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business development senior associate manager

senior marketing specialist

Sneaks Up

<div>
 
 
 About the Company
 
 
 
 
 
 
 
 
 
 Sneaks Up, named for our love for sneakers and a part of Unal Group, is operating as a sports retailer nation-wide. We break the mundane rules and oppose the expectations of traditional retail approach by exploring, innovating and experimenting with the power of basketball that truly rooted in our DNA. In Sneaks Up, it is our mission to lead the marketplace, authenticate and deliver unmatchable experiences that bring innovation and inspiration to every consumer in all touch points. Sharing the same passion with our consumers in proceeding towards their dreams, we feel responsible for enabling them not only in sports but also in culture, arts and life.
 
 
 
 
 
 
 
 
 
 About the Role
 
 
 
 
 
 
 
 
 
 Manage, and optimize multi-channel performance marketing campaigns (Google Ads, Meta Ads, Criteo, TikTok, Yandex, Bing etc.).
 
 
 
 
 
 
 
 
 
 Responsibilities
 
 
 
 
 
 
 
 
 <ul>
 <li>
 Lead A/B testing and experimentation to improve conversion rates and campaign efficiency.
 </li>
 <li>
 Develop comprehensive performance reports and present actionable insights to management team.
 </li>
 <li>
 Collaborate closely with Marketing, CRM and Product teams to align digital marketing strategies to achieve business goals.
 </li>
 <li>
 Supervise and mentor junior team members, providing guidance and training.
 </li>
 <li>
 Manage relationships with digital agencies and third-party partners.
 </li>
 <li>
 Stay ahead of digital trends, ad tech innovations, and measurement methodologies to continuously improve growth efforts.
 </li>
 </ul>
 
 
 
 
 
 
 
 Qualifications
 
 
 
 
 
 
 
 
 <ul>
 <li>
 4+ years of proven experience in Digital Marketing, Performance Marketing, or E-commerce (agency and/or brand-side experience preferred).
 </li>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s Degree in Engineering, Statistics, Mathematics, Economics, Business Administration, or related fields.
 </li>
 <li>
 Advanced expertise in Google Ads, Meta Ads, Retargeting platforms, Yandex, TikTok Ads, Pinterest Ads, MMP Tools.
 </li>
 <li>
 Proficiency in Google Analytics (GA4), Looker Studio, and marketing measurement tools and familiar with SEO processes.
 </li>
 <li>
 In-depth knowledge of digital marketing metrics (ROAS, ROI, LTV, Attribution Models, Funnel Optimization, Segmentation).
 </li>
 <li>
 Experience in budget management and allocating multi-channel investments.
 </li>
 <li>
 Excellent communication skills and ability to collaborate with agencies, vendors, and stakeholders.
 </li>
 </ul>
 
 
 
 
 
 
 
 Required Skills
 
 
 
 
 
 
 
 
 <ul>
 <li>
 Digital Marketing
 </li>
 <li>
 Performance Marketing
 </li>
 <li>
 E-commerce
 </li>
 <li>
 Google Ads
 </li>
 <li>
 Meta Ads
 </li>
 <li>
 Google Analytics
 </li>
 </ul>
 
 
 
 
 
 
 
 Preferred Skills
 
 
 
 
 
 
 
 
 <ul>
 <li>
 Experience with Retargeting platforms
 </li>
 <li>
 Familiarity with SEO processes
 </li>
 <li>
 Knowledge of digital marketing metrics
 </li>
 </ul>
 
 
 
 
 
 
 
 Pay range and compensation package
 
 
 
 
 
 
 
 
 
 Compensation details will be discussed during the interview process.
 
 
 
 
 
 
 
 
 
 Equal Opportunity Statement
 
 
 
 
 
 
 
 
 
 We are committed to diversity and inclusivity in our hiring practices and encourage applications from all qualified individuals.
 
