marketing specialist

business development specialist Jobs in Istanbul

business development specialist

marketing manager

growth marketing specialist Jobs in Istanbul

growth marketing specialist

performance marketing specialist Jobs in Istanbul

performance marketing specialist

strategic marketing specialist

Renart

<div>
 <p>
  <strong>
   About Us:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Renart
  </strong>
  is a fully integrated group company operating across a diverse range of
  <strong>
   industries including fine jewelry, home d&eacute;cor, sleep gear, and print-on-demand.
  </strong>
  We offer end-to-end capabilities, covering design, precision manufacturing, marketing, logistics, and customer service.
 </p>
 <p>
  Founded by a former
  <strong>
   McKinsey
  </strong>
  consultant, Renart is a vertically integrated brand that manages all operations in-house from concept to delivery. Our headquarters is based in Istanbul, with operational offices in
  <strong>
   New York, London, and Munich.
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Role:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  We are looking for a
  <strong>
   Growth Marketing Specialist
  </strong>
  with a strong analytical mindset to support both marketing and e-commerce initiatives. In this role, you will contribute to multi-channel campaigns while closely analyzing campaign performance, user behavior, and product data to optimize strategies. You will also contribute to product lifecycle processes and work collaboratively with performance marketing, category, and content teams to drive growth, enhance customer engagement, and identify strategic opportunities through data-driven decisions.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Our office is located in Etiler, and our work model is on-site, so you are expected to come to the office 5 days a week.
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Key Responsibilities:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Support the development and execution of multi-channel growth marketing strategies, including social media, influencer collaborations, affiliate marketing, loyalty programs, email &amp; SMS campaigns, and SEO-driven content.
  </li>
  <li>
   Track and analyze campaign performance, user behavior, product performance, and sales data to provide actionable insights that optimize marketing and e-commerce strategies.
  </li>
  <li>
   Collaborate with internal teams and external partners to plan and execute campaigns that enhance customer engagement and retention, leveraging data-driven decision making.
  </li>
  <li>
   Contribute to end-to-end product lifecycle processes, including product selection, pricing strategy, content creation, product page optimization, and product launch.
  </li>
  <li>
   Conduct market research, competitive analysis, and trend monitoring to identify new business opportunities and growth areas.
  </li>
  <li>
   Test innovative marketing tactics and use analytical insights to improve ROI and accelerate growth.
  </li>
  <li>
   Ensure timely completion of tasks in line with project timelines, supporting resource, cost, and risk analysis when needed.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Requirements:
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Business Administration, Economics, Industrial Engineering, or a related field.
  </li>
  <li>
   Strong interest in growth marketing, e-commerce, digital products, and data-driven business strategy.
  </li>
  <li>
   Analytical mindset with the ability to track, measure, and interpret campaign performance, user behavior, and sales data.
  </li>
  <li>
   Familiarity with performance marketing concepts is a plus (Meta Ads, Google Ads, Affiliate, etc.)
  </li>
  <li>
   Proficiency in MS Excel, Google Sheets, or other data analysis tools is a plus.
  </li>
  <li>
   Strong communication, collaboration, and organizational skills to work effectively across internal teams and external partners.
  </li>
  <li>
   Detail-oriented, proactive, and eager to learn in a fast-paced digital environment.
  </li>
  <li>
   Fluency in English is required.
  </li>
 </ul>
 <p>
 </p>
</div>


Growth Marketing Specialist

Kumtel Home Appliances Co.

