Marketing Manager

We are seeking a dynamic and results-oriented Marketing Manager to lead our marketing efforts and drive business growth. The ideal candidate will have a proven track record in managing diverse marketing functions, including business development, social media marketing, email campaigns, SEO, and design teams. This role requires a strategic thinker with strong leadership skills and the ability to execute innovative marketing strategies.

Key Responsibilities:

• Identify and pursue new business opportunities to expand the client base.
• Build and maintain relationships with potential clients, partners, and stakeholders.
• Collaborate with the sales team to develop lead generation and conversion strategies.
• Conduct market research to identify trends, competitors, and growth opportunities.
• Develop and execute social media strategies to increase brand awareness and engagement.
• Manage and grow the company’s presence on platforms like LinkedIn, Twitter, Facebook, and Instagram.
• Create and curate high-quality content (posts, videos, infographics) tailored to target audiences.
• Monitor social media performance and adjust strategies to optimize results.
• Plan and execute email marketing campaigns to nurture leads and retain customers.
• Design compelling email content and ensure timely delivery.
• Analyze campaign performance metrics (open rates, click-through rates) and refine strategies.
• Maintain and segment email lists for targeted campaigns.
• Oversee the SEO team to improve organic search rankings and drive website traffic.
• Conduct keyword research and optimize website content for search engines.
• Monitor SEO performance using tools like Google Analytics and SEMrush.
• Stay updated on SEO trends and algorithm changes to ensure best practices.
• Collaborate with the design team to create visually appealing marketing materials (e.g., banners, brochures, ads).
• Ensure brand consistency across all marketing collateral.
• Provide creative direction and feedback to the design team.
• Develop and manage the marketing budget.
• Track and report on the ROI of marketing campaigns.
• Stay updated on industry trends and emerging marketing technologies.
• Foster a collaborative and innovative marketing team culture.

Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 5+ years of experience in marketing, with a focus on business development, social media, email campaigns, SEO, and design.
• Proven experience in managing and leading cross-functional teams.
• Strong understanding of digital marketing tools and platforms (e.g., HubSpot, Mailchimp, Hootsuite, Google Ads).
• Excellent analytical skills and the ability to interpret data to drive decisions.
• Exceptional written and verbal communication skills.
• Creative thinker with a problem-solving mindset.
• Experience in the software or tech industry is a plus.

Soft Skills:

• Leadership and team management abilities.
• Strategic thinking and planning skills.
• Strong interpersonal and relationship-building skills.
• Adaptability and ability to thrive in a fast-paced environment.
• Customer-focused and results-driven approach.

Perks and Benefits:

• Fuel Card
• Provident Fund
• Yearly Bonus
• Eid Bonus
• 30 paid holidays yearly
• Flexible Working Hours
• Enjoy your weekend, we work on weekdays only!
• Indoor Gaming - Perfect balance between work and play.
• Personal Growth - Learn the best from the best.
• Performance-based salary increments
• Medical Insurance

Job Type: Full-time

Work Location: In person