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digital marketing specialist Jobs in Lahore

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Nexquick Solutions

We are seeking a highly skilled and results-oriented Digital Marketing &amp; Social Media Specialist with a strong focus on advertising campaigns. The ideal candidate will be responsible for planning, executing, and optimizing marketing campaigns across all social media platforms such as Google Ads, Facebook, Instagram, LinkedIn, and other relevant channels. You will ensure campaigns are performance-driven, ROI-focused, and aligned with brand&rsquo;s overall marketing strategy.Key Responsibilities:<ul><li>Plan, develop, and execute digital marketing campaigns across search, social, and display networks (Google Ads, Facebook, Instagram, LinkedIn, etc.).</li><li>Monitor and optimize campaigns daily to achieve maximum ROI, CTR, and conversion rates.</li><li>Conduct keyword research, audience targeting, and bid management to ensure optimal ad performance.</li><li>Collaborate with team to develop compelling ad copy, creatives, and landing pages.</li><li>Track, measure, and analyze campaign performance using analytics tools (Google Analytics, Meta Business Suite, etc.) and prepare regular performance reports.</li><li>Stay updated with the latest trends, tools, and best practices in PPC, paid social media, and digital advertising.</li><li>Perform A/B testing on ads, creatives, and landing pages to improve performance metrics.</li><li>Manage advertising budgets effectively and ensure cost efficiency.</li><li>Work with cross-functional teams to align paid campaign strategies with broader marketing objectives.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s/ master&rsquo;s degree in marketing, business, communications, or a related field.</li><li>3+ years of proven experience managing advertising campaigns across multiple platforms; preference will be given to applicants who have worked on PAKISTAN ECOMMERCE campaigns &amp; understands PK market.</li><li>Strong understanding of PPC, paid social, remarketing, and programmatic advertising.</li><li>Proficiency in digital marketing tools such as Google Ads Manager, Meta Ads Manager, LinkedIn Campaign Manager, and Google Analytics.</li><li>Excellent analytical skills with the ability to interpret campaign data and make data-driven decisions.</li><li>Strong copywriting and ad content development skills.</li><li>Ability to manage multiple campaigns simultaneously and meet deadlines.</li><li>Detail-oriented with strong organizational and problem-solving skills.</li></ul>Preferred Qualifications:<ul><li>Google Ads and/or Facebook Blueprint Certification.</li><li>Experience with conversion rate optimization (CRO) strategies.</li><li>Familiarity with SEO and organic social media strategies for integrated campaigns.</li><li>Microsoft Office</li><li>Web Content Management</li><li>Shopify Content Management</li><li>E-commerce Strategies - Listing - Marketing</li></ul>PLEASE SHARE YOUR CV AT : 03046712376 / 03004687378Job Type: Full-timePay: Rs90,000.00 - Rs150,000.00 per monthWork Location: In person

DIGITAL MARKETING SPECIALIST

Taraki

<div>
 
 Location: DHA Phase 3 Onsite
 
 
 
 
 Timings: 2:00 PM - 11:00 PM
 
 
 
 
 Key Responsibilities:
 
 
 
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 Plan and execute digital marketing campaigns across various channels.
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 Create and manage social media content calendars.
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 Design and publish social media posts and creatives.
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 Post and manage content across platforms including LinkedIn, X, Facebook, Instagram, and TikTok.
 </li>
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 Support SEO and content marketing initiatives to increase website visibility, engagement, and lead generation.
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 Monitor campaign performance and prepare reports using analytics tools.
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 Conduct research on market trends, competitors, and audience behavior to identify new opportunities.
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 Collaborate closely with the Sales team to generate qualified inbound leads, and accelerate pipeline growth.
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
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 At least 1 year of experience in digital marketing.
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 Experience designing social media creatives and marketing visuals
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 Good knowledge of SEO, digital advertising, and content marketing
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 Familiarity with design tools (Canva, Adobe, Figma, etc.)
 </li>
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 Experience managing business pages on LinkedIn, X, Facebook, Instagram and other social platforms
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 Strong communication, analytical, and creative thinking skills.
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 Eagerness to learn, experiment, and grow in a B2B environment.
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 A proactive attitude and ability to work well in a collaborative team setting.
 
