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digital marketing specialist Jobs in Karachi

digital marketing specialist

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meta ads specialist

Heytech Limited

Job Title: Meta Ads Specialist (Paid Marketing) Experience: 2&ndash;3 Years Market Focus: USAJob DescriptionWe are looking for a Meta Ads Specialist with hands-on experience in managing and optimizing paid campaigns on Facebook and Instagram for the USA market. The candidate will be responsible for campaign setup, audience targeting, performance optimization, and scaling profitable campaigns.Key Skills<ul><li>Facebook &amp; Instagram Ads campaign setup and management</li><li>Audience research, targeting, and retargeting strategies</li><li>Ad creatives testing (A/B testing)</li><li>Budget management and campaign scaling</li><li>Conversion tracking (Pixel, Events, Conversion API)</li><li>Performance analysis and reporting (ROAS, CPA, CTR)</li></ul>Requirements<ul><li>2&ndash;3 years of hands-on experience in Meta Ads / Paid Social</li><li>Experience managing campaigns for the USA marketplace</li><li>Strong understanding of funnel strategy and conversion optimization</li><li>Familiarity with Meta Ads Manager and Business Manager</li><li>Analytical mindset with data-driven decision making</li><li>Experience in eCommerce or lead generation is a plus</li></ul>gulshan e iqbal , onsite Salary 80k - 100k morning shiftJob Type: Full-timePay: Rs80,000.00 - Rs100,000.00 per monthWork Location: In person

Meta Ads Specialist (Paid Marketing)

Direct Building Solutions Australia Pty Ltd

DBS Australia Pty Ltd is looking for an experienced Meta Ads Specialist to manage and scale our Facebook &amp; Instagram advertising campaigns.The ideal candidate will generate high-quality leads at a low cost and continuously optimise campaigns for better performance.---Key Responsibilities<ul><li>Create and manage Facebook &amp; Instagram ad campaigns</li></ul><ul><li>Generate residential and commercial leads</li></ul><ul><li>Set up and manage Meta Pixel &amp; conversion tracking</li></ul><ul><li>Create high-converting ad copy and campaign ideas</li></ul><ul><li>Design or coordinate basic ad creatives (images/videos)</li></ul><ul><li>Test different audiences and ad strategies</li></ul><ul><li>Monitor daily ad performance and optimize campaigns</li></ul><ul><li>Reduce cost per lead (CPL) over time</li></ul><ul><li>Set up retargeting campaigns</li></ul><ul><li>Provide weekly performance reports</li></ul><ul><li>Work with the sales team to improve lead quality</li></ul><ul><li>CRM or automation experience</li></ul>---Required Skills &amp; Experience<ul><li>Minimum 2+ years&rsquo; experience running Meta Ads</li></ul><ul><li>Proven experience generating leads (not just engagement)</li></ul><ul><li>Experience with conversion tracking &amp; Meta Pixel</li></ul><ul><li>Understanding of landing pages &amp; lead funnels</li></ul><ul><li>Strong knowledge of audience targeting</li></ul><ul><li>Ability to analyze data and improve results</li></ul>---Job Type: Full-timeWork Location: In person

Meta Ads Specialist (Facebook & Instagram Advertising)

Artxpro Private Limited

Responsibilities:<ul><li>Plan, create, manage, and optimize paid advertising campaigns across Google Ads, Meta (Facebook &amp; Instagram), TikTok, and YouTube platforms.</li><li>Conduct keyword research, audience targeting, pixel/conversion tracking, and competitor analysis to improve campaign performance.</li><li>Develop compelling ad copies, creatives, and campaign structures aligned with client goals and brand tone.</li><li>Monitor daily performance, analyze data, and prepare weekly and monthly performance reports.</li><li>Optimize campaigns for CTR, CPC, CPA, ROAS, and conversions to ensure maximum ROI.</li><li>Stay updated with platform trends, algorithm changes, and best practices across all paid media channels.</li><li>Collaborate with creative, SEO, and content teams for integrated digital marketing campaigns.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in BBA, Marketing, or a related field.</li><li>1 to 1.5 years of hands-on experience running Google, Meta, TikTok, and YouTube Ads.</li><li>Google Ads Certification is a plus.</li><li>Strong understanding of Google Analytics, Meta Business Manager, Tag Manager, pixels, and conversion tracking.</li><li>Excellent analytical, problem-solving, and communication skills.</li><li>Ability to manage multiple campaigns and clients simultaneously.</li></ul>To Apply: Interested candidates send their resume with the subject line &ldquo;performance Marketing Specialist&rdquo; to job@artxpro.com.Job Type: Full-timeWork Location: In person

