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trade marketing specialist Jobs in Karachi

trade marketing specialist

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digital marketing specialist

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product lead - merchants (vp/svp) Jobs in Karachi

product lead - merchants (vp/svp)

merchandising specialist

Tapal Tea (Pvt.) Ltd.

<div>
 
 
 Trade Visibility Specialist
 
 
 
 
 
 
 
 Location:
 
 Karachi, Sindh (PK)
 
 
 
 
 
 
 
 Purpose of the Job
 
 
 
 The position is responsible for leading merchandising program operations, vendor management, and ensuring effective in-store execution across various trade channels. This role focuses on designing channel-wise look &amp; feel, developing visibility KPIs, and optimizing trade programs for better shopper engagement and compliance tracking.
 
 
 
 
 
 
 
 Job Description
 
 
 <ul>
 <li>
 Lead merchandising program operations and manage vendors efficiently.
 </li>
 <li>
 Design
 
 channel-specific look &amp; feel toolkits
 
 based on shopper needs.
 </li>
 <li>
 Develop planograms for various trade channels.
 </li>
 <li>
 Establish
 
 visibility KPIs
 
 for trade execution and compliance tracking.
 </li>
 <li>
 Create
 
 interactive and efficient tools
 
 for modern trade.
 </li>
 <li>
 Act as a
 
 bridge between marketing and regional stakeholders
 
 .
 </li>
 <li>
 Define
 
 trade classifications
 
 and ensure ROI assurance in trade programs.
 </li>
 <li>
 Develop visibility strategy based on
 
 channel and shopper needs
 
 .
 </li>
 <li>
 Lead
 
 merchandising solutions and automation
 
 efforts.
 </li>
 <li>
 Implement
 
 picture of success, performance dashboards, and payout methodology
 
 .
 </li>
 <li>
 Track and align regions for
 
 OSA (On-Shelf Availability), SOS (Share of Shelf), Productivity, and Visibility compliance
 
 .
 </li>
 <li>
 Design and manage the
 
 look &amp; feel of trade channels
 
 for an improved shopper experience.
 </li>
 <li>
 Collaborate with the
 
 brand team for artworks and promotional tools
 
 for trade activities.
 </li>
 <li>
 Manage vendors for
 
 designing creative and efficient promotional tools, POSM (Point of Sale Materials), and modern trade categories
 
 .
 </li>
 <li>
 Perform any other assignment as assigned by the superior as and when required.
 </li>
 </ul>
 
 
 
 
 
 
 Experience &amp; Qualification
 
 
 <ul>
 <li>
 Minimum Bachelor's degree in relevant field
 </li>
 <li>
 Candidates should have at least 3 years of relevant work experience, preferably within FMCG industry
 </li>
 </ul>
 
 
 
 
 
 
 Skills &amp; Competencies
 
 
 <ul>
 <li>
 Stakeholder Management
 </li>
 <li>
 Problem-Solving
 </li>
 <li>
 Attention to Detail
 </li>
 <li>
 Communication
 </li>
 <li>
 Agility
 </li>
 </ul>
 
 
</div>

Trade Visibility Specialist

Careem

<div>
 
 About the Company
 
 
 
 Careem is building the Everything App for the greater Middle East &mdash; making it easy to move around, order food and groceries, manage payments, and more. Our purpose is simple: to simplify and improve people&rsquo;s lives and build an awesome organisation that inspires.
 
 
 Since 2012, Careem has enabled earnings for over 2.5 million Captains, simplified the lives of more than 70 million customers, and built a platform where the region&rsquo;s best talent and entrepreneurs thrive. We operate in 70+ cities across 10 countries, from Morocco to Pakistan.
 
 
 
 
 We&rsquo;re now entering our next chapter &mdash; one powered by AI. We&rsquo;re looking for AI talent: curious problem-solvers who know how to apply AI to build tools, automate workflows, and create real impact. Whether it&rsquo;s streamlining operations, enhancing customer experience, or reimagining internal systems &mdash; we want people who can make Careem work smarter and move faster.
 
