product manager

marketing manager

finance manager

project manager

bi & strategy manager

strategy manager

Mastercard

<div>
 
 Our Purpose
 
 
 
 
 Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we&rsquo;re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.
 
 
 
 
 Title And Summary
 
 
 
 Creative Strategy Manager
 
 
 
 Overview
 
 
 
 The Data &amp; Services team is a key differentiator for Mastercard, providing the cutting-edge services that help our customers grow. Centered on data-driven technologies and innovation, this team provides consulting, marketing, loyalty and analytics to financial institutions and merchants globally. Marketing Services is the team within D&amp;S that develops and executes the marketing programs that help our clients achieve their marketing goals. The Advisors Creative Desk sits within D&amp;S and is responsible for ideating and creating engaging, forward-thinking, on-brand content solutions that connect our advertising partners, platforms, and our portfolio of brands.
 
 
 As Creative Strategist you will have a creative flair, always seeking innovative and new creative directions for our clients grounded in data driven insights and with cognisance of market trends. You will relish working in a fast-paced environment and be able to manage multiple creative briefs. You will have solid stakeholder engagement communication and specifically presentation skills.
 
 
 Role
 
 
 <ul>
 <li>
 As Creative Strategy Manager, you are responsible for developing brand, creative and communication strategies for our clients that align to the brand and objectives, factoring in data informed insights
 </li>
 <li>
 You will ensure the smooth handover and understanding of the creative strategy to the respective Creative Manager, jointly briefing the creative development team to enable execution
 </li>
 <li>
 Co-leading creative ideation sessions with the Creative Managers for larger client projects of strategic importance, and being active and available to guide the creative team and interface with the client on such projects through to completion as needed
 </li>
 <li>
 Supporting the Creative Managers with smaller client project creative ideation sessions as needed.
 </li>
 <li>
 Managing multiple briefs and projects at one time
 </li>
 <li>
 Working alongside the Creative Project Managers to align on business priorities to best utilize your skills.
 </li>
 <li>
 Input to estimating, negotiating and agreeing budget and timescales with Creative Project Managers.
 </li>
 <li>
 Liaise with Advisors Research Centre and local ACS team as needed to obtain market intel and client nuances.
 </li>
 <li>
 Continually keep abreast of marketing and in-market trends regarding both consumer behaviours, creative and media trends.
 
 
 
 </li>
 </ul>
 
 All About You
 
 
 
 <ul>
 <li>
 Minimum of 8 years&rsquo; strategic experience within leading advertising agencies, preferably within global network agencies, currently holding a role such as Strategy Director, Creative Strategy Director or Group Strategy Director
 </li>
 <li>
 Demonstrated success in leading and delivering high-impact, big-budget integrated marketing campaigns.
 </li>
 <li>
 Proven expertise in developing comprehensive brand strategies, campaign planning, and managing full-funnel customer journeys across diverse channels, including ATL, BTL, digital, and direct marketing.
 </li>
 <li>
 Proven experience managing senior level client and internal stakeholders
 </li>
 <li>
 Track record of influencing award-winning creative outcomes through strategic guidance.
 </li>
 <li>
 Strong understanding of consumer behavior, market research, and competitive analysis; proficient in engaging and briefing external research agencies, translating insights and data into actionable strategies.
 </li>
 <li>
 Adept at defining client briefs and presenting concepts back to clients, drawing on research and data
 </li>
 <li>
 Strong conceptual thinking, problem-solving skills, and the ability to communicate ideas effectively.
 </li>
 <li>
 Skilled at working under pressure
 </li>
 <li>
 Bachelor's degree required; advanced qualifications such as a Master's degree in Marketing, Creative Communications, or MBA highly preferred.
 </li>
 <li>
 English required, any other additional language is a plus.
 
 
 
 </li>
 </ul>
 
 Corporate Security Responsibility
 
 
 
 All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
 
 
 <ul>
 <li>
 Abide by Mastercard&rsquo;s security policies and practices;
 </li>
 <li>
 Ensure the confidentiality and integrity of the information being accessed;
 </li>
 <li>
 Report any suspected information security violation or breach, and
 </li>
 <li>
 Complete all periodic mandatory security trainings in accordance with Mastercard&rsquo;s guidelines.
 </li>
 </ul>
</div>

Creative Strategy Manager

Takeda

<div>
 By clicking the &ldquo;Apply&rdquo; button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda&rsquo;s Privacy Notice and Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.
 
