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digital marketing specialist

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marketing communication manager

Landmark Group

<div>
 <p>
  We are seeking a dynamic and results-driven Marketing Manager to join our team and drive the success of our loyalty programme. The Marketing Manager will play a pivotal role in developing and implementing marketing strategies to attract, engage, and retain customers within the loyalty programme. This role requires a combination of strategic thinking, creativity, and strong analytical skills to optimize customer acquisition, retention, and loyalty initiatives.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job location - Dubai, UAE
  </strong>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Strategy Development:
  </strong>
 </p>
 <ul>
  <li>
   Collaborate with the key stakeholders to develop and execute strategic plans for the marketing and awareness of the loyalty programme, aligning with overall business objectives.
  </li>
  <li>
   Conduct market research and analysis to identify opportunities for growth and improvement within the loyalty programme.
  </li>
  <li>
   Develop unique and attractive loyalty propositions that create a stir in the world of loyalty.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Campaign Management:
  </strong>
 </p>
 <ul>
  <li>
   Plan and execute marketing campaigns to promote the loyalty programme, including email marketing, social media, digital advertising, and other channels.
  </li>
  <li>
   Develop strong external (OOH) marketing launch initiatives together with partner brands.
  </li>
  <li>
   Steer and project manage major marketing campaign roll-outs in multiple regions
  </li>
  <li>
   Develop compelling messaging and creative assets to drive engagement and participation in the loyalty programme.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Customer Engagement:
  </strong>
 </p>
 <ul>
  <li>
   Develop strategies to enhance customer engagement and participation in the loyalty programme, including targeted promotions, rewards, and personalized communications.
  </li>
  <li>
   Monitor customer feedback and sentiment to identify areas for improvement and optimization.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Data Analysis and Reporting:
  </strong>
 </p>
 <ul>
  <li>
   Utilize data analytics tools to track and analyze key performance metrics related to customer acquisition, retention, and loyalty.
  </li>
  <li>
   Generate regular reports to measure the effectiveness of marketing campaigns and initiatives, and make data-driven recommendations for improvement.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Collaboration and Communication:
  </strong>
 </p>
 <ul>
  <li>
   Work closely with cross-functional teams, including Product, Sales, and Customer Service, to ensure alignment and integration of loyalty programme initiatives with overall business operations.
  </li>
  <li>
   Communicate effectively with internal stakeholders to provide updates on marketing initiatives, campaign performance, and upcoming promotions.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Budget Management:
  </strong>
 </p>
 <ul>
  <li>
   Assist in the development and management of the marketing budget for the loyalty programme, ensuring optimal allocation of resources to maximize ROI.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Experience
  </strong>
 </p>
 <ul>
  <li>
   Bachelor&rsquo;s degree in Marketing, Business Administration, or a related field.
  </li>
  <li>
   3+ years of experience in marketing, with a focus on loyalty programme management or customer relationship management.
  </li>
  <li>
   2+ years in leading a creative team
  </li>
  <li>
   Experience in leading ATL and BTL marketing campaigns
  </li>
  <li>
   Strong analytical skills with the ability to interpret data and draw actionable insights.
  </li>
  <li>
   Experience with marketing automation tools, CRM platforms, and analytics software.
  </li>
  <li>
   Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  </li>
  <li>
   Creative thinking and problem-solving abilities, with a passion for driving results and exceeding targets.
  </li>
  <li>
   Ability to multitask and prioritize tasks in a fast-paced environment
  </li>
 </ul>
 <p>
 </p>
</div>