<div>
 <p>
  📍 Location: Istanbul, T&uuml;rkiye
 </p>
 <p>
  🕓 Experience: 3&ndash;4 years
 </p>
 <p>
  <strong>
   About the Role
  </strong>
 </p>
 <p>
  We are forming a new, dynamic marketing team to strengthen our brand presence in T&uuml;rkiye. As part of this newly established team, the Marketing &amp; Brand Specialist will play a key role in shaping creative strategies and delivering impactful projects across our well-known brands, Kumtel, Luxell, Toshiba, and Voltme.
 </p>
 <p>
  In this role, you will manage marketing activities for our various brands, each with unique target audiences, ranging from home appliances and durable goods to technology and innovation-oriented products. You will work closely with cross-functional teams and agencies to deliver creative, consistent, and result-oriented marketing projects.
 </p>
 <p>
  <strong>
   What You&rsquo;ll Do
  </strong>
 </p>
 <p>
  <strong>
   <em>
    Brand Strategy &amp; Planning
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Develop and implement annual marketing plans in line with brand and company objectives.
  </li>
  <li>
   Position each brand according to its unique market segment and audience.
  </li>
  <li>
   Coordinate internal communication between product, sales, and export teams to align marketing actions with business priorities.
  </li>
 </ul>
 <p>
  <strong>
   <em>
    Digital &amp; Campaign Management
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Plan, execute, and track multi-channel marketing campaigns (digital, social, print, PR, events).
  </li>
  <li>
   Oversee content planning, performance tracking, and community management across websites and social media platforms.
  </li>
  <li>
   Manage agency collaborations to ensure on-brand creative and media execution.
  </li>
  <li>
   Support product launches, promotional activities, and fairs or dealer meetings with clear go-to-market strategies.
  </li>
 </ul>
 <p>
  <strong>
   <em>
    Market &amp; Consumer Insights
   </em>
  </strong>
 </p>
 <ul>
  <li>
   Analyze campaign performance, market trends, and competitors&rsquo; activities to identify actionable insights.
  </li>
  <li>
   Recommend and execute marketing improvements based on data-driven results.
  </li>
  <li>
   Monitor consumer behavior and propose initiatives that strengthen brand perception and engagement.
  </li>
 </ul>
 <p>
  <strong>
   What We Expect
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Communications, or a related field
  </li>
  <li>
   3&ndash;4 years of experience in marketing, brand management, or communication
  </li>
  <li>
   Good understanding of digital tools and analytics platforms
  </li>
  <li>
   Excellent communication skills in both English and Turkish
  </li>
  <li>
   Creative mindset with strong organizational and coordination skills
  </li>
 </ul>
 <p>
  <strong>
   Nice to Have
  </strong>
 </p>
 <ul>
  <li>
   Interest in design, technology, or innovation
  </li>
  <li>
   Experience working with external agencies or on multi-brand portfolios
  </li>
 </ul>
 <p>
  <br/>
 </p>
</div>