 
 
 
 
 About The Team
 
 
 
 Careem Grocery is on a mission to reinvent the way people shop for grocery, pharmacy and retail products. As an exciting new vertical within Careem (a startup within a startup), we&rsquo;re in the early stages of building our product and have plenty of interesting and fundamental challenges to solve in order to achieve our ambitious growth goals in this burgeoning space.
 
 
 
 About The Role
 
 
 
 We are looking for a driven and detail-oriented Merchandising &amp; Product Operations Specialist to join our dynamic team at Careem Groceries. This role is pivotal in bringing our in-app experience to life &mdash; combining deep ownership of merchandising execution with operational excellence. You will take charge of configuring, managing, and optimizing the in-app storefront experience, working closely with cross-functional teams to deliver a seamless, compelling, and conversion-driven user journey.
 
 
 
 What You'll Do
 
 
 
 In-App Merchandising Operations
 
 
 <ul>
 <li>
 Manage the in-app storefront, including the homepage, category landing pages, carousels, and other critical real estate.
 </li>
 <li>
 Take full ownership of content configuration and execution using merchandising tools &mdash; ensuring timely, accurate, and smooth deployment.
 </li>
 <li>
 A basic understanding of coding is preferred to effectively configure and troubleshoot merchandising setups.
 </li>
 <li>
 Curate, implement, and continuously improve merchandising strategies aligned with business goals and customer insights.
 </li>
 <li>
 Ensure the seamless execution of promotional plans and the merchandising calendar.
 
 
 </li>
 </ul>
 Data-Driven Optimization
 
 
 <ul>
 <li>
 Analyze user behavior, product performance, and merchandising metrics to guide in-app improvements.
 </li>
 <li>
 Use analytics to enhance product discovery, engagement, and conversion rates across surfaces.
 </li>
 <li>
 Conduct post-launch performance tracking and iterate for scale based on insights.
 
 
 </li>
 </ul>
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Work closely with Category Management, Marketing, Catalog, and Design teams to coordinate effective campaigns and launches.
 </li>
 <li>
 Act as the key liaison across Growth, Category, and Product teams to ensure alignment on merchandising and product content updates.
 
 
 </li>
 </ul>
 Content &amp; Product Operations
 
 
 <ul>
 <li>
 Lead the configuration and synchronization of in-app content for consistency across platforms.
 </li>
 <li>
 Ensure timely and accurate setup of feature and product releases.
 </li>
 <li>
 Monitor tool performance and flag inefficiencies to drive continuous process optimization.
 
 
 </li>
 </ul>
 Project &amp; Program Management
 
 
 <ul>
 <li>
 Independently manage multiple initiatives &mdash; from campaign setup to product releases &mdash; while ensuring cross-functional coordination.
 </li>
 <li>
 Develop documentation and SOPs for merchandising workflows and content governance.
 
 
 </li>
 </ul>
 Customer-Centric Innovation
 
 
 <ul>
 <li>
 Leverage feedback and market research to identify new merchandising opportunities.
 </li>
 <li>
 Work with Growth, Category and other cross-functional teams to enhance app usability and discoverability from a merchandising perspective.
 
 
 </li>
 </ul>
 
 What You'll Need
 
 
 
 <ul>
 <li>
 Background: E-commerce or retail experience.
 </li>
 <li>
 Basic Coding Knowledge: Comfort with basic coding concepts to support content configuration and tool troubleshooting.
 </li>
 <li>
 Communication Skills: Clear, effective communication for collaborating with cross-functional teams, sharing insights, and gathering feedback.
 </li>
 <li>
 Analytical Skills: Ability to interpret data and derive actionable insights for improvements.
 </li>
 <li>
 Project Management: Strong organizational skills to manage multiple projects, set priorities, and meet deadlines.
 </li>
 <li>
 Problem Solving: Proactive skills to identify issues and work collaboratively on solutions.
 </li>
 <li>
 Attention to Detail: Meticulousness when monitoring performance, analyzing data, and executing processes.
 </li>
 <li>
 Customer Focus: A customer-centric mindset in decision-making, shaping product features to enhance satisfaction.
 </li>
 <li>
 Quality Assurance: Knowledge of QA processes to ensure the output meets standards and issues are promptly addressed.
 </li>
 <li>
 Continuous Learning: Willingness to stay updated on industry trends, emerging technologies, and best practices in product management and operations.
 
