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Liquid Technologies

Location: Karachi, PakistanDepartment: MarketingReports To: CEO / Chief of StaffAbout UsLiquid Technologies is an end-to-end technology partner delivering cutting-edge solutions across Product Design, Data Engineering, Software Development, DevOps, and AI/ML. We help enterprises build scalable, intelligent, and impactful digital solutions.We are seeking a strategic and execution-driven VP Marketing to lead our global growth initiatives and position us as a category leader in AI-powered digital transformation.Role OverviewThe Vice President &ndash; Marketing will be responsible for building and executing a comprehensive marketing strategy that drives brand authority, inbound pipeline, and revenue growth. This role will oversee SEO, PPC, Content Marketing, Performance Marketing, and Brand Strategy, ensuring alignment with sales and business objectives.The ideal candidate brings experience in B2B technology services marketing, demand generation, and building high-performing marketing teams.Key ResponsibilitiesStrategic Leadership<ul><li>Position the company as a thought leader in Design, Data, Development, and AI services.</li><li>Define brand architecture, messaging, and go-to-market strategy for service verticals.</li><li>Lead quarterly and annual marketing planning with clear KPIs and ROI tracking.Develop and execute the company&rsquo;s global marketing strategy aligned with revenue targets.</li></ul>Demand Generation &amp; Growth<ul><li>Own inbound lead generation and marketing-qualified pipeline targets.</li><li>Build scalable digital acquisition strategies across organic and paid channels.</li><li>Develop Account-Based Marketing (ABM) strategies for enterprise clients.</li><li>Optimize conversion funnels across website, landing pages, and campaigns.</li></ul>Department OversightDirectly manage and scale the following teams:<ul><li>SEO Team</li><li>Technical SEO, on-page optimization, backlink strategy</li><li>Organic growth for service pages and AI thought leadership content.</li><li>PPC / Performance Marketing</li><li>Google Ads, LinkedIn Ads, retargeting campaigns.</li><li>Budget allocation and CAC optimization.</li><li>Experimentation and A/B testing.</li><li>Content Marketing</li><li>Technical blogs, whitepapers, case studies, AI insights.</li><li>Video marketing and webinar strategy.</li><li>Sales enablement content.</li></ul>Brand &amp; Thought Leadership<ul><li>Drive PR strategy, partnerships, and industry positioning.</li><li>Lead webinar series, conference participation, and digital events.</li><li>Strengthen employer branding to attract top tech talent.</li></ul>Sales &amp; Executive Alignment<ul><li>Work closely with Sales to ensure strong lead qualification and pipeline velocity.</li><li>Develop marketing dashboards and board-level reporting.</li><li>Support proposal strategy and high-value deal pursuits.</li></ul>Team &amp; Budget Management<ul><li>Build, mentor, and scale a high-performance marketing team.</li><li>Manage annual marketing budget and ensure strong ROI.</li><li>Establish performance metrics and accountability culture.</li></ul>Qualifications<ul><li>7&ndash;10+ years of marketing leadership experience in B2B technology services.</li><li>Proven experience marketing AI, data, SaaS, or software development services.</li><li>Strong background in digital marketing, SEO, PPC, and content strategy.</li><li>Experience driving inbound pipeline and measurable revenue growth.</li><li>Analytical mindset with strong command over marketing analytics tools.</li><li>Excellent communication and executive presence.</li><li>Experience managing cross-functional teams and external agencies.</li></ul>Preferred<ul><li>Experience in AI/ML services marketing.</li><li>Global market exposure (US, Middle East, Europe).</li><li>MBA in Marketing or related field.</li></ul>Success Metrics (First 12 Months)<ul><li>X% increase in inbound qualified leads.</li><li>X% reduction in cost per acquisition.</li><li>Strong improvement in brand visibility and domain authority.</li><li>Clear attribution model linking marketing to revenue.</li></ul>Application Question(s):<ul><li>Have you completed the following level of education: Master of Business Administration?</li><li>What is your current salary in PKR?</li><li>What will be your expected salary in PKR?</li><li>Are you able to manage your commute to Zamzama Phase V, DHA?</li><li>Do you have hands-on experience implementing multi-touch attribution models in a B2B sales cycle?</li><li>Have you managed and optimized paid campaigns (Google Ads / LinkedIn Ads) with a focus on reducing Customer Acquisition Cost (CAC)?</li><li>Have you led an SEO strategy that resulted in measurable growth in organic traffic and inbound leads for technology services?</li></ul>Work Location: In person