 
 
</div>

Senior Digital Marketing Specialist

Informa

<div>Company Description 
Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.
We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets. 
Job Description 
This role is based in our Nida Kule Esentepe, Şişli, İstanbul, T&uuml;rkiye office.
Reports to: Senior Marketing Manager
The Role
This role requires a detail-oriented, creative senior marketing executive with the ability to design and deliver an end-to-end marketing campaign. The individual will be digitally savvy, analytical and data oriented with a history of continuous improvement and learning from past campaign performance. Experience of marketing automation technologies would be an advantage. The candidate will also be ready to take the first step towards management in either managing or mentoring more junior members of the team.
Job Responsibilities
To work with the senior marketing manager and marketing team to deliver successful marketing campaigns for exhibitions, conferences, awards or digital products in line with agreed KPI's.
PLANNING &amp; CAMPAIGN MANAGEMENT<ul><li>
Work with the marketing managers to deliver outbound marketing campaigns and event websites in line with strategic objectives.</li><li>
Follow and update operational implementation plans and ensure adherence to deadlines (including Gantt charts, Time &amp; Action Plans, Content Calendars, Budget Trackers)</li><li>
Ensure all tracking is in place (as per Informa guidelines) and that as much of the campaign can be attributed to a channel/activity as possible. Develop ways to incentivise monitoring offline channel performance</li><li>
Evaluate the performance of media, associations, industry partners and social media influencers and provide feedback/recommendations to marketing manager.</li><li>
Coordinate all deliverables with contras and partner marketing agreements</li><li>
Analyse previous performance and work with CRO to recommend website strategy to maximise relevant traffic and conversion</li><li>
Identify the relevant audience profiles, build segments and coordinate with suppliers for the delivery of direct marketing campaigns</li><li>
Develop marketing budgets in line with plans and maintain budget trackers</li><li>
Raise PO&rsquo;s and maintain budget trackers and manage payments to suppliers</li></ul>
ANALYSIS &amp; INSIGHT<ul><li>
As directed by the marketing manager, monitor campaign performance and produce relevant and timely reports</li><li>
Share relevant insights with the marketing manager to drive revenues or pursue new opportunities</li><li>
Analyse and report trends over time and use these insights to build more effective campaigns</li><li>
Work with data &amp; insights team to capture relevant and timely data (onsite &amp; post-show surveys, registration forms, industry research etc.)</li><li>
Work with internal teams to ensure data governance and data management policies are adhered to</li><li>
Provide pre-agreed reports during and post-campaign to monitor channel effectiveness and ROI</li><li>
Use recommended campaign analytics dashboards daily to monitor performance</li><li>
Become part of a culture of testing and metrics-driven decision making in the team</li><li>
Share case studies with marketers within the team, EMEA division and Informa Markets business</li></ul>
MARKETING EXECUTION<ul><li>
Identify the target audience and key segments within the target universe</li><li>
Develop personas, value propositions and messaging for each of the key segments</li><li>
Send timely, relevant communications through a designated mix of channels and optimise the effectiveness of these channels</li><li>
Monitor and adjust campaign activity based on performance metrics</li><li>
Develop and deliver content through selected channels (email marketing, social media, digital marketing, direct mail etc.)</li><li>
Build, maintain and optimise product websites and work with internal or external support teams to make advancements and maximise conversion from the sites</li><li>
Manage and format any external files for import into the Informa database</li><li>
Ensure all marketing collateral, email marketing, website content and digital marketing is thoroughly proofed, adheres to brand guidelines and agreed standards</li><li>
Manage PR agency (internal or external) with input from the marketing manager and event manager /event director</li><li>
Establish relationships with and manage strategically important partners to ensure maximum exposure at lowest cost to show budget</li></ul>
TEAM MANAGEMENT<ul><li>
Line manage or work with one or more marketing executives to execute campaigns according to the agreed plan</li><li>
Provide guidance, feedback and inspiration to line reports/assisting team</li><li>
Work with line reports &amp; marketing team to ensure successful delivery of marketing campaigns in line with agreed KPI&rsquo;s, event and divisional strategy</li><li>
Work with line reports (in the event of line management responsibility) to develop skills and competencies and ensure they have a clear development roadmap</li><li>
Ensure adoption and optimisation of marketing technology solutions, identify training needs and ensure line reports are technically proficient (in the event of line management responsibility)</li><li>
 Reflect the high-performance culture of the marketing team</li><li>
Used LinkedIn Learning and management training courses to prepare for individual line management and managing a team</li></ul> 

