digital marketing manager Jobs in New York United States

digital marketing manager

director of demand generation (remote) Jobs in New York United States

director of demand generation (remote)

manager, revenue talent development Jobs in New York United States

manager, revenue talent development

marketing operations manager Jobs in New York United States

marketing operations manager

senior marketing manager Jobs in New York United States

senior marketing manager

demand generation manager

Fabric Health

<div><div><b>Demand Generation Manager</b></div><div></div><div><div><div>
New York City &bull; Remote</div></div><div></div><div><div>
Marketing</div></div><div></div><div><div>
Remote &bull; Remote</div></div><div></div><div><div>
Full-time</div></div></div><div><div><div>
About Fabric Health</div><div>
At Fabric Health, we are powering boundless care by solving healthcare&rsquo;s biggest challenge: clinical capacity. We aren&rsquo;t here to disrupt healthcare; we&rsquo;re here to fix it. We unify the care journey from intake to treatment, using intelligent automation to remove administrative burdens and make care delivery 2-10x more efficient. Our technology empowers clinicians to move faster and focus on what matters most: the patient.<br>
</div><div></div><br>
<div>We are a mission-driven team of brilliant minds trusted by leading organizations including Intermountain Health, OSF HealthCare, SSM Health, and MUSC Health. Our vision is backed by premier investors such as Thrive Capital, GV (Google Ventures), General Catalyst, and Salesforce Ventures. We move quickly for good reason, listen deeply to solve big challenges, and build products with the same care and quality we&rsquo;d want for our own loved ones.</div><div></div><div><b><br>
Learn more:</b> About Us | News &amp; Press | LinkedIn | Careers</div></div></div><div></div><div><div><div><br>
About the Role</div><div>
Fabric is looking for a results-driven Demand Generation Manager to own and execute the campaigns that fuel our enterprise pipeline. You&rsquo;ll bring a Go-to-Market (GTM) engineering mindset&mdash;building and optimizing workflows across Salesforce, HubSpot, and AI tools like Clay to enrich leads, personalize outreach, and measure impact. This role is central to Fabric&rsquo;s mission: by ensuring our solutions reach the right buyers at the right time, you&rsquo;ll help us expand our reach to health systems, payers, and employers, enabling better care for patients and providers everywhere.</div><div></div><div><br>
You&rsquo;ll join a small but highly collaborative Marketing team, reporting directly to the Director of Marketing. This is a fast-moving, high-impact environment where you&rsquo;ll be trusted to manage programs independently, having end-to-end ownership with visibility and input at the highest levels of our GTM strategy.</div><div></div><div><br>
What You'll Do</div><div>
As a Demand Generation Manager, you will be the key owner of pipeline creation and acceleration. Your primary responsibilities will include:</div><div></div><ul><li><b><br>
Owning Campaign Execution:</b> Own and execute demand generation campaigns that directly contribute to pipeline creation and sales opportunities.</li><li><b>
Targeted Outbound:</b> Lead targeted outbound campaigns in partnership with Sales, including building account lists, designing effective messaging, and executing outreach.</li><li><b>
Inbound Optimization:</b> Optimize inbound channels including paid search, paid social, website conversion, and SEO in coordination with the Director of Marketing.</li><li><b>
ABM Leadership:</b> Manage account-based marketing programs with Sales to target and engage priority accounts.</li><li><b>
Event Support:</b> Support event-related GTM workflows and campaigns&mdash;driving pre-event outreach, lead capture, follow-up sequencing, and reporting in coordination with the broader marketing team.</li><li><b>
GTM Automation:</b> Design and optimize automated GTM workflows using tools like Clay and HubSpot to enhance lead routing, scoring, enrichment, and campaign personalization.</li><li><b>
Cross-Functional Collaboration:</b> Collaborate with the Content &amp; Communications Manager and Product Marketing Manager to ensure campaigns are fueled with strong messaging, assets, and customer proof points.</li><li><b>
