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digital marketing manager Jobs in Istanbul Turkey

digital marketing manager

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senior marketing specialist

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sr. growth specialist

associate data analytics consultant - new graduate (entry level) Jobs in Istanbul Turkey

associate data analytics consultant - new graduate (entry level)

digital analytics specialist senior specialist growth

Pazarama

<div>
 
 
 Hi, I've got something to share with you!
 
 
 
 
 
 
 My name is Pazarama.
 
 
 
 
 
 
 Who am I?
 
 
 
 
 
 
 I&rsquo;m an e-commerce platform that makes life easier for my customers and business partners&mdash;a place where you can find everything you need. My name is a blend of the words "Bazaar" and "Panorama." I'm here to offer a panoramic view of the e-commerce world, creating a marketplace where everyone can find what they&rsquo;re looking for. Plus, with the strength of being a subsidiary of &Idot;&scedil; Bank and my broad perspective, I aim to create a sustainable shopping ecosystem.
 
 
 I&rsquo;m everywhere, making it easy for you to reach me: Pazarama mobile, the Pazarama website, &Idot;&scedil;Cep, Maximum Mobile and physical stores.
 
 
 From hotel and flight bookings to car rentals, online shopping to transportation card top-ups, even fuel payments without leaving your car, and exciting sweepstakes&mdash;I provide an all-in-one platform to meet all your needs.
 
 
 But that's not all... I aim to please those who choose me by offering payment options packed with discounts, instalment plans, and rewards. I don't just make shopping easier; I make it more rewarding with everything I&rsquo;ve mentioned. I&rsquo;m constantly evolving, enhancing myself and my technologies for my users and business partners.
 
 
 
 
 
 
 So, what can I do for you?
 
 
 
 
 
 
 This is a journey, and we&rsquo;re in it together. We&rsquo;ll enhance your skills with career-supporting training and create opportunities to achieve your dreams together. Every step of the way, we&rsquo;ll make this journey more vibrant with your ideas, enthusiasm, and talents. In this adventure, where you won&rsquo;t be afraid of making mistakes, we can turn your dreams into reality together.
 
 
 
 
 
 If you want to join me on this journey, apply for the position below and become part of our team!
 
 
 
 
 
 Pazarama is with you on your career journey 💙
 
 
 
 
 
 
 What you'll do (Your Impact):
 
 
 
 
 
 
 &middot;
 
 Own the Digital Footprint:
 
 Act as the primary owner for our analytics stack, mastering
 
 GA4
 
 and
 
 Adjust
 
 to capture and analyze the complete customer journey across all digital touchpoints.
 
 
 &middot;
 
 Drive Technical Implementation:
 
 Lead the hands-on implementation, management, and quality assurance of events and tags using
 
 Google Tag Manager (GTM)
 
 and
 
 Firebase
 
 .
 
 
 &middot;
 
 Translate Data into Action:
 
 Dive deep into user behavior data to uncover critical insights, identify growth opportunities, and recommend data-backed actions to marketing and product teams.
 
 
 &middot;
 
 Champion Reporting &amp; Visualization:
 
 Design, build, and maintain insightful dashboards and reports in
 
 Looker Studio (formerly Data Studio)
 
 , transforming raw data into easy-to-understand visualizations for all stakeholders.
 
 
 &middot;
 
 Optimize the User Experience:
 
 Collaborate closely with the UX team to design, execute, and analyze A/B and multivariate tests, continuously driving improvements in user experience and conversion rates.
 
 
 &middot;
 
 Collaborate for Success:
 
 Partner with our Development, Marketing, Category, and Data teams to ensure seamless tracking implementation and alignment on key growth initiatives.
 
 
 &middot;
 
 Stay Ahead of the Curve:
 
 Keep up-to-date with the latest trends in digital analytics and online marketing to ensure our strategies remain innovative and effective.
 
 
 
 
 
 
 What you'll bring (Your Skills):
 
 
 
 
 
 
 &middot; Bachelor's degree in Engineering, Business, Statistics, or a related field.
 
 
 &middot; A minimum of 3+ years of hands-on experience in a digital analytics role.
 
 
 &middot; Expert-level, practical experience with
 
 GA4, Adjust, Google Tag Manager (GTM),
 
 and
 
 Firebase
 
 .
 
 
 &middot; Proven ability to build compelling data visualizations and automated reports in
 
 Looker Studio (Data Studio)
 
 .
 
 
 &middot; Deep expertise in customer journey analysis, digital marketing analytics, and Conversion Rate Optimization (CRO).
 