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 </ul>
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Digital Marketing Specialist - Big Entities

Purelogics

We are looking for a Paid Campaign Specialist with 1&ndash;3 years of hands-on experience running paid campaigns for software services or B2B offerings. This role is ideal for someone who understands performance marketing fundamentals, has tested real strategies, and has a proven track record of generating results. You will work closely with sales and marketing teams to drive qualified leads and optimize campaign performance.Responsibilities:<ul><li>Plan, execute, and optimize paid campaigns across LinkedIn Ads, Google Ads, and Reddit Ads</li><li>Implement tested strategies that deliver measurable results (leads, conversions, CPL)</li><li>Research and define target audiences and ICPs for software services</li><li>Create and test ad copy, creatives, and messaging aligned with service offerings</li><li>Set up and manage conversion tracking using GA4, pixels, and tags</li><li>Monitor daily performance and optimize campaigns based on data</li><li>Run A/B tests on ads, audiences, and landing pages</li><li>Collaborate with sales teams to improve lead quality and outcomes</li><li>Prepare weekly performance reports with insights and action items</li></ul>Required Skills:<ul><li>1&ndash;3 years of hands-on experience in paid advertising (B2B preferred)</li><li>Proven track record of generating results using strategic campaign approaches</li><li>Experience with LinkedIn Ads and Google Ads</li><li>Exposure to Reddit Ads is a plus</li><li>Strong understanding of funnels, conversions, and lead quality</li><li>Analytical mindset with optimization skills</li><li>Ability to work on-site and collaborate with cross-functional teams</li></ul>Nice to have<ul><li>Experience in software development, SaaS, or tech services</li><li>Familiarity with CRM tools such as HubSpot</li><li>Basic landing page optimization knowledge</li><li>Experience with retargeting and audience segmentation</li></ul>Experience: <ul><li>Min 1-3 Years</li></ul>About Us:PureLogics is a full services technology company with having presence in the USA, UAE, and in Lahore. Over the past 18+ years, we have matured from a narrowly-focused five-person team to a well-established technology hub with around employees. We&rsquo;re CMMI Level 2 and ISO Certified company and highly acclaimed AWS consulting partners.The success of our business mainly lies in building a team of A-players, who work together and build together, and who crave perfection in everything they produce for our elite clients. We offer the opportunity to young and enthusiastic individuals that are eager to take on tough challenges under our mentorship toward a bright future.What are we offering?<ul><li>Annual Paid Leaves</li><li>Leave Encashment</li><li>Paid Certifications</li><li>Health, Life Insurance</li><li>Provident Fund</li><li>Child Education Program</li><li>Referral Bonus Program</li><li>Car &amp; Bike Finance Program</li><li>Monthly Achievements</li><li>Public Holiday &amp; Weekend Compensation</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Paid Campaign Specialist – Software Services (B2B)

H2o Labs

Job Title: Digital Marketing Specialist Experience: 2&ndash;3 Years Job Type: Full-Time (Onsite) Location: Lahore, PakistanJob Summary: We are seeking a detail-oriented and performance-driven Digital Marketing Specialist with hands-on experience managing large-scale digital campaigns and budgets. The ideal candidate should have strong expertise in audience creation, Meta Business Suite, e-commerce sales campaigns, and campaign optimization across multiple objectives.Key Responsibilities:<ul><li>Plan, set up, manage, and monitor digital ad campaigns across web, mobile, and social platforms.</li><li>Ensure accurate ad trafficking and seamless delivery across all channels.</li><li>Analyze campaign performance (ROAS, CTR, CPM, etc.) and optimize strategies for maximum results.</li><li>Troubleshoot technical issues related to ad delivery and campaign performance.</li><li>Prepare detailed performance reports with actionable insights.</li><li>Collaborate with sales, marketing, creative, and technical teams to achieve campaign goals.</li><li>Ensure compliance with industry standards and data governance policies.</li></ul>Required Skills &amp; Qualifications:<ul><li>2&ndash;3 years of experience in digital advertising or ad operations.</li><li>Strong knowledge of Meta Business Suite, ad servers, and digital advertising technologies.</li><li>Experience managing e-commerce sales campaigns and product catalogs.</li><li>Strong analytical, reporting, and problem-solving skills.</li><li>Excellent attention to detail and time management abilities.</li><li>Effective communication and teamwork skills.</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Marketing Specialist