Reporting &amp; Optimization:</b> Report on campaign performance, pipeline influence, and ROI, using insights to continually refine strategy.</li></ul><div></div><div><br>
Why You Might Be a Good Fit</div><ul><li>
You possess a GTM engineering mindset, enjoying the process of building and optimizing complex marketing and sales automations with tools like Clay and HubSpot.</li><li>
You are results-driven, with a proven track record of executing multi-channel campaigns that directly accelerate pipeline and revenue growth.</li><li>
You thrive on working hand-in-hand with Sales, building, and leading targeted outbound and ABM programs.</li><li>
You are analytical and systems-minded, comfortable with pipeline metrics, ROI analysis, and designing sophisticated lead workflows.</li><li>
You are curious and resourceful, excited by emerging AI and automation tools to drive efficiency and data quality.</li><li>
You have a required background in healthcare or health technology, allowing you to effectively target complex enterprise buyers (health systems, payers, employers).</li></ul><div></div><div><br>
This Might Not Be The Right Fit If...</div><ul><li>
You prefer a purely creative or brand-focused role over a metrics-driven, GTM-focused role.</li><li>
You lack strong, hands-on experience in both outbound and inbound channel optimization.</li><li>
You are not comfortable with the technical aspects of designing and managing marketing automation and AI enrichment workflows (e.g., Salesforce/HubSpot automations).</li><li>
You prefer a role with less direct accountability for pipeline and revenue influence.</li></ul><div></div><div><br>
Your Qualifications</div><ul><li>
4&ndash;7 years of experience in demand generation or growth marketing for a B2B SaaS company.</li><li>
Proven success executing multi-channel campaigns (events, outbound, digital, ABM) that drive pipeline.</li><li>
Hands-on experience running outbound campaigns and partnering with Sales.</li><li>
Demonstrated ability to optimize inbound channels (paid search, paid social, SEO, website conversion).</li><li>
Deep understanding of CRM and marketing automation systems (Salesforce experience required, HubSpot preferred) and hands-on experience using AI tools (e.g., Clay, n8n, or similar) to automate GTM workflows.</li><li>
Analytical and systems-minded, with comfort designing or improving lead enrichment, scoring, and routing automations.</li><li>
Advanced reporting and analytics skills; comfortable with pipeline metrics and campaign ROI analysis.</li><li>
Background in healthcare or health technology required.</li><li>
Excellent organizational skills, attention to detail, and ability to manage multiple programs simultaneously.</li><li>
Curious, resourceful, and interested in emerging AI and automation tools to improve marketing efficiency and data quality.</li></ul><div></div><div><br>
Bonus Points</div><ul><li>
Experience with ABM platforms and tactics.</li><li>
Experience using automation to support field or event marketing programs.</li><li>
Hands-on experience with webinars, virtual events, or digital programs.</li><li>
Knowledge of SEO and digital content best practices.</li></ul><div></div><div><i><br>
The national pay range for this role is $90,000.00&ndash; $130,000.00 per year. Actual compensation will be determined by factors such as the candidate's geographic market, experience, skills, and qualifications. Certain roles may also be eligible for additional compensation, including a comprehensive benefits package such as medical, dental, vision, unlimited PTO, and a 401(k) plan, stock options and bonuses. If your compensation requirement is greater than our posted range, please still consider applying; a determination can be made based on unique qualifications. Expected compensation ranges for this role may change over time.</i></div></div></div><div><div><div><i>
At Fabric, we believe that a diverse workforce is essential to our success. We are an equal opportunity employer and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, or any other legally protected characteristic. We actively encourage individuals from all backgrounds to apply.</i></div><div></div><div><br>
Note: Applicants must be currently authorized to work in the United States without the need for current or future visa sponsorship.</div></div></div><div><div><div><div><div>
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Req ID: 232</p></div>