 
 &middot; A highly analytical and problem-solving mindset, with the ability to provide creative, data-backed advice.
 
 
 &middot; Excellent project management skills with the ability to handle multiple projects simultaneously in a fast-paced environment.
 
 
 If you are a data expert ready to make a tangible impact on a growing business, we want to hear from you!
 
 
 
 
 
 
 Bu ilan sebebiyle yapaca&gbreve;&inodot;n&inodot;z ba&scedil;vurular arac&inodot;l&inodot;&gbreve;&inodot;yla toplanacak ki&scedil;isel verileriniz, veri sorumlusu Topkap&inodot; Dan&inodot;&scedil;manl&inodot;k Elektronik Hizmetler Pazarlama ve Ticaret A.&Scedil;. taraf&inodot;ndan 6698 say&inodot;l&inodot; Ki&scedil;isel Verilerin Korunmas&inodot; Kanunu (&ldquo;KVKK&rdquo;) ve ilgili mevzuat kapsam&inodot;nda i&scedil; ba&scedil;vuru s&uuml;re&ccedil;lerinin y&uuml;r&uuml;t&uuml;lmesi amac&inodot;yla otomatik yollarla i&scedil;lenecektir. Ayd&inodot;nlatma Metni&rsquo;ne
 
 https://cdn.pazarama.com/docs/is-basvurusu-aydinlatma-metni.pdf
 
 linkinden ula&scedil;abilirsiniz. &Idot;lan&inodot;m&inodot;za ba&scedil;vuru yapman&inodot;z halinde ilgili metnin t&uuml;m&uuml;n&uuml; onaylam&inodot;&scedil; kabul edileceksiniz.
 
 
</div>

Digital Analytics Specialist / Senior Specialist (Growth)

MINDPICKED

<div>
 
 MINDPICKED is a new generation recruitment firm providing companies solutions in their search for talent, and talents opportunities who wants to reach their potential.
 
 
 
 
 
 We specialize in middle and senior management recruitment in various sectors and countless job functions.
 
 
 
 
 
 Our client is an integrated growth and transformation agency. We are looking for a data-driven, creative, and highly motivated
 
 SEO Specialist
 
 to elevate the online presence and support the growth strategy.
 
 
 
 
 
 As our SEO Specialist, you will be responsible for developing and executing strategies that increase organic search rankings, drive qualified traffic, and improve user experience. You&rsquo;ll work closely with content, product, and development teams to ensure best-in-class SEO practices across all digital properties.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 <ul>
 <li>
 Plan, execute, and optimize on-page and off-page SEO strategies,
 </li>
 <li>
 Conduct keyword research and identify new opportunities to grow organic visibility,
 </li>
 <li>
 Optimize website architecture, content, and internal linking for search performance,
 </li>
 <li>
 Monitor and analyze SEO performance using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc.
 </li>
 <li>
 Perform technical SEO audits and collaborate with developers on fixes,
 </li>
 <li>
 Track, measure, and report on KPIs (rankings, traffic, conversions),
 </li>
 <li>
 Collaborate with content creators to produce SEO-friendly content,
 </li>
 <li>
 Stay updated with the latest SEO trends, algorithm updates, and industry best practices.
 </li>
 </ul>
 
 
 
 
 
 Qualifications
 
 
 
 
 
 <ul>
 <li>
 Proven experience in SEO (agency or in-house),
 </li>
 <li>
 Strong understanding of search engine algorithms and ranking factors,
 </li>
 <li>
 Proficiency with SEO tools (SEMrush, Ahrefs, Screaming Frog, Moz, Google Analytics, Search Console),
 </li>
 <li>
 Solid grasp of technical SEO, site architecture, and HTML basics,
 </li>
 <li>
 Experience with CMS platforms (WordPress, Shopify, Webflow, etc.),
 </li>
 <li>
 Analytical mindset and strong problem-solving skills,
 </li>
 <li>
 Excellent communication and collaboration abilities.
 </li>
 </ul>
 
 
 
 
 
 Nice to Have
 
 
 
 
 
 <ul>
 <li>
 Experience with content strategy or copywriting,
 </li>
 <li>
 Basic knowledge of Javascript, schema markup, or CRO,
 </li>
 <li>
 Familiarity with AI-powered SEO tools.
 </li>
 </ul>
</div>

SEO Specialist

<div>
 
 MINDPICKED is a new generation recruitment firm providing companies solutions in their search for talent, and talents opportunities who wants to reach their potential.
 
 
 
 
 
 We specialize in middle and senior management recruitment in various sectors and countless job functions.
 
