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brand manager

MARS Cosmetics

<div>
 
 
 Job Title:
 
 Brand Manager
 
 
 
 Location:
 
 Netaji Subhash Place, Delhi, India
 
 
 
 Experience:
 
 4-7 years
 
 
 
 
 
 
 Role Overview:
 
 
 
 We're seeking a digitally-savvy Brand Manager with a digital-first mindset to lead brand strategy and execution. You'll be responsible for conceptualizing and executing comprehensive 360&deg; campaigns that leverage digital channels while integrating traditional touchpoints seamlessly.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 1. Digital-First Campaign Management-
 
 
 
 &middot; Develop and execute 360&deg; integrated marketing campaigns with digital at the core
 
 
 &middot; Lead digital strategy across social media, influencer marketing, e-commerce, performance marketing, and content creation
 
 
 &middot; Drive brand awareness, engagement, and conversions through innovative digital campaigns
 
 
 &middot; Leverage data analytics and consumer insights to optimize campaign performance
 
 
 
 2. Brand Strategy &amp; Planning-
 
 
 
 &middot; Own the brand's P&amp;L and drive business growth targets
 
 
 &middot; Develop annual brand plans with a strong emphasis on digital channels
 
 
 &middot; Identify emerging digital trends and platforms to keep the brand ahead of the curve
 
 
 &middot; Create compelling brand narratives that resonate across digital and offline platforms
 
 
 
 3. Campaign Execution-
 
 
 
 &middot; Plan and execute 360&deg; campaigns spanning social media, e-commerce, influencer collaborations, PR, retail activations, and traditional media
 
 
 &middot; Collaborate with creative agencies, digital partners, and internal teams to deliver best-in-class campaigns
 
 
 &middot; Manage campaign budgets and ensure optimal ROI across all channels
 
 
 &middot; Coordinate product launches with integrated digital and offline strategies
 
 
 
 4. Digital Ecosystem Management-
 
 
 
 &middot; Drive the brand's social media strategy and content calendar
 
 
 &middot; Partner with e-commerce platforms (Nykaa, Amazon, Flipkart, etc.) for brand visibility and sales growth
 
 
 &middot; Build and manage influencer partnerships and user-generated content campaigns
 
 
 &middot; Monitor digital conversations and manage online brand reputation
 
 
 
 5. Analytics &amp; Performance-
 
 
 
 &middot; Track and analyze campaign performance using digital analytics tools
 
 
 &middot; Generate insights from data to inform future strategies
 
 
 &middot; Monitor competitor activities and market trends in the digital space
 
 
 &middot; Present performance reports and recommendations to leadership
 
 
 
 What We're Looking For
 
 
 
 Must-Have:
 
 
 &middot; 4-7 years of brand management experience, preferably in cosmetics, beauty, or FMCG
 
 
 &middot; Strong digital-first mindset with proven experience in digital marketing and 360&deg; campaigns
 
 
 &middot; Deep understanding of digital channels: social media, influencer marketing, performance marketing, SEO/SEM
 
 
 &middot; Experience working with e-commerce platforms and D2C strategies
 
 
 &middot; Excellent analytical skills with proficiency in digital analytics tools (Google Analytics, social media insights, etc.)
 
 
 &middot; Strong project management skills with ability to manage multiple campaigns simultaneously
 
 
 &middot; Creative thinking with strong execution capabilities
 
 
 
 Good to Have:
 
 
 
 &middot; MBA from a premier institution
 
 
 &middot; Experience with beauty/cosmetics category
 
 
 &middot; Knowledge of content creation and video marketing
 
 
 &middot; Understanding of marketing automation tools
 
 
 &middot; Experience managing agency partners and cross-functional teams
 
 
 
 What You'll Bring:
 
 
 
 &middot; Passion for beauty and cosmetics industry
 
 
 &middot; Data-driven decision-making approach
 
 
 &middot; Entrepreneurial mindset with ownership attitude
 
 
 &middot; Strong communication and presentation skills
 
 
 &middot; Ability to thrive in a fast-paced, dynamic environment
 
 
 &middot; Native understanding of digital consumer behavior
 
 
 
 Why Join Mars Cosmetics?
 
 
 
 &middot; Be part of a rapidly growing beauty brand
 
 
 &middot; Lead innovative digital-first campaigns
 
 
 &middot; Work with a passionate, creative team
 
 
 &middot; Competitive compensation and benefits
 
 
 &middot; Opportunity to shape brand strategy and make real impact
 
 
 
</div>

Brand Manager

<div>
 
 
 Job Description &ndash; RTV Assistant Manager
 
 
 
 
 Location - Bakoli/NSP
 
 
 
 
 
 
 
 Role Purpose
 
 
 
 To manage Return to Vendor (RTV) operations and ensure accurate stock reconciliation by maintaining physical vs system inventory integrity and minimizing inventory losses.
 