Demand Generation Manager

Effective School Solutions

<div><p><b>Director of Demand Generation</b>
<br>
<b>Location:</b> Remote (U.S.)</p><br>
<p><b>
About Effective School Solutions</b></p>
<p>
Effective School Solutions (ESS) partners with K-12 districts to provide mental health solutions that support student success. We are seeking a Director of Demand Generation to design and lead a comprehensive demand generation strategy that builds awareness, nurtures interest, and drives pipeline growth with school district decision-makers.</p>
<p><b>
Position Summary</b></p>
<p>
The Director of Demand Generation will be responsible for developing, executing, and optimizing integrated campaigns that generate and accelerate pipeline. This leader will own strategy and execution across digital marketing, events/webinars, and nurture campaigns, while partnering closely with sales, product marketing, and content teams.</p>
<p>
This is both a <b>strategic and hands-on role</b> &mdash; balancing long-term planning with the day-to-day management of campaigns, performance data, and lead funnel health.</p>
<p><b>
Key Responsibilities</b></p>
<p><b>
Demand Generation Strategy &amp; Execution</b></p>
<ul>
<li>Develop and implement a comprehensive demand generation strategy aligned with ESS's revenue goals and sales pipeline targets.</li>
</ul><ul><li>Plan and execute multi-channel campaigns across digital (paid ads, email, SEO/SEM, social), events/webinars, and content syndication.</li>
</ul><ul><li>Build, execute, and continuously optimize nurture workflows to move leads from MQL  SQL.</li>
</ul><ul><li><b>Digital Marketing (Pipeline Growth)</b></li>
</ul><ul><li>Oversee paid media strategy (LinkedIn, Google Ads, retargeting) to expand reach and drive high-quality inbound leads.</li>
</ul><ul><li>Partner with SEO/SEM resources to improve web conversion rates and optimize campaign landing pages.</li>
</ul><ul><li>Drive structured A/B testing across channels to refine messaging, creative, and offers.</li>
</ul>
<p><b>Sales &amp; Marketing Alignment</b></p>
<ul>
<li>Collaborate with Sales leadership to ensure lead follow-up, campaign context, and effective outreach plays.</li>
</ul><ul><li>Provide ongoing reporting and insights to Sales on campaign performance, ROI, and pipeline contribution.</li>
</ul><ul><li>Partner with Product Marketing to align campaigns with key personas, messaging, and market trends.</li>
</ul>
<p><b>Analytics &amp; Optimization</b></p>
<ul>
<li>Own reporting for all demand generation campaigns in partnership with Marketing Operations.</li>
</ul><ul><li>Monitor performance against key metrics (MQLs, SQLs, pipeline contribution, ROI) and adjust strategies accordingly.</li>
</ul><ul><li>Leverage intent data, persona mapping, and account-based targeting to continuously refine segmentation and targeting.</li></ul><br>
<p></p>
<p><b>
Events, Webinars, and Conferences</b></p>
<ul>
<li>As part of the marketing team's events strategy, standardize event operations, including pre-event promotions and post-event follow-up sequences, with a focus on ROI measurement.</li>
</ul><ul><li>Lead demand generation strategy for events and webinars, including pre- and post-event engagement campaigns.</li>
</ul><ul><li>Partner with Sales team to ensure maximum pipeline impact from ESS's presence at industry conferences.</li></ul><br>
<p></p>
<p><b>
Qualifications</b></p>
<ul>
<li>7+ years of experience in demand generation, with proven success driving pipeline growth (experience in education, healthcare, or mission-driven organizations a plus).</li>
</ul><ul><li>Strong working knowledge of digital marketing channels, ABM, SEO/SEM, paid media, email marketing, and nurture campaigns.</li>
</ul><ul><li>Experience leveraging Salesforce CRM and marketing automation tools (HubSpot or Marketo).</li>
</ul><ul><li>Proven track record building campaigns that generate qualified leads and measurable pipeline.</li>
</ul><ul><li>Excellent collaboration and project management skills &mdash; ability to work cross-functionally across Sales, Content, Product, and Events.</li>
</ul><ul><li>Strong analytical mindset, with ability to interpret data and make optimization decisions.</li>
</ul><ul><li>Experience managing budgets and external vendors/partners.</li>
</ul><ul><li>Creative thinker with ability to translate strategy into compelling campaigns that resonate with school district leaders.</li>
</ul>
<p><b><i>The Salary Range for this position is $120K/yr - $150K/yr depending on experience.</i></b></p></div>

Director of Demand Generation (Remote)