 
 
 Job Description:
 
 
 
 
 Job Purpose:
 
 
 
 The Business Intelligence &amp; Strategy Manager is responsible for leading all in-market and to-market sales analytics, commercial excellence processes, and strategic reporting across the organization. This role will
 
 drive the digitalization of reporting systems:
 
 , deliver continuous insights through advanced analytics and market research, and provide strategic guidance to business units.
 
 As a key strategic partner:
 
 , the manager will influence decision-making at the leadership level and foster a data-driven culture across functions.
 
 
 
 Role Core Responsibilities &amp; Accountabilities:
 
 
 
 <ul>
 <li>
 
 Lead and own:
 
 performance tracking, reporting, and automation of reporting systems; continuously seek
 
 cutting-edge technological solutions:
 
 to enhance operational efficiency.
 </li>
 <li>
 Champion digital transformation initiatives and
 
 embed global best practices:
 
 into local operations.
 </li>
 <li>
 Generate market and business insights through analytics and research to support high-quality decision-making.
 </li>
 <li>
 Conduct total and operating market analyses;
 
 lead monthly performance meetings:
 
 with GM and Business Unit Directors.
 </li>
 <li>
 Deliver BU-specific reports and insights to enable
 
 insight-to-action frameworks:
 
 and drive commercial impact.
 </li>
 <li>
 Partner with finance and business units during annual planning and monthly demand reviews; provide market assumptions and strategic input.
 </li>
 <li>
 
 Design and coordinate all market research activities:
 
 , including primary research in collaboration with marketing teams.
 </li>
 <li>
 Build initial forecast models and lead launch strategy discussions for pipeline products; support long-range forecasting and trend analysis.
 </li>
 <li>
 Support launch excellence and brand planning processes across all brands.
 </li>
 <li>
 Lead sales and stock analysis/reporting processes, including retail and hospital channels.
 </li>
 <li>
 Monitor stock levels and proactively identify stock-out risks; ensure timely reporting and mitigation.
 </li>
 <li>
 Conduct daily sales vs. target comparisons and variance analyses; report performance at regional and national levels.
 </li>
 <li>
 Prepare allocation analyses tailored to commercial needs, especially during price increase periods.
 </li>
 <li>
 
 Oversee pricing and financial control:
 
 , including
 </li>
 <ul>
 <li>
 Reviewing price difference requests and identifying discrepancies.
 </li>
 <li>
 Managing return and price difference accounts with transparency.
 </li>
 <li>
 Verifying tender discounts and preparing financial risk reports.
 </li>
 </ul>
 <li>
 Act as Turkey&rsquo;s
 
 &ldquo;Tender Champion&rdquo;:
 
 , leading global tender and ordering processes.
 </li>
 <li>
 Serve as
 
 Project Management Officer (PMO):
 
 for strategic initiatives; lead cross-functional project coordination.
 </li>
 <li>
 Lead brand team setup and coordination across departments.
 </li>
 <li>
 Define and maintain SOPs and ways of working for BI processes.
 </li>
 <li>
 Own omnichannel campaign analytics and
 
 lead marketing mix modeling:
 
 to assess channel impact and optimize investments.
 
 </li>
 </ul>
 
 Role Mandatory Responsibilities:
 
 
 
 <ul>
 <li>
 Adhere to Takeda&rsquo;s Information Security and Technology Use policies.
 </li>
 <li>
 Serve as a Quality Ambassador by promptly reporting any product-related concerns to the Quality team.
 </li>
 <li>
 Uphold integrity and ethical conduct in alignment with Takeda&rsquo;s values (Takeda-ism).
 </li>
 <li>
 Complete all mandatory trainings and ensure team compliance with relevant policies and procedures.
 </li>
 <li>
 Lead by example in the accurate and timely use of company systems (e.g., Concur, Dakika, Bloom), fostering process discipline across the team.
 </li>
 <li>
 Proactively raise compliance or ethical concerns through appropriate Takeda reporting channels
 
 
 </li>
 </ul>
 
 Job Dimension:
 
 
 