Marketing Manager

dmg events

<div>
 <p>
  <strong>
   About us
  </strong>
 </p>
 <p>
  dmg events is an international exhibitions and publishing company. We attract more than 425,000 visitors to our global portfolio of 80 exhibitions each year. Through our global events, our aim is simple. We want to accelerate business through face-to-face events, which is why we work so hard to bring people together, creating opportunities for them to network, learn and do business. dmg events is part of the Daily Mail Group Trust (DMGT). DMGT manages a diverse, multinational portfolio of companies with total revenues of &pound;2bn, that provide businesses and consumers with compelling information, analysis, insight, events, news, and entertainment.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Job Purpose &amp; Context:
  </strong>
  To design and deliver successful marketing campaigns for exhibitions, conferences, awards, and digital products in line with agreed KPIs.
 </p>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Main Duties &amp; Responsibilities:
  </strong>
 </p>
 <ul>
  <li>
   Create and implement an integrated marketing strategy and drop schedule for the design &amp; hospitality portfolio (including exhibitor, conference, and visitor campaigns, as well as special events).
  </li>
  <li>
   Use the full marketing mix to promote the exhibition and workshops by the marketing strategy and overall business objectives.
  </li>
  <li>
   Identify the target universe and key segments within the target universe.
  </li>
  <li>
   Develop personas, value propositions, and messaging for each of the key segments.
  </li>
  <li>
   Develop and deliver a Content Calendar through relevant channels (email marketing, social media, digital marketing, etc.)
  </li>
  <li>
   Ensure the show websites are fully up to date with the latest information in accordance with the campaign cycle.
  </li>
  <li>
   Strategic database build.
  </li>
  <li>
   Work with internal teams to ensure data governance and data management policies are adhered to.
  </li>
  <li>
   Use all media tools such as social platforms (organic &amp; paid), PPC, and explore new marketing channels.
  </li>
  <li>
   Copywrite and proof all marketing materials (in conjunction with Exhibition Director/SMM if needed) in line with the content calendar and messaging.
  </li>
  <li>
   Update and adhere to the agreed marketing budget.
  </li>
  <li>
   Analyse previous marketing campaigns and KPI&rsquo;s to execute targeted data/campaign selections.
  </li>
  <li>
   Analyse and report trends over time and use these insights to build more effective campaigns.
  </li>
  <li>
   Monitor campaign performance, produce relevant and timely reports, and recommend changes to campaign execution based on data insights.
  </li>
  <li>
   Monitor and adjust digital marketing activity based on performance metrics.
  </li>
  <li>
   Use GA &amp; Power BI (and other analytics dashboards if needed) to monitor &amp; report campaign performance.
  </li>
  <li>
   Envision and copywrite marketing materials in line with the content calendar and messaging.
  </li>
  <li>
   Coordinate the design and production of all marketing materials required to deliver the events.
  </li>
  <li>
   Support show teams with market research and collaterals needed to pitch and manage strategic partnerships at the government and private sector levels.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Qualifications, Experience, &amp; Skills:
  </strong>
 </p>
 <ul>
  <li>
   Minimum 3 years&rsquo; experience in exhibition marketing is necessary.
  </li>
  <li>
   Demonstrable marketing experience, together with the potential and attitude to learn.
  </li>
  <li>
   Experience in the Middle East market is a plus.
  </li>
  <li>
   Proficient in both spoken and written English
  </li>
  <li>
   Ability and willingness to travel for business and events.
  </li>
  <li>
   Experience with the following tools is a plus: Adestra or Emarsys, PowerBI, Salesforce, Google Analytics, and social media business manager suites.
  </li>
  <li>
   A sense of aesthetics and a love for great copy and witty communication.
  </li>
  <li>
   Up to date with the latest trends and best practices in 360 marketing and measurement.
  </li>
  <li>
   BBA/BSc/MSc/MBA degree in Marketing or related field.
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   "Please take the time to read the job description. You must meet all the criteria set out above for your application to be considered. We do check all applications, and suitable candidates will be contacted within 5 days. If you are not contacted by us within 5 working days, please consider your application unsuccessful at this time."
  </strong>
 </p>
</div>