Artsy

<div><p>Artsy is looking for a marketing leader to own and scale our B2B marketing function. This role sits at the center of how Artsy engages, activates, and grows relationships with galleries, auction houses, and other business partners.</p><p>
This is a high‑impact, highly cross‑functional role designed for someone who thrives in environments where the business is evolving, the scope is broad, and success depends on strong judgment rather than rigid playbooks. While Artsy&rsquo;s product and revenue footprint continues to expand, this role will take the lead on driving demand generation expertise for a portfolio of subscription offerings, and revenue enablement for the B2B sales organization.</p><p>
This is an opportunity to step into a highly visible role at a moment of meaningful evolution for the company. You&rsquo;ll help define how Artsy partners with the art world, how our teams work together, and how marketing drives durable, long‑term growth.</p><p></p><h2 class="jobSectionHeader"><b>
What You&rsquo;ll Do at Artsy</b></h2><ul><li><p>
Lead a small, high-leverage B2B marketing team focused on execution excellence</p><ul><li><p>
Own Artsy&rsquo;s B2B marketing strategy in partnership with Sales and Product</p></li><li><p>
Partner with product marketing to evolve and hone our customer segmentation, positioning, and messaging grounded in real customer needs</p></li></ul></li><li><p>
Own and optimize the full B2B demand generation funnel&mdash;from awareness through closed-won</p><ul><li><p>
Partner with Sales leadership to define, track, and hit pipeline generation targets</p></li><li><p>
Develop systematic inbound programs (content, SEO, conversion optimization) and outbound campaigns</p></li><li><p>
Build, instrument, and iterate on lead routing infrastructure and scoring models</p></li></ul></li><li><p>
Partner with Partner Success on adoption/retention programs that grow customer retention and enable new upsell opportunities</p></li><li><p>
Leverage AI tools and workflow automation to eliminate repetitive work and improve lead quality</p></li></ul><h2 class="jobSectionHeader"><b>
This Role is a Fit if:</b></h2><p>
You are a strategic, hands‑on B2B marketing leader who combines strong judgment and leadership skills with a desire to roll up your sleeves and execute flawlessly on individual contributor tasks when needed.</p><ul><li><p>
7+ years of experience in B2B marketing, product marketing, or go‑to‑market roles in SaaS and/or marketplace businesses</p></li><li><p>
Deep knowledge of marketing automation platforms (Salesforce, HubSpot, Marketo, etc.)</p></li><li><p>
Track record of building and optimizing multi-stage funnels with clear conversion metrics</p></li><li><p>
Experience with lead scoring, routing logic, and revenue attribution models</p></li><li><p>
Proven ability to instrument and report on pipeline health and leading indicators</p></li><li><p>
Have operated in complex or evolving business environments and partnered cross-functionally to achieve results</p></li><li><p>
Are comfortable owning ambiguous problems and creating structure</p></li><li><p>
Enjoy leading through influence without relying on formal authority</p></li><li><p>
Hands-on experience using AI to automate workflows and augment marketing efforts</p></li><li><p><i>
Experience in the art market is a plus, but not required</i></p></li></ul><h2 class="jobSectionHeader"><b>
What We Offer:</b></h2><ul><li><p>
Opportunity to reimagine the art industry while working with a talented, diverse, international team.</p></li><li><p>
Competitive salary and equity</p></li><li><p>
Flexible time off: our culture of trust and empowerment allows employees to take the time they need away from work while still excelling in their roles</p></li><li><p>
We are a global hybrid team: most employees work from our NYC, London, or Berlin offices 2-3 days per week. (In-person expectations vary by role)</p></li><li><p>
Comprehensive healthcare &amp; benefit options, including: medical, dental, parental leave, short- and long-term disability, Employee Assistance Program featuring free mental health support, 401k, commuter benefits, flexible spending accounts (FSA), health savings accounts (HSA), financial wellness support &amp; resources, and more</p></li><li><p>
Professional development, including: mentoring, lunch &amp; learns, regular training, 1:1 management, and an open feedback culture</p></li><li><p>
Engaging opportunities and internal programming globally, to foster new relationships and build upon our collaborative community. Including: happy hours, holiday parties, global &quot;All Hands&quot; meetings, &quot;Artsy Salon&quot; (a yearly exhibition of our team's creativity), attendance to art world events, and more</p></li></ul><p><i>
The salary range for this role spans multiple levels at $110,000-150,000 annually. Artsy is committed to equitable compensation practices, and your offer will depend on the relevant experience, level and skillset you bring to the team.</i></p><p><i>
All compensation packages include meaningful Artsy equity and competitive health benefits. Please see our &ldquo;What We Offer&rdquo; above for more detail, or speak to our Talent Acquisition Team to learn more!</i></p><h2 class="jobSectionHeader"><b>
Artsy Values</b></h2><p><i>
Artsy has five core values that will inform your experience at Artsy.</i></p><p><b>
For the Love of Art:</b> We show relentless curiosity, empathy, and passion for collectors, artists, gallerists, and the art market. We take action to make the art world more fair and welcoming.</p><p><b>
Own Our Outcomes:</b> We are all individual owners of Artsy&rsquo;s shared success. We are resourceful and resilient, and to get the job done, we each take responsibility for our outcomes.</p><p><b>
Lead with Openness:</b> We trust in our teammates. We seek diverse perspectives, communicate authentically, and act with integrity. A more open art world starts with us.</p><p><b>
Transform Together:</b> Our mission asks us to challenge the status quo. We embrace feedback, learning, and change so that we can transform our industry, our company, and ourselves.</p><p><b>
Impact Over Perfection:</b> Using both art and science, we debate and decide swiftly and iterate on our plans as we learn. To make the biggest impact, we prioritize speed and clarity of action over perfection.</p><p></p><p><b>
Artsy is an equal opportunity employer. We value a diverse workforce and an inclusive culture. We encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, disability, and veteran status.</b></p></div>

