>
 <br/>
 <ul>
  <li>
   Documents in alternate formats or read aloud to you
  </li>
  <li>
   Having interviews in an accessible location
  </li>
  <li>
   Being accompanied by a service dog
  </li>
  <li>
   Having a sign language interpreter present for the interview
   <br/>
   <br/>
   <br/>
  </li>
 </ul>
 A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
 <br/>
 <br/>
 LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
 <br/>
 <br/>
 <strong>
  San Francisco Fair Chance Ordinance
  <br/>
  <br/>
 </strong>
 Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
 <br/>
 <br/>
 <strong>
  Pay Transparency Policy Statement
  <br/>
  <br/>
 </strong>
 As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
 <br/>
 <br/>
 <strong>
  Global Data Privacy Notice for Job Candidates
  <br/>
  <br/>
 </strong>
 Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
 <br/>
 <br/>
</div>


Global Head of Content Marketing, LinkedIn Marketing Solutions

Direct Agents

<div><h1 class="jobSectionHeader"><b>Marketing Manager - Contract/Part-Time (6 months)</b></h1><p><b>
Company: Direct Agents</b><br>
<b>Location: NYC Office (On-site)</b><br>
<b>Schedule: 3 to 4 days per week, 9:30 AM - 6:00 PM</b><br>
<b>Duration: 6-month contract position</b><br>
<b>Compensation: $38-45/hr depending on experience</b></p><p><b><br>
THE ROLE</b></p><p>
As Digital Marketing Manager, you will create and build our digital marketing strategy and plan across all key marketing areas</p><ul><li><b>
Website</b><ul><li>
Contribute design and content ideas</li><li>
Lead new page development and any redesigns</li><li>
Continuously evaluate for improvements</li><li>
Work with SEO team to optimize content and design</li></ul></li><li><b>
Paid Media</b><ul><li>
Work with paid media team to establish and manage evergreen and special campaign strategy</li><li>
Manage external paid media partner relationships and campaigns</li></ul></li><li><b>
Content</b><ul><li>
Oversee and ensure consistent content development inclusive of general thought leadership, quick-response trend POVs, white papers, and other material</li><li>
Fully manage email &amp; LinkedIn newsletters</li><li>
Lead podcast and webinar organization and execution</li></ul></li><li><b>
Awards &amp; Events</b><ul><li>
Work closely with leadership and client teams to identify and submit for industry awards &amp; recognition</li><li>
Identify conference opportunities and lead communication to land speaking opportunities for Direct Agents thought leaders</li><li>
Work with leadership to plan and execute client events (dining, webinars, in-person thought leadership)</li><li>
Organize and plan events in collaboration with key partners such as Google, Facebook, etc., both virtually and in-person</li><li>
Research new event ideas, venues, and vendors to enhance event experiences that leave attendees inspired, and our brand shining brightly</li></ul></li><li><b>
Sales &amp; Marketing Materials</b><ul><li>
Assist with sales deck design and storytelling to convey our value in the most impactful way</li><li>
Work with client teams to develop case studies and POVs</li><li>
Collaborate with cross-functional teams to create engaging marketing assets, including videos, GIFs, and other promotional content</li></ul></li></ul><p><b>
Innovation and Impact</b></p><ul><li>
Dive into the future of marketing, staying ahead of trends, and innovating fearlessly. Contribute to groundbreaking marketing initiatives that not only make waves in our industry but redefine the game altogether</li></ul><p><b>
Leadership</b></p><ul><li>
Manage internal and external teams to most effectively deliver on your objectives</li><li>
Cultivate a collaborative atmosphere, fostering a culture of creativity, innovation, and mutual support.</li></ul><p><b><br>
DESIRED BACKGROUND</b></p><ul><li><b>
Marketing Management: </b>4+ years of marketing management experience, professional services or B2B industry preferred</li><li><b>
Communication &amp; Storytelling: </b>Excellent written and verbal communication skills with ability to craft compelling and unique messaging</li><li><b>
Strategic Visionary: </b>Ability to understand and effectively drive &ldquo;big picture&rdquo; business goals</li><li><b>
Results Driven: </b>Ability to achieve measurable business outcomes</li><li><b>
Creative Eye: </b>Ability to create visually appealing and informative presentations across tools like Google Slides and Powerpoint</li><li><b>
Proactive &amp; Agile: </b>Must be self-motivated and able to take the initiative to get the job done with the ability to adapt swiftly to changing priorities</li><li><b>
Foundational Skills:</b> Excellent attention to detail, time management, and organizational skills</li></ul><p><br>
This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role</p><p><b>
WHY DIRECT AGENTS</b></p><p>
We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Below is just some of what sets us apart and the opportunities you&rsquo;ll have to thrive:</p><p><b>
Certified Minority Owned Business</b>: We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.</p><p><b>
Access to Cutting-Edge Practices: </b>Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and Amazon</p><p><b>
Future Forward AI:</b> Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI Chatbots</p><p><b>
Personalized Career Development: </b>Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your success</p><p><b>
Continuous Learning Opportunities:</b> Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and management</p><p><b>
Fast Paced Growth</b> that speaks for itself with a 12 month average time to promotion and 9 month average time to compensation change with a standard to review annually.<br>
<br>
<b>CLIENTS WE&rsquo;VE WORKED WITH INCLUDE</b></p><p>
Marvel, NBA, NYSE, WacoalCW, Morgan Stanley, and more</p><p><b>
OUR AWARD-WINNING PEOPLE FIRST CULTURE</b></p><p><b>
7x Winner of Crain&rsquo;s Best Places to Work </b>(2018 - present)</p><p><b>
Most Dedicated to Employee Growth</b> finalist in Digiday&rsquo;s Work Life Awards</p><p><br>
If you&rsquo;re looking for a new role with space to directly influence the business and company culture, apply today!</p><p>
</p><p>3ALjFr5Uqq</p></div>