Marketing Manager - Design & Hospitality

MishiPay

<div><div><b>Marketing Manager</b></div><div><b>
Dubai, UAE (DIFC)</b></div><div><b>
Full-Time, Permanent</b></div><div><b>
Excellent Salary plus bonus</b></div><div></div><div><b><br>
About MishiPay</b></div><div>
MishiPay is a global leader in <b>next-generation checkout technology,</b> enabling seamless in-store purchases via shoppers&rsquo; own smartphones or our minimalist, low capex kiosks.</div><div>
We provide a complete checkout ecosystem - spanning self-checkout, Mobile POS, Click &amp; Collect and traditional tills - allowing retailers to run their entire store checkout operation on MishiPay.</div><div></div><div><br>
Our technology reduces operating costs, increases basket size and visit frequency, lowers abandonment, and unlocks rich, real-time customer data, delivering both immediate commercial impact and deeper insight into the in-store customer journey. We now have major international retail customers in the UK, Europe, Middle East and the USA, and we&rsquo;re expanding!</div><div></div><div><b><br>
About the Role</b></div><div>
MishiPay is looking for a results-driven, commercially minded <b>Marketing Manager</b> to lead our marketing function and fuel our next phase of growth. Reporting directly to the COO, you will own the full marketing mix - from high-impact trade show activations across the US, Europe, and the Middle East, to performance-driven Google Ads campaigns - with the ultimate goal of building a robust sales pipeline.</div><div></div><div><br>
This is a hands-on role for a data-driven marketer who thrives in a fast-paced B2B environment, takes full ownership of results, and measures success in pipeline contribution and Marketing Qualified Leads (MQLs). You will manage a significant annual budget, guide a Junior Marketing Executive, and be directly accountable to our revenue targets. It&rsquo;s essential that you can work at pace and understand the challenges and pressure of working in a growing SME/startup environment.<br>
</div><div></div><br>
<div><b>About You</b></div><div>
You will be a talented, experienced and delivery-focussed Marketeer, with at least four years of B2B marketing experience within a tech (ideally Retail, POS, SaaS etc) B2B environment, including the management of a small team. You&rsquo;ll have managed trade shows and events, have proven experience in Google Ads, managed marketing budgets of over $100K and your commercial acumen will clearly underpin your capability shown through your past marketing successes.
</div><div>It&rsquo;s essential that you&rsquo;re flexible, committed, a natural problem solver and an incredible communicator. You&rsquo;ll have markedly strong written and verbal English skills.<br>
</div><div></div><br>
<div><b>Key Responsibilities</b></div><div><b>
1. Events &amp; Trade Shows (40% of Budget)</b></div><div>
Own MishiPay&rsquo;s presence at key global retail technology events end-to-end, including NRF (New York), Shoptalk, Retail Tech Show (London), EuroShop (D&uuml;sseldorf), and MRF (Dubai). This includes:</div><div>
Lead all aspects of booth planning, design briefing, and logistics coordination from ideation to teardown</div><div>
Negotiate contracts and manage relationships with booth suppliers, builders, AV vendors, logistics providers</div><div>
Oversee end-to-end shipping of demo equipment, ensuring on-time delivery and smooth on-site setup</div><div>
Pre-event: build and execute promotion strategy to drive qualified booth traffic and pre-booked meetings</div><div>
On-site: manage the team, oversee demos, and ensure seamless execution</div><div>
Post-event: capture, tag, and upload all leads into CRM; coordinate with sales for follow-up; ROI analysis</div><div>
Maintain a master events calendar and manage all event-related budgets with detailed tracking</div><div></div><div><b><br>
2. Google Ads Management (40% of Budget)</b></div><div>
Take full ownership of MishiPay&rsquo;s paid search performance.:</div><div>
Plan, execute, and optimise Google Ads campaigns (Search, Display, and Remarketing) to generate MQLs</div><div>
Define &amp; manage campaign structure, bidding strategy, keyword management and ad copy</div><div>
Monitor daily spend, CTR, conversion rates, CPC, and CPA; identify and act on underperformance
</div><div>Conduct regular A/B testing on ad copy, landing pages, and audience segments</div><div>