 <ul>
 <li>
 OPEX responsibility Yes
 </li>
 <li>
 Financial Responsibility Yes
 </li>
 <li>
 Volume Impact Yes
 </li>
 <li>
 Revenue Impact Yes
 
 
 </li>
 </ul>
 If yes, please explain the impact (Max 30 words)
 
 Directly influences strategic planning, commercial performance, and financial risk mitigation through data-driven leadership and cross-functional collaboration.:
 
 
 
 
 Role required Qualifications &amp; Capabilities:
 
 
 
 <ul>
 <li>
 
 Education :
 
 Graduate degree in Business Administration, Economics, or Engineering. MBA or MA will be a plus
 </li>
 <li>
 
 Experience :
 
 Minimum 5 years in Commercial Excellence, Business Intelligence, Consultancy, or Project Management.
 
 Experience in pharma or healthcare industry is a strong plus.:
 
 </li>
 <li>
 
 Language :
 
 Fluent in English (written and verbal);
 
 Turkish proficiency.:
 
 </li>
 <li>
 
 Certifications :
 
 Project Management certification (e.g., PMP) is a plus.
 </li>
 <li>
 
 Digital &amp; Technology :
 
 Advanced proficiency in MS Office, Power BI, and analytical tools.
 
 Experience with CRM platforms, data visualization, and forecasting tools is highly desirable.:
 
 </li>
 <li>
 
 Team Leadership Experience in leading and developing high-performing teams is a strong plus.:
 
 
 
 </li>
 </ul>
 
 Capabilities &amp; Behaviors:
 
 
 
 <ul>
 <li>
 Strong analytical, digital, and problem-solving skills
 </li>
 <li>
 Strategic thinking and systems mindset
 </li>
 <li>
 Agility and ability to lead in evolving environments
 </li>
 <li>
 Stakeholder management and cross-functional collaboration
 </li>
 <li>
 
 Change leadership and influence across levels:
 
 </li>
 <li>
 
 Coaching mindset and talent enablement for the BI team:
 
 </li>
 <li>
 
 Innovation in learning design and delivery:
 
 </li>
 <li>
 
 Cultural sensitivity and adaptability in a global organization:
 
 
 
 </li>
 </ul>
 
 Locations:
 
 
 
 Istanbul, Turkey
 
 
 
 Worker Type:
 
 
 
 Employee
 
 
 
 Worker Sub-Type:
 
 
 
 Regular
 
 
 
 Time Type:
 
 
 
 Full time
</div>

BI & Strategy Manager

Şişecam

<div>
 
 
 Sisecam was founded in 1935
 
 
 to establish Turkey&rsquo;s glass industry in line with the vision of
 
 
 Mustafa Kemal Atat&uuml;rk, a great leader respected worldwide. Today, Sisecam is a major global player in the fields of glass and chemicals
 
 
 . Sisecam is the only global company
 
 
 operating in all core areas of glass production &ndash;
 
 
 including flat glass, glassware, glass packaging, and glass fiber. Currently, Sisecam ranks among the world&rsquo;s top two manufacturers of glassware and the top five producers of glass packaging and flat glass.
 
 
 Sisecam
 
 
 is one of the three largest soda ash producers in the world
 
 
 and
 
 
 the world leader in chromium chemicals.
 
 
 
 
 
 
 
 Sisecam plays a leading role in the
 
 
 
 flat glass
 
 
 
 ,
 
 
 glasswar
 
 e,
 
 glass packagin
 
 g,
 
 chemicals, automotive, glass fiber, mining, energ
 
 y
 
 
 
 an
 
 d
 
 recyclin
 
 g
 
 
 
 business lines. Sisecam operates production facilities in Germany, Italy, Bulgaria, Romania, Slovakia, Hungary, Bosnia-Herzegovina, Russia Federation, Georgia, Ukraine, Egypt, India, and the USA in addition to Turkey.
 