Marketing Manager, Part Time Contract

Dataing

<p><b>Overview</b><br/>We are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in digital marketing, content creation, and multichannel strategies. This role requires a creative thinker with excellent analytical skills to optimize campaigns and enhance customer engagement across various platforms.</p><p><b>Responsibilities</b></p><ul><li>Develop and implement comprehensive marketing strategies that align with business goals and target audience needs.</li><li>Manage SEO efforts to improve organic search visibility and drive traffic to our website.</li><li>Oversee social media marketing campaigns across multiple platforms, ensuring consistent brand messaging.</li><li>Execute multichannel marketing initiatives, including email marketing, print advertising, and digital campaigns.</li><li>Collaborate with the sales team to create advertising sales strategies that boost revenue.</li><li>Utilize Adobe Creative Suite for designing engaging marketing materials and content.</li><li>Lead performance marketing efforts to maximize ROI on advertising spend through Google AdWords and Facebook Advertising.</li><li>Conduct market research to identify trends, customer preferences, and competitive landscape.</li><li>Create compelling copy for various marketing channels, including websites, blogs, social media, and email campaigns.</li><li>Manage e-commerce strategies to enhance online sales performance and user experience.</li><li>Utilize WordPress for website management and updates while ensuring optimal functionality.</li><li>Analyze campaign performance using Google Analytics and other analytics tools to inform future strategies.</li><li>Oversee budgeting for marketing initiatives, ensuring efficient allocation of resources.</li></ul><p><b>Requirements</b></p><ul><li>Proven experience in a marketing management role with a strong portfolio of successful campaigns.</li><li>Proficiency in digital marketing techniques including content marketing, B2B marketing, and email marketing.</li><li>Familiarity with marketing automation tools to streamline processes and improve efficiency.</li><li>Strong understanding of HTML for basic website updates and troubleshooting.</li><li>Excellent research skills with the ability to analyze data effectively for informed decision-making.</li><li>Exceptional copywriting skills with a keen eye for detail in all written communications.</li><li>Experience in product management is preferred but not mandatory.</li><li>Strong interpersonal skills with the ability to collaborate effectively across teams.</li><li>A proactive approach to problem-solving with a focus on results-driven outcomes. If you are passionate about driving brand success through innovative marketing strategies and have the required skills, we encourage you to apply for this exciting opportunity.</li></ul><p>Job Type: Full-time</p><p>Pay: $91,371.56 - $110,038.88 per year</p><p>Work Location: Remote</p>

Marketing Manager

Headway (NY)