 
 
 
 
 We are looking for a
 
 Data Analyst Specialist
 
 for our client. Our client is a leading global marketing and communications group with a strong creative and digital footprint across multiple markets.
 
 
 
 
 
 
 Qualifications
 
 
 
 
 
 <ul>
 <li>
 Bachelor's degree in Statistics, Data Science, Computer Science, Engineering, or a related field,
 </li>
 <li>
 Strong experience with Google Analytics and Adobe Analytics,
 </li>
 <li>
 Familiarity with Google Tag Manager and tracking implementation best practices,
 </li>
 <li>
 Hands-on expertise in data modeling, statistical analysis, and regression techniques,
 </li>
 <li>
 Proficiency in SQL, data querying, and data transformation,
 </li>
 <li>
 Strong understanding of media measurement, attribution models, and ad performance analysis (Google &amp; Meta),
 </li>
 <li>
 Experience with data visualization tools: Power BI and Looker Studio (mandatory),
 </li>
 <li>
 Ability to interpret, structure, and visualize complex datasets for non-technical stakeholders.
 </li>
 </ul>
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 <ul>
 <li>
 Develop and maintain dashboards and performance reports using Power BI and Looker Studio,
 </li>
 <li>
 Analyze large datasets to identify trends, patterns, and optimization opportunities across digital channels,
 </li>
 <li>
 Conduct regression analyses, statistical modeling, and data forecasting to support business decisions,
 </li>
 <li>
 Lead measurement and attribution processes for Meta Ads, Google Ads, and other performance media platforms,
 </li>
 <li>
 Utilize Google Analytics, Adobe Analytics, and related tools to track customer behavior and marketing effectiveness,
 </li>
 <li>
 Collaborate with data engineering teams to ensure data pipelines, structures, and tracking frameworks operate smoothly,
 </li>
 <li>
 Present insights to stakeholders in a clear, data-driven, and visually compelling manner.
 </li>
 </ul>
</div>

Data Analyst Specialist

QNB Sigorta

<div>
 
 
 About the Role:
 
 
 
 
 
 
 As a
 
 Digital Assets Senior Specialist
 
 , you will take full ownership of the operational excellence and continuous improvement of our digital channels. You will lead the end-to-end delivery cycle of digital initiatives, managing scope definitions, business requirements, and User Acceptance Testing (UAT) processes. Working closely with cross-functional teams and external vendors, you will ensure that our mobile app, web funnels, and chatbot solutions are delivered on time, within scope, and to the highest quality standards.
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 Playing a key role in the
 
 development, alignment, and continuous monitoring
 
 of the company&rsquo;s digital channels &mdash; including the mobile app, online sales funnels, and chatbot &mdash; as well as the
 
 overall digitalization strategy
 
 .
 </li>
 <li>
 Steering the
 
 end-to-end design and development cycle
 
 for digital channel initiatives, ensuring strategic prioritization and
 
 seamless delivery with business and IT teams
 
 .
 </li>
 <li>
 Preparing
 
 scope definitions and business requirement documentation
 
 for digital channel demands and projects.
 </li>
 <li>
 Overseeing
 
 User Acceptance Testing (UAT)
 
 for all digital enhancements and ensuring
 
 timely resolution of findings
 
 with development teams.
 </li>
 <li>
 Driving
 
 adoption and growth of digital channels
 
 by defining and executing
 
 targeted channel strategies
 
 and action plans.
 </li>
 <li>
 Providing
 
 regular performance insights
 
 through
 
 consolidated digital channel reporting
 
 .
 </li>
 <li>
 Managing all
 
 customer feedback loops
 
 for digital channels, ensuring
 
 proactive and customer-centric resolution
 
 .
 </li>
 <li>
 Prepare digital assets functional development roadmap: Identifying
 
 new capabilities, channels, and improvement opportunities
 
 through ongoing industry and cross-industry
 
 benchmarking
 
 .
 </li>
 <li>
 
 Managing vendor relationships
 
 by monitoring delivery performance, ensuring service quality and maintaining
 
 operational alignment with all external partners
 
 .
 </li>
 </ul>
 
 
 
 
 
 
 Who You Are
 
 
 :
 
 
 
 Experience:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in
 
 Engineering, Statistics
 
 , or a related field.
 </li>
 <li>
 Minimum
 
 3 years of experience
 
 (preferably 4+ years) in digital channel management, digital product management, or digital project delivery.
 </li>
 <li>
 Hands-on experience in
 
 digital channel projects
 
 such as mobile applications, online sales funnels, and chatbot platforms.
 </li>
 <li>
 Advanced experience in preparing project documentation, including scope definitions,
 