Produce weekly and monthly performance reports with clear insights and recommendations</div><div>
Collaborate with the Junior Executive on landing page updates and conversion rate optimisation</div><div>
Stay current with Google Ads best practices, algorithm updates, and competitive activity</div><div></div><div><b><br>
3. Experimental &amp; New Channel Marketing (20% of Budget)</b></div><div>
Allocate and manage an annual budget to test and scale new marketing channels and initiatives:</div><div>
Propose, plan, and execute experiments across LinkedIn Ads, content syndication, webinars, partnerships, and ABM programmes</div><div>
Establish clear success metrics before each experiment; report results &amp; make data-driven recommendations</div><div>
Bring fresh ideas to expand MishiPay&rsquo;s reach in new geographies and customer segments</div><div></div><div><b><br>
4. Team Leadership &amp; Content Direction</b></div><div>
Assign &amp; prioritise tasks across content creation, website updates, case studies &amp; social media management</div><div>
Provide clear creative and strategic briefs; review and approve all content before publication</div><div>
Coach the Junior Executive on best practices in B2B content marketing and digital execution</div><div>
Conduct regular one-on-ones and contribute to performance reviews</div><div></div><div><b><br>
5. Pipeline &amp; MQL Generation</b></div><div>
Act as the primary driver of sales pipeline through marketing:</div><div>
Define, track, and report on monthly MQL targets in alignment with the sales team and COO</div><div>
Ensure seamless lead handoff to sales with enriched data, context, and follow-up guidance</div><div>
Collaborate closely with the sales team to understand pipeline health and refine targeting</div><div>
Maintain up-to-date and accurate data in the CRM for all marketing-sourced leads</div><div>
Produce a monthly marketing performance report<br>
</div><div></div><br>
<div><b>What You Bring</b></div><div><b>
Essential Requirements</b></div><div>
4+ years of experience in a B2B technology marketing role, with at least 2 years managing trade shows / events independently, ideally marketing to enterprise retail or CPG brands.</div><div>
Proven experience managing and optimising Google Ads campaigns (Google Ads certification preferred)</div><div>
Strong commercial acumen: ability to connect marketing activities directly to pipeline and revenue outcomes</div><div>
Experience managing marketing budgets of USD 100K+</div><div>
Proficiency with CRM systems (HubSpot, Salesforce, or similar) and marketing automation tools</div><div>
Excellent project management skills: ability to run multiple concurrent workstreams against tight deadlines</div><div>
Experience working in or with technology / SaaS / retail tech companies</div><div></div><div><b><br>
Preferred / Nice to Have</b></div><div>
Familiarity with the retail technology ecosystem and key industry events (NRF, Shoptalk, EuroShop, etc.)</div><div>
Prior experience working in the UAE or managing campaigns across US, European, and ME markets</div><div>
Basic working knowledge of CRO and website analytics (Google Analytics 4, Hotjar, or similar)</div><div>
Arabic language skills (advantageous but not required)</div><div></div><div><b><br>
Personal Attributes</b></div><div>
Highly organised, detail-oriented, delivery-focused, calm under pressure, especially during live events</div><div>
Comfortable operating in a fast-moving startup/scale-up environment with limited resources</div><div>
Strong ownership mindset &mdash; takes accountability for results, not just activities</div><div>
Collaborative and clear communicator across sales, leadership, and external vendors</div><div>
Data-driven: defaults to measurement and evidence over opinion</div><div></div><div><b><br>
Why MishiPay</b></div><div>
You&rsquo;ll work with an ambitious and inspirational multi-cultural team who are redefining the retail industry globally.</div><div>
We offer a tight-knit, collaborative and exciting work environment, coupled with the opportunity to see the apps you develop put to use in some of the world&rsquo;s largest retailers. This role also offers real growth potential and we&rsquo;d fully expect someone to be able to develop their career with us.<br>
</div><div></div><br>
<div>You may also work as Head of Marketing, Marketing Lead, or similar.</div></div>