B2B Marketing Lead

FELFEL AG

<div><h4 class="jobSectionHeader"><b>NICE TO MEET YOU!</b></h4><p>
FELFEL is New York&rsquo;s most exciting food-tech scale-up, reinventing how people eat at work. Our smart fridges bring meals from the city&rsquo;s best local chefs straight to the office&mdash;fresh every day. Born in Switzerland and trusted by over 1,000 companies, we&rsquo;re now bringing our <b>chef-made, tech-powered office food experience</b> to the U.S.<br>
We combine <b>hospitality, design, and smart technology</b> to make office meals something people truly look forward to. Now, we&rsquo;re looking for a <b>hands-on, data-obsessed growth leader</b> to help us scale.</p><h4 class="jobSectionHeader"><b>
IN SHORT</b></h4><p>
You&rsquo;ll own and operate every part of our digital acquisition funnel &mdash; strategy, execution, analytics, and optimization &mdash; with the goal of driving tastings, pipeline, and new customer growth. This is not a people-management role. You&rsquo;ll collaborate with world-class partners (content, design, sales, ops) and you&rsquo;ll personally design, launch, and optimize campaigns end-to-end. You&rsquo;ll report directly to the <b>VP Growth (US)</b> and play a critical role in shaping how FELFEL grows in the U.S.</p><h4 class="jobSectionHeader"><b>
YOUR RESPONSIBILITIES
</b></h4><p><b>Growth &amp; Performance Strategy</b></p><br>
<ul><li>
Design and execute FELFEL&rsquo;s digital growth roadmap across paid, organic, and lifecycle channels.</li><li>
Own and optimize a <b>our annual digital marketing budget</b> across LinkedIn, Google, and Meta</li><li>
Build the experimentation framework: messaging, creative, landing pages, and audience tests.</li></ul><b>
Funnel Optimization</b><br>
Architect and continuously refine conversion flows from awareness tasting<ul><li> partnership.</li><li>
Manage A/B testing across web, email, and ads to improve MQL and SQL conversion rates.</li><li>
Partner with Sales to fine-tune the qualification model and ensure data consistency in HubSpot.</li></ul><b>
Analytics &amp; Reporting</b><br>
<ul><li>
Build dashboards and attribution models using <b>GA4 and HubSpot</b></li><li>
Turn insights into decisions &mdash; adjust spend, creative, or targeting based on performance data.</li>
Own key funnel metrics: CPL, MQL<li> SQL , ROI.</li></ul><b>
Website &amp; SEO</b><br>
<ul><li>
Own FELFEL&rsquo;s <b>Squarespace</b> site: performance, UX, SEO, and conversion optimization.</li><li>
Collaborate with our design and content team to maintain a premium yet high-converting brand experience.</li></ul><b>
Lifecycle Marketing</b><br>
<ul><li>
Create and optimize <b>HubSpot workflows</b> for lead nurture, retention, and reactivation.</li><li>
Build segmentation, lead scoring, and automation systems that drive qualified pipeline.</li></ul><b>
Collaboration &amp; Thought Leadership</b><br>
<ul><li>
Work cross-functionally with Content, Sales, and Growth, Ops to align digital efforts with business priorities.</li><li>
Act as FELFEL&rsquo;s internal digital growth expert &mdash; setting standards for experimentation, measurement, and storytelling.</li></ul><p></p><h4 class="jobSectionHeader"><b>
YOUR PROFILE</b></h4><p></p><ul><li>
4-6 years in growth, performance, or demand generation (ideally B2B, SaaS, or food-tech/startup).</li><li><b>
Full-stack marketer:</b> equally comfortable defining strategy and building campaigns yourself.</li><li>
Hands-on in <b>HubSpot, GA4, GTM, Google Ads, LinkedIn Ads, and SEO tools.</b></li><li>
Obsessed with experimentation and optimization &mdash; every click, form, and ad is an opportunity to learn.</li><li>
Analytical and curious, with a bias for action.</li><li>
Energized by ownership &mdash; you like being the one who builds the machine, not just runs it.</li><li>
Excited by FELFEL&rsquo;s mission to bring hospitality and craftsmanship to modern workplaces.</li></ul><p></p><h4 class="jobSectionHeader"><b>
YOU WILL BE MEASURED BY</b></h4><p></p><ul><li>
Qualified leads and tastings generated via digital channels</li>
Funnel conversion rates (Lead MQL<li> SQL)</li><li>
Cost per lead and pipeline ROI</li><li>
Website performance and SEO growth</li></ul><p></p><h4 class="jobSectionHeader"><b>
OUR BENEFITS</b></h4><p></p><ul><li>
Lots of delicious food in our own office FELFEL fridge</li><li>
The finest Italian coffee and tea, thanks to Gavetti, our innovative office coffee machine which will be launching soon to customers in NYC!</li><li>
Central Flatiron office &mdash; surrounded by NYC&rsquo;s best culinary inspiration</li><li>
20 days of PTO and 10 holidays (some flexible)</li><li>
Comprehensive and affordable healthcare insurance options</li><li>may change over time, these are a sample of what we have now.</li></ul><p></p><h4 class="jobSectionHeader"><b>
APPLY NOW</b></h4><p>
If you&rsquo;re a strategic operator who wants to own digital growth end-to-end&mdash; we&rsquo;d love to meet!</p><h4 class="jobSectionHeader"><b>
ABOUT US</b></h4><p>
FELFEL is a Swiss family-owned scale-up founded in 2013. The company is known for its &lsquo;FELFEL&rsquo; smart fridges and its coffee brand &lsquo;Gavetti&rsquo; for the office food market. In 2024 FELFEL launched as an innovative foodtech pioneer in the US. The company now serves around 1,000 locations in Switzerland and New York and employs around 150 employees in total.<br>
www.felfel.com</p><h4 class="jobSectionHeader"><b>
FELFEL VALUES</b></h4><p>
We value hospitality, excellence, and community. We also believe diversity in experience only contributes to team growth and success. Every employee has the right to work in surroundings that are free from all forms of discrimination and harassment. It is our policy to provide equal employment opportunities (EEO) to all applicants without regard to race, religion, age, gender, disability, national origin, sexual orientation, or veteran&rsquo;s status.<br>
Discover more at: felfel.com<br>
<br>
<b>Start</b>: As soon as possible<br>
<b>Employment</b> <b>level</b>: Full-Time overtime exempt, preferred<br>
<b>Pay</b>: The pay for this role is $100'000-120'000/Year<br>
<b>Location</b>: New York City</p></div>

