digital content specialist

Potato Logics

Job Title: Content CreatorCompany: Potato LogicsLocation: Johar Town, LahorePosition Type: Full-timeExperience Required: Fresh - 1 YearPositions available: 2About Potato Logics:Potato logics provide all the nourishment that any business needs to grow and succeed. Hence, we are your partner in building brands creating experience and transforming businessJob Summary Potato Logics is seeking a creative and talented Content Writer to join our team. The ideal candidate will be responsible for producing high-quality.Key Responsibilities:<ul><li>Create and publish engaging content (video, photo, and written) across platforms like Instagram, TikTok, LinkedIn, etc.</li><li>Plan and manage the social media calendar aligned with brand goals.</li><li>Monitor trends and platform updates to keep content fresh.</li><li>Engage with followers and manage community interactions.</li><li>Track performance and adjust content strategy based on insights.</li><li>Own the social media calendar: strategize, schedule, and post regularly to grow reach, engagement, and followers</li></ul>Requirement<ul><li>Fresh-1 year of experience in content creation, social media management, or a similar digital marketing role.</li><li>Education in media, marketing, communications, or a related field.</li><li>Strong creative skills &mdash; especially in video editing, short-form storytelling, and writing.</li><li>Proficiency with tools like Canva, Adobe Creative Suite, CapCut, or similar editing software.</li><li>Solid understanding of major social platforms, algorithms, and trends.</li><li>Excellent communication and time management skills.</li></ul>Email: hratpotato@gmail.comSalary package: Market competitiveJob Type: Full-timePay: Rs40,000.00 - Rs60,000.00 per monthWork Location: In person

Content Creator

HR Ways

Hiring SEO Specialist / SEO Strategist | Hybrid in Lahore﻿Client company introduction: ﻿A US-based services company building a digital marketplace where buyers and sellers can trade digital goods securely &amp; efficiently.Job Description:<ul><li>﻿SEO Strategy: Create a complete SEO strategy for All4Gamers. Build keyword maps for game categories, services, product pages, seller pages, and blog content. Plan SEO structure for accounts, boosting, items, currency, and future gaming categories. Identify commercial keywords, informational keywords, and long-tail keywords. Build a 12-month SEO roadmap with clear monthly priorities.</li><li>Marketplace SEO Structure: Plan SEO-friendly URL structures. Guide category page structure for gaming marketplace pages. Create SEO strategy for pages. Suggest internal linking between categories, products, guides, seller stores, and trust pages. Avoid duplicate content issues on similar product/category pages. Plan canonical tags, pagination handling, filters, and index/no-index rules.</li><li>Technical SEO: Audit website crawlability and indexability. Guide developers on sitemap.xml, robots.txt, canonical tags, meta tags, heading structure, and redirects. Monitor Google Search Console. Identify and fix indexing issues. Review site speed, Core Web Vitals, mobile usability, and structured data. Ensure important pages are easy for search engines to crawl and understand. Work with developers to implement technical SEO recommendations.</li><li>Structured Data / Schema: Recommend and validate structured data for marketplace and e-commerce pages. Work on schema types where relevant, such as Product, Breadcrumb, FAQ, Review, Organization, WebSite, and Article. Ensure structured data is implemented properly and does not violate Google guidelines. Help improve Google's understanding of product/category pages.</li><li>Content SEO: Create monthly content plans for blogs, guides, landing pages, and category content. Prepare content briefs for writers. Review content for search intent, keyword placement, readability, and quality. Suggest helpful content topics such as: How to buy gaming accounts safely, Best marketplace for game boosting, GTA 5 account buying guide, How escrow protects buyers and sellers, and Game-specific account and boosting guides. Make sure content is useful, trustworthy, and not low-quality AI-generated content.</li><li>On-Page SEO: Write or review meta titles and meta descriptions. Optimize H1, H2, page copy, image alt text, internal links, and FAQs. Improve category page content without making it look spammy. Optimize pages for both users and search engines. Ensure pages clearly explain the marketplace purpose.</li><li>Off-Page SEO / Authority Building: Suggest safe and long-term backlink strategies. Identify gaming websites, blogs, forums, communities, and review sites for outreach. Avoid spammy link-building methods. Build authority through useful content, partnerships, PR, and niche-relevant mentions.</li><li>AI Search &amp; Modern SEO: Understand how AI search, AI Overviews, and changing SERP behavior can affect organic traffic. Create content that is clear, useful, trustworthy, and structured enough to be understood by both search engines and AI-based search experiences. Use AI tools for research, clustering, briefs, and content support, but avoid publishing raw AI content without human review. Focus on topical authority instead of only individual keywords.</li><li>Reporting: Prepare monthly SEO reports. Track keyword rankings, organic clicks, impressions, indexed pages, top pages, CTR, and technical issues. Report progress from Google Search Console and analytics tools. Clearly explain what was done, what improved, and what needs development support.</li></ul>Requirements:<ul><li>2 to 5 years of SEO experience.</li><li>Experience with e-commerce, marketplace, SaaS, gaming, or digital products is preferred.</li><li>Strong technical SEO understanding.</li><li>Strong keyword research and content planning skills.</li><li>Experience with Google Search Console and GA4.</li><li>Understanding of structured data/schema.</li><li>Understanding of duplicate content, canonical tags, filters, pagination, and faceted navigation.</li><li>Ability to work with developers, writers, designers, and marketing team.</li><li>Good written English and strong research skills.</li><li>Must understand long-term SEO and avoid black-hat techniques.</li></ul>Other Details:<ul><li>Location: Lahore, Gulberg office &mdash; hybrid model with remote option available.</li><li>Work Hours: 7:00 PM to 4:00 AM (including 1-hour dinner/break), aligned with the US time zone.</li><li>Weekends off.</li></ul>Benefits:<ul><li>Compensation: Salaries paid in USD at a fixed exchange rate, tax-free</li><li>Growth: A diverse, inclusive, and learning-focused environment where you can build upon your skills with a yearly personal development budget.</li><li>Compensation Package: PKR equivalent of USD at a fixed rate</li></ul>About HR Ways:HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://whatsapp.com/channel/0029VamSiLr5fM5fMtAdCS2M﻿ to stay updated or visit www.hrways.co to know more.Pay: From Rs23,861.66 per monthWork Location: Hybrid remote in Lahore