<div>
 <p>
  <strong>
   POSITION OVERVIEW
  </strong>
 </p>
 <p>
  We're seeking a strategic Brand &amp; Customer Engagement Manager to lead our brand awareness initiatives and customer relationship strategies. This role focuses on building emotional connections with our customers, driving top-of-funnel awareness, and creating lasting relationships that drive loyalty and lifetime value. Primarily working on creating digital awareness, social presence, influencer partnerships, PR, and customer engagement.
 </p>
 <p>
  <strong>
   KEY RESPONSIBILITIES
  </strong>
 </p>
 <p>
  <strong>
   Brand Awareness &amp; Digital Reach
  </strong>
 </p>
 <ul>
  <li>
   Develop and execute digital brand awareness campaigns across YouTube, TikTok, Snapchat Discover, Instagram, Facebook, and programmatic display
  </li>
  <li>
   Plan upper-funnel campaigns focused on reach, impressions, brand recall, and consideration rather than direct response
  </li>
  <li>
   Manage awareness campaign budgets efficiently, optimizing for CPM (Cost Per Mille) and reach metrics
  </li>
  <li>
   Collaborate with Performance Marketing team to ensure seamless handoff from awareness to conversion
  </li>
  <li>
   Develop creative briefs for awareness campaigns that tell the Homebox brand story in compelling ways
  </li>
  <li>
   Monitor brand health metrics: aided/unaided awareness, brand consideration, sentiment, and share of voice
  </li>
  <li>
   Conduct brand tracking studies and competitive brand analysis quarterly
  </li>
  <li>
   Identify sponsorship opportunities, partnerships, and brand collaborations that elevate Homebox positioning
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   Social Media Strategy
  </strong>
 </p>
 <ul>
  <li>
   Own social media strategy across Instagram, TikTok, Snapchat, Facebook, YouTube, and emerging platforms for all GCC markets
  </li>
  <li>
   Create content calendars that bring the brand to life through storytelling, lifestyle, inspiration, home transformation content, and community moments
  </li>
  <li>
   Develop storytelling frameworks for different content formats: social posts, blog articles, email campaigns, video scripts
  </li>
  <li>
   Drive engagement and community growth: follower acquisition, engagement rate, community sentiment, and brand love
  </li>
  <li>
   Manage day-to-day social media operations: content posting, community management, responding to comments/DMs, and crisis management
  </li>
  <li>
   Develop platform-specific content strategies that feel native to each channel (Reels, TikToks, Stories, YouTube Shorts, etc.)
  </li>
  <li>
   Localize content for different GCC markets considering cultural nuances, language preferences, and local trends
  </li>
  <li>
   Implement social listening to monitor brand conversations, sentiment, and emerging trends
  </li>
  <li>
   Curate and amplify user-generated content (UGC) to build authentic community connections
  </li>
  <li>
   Manage social media calendar around key retail moments: seasonal campaigns, product launches, Ramadan, National Days, etc.
  </li>
 </ul>
 <p>
  <strong>
   Influencer Marketing &amp; PR
  </strong>
 </p>
 <ul>
  <li>