VOLTRO By Falkenherz

Role MandateThe Paid / Performance Marketing Specialist is revenue-focused, owning paid acquisition strategies across GCC and European markets. This role ensures that campaigns are optimized for conversion, revenue, and ROI, rather than vanity metrics like lead volume. The Specialist bridges marketing and sales to drive measurable business outcomes and pipeline growth.Key AccountabilitiesPaid Campaign Strategy &amp; Execution<ul><li>Plan, execute, and optimize campaigns on Google Ads, Meta Ads, LinkedIn Ads, or other relevant platforms.</li><li>Continuously refine targeting, bidding, creatives, and campaign structure to maximize ROI.</li><li>Ensure campaigns align with business objectives and contribute to revenue.</li></ul>Conversion &amp; Funnel Optimization<ul><li>Lead conversion rate optimization (CRO) and end-to-end funnel tracking from click &rarr; conversion &rarr; revenue.</li><li>Conduct A/B testing, landing page optimization, and audience segmentation to improve performance.</li></ul>Performance Ownership &amp; Analytics<ul><li>Own CAC, CPA, and ROAS metrics, driving campaigns toward measurable profitability.</li><li>Monitor and analyze campaign KPIs, identifying opportunities for optimization and scale.</li><li>Produce actionable performance reports for Marketing Manager and leadership.</li></ul>Sales &amp; Business Alignment<ul><li>Collaborate closely with Sales and Business Heads to ensure campaigns support revenue goals and pipeline development.</li><li>Align paid media efforts with ongoing sales initiatives and business priorities.</li></ul>Team Collaboration &amp; Execution<ul><li>Guide the Performance Marketing Executive on campaign setup, monitoring, reporting, and daily execution.</li><li>Ensure timely, accurate, and efficient implementation of marketing campaigns.</li></ul>Key Responsibilities<ul><li>Develop and implement paid acquisition strategies across GCC and European markets.</li><li>Optimize campaigns for conversion and revenue, not just lead volume.</li><li>Track and report on end-to-end funnel metrics: click &rarr; conversion &rarr; revenue.</li><li>Own and optimize CAC, CPA, and ROAS for all paid campaigns.</li><li>Collaborate with Sales and Marketing teams to ensure campaigns contribute to pipeline and revenue goals.</li><li>Conduct competitor analysis, market research, and testing to improve campaign performance.</li><li>Ensure accurate tracking and reporting using marketing analytics tools.</li></ul>Requirements &amp; Education<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Digital Media, or related field.</li><li>3&ndash;5 years in performance marketing, paid acquisition, or digital marketing.</li><li>Proven experience managing Google, Meta, and LinkedIn Ads.</li><li>Experience with GCC and European markets preferred.</li><li>Strong track record in CAC, CPA, ROAS ownership and revenue-driven campaigns.</li><li>Hands-on experience with conversion tracking, funnel optimization, and analytics tools.</li></ul>Skills &amp; Competencies:<ul><li>Strong analytical skills with a data-driven approach to campaign optimization.</li><li>Deep understanding of digital marketing channels and paid media strategy.</li><li>Excellent collaboration and communication skills with marketing, sales, and leadership teams.</li><li>Detail-oriented and able to manage multi-campaign execution efficiently.</li><li>Up-to-date knowledge of digital marketing trends and tools.</li></ul>Job Type: Full-timePay: Up to Rs200,000.00 per monthApplication Question(s):<ul><li>How many years of experience do you have in Paid/Performance Marketing?</li><li>Are you available for a full time, on-site role based in Gulberg?</li><li>This role has a strong focus on Artificial Intelligence. Please list three AI tools you regularly use, and briefly explain how you utilize each tool to drive results in your work.</li></ul>Work Location: In person