 
 </li>
 </ul>
 
 What We&rsquo;ll Provide You
 
 
 
 We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
 
 
 <ul>
 <li>
 Work and learn from great minds by joining a community of inspiring colleagues.
 </li>
 <li>
 Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
 </li>
 <li>
 Explore new opportunities to learn and grow every day.
 </li>
 <li>
 Work 4 days a week in office &amp; 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
 </li>
 <li>
 Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.
 </li>
 </ul>
</div>

Product Operations Specialist

Babies World

The Visual Merchandiser for baby outfits and baby gear is responsible for creating attractive, engaging, and customer-friendly visual displays in-store to maximize sales, enhance customer experience, and strengthen the brand image. This role requires creativity, a keen eye for detail, and a deep understanding of baby fashion trends and customer preferences.Key Responsibilities:<ul><li>Visual Display Planning:</li><li>Design and implement eye-catching window and in-store displays for baby clothes, accessories, and baby gear.</li><li>Regularly refresh visual themes to match the seasons, festivals, or promotional campaigns.</li><li>Product Presentation:</li><li>Ensure all baby products are presented neatly, cleanly, and according to brand standards.</li><li>Group outfits by theme, color, or occasion (e.g., newborn, casual, party wear).</li><li>Sales Support:</li><li>Align visual merchandising efforts with current marketing campaigns and sales promotions.</li><li>Collaborate with store teams to highlight new arrivals and high-margin products.</li><li>Store Layout &amp; Fixtures:</li><li>Recommend and implement changes to floor plans and fixture placements to improve customer flow.</li><li>Inventory &amp; Stock Coordination:</li><li>Work closely with store teams to ensure product featured displays.</li><li>Identify slow-moving products and suggest repositioning or remerchandising.</li></ul>Requirements:<ul><li>Proven experience as a visual merchandiser, preferably in babywear, kids&rsquo; fashion, or lifestyle retail.</li><li>Strong knowledge of visual merchandising principles, color coordination, and display techniques.</li><li>Creativity, attention to detail, and trend awareness.</li><li>Familiarity with baby clothing and baby gear categories.</li><li>Proficiency in design software (Photoshop, Illustrator, or VM planning tools) is a plus.</li><li>Good communication and collaboration skills.</li><li>Ability to lift and set up display fixtures and handle light physical work.</li></ul>Preferred Qualifications:<ul><li>Diploma or Degree in Visual Merchandising, Fashion Design, Interior Design, or related field.</li><li>3&ndash;4 years of experience in retail visual merchandising.</li></ul>Understanding of parent and child behavior in retail environmentsJob Type: Full-timePay: Up to Rs80,000.00 per monthWork Location: In person

Visual Merchandiser

mahenti industries

Visual Merchandiser Responsibilities<ul><li>Store Display Design:</li><li>Plan and create attractive product displays and layouts in stores or showrooms.</li><li>Ensure displays align with brand identity and seasonal themes.</li><li>Product Presentation:</li><li>Arrange products in a visually appealing and customer-friendly way.</li><li>Ensure correct lighting, color schemes, and signage for best product visibility.</li><li>Brand Image Maintenance:</li><li>Maintain consistent visual standards across all store locations.</li><li>Follow company guidelines for branding, graphics, and visual identity.</li><li>Market &amp; Trend Analysis:</li><li>Research current fashion, furniture, or retail trends to inspire new displays.</li><li>Analyze competitor displays for ideas and improvement.</li><li>Sales Support:</li><li>Work with sales and marketing teams to highlight key products or promotions.</li><li>Use displays to drive sales and improve customer experience.</li><li>Space Planning:</li><li>Optimize floor space and traffic flow for maximum engagement.</li><li>Plan layouts that guide customers through the store effectively.</li><li>Inventory &amp; Display Management:</li><li>Keep track of display materials, mannequins, and props.</li><li>Ensure timely rotation of merchandise and removal of outdated displays.</li><li>Coordination:</li><li>Work closely with marketing, sales, and store managers.</li><li>Train store staff on visual merchandising standards when needed.</li></ul>Job Type: Full-timePay: Rs65,000.00 - Rs75,000.00 per monthWork Location: In person