Marketing & Brand Specialist

adidas

<p></p><div><div><div><div><div><div><div><div><p>PURPOSE &amp; OVERALL RELEVANCE FOR THE ORGANIZATION</p><p>
:
</p></div><div>Ensure brand presence (global footprint) and sell-through at store level across all our Direct to Consumer (DTC) Channels (Own Retail, Factory Outlets and Franchise) within Turkey, via implementing plans at window, ISC, POS/POP, campaign pillars, aiming for retail excellence.</div>
<div>
Ensure seamless coordination and cooperation between global design agency, local print agency, VM team and channel teams while planning and executing retail marketing plans including responsibility for consumer activations that drive store traffic.</div><br>
<div></div>
<div>
Contribute to the creative processes that are run with various agencies, providing input to plans and coordinating brief, debrief, execution and post analysis stages.</div><br>
<div></div>
<div><p>
KEY RESPONSIBILITIES:
</p></div><ul><li>Provide input to the development of the overall local go-to-market plan against channel, account, store specific requirements</li>
<li>Update campaign calendar via coordination with HUB, CTC, Merch teams</li>
<li>Prepare local window activation &amp; In Store communication briefs in line with the global toolkits</li>
<li>Create and enhance agency and partner relationships; brief and debrief agencies to finalize the local assets, in terms of design and material</li>
<li>Ensure timely delivery and correct usage of all assets
</li><li>Cooperate with VM and DTC teams to ensure excellence at all executions</li>
<li>Analyze campaign KPIs, suggest action where needed
</li><li>Implement marketing activation plans for campaign / account specific needs by combining toolkit guidance with tailor-made ideas</li>
<li>Support new store openings and refits by a collaborative approach and deliver trade marketing assets on time in full</li>
<li>Track budget for all trade marketing executions</li></ul><br>
<p></p>
<div><p>
REQUISITE EDUCATION AND EXPERIENCE:
</p></div><ul><li>Minimum 3 years of experience in retail and/or trade marketing disciplines</li>
<li>Bachelors in related field required</li>
<li>Previous experience working in a global &amp; local matrix organization required</li>
<li>Consumer and/or sporting goods industries experience preferred</li>
<li>Strong interpersonal and influencing skills (e.g., relationship management, facilitation, coordination of cross functional project teams)
</li><li>Ability to provide input to and implement strategy</li>
<li>Creativity and attention to detail</li>
<li>Previous experience working with various agencies (creative, print, activation, event)</li>
<li>Language skills : Fluent in English (verbal and written)</li>
<li>IT skills : Outlook and Word: Basic; Excel and PowerPoint: advanced</li>
</ul>
</div></div></div></div></div><div><div><div><p>AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE&rsquo;S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.</p><p>
</p><ul><p>COURAGE: Speak up when you see an opportunity; step up when you see a need..</p>
<p>OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.</p>
<p>INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.</p>
<p>TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.</p>
<p>INTEGRITY: Play by the rules. Hold yourself and others accountable to our company&rsquo;s standards.</p>
<p>RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.</p></ul></div><br>
<p></p>
</div></div><div><div><div><div><br>
<b>AT ADIDAS, WE STRONGLY BELIEVE THAT EMBEDDING DIVERSITY, EQUITY, AND INCLUSION (DEI) INTO OUR CULTURE AND TALENT PROCESSES GIVES OUR EMPLOYEES A SENSE OF BELONGING AND OUR BRAND A REAL COMPETITIVE ADVANTAGE.
</b><br>
<br>
<b>&ndash; CULTURE STARTS WITH PEOPLE, IT STARTS WITH YOU &ndash;
</b><br>
<br>
<b>BY RECRUITING TALENT AND DEVELOPING OUR PEOPLE TO REFLECT THE RICH DIVERSITY OF OUR CONSUMERS AND COMMUNITIES, WE FOSTER A CULTURE OF INCLUSION THAT ENGAGES OUR EMPLOYEES AND AUTHENTICALLY CONNECTS OUR BRAND WITH OUR CONSUMERS.</b><br>
<b>
</b></div></div></div></div></div><div><div><div><div><div><div>JOB TITLE:
<div>Senior Specialist Trade Marketing
</div></div></div></div></div></div><div><div><div><div>BRAND:
</div></div></div></div><div></div><div><div><div><div>LOCATION:
<div>Istanbul
</div></div></div></div></div><div><div><div><div>TEAM:
<div>Brand Management &amp; Communications
</div></div></div></div></div><div><div><div><div>STATE:
<div>Ista
</div></div></div></div></div><div><div><div><div>COUNTRY/REGION:
<div>TR
</div></div></div></div></div><div><div><div><div>CONTRACT TYPE:
<div>Full time
</div></div></div></div></div><div><div><div><div>NUMBER:
<div>537022
</div></div></div></div></div><div><div><div><div>DATE:
<div>Nov 6, 2025</div></div></div></div></div></div></div>