 
 &ndash; RTV Management
 
 
 - End-to-end RTV processing (expired, damaged, excess, non-moving stock segregation )
 
 
 - Coordination with MWH Warehouse , Logestics &amp; HQ SCM &amp; Finance
 
 
 - RTV documentation: debit notes, system reversal, transporter coordination
 
 
 - Timely physical dispatch and system closure
 
 
 - Monitor RTV aging and closure timelines
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 &ndash; Stock Reconciliation
 
 
 - Daily / weekly / monthly stock reconciliation (Physical vs System)
 
 
 - Investigation and closure of stock variances
 
 
 - Batch-wise, expiry-wise, and bin-wise inventory control
 
 
 - Support cycle counts and audits
 
 
 - Coordination with Finance during audits
 
 
 Warehouse Operations Support
 
 
 - Segregation of saleable, non-saleable, and RTV stock
 
 
 - FIFO / FEFO compliance
 
 
 - Adherence to SOPs, safety, and hygiene norms
 
 
 - Supervision of warehouse staff
 
 
 Reporting &amp; Documentation
 
 
 - RTV status MIS
 
 
 - Reconciliation and variance reports
 
 
 - Audit-ready documentation
 
 
 Skills &amp; Competencies
 
 
 - Knowledge of RTV and inventory processes
 
 
 - ERP handling
 
 
 - Analytical and problem-solving skills
 
 
 - Good coordination and communication
 
 
 
 
 
 
 Qualification &amp; Experience
 
 
 
 - Graduate / Diploma in Supply Chain / Logistics
 
 
 - 4&ndash;8 years of warehouse experience
 
 
 - FMCG / Cosmetics / Retail experience preferred
 
 
 Key KPIs
 
 
 - RTV closure TAT
 
 
 - Inventory accuracy
 
 
 - Stock variance reduction
 
 
 - Audit compliance
 
 
 
</div>

RTV Assistant Manager

Redcliffe Labs

<div>
 
 
 Position Title:
 
 Business Development Manager
 
 
 Department:
 
 Offline Sales
 
 
 Location:
 
 East Delhi
 
 
 Experience Required:
 
 Minimum 1+ Year
 
 
 Industry Preference:
 
 Diagnostics
 
 
 Education:
 
 Bachelor&rsquo;s degree in Science
 
 
 About Us
 
 Redcliffe Labs is one of India&rsquo;s fastest-growing and most innovative diagnostic service providers, committed to transforming healthcare through advanced technology, quality testing, and customer-centric solutions. With a comprehensive portfolio ranging from routine pathology tests to specialized genetic screenings, we ensure accurate, reliable, and timely diagnostics across India.
 
 
 Role Summary
 
 The Business Development Manager will be responsible for driving sales growth, expanding business opportunities, and strengthening relationships with healthcare stakeholders in the assigned territory. The role involves achieving revenue targets, enhancing market presence, executing promotional activities, and ensuring customer satisfaction while adhering to company policies and compliance standards.
 
 
 Key Responsibilities Sales &amp; Business Development
 <ul>
 <li>
 Achieve and exceed monthly, quarterly, and annual sales targets within the assigned territory.
 </li>
 <li>
 Identify and develop new business opportunities to drive revenue growth.
 </li>
 <li>
 Expand doctor, hospital, clinic, and institutional tie-ups.
 </li>
 
 
 </ul>
 Relationship Management
 <ul>
 <li>
 Build and maintain strong relationships with doctors, hospitals, clinics, and diagnostic centers.
 </li>
 <li>
 Act as the primary point of contact for clients, ensuring high service satisfaction.
 </li>
 <li>
 Address and resolve client concerns in a timely and professional manner.
 </li>
 
 
 </ul>
 Market Research &amp; Analysis
 <ul>
 <li>
 Conduct regular market research to track competition, pricing, and industry trends.
 </li>
 <li>
 Share actionable market insights with management to support strategic decisions.
 </li>
 
 
 </ul>
 Promotional Activities
 <ul>
 <li>
 Plan and execute territory-level promotional campaigns, CMEs, and engagement activities.
 </li>
 <li>
 Collaborate with the marketing team for localized initiatives to enhance brand visibility.
 </li>
 
 
 </ul>
 Reporting &amp; Compliance
 <ul>
 <li>
 Prepare and submit sales reports, activity trackers, and client feedback to management.
 </li>
 <li>
 Ensure timely payment collections and strict adherence to company policies and processes.
 </li>
 