 
 
 
 
 
 
 Sisecam who takes firm steps towards its goal of becoming one of the world's top 3 manufacturers in its main fields of activity
 
 
 , with its competent human resources and smart technologies, and uninterruptedly continues to transform its digital infrastructure and culture by considering the future necessities. Sisecam who ha
 
 s
 
 
 
 90 years of experience, more than 24 thousand employees, production activities in
 
 
 14 countries on four continents, and a sales network of more tha
 
 n
 
 
 
 150 countri
 
 es
 
 , continues its growth journey in line with its
 
 
 "Global Excellen
 
 ce
 
 " strategy and wit
 
 h
 
 
 
 an inclusive approach that supports the development of company's entire ecosystem. Sisecam takes responsibility fo
 
 
 r protecting the planet, empowering society and transforming life with its CareForNext strate
 
 gy
 
 
 
 , which is compliant with and centered around the United Nations Sustainable Development Goals. Sisecam uses all its experience and competencies to promote sustainable development in every aspect.
 
 
 
 
 
 
 We are looking for an "
 
 Investments and Business Development Manager&rdquo;
 
 to take part in &Scedil;i&scedil;ecam Headquarters &ndash; Strategy Function in Tuzla / Istanbul. The ideal candidate would have the following qualifications:
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business Administration, Economics, or Industrial/Management Engineering
 </li>
 <li>
 MBA or Master's Degree in Finance or in related areas would be an asset
 </li>
 <li>
 Minimum 6 years of experience in corporate strategy, corporate finance, investment banking, management consulting or related fields
 </li>
 <li>
 Strong strategic thinking, financial statement analysis, financial modeling and valuation skills
 </li>
 <li>
 Proven project and people management skills, with the ability to lead multiple workstreams and deliver high-quality results on time.
 </li>
 <li>
 Strong analytical and problem-solving abilities, with a proactive mindset and attention to detail in complex business cases.
 </li>
 <li>
 Adaptable and fast learner, capable of working independently or in teams within dynamic, fast-paced environments.
 </li>
 <li>
 Strong interpersonal, written, and verbal communication skills both in Turkish and English
 </li>
 <li>
 Strong working knowledge in MS Office applications
 </li>
 </ul>
 
 
 
 
 
 Job Description
 
 
 
 
 
 <ul>
 <li>
 Leading investment specialist and business case specific multi-functional project teams efficiently
 </li>
 <li>
 Managing end-to-end feasibility studies of all strategic investments (new business areas, greenfield, brownfield investments, M&amp;As) from idea stage to decision stage by working on a project-based approach and by leading a cross-functional team from relevant functions at &Scedil;i&scedil;ecam and other stakeholders
 </li>
 <li>
 Building financial valuation models, customizing them for each specific business case and reporting in a feasibility business case report for top management
 </li>
 <li>
 Working on location selection studies for greenfield/brownfield projects in collaboration with investment promotion agencies of target countries/regions
 </li>
 <li>
 Researching and evaluating opportunities for organic and inorganic growth in line with &Scedil;i&scedil;ecam&rsquo;s growth strategy, helping create both the corporate strategy &amp; investment strategy of the company and carrying out studies and preparing reports that will enable thorough decision-making
 </li>
 <li>
 Creating business models for new business areas, evaluating new business opportunities, conducting studies with investment banks
 </li>
 <li>
 Managing acquisition, merger, and divestiture projects by working on all phases of the transaction process from origination, deal structuring, negotiation, documentation
 </li>
 <li>
 Coordinating and managing due diligence processes within M&amp;A projects
 </li>
 <li>
 Managing post-merger integration projects
 </li>
 <li>
 Making postmortem analyzes of strategic investments, carrying out analyzes and studies that will improve investment management processes within &Scedil;i&scedil;ecam
 </li>
 </ul>
 
 
 