Head of Growth

Job Title: Head of Growth Location: Zamzama Phase V, Karachi, Pakistan Department: Marketing Reports To: CEO / Chief of StaffAbout UsLiquid Technologies is an end-to-end technology partner delivering cutting-edge solutions across Product Design, Data Engineering, Software Development, DevOps, and AI/ML. We help enterprises build scalable, intelligent, and impactful digital solutions.We are seeking a strategic and execution-driven VP Marketing to lead our global growth initiatives and position us as a category leader in AI-powered digital transformation.Role OverviewThe Vice President &ndash; Marketing will be responsible for building and executing a comprehensive marketing strategy that drives brand authority, inbound pipeline, and revenue growth. This role will oversee SEO, PPC, Content Marketing, Performance Marketing, and Brand Strategy, ensuring alignment with sales and business objectives.The ideal candidate brings experience in B2B technology services marketing, demand generation, and building high-performing marketing teams.Key ResponsibilitiesStrategic Leadership<ul><li>Develop and execute the company&rsquo;s global marketing strategy aligned with revenue targets.</li><li>Position the company as a thought leader in Design, Data, Development, and AI services.</li><li>Define brand architecture, messaging, and go-to-market strategy for service verticals.</li><li>Lead quarterly and annual marketing planning with clear KPIs and ROI tracking.</li></ul>Demand Generation &amp; Growth<ul><li>Own inbound lead generation and marketing-qualified pipeline targets.</li><li>Build scalable digital acquisition strategies across organic and paid channels.</li><li>Develop Account-Based Marketing (ABM) strategies for enterprise clients.</li><li>Optimize conversion funnels across website, landing pages, and campaigns.</li></ul>Department OversightDirectly manage and scale the following teams:<ul><li>SEO Team</li><li>Technical SEO, on-page optimization, backlink strategy.</li><li>Organic growth for service pages and AI thought leadership content.</li><li>PPC / Performance Marketing</li><li>Google Ads, LinkedIn Ads, retargeting campaigns.</li><li>Budget allocation and CAC optimization.</li><li>Experimentation and A/B testing.</li><li>Content Marketing</li><li>Technical blogs, whitepapers, case studies, AI insights.</li><li>Video marketing and webinar strategy.</li><li>Sales enablement content.</li></ul>Brand &amp; Thought Leadership<ul><li>Drive PR strategy, partnerships, and industry positioning.</li><li>Lead webinar series, conference participation, and digital events.</li><li>Strengthen employer branding to attract top tech talent.</li></ul>Sales &amp; Executive Alignment<ul><li>Work closely with Sales to ensure strong lead qualification and pipeline velocity.</li><li>Develop marketing dashboards and board-level reporting.</li><li>Support proposal strategy and high-value deal pursuits.</li></ul>Team &amp; Budget Management<ul><li>Build, mentor, and scale a high-performance marketing team.</li><li>Manage annual marketing budget and ensure strong ROI.</li><li>Establish performance metrics and accountability culture.</li></ul>Qualifications<ul><li>7&ndash;10+ years of marketing leadership experience in B2B technology services.</li><li>Proven experience marketing AI, data, SaaS, or software development services.</li><li>Strong background in digital marketing, SEO, PPC, and content strategy.</li><li>Experience driving inbound pipeline and measurable revenue growth.</li><li>Analytical mindset with strong command over marketing analytics tools.</li><li>Excellent communication and executive presence.</li><li>Experience managing cross-functional teams and external agencies.</li></ul>Preferred<ul><li>Experience in AI/ML services marketing.</li><li>Global market exposure (US, Middle East, Europe).</li><li>MBA in Marketing or related field.</li></ul>Success Metrics (First 12 Months)<ul><li>X% increase in inbound qualified leads.</li><li>X% reduction in cost per acquisition.</li><li>Strong improvement in brand visibility and domain authority.</li><li>Clear attribution model linking marketing to revenue.</li></ul>Job Types: Full-time, ContractPay: From Rs200,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>Are you willing to work in afternoon shift? (12 PM- 9 PM)</li><li>Can you manage commute to Zamzama Phase V, Karachi? </li><li>Current Salary in PKR?</li><li>Expected Salary in PKR?</li><li>How soon you can join if get selected (in days)?</li><li>How would you rate your verbal and written communication skills in professional/business settings?</li></ul>Excellent Good Average Needs Improvement<ul><li>Have you previously managed B2B performance marketing campaigns (Google Ads, LinkedIn Ads) with a monthly budget exceeding USD 5,000?</li><li>Do you have hands-on experience leading SEO strategy including technical SEO, backlink building, and organic growth for service-based businesses?</li><li>Have you built and managed inbound lead generation funnels that directly contributed to measurable pipeline or revenue growth in a SaaS, AI, or software services company?</li></ul>Work Location: In person

