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manager, performance marketing planning

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marketing campaign manager

performance marketing lead

Masterworks

<div>Company Overview:
Masterworks is a fintech platform that allows anyone to invest in SEC-qualified shares of multi-million dollar paintings by names like Banksy, Basquiat, and Picasso. We have built a portfolio of over $1.3 billion in world-class artworks, introducing over 1 million individuals to the $2.2 trillion art market. 
Masterworks has been covered by major media publications such as The New York Times, CNBC, The Wall Street Journal, and the Financial Times, and was recognized as one of the Top 50 Startups in the US by LinkedIn. 
In 2021, Masterworks achieved unicorn status raising $110M in its Series A fundraising round at a valuation exceeding $1 billion. 
Our 80+ employees are based out of our offices at 1 World Trade Center in the Financial District of New York City. With an entirely in-office team, there are endless opportunities for collaboration, innovation, and learning.
Team Overview:
The Marketing team is responsible for generating inbound investor leads for our advisor team to then onboard and advise on their first investment. Our goal is to scale ad spend to $500k+ per month while maintaining high lead quality and ROI.
You will report directly to the General Manager of all inbound capital raising and have direct influence over channel strategy, partner selection, and budget allocation. This role is best suited for someone who thrives as a hands-on operator, scaling and optimizing existing channels while selectively building new partnerships.
The Marketing team, dedicated to inbound capital raising, consists of analysts dedicated to reporting and sales operations, four advisors, and three membership coordinators who assist in onboarding new members. You will also work closely with our team of product managers and engineers for funnel development, tracking, and ad optimization.
Position Overview:
This role sits at the intersection of marketing, analytics, and capital formation. We are seeking a driven individual to work with our inbound team who will be responsible for end-to-end campaign management and buying media in excess of $150k+ per month across:
<ul><li>Email newsletters (MorningBrew, Beehiiv, Kiplinger, etc)</li><li>
Affiliates (Moneywise, Forbes, Yahoo Finance, Benzinga, etc)</li><li>
YouTube Creators and Podcasts</li><li>
Ad platforms (Google Ads, Native display, LinkedIn, etc)</li><li>
And more (direct mail, radio, organic social, etc)</li></ul>
You will:
<ul><li>Source, negotiate, and manage advertising opportunities with hundreds of potential newsletters, websites, or creators.</li><li>
Write, design, and produce ad creatives for long-form, short-form, and scripted content.<ul><li>
You will personally own ad copy; light design execution (e.g., Figma) is expected, with internal design resources available for high-scale assets.</li></ul></li><li>
Analyze ad performance and negotiate optimal partnership structures.</li><li>
Control monthly budgets of $500k+.</li></ul>
Success looks like:
<ul><li>$150k+ in scalable monthly ad spend within 60 days at 1.0x ROAS or higher</li><li>
A robust, continually refreshed pipeline of ad partners.</li><li>
Rapid creative iteration cadence, with new tests launched weekly across top channels.</li><li>
Clear documentation and forecasting of performance, media planning, and creatives.</li><li>
Strong collaboration with advisors and analysts to ensure lead quality translates into funded investments.</li></ul>
You are:
<ul><li>Highly analytical, skilled at working in spreadsheets</li><li>
Adept at negotiating from a buyer's perspective</li><li>
Familiar with the landscape of investing content online</li><li>
Detail-oriented&mdash;from contract red‑lines to spreadsheet linking.</li><li>
Organized enough to manage dozens of concurrent partners, creatives, and campaigns.</li></ul>
This role is not a fit if you:
<ul><li>Prefer brand marketing, PR, or lifecycle email ownership</li><li>
Prefer marketing to Gen-Z or broad audiences</li><li>
Are uncomfortable negotiating deals or owning ROAS</li><li>
Want a people-management role today rather than hands-on execution</li><li>
Cannot explain what a Sharpe ratio measures, off the top of your head right now</li><li>
Cannot name your three favorite investing newsletters and podcasts</li></ul>
Qualifications:
<ul><li>Bachelor's Degree in Business, Economics, Finance, or related.</li><li>
Comfortable analyzing performance data using spreadsheets and internal reporting tools (SQL experience is a plus, not a requirement).</li><li>
2-5 years of experience in marketing or growth in a startup environment.</li></ul>
Primary Tools Used:
<ul><li>Google Suite</li><li>
Mixpanel</li><li>
Segment</li><li>
Redash</li><li>
Figma</li><li>
Hubspot</li></ul>
Benefits at Masterworks:
<ul><li>Daily catered lunches</li><li>
Free admission to art museums and galleries</li><li>
Health, dental, and vision coverage with FSA options</li><li>
PTO and 401k</li><li>
Discounted Equinox membership</li><li>
Happy hours, company outings, and more!</li></ul>
Compensation:
<ul><li>$100,000 - 120,000, inclusive of performance-based compensation</li></ul>
Additional Requirements:
<ul><li>Must be eligible to work in the US - no exceptions.</li><li>
Must be able to work out of our NYC office</li></ul></div>

Performance Marketing Lead

Concierge and Aesthetic Practice

Luxury Concierge Medical Practice &ndash; New York City (Remote / Hybrid)Job Type: Contract / Part-Time (Fractional) Expected Hours: 10&ndash;20 hours per week Compensation: $5,000&ndash;$8,000 per month + performance-based incentives Location: Remote (NYC familiarity strongly preferred)About the RoleWe are seeking an experienced Fractional Chief Marketing Officer (CMO) to lