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digital marketing specialist Jobs in Lahore

digital marketing specialist

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performance marketing specialist Jobs in Lahore

performance marketing specialist

paid advertising specialist

Digital Otters

Company: Digital Otters Location: Lahore Job Type: Full-TimeJob OverviewWe are looking for a highly skilled and results-driven Performance Marketing Specialist to manage and optimize paid advertising campaigns for our clients across Facebook, Instagram, Google, YouTube, and TikTok. The ideal candidate is someone who understands performance marketing, lead generation, e-commerce ads, tracking, and analytics with the ability to deliver strong ROI for clients.Key Responsibilities<ul><li>Create, manage, and optimize Meta Ads (FB/IG), Google Ads, and TikTok Ads campaigns.</li><li>Develop targeting strategies, ad sets, custom audiences, and remarketing funnels.</li><li>Write compelling ad copy, select creatives, and run A/B tests.</li><li>Monitor daily ad performance, adjust budgets, and improve ROAS.</li><li>Create weekly and monthly performance reports for clients.</li><li>Conduct competitor analysis and market research for better targeting.</li><li>Set up Pixel, Conversion API (CAPI), UTM tracking, and event tracking.</li><li>Manage client communication related to campaign performance.</li><li>Optimize landing pages for better ad performance.</li><li>Stay updated with platform trends, policy changes, and best practices.</li></ul>Required Skills &amp; Experience<ul><li>2+ years experience running paid ads (Meta, Google, or TikTok).</li><li>Strong understanding of CPC, CPA, ROAS, CTR, CPM, and analytics dashboards.</li><li>Hands-on experience with Facebook Ads Manager and Google Ads.</li><li>Ability to create high-converting ad creatives (images, videos, captions).</li><li>Ability to manage multiple client accounts simultaneously.</li><li>Good communication and reporting skills.</li><li>Experience with Shopify, WordPress, Funnels, CRM is a plus.</li></ul>Preferred Qualifications<ul><li>Experience working in a marketing agency.</li><li>Knowledge of retargeting funnels, pixel events, and conversion tracking.</li><li>Ability to suggest creative angles and campaign strategies.</li><li>Strong understanding of Pakistan + UAE audiences (bonus for you!).</li></ul>Job Type: Full-timeWork Location: In person

Performance Marketing Specialist

WBM PVT LTD

About WBMWBM is a growing and innovative brand committed to delivering high-quality products and exceptional customer experiences. We are expanding our digital presence and seeking a results-oriented SEO &amp; Digital Marketing Specialist to strengthen our online visibility, increase traffic, and drive revenue growth.Position OverviewThe SEO &amp; Digital Marketing Specialist at WBM will be responsible for planning, executing, and optimizing digital marketing strategies to enhance brand awareness, generate qualified leads, and improve online sales performance. The ideal candidate is analytical, creative, and performance-driven.Key ResponsibilitiesSearch Engine Optimization (SEO)<ul><li>Conduct in-depth keyword research using tools such as SEMrush, Ahrefs, and Google Keyword Planner</li><li>Optimize website structure, product pages, and content for on-page SEO</li><li>Perform technical SEO audits and implement improvements</li><li>Develop and execute backlink acquisition strategies</li><li>Monitor performance using Google Analytics and Google Search Console</li><li>Improve organic rankings and search visibility</li></ul>Paid Advertising &amp; Campaign Management<ul><li>Plan, launch, and optimize PPC campaigns via Google Ads and Meta Ads Manager</li><li>Manage paid search, display, and retargeting campaigns</li><li>Monitor budgets, CPC, CPA, and ROAS</li><li>Conduct A/B testing for ads and landing pages</li></ul>Social Media &amp; Content Marketing<ul><li>Develop and manage social media strategies across major platforms</li><li>Coordinate content creation including blogs, product descriptions, and promotional campaigns</li><li>Work with designers and content creators to ensure brand consistency</li><li>Improve engagement and brand awareness</li></ul>Analytics &amp; Reporting<ul><li>Prepare weekly and monthly performance reports</li><li>Track KPIs including organic traffic, conversion rates, and campaign ROI</li><li>Identify growth opportunities and recommend optimization strategies</li></ul>Required Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field</li><li>2&ndash;4 years of hands-on experience in SEO &amp; Digital Marketing</li><li>Strong understanding of technical and on-page SEO</li><li>Experience managing PPC campaigns</li><li>Proficiency in analytics and reporting tools</li><li>Strong communication and analytical skills</li></ul>Preferred Skills<ul><li>Experience with e-commerce platforms (Shopify, WooCommerce, etc.)</li><li>Knowledge of conversion rate optimization (CRO)</li><li>Basic understanding of HTML/CSS</li><li>Google Ads Certification</li></ul>Key Performance Indicators (KPIs)<ul><li>Growth in organic traffic</li><li>Increase in keyword rankings</li><li>Lead generation and sales growth</li><li>Improved conversion rates</li><li>Positive ROAS on paid campaigns</li></ul>Job Type: Full-timePay: Rs45,000.00 - Rs50,000.00 per monthWork Location: In person