Senior Specialist Trade Marketing

Türk Tuborg

<div>
 <p>
  <strong>
   About T&uuml;rk Tuborg
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  With its rich history and longstanding international collaborations, including our partnership with the global leader, Carlsberg A/S, T&uuml;rk Tuborg holds a commanding position in T&uuml;rkiye&rsquo;s beer industry.
 </p>
 <p>
  Our journey began in 1967 when we established our brewery in P&inodot;narba&scedil;&inodot;, &Idot;zmir. We launched production at this facility, T&uuml;rkiye's first and largest private-sector brewery, in 1969. Since then, we have been producing beer and malt in Izmir, as well as distributing imported beer brands and various aperitif products.
 </p>
 <p>
  Pioneering many &lsquo;firsts&rsquo; in the Turkish market and driven by a commitment to quality and a respect for traditional brewing, we regard brewing as an art form. Our mission revolves around improving production quality and diversity, striving for perfection and delivering exceptional products.
 </p>
 <p>
  At T&uuml;rk Tuborg, the foundation of our success is built on four core values that we embrace in all our business processes and that shape our corporate culture:
  <strong>
   &lsquo;Quality, Making a Difference, Cooperation, Honesty and Integrity&rsquo;.
  </strong>
 </p>
 <p>
  We embrace the
  <strong>
   &lsquo;Equal Opportunity&rsquo;
  </strong>
  approach as one of T&uuml;rk Tuborg&rsquo;s core principles. We do not tolerate discrimination in any of our processes based on religion, language, or gender differences, and we provide our colleagues with a safe and respectful work environment that promotes human rights.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   In our recruitment process
  </strong>
  , we embrace our
  <strong>
   &lsquo;Equal Opportunity&rsquo;
  </strong>
  principle by ensuring a fair, objective, and data-driven approach using scientific assessment tools to match the right candidates with the right positions. We evaluate our candidates based on the knowledge, experience, and competencies required for the position they have applied for.
 </p>
 <p>
  <br/>
 </p>
 <p>
  We are proud to have been chosen
  <strong>
   &lsquo;The Happiest Workplace in the Fast-Moving Consumer Goods Sector&rsquo; for three consecutive years
  </strong>
  , according to the &lsquo;T&uuml;rkiye&rsquo;s Happiest Workplaces&rsquo; research conducted by Happy Place to Work.
 </p>
 <p>
  <br/>
 </p>
 <p>
  If you believe in adding value to the
  <strong>
   100% Team
  </strong>
  at T&uuml;rk Tuborg and think the following position is a good fit for you, we look forward to receiving your application!
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <u>
    Operational Marketing Specialist
   </u>
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <u>
    Job Descriptions
   </u>
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Implementing marketing strategies and visual investment activities for the On Premise (On Trade / Horeca) channel in the responsible area
  </li>
  <li>
   Perform budget tracking, generate periodic and special reports and presentations
  </li>
  <li>
   Assist to manage relations with agencies, suppliers and points of sales
  </li>
  <li>
   Work in coordination with Brand Marketing, Trade Marketing, Sales and Legal Affairs teams
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <u>
    Qualifications
   </u>
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in a numerical field from a reputable university, preferably holds a master&rsquo;s degree
  </li>
  <li>
   At least 2 years of experience in the Fast-Moving Consumer Goods (FMCG) sector in marketing
  </li>
  <li>
   Possesses creative thinking skills
  </li>
  <li>
   Interested in interior and exterior visual design projects
  </li>
  <li>
   Eager to pursue a career in Marketing
  </li>
  <li>
   Fluent in both written and spoken English
  </li>
  <li>
   Proficient in MS Office applications
  </li>
  <li>
   Holds a valid driver&rsquo;s license and can actively drive
  </li>
  <li>
   No travel restrictions
  </li>
  <li>
   Residing in or willing to relocate to &Idot;stanbul
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   <u>
    Competencies We Expect
   </u>
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <ul>
  <li>
   Quality Conscious
  </li>
  <li>
   Openness to Change and Development
  </li>
  <li>
   Collaboration and Harmony
  </li>
  <li>
   Result Orientation and Resilience
  </li>
  <li>
   Analysis Capability
  </li>
  <li>
   Generating Creative Solutions
  </li>
  <li>
   Planning and Organization
  </li>
  <li>
   Customer Orientation
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Life and Career at T&uuml;rk Tuborg
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  At T&uuml;rk Tuborg, we aim
  <strong>
   to develop our own leaders from within
  </strong>
  and provide our colleagues with a career journey where they can elevate their potential to the highest level.
 </p>
 <p>
  <br/>
 </p>
 <p>
  With
  <strong>
   Tuborg Akademi,
  </strong>
  we support our development journey through digitalized tools, blended learning techniques, and learning from one another. We welcome our new colleagues with the &ldquo;%100 D&uuml;nyas&inodot;na &Idot;lk Ad&inodot;m&rdquo; orientation program, which provides a fast and efficient adaptation process. With our learning experience platform, "Tuborg Akademi Merkezi &ndash; TAM," we say,
  <em>
   "This is exactly the place for growth!"
  </em>
  by offering unlimited high-quality resources. Through our "Geli&scedil;im Orta&gbreve;&inodot;na Sor" mentorship program, "%100 Liderlik Okulu&rdquo; manager advancement programs, a foreign language platform providing learning opportunities in over 10 languages, our internal trainer program, and many other training and development programs, we make learning continuous.
 </p>
 <p>
  <br/>
 </p>
 <p>
  Through our internal candidate process named
  <strong>
   Oyuncu De&gbreve;i&scedil;ikli&gbreve;i
  </strong>
  , we provide our colleagues with new career and experience opportunities that they can reach their potential.
 </p>
 <p>
  <br/>
 </p>
 <p>
  In our corporate well-being platform that is
  <strong>
   %100 Kaliteli Ya&scedil;am
  </strong>
  , we provide our colleagues with opportunities to socialize, discover new hobbies, and engage in social clubs and events. Through seminars held throughout the year, we bring our colleagues together with professionals in various fields. With corporate partnerships, we offer numerous special benefits to our colleagues and their families.
 </p>
 <p>
  <br/>
 </p>
 <p>
  At T&uuml;rk Tuborg, we lead
  <strong>
   corporate social impact projects
  </strong>
  that contribute to society, supporting the equal, full, and inclusive participation of youth and women in work life, as well as in social and cultural activities. Through
  <strong>
   %100 G&ouml;n&uuml;ll&uuml;y&uuml;z
  </strong>
  program that is led by our colleagues, we engage in volunteer activities that enhance our social impact.
 </p>
 <p>
  <br/>
 </p>
 <p>
  We consider our
  <strong>
   sustainability
  </strong>
  strategy as a fundamental part of our corporate culture. We commit to our 2030 goals with all our colleagues and continue to take responsible steps across every link in our value chain for a
  <strong>
   &ldquo;%100 Gelecek&rdquo;.
  </strong>
 </p>
 <p>
 </p>
</div>