Digital Marketing Manager

HR Ways

Overview: ﻿ HR Ways is looking for a dynamic and creative Marketing &amp; University Relations Associate to join our growing team.﻿﻿ ﻿ ﻿﻿Key Responsibilities﻿﻿<ul><li>Manage university placements and build relationships with career offices.﻿</li><li>Handle client and candidate engagement, including collecting Google &amp; Clutch reviews.</li><li>Create job posts, marketing content, and employer branding material.</li><li>Assist in planning and executing digital campaigns.</li><li>Manage basic SEO and paid ads (Google, LinkedIn, social media).</li><li>Write emails, scripts, and communication content for internal and external use.</li><li>Contribute to video content creation (reels, brand awareness videos) &mdash; must be comfortable on camera.</li><li>Support website content (landing pages, service descriptions).</li><li>Coordinate with internal teams for marketing and communication initiatives.</li><li>Assist in event/activation planning (e.g., job fairs, corporate events, university drives).</li></ul>Requirements<ul><li>6 months - 1 year experience</li><li>Strong communication and writing skills</li><li>Creative thinking with attention to detail</li><li>Basic understanding of SEO, ads, and digital marketing</li><li>Confident personality with on-camera presence</li><li>Ability to multitask in a fast-paced environment﻿</li></ul>Other Details:<ul><li>Experience: Fresh - 1 years</li><li>Work Timings: 9 am - 5pm</li><li>Working Days: Monday - Friday</li><li>Work Mode: Hybrid (2 days WFH, 3 days WFO)</li></ul>Pay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Junior Marketing Executive

Renexus Resources

Job Description:Renexus resource group is looking for a dedicated Digital Marketing Executive to join our marketing team. This role is central to our mobile application development business unit, focusing on learning, monitoring, strategizing, and enhancing PPC, social media, and SEO campaigns. The ideal candidate will be someone who is not only skilled in current PPC, social media, and SEO practices but also has a strong desire to learn and evolve with the industry. Your growth within the company will directly correlate with the improvements and successes you bring to our campaigns. As you establish your role, we look forward to introducing an incentive system based on conversion achievements. If you are keen on learning and growing your career in digital marketing, we encourage you to apply.Responsibilities:Take ownership of PPC, social media, and SEO strategies for our mobile application development business unit.<ul><li>Capable of adapting to the latest trends and techniques in PPC, social media, and SEO to improve campaign performance.</li><li>Monitor, analyse, and report on PPC and SEO campaign results, making data-driven decisions to enhance effectiveness and ROI.</li><li>Collaborate with the Brand team to align PPC, social media, and SEO strategies with overall marketing goals.</li><li>Prepare for the introduction of an incentive system by consistently aiming to improve campaign conversions and overall success.</li></ul>Requirements:Bachelor&rsquo;s or Master degree in Marketing, Business, Information Technology, or a related field.<ul><li>A strong foundation in PPC and SEO principles with a continuous desire to stay ahead of industry trends and practices.</li><li>Proficiency with PPC platforms (e.g., Google Ads, Bing Ads) and SEO tools (e.g., Google Analytics, SEMrush, Ahrefs)</li><li>Exceptional analytical skills with the ability to interpret data and make informed, strategic decisions.</li><li>Excellent problem-solving skills and attention to detail.</li><li>Strong communication skills and the ability to work as part of a team.</li><li>Motivation to grow within the company and learn new skills.</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs70,000.00 per monthWork Location: In person

Digital Marketing Executive

Digaptics Inc

We are seeking an experienced and analytical PPC Executive to join our team. In this role, you will be responsible for creating and optimizing campaigns, ensuring they meet assigned KPIs while staying up-to-date with PPC trends and techniques.Responsibilities:<ul><li>Creating, developing &amp; executing campaigns on Google Ads, Bing Ads &amp; Facebook Ads.</li><li>Executing &amp; optimizing PPC campaigns simultaneously.</li><li>Overseeing campaigns across a number of search platforms (e.g. Google AdWords, Bing).</li><li>Targeting selected audiences through researching keywords.</li><li>Managing campaign budgets, bid management, and ensuring campaigns meet the assigned KPIs.</li><li>Tracking daily, weekly &amp; monthly KPIs to identify opportunities for improvement.</li><li>Produce engaging, clear &amp; concise copy for campaigns.</li><li>Conduct A/B Testing and Experimentation across PPC Channels to improve conversion rate and cost/acquisition.</li><li>Run monthly account audits on Google Ads, Bing Ads, Facebook Ads, and other channels to find areas of improvement.</li><li>Staying current with PPC &amp; SEM trends and techniques.</li></ul>Requirements:<ul><li>Minimum of 3 years experience in PPC or Paid Media.</li><li>Strong analytical skills.</li><li>Understanding of digital marketing concepts and SEO.</li><li>Familiar with multiple platforms, e.g., Google Ads, Bing Ads, and Facebook Ads.</li><li>Working knowledge of Google Analytics or similar analytical tools.</li><li>Excellent communication, both verbal and written.</li><li>BS, BBA, or MBA in Marketing, Digital Media, or a related field.</li><li>B2B lead generation experience is most preferred.</li></ul>Night Shift: 8:00 PM &ndash; 5:00 AMWork Location: In person