</div>

Investment & Business Development Manager

LAFORTUNE YACHTS

Tam &#304;&#351; Tan&#305;m&#305;Marketing Manager &amp; Creative Strategist - Canadian BrandLocation: Office- RemoteWorking Hours: Monday to Friday, 9:00 AM 5:00 PM (Weekend post and task must be ready)Contract Type: Independent contractorLanguage: English&amp; TurkishAbout PurolabsA private brokerage company make business all around of the world.The RoleWe're looking for a Creative Strategist who lives and breathes performance marketing and creative. You're equal parts strategic thinker and compelling copywriter - someone who owns the creative vision behind our paid social campaigns and webpage while writing the scripts, briefs, and copy that bring them to life.This isn't just about pretty ads - it's about understanding customer pain points, crafting messages that resonate, and driving real growth through performance-focused creative that converts. You should be the kind of person who obsesses over hook rates, studies competitor ads for fun, and gets genuinely excited when you crack a winning angle.What You'll Be DoingStrategy &amp; Planning<ul><li>Develop end-to-end creative strategies aligned with customer acquisition targets</li><li>Conduct competitor analysis and trend research to keep our creative cutting-edge</li><li>Map out creative testing roadmaps and campaign calendars</li></ul>Copywriting &amp; Content Creation<ul><li>Write compelling direct-response copy, UGC scripts, and ad copy for Meta and LinkedIn</li><li>Craft hooks, CTAs, and messaging that convert browsers into buyers</li><li>Develop copy for landing pages, email campaigns, and marketing materials</li><li>Translate complex supplement science into clear, benefit-driven messaging</li></ul>Production &amp; Collaboration<ul><li>Create detailed creative briefs for designers and video editors</li><li>Collaborate with our graphic designers and marketing team and photographer</li><li>Manage the creative production pipeline from ideation to launch</li></ul>Performance &amp; Optimisation<ul><li>Analyse creative performance metrics including CTR, CPA, hook rate, conversion rate, and ROAS</li><li>Implement A/B testing and rapid iteration based on data insights</li><li>Present weekly performance reports with actionable recommendations</li></ul>What We're Looking ForEssential Experience<ul><li>2+ years of proven experience in creative strategy and copywriting for DTC brands</li><li>Strong portfolio demonstrating successful paid social campaigns with measurable results</li><li>Significant experience writing scripts for UGC creators, Meta ads, LinkedIn and TikTok ads</li><li>Deep understanding of marketing psychology, emotional triggers, and conversion copywriting</li><li>Data-driven mindset with ability to turn metrics into actionable creative insights</li><li>Exceptional communication skills and obsessive attention to detail</li></ul>Technical Requirements<ul><li>Expert-level copywriting for performance marketing</li><li>Proficiency with Meta Ads Manager and TikTok Ads Manager</li><li>Available during Istanbul working hours</li><li>Fluent English (written and spoken) - all application materials must be in English</li></ul>Bonus Points<ul><li>Experience with competitor research tools (Motion, Foreplay, MagicBrief)</li><li>Background in luxury, luxury car, house , or yachting industry</li><li>Experience directing on-camera talent or creators</li></ul>Your Personality<ul><li>You live and breathe performance marketing - genuinely obsessed with what makes ads work</li><li>Passionate about creative strategy and social trends</li><li>Excellent communicator who values clarity and over-communication</li><li>Solutions-oriented with high emotional intelligence</li><li>Naturally detail-oriented and triple-checks everything</li><li>Collaborative, adaptable, and thrives in fast-paced environments</li></ul>Why Join Us<ul><li>Office or remote with flexibility during Istanbul hours</li><li>Competitive salary and paid time of</li><li>Real ownership over creative strategy and direction</li><li>Work on campaigns that genuinely improve people's about sector</li><li>Make the webpage always alive and updated</li></ul>How to ApplyPlease submit your application via LinkedIn including:<ul><li>Your CV (in English) highlighting your experience</li><li>A link to your portfolio or examples of your creative strategy work</li><li>A 2-minute video introduction telling us why you're excited about this role and what makes you the right fit</li></ul>Important Requirements<ul><li>This is an employment contact</li><li>Applications welcome from Istanbul only</li><li>All materials (CV, portfolio, video) must be submitted in English</li><li>Applications without both a portfolio and video will not be considered</li></ul>&#304;&#351; T&uuml;r&uuml;: Tam zamanl&#305;