SEO Specialist | Night Shift |Hybrid

Pavilion Design Consultant

We are looking for a creative and motivated Content Strategist Intern to join our growing team. This internship is designed for individuals who are passionate about content creation, social media, digital marketing, and brand storytelling. The selected candidate will gain hands-on experience in content planning, content strategy, audience engagement, and performance analysis.This is a learning-focused opportunity with the potential to transition into a full-time Content Strategist position based on performance, commitment, and business requirements.Key Responsibilities<ul><li>Assist in developing and executing content strategies for social media and digital platforms.</li><li>Research industry trends, competitors, and target audience preferences.</li><li>Create content ideas and content calendars for various marketing campaigns.</li><li>Coordinate with graphic designers, video editors, and marketing team members to ensure timely content production.</li><li>Write and edit captions, social media posts, blog content, and marketing copy.</li><li>Help manage and schedule content across multiple social media platforms.</li><li>Monitor content performance and prepare basic reports on engagement and reach.</li><li>Stay updated with emerging trends, social media features, and content marketing best practices.</li><li>Support the marketing team in brand awareness and audience growth initiatives.</li></ul>Requirements<ul><li>Recently completed a degree in Marketing, Communications, English, Media Studies, Business, or a related field. (Currently Studies pursuing students please do not apply)</li><li>Strong written English communication skills.</li><li>Creative thinking and a passion for content creation.</li><li>Basic understanding of social media platforms and digital marketing.</li><li>Strong research and organizational skills.</li><li>Ability to work independently and collaboratively within a team.</li><li>Familiarity with Canva, ChatGPT, Google Workspace, or similar tools is a plus.</li></ul>What We Offer<ul><li>Practical experience in content strategy and digital marketing.</li><li>Mentorship and professional development opportunities.</li><li>Exposure to real-world marketing projects and campaigns.</li><li>A collaborative and creative work environment.</li><li>Opportunity for permanent employment upon successful completion of the internship and satisfactory performance.</li></ul>Duration<ul><li>3 Months Internship (Flexible)</li></ul>Work Location: In person