Digital Marketing Manager

Zerocater

<div>
 As our Growth Marketing Manager, you will be the engine that powers our customer acquisition and retention strategy. Your mission is to build and optimize a world-class marketing machine that drives measurable results and defines our brand in the marketplace.
 <br/>
 <br/>
 You are more than a digital marketer; you are a full-stack strategist, a creative content producer, and the critical bridge between our Marketing and Product teams. You are passionate about using data to find opportunities and are excited to leverage new tools like cutting-edge AI to work smarter and faster. The ideal candidate has a data-driven mindset with strong analytical skills and a proven ability to turn insights into action. Excellent communication and copywriting skills, with the ability to craft compelling messaging for different audiences is imperative. This role is pivotal to our company's growth and offers a unique opportunity to make a direct impact on our success while reporting to the VP of Growth and AI Strategy.
 <br/>
 <br/>
 <strong>
  What you will do:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   <strong>
    Drive User Acquisition &amp; Transactions:
   </strong>
   Plan, launch, and optimize performance marketing campaigns (Meta, Google Ads, TikTok) to drive immediate traffic, sign-ups, and menu checkouts.
  </li>
  <li>
   <strong>
    Master Lifecycle &amp; Retention:
   </strong>
   Own the email and SMS automation stack (Klaviyo). You will build and refine high-converting flows, specifically focusing on abandoned cart recovery, new user activation, and driving repeat purchase behavior.
  </li>
  <li>
   <strong>
    Own Creative Strategy &amp; CRO:
   </strong>
   Produce high-performing ad creatives and landing page copy. You will relentlessly test messaging and visuals to improve Conversion Rate Optimization (CRO) across the entire self-serve funnel.
  </li>
  <li>
   <strong>
    Champion Product-Led Growth:
   </strong>
   Serve as the bridge between Marketing and Product. Analyze user behavior within the app to identify friction points and help optimize the "first-time user" experience to increase checkout rates.
  </li>
  <li>
   <strong>
    Analyze Unit Economics:
   </strong>
   Own the growth dashboard. You will monitor Campaign Performance, CAC (Customer Acquisition Cost), ROAS (Return on Ad Spend), and LTV (Lifetime Value), translating data into actionable insights to spend budget efficiently.
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Qualifications for Success:
  <br/>
  <br/>
 </strong>
 <ul>
  <li>
   <strong>
    3+ years of hands-on experience
   </strong>
   in a Growth, Demand Gen, or Performance Marketing role, preferably in a DTC, eCommerce, Marketplace, or PLG (Product-Led Growth) environment.
  </li>
  <li>
   <strong>
    Transaction-Focused Mindset:
   </strong>
   You have a track record of driving users to a "Buy Now" or "Checkout" action, rather than just filling out a "Contact Us" form.
  </li>
  <li>
   <strong>
    Channel Expertise:
   </strong>
   Demonstrated mastery of paid social (Facebook/Instagram), paid search (Google), and lifecycle marketing. You are comfortable managing a budget and optimizing for ROAS.
  </li>
  <li>
   <strong>
    Automation Proficiency:
   </strong>
   Expert-level proficiency with Klaviyo (or similar e-commerce automation platforms) is essential. You understand how to segment users based on purchase behavior and engagement.
  </li>
  <li>
   <strong>
    AI-Native Workflow:
   </strong>
   A passion for leveraging new technology. You have hands-on experience using AI tools (e.g., ChatGPT for copy, Canva AI for creative, or AI data analysis) to work smarter and faster.
  </li>
  <li>
   <strong>
    Proactive Builder:
   </strong>
   You are a self-starter who doesn't need an agency to execute. You are willing to write the copy, create the assets, set up the conversion tracking, and launch the campaign yourself.
  </li>
  <li>
   Please note this position can only be based in NY, CA, WA, CO, TX, IL, GA, MA, NC, FL, AZ or PA as these are the states we have payroll set up
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  What we offer:
  <br/>
  <br/>
 </strong>
 Not only will you have the opportunity to grow your career with other food-obsessed colleagues who have a shared passion for creating delight for customers, but you will also work alongside a highly collaborative team that values leading with trust and respect, and taking smart risks.
 <br/>
 <br/>
 <ul>
  <li>
   401k match with immediate vesting (we match up to 3% of up to 6% that you defer)
  </li>
  <li>
   Flexible PTO, 10 paid holidays, flexible sick time, plus 8 hours of volunteer time
  </li>
  <li>
   Low to no-cost comprehensive health, dental and vision coverage (Anthem Blue Cross)
  </li>
  <li>
   Employer-paid life, short-term and long-term disability insurance
  </li>
  <li>
   $100 monthly wellness stipend
  </li>
  <li>
   $35 monthly internet stipend
  </li>
  <li>
   Equity
   <br/>
   <br/>
  </li>
 </ul>
 <strong>
  Compensation:
 </strong>
 Base salary $120k-$150k (
 <em>
  depending on experience and location
 </em>
 )
 <br/>
 <br/>
 "The shared meal elevates eating from a mechanical process of fueling the body to a ritual of family and community, from the mere animal biology to an act of culture."
 <br/>
 <br/>
 <ul>
  <li>
   Michael Pollan
   <br/>
   <br/>
  </li>
 </ul>
 <em>
  We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
  <br/>
  <br/>
 </em>
 If you need assistance or an accommodation due to a disability, please contact us at accommodations@zerocater.com.
</div>