SEO & Digital Marketing

Times Consultant

Job Description:We are seeking a results-driven Digital Marketer with hands-on experience in managing and optimizing paid advertising campaigns across Meta (Facebook &amp; Instagram), Google Ads, and TikTok Ads. The ideal candidate should be analytical, creative, and focused on driving high-quality leads and conversions.Key Responsibilities:<ul><li>Plan, launch, and manage paid ad campaigns on Meta, Google, and TikTok</li><li>Develop and test ad creatives, copies, and audience targeting strategies</li><li>Monitor daily campaign performance and optimize for maximum ROI</li><li>Manage ad budgets and ensure efficient spending across platforms</li><li>Set up and manage pixels, conversion tracking, and analytics</li><li>Conduct A/B testing for creatives, audiences, and funnels</li><li>Analyze performance data and prepare regular reports</li><li>Stay updated with the latest advertising trends and platform policies</li></ul>Requirements:<ul><li>Proven experience with Meta Ads, Google Ads, and TikTok Ads</li><li>Strong understanding of audience targeting, retargeting, and lookalike audiences</li><li>Ability to analyze data and optimize campaigns based on performance</li><li>Experience with lead generation and conversion-focused campaigns</li><li>Familiarity with tracking tools, pixels, and analytics platforms</li><li>Strong communication and reporting skills</li></ul>Preferred Skills (Bonus):<ul><li>Experience in e-commerce and lead-based campaigns</li><li>Knowledge of funnel strategies and landing page optimization</li><li>Creative thinking with a performance marketing mindset</li></ul>Job Type: Full-timePay: Rs50,000.00 - Rs80,000.00 per monthEducation:<ul><li>Bachelor's (Required)</li></ul>Location:<ul><li>Lahore (Required)</li></ul>Work Location: In person

Digital Marketer

Zoho CRM Expert

We are looking for a results-driven SEO (Search Engine Optimization) Specialist to improve our website&rsquo;s visibility on search engines and drive organic traffic through effective optimization strategies.SEO (Search Engine Optimization)<ul><li>Perform on-page SEO (meta titles, descriptions, headings, internal linking) </li><li>Optimize product pages, category pages, and landing pages</li><li>Conduct keyword research for tire products, local SEO, and service pages </li><li>Implement technical SEO basics (site speed, indexing, schema, mobile optimization)</li><li>Manage Google Search Console &amp; Google Analytics (GA4) </li><li>Track keyword rankings, traffic, conversions, and prepare monthly SEO reports</li><li>Work on local SEO (Google Business Profile optimization, reviews, local keywords)</li></ul>Website Management &amp; Online Orders (NA Tires Hub) <ul><li>Manage website admin panel</li><li>Monitor and process online tire orders, order statuses, cancellations, and refunds</li><li>Coordinate with shipping partners (FedEx / UPS) and upload tracking details</li><li>Ensure product listings (tire size, brand, pricing, images, descriptions) are accurate and updated</li><li>Regularly check website speed, uptime, and user experience</li><li>Fix basic website issues or coordinate with developers when required</li></ul>Digital Marketing &amp; Paid Advertising <ul><li>Create and manage Google Ads campaigns (Search, Shopping, Display)</li><li>Optimize ad headlines, descriptions, keywords, and conversion tracking</li><li>Manage remarketing / retargeting campaigns</li><li>Plan and execute promotional campaigns &amp; seasonal offers</li><li>Monitor ad spend, ROI, and continuously optimize performance</li></ul>Social Media &amp; Content Marketing <ul><li>Manage business pages on Facebook, Instagram, LinkedIn</li><li>Create and schedule promotional posts, offers, banners, and product highlights</li><li>Coordinate simple graphic designs &amp; creatives (or work with designers)</li><li>Develop content ideas related to tires, car care, offers, and services</li><li>Respond to customer messages and inquiries (or coordinate with support team)</li></ul>E-Commerce Optimization<ul><li>Improve conversion rate (product descriptions, CTAs, checkout flow)</li><li>Optimize abandoned cart recovery</li><li>Manage discount codes, coupons, and promotions</li><li>Ensure proper tax, shipping, and payment gateway settings</li><li>Analyze customer behavior and buying trends</li></ul>Reporting &amp; Analytics <ul><li>Prepare weekly &amp; monthly performance reports</li></ul>o Website traffico Sales &amp; conversionso SEO rankingso Paid ads performance<ul><li>Share actionable insights and improvement recommendations</li><li>Track competitors and market trends in the tire &amp; automotive industry</li></ul>Coordination &amp; Compliance<ul><li>Work closely with management on marketing strategy</li><li>Coordinate with developers, designers, vendors, and logistics teams</li><li>Ensure compliance with Google policies, ad guidelines, and data privacy</li><li>Maintain documentation and SOPs for marketing processes</li></ul>Qualification: BS in Information Technology (BS IT) or a related fieldJob Type: Full-timeWork Location: In person