Senior Digital Marketing Executive (PPC)

The Content House

<ul><li>Create and schedule content for social media, email newsletters, and blog</li><li>Assist in running digital ad campaigns (Google Ads, LinkedIn, Meta)</li><li>Monitor and report on campaign performance (ROI, CTR, conversion rates)</li><li>Coordinate with sales team to align marketing messages and lead handoff</li><li>Manage website updates (basic WordPress or similar)</li><li>Support event planning (webinars, trade shows, conferences)</li></ul>Requirements<ul><li>1&ndash;3 years marketing experience (internships count)</li><li>Familiarity with social media management tools (Hootsuite, Buffer, or Later)</li><li>Basic knowledge of Google Analytics and SEO principles</li><li>Strong written English skills</li></ul>Pay: Rs45,000.00 - Rs65,000.00 per monthWork Location: In person

Marketing Executive

Disrupt.com (formerly Gaditek)

<div>
 
 
 Overview of the role
 
 
 
 The ideal candidate will have deep expertise in B2C/SaaS user acquisition, a proven track record of launching consumer products from scratch, and the ability to work autonomously in building growth loops and GTM strategies that scale.
 
 
 
 
 
 
 Expectations from the role
 
 
 
 
 
 <ul>
 <li>
 Define and implement end-to-end B2C/SaaS growth strategies for ventures from 0 &rarr; 1, including positioning, audience segmentation, and viral mechanics
 </li>
 <li>
 Build comprehensive GTM playbooks covering customer personas, messaging frameworks, pricing/monetization strategy, channel mix, and conversion funnel design
 </li>
 <li>
 Design, launch, and optimize paid marketing campaigns across B2C channels including Meta (Facebook/Instagram), TikTok, Google Ads, YouTube, and emerging platforms
 </li>
 <li>
 Own the entire customer lifecycle from awareness and acquisition through activation, engagement, retention, and monetization
 </li>
 <li>
 Conduct hands-on execution of full-stack consumer marketing including performance ads, content marketing, SEO/AEO, influencer partnerships, and lifecycle/CRM
 </li>
 <li>
 Design and run rapid growth experiments (landing pages, ad creative tests, viral loops, referral programs, conversion funnels) to validate hypotheses
 </li>
 <li>
 Develop and monitor CAC/LTV models, cohort retention analysis, unit economics, and budget allocation frameworks for sustainable growth
 </li>
 <li>
 Build and optimize viral/social mechanisms to drive organic growth and reduce customer acquisition costs
 </li>
 <li>
 Collaborate with product, design, and content teams to create compelling campaigns and optimize in-product growth levers
 </li>
 <li>
 Build and manage relationships with external agencies, creators, freelancers, and vendors to scale execution
 </li>
 <li>
 Establish reporting dashboards and provide regular updates to venture founders and studio leadership
 </li>
 <li>
 Conduct market research, competitive analysis, and user research to inform strategy and positioning
 </li>
 </ul>
 
 
 
 
 
 Qualifications and Requirements
 
 
 <ul>
 <li>
 5-7 years of experience in B2C/SaaS performance marketing, growth marketing, or digital marketing, with proven experience launching products from 0 to 1
 </li>
 <li>
 Track record of building and scaling consumer or SaaS marketing engines in tech or startup environments
 </li>
 <li>
 Deep understanding of consumer psychology, viral mechanics, and product-led growth strategies
 </li>
 <li>
 Extensive hands-on experience with B2C marketing platforms including Meta Ads, TikTok Ads, Google Ads, and lifecycle marketing tools
 </li>
 <li>
 Experience working directly with founders or in venture building/studio environments is highly preferred
 </li>
 <li>
 Bachelor's degree in marketing, business, or a related field; MBA is a plus
 </li>
 </ul>
 
 
 
 
 
 Soft Skills
 
 
 
 
 Must Haves
 
 
 
 Entrepreneurial mindset with strong ownership and accountability Strategic thinker who can also execute hands-on and get things done fast Excellent communication and stakeholder management skills across all levels (founders, C-level, product, design) Abil
 
 
 
 
 
 
 
 
 
 Technical Skills
 
 
 
 
 Must Haves
 
 
 
 Expert-level proficiency in Meta Ads (Facebook/Instagram) and Google Ads for B2C/SaaS Advanced knowledge of TikTok Ads, YouTube Ads, and emerging social platforms Strong analytical skills with experience in CAC/LTV modeling, cohort analysis, retention cur
 
 
 
</div>

Senior Performance Marketing Manager

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