visual merchandiser for office funriture showroom

The Tec Agency

Job Description:We are looking for a skilled Etsy Specialist with at least 2 years of hands-on experience managing and growing Etsy stores in the digital product niche. The ideal candidate should be capable of handling multiple Etsy shops, performing in-depth market research, creating optimized listings, and designing eye-catching product images and promotional posts.Responsibilities:<ul><li>Manage and optimize multiple Etsy stores (digital product niche).</li><li>Conduct market research to identify trends, profitable niches, and keyword opportunities.</li><li>Create and upload SEO-optimized listings (titles, descriptions, and tags).</li><li>Design and post engaging Etsy banners, thumbnails, and promotional content.</li><li>Develop and implement creative marketing and branding concepts for store growth.</li><li>Monitor analytics and performance reports to enhance sales.</li><li>Collaborate with the team on new product ideas and seasonal campaigns.</li></ul>Requirements:<ul><li>Minimum 2 years of experience managing Etsy stores (preferably digital products).</li><li>Strong understanding of Etsy SEO, product research tools, and competitor analysis.</li><li>Graphic design skills (Canva, Photoshop, or Illustrator preferred).</li><li>Ability to create high-quality mockups, digital product previews, and social media posts.</li><li>Excellent communication and time management skills.</li><li>Creative mindset with attention to detail.</li></ul>Preferred Skills:<ul><li>Experience with tools like eRank, Marmalead, EverBee, or Alura.</li><li>Knowledge of Etsy Ads and organic marketing strategies.</li><li>Previous experience handling printables, templates, planners, or digital downloads.</li></ul>How to Apply:If you meet the above criteria and want to join a growing digital brand, please share:<ul><li>Your portfolio or Etsy store links.</li><li>A brief summary of your experience managing Etsy shops.</li><li>Samples of your design work (if available).</li></ul>Job Type: Full-timePay: Rs30,000.00 - Rs60,000.00 per monthWork Location: In person

Etsy Specialist

360 Human Capital solutions pvt ltd

Career Opportunity &ndash; Trade Marketing SpecialistOur client, a well-reputed multinational FMCG firm, is seeking a dynamic and result-driven Trade Marketing Specialist for its Karachi, Lahore and Islamabad office.If you&rsquo;re passionate about brand visibility, trade marketing strategies, and in-store execution, this is your chance to join a global team and take your career to the next level!Job Description:Reports To: C&amp;V ManagerPurposeSupport the C&amp;V Manager in executing trade activation initiatives across all retail and trade channels. Responsible for asset deployment, merchandising deployment, and ensuring smooth execution of commercial objectives.Key Responsibilities- Plan and coordinate the deployment of trade assets (e.g., display units, POS materials, and signage) across retail and trade channels.- Ensure timely installation and maintenance of assets in line with brand guidelines.- Track asset inventory and manage replenishment cycles.- Liaise with vendors and agencies for asset logistics and quality assurance.- Develop and execute merchandising plans to maximize product visibility and sales conversion.- Coordinate with sales teams and agencies for in-store execution.- Monitor compliance with merchandising standards and report deviations.- Analyze merchandising effectiveness and recommend improvements.- Support in tracking KPIs for trade activation initiatives.- Assist in budget monitoring and resource planning.- Coordinate city-wise deployment plans including headcount, and stock alignment (TPOSM and PPOSM).- Coordinate with agencies on execution plans and KPIs.- Monitor city-wise and CR/TA/MR-wise targets and report progress.- Ensure availability of stock, uniforms, and devices for trade activities.- Manage daily reporting on digital portals.- Support data integration with global systems (if any).- Assist in preparing monthly performance reports for ours and Sales teams.- Coordinate with Sales teams for rollout execution.- Support alignment with Zonal Sales and CCD teams for trade activities.- Liaise with agencies for deployment and reporting.- Ensure uniform quality and city-wise distribution.- Support spot/area/city identification and coordination with agencies.Qualifications &amp; Experience&middot; Preferably master&rsquo;s degree or bachelor&rsquo;s degree in business administration, Marketing, or related field&middot; 3&ndash;5 years of relevant experience (FMCG experience is a plus)&middot; Strong presentation and communication skills&middot; Ability to work effectively in cross-functional teamsKey Competencies&middot; Action Oriented&middot; Stakeholder Management&middot; Data Reporting &amp; Analysis&middot; Planning&middot; Team Collaboration&middot; Directing OthersFemale Candidates are strongly encouraged to applyPlease share your updated resume in MS Word format at jobs@hcspak.comNote: Only shortlisted candidates will be contacted.Job Type: Full-timeWork Location: In person