   Develop influencer marketing strategy aligned with brand awareness objectives and authentic storytelling
  </li>
  <li>
   Identify, vet, onboard and manage macro/micro/nano influencers as well as Socialites, media celebrities, interior designers etc.
  </li>
  <li>
   Manage always-on influencer program: monthly collaborations, product seeding, brand ambassador relationships
  </li>
  <li>
   Track influencer ROI: reach, engagement, brand sentiment lift, earned media value (EMV), and traffic contribution
  </li>
  <li>
   Organize influencer events, store tours, and exclusive previews to strengthen relationships
  </li>
 </ul>
 <p>
  <strong>
   Customer Value Management &amp; Loyalty
  </strong>
 </p>
 <ul>
  <li>
   Develop customer segmentation strategy based on lifetime value, purchase behavior, engagement level, and demographics.
  </li>
  <li>
   Develop SMS and WhatsApp marketing strategy for brand communications, loyalty updates, and customer engagement
  </li>
  <li>
   Create segmented messaging campaigns based on customer preferences, purchase history, and engagement patterns
  </li>
  <li>
   Create VIP customer programs and experiences for high-value segments
  </li>
  <li>
   Implement win-back campaigns for lapsed customers and churned loyalty members
  </li>
  <li>
   Optimize send timing, frequency, and content to maximize engagement without message fatigue
  </li>
  <li>
   Track messaging KPIs: response rate, uplift, ROAS, unsubscribe rate, conversion contribution
  </li>
  <li>
   Track loyalty program KPIs: member growth, active member rate, points redemption, tier upgrades, repeat purchase rate among members
  </li>
  <li>
   Conduct customer satisfaction surveys (NPS, CSAT), Mystery Audits and use insights to improve program
  </li>
 </ul>
 <p>
  <br/>
 </p>
 <p>
  <strong>
   QUALIFICATIONS &amp; EXPERIENCE
  </strong>
 </p>
 <ul>
  <li>
   4-5 years of experience in social media, or customer engagement preferably in retail, e-commerce, or lifestyle brands
  </li>
  <li>
   Proven track record building brand awareness through social media, influencer marketing, and digital campaigns
  </li>
  <li>
   Deep understanding of GCC social media landscape: platform preferences, content trends, cultural nuances, and consumer behaviors across UAE, KSA, Kuwait, Qatar, Oman, Bahrain
  </li>
  <li>
   Experience managing influencer partnerships with demonstrated results in reach and brand building
  </li>
  <li>
   Customer loyalty program experience: ideally managing or contributing to loyalty strategy and execution
  </li>
  <li>
   SMS and WhatsApp marketing experience including campaign management and automation
  </li>
  <li>
   Strong brand storytelling skills: ability to translate brand values into compelling narratives across channels
  </li>
  <li>
   Analytical mindset: comfortable with social analytics, brand tracking, and customer data analysis
  </li>
  <li>
   Excellent communication skills: fluent in English and Arabic (written and verbal)
  </li>
  <li>
   Collaborative approach: able to work cross-functionally with creative, retail, and e-commerce teams
  </li>
  <li>
   Understanding of performance marketing to enable effective collaboration
  </li>
 </ul>
 <p>
 </p>
</div>