 Business Requirement Documents
 
 (BRDs), and
 
 test scenarios
 
 .
 </li>
 <li>
 Deep knowledge and hands-on experience in
 
 User Acceptance Testing (UAT)
 
 methodologies.
 </li>
 <li>
 Experience in the
 
 Insurance, E-commerce, Banking,
 
 or Telecommunications sectors is a strong plus.
 </li>
 </ul>
 
 
 
 
 
 Skills:
 
 
 <ul>
 <li>
 Proficiency in web and
 
 mobile analytics
 
 tools (Google Analytics, Firebase, Hotjar, Adjust, etc.) and strong data interpretation skills.
 </li>
 <li>
 Expertise in
 
 Agile/Scrum
 
 project management methodologies is a plus.
 </li>
 <li>
 Strong command of project management and documentation tools such as
 
 Jira, Confluence,
 
 and
 
 Trello
 
 .
 </li>
 <li>
 Advanced proficiency in
 
 MS Office
 
 applications, with strong reporting and presentation capabilities.
 </li>
 <li>
 Advanced level of
 
 English
 
 (both written and verbal).
 </li>
 </ul>
 
 
 
 
 
 Mindset:
 
 
 <ul>
 <li>
 
 Customer-Centric:
 
 Consistently prioritizing customer needs and user experience in all decisions.
 </li>
 <li>
 
 Strong Ownership:
 
 Taking full responsibility for initiatives and approaching each project as a personal product.
 </li>
 <li>
 
 Continuous Learner:
 
 Staying up to date with digital trends, emerging technologies, and market developments.
 </li>
 <li>
 
 Solution-Oriented:
 
 Bringing a proactive, creative, and execution-focused approach to challenges.
 </li>
 <li>
 
 Highly Collaborative:
 
 Valuing cross-functional teamwork supported by clear, transparent, and constructive communication.
 </li>
 </ul>
 
 
</div>

Digital Assets Senior Specialist

clickzone - Growth Marketing Agency

<div>
 
 
 Clickzone
 
 is a data-driven growth marketing agency that specializes in driving measurable results for businesses. They offer a comprehensive suite of services, including performance marketing, SEO, growth marketing, and data analytics. By leveraging advanced data analysis and tailored strategies, Clickzone helps businesses achieve their goals and foster sustainable growth. Join them on the road to growth, where every step is built for success.
 
 
 
 At
 
 clickzone
 
 , we are looking for a
 
 Performance Marketing Specialist
 
 to enhance the effectiveness of our digital marketing strategies and continuously improve campaign performance. This position involves the strategic management, analysis, and optimization of digital marketing campaigns. We are seeking a team member who is performance-oriented, analytically minded, and embraces innovative approaches.
 
 
 Tasks
 
 <ul>
 
 <li>
 Understanding brand requirements and providing effective solutions,
 </li>
 
 <li>
 Successfully managing brand performance ads with your teammates,
 </li>
 
 <li>
 Following up on tasks and ensuring they are completed or finalized,
 </li>
 
 <li>
 Conducting strategic analysis for digital channels, using insights to improve brand performance and reporting results,
 </li>
 
 <li>
 Enhancing your expertise through teamwork and training,
 </li>
 
 <li>
 Managing the strategic and budgetary aspects of ad accounts,
 </li>
 
 <li>
 Managing and optimizing Google Ads and Meta Ads platforms,
 </li>
 
 <li>
 Planning and managing campaigns across Google Ads, Meta Ads, Yandex Ads, LinkedIn Ads, RTB House, Criteo, and similar platforms,
 </li>
 
 <li>
 Managing the budget, advertising, campaigns, and product relationships for brands,
 </li>
 
 <li>
 Communicating with brands and providing consultancy when necessary,
 </li>
 
 <li>
 Preparing daily, weekly, and monthly reports,
 </li>
 
 <li>
 Converting analyses and reports into presentations and delivering them.
 </li>
 
 </ul>
 
 Requirements
 
 <ul>
 
 <li>
 Bachelor&rsquo;s degree (4-year program),
 </li>
 
 <li>
 Preferably proficient in English,
 </li>
 
 <li>
 Strong communication skills,
 </li>
 
 <li>
 Excellent analytical thinking and problem-solving abilities,
 </li>
 
 <li>
 Proficient in mathematics,
 </li>
 
 <li>
 Strong planning, organization, and sense of responsibility,
 </li>
 
 <li>
 Preferably knowledgeable in Google Sheets (Excel) and Looker Studio, with reporting experience,
 </li>
 
 <li>
 At least 1 year of experience in digital marketing,
 </li>
 
 <li>
 Up-to-date knowledge of digital marketing tools and trends,
 </li>
 
 <li>
 Dynamic, innovative, and team-oriented.
 </li>
 </ul>
</div>

Performance Marketing Specialist

Reed Recruitment Türkiye

<div>
 
 Founded in 1960 in the UK, REED has grown continuously and become a leading brand both in the UK and the international arena. Today REED has 350 offices with more than 3.000 employees and is providing services across 20 specialist sectors.
 