Growth Marketing Manager

<div><p>As our Growth Marketing Manager, you will be the engine that powers our customer acquisition and retention strategy. Your mission is to build and optimize a world-class marketing machine that drives measurable results and defines our brand in the marketplace.</p>
<p>
You are more than a digital marketer; you are a full-stack strategist, a creative content producer, and the critical bridge between our Marketing and Product teams. You are passionate about using data to find opportunities and are excited to leverage new tools like cutting-edge AI to work smarter and faster. The ideal candidate has a data-driven mindset with strong analytical skills and a proven ability to turn insights into action. Excellent communication and copywriting skills, with the ability to craft compelling messaging for different audiences is imperative. This role is pivotal to our company's growth and offers a unique opportunity to make a direct impact on our success while reporting to the VP of Growth and AI Strategy.</p>
<p><b>
What you will do:</b></p>
<ul>
<li><b>Drive User Acquisition &amp; Transactions:</b> Plan, launch, and optimize performance marketing campaigns (Meta, Google Ads, TikTok) to drive immediate traffic, sign-ups, and menu checkouts.</li>
<li><b>Master Lifecycle &amp; Retention:</b> Own the email and SMS automation stack (Klaviyo). You will build and refine high-converting flows, specifically focusing on abandoned cart recovery, new user activation, and driving repeat purchase behavior.</li>
<li><b>Own Creative Strategy &amp; CRO:</b> Produce high-performing ad creatives and landing page copy. You will relentlessly test messaging and visuals to improve Conversion Rate Optimization (CRO) across the entire self-serve funnel.</li>
<li><b>Champion Product-Led Growth:</b> Serve as the bridge between Marketing and Product. Analyze user behavior within the app to identify friction points and help optimize the &quot;first-time user&quot; experience to increase checkout rates.</li>
<li><b>Analyze Unit Economics:</b> Own the growth dashboard. You will monitor Campaign Performance, CAC (Customer Acquisition Cost), ROAS (Return on Ad Spend), and LTV (Lifetime Value), translating data into actionable insights to spend budget efficiently.</li>
</ul>
<p><b>Qualifications for Success:</b></p>
<ul>
<li><b>3+ years of hands-on experience</b> in a Growth, Demand Gen, or Performance Marketing role, preferably in a DTC, eCommerce, Marketplace, or PLG (Product-Led Growth) environment.</li>
<li><b>Transaction-Focused Mindset:</b> You have a track record of driving users to a &quot;Buy Now&quot; or &quot;Checkout&quot; action, rather than just filling out a &quot;Contact Us&quot; form.</li>
<li><b>Channel Expertise:</b> Demonstrated mastery of paid social (Facebook/Instagram), paid search (Google), and lifecycle marketing. You are comfortable managing a budget and optimizing for ROAS.</li>
<li><b>Automation Proficiency:</b> Expert-level proficiency with <b>Klaviyo</b> (or similar e-commerce automation platforms) is essential. You understand how to segment users based on purchase behavior and engagement.</li>
<li><b>AI-Native Workflow:</b> A passion for leveraging new technology. You have hands-on experience using AI tools (e.g., ChatGPT for copy, Canva AI for creative, or AI data analysis) to work smarter and faster.</li>
<li><b>Proactive Builder:</b> You are a self-starter who doesn't need an agency to execute. You are willing to write the copy, create the assets, set up the conversion tracking, and launch the campaign yourself.</li>
</ul>
<ul><li><i>Please note this position can only be based in</i><b><i> NY, CA, WA, CO, TX, IL, GA, MA, NC, FL, AZ or PA </i></b><i>as these are the states we have payroll set up</i></li></ul>
<p><b>
What we offer:</b></p>
<p>
Not only will you have the opportunity to grow your career with other food-obsessed colleagues who have a shared passion for creating delight for customers, but you will also work alongside a highly collaborative team that values leading with trust and respect, and taking smart risks.</p>
<ul>
<li>401k match with immediate vesting (we match up to 3% of up to 6% that you defer)</li>
<li>Flexible PTO, 10 paid holidays, flexible sick time, plus 8 hours of volunteer time</li>
<li>Low to no-cost comprehensive health, dental and vision coverage (Anthem Blue Cross)</li>
<li>Employer-paid life, short-term and long-term disability insurance</li>
<li>$100 monthly wellness stipend</li>
<li>$35 monthly internet stipend</li>
<li>Equity</li>
</ul>
<p><b>Compensation:</b> Base salary $120k-$150k (<i>depending on experience and location</i>)</p>
<p>
&quot;The shared meal elevates eating from a mechanical process of fueling the body to a ritual of family and community, from the mere animal biology to an act of culture.&quot;</p>
<ul><li>Michael Pollan</li></ul>
<p><i>
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.</i></p>
<p>
If you need assistance or an accommodation due to a disability, please contact us at accommodations@zerocater.com.</p></div>