Marketing Manager – Social Media & CVM

Skema

<div><p><b>SKEMA Business School </b>is a global teaching and research institution that prepares students to meet the challenges of a globalized, multicultural, and responsible business world.</p><p>
A pioneer in developing an international strategy, the school is present on 5 continents with 10 campuses across 7 countries (South Africa, Brazil, Canada, China, United Arab Emirates, United States, and France).</p><p><b>
Joining SKEMA means putting your talents at the service of a high-impact mission: creating a cutting-edge education model to develop the potential of each of our students, corporate partners, and staff!</b></p><p></p><p><b><br>
Let's talk about your future role!</b></p><p><br>
As Marketing &amp; Communications Specialist (UAE), you will be responsible for deploying SKEMA&rsquo;s global brand and communication strategy within the UAE and the broader GCC environment.</p><p>
You will play a key role in strengthening SKEMA&rsquo;s visibility, attractiveness, and reputation in the region, while ensuring strong alignment with the Global Brand &amp; Communications Department.</p><p>
You will act as the primary local communication partner for the Dubai campus.</p><p></p><p><b>
Brand &amp; Corporate Communication</b></p><ul><li><p>
Adapt and implement SKEMA&rsquo;s global brand strategy in the UAE market.</p></li><li><p>
Ensure strict compliance with brand guidelines and institutional positioning.</p></li><li><p>
Create and localize high-quality content across channels (website, social media, newsletters, print materials, CRM, video).</p></li><li><p>
Support internal communication initiatives at campus level.</p></li></ul><p><b>
Marketing &amp; Student Recruitment Support</b></p><ul><li><p>
Execute local marketing campaigns in coordination with global teams.</p></li><li><p>
Adapt messaging to regional audiences (prospective students, families, corporate partners, government stakeholders).</p></li><li><p>
Contribute to campaign performance tracking and optimization.</p></li></ul><p><b>
Social Media &amp; Digital Engagement</b></p><ul><li><p>
Manage and grow local social media presence.</p></li><li><p>
Develop engaging, culturally relevant content tailored to the UAE/GCC audience.</p></li><li><p>
Deploy global campaigns locally and report on engagement and performance.</p></li></ul><p><b>
Media Relations &amp; Ecosystem Visibility</b></p><ul><li><p>
Build and maintain relationships with UAE-based media (education, business, innovation).</p></li><li><p>
Draft press releases and coordinate interviews and media opportunities.</p></li><li><p>
Promote SKEMA&rsquo;s academic excellence and expertise within the regional ecosystem.</p></li></ul><p><b>
Events &amp; Community Engagement</b></p><ul><li><p>
Support the organization and promotion of local events (Open Days, recruitment fairs, conferences, corporate events,&hellip;).</p></li><li><p>
Ensure strong visibility before, during, and after events.</p></li><li><p>
Work closely with Admissions, Academic teams, and corporate stakeholders in Dubai.</p></li></ul><p><b>
Reporting &amp; Coordination</b></p><ul><li>Provide regular KPI reporting to global teams.</li><li>Share market insights and trends specific to the UAE and GCC region.</li><li>Participate in regular coordination meetings with SKEMA&rsquo;s Global Brand &amp; Communications Department.</li></ul><p></p><p><b><br>
Your strengths and little extras</b></p><p></p><ul><li><p>
Master&rsquo;s degree in Marketing, Communication, or a related field.</p></li><li><p>
2&ndash;5 years of experience in marketing and/or communication roles.</p></li><li><p>
Experience in the UAE or GCC market strongly preferred.</p></li><li><p>
Excellent written and verbal communication skills in English.</p></li><li><p>
Knowledge of Arabic is highly appreciated and considered a strong asset.</p></li><li><p>
Solid understanding of digital marketing, social media, and performance tracking.</p></li><li><p>
Experience in event coordination and stakeholder engagement is a plus.</p></li><li><p>
Experience in higher education or professional services is advantageous.</p></li></ul><p>
</p><p><b>Your Skills &amp; Mindset</b></p><ul><li><p>
Highly organized, proactive, and adaptable.</p></li><li><p>
Strong project management and multitasking capabilities.</p></li><li><p>
Ability to work autonomously while collaborating with international teams.</p></li><li><p>
Cultural sensitivity and strong understanding of the Middle Eastern business environment.</p></li><li><p>
Strong interpersonal skills and stakeholder management abilities.</p></li><li><p>
Results-oriented with attention to detail.</p></li></ul><p></p><p><i>
At SKEMA, diversity and international openness are at the heart of who we are. We welcome candidates who are eager to make an impact and help shape the future of global education in the UAE.</i></p><p><b>
#WeAreSKEMA</b><br>
<b>Join us !</b></p></div>