Content Strategist Intern | Paid | Leads to Job

CrecenTech

Overview: We are seeking a skilled and results-oriented PPC Ads Specialist to join our dynamic marketing team. The selected candidate will be responsible for planning, managing, optimizing, and analyzing paid advertising campaigns across multiple digital platforms to drive quality traffic, generate leads, and improve conversions for our products and services.This role requires strong knowledge of digital advertising strategies, analytical thinking, campaign optimization skills, and the ability to stay updated with the latest industry trends, platform updates, and best practices.Responsibilities<ul><li>Campaign Management</li><li>Develop, launch, manage, and optimize PPC campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant advertising channels.</li><li>Keyword Research</li><li>Conduct detailed keyword research to identify high-value, relevant, and conversion-focused keywords aligned with the target audience and business goals.</li><li>Ad Creation and Optimization</li><li>Write engaging ad copy and coordinate visually appealing ad creatives that attract clicks and drive conversions. Continuously optimize ads to improve performance, relevance, and quality score.</li><li>Budget Management</li><li>Monitor campaign budgets, manage spending effectively, and adjust bidding strategies to maximize ROI while achieving campaign objectives.</li><li>Performance Analysis</li><li>Analyze key campaign metrics such as CTR, conversion rate, CPA, CPC, ROAS, impressions, and overall campaign performance. Use data-driven insights to make informed optimization decisions.</li><li>A/B Testing</li><li>Plan and execute A/B tests for ad copy, creatives, landing pages, targeting, and bidding strategies to identify the most effective approaches for better results.</li><li>Audience Targeting</li><li>Use audience targeting features to reach the right demographics, interests, behaviors, and customer segments, ensuring ads are delivered to the most relevant audience.</li><li>Industry Updates</li><li>Stay updated with digital advertising trends, algorithm changes, platform updates, and new advertising features to apply innovative strategies and maintain a competitive edge.</li><li>Team Collaboration</li><li>Work closely with designers, content creators, SEO specialists, and other marketing team members to ensure PPC campaigns are aligned with overall marketing goals and brand messaging.</li></ul>Requirements<ul><li>Proven experience in managing PPC campaigns across multiple platforms with a track record of achieving measurable results.</li><li>Strong knowledge of Google Ads, Meta Ads, LinkedIn Ads, and other social media advertising platforms.</li><li>Understanding of audience targeting, bidding strategies, campaign structures, conversion tracking, and optimization techniques.</li><li>Strong analytical skills with experience using tools such as Google Analytics, Google Data Studio/Looker Studio, or similar reporting platforms.</li><li>Excellent written and verbal communication skills with the ability to create persuasive ad copy and present campaign insights clearly.</li><li>Detail-oriented mindset with a strong focus on performance improvement and continuous optimization.</li><li>Google Ads certification or other relevant digital advertising certifications will be considered a plus.</li><li>Bachelor&rsquo;s degree in Marketing, Advertising, Business, or a related field will be preferred.</li></ul>Employee Benefits:<ul><li>Performance-Based Bonuses</li><li>Maternity/Paternity Allowance</li><li>Maternity Leaves</li><li>Wedding Allowance</li><li>Annual Leaves Encashment</li><li>Double salary on Gazetted Holidays</li><li>Special Allowance for Emergency</li><li>Advance Salary on Need Basis</li><li>12 Casual Leaves</li><li>10 Medical Leaves</li><li>10 Annual Leaves</li><li>Dedicated Training</li><li>Birthday celebration</li><li>Gaming Facility</li><li>Growing &amp; Dynamic Team</li><li>Office Gatherings, Celebrations, and Trips</li><li>5 days a week (work-life balance)</li></ul>Job Timings: 7 PM to 4 AM Job Location: Model Town, Link Road, LahoreJob Type: Full-timeApplication Question(s):<ul><li>Are you comfortable working night shifts?</li><li>What are your salary expectations?</li><li>How much maximum ad spent you have managed so far on a monthly basis in US dollars?</li></ul>Experience:<ul><li>PPC: 3 years (Required)</li><li>Meta Ads: 3 years (Required)</li><li>Google Ads: 3 years (Required)</li></ul>Work Location: In person