Qualifications 
<ul><li>
Analytical and questioning mindset</li><li>
Focussed on real-time performance and ROI</li><li>
Deadline and target-driven</li><li>
Ability to build effective relationships with partners and stakeholders</li><li>
Highly collaborative and tenacious team player</li><li>
Fast learner and committed to personal development and growth</li><li>
Takes pride and ownership of their work</li><li>
Adaptable and able to work in a pressurised environment</li><li>
Experience of using email marketing or marketing automation technology (Eloqua)</li><li>
Experience of working with CMS platforms (Adobe Experience Manager)</li><li>
Experience of working with databases and data selection/management software</li><li>
Database development and growth including segmentation / advanced targeting</li><li>
Experience in marketing analytics and reporting platforms (Adobe Analytics)</li><li>
Knowledge of digital marketing practices (PPC, SEO and online advertising)</li><li>
Excellent verbal and written communication skills in English and in Turkish</li><li>
Educated to degree level or equivalent</li><li>
Experience of managing social media channels, scheduling, listening and analysis</li><li>
Experience multivariate or AB testing practices</li><li>
Formal business/marketing higher education qualification</li><li>
Verbal and written communication skills</li></ul> 

Additional Information 
In support of the Turkish Governments initiative to increase the representation of disabled individuals in the workplace, we actively encourage and welcome applications from candidates that consider themselves to be disabled and/or are registered with ISKUR.
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here&rsquo;s some of what you can expect when you join us. But don&rsquo;t just take our word for it &ndash; see what our colleagues have to say at LifeAt.Informa.com.
Our benefits include:<ul><li>
Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks</li><li>
Time out: Take up to four days per year to volunteer, with charity match funding available too plus a day off for your birthday!</li><li>
Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it&rsquo;s time for the next step, we encourage and support internal job moves</li><li>
Company funded private medical insurance</li><li>
A ShareMatch scheme that allows you to become an Informa shareholder from the start of your employment, and benefit from free matching shares</li><li>
Strong wellbeing support through EAP assistance, mental health first aiders, and access to health apps and more</li><li>
Recognition for great work, with global awards and kudos programmes</li><li>
As an international company, the chance to collaborate with teams around the world</li></ul>
We&rsquo;re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most &ndash; although not all &ndash; of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodations to assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
See how Informa handles your personal data when you apply for a job here.</div>

Senior Marketing Executive

Randstad Türkiye

<div>
 
 We are looking for a "
 
 Senior Performance Marketing Executive"
 
 on behalf of our business partner runs in Telecommunication Industry.
 
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s Degree is required
 </li>
 <li>
 A minimum 5 years of digital marketing experience. Background in e-commerce is a plus
 </li>
 <li>
 Good written and verbal communication skills in Turkish and English
 </li>
 <li>
 Good at using of MS Office Tools
 </li>
 <li>
 Good knowledge of ad dashboards (Adform, Google DV360, SA360, Google Ads, Meta Business Manager, Criteo, Tiktok, X, Snapchat)
 </li>
 <li>
 Data-driven and result-oriented especially experienced in tools like (e.g. Google Analytics, Adjust, Firebase)
 </li>
 <li>
 Supporting the SEO team on management of SEO processes of website
 </li>
 <li>
 Strong sense of analytical thinking, sales-minded and detail-oriented
 </li>
 <li>
 Ability to perform well under pressure, adhere to deadlines
 </li>
 <li>
 Time management skills with the ability to manage multiple projects at the same time with accuracy
 </li>
 <li>
 Good team player with strong communication skills
 </li>
 </ul>
 
 
 
 
 
 Main responsibilities:
 
 
 <ul>
 <li>
 Supporting Marketing Manager for execution of marketing strategy and marketing plan
 </li>
 <li>
 Managing the planning and day to day execution of performance and brand marketing campaigns and optimizing all stages of the marketing funnel by collaborating closely with media and affiliate partners.
 </li>
 <li>
 Increase the traffic to the site by effectively coordinating paid media and own channels
 </li>
 <li>
 Proactive data analysis, audience analysis, optimization and reporting for related channels
 </li>
 <li>
 Creating test ideas on related channels
 </li>
 <li>
 Monitoring KPIs and budget for related channels
 </li>
 <li>
 Ensure proper assets are run and tracked for all campaigns. Monitor timely delivery and execution of marketing assets
 </li>
 <li>
 Collaborating closely with content creation team, to help them create the most effective ad creatives in a data driven way.
 </li>
 <li>
 Generate purchase orders and transmit to external vendors, follow up acceptance process of invoices after campaigns are finalized.
 </li>
 </ul>
</div>

Senior Performance Marketing Executive

obilet

<div>
 
 Founded in 2012, Obilet.com is a leading travel and tourism platform offering comprehensive services, including bus, flight, and ferry ticketing, along with hotel bookings and car rentals.
 