Marketing & Communications Specialist M/F

Leaders Fitness Gym

<p><b>Strategic Planning:</b> Developing and implementing comprehensive marketing plans and strategies that align with the company's objectives.</p><p><b>Campaign Management : </b>Overseeing the creation, launch, and execution of marketing campaigns, including advertising, email marketing, and go-to-market initiatives.</p><p><b>Brand Management:</b> Shaping and maintaining the company's brand image and public relations to attract new customers and retain existing ones.</p><p><b>Market Research :</b> Analyzing market trends, consumer behavior, and competitor activities to identify new opportunities and inform marketing decisions.</p><p><b>Team Leadership:</b> Hiring, training, and leading a team of marketing professionals.</p><p><b>Budget Management:</b> Determining and managing the budget for marketing campaigns to ensure cost-efficiency and maximize return on investment.</p><p><b>Cross-Functional Collaboration:</b> Working closely with other departments, such as sales, product development, and advertising, to ensure a consistent message and cohesive initiatives.</p><p><b>Performance Analysis:</b> Monitoring marketing metrics, creating Key Performance Indicators (KPIs), and evaluating campaign performance to provide feedback and make necessary adjustments.</p><p><b>UAE driving license required</b></p><p><b>Language: English, Malayalam, Hindi</b></p><p>Job Type: Full-time</p><p>Pay: AED3,500.00 - AED4,500.00 per month</p>

MIRA Search

<p>We are looking for a strategic and hands-on <b>Content Manager</b> to build, systemize, and manage content across all communication channels with clients.</p><p>This role is not just about writing posts, it&rsquo;s about creating a structured, scalable content system that supports marketing, sales, and broker teams while strengthening brand positioning in the <b>Dubai real estate market</b>.</p><p>The ideal candidate understands marketing funnels, real estate buyer psychology, and knows how to turn product knowledge into persuasive communication.</p><p><b>Main Goal</b></p><p>Systemize and automate content production across all channels to create consistent, high-quality communication that drives leads, engagement, and sales.</p><p><b>Key Responsibilities: </b></p><p><b>1) Social Media Content</b></p><p>(Instagram, Facebook, LinkedIn, YouTube)</p><ul><li>Develop content briefs (TOR)</li><li>Write video scripts</li><li>Create post captions and descriptions</li><li>Coordinate messaging consistency across platforms</li><li>Work closely with SMM, designers, videographers, and photographers</li></ul><p><b>2) Email Marketing</b></p><ul><li>Create content briefs (TOR)</li><li>Develop full email sequences</li><li>Write high-converting email copy</li><li>Structure nurturing and sales campaigns aligned with marketing funnels</li></ul><p><b>3) WhatsApp Campaigns</b></p><ul><li>Write message scripts</li><li>Build automation flows</li><li>Develop follow-up sequences</li><li>Optimize communication tone for conversion</li></ul><p><b>4) Advertising Content</b></p><ul><li>Develop video briefs</li><li>Write advertising scripts</li><li>Create promotional copy for paid campaigns</li><li>Align messaging with target audience and campaign objectives</li></ul><p><b>5) Broker Support</b></p><ul><li>Prepare brochures and presentation materials</li><li>Ensure brokers have clear, persuasive, and consistent content</li></ul><p><b>6) Team Structure</b></p><p>You will work within a marketing team that includes:</p><ul><li>Marketing Manager</li><li>Graphic Designer</li><li>Target Specialist</li><li>SMM</li><li>CRM Administrators</li><li>Videographers</li><li>Photographers</li></ul><p><b>Requirements</b></p><ul><li>Mandatory: Experience in Dubai real estate market</li><li>Strong product knowledge</li><li>Strong copywriting skills (sales-driven, structured writing)</li><li>Understanding of marketing funnels and customer journey</li><li>English level: B2 minimum</li><li>Russian speaker preferred</li><li>Real estate experience is a strong advantage</li></ul><p><b>Benefits</b></p><ul><li>Competitive salary and commission structure.</li><li>Ongoing training and development.</li><li>Modern and well-equipped work environment.</li><li>Remote position</li><li>6/1 working schedule</li><li>KPIs discussed during interview with Marketing Manager</li><li>Salary transfer online (details discussed during hiring process)</li></ul><p>Job Type: Full-time</p><p>Pay: AED6,000.00 - AED7,000.00 per month</p><p>Application Question(s):</p><ul><li>What is your expected salary?</li><li>Are you available to start immediately?</li></ul>

Content Manager (Real Estate)

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