Google & Meta Ads Specialist

Arham Soft (Pvt) Ltd.

Job DescriptionPosition: Performance Marketing Consultant (Google &amp; Meta Ads)Location: Karachi / RemoteEngagement Type: ConsultantRole OverviewWe are looking for an experienced Performance Marketing Consultant with strong expertise in Google Ads and Meta (Facebook &amp; Instagram) Ads. The ideal candidate will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns with a clear focus on ROI, lead generation, and revenue growth.This is a consulting role, requiring both strategic thinking and hands-on execution.Key Responsibilities<ul><li>Plan, manage, and optimize Google Ads (Search, Display, YouTube, Performance Max).</li><li>Execute and scale Meta Ads (Facebook &amp; Instagram) campaigns for lead generation and conversions.</li><li>Develop paid media strategies aligned with business and growth goals.</li><li>Conduct audience research, funnel setup, and retargeting strategies.</li><li>Optimize ad creatives, copy, bidding strategies, and landing page performance.</li><li>Monitor daily performance metrics and budgets to maximize ROAS.</li><li>Analyze campaign data and prepare performance reports with actionable insights.</li><li>Perform A/B testing on ads, creatives, and audiences.</li><li>Collaborate with design, content, and development teams when needed.</li><li>Stay updated with the latest trends, platform updates, and best practices in paid advertising.</li></ul>Required Skills &amp; Qualifications<ul><li>Proven experience as a Google Ads &amp; Meta Ads specialist or consultant.</li><li>Strong understanding of performance marketing, funnels, and conversion tracking.</li><li>Hands-on experience with Google Analytics, Google Tag Manager, and Meta Pixel.</li><li>Ability to manage multiple campaigns and budgets efficiently.</li><li>Strong analytical mindset with data-driven decision-making.</li><li>Excellent communication and reporting skills.</li><li>Experience working with e-commerce and/or lead-generation businesses is a plus.</li><li>Self-driven, independent, and results-oriented.</li></ul>Nice to Have<ul><li>Experience managing international ad accounts.</li><li>CRO (Conversion Rate Optimization) knowledge.</li><li>Landing page optimization experience.</li><li>Agency or consulting background.</li></ul>Job Type: Full-timeWork Location: Remote

Performance Marketing Consultant (Google & Meta Ads)

Arwaj Tech

ARWAJ TECH is seeking a highly motivated Digital Marketing Executive (META Ads) to drive our marketing initiatives. The ideal candidate will be responsible to handle social media accounts and run Meta Ads for our clients.Key Responsibilities:<ul><li>Responsible to run Paid Meta Ads for our clients (FB &amp; Instagram Ads).</li><li>Knowledge about Tiktok</li><li>Proficiency in email marketing.</li><li>Supervision of inbound and outbound marketing, HubSpot experience is a plus.</li><li>Create, execute, and oversee comprehensive marketing strategies and plans.</li><li>Develop, implement, and manage key marketing elements including advertising, promotions, campaigns, and direct marketing.</li><li>Design and oversee marketing campaigns; work with the social media team to engage the target audience.</li></ul>Requirements:<ul><li>At least 6Months experience, with IT/service industry experience being an advantage.</li><li>Experience with Meta Ads (FB &amp; Instagram paid Ads).</li><li>Knowledge about TikTok Ads</li><li>Proficiency in email marketing.</li><li>Hands-on experience with ManyChat and Automation tools is preferred.</li><li>Excellent content and creative writing skills for diverse marketing materials.</li><li>Good knowledge of using social media for marketing/business.</li><li>Persistent, hardworking, and passionate about making change and adding value.</li><li>Must be creative, optimistic, and result-oriented.</li><li>Presentable and able to attend marketing meetings with clients.</li><li>BBA / MBA / MS in Marketing or a related field.</li></ul>Location: PECHS, BLK 6 Timings: 09AM to 5:30PMJob Type: Full-timePay: Rs40,000.00 - Rs55,000.00 per monthApplication Question(s):<ul><li>Mention current salary</li><li>Are you OK for Onsite job at Shahra e Faisal Karachi?</li><li>Have you run META Ads for local SERVICE Based Clients? If yes Please mention 2-3 Clients Name</li></ul>Work Location: In person