 
 
 
 
 As the undisputed market leader in Turkey across both B2B and B2C segments, the platform supports bus carriers with its best-in-class SaaS Inventory Management System (IMS), attracts 25 million monthly visitors, and boasts 15 million app downloads.
 
 
 
 
 
 Projected to mediate over 50 million transactions in 2025, Obilet is expanding internationally to become one of the largest global players in the travel tech industry.
 
 
 
 
 
 We are looking for a &ldquo;Sr. Growth Specialist&rdquo; for our Strategy Team. If you want to join as a part of our ongoing succes story, apply now!
 
 
 
 
 
 
 Main responsibilities will include:
 
 
 <ul>
 <li>
 Seek growth opportunities by developing short-term and long-term growth strategy actions, and priorities, partnering closely with cross-functional marketing, product, technology, operations, business intelligence, and finance teams
 </li>
 <li>
 Manage CRM communication strategies and execute the related communication operations
 </li>
 <li>
 Actively participate in campaign design processes to maximize the customer lifetime value
 </li>
 <li>
 Responsible for all business verticals of Obilet Turkey and international
 </li>
 </ul>
 
 
 
 
 
 To be successful in this role, you need to have:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s or Master&rsquo;s Degree in Engineering, Business Administration, Economics or another related field
 </li>
 <li>
 3+ years of subject matter expertise
 </li>
 <li>
 Fluency in English
 </li>
 <li>
 Experience in a fast-paced environment such as consulting, start-up or VC
 </li>
 <li>
 Solid experience in project management of tech projects
 </li>
 <li>
 A self-motivated individual with a willingness to take initiative and get involved in all aspects of the work
 </li>
 <li>
 Ability to work in a team environment with a mindset of full ownership and accountability
 </li>
 <li>
 Ability to work effectively across multiple cultures, including remotely
 </li>
 <li>
 Ability to engage with other parties and forge productive working relationships
 </li>
 <li>
 Capability to use data to make strategic decisions
 </li>
 <li>
 A desire to work in a dynamic environment at one of the fastest growing startups in Turkey
 </li>
 </ul>
 
 
 
 
 
 What we offer:
 
 
 
 🏠
 
 Hybrid Working:
 
 We work hybrid, but our offices are always open for us
 
 
 🎂
 
 Birthday Leave:
 
 In the month of our birthday, we can take a day off on any day we choose
 
 
 📅
 
 Flexible Working Hours:
 
 On the days we come to the office, we set our own start time with our flexible working model
 
 
 🎉
 
 Happy Hours &amp; Company Events:
 
 With our New Year&rsquo;s Event, #obiletfest and Happy Hours, we not only strive for success but also have a lot of fun along the way
 
 
 📚
 
 Self-Development:
 
 Your growth is our focus, with access to online learning platforms like Udemy and various training programs designed to support your professional development
 
 
 🌟
 
 Best-in-class Teammates:
 
 We are all the best in our fields and we are confident about it
 
 
 🤠
 
 No Dress Code:
 
 We have no dress code. We can set the trend in our office with our style
 
 
 ☕
 
 Free Snacks &amp; Drinks:
 
 Surprise breakfasts, desserts and fruits might be waiting for us in our office
 
 
 
 ✨ Health Insurance:
 
 We are by your side with our health insurance whenever you need it
 
</div>

Sr. Growth Specialist

<div>At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we&rsquo;ll give you what you need to make it happen. It won&rsquo;t always be easy, growing takes grit. But at ABB, you&rsquo;ll never run alone. Run what runs the world.
This Position reports to:
Local Division Manager<div> 
Your role and responsibilities
 
 
In this role, you will have the opportunity to propose and implement communication plans. Each day, you will implement assigned marketing communications activities through all available communications tools according to group guidelines, directives, and messages, within the approved budget. You will also showcase your expertise by generating leads via advertising, sponsorship, and other promotional activities, using the internet as a hub for integrated marketing communications. 
 