<div><div><p>Headway's mission is a big one &ndash; to build a new mental health care system everyone can access. We've built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance.</p>
<p>
1 in 4 people in the US have a treatable mental health condition, but the majority of providers don't accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice.</p>
<p>
Headway was founded in 2019. Since then, we've grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We're a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.</p>
<p>
We want your time here to be the most meaningful experience of your career. <b>Join us, and help change mental healthcare for the better.</b></p></div><p><b>
About the Team &amp; Role:</b></p>
<p>
We're seeking a Senior Manager, Paid Marketing to lead and scale our paid media programs for our provider (B2B) audience. In this role, you will own the strategy and execution across SEM, paid social, and other digital channels to drive demand and customer acquisition. This is a high-impact opportunity to join a fast-growing tech company and shape how we scale paid marketing efficiently.</p>
<p>
You'll manage and mentor a team of paid media specialists, setting clear priorities and ensuring executional excellence. Partnering closely with product, analytics, and creative teams, you'll design and optimize campaigns that deliver measurable growth within efficiency guardrails. Your north star will be building a scalable, high-performing paid marketing engine, and you'll bring the right mix of leadership, strategic vision, and analytical rigor to make it happen.</p>
<p><b>
You Will:</b></p>
<ul>
<li>Own and scale the paid acquisition engine across SEM, paid social, and other digital channels</li>
<li>Hire, mentor, and manage a high-performing paid media team</li>
<li>Define and execute the paid marketing roadmap with clear goals, KPIs, and testing frameworks</li>
<li>Identify new channels, platforms, and tactics to unlock scalable and efficient growth</li>
<li>Collaborate with Product, Analytics, Brand, and Creative teams to optimize conversion and improve full-funnel performance</li>
<li>Build and evolve the infrastructure to measure campaign effectiveness and maximize ROI</li>
<li>Serve as a strategic thought partner to senior leadership on paid growth strategy and investment decisions</li>
</ul>
<p><b>You'd be a great fit if&hellip;</b></p>
<ul>
<li>Have 7+ years of experience in performance and growth marketing, with 3+ years in a leadership role at high-growth tech companies</li>
<li>Have deep expertise in paid digital (SEM, Social), SEO and and conversion rate optimization</li>
<li>Are data-driven &mdash; you can build dashboards, interpret performance signals, and drive action through insights</li>
<li>Thrive in fast-paced environments and love testing, learning, and iterating quickly</li>
<li>Are a hands-on leader who can operate at both strategic and tactical levels<br>
Have experience building and coaching growth teams and fostering a culture of ownership and experimentation</li>
<li>Are a clear, compelling communicator who can influence cross-functionally and inspire teams toward a shared vision</li>
</ul>
<p>The expected base pay range for this position is $146,200 - $215,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for performance-based variable compensation and an equity grant, depending on the position and level.</p>
<p><i>
We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.</i></p>
<ul>
<li>Benefits offered include:</li>
<li><ul><li>Equity compensation</li>
<li>Medical, Dental, and Vision coverage</li>
<li>HSA / FSA</li>
<li>401K</li>
<li>Work-from-Home Stipend</li>
<li>Therapy Reimbursement</li>
<li>16-week parental leave for eligible employees</li>
<li>Carrot Fertility annual reimbursement and membership</li>
<li>13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st</li>
<li>Flexible PTO</li>
<li>Employee Assistance Program (EAP)</li>
<li>Training and professional development</li>
</ul></li>
</ul><div><p>We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem &ndash; across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.</p>
<p>
Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview.</p>
<p>
Headway employees work remotely across the US, with the option to work from offices in New York City, San Francisco and Seattle. Headway participates in E-Verify. To learn more, click here.</p></div></div>