Marketing Manager and Creative Strategist

PepsiCo

<div>Overview:
<div>
Are you ready to explore PepsiCo and be part of this iconic multinational?</div><div></div><div> 
PepsiCo's strength is its people. Around the world, we're working hard to give people the tastes they crave and the nutrition they need. We dream globally and act locally, constantly innovating to sustain our planet, our people, our communities, and our business practices for winning together. We are committed to Performance with Purpose; pushing to be best and fully committed to the people we share the planet with.</div><div></div><div> 
Seize the day for real life on the job Learning? Enjoy some flexibility that will ensure you are balancing your personal and professional life?</div><div></div><div> 
Our employees are at the heart of PepsiCo. Through the Company's dedication to Talent Sustainability, we continue to support the development of employees.</div><div></div><div> 
We are looking for a Perfect Store Manager to be responsible for Away from Home, Organized Trade &amp; E-com to join our Demand Accelerator team based in Istanbul and will directly report to Perfect Store Manager (Omni-Channel)</div><div></div><div> 
A Space to Be You</div><div>
PepsiCo is an equal opportunity employer. We are committed to providing an accessible, inclusive, open and welcoming workplace environment for people with different abilities, backgrounds, lifestyles, sexual orientation, gender identity, needs and expectations, helping all individuals to make the most of their professional potential.</div>
Responsibilities:
<ul><li>Support the deployment and maintenance of Perfect Store programme in Turkey BU by supporting Turkey BU OT/AFH/eCom Perfect Store Manager and commercial teams.</li><li>
Accountable for all day-to-day decision making to independently deliver accountabilities.</li><li>
Make key decisions on setting the agenda as well as key capability and business / organizational interventions and changes in alignment with Direct Manager</li><li>
Work closely with Insights Managers / heads, Channel Strategy Head/Managers &amp; OT/TT KAM /NAM or equivalent.
</li><li>Ensure building a healthy relationship with these functions and heads / directors during project set-ups and deliveries.</li><li>
Lead granular growth through perfect OT/AFH/eCom execution, powered by advanced data and digital solutions and embedded in our culture</li><li>
Govern Perfect Store Target &amp; AOP Delivery with Commercial Teams: Connect our targets to commercial processes and daily operations, ensure tracking set up, review progress and drive course-correct when needed</li><li>
Lead commercial teams to advance in insight led commercial action &amp; acceleration planning</li><li>
Work up Picture of Success channel targets for sales (HQ&amp;frontline), define monthly executional excellence targets for premium realization of frontline</li><li>
Ensure flawless Picture of Success frontline communication &amp; cycle management</li><li>
Picture of Success Size of the Prize tracking</li><li>
Lead deployment of Precision Execution Framework in OT/AFH/eCom</li><li>
Deployment/Tracking of Perfect Store Capability Plans w/ commercial teams</li></ul>
Qualifications:
<ul><li>3-4 yrs of experience in related area (category development/management, PS , sales, insight, commercial etc.)</li><li>
Strong analytical thinking with proven ability to connect the dots between various data sources to deliver clear outlook scenarios along with implications for the business.</li><li>
Proven influencing and perseverance skills to tailor recommendation to the needs of stakeholders and effectively engage them to obtain commitment and drive impact.</li><li>
Proven ability to turn the complex into the simple, to cut through and focus on what really matters and tell simple story</li><li>
Well evidenced leadership and influencing skills and the ability to influence a complex multi-functional matrix as well as leading a direct team.</li><li>
Expertise in perfect store management, sales and / or marketing and the delivery of long-term insight-led strategy and vision through to the POS.</li><li>
Excellence written and verbal communication skills to influence stakeholders via selling stories for a shared mission.</li><li>
Excellent command of written and spoken English &amp;Turkish.</li></ul></div>

Perfect Store Manager

Versuni

<div>
 
 About The Role
 
 
 
 At Versuni T&uuml;rkiye, we are the market makers &mdash; unlocking new categories like air fryers, espresso machines, steamers and wet &amp; dry sticks, shaping consumer behaviour through powerful insights, driving smart innovation, and delivering bold activations.
 
 
 Now, we&rsquo;re looking for a strategic, commercially minded, and insight-driven Marketing Manager to take full end-to-end ownership of their category &mdash; from strategy localization to portfolio planning, from P&amp;L to 360&deg; marketing execution.
 
 
 This role will be responsible for Versuni&rsquo;s key growth engines: Garment Care and Climate Care.
 
 
 
 In This Role, You Will
 
 
 
 🔹 Lead your category like a business &ndash; owning strategy, 360 activation, financials, pricing, forecasting, and commercial plans
 
 
 🔹 Work cross-functionally with Sales, Supply Chain, Digital, Trade Marketing &amp; global teams
 
 
 🔹 Analyse performance &amp; continuously optimize for growth
 
 
 If you&rsquo;re ready to lead, collaborate, innovate &mdash; and create real business impact &mdash; this is your seat at the table.
 