The work model for the role is: hybrid 
You will be mainly accountable for:<ul><li>
Design and implement integrated marketing and communication campaigns tailored to local customer needs, market dynamics, and stakeholder expectations. Ensure alignment with global/regional strategies while creating measurable impact at the country level.</li><li>
Collaborate closely with sales and global marcom to activate product launches, deliver promotional activities, and customer engagement initiatives.</li><li>
Create and distribute high-quality content that appeals to our target audiences. This includes developing content for press releases, articles, customer stories, etc.</li><li>
Manage and optimize local digital channels and social media platforms to ensure consistent brand presence and audience engagement. Plan, coordinate, and execute customer-facing events and industry fairs.</li><li>
Create and deliver thought leadership communications to position the local leaders and experts according to the communications strategy.</li><li>
Deliver internal communications that build engagement and support company culture.</li><li>
Monitor and report on local marketing KPIs, campaign results, and market insights.</li><li>
Ensure brand consistency and compliance with global communication guidelines.</li><li>
Act as the main contact for external agencies, partners, and suppliers in the country.</li></ul></div><div> 

Qualifications for the role
<ul><li>Solid understanding of B2B/industrial marketing and communications.</li><li>
Direct experience in campaign management, events, content creation, and digital channels.</li><li>
Proficient project management and organizational skills; ability to prioritize and deliver under tight timelines.</li><li>
Proficient in communication, editing, and presentation, both in the Turkish and English.</li><li>
Customer-centric mindset, with the ability to adapt technical information into compelling local messaging.</li><li>
Collaborative individual, able to collaborate across functions and with regional/global colleagues.</li><li>
Dedicated, self-driven, and resourceful &mdash; comfortable working without direct reports.</li></ul></div>
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.</div>

Marketing & Communications Specialist, High Power and IEC LV Motors

ARISE

<div>Seek a new challenge in an autonomous role where you can make a measurable impact. Arise is a popular weight loss app active worldwide, with over 8 million downloads and a 4.7 average rating on the App Store. Our mission is simple but ambitious: change lives by empowering people to become healthier and happier. We are looking for a results-driven professional who will take ownership of our user retention and lifecycle marketing efforts and help Arise reach its full potential as a leader in the Health &amp; Fitness category. If you thrive in a structured environment with clear goals, value precision in your work, and enjoy collaborating with a focused international team while working remotely, read on.<h3 class="jobSectionHeader"> 
Tasks:</h3><ul><li>
Work closely with the CEO to lead all user retention and lifecycle marketing activities, ensuring smooth onboarding, engagement, and reactivation flows.</li><li>
Plan, organize, and optimize lifecycle campaigns across email, push, and in-app channels, including segmentation, messaging, and automation workflows.</li><li>
Develop and maintain campaign calendars, user journey maps, lifecycle playbooks, and SOPs.</li><li>
Conduct cohort, funnel, and retention analyses; identify drop-off points and churn drivers; propose and implement improvements.</li><li>
Manage quality assurance, A/B testing, and optimization of user journeys, campaigns, and internal processes.</li><li>
Collaborate with UX/UI designers, product, development, marketing, and customer support to improve retention-focused features, messaging, and user experience.</li><li>
Ensure compliance with GDPR, unsubscribe management, and messaging regulations.</li><li>
Monitor and report on lifecycle KPIs (e.g., retention, churn, engagement) via dashboards; present findings to management and stakeholders.</li><li>
Coordinate with external partners (e.g., CRM or ESP providers) and explore new retention channels and monetization opportunities.</li><li>
Participate in strategic planning, campaign prioritization, and reactivation initiatives for lapsed users.</li></ul><h3 class="jobSectionHeader">
We're looking for someone with:</h3><ul><li>
At least 2 years of professional experience in lifecycle marketing, CRM, or retention (app experience a plus)</li><li>
Bachelor&rsquo;s degree in marketing, business, or a data-related field preferred</li><li>
Excellent command of English; German or Russian is a plus</li></ul><h3 class="jobSectionHeader">
We're a great match if you:</h3><ul><li>
Can turn a user journey into a well-oiled machine that consistently delivers results</li><li>
Prefer to work hands-on rather than delegating unnecessarily</li><li>
Value autonomy but also thrive on working toward clearly defined targets</li><li>
Work methodically, maintain an overview at all times, and can prioritize effectively</li><li>
Are dependable, disciplined, and focused on solutions</li><li>
Have no patience for needless bureaucracy or meetings that should have been emails</li></ul><h3 class="jobSectionHeader">
Benefits</h3><ul><li>
A challenging but well-structured role with creative freedom</li><li>
Flat hierarchies, direct communication, and close collaboration with the CEO</li><li>
A friendly, international team built on mutual trust and clear decision-making</li><li>
The opportunity to contribute to an established, financially stable start-up with a five-year track record</li><li>
Flexible part-time schedule and fully remote position</li><li>
Paid annual leave</li></ul><h3 class="jobSectionHeader">
Get in touch</h3> 
If you can deliver measurable impact and help us reach our goals, we want to hear from you. Apply with your CV and an informal cover letter explaining why you are a strong fit for this role. 
Bernhard and Team</div>