Operational Marketing Specialist (İstanbul)

eduhub

<div>
 Freelance Digital Marketing Specialist &ndash; Eduhub
 <br/>
 <br/>
 [caption id="attachment_18018" align="alignnone" width="181"] Freelance Digital Marketing Specialist &ndash; Eduhub[/caption]
 <br/>
 <br/>
 <strong>
  Company Description
  <br/>
  <br/>
 </strong>
 Eduhub is a consulting and ISV Salesforce partner dedicated to transforming the education sector. We offer innovative recruitment, admission, and administration solutions, fully integrated with Salesforce. Our flagship product, Eduhub Admission, streamlines processes and enhances decision-making for educational institutions.
 <br/>
 <br/>
 Expanding our services, we now provide specialized digital marketing exclusively for the education industry, helping institutions enhance their brand visibility, increase student enrollments, and effectively engage their target audiences. In the ever-evolving digital world, we seek an experienced Freelance Digital Marketing Specialist to strengthen our teams and create more success stories.
 <br/>
 <br/>
 <strong>
  Role Description
  <br/>
  <br/>
 </strong>
 This is a freelance, remote Digital Marketing Specialist role at Eduhub. The Digital Marketing Specialist will be responsible for various day-to-day tasks related to digital marketing. This position includes crucial responsibilities such as managing our clients' digital marketing strategies and enhancing the effectiveness of digital campaigns.
 <br/>
 <br/>
 <strong>
  Qualifications
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   At least 2 years of experience in digital marketing.
  </li>
  <li>
   Bachelor's degree in Marketing, Business, or a related field.
  </li>
  <li>
   Deep knowledge and experience in Google Ads and Meta advertisements.
  </li>
  <li>
   Experience with data utilization and marketing strategy development.
  </li>
  <li>
   Deep knowledge of SEO, SEM, Google Analytics, social media platforms, and digital advertising tools.
  </li>
  <li>
   Data analysis and reporting skills; results-oriented thinking ability.
  </li>
  <li>
   Creative thinking and problem-solving skills.
  </li>
  <li>
   Strong written and verbal communication skills.
  </li>
  <li>
   Project management and time management skills.
  </li>
  <li>
   Ability to adapt to rapidly changing digital marketing trends and technologies.
  </li>
  <li>
   Customer-focused working approach and strong relationship management skills.
  </li>
  <li>
   Google Ads and Meta advertising certification is a plus.
  </li>
  <li>
   Experience with analysis and AI platforms such as Hotjar, Insider, and Semrush is a plus.
  </li>
  <li>
   Experience in managing international Higher Education advertising campaigns is a plus.
  </li>
  <li>
   A portfolio of past digital marketing projects is required.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Duties And Responsibilities
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Creating and implementing customized digital marketing strategies for clients.
  </li>
  <li>
   Planning, executing, and monitoring the performance of digital campaigns.
  </li>
  <li>
   Analyzing campaign results, reporting, and providing strategic recommendations.
  </li>
  <li>
   Developing and implementing SEO and marketing strategies.
  </li>
  <li>
   Increasing brand awareness and engagement on social media channels.
  </li>
  <li>
   Developing and managing creative and effective content strategies.
  </li>
  <li>
   Planning digital marketing budgets and keeping expenses under control.
  </li>
  <li>
   Following digital marketing trends and developing innovative solutions.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Payment Details
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Hourly-based payment structure.
  </li>
  <li>
   Competitive hourly rates based on experience and expertise.
  </li>
  <li>
   Flexible working hours with the potential for long-term collaboration.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Application Process
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   Submit your resume and a portfolio of past digital marketing projects.
  </li>
  <li>
   Include your hourly rate expectations.
  </li>
  <li>
   Provide references or testimonials from previous clients if available.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  team@eduhub.solutions
  <br/>
  <br/>
 </strong>
 <strong>
  Freelance Marketing Specialist &Idot;&scedil; &Idot;lanlar&inodot; WhatsApp Grubu
  <br/>
  <br/>
 </strong>
 <strong>
  Dijital Pazarlama Uzman&inodot; Arayanlar Telegram Grubu
 </strong>
</div>