PPC Specialist

Jupiter Ventures

About the Role We are looking for an experienced SEO Manager / Digital Marketing Manager with a proven track record in eCommerce SEO and Digital Marketing. The ideal candidate must have current hands-on experience managing SEO and digital marketing campaigns for US and Canadian markets, preferably for Magento or Shopify-based eCommerce businesses. This is a leadership role responsible for driving organic growth, improving conversions, increasing qualified leads, and aligning SEO, content, development, and marketing efforts to achieve measurable business results. The candidate should understand that SEO is not just about rankings it is about traffic, conversions, revenue, and business growth.Key Responsibilities SEO Strategy &amp; Execution<ul><li>Develop and execute complete SEO strategies for multiple eCommerce websites.</li><li>Manage Technical SEO, On-Page SEO, Off-Page SEO, and Local SEO.</li><li>Conduct regular website audits using industry-leading SEO tools.</li><li>Identify technical issues affecting organic performance and coordinate with the development team for implementation.</li><li>Build topical authority and content clusters.</li><li>Create and execute keyword strategies targeting commercial and transactional search intent.</li><li>Optimize category pages, product pages, landing pages, blogs, and informational content.</li><li>Monitor keyword rankings and implement improvement strategies.</li><li>Build high-quality backlink acquisition strategies.</li><li>Ability to work onsite in the EST- Time Zone ( 7:00 Pm to 4:00 Am)</li></ul>Digital Marketing<ul><li>Develop digital marketing strategies focused on business growth.</li><li>Manage Google Ads, Meta Ads, LinkedIn Ads, and other paid channels where required.</li><li>Plan and execute email marketing campaigns (Klaviyo, Mailchimp, etc.).</li><li>Create marketing campaigns for seasonal events and promotions.</li><li>Improve customer acquisition and retention strategies.</li><li>Manage social media marketing strategy aligned with SEO goals.</li><li>Work on affiliate marketing and partnership opportunities.</li></ul>eCommerce Growth<ul><li>Increase:</li><li>Organic Traffic</li><li>Qualified Leads</li><li>Conversion Rate</li><li>Revenue</li><li>Customer Engagement</li><li>Perform Conversion Rate Optimization (CRO).</li><li>Analyze user behavior using Google Analytics, Microsoft Clarity, and Heatmaps.</li><li>Optimize customer journeys and landing pages.</li></ul>Content Strategy<ul><li>Build content calendars.</li><li>Plan product, category, landing page, and blog content.</li><li>Work closely with content writers to ensure content aligns with SEO best practices and user intent.</li><li>Optimize content for AI search, featured snippets, and answer engines (GEO/AEO).</li></ul>Analytics &amp; Reporting<ul><li>Monitor website performance using:</li><li>Google Analytics 4</li><li>Google Search Console</li><li>Ahrefs</li><li>SEMrush</li><li>Screaming Frog</li><li>Looker Studio</li><li>Build dashboards showing:</li><li>Traffic</li><li>Leads</li><li>Conversions</li><li>Revenue</li><li>Keyword Growth</li><li>Organic Performance</li><li>Present monthly performance reports with actionable insights.</li></ul>Team Management<ul><li>Lead and mentor:</li><li>SEO Executives</li><li>Content Writers</li><li>Link Building Team</li><li>Assign weekly and monthly KPIs.</li><li>Monitor execution quality and productivity.</li><li>Coordinate with:</li><li>Developers</li><li>UI/UX Designers</li><li>Graphic Designers</li><li>Content Team</li><li>Project Managers</li></ul>eCommerce Experience (Mandatory) The candidate must have current hands-on experience working on eCommerce websites, preferably using:<ul><li>Magento 2</li><li>Shopify</li></ul>Must understand:<ul><li>Product Pages</li><li>Category Pages</li><li>Filters</li><li>Faceted Navigation</li><li>Product Variations</li><li>Collections</li><li>Merchandising</li><li>Product Feed Optimization</li></ul>Market Experience (Mandatory) The candidate must currently be working or have recent experience managing SEO and digital marketing campaigns for:<ul><li>United States Market</li><li>Canadian Market</li></ul>Experience with international SEO and location-based campaigns is highly preferred.B2B Experience (Mandatory) The candidate must have experience marketing B2B businesses, including:<ul><li>Lead Generation</li><li>High-ticket Products</li><li>Industrial or Manufacturing Businesses</li><li>Corporate Sales Funnels</li><li>Long Sales Cycles</li><li>CRM Integration</li><li>Marketing Automation</li></ul>Experience with B2C eCommerce is also required.Qualifications<ul><li>Bachelor's degree in Marketing, Business, Computer Science, or a related field.</li><li>8+ years of hands-on SEO and Digital Marketing experience.</li><li>Proven experience growing organic traffic, leads, and revenue.</li><li>Strong understanding of search engine algorithms and industry trends.</li></ul>KPIs Success in this role will be measured by:<ul><li>Increase in Organic Traffic</li><li>Growth in Qualified Leads</li><li>Improvement in Conversion Rate</li><li>Revenue Growth</li><li>Keyword Ranking Improvements</li><li>Core Web Vitals &amp; Technical Health</li><li>Quality Backlinks Acquired</li><li>Organic Sales Growth</li><li>Project Delivery Timelines</li><li>Team Productivity &amp; Performance</li></ul>Job Type: Full-timeWork Location: In person