Senior Manager, Paid Marketing

LexisNexis Risk Solutions

<div></div><div><div><div>About the Business</div></div><div></div><div><div>
For more than 20 years, Brightmine&trade;, formerly XpertHR, has provided innovative, yet practical HR Compliance and Reward solutions. Part of RELX, a global leader in information and analytics services, we help our customers navigate the complicated and constantly changing world of work with confidence, enabling them with data and content.</div><div></div><div>
With more than 10,000 global customers, Brightmine, formerly XpertHR, is a leading provider of people data, analytics and insight for the HR sector. We help HR leaders confidently navigate the evolving world of work through our unique combination of critical workforce data, AI-enabled technology and trusted HR expertise. At the same time, we're creating an inclusive, people-focused environment of our own. A culture where individuals with ambition, curiosity and ideas can make an impact. Where you can think big, aim high and explore more.</div><div></div><div><br>
About the Role</div><div></div><div><i>
This is a hybrid position, which will require working from our New York City office every </i><i>Tuesday</i><i> and Wednesday.</i></div></div><div></div><div>
As the Sr. U.S. Performance Marketing Manager, you will be responsible for developing and executing high-impact digital marketing campaigns that generate Brand visibility, qualified leads, drive conversions, and maximize ROI across US companies with 500&ndash;7,500 employees. Reporting into the U.S. Head of Marketing, you will play a key role in shaping our performance marketing strategy, executing it and driving marketing&rsquo;s contribution to revenue.</div><div></div><div>
You thrive at the intersection of analytics and creativity, are passionate about consistently optimizing ROI of campaigns, and bring a deep understanding of paid media, conversion optimization, and the B2B buyer journey. You will work closely with the US Head of Marketing and cross-functional teams to deliver campaigns that are targeted, scalable, and continuously optimized.</div><div></div><div>
You love the latest features and methodologies that platforms and media offer, and have the creativity to make good use of them.</div><div></div><div>
You are part of a global tribe of Performance Marketing professionals in the U.S., U.K., and The Netherlands operating as a team to achieve best results in all markets Brightmine serves.</div><div></div><div>
Responsibilities</div><div><i><br>
Performance Strategy &amp; Planning</i></div><ul><li><div>
Input to the US GTM strategy &amp; plan; define how we scale performance marketing in the 500&ndash;7,500 employee space</div></li><li><div>
Develop and execute paid media strategies across Google Ads, LinkedIn, Meta, and programmatic platforms</div></li><li><div>
Define campaign objectives, KPIs, and success metrics to drive measurable pipeline impact</div></li><li><div>
Segment and prioritize audiences using ICP, intent data, and behavioral signals</div></li><li><div>
Align performance campaigns with Product, Content, and Sales plays in close collaboration with stakeholders</div></li></ul><div><i><br>
Campaign Execution &amp; Optimization</i></div><ul><li><div>
Lead and execute the end-to-end execution of digital campaigns across paid search, paid social, display and retargeting; fully create and manage campaigns across multiple platforms</div></li><li><div>
Partner with internal teams (content, brand/design) to develop high-performing, persona-driven ad creatives and landing pages using tooling</div></li><li><div>
Manage campaign budgets, timelines, and performance using marketing automation, analytics, and CRM tools</div></li><li><div>
Conduct A/B testing and experimentation to improve messaging, targeting, and channel mix</div></li><li><div>
Continuously optimize campaigns for engagement, conversion, and ROI</div></li></ul><div><i><br>
Analytics &amp; Reporting</i></div><ul><li><div>
Monitor campaign performance and deliver regular reporting and insights to stakeholders</div></li><li><div>
Use data to inform strategy, forecast spend, and identify growth opportunities</div></li><li><div>
Collaborate with analytics and sales teams to ensure lead quality and attribution accuracy</div></li></ul><div><i><br>
Cross-functional Collaboration</i></div><ul><li><div>
Work closely with the wider Campaign team, Brand, Product Marketing, Sales, Analytics and our international Growth Hacking team to ensure campaign alignment and performance</div></li><li><div>
Support the US Head of Marketing in delivering on pipeline and revenue contribution targets</div></li><li><div>
Collaborate with global marketing teams to share best practices and ensure brand consistency</div></li></ul><div></div><div><i>
Market &amp; Audience Insights</i></div><ul><li><div>
Stay current on HR compliance, total rewards, and workforce trends to inform campaign messaging and targeting</div></li><li><div>
Leverage audience insights and competitive intelligence to refine performance strategies</div></li></ul><div></div><div>
Requirements</div><ul><li><div>
5+ years of B2B performance marketing experience, with a strong focus on paid media and conversion optimization</div></li><li><div>
Proven success in building and scaling digital campaigns that drive measurable results</div></li><li><div>
Experience with platforms such as Google Ads, LinkedIn Campaign Manager, Meta Business Manager, and programmatic DSPs</div></li><li><div>
Proficiency in leveraging 1st and 3rd party data to optimize ROI</div></li><li><div>
Familiarity with attribution models, lead scoring, and funnel metrics</div></li><li><div>
Experience in the HR technology, HR solutions space and/or the Reward data space is a strong plus</div></li><li><div>
Strong analytical mindset and commercial acumen</div></li><li><div>
Excellent project management and organizational skills</div></li><li><div>
Outstanding communication and collaboration abilities</div></li><li><div>
Creative thinker with a proactive, results-oriented approach</div></li><li><div>
Passion for digital innovation and marketing technology</div></li><li><div>
Constant curiosity about new MarTech, data solutions, and experimentation frameworks</div></li><li><div>
High-quality campaign content creation and curation through (AI) tooling</div></li><li><div>
Additional skills and experience in areas such as SEO, Database marketing, Native/Content Marketing, Growth Hacking, CDP, full campaign planning and creation are a big plus</div></li></ul><div></div><div>
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:</div><ul><li><div>
Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits</div></li><li><div>
Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan</div></li><li><div>
Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs</div></li><li><div>
Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity</div></li><li><div>
Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits</div></li><li><div>
Health Savings, Health Care, Dependent Care and Commuter Spending Accounts</div></li><li><div>
In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice</div></li></ul><div></div>
The salary range provided in this posting is the base salary range for NYC:$88,900.00 - $148,000.00<div></div><div>
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our <div>Applicant Request Support Form</div> or please contact 1-855-833-5120.</div><div></div><div>
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams <div>here</div>.</div><div></div><div>
Please read our <div>Candidate Privacy Policy</div>.</div><div></div><div>
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.</div><div></div><div><i>
USA Job Seekers:</i></div><div><div>
EEO Know Your Rights</div>.</div></div>

Sr. Performance Marketing Manager U.S.

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