SEO & Digital Marketing Officer / Website Operations Officer

HZA SMC PVT LTD

Digital Marketer HZA SMC | Full-Time | On-Site | LahoreHZA SMC is a growing e-commerce company committed to performance, innovation, and measurable results. As we continue to expand our online presence, we are seeking a high-caliber Digital Marketer to lead our digital growth initiatives and strengthen our brand visibility across search and paid channels.This role is ideal for a professional who combines strategic thinking, analytical expertise, and execution excellence to deliver sustainable online sales growth.Role OverviewThe Digital Marketer will be responsible for planning, executing, and optimizing digital marketing strategies across SEO, paid advertising, and performance channels. You will play a key role in improving traffic quality, increasing conversions, and driving revenue growth for our e-commerce operations.Key Responsibilities<ul><li>Develop and implement comprehensive digital marketing strategies</li><li>Lead SEO initiatives including on-page, off-page, and technical optimization</li><li>Optimize product listings, categories, and website content for search visibility and conversions</li><li>Manage and scale Google Ads and social media campaigns</li><li>Conduct keyword research, competitor analysis, and market insights</li><li>Monitor website performance using Google Analytics, Search Console, and other tools</li><li>Track KPIs, evaluate ROI, and prepare detailed performance reports</li><li>Collaborate with internal teams to align marketing with business goals</li></ul>Requirements<ul><li>Minimum 2 years of experience in Digital Marketing or SEO (e-commerce preferred)</li><li>Strong knowledge of SEO best practices and paid advertising platforms</li><li>Experience with data analysis, conversion tracking, and campaign optimization</li><li>Proficiency in digital marketing tools and reporting platforms</li><li>Excellent communication and analytical skills</li><li>Self-driven, organized, and results-oriented</li><li>Available for immediate joining</li></ul>Compensation &amp; Benefits<ul><li>Salary: PKR 60,000 &ndash; 100,000 (based on experience)</li><li>Sick leaves and casual leaves</li><li>Provident fund</li><li>Parental paid leaves</li><li>Tea and a professional, supportive work environment</li><li>Long-term growth opportunities within the organization</li></ul>Working HoursMonday to Saturday 5:00 AM &ndash; 2:30 PMWork Location895 N, Basement &ndash; J Solar Building Beside LAPS School Poonch Road, Samnabad Lahore, PakistanHow to ApplyInterested candidates may share their resume via WhatsApp: +92 334 0440848Job Type: Full-timePay: Rs60,000.00 - Rs100,000.00 per monthWork Location: In person