 
 </ul>
 
 Skills &amp; Competencies
 <ul>
 <li>
 Strong communication, negotiation, and interpersonal skills
 </li>
 <li>
 Proven ability to manage territory independently
 </li>
 <li>
 Result-oriented with strong execution capability
 </li>
 <li>
 Relationship-building and stakeholder management skills
 </li>
 <li>
 Knowledge of local healthcare market dynamics
 </li>
 
 
 </ul>
 
 Key Deliverables
 <ul>
 <li>
 Consistent achievement of territory sales targets
 </li>
 <li>
 Expansion of active doctor and institutional network
 </li>
 <li>
 Improved market penetration and brand visibility
 </li>
 <li>
 High client satisfaction and retention
 </li>
 <li>
 Timely reporting and collections compliance
 </li>
 
 
 </ul>
 
 
 
 
 
 Sales Growth,Business Development,Relationship Management
</div>

Business Development Manager

Barcode Entertainment : Strategic Brand Solutions

<div>
 
 
 About Us
 
 
 
 
 Barcode Entertainment: Strategic Brand Solutions,
 
 based in Mumbai, is a leading player in the Indian influencer landscape, collaborating with premium brands and influencers to deliver exceptional results. Now a part of
 
 YKONE,
 
 Barcode is expanding its global reach and redefining the influencer landscape on an international scale. The company is committed to making brands not just seen but felt worldwide through forward-thinking strategies and market insights.
 
 
 
 
 
 
 Role Overview
 
 
 
 We&rsquo;re looking for a Social Media Manager who can translate complex science into clear, credible, and engaging content. This role requires strong language skills, an understanding of regulated categories, and seamless coordination with designers and client servicing teams.
 
 
 
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Own end-to-end social media management across platforms (Instagram, LinkedIn, X, YouTube as applicable)
 </li>
 <li>
 Lead content ideation rooted in science, education, and credibility
 </li>
 <li>
 Write accurate, compliant, and engaging captions with excellent grammar and clarity
 </li>
 <li>
 Manage posting schedules, content calendars, and approvals
 </li>
 <li>
 Handle ORM (Online Reputation Management):
 </li>
 <li>
 Responding to comments, DMs, queries with sensitivity and accuracy
 </li>
 <li>
 Escalating medical or compliance-related queries appropriately
 </li>
 <li>
 Ensure brand tone, scientific accuracy, and regulatory alignment
 </li>
 <li>
 Work closely with: Designers (for visuals, carousels, reels), Client servicing teams (for timelines, feedback, approvals)
 </li>
 <li>
 Track performance and suggest content optimizations based on insights
 </li>
 <li>
 Maintain documentation for approvals, changes, and compliance needs
 </li>
 </ul>
 
 
 
 
 
 Skills &amp; Requirements
 
 
 <ul>
 <li>
 Excellent
 
 written and spoken English and Hindi
 
 (grammar, clarity, tone are non-negotiable)
 </li>
 <li>
 Ability to simplify scientific or medical information for public platforms
 </li>
 <li>
 Strong
 
 project management skills
 
 and attention to detail
 </li>
 <li>
 Familiarity with compliance-led content environments
 </li>
 <li>
 Comfortable working with multiple stakeholders
 </li>
 </ul>
 
 
 
 
 
 Location
 
 
 
 Delhi, India
 
 
 
</div>

Social Media Lead

Aditya Birla Fashion and Retail Ltd.

<div>
 
 Job Purpose
 
 
 
 To Handle the value channel of the brand by liquidating the stock as much as possible without affecting profitability across the area and region.
 
 
 
 Job Context &amp; Major Challenges
 
 
 
 It is a challenge to profitably liquidate the stock of the brand after the retail and sales of the stock.
 
 
 
 Key Result Areas
 
 
 
 
 KRA (Accountabilities) (Max 1325 Characters)
 
 
 Supporting Actions (Max 1325 Characters)
 
 
 
 KRA1 Maximum liquidation of stock 1. Motivate the store people and Brand factory outlets
 
 
 <ul>
 <li>
 Ensure the targets are met
 
 
 </li>
 </ul>
 KRA2 Identification of new stores 1. Identify localities with good prospects
 
 
 <ul>
 <li>
 Make sure there are no retail stores nearby
 </li>
 <li>
 Update the location with RBD
 
 
 </li>
 </ul>
 KRA3 Maintaining brand standards Make sure the new projects/stores are Brand compliant with Standard SOPs
 
 
 KRA4 Relationship with franchisee store 1. Make sure the payment sent to franchisees are received on time
 
 
 <ul>
 <li>
 Negotiate with the franchisees to make sure the stock at the store doesn't go on hold
 
 
 </li>
 </ul>
 KRA5 Conducting training sessions Ensure achievement of personal goal for all front-line sales employee at Brand Factory
 
 
 Mainly dealing with Product knowledge, customer relationship etc.
</div>

Area Business Manager, Van Heusen

<div>
 
 
 Job Title:
 
 Copywriter
 
 
 
 Location:
 
 Netaji Subhash Place, Delhi, India
 
 
 
 Experience:
 
 1-3 years
 
 
 
 About the role
 
 
 
 Own the words that sell and the stories that stick. You&rsquo;ll craft high-impact ads and influencer content integrations that drive awareness, engagement, and conversion for MARS Cosmetics.
 