Retention/Lifecycle Marketing Specialist

Odeabank

<div>
 
 
 Qualifications :
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Communications, Advertising, Design, Business Administration, or related fields.
 </li>
 <li>
 Minimum
 
 3 years of experience
 
 in customer experience, UX writing, business process development. Agency background is highly preferred.
 </li>
 <li>
 Advanced proficiency in
 
 Turkish and English writing
 
 , with strong content structuring and editing skills.
 </li>
 <li>
 Project management and prioritization skills; experience working with IT, Marketing, Operations, Legal, and Digital Channels teams.
 </li>
 <li>
 Strong storytelling and persuasive writing skills; ability to adapt tone and style for different channels.
 </li>
 <li>
 Ability to
 
 interpret CX metrics (NPS, CSAT, CES)
 
 and transform insights into actionable journey and content improvements.
 </li>
 <li>
 Ability to manage and optimize
 
 omnichannel experiences
 
 (mobile, web, call center, branches, social media). End-to-end
 
 customer journey design, analysis, and improvement
 
 .
 </li>
 <li>
 Proactive, detail-oriented, strong communicator; capable of influencing stakeholders and aligning teams.
 </li>
 <li>
 Familiarity with
 
 tools like Miro, Figma etc.
 
 is a plus.
 </li>
 </ul>
 
 
 
 
 
 Job Description :
 
 
 
 
 
 
 <ul>
 <li>
 Design, analyze, and continuously improve
 
 end-to-end customer journeys
 
 , identifying pain points and opportunities across all touchpoints.
 </li>
 <li>
 Develop and continuously optimize customer-facing content&mdash;including onboarding flows, outbound communications, FAQs, push notifications, and service scripts&mdash;in alignment with CX best practices and the brand&rsquo;s tone of voice.
 </li>
 <li>
 Collaborate closely with
 
 cross-functional teams
 
 (IT, Marketing, Operations, Legal, Digital Channels) to translate business goals and CX insights into actionable journey and content enhancements.
 </li>
 <li>
 
 Interpret CX metrics
 
 (e.g., NPS, CSAT, VoC data) to generate insights and prioritize improvements that elevate customer satisfaction and engagement.
 </li>
 <li>
 Lead or support
 
 journey mapping and experience design workshops
 
 , facilitating co-creation with internal stakeholders to build holistic, seamless experiences.
 </li>
 <li>
 Ensure the
 
 tone, clarity, and structure
 
 of content are tailored to different digital channels while maintaining a consistent CX narrative.
 </li>
 <li>
 Partner with CRM analytics teams to leverage data, feedback tools, and qualitative research to
 
 continuously refine communication touchpoints
 
 .
 </li>
 <li>
 Contribute to setting
 
 content quality standards and frameworks
 
 , acting as a CX content advocate within the organization.
 </li>
 </ul>
 
 
</div>

Senior Customer Journey Communications Specialist

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