Digital Marketing Executive (META Ads)

OmalbyKomal

POSITION: PERFORMANCE MARKETER (WOMEN CLOTHING BRAND)We are looking for &ldquo;Performance Marketer&rdquo; to join a leading women fashion clothing brand, based in Karachi.Qualification: Minimum Bachelor&rsquo;s degree from reputed educational institute/ university.Experience: 02-03 years of relevant &amp; Meta Add work experience with same role &amp; industryCandidates having knowledge of stitching &amp; fashions themes will be more preferred.Gender: Male &amp; Female (Both)Position: Full TimeSalary: Market competitive with benefitsLocation: Tariq road, KarachiEmail Subject: Performance Marketer (Women Clothing Brand)Job Type: Full-timeEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Digital marketing &amp; SEO: 2 years (Required)</li></ul>Work Location: In person

Performance Marketer (Women Clothing Brand)

Scaleup Connect

Job Title: Performance Marketing Specialist Location: Bahadurabad (On-Site) Timings: Monday &ndash; Friday | 3:00 PM &ndash; 12:00 AMAbout the RoleScaleUp Connect is hiring a results-driven Performance Marketing Specialist to manage and scale paid social campaigns for international clients across Meta, TikTok, and LinkedIn.This is a client-facing, performance-focused role. It is NOT for organic social media, content posting, or community management.You will be responsible for strategy, execution, optimization, reporting, and client communication.Key Responsibilities<ul><li>Manage and optimize paid social campaigns for multiple client accounts</li><li>Launch, scale, and refine campaigns across:</li></ul>- Meta (Facebook &amp; Instagram)- TikTok Ads- LinkedIn Campaign Manager<ul><li>Translate business objectives into performance marketing strategies</li><li>Optimize for CPA, ROAS, CTR, CPL, and conversion rate</li><li>Build full-funnel strategies (TOF, MOF, BOF)</li><li>Conduct A/B testing on creatives, audiences, and offers</li><li>Coordinate with creative team for ad briefs and testing angles</li><li>Prepare performance reports with actionable insights (not just data)</li><li>Communicate directly with US &amp; EU-based clients</li></ul>Required Experience<ul><li>Minimum 2+ years in Paid Social / Performance Marketing</li><li>Agency experience preferred (must have handled multiple clients)</li><li>Proven experience managing external client accounts (not just internal brands)</li><li>Hands-on expertise with:</li></ul>- Meta Ads Manager - TikTok Ads Manager - LinkedIn Campaign Manager<ul><li>Experience running campaigns for US or European markets</li><li>Strong understanding of tracking &amp; attribution</li><li>Google Analytics</li><li>Google Tag Manager</li><li>Ability to manage multiple ad accounts simultaneously</li><li>Strong communication and reporting skills</li></ul>Nice to Have<ul><li>Experience in both B2B and B2C campaigns</li><li>Experience scaling accounts beyond $10,000/month spend</li><li>Creative testing and scaling frameworks experience</li><li>Familiarity with conversion APIs &amp; pixel troubleshooting</li></ul>Job Type: Full-timePay: Up to Rs80,000.00 per monthWork Location: In person

Performance Marketing Specialist

Explore 221+ Meta ads specialist in Karachi this February. Find roles across top companies and apply now to boost your career.