SEO Manager/ Digital Marketing Manager( E-commerce)

eSketchers

About EsketchersEsketchers is an AI-first technology company that designs and builds intelligent software solutions focused on measurable business impact. From early-stage MVPs to scalable production platforms, we embed artificial intelligence into every layer of what we build &mdash; reducing timelines, cutting costs, and accelerating outcomes for the businesses we work with.We are now looking for a creative force to shape how the world sees us.The RoleThis is not a post-scheduler position. We are looking for someone who thinks in narratives, sees a brand the way a designer sees a blank canvas, and understands that in 2026, great marketing is equal parts creativity, strategy, and relentless experimentation.As our Content &amp; Brand Marketing Specialist, you will own Esketchers' voice &mdash; across our website, social presence, campaigns, and client acquisition efforts. You will work closely with leadership and the technical team to translate complex AI and software concepts into compelling stories that attract the right clients and talent.What You Will DoBrand &amp; Creative<ul><li>Define and evolve Esketchers' brand voice, visual identity guidelines, and content standards</li><li>Bring a consistent, distinctive creative perspective to everything we publish &mdash; from a LinkedIn post to a full website page</li><li>Collaborate with designers to produce high-quality visual and written content that reflects who we are</li></ul>Content &amp; Storytelling<ul><li>Own the content calendar across LinkedIn, website, and other relevant channels</li><li>Write compelling copy &mdash; case studies, thought leadership articles, website pages, campaign materials, and more</li><li>Translate technical AI and software concepts into clear, engaging narratives for a business audience</li></ul>Client Acquisition &amp; Growth Marketing<ul><li>Develop and execute inbound marketing strategies that generate qualified leads</li><li>Identify and test new channels, campaigns, and content formats to attract clients</li><li>Build and optimize landing pages, lead magnets, and nurture content with conversion in mind</li><li>Track performance metrics and use data to refine what works</li></ul>Website<ul><li>Take ownership of the Esketchers website from a content and UX copy perspective</li><li>Continuously improve messaging, structure, and calls-to-action to increase engagement and inbound inquiries</li><li>Coordinate with developers on updates and new pages</li></ul>What We Are Looking For<ul><li>3&ndash;5 years of experience in content marketing, brand marketing, or a closely related role &mdash; preferably within a tech or software company</li><li>A proven portfolio that demonstrates creative range &mdash; campaigns, web copy, social content, and measurable results</li><li>Strong writing skills with the ability to adapt tone and style across formats and audiences</li><li>Experience with B2B marketing and an understanding of how to market to decision-makers</li><li>Solid understanding of SEO, content strategy, and inbound marketing principles</li><li>Familiarity with tools like HubSpot, Notion, Webflow, Canva, or similar platforms is a plus</li><li>Someone who brings ideas to the table without being asked &mdash; proactively, consistently, and with conviction</li><li>An eye for design &mdash; you do not need to be a designer, but you need to know what good looks like</li></ul>Why Esketchers<ul><li>You will have real ownership &mdash; not a long approval chain</li><li>You will work at the intersection of AI and software, one of the most interesting spaces to be right now</li><li>Your work will be visible, impactful, and directly tied to company growth</li><li>A collaborative team that values creativity and rewards initiative</li></ul>To ApplySend your CV and portfolio to Careers@esketchers.com Subject line: Marketing SpecialistApplications without a portfolio will not be considered.Pay: Rs200,000.00 - Rs250,000.00 per monthLocation:<ul><li>Lahore (Required)</li></ul>Work Location: In person

Content & Brand Marketing Specialist

Job Title: Content Writer Company Name: Potato Logics Company Job Type: Full Time Location: Johar Town, Lahore Time: 9am to 6pm Key Responsibilities: <ul><li>Write engaging and original content for social media, websites, blogs, and marketing materials.</li><li>Collaborate with the design and marketing teams to ensure content aligns with campaign objectives and creative direction.</li><li>Create compelling captions, taglines, and copy for digital campaigns and promotions.</li><li>Conduct research to ensure accuracy and relevance in all written materials.</li><li>Edit and proofread content for grammar, clarity, and consistency.</li><li>Manage multiple projects simultaneously while meeting deadlines.</li><li>Contribute creative ideas for campaigns, storytelling, and communication strategies.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in English literature, Communications, or a related field.</li><li>6 months&ndash;1 year of experience in content writing (marketing agency experience preferred).</li><li>Excellent writing, editing, and proofreading skills.</li><li>Ability to write in different tones and styles as per project requirements.</li><li>Basic understanding of social media and digital content trends.</li><li>Strong attention to detail, creativity, and time management skills.</li></ul>Interested candidates please share their Resumes at: hratpotato@gmail.comJob Type: Full-timePay: Rs30,000.00 - Rs60,000.00 per monthWork Location: In person

Content Writer

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