Trade Marketing Specialist

Blue Ocean Technology Solution - BOTS

At Blue Ocean Technology Solutions (BOTS), we pride ourselves on being dynamic and creative in the world of e-commerce. We have consistently pushed boundaries, embracing innovation and leveraging the power of platforms like Amazon to bring exceptional products and services to a global audience.As a rapidly growing company, there are ample opportunities for professional development and career advancement. Be part of a company that is making a global impact. Your work at BOTS will reach customers around the world.JOB SUMMARY:The Product Research Specialist will be responsible for overseeing and improving the product research to identify high-potential, high-revenue wholesale products on Amazon. The role demands strategic thinking, data-driven decision-making, and hands-on leadership to ensure alignment with company KPIs for profitability, market share, and long-term success.JOB RESPONSIBILITIES:<ul><li>Develop and refine research frameworks, KPIs, and standard operating procedures</li><li>Supervise end-to-end product research, validation, and documentation processes</li><li>Ensure quality control over all research data and final shortlisted products</li><li>Monitor market trends and Amazon policy changes to adapt research strategies</li><li>Collaborate with the sales, pricing, and sourcing teams to align on product viability</li><li>Train, coach, and mentor junior research team members to develop technical and analytical competencies</li><li>Report product pipeline progress, key metrics, and market insights to management</li><li>Maintain a culture of accountability, innovation, and performance within the team</li></ul>REQUIRED SKILLS:<ul><li>Strong command of product research methodologies for Amazon Wholesale</li><li>Excellent leadership and communication skills</li><li>Analytical mindset with strong numerical reasoning and pattern recognition</li><li>Proficiency in mid-level Excel and research tools (e.g., Keepa, Helium10, etc.)</li><li>Deep understanding of Amazon FBA business models, particularly Wholesale</li><li>Strong decision-making and time-management skills</li><li>Ability to work under pressure and lead in a fast-paced environment</li></ul>EXPERIENCE:<ul><li>2&ndash;4 years of relevant experience in Amazon wholesale product research</li><li>Proven track record of identifying winning wholesale products</li></ul>QUALIFICATIONS: <ul><li>Bachelor&rsquo;s degree in Business, Supply Chain, Computer Science, or Engineering</li><li>Certifications in Amazon FBA, Wholesale Product Research, or similar (Preferred)</li></ul>SALARY RANGE:Market-competitive salaryJOB TYPE: <ul><li>Timings: Mon-Fri | 12:00 PM to 9:00 PM | Alternate Saturdays On | 10:00 AM to 7:00 PM</li><li>Work Mode: Work-from-site only (No remote option)</li><li>Location: Candidates must reside in Karachi and commute reliably to the office</li><li>Only residents of Karachi will be considered for the interview</li></ul>Job Type: Full-timeWork Location: In person

Amazon Product Research Specialist

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