Freelance Digital Marketing Specialist

AVOYA

<div>
 <p>
  <strong>
   About the Company
  </strong>
 </p>
 <p>
  As a new brand of G&uuml;rok Group&mdash;renowned for driving innovation across industries&mdash;AVOYA is reshaping the beverage sector with bold flavors and a sustainable production approach. With its preservative-free, naturally enriched formulas and Turkey&rsquo;s highest magnesium and mineral content, AVOYA is setting a new standard in the industry. From production to R&amp;D, from sales to marketing, we are designing the beverage of the future&mdash;today. We are now looking for a
  <strong>
   Senior Marketing Specialist / Marketing Lead
  </strong>
  to grow with us on this journey.
 </p>
 <p>
  <br/>
 </p>
 <p>
  We are seeking a highly motivated and detail-oriented Senior Marketing Specialist / Marketing Lead to join our dynamic marketing team. The ideal candidate will have a solid understanding of brand management principles and a passion for driving marketing campaigns and product initiatives. In this role, you will collaborate with cross-functional teams to execute brand strategies, enhance product visibility, and support market growth in line with the company&rsquo;s strategic objectives.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Responsibilities
  </strong>
 </p>
 <ul>
  <li>
   Conduct market research, competitor analysis, and customer insight studies to support strategic decision-making and create actionable reports.
  </li>
  <li>
   Develop dashboards and performance summaries to track marketing KPIs and contribute to pricing and market potential evaluations.
  </li>
  <li>
   Support the management of the 360&deg; marketing mix in alignment with brand strategy and company objectives.
  </li>
  <li>
   Ensure consistent brand communication across all platforms and channels.
  </li>
  <li>
   Coordinate with creative, media, and PR agencies to ensure timely and high-quality campaign execution.
  </li>
  <li>
   Lead new product development (NPD) projects and manage the innovation pipeline from concept to launch.
  </li>
  <li>
   Collaborate with R&amp;D and operations teams to integrate marketing input into product development processes.
  </li>
  <li>
   Execute packaging design processes, product launches, and related marketing activities, including ATL, BTL, and in-store materials.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications
  </strong>
 </p>
 <ul>
  <li>
   Bachelor's or Master&rsquo;s Degree from a reputable university preferably in Engineering, Management, Economics and other related departments,
  </li>
  <li>
   Minimum 3 years of marketing experience, ideally in FMCG or consumer goods industries.
  </li>
  <li>
   Strong analytical thinking, organizational, and project management skills.
  </li>
  <li>
   Self-driven, proactive, and capable of managing multiple projects simultaneously.
  </li>
  <li>
   Solid understanding of brand strategy, campaign planning, and market analysis.
  </li>
  <li>
   Excellent communication skills in English (written and verbal).
  </li>
  <li>
   Proficiency in MS Office; experience with digital tools and dashboards is a plus.
  </li>
 </ul>
 <p>
 </p>
</div>


Senior Marketing Specialist/Lead

Explore 747+ Strategic marketing specialist in Istanbul this November. Find roles across top companies and apply now to boost your career.

747 strategic marketing specialist jobs IN Istanbul

Growth Marketing Specialist

Growth Marketing Specialist

Marketing & Brand Specialist

Senior Specialist Trade Marketing

Operational Marketing Specialist (İstanbul)

Freelance Digital Marketing Specialist

Senior Marketing Specialist/Lead