X UP Brands

<div>XUP Brands is a dynamic and fast-growing company that manages a portfolio of e-commerce and Amazon FBA businesses. Our mission is to build on each brand&rsquo;s legacy, preserving their unique ethos while leveraging our digital marketing expertise to maximize growth and profitability.
Role Overview:
We are looking for a highly analytical and results-driven Amazon PPC Specialist to take ownership of our brands&rsquo; Amazon advertising strategies. The ideal candidate will have a deep understanding of Amazon PPC and a proven track record of developing and executing strategies to drive sales and profitability. This person will be accountable for managing advertising budgets, optimizing campaigns, and identifying new growth opportunities to scale our portfolio of brands.
Key Responsibilities:<ul>
<li>
Develop and Execute PPC Strategies: Create, implement, and manage comprehensive Amazon PPC strategies to increase sales, improve return on ad spend (ROAS), and maximize profitability for multiple brands.</li>
<li>Campaign Management: Manage all aspects of Amazon PPC campaigns, including keyword research, bid management, ad creation, and performance analysis.</li>
<li>Performance Analysis and Optimization: Regularly analyze campaign performance data to identify trends, insights, and areas for improvement. Implement changes to optimize campaigns for better visibility, conversion rates, and cost efficiency.</li>
<li>Budget Management: Take full ownership of advertising budgets, ensuring that spending is aligned with business goals and delivering the best possible ROI.</li>
<li>Competitive Research: Conduct competitive analysis to identify market trends, customer behavior, and competitor strategies. Use these insights to develop new PPC tactics and enhance existing campaigns.</li>
<li>Reporting and Insights: Generate regular reports on PPC performance, providing actionable insights and recommendations to stakeholders.</li>
<li>Cross-Functional Collaboration: Collaborate with marketing, sales, and product teams to align PPC strategies with overall business goals and brand positioning.</li>
<li>Stay Updated on Industry Trends: Keep up to date with the latest changes in Amazon's advertising platform, policies, and industry best practices to maintain a competitive edge.</li>
<li>Strategic Growth Planning: Identify new opportunities for growth, including new ad types, markets, and channels to expand brand visibility and revenue potential.</li>
</ul>
Requirements
Bachelor&rsquo;s degree in Marketing, Business, or a related field.<ul>
<li>
3-5 years of experience managing Amazon PPC campaigns, preferably in an agency or fast-paced e-commerce environment.</li>
<li>Proven track record of driving sales growth and improving profitability through effective PPC strategies.</li>
<li>Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li>
<li>Expertise in using Amazon Advertising tools, such as Amazon Seller Central, and third-party tools like Helium 10, Sale Insights, and Data Dive.</li>
<li>Excellent understanding of keyword research, bid optimization, and audience targeting strategies.</li>
<li>Highly organized, detail-oriented, and able to manage multiple projects simultaneously.</li>
<li>Strong communication skills, with the ability to present complex data and insights clearly to stakeholders.</li>
<li>Self-starter with a proactive approach and a strong sense of ownership and accountability.</li>
</ul>
Desired Skills and Competencies:<ul>
<li>
Advanced proficiency in Excel or Google Sheets for data analysis and reporting.</li>
<li>Experience with programmatic advertising, Amazon DSP, and display ad campaigns.</li>
<li>Familiarity with other e-commerce platforms (Walmart, eBay) is a plus.</li>
<li>Strong project management skills with the ability to work effectively across teams.</li>
<li>Creative problem-solver with a results-oriented mindset and the ability to adapt to changing market dynamics.</li>
</ul>
Benefits
What We Offer:<ul>
<li>
Competitive compensation in USD</li>
<li>10 local paid holidays and 10 paid days off.</li>
<li>Quarterly performance bonuses.</li>
<li>Annual Paid Trip</li>
<li>Opportunities for professional growth and development in a dynamic, high-growth environment.</li></ul></div>

Amazon PPC Specialist

Bridgeway Solution

Position: SEO &amp; Google Ads SpecialistType: RemoteTiming: Full-timeExcellent English communication skills are necessary due to the nature of this roleOur Danish client owns and operates a performance marketing agency focused on driving measurable growth through SEO and paid advertising. They work with results-driven businesses and value efficiency, data, and scalable strategies. The agency is seeking a skilled SEO &amp; Google Ads Specialist to support ongoing and new client campaigns.Responsibilities<ul><li>Plan, execute, and optimize Google Ads campaigns for lead generation and e-commerce</li><li>Manage and improve SEO performance (on-page, technical, and off-page)</li><li>Conduct keyword research, competitor analysis, and performance audits</li><li>Monitor budgets, bids, Quality Score, and conversion tracking</li><li>Analyze performance using GA4, GSC, and GTM, and share actionable insights</li><li>Collaborate with the team on landing pages and CRO improvements</li></ul>Requirements<ul><li>3+ years of hands-on experience with SEO and Google Ads</li><li>Strong understanding of paid search, keyword intent, and optimization techniques</li><li>Experience with Google Analytics, Search Console, and Tag Manager</li><li>Data-driven mindset with clear reporting and optimization skills</li><li>Ability to work independently and manage multiple campaigns</li></ul>Nice to Have<ul><li>Experience working with Danish or European clients (plus)</li><li>Background in performance marketing or agency environment</li><li>Familiarity with e-commerce or lead-gen funnels</li><li>Experience with additional channels (Meta Ads, TikTok, CRO tools)</li></ul>What we offer: <ul><li>Full-time remote role with potential growth</li><li>Health Insurance and Provident Fund</li><li>Collaborative and dynamic work environment</li><li>Salary starts from PKR 250k</li></ul>Job Type: Part-timePay: From Rs250,000.00 per monthWork Location: In person

SEO & Google Ads Specialist

Explore 206+ Paid advertising specialist in Lahore this February. Find roles across top companies and apply now to boost your career.

206 paid advertising specialist jobs In Lahore

Performance Marketing Specialist

SEO & Digital Marketing

Digital Marketer

SEO & Digital Marketing Officer / Website Operations Officer

Digital Marketer

Amazon PPC Specialist

SEO & Google Ads Specialist