Performance Marketing Specialist

Bridgeway Solution

Position: Meta Ads SpecialistType: RemoteTimings: Full-Time | UAE TimingExcellent English communications skills are necessary due to the nature of the roleOur Danish client owns a performance-focused digital marketing agency working with European eCommerce brands. This is not a freelance setup or agency collaboration &mdash; they build an internal team of disciplined operators who value structure, accountability, and long-term performance.Responsibilities<ul><li>Take full ownership of execution, optimization, and scaling of multiple Meta ad accounts</li></ul><ul><li>Execute campaigns strictly according to our internal Meta Ads Operation Framework</li></ul><ul><li>Set up and maintain clean, scalable account structures (ABO, CBO, full-funnel, Cost Cap where applicable)</li></ul><ul><li>Launch and validate creative tests based on briefs from the Creative Strategist and Founder</li></ul><ul><li>Make disciplined scale / hold / kill decisions based on data, not intuition</li></ul><ul><li>Monitor performance daily using Meta Ads Manager and TripleWhale</li></ul><ul><li>Manage budgets responsibly while protecting account stability</li></ul><ul><li>Maintain detailed audit logs of all meaningful changes in Notion</li></ul><ul><li>Write clear weekly performance updates explaining results and next steps</li></ul><ul><li>Share structured insights with the creative team on winning concepts and performance drivers</li></ul>Requirements<ul><li>4+ years of hands-on Meta Ads experience for eCommerce brands</li></ul><ul><li>Strong understanding of core eCommerce KPIs (CPA, ROAS, MER, NC-ROAS, NC-CPA, AOV)</li></ul><ul><li>Proven ability to analyze performance and clearly explain what is working and why</li></ul><ul><li>Experience managing multiple ad accounts simultaneously</li></ul><ul><li>Experience in running Ads in EU specific regions</li></ul><ul><li>Comfortable operating in a fast-paced, remote environment</li></ul><ul><li>Strong written communication skills (non-negotiable)</li></ul><ul><li>Used to documentation, structured workflows, and audit logs</li></ul>Nice to Have<ul><li>Experience managing 10+ eCommerce clients at the same time</li></ul><ul><li>Background in performance-focused or framework-driven agencies</li></ul><ul><li>Familiarity with disciplined scaling models rather than &ldquo;growth hacks&rdquo;</li></ul><ul><li>Experience working with European eCommerce brands</li></ul>What we offer: <ul><li>Fully remote role with potential growth</li></ul><ul><li>⁠Health Insurance and Provident Fund</li></ul><ul><li>⁠Collaborative and dynamic work environment</li></ul><ul><li>⁠Salary starts from PKR 350k</li></ul>Job Type: Part-timePay: From Rs350,000.00 per monthWork Location: In person

Meta Ads Specialist - Remote

Sintov

Location: DHA Phase 8 (Ex Park View), Lahore Experience: 2&ndash;3 Years Employment Type: Full-Time, OnsiteJob Summary:We are seeking a detail-oriented Ads Operations Specialist with hands-on experience managing large-scale digital campaigns and budgets. The ideal candidate has expertise in audience creation, Meta Business Suite, e-commerce sales campaigns, and all campaign objectives. Excellent communication skills and the ability to collaborate effectively across teams are essential.Key Responsibilities:<ul><li>Plan, set up, manage, and monitor digital ad campaigns across web, mobile, and social media platforms</li><li>Ensure accurate ad placement and delivery across all channels</li><li>Analyze campaign performance and optimize strategies for maximum results</li><li>Troubleshoot technical issues to ensure seamless campaign delivery</li><li>Prepare detailed performance reports with actionable insights</li><li>Collaborate with sales, marketing, creative, and technical teams</li><li>Ensure compliance with industry standards and data policies</li></ul>Key Skills &amp; Competencies:<ul><li>Knowledge of ad servers, ad exchanges, and digital advertising technologies</li><li>Strong analytical and problem-solving skills</li><li>Exceptional attention to detail and accuracy</li><li>Excellent communication and collaboration skills</li><li>Ability to manage multiple tasks and meet deadlines while maintaining quality</li></ul>Job Type: Full-timePay: Rs120,000.00 - Rs160,000.00 per monthWork Location: In person

Ads Operations Specialist

Explore 668+ Digital campaign specialist in Lahore this March. Find roles across top companies and apply now to boost your career.