 
 
 
 
 We work closely with experienced and qualified professionals across a wide range of industry sectors, delivering bespoke recruitment solutions on a variety of roles for mid and senior level.
 
 
 
 
 
 As Reed Turkey, we are looking for a "Performance Marketing Executive" with below requirements for our client operating in Digital Media sector in Istanbul.
 
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Minimum 1 year of experience in digital marketing and performance advertising (Google Ads, Meta Ads, etc.)
 </li>
 <li>
 Hands-on experience in managing advertising panels and campaign optimization
 </li>
 <li>
 Ability to manage content and ensure operational continuity
 </li>
 <li>
 Strong analytical skills and data-driven decision-making ability
 </li>
 <li>
 Proactive, solution-oriented, and a strong team player
 </li>
 <li>
 Preferably good English communication skills
 </li>
 </ul>
 
 
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Collaborate with Digital Performance teams to develop and execute campaigns
 </li>
 <li>
 Manage day-to-day operations and act as the primary point of contact for clients
 </li>
 <li>
 Own and manage client strategies, ensuring campaign efficiency and effectiveness
 </li>
 <li>
 Identify opportunities to strengthen client relationships and explore new growth areas
 </li>
 <li>
 Ensure all deliverables are completed on time and within budget
 </li>
 <li>
 Work closely with the Account Director to plan accounts and growth opportunities
 </li>
 <li>
 Manage advertising panels and oversee campaign execution
 </li>
 <li>
 Optimize ads to maximize performance and ROI
 </li>
 </ul>
 
 
</div>

Performance Marketing Executive

BCEMAB

We are looking for a results-driven Paid Ads Specialist / Performance Marketing Specialist to join our digital marketing agency. The ideal candidate has hands-on experience managing performance-focused ad campaigns across platforms such as Meta Ads, Google Ads, and TikTok Ads, and is comfortable working in an agency environment. This role requires strong analytical skills, the ability to optimize campaigns to meet performance targets, and effective communication with internal teams and clients.Key ResponsibilitiesCampaign Setup &amp; Optimization<ul><li>Create, manage, and optimize paid advertising campaigns across Meta, Google, TikTok, LinkedIn, and other relevant platforms.</li><li>Conduct ongoing A/B tests on audiences, creatives, placements, and bidding strategies to maximize ROAS/ROI.</li><li>Develop and maintain performance dashboards, tracking key metrics such as CPA, CTR, CPC, ROAS, Conversion Rate, etc.</li></ul>Audience &amp; Creative Strategy<ul><li>Define audience targeting, segmentation, and re-targeting strategies.</li><li>Collaborate with creative teams to brief, evaluate, and test new ad creatives.</li><li>Ensure brand consistency across all paid channels.</li></ul>Reporting &amp; Analysis<ul><li>Analyze daily / weekly campaign performance and translate data into actionable insights.</li><li>Prepare KPI-focused performance reports for clients and internal teams.</li><li>Proactively recommend improvements and scaling strategies based on data.</li></ul>Client Support &amp; Collaboration<ul><li>Work closely with clients to understand their business goals and expected outcomes.</li><li>Provide clear communication regarding performance status, next steps, and strategy recommendations.</li><li>Participate in regular client calls and internal planning meetings.</li></ul>Requirements<ul><li>Proven experience in Performance Marketing / Paid Ads roles within an agency or multi-client environment.</li><li>In-depth knowledge of:</li><li>Meta Ads Manager</li><li>Google Ads</li><li>Strong analytical mindset with the ability to interpret data and optimize campaigns accordingly.</li><li>Experience with analytics tools such as Google Analytics, Looker Studio / Data Studio, etc.</li><li>Ability to work remotely and collaborate across different teams.</li><li>Fluent English communication skills (written and verbal).</li><li>Ability to work in Eastern Standard Time (EST).</li></ul>&#304;&#351; T&uuml;r&uuml;: Tam zamanl&#305;Dil:<ul><li>English (Zorunlu)</li></ul>

Paid Ads Specialist (Remote)

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