 
 
 
 
 
 What you&rsquo;ll do
 
 
 <ol>
 <li>
 Write sharp, on-brand copy across video/TV/digital ads, OOH, website, D2C, marketplaces, CRM, and app.
 </li>
 <li>
 Concept, script, and title short-form content (reels/shorts), with thumb-stopping hooks and clear CTAs.
 </li>
 <li>
 Turn briefs into creative territories and 360&deg; campaigns for product launches and always-on.
 </li>
 <li>
 Lead influencer content integrations: develop briefs, co-write scripts/hooks, align claims, and ensure brand fit.
 </li>
 <li>
 Partner with Creator/Influencer, Media, and Performance teams to map deliverables to channels and KPIs.
 </li>
 <li>
 Iterate using data&mdash;A/B test angles, offers, and CTAs; refine for CTR, VTR, CVR, and ROAS.
 </li>
 <li>
 Maintain and evolve brand voice, glossaries, and claim banks; ensure compliance (ASCI influencer guidelines, platform policies).
 </li>
 <li>
 Mentor junior writers; manage external copy partners when needed.
 </li>
 </ol>
 
 
 
 
 
 What you&rsquo;ll bring
 
 
 <ol>
 <li>
 1-3 years in copy/content for consumer brands (beauty/FMCG/e-commerce preferred) with a strong ads portfolio.
 </li>
 <li>
 Proven chops in short-form scripting + long-form storytelling; comfort writing for Hindi/English (Hinglish a plus).
 </li>
 <li>
 Experience briefing influencers/creators and turning UGC into high-performing assets.
 </li>
 <li>
 Strong grasp of digital performance metrics and creative testing.
 </li>
 <li>
 Impeccable editing, speed, and attention to detail; comfort with tight turnarounds.
 </li>
 </ol>
 
 
 
 
 
 Success looks like
 
 
 <ol>
 <li>
 Ads that lift CTR/VTR/CVR and reduce CPA.
 </li>
 <li>
 Influencer collabs that feel native, meet disclosure norms, and move product.
 </li>
 <li>
 Clear, consistent brand voice across all touchpoints.
 </li>
 </ol>
 
 
 
 
 
 Nice to have
 
 
 <ol>
 <li>
 Beauty category interest/knowledge, claims writing, marketplace copy experience.
 </li>
 <li>
 Basic familiarity with Figma/Canva for copy-first layouts.
 </li>
 </ol>
 
 
</div>

Copywriter

G and G Global

<div>
 If you love creating scroll-stopping designs and turning creative ideas into content people love to share, this role is for you! We're looking for a passionate social media &amp; graphic designer to help us bring our brand to life across digital platforms and creative campaigns. From crafting catchy posts and reels to designing visuals for our products and promotions, you'll get hands-on experience in both design and digital storytelling. Bring your fresh ideas, bold creativity, and aesthetic sense - we can't wait to see what you design!
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Design engaging visuals for social media (posts, stories, ads, reels, etc.).
 </li>
 <li>
 Create branding and marketing materials such as posters, banners, brochures, and packaging.
 </li>
 <li>
 Assist in social media planning and developing content strategies to increase engagement, reach, and brand visibility.
 </li>
 <li>
 Collaborate with the marketing team to plan and execute creative campaigns.
 </li>
 <li>
 Stay updated on design, marketing, and social media trends to keep content fresh and relevant.
 </li>
 <li>
 Work on multiple projects simultaneously while meeting deadlines.
 </li>
 <li>
 Prepare designs for both digital and print use whenever required.
 </li>
 <li>
 Take feedback constructively and refine designs to match brand expectations.
 </li>
 <li>
 Maintain a consistent visual identity across all digital platforms.
 </li>
 <li>
 Support in creating monthly social media calendars and campaign concepts.
 
 
 </li>
 </ul>
 About Company: We are a manufacturer and exporter of premium and quirky stationery goods, children's books, and novelties.
</div>

Social Media Graphic Designer in Delhi

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