Curinos

<div><div><div><h2 class="jobSectionHeader"><b>Company Description</b></h2></div><div><p>
Curinos empowers financial institutions to make better, faster and more profitable decisions through industry-leading proprietary data, technologies and insights. With decades-long expertise in the financial services industry and a relentless focus on the future, Curinos technology and analytics ecosystem allows clients to anticipate customer needs and optimize their go-to market decisions in an increasingly competitive market.</p><p>
Curinos operates under a <b>hybrid or remote</b> modality. We have hub office locations in <b>New York, Chicago, and Boston.</b></p></div></div><div><div><h2 class="jobSectionHeader"><b>
Job Description</b></h2></div><div><p>
We&rsquo;re seeking a strategic, results-driven Account-Based Marketing (ABM) Manager to lead and execute targeted marketing programs across our priority customer segments. This role will be instrumental in aligning marketing and sales around shared revenue goals, leveraging data, segmentation, and personalized content to influence pipeline, accelerate deal velocity, and expand client relationships.</p><p>
The ideal candidate brings a strong balance of strategy and execution, with deep experience in B2B marketing, sales alignment, and driving growth through 1:1, 1:few and 1:many ABM programs.</p><p><b>
Responsibilities</b></p><ul><li>
Partner closely with sales, product marketing, and customer success to develop and execute integrated ABM campaigns across priority accounts and segments</li><li>
Build and maintain tiered account lists in alignment with sales&mdash;leveraging firmographic, technographic, and product marketing guidance</li><li>
Design and run targeted 1:1, 1:few and 1:many ABM programs using personalized content, outreach sequences, events, and digital campaigns</li><li>
Develop tailored messaging, offers, and creative assets that resonate with buying groups across the customer journey</li><li>
Help design and implement an account-level engagement scoring framework in Salesforce and HubSpot, incorporating marketing campaign performance, and sales signals to quantify and track meaningful account characteristics and determine buying readiness</li><li>
Establish and maintain foundational ABM tools to support reporting and campaign performance</li><li>
Partner with the sales team to support outbound motions, account penetration, and expansion opportunities</li><li>
Support account research and intelligence gathering to inform strategy and sales conversations</li><li>
Continually test, measure, and optimize ABM programs for impact on pipeline, conversion, and revenue influence at scale</li></ul><p><b>
Base Salary Range:</b> $120,000 - $140,000 (plus Bonus)</p></div></div><div><div><h2 class="jobSectionHeader"><b>
Qualifications</b></h2></div><div><ul><li>
5-8 years of B2B marketing experience, with at least 2+ years in an ABM role</li><li>
Experience working in Fintech / SaaS / or technology a plus</li><li>
Proven success designing and executing ABM programs in a complex B2B sales environment</li><li>
Familiarity with the financial services industry and buyer personas (e.g., Heads of Deposits, Commercial Banking, Wealth Management) a strong plus</li><li>
Experience working cross-functionally with sales, product, and content teams</li><li>
Strong project management, communication, and collaboration skills</li><li>
Proficiency with Salesforce, marketing automation (e.g., HubSpot), and ABM platforms (e.g., Demandbase, 6sense, ZoomInfo, RollWorks)</li><li>
Comfortable working in a high-growth, and data-driven environment</li></ul></div></div><div><div><h2 class="jobSectionHeader"><b>
Additional Information</b></h2></div><div><p><b>
Why work at Curinos?</b></p><ul><li>
Competitive benefits, including a range of Financial, Health and Lifestyle benefits to choose from</li><li>
Flexible working options, including home working, flexible hours and part time options, depending on the role requirements &ndash; please ask!</li><li>
Competitive annual leave, floating holidays, volunteering days and a day off for your birthday!</li><li>
Learning and development tools to assist with your career development</li><li>
Work with industry leading Subject Matter Experts and specialist products</li><li>
Regular social events and networking opportunities</li><li>
Collaborative, supportive culture, including an active DE&amp;I program</li><li>
Employee Assistance Program which provides expert third-party advice on wellbeing, relationships, legal and financial matters, as well as access to counselling services</li></ul><p><b>
Applying:</b></p><p>
We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't meet all the requirements. If you're excited about working for us and have relevant skills or experience, please go ahead and apply. You could be just what we need!</p><p>
If you need any adjustments to support your application, such as information in alternative formats, special requirements to access our buildings or adjusted interview formats please contact us at careers@curinos.com and we&rsquo;ll do everything we can to help.</p><p><b>
Inclusivity at Curinos:</b></p><p>
We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Curinos is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other protected characteristics.</p></div></div></div>

Account Based Marketing Manager

Explore 155+ Demand generation manager in New York United States this January. Find roles across top companies and apply now to boost your career.

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