 
 
 The Impact You&rsquo;ll Make
 
 
 
 <ul>
 <li>
 Owns end-to-end P&amp;L management, from topline to bottom-line, across short- and long-term horizons (1 month to 3 years), in close collaboration with Finance and Commercial Excellence teams
 </li>
 <li>
 Builds and maintains an 18-month rolling forecast aligned with market trends and category ambitions
 </li>
 <li>
 Plans and executes portfolio strategy with optimal product positioning and competitive pricing
 </li>
 <li>
 Localizes global strategy based on deep consumer insights drawn from market and consumer data
 </li>
 <li>
 Designs and activates a 360&deg; marketing calendar&mdash;from pull to push, offline to online&mdash;to drive brand awareness and conversion in close collaboration with shopper marketing and media teams
 </li>
 <li>
 Conducts pricing and profitability analyses to support business goals and category growth
 </li>
 <li>
 Tracks and analyses KPIs including sales, market share, profitability, and brand funnel metrics
 </li>
 <li>
 Drives in-store excellence (online and offline) through high-impact visibility and activation programs in partnership with Trade Marketing and E-Commerce teams
 </li>
 <li>
 Collaborates with the Sales team to define SKU/channel strategies tailored to customer and channel needs
 </li>
 <li>
 Analyses advertising and campaign performance to maximize ROI
 </li>
 <li>
 Optimizes go-to-market strategies continuously based on data and performance learnings
 </li>
 <li>
 Takes initiative and demonstrates strong ownership to drive category growth and brand mental availability
 </li>
 <li>
 Works cross-functionally with global and local teams, effectively taking and giving initiative as needed
 
 
 </li>
 </ul>
 
 The Skills And Knowledge You&rsquo;ll Bring
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in related areas
 </li>
 <li>
 8-10 years relevant marketing and/or commercial experience, preferably with global FMCG /consumer goods industry background
 </li>
 <li>
 Solid knowledge of category strategy design with full financial ownership, portfolio strategy design, activation design, content development and pricing strategy
 </li>
 <li>
 Detailed P&amp;L management, data analysis and commercial acumen are very critical for this role.
 </li>
 <li>
 Language skills: English and Turkish (Fluent English is critical for this role)
 </li>
 <li>
 Effective global stakeholder management skills
 </li>
 <li>
 Strong commercial skills with strategical way of working
 </li>
 <li>
 Skilled at managing large marketing budgets and act towards business objectives
 
 
 </li>
 </ul>
 
 What We&rsquo;ll Give You In Return
 
 
 
 <ul>
 <li>
 Competitive base salary | benchmarked against global industry and market leaders
 </li>
 <li>
 Hybrid working model | effectively combining working from the office &amp; home, depending on team dynamics and business needs
 </li>
 <li>
 Annual incentive program | reflecting your contributions
 </li>
 <li>
 Meal &amp; Mobile allowance | ensures a greater flexibility, convenience, and support for individual preferences
 </li>
 <li>
 Car &amp; Fuel benefit | supports your commute and business connectivity
 </li>
 <li>
 Insurance &amp; Pension coverage | very comprehensive medical insurance, pension plan and life/accident insurance coverage for every employee's peace of mind
 </li>
 <li>
 Recognition Program | awards/rewards for employees who dare to win with a growth environment
 </li>
 <li>
 Reduced working hours | enjoy short Fridays during the summer period
 </li>
 <li>
 Product discounts | on all Versuni products which are sold under the Philips brand and our other brands
 </li>
 <li>
 An office that feels like home | easily accessible and modern office location in Istanbul with lots of tasty lunch choices around
 
 
 </li>
 </ul>
 Ready to make an impact?
 
 
 From developing game-changing air fryers to perfecting the art of coffee making, Versuni&rsquo;s purpose is turning houses into homes &mdash; and we&rsquo;re calling on your talent to bring it to life. Join our global team of 6,000+ passionate individuals, work with world-class brands, and shape the future of home living. We&rsquo;re ready for you &mdash; are you ready for us?
</div>

Marketing Manager

Explore 498+ Strategy manager in Istanbul this November. Find roles across top companies and apply now to boost your career.

498 strategy manager jobs IN Istanbul

Creative Strategy Manager

BI & Strategy Manager

BI & Strategy Manager

Investment & Business Development Manager

Marketing Manager and Creative Strategist

Perfect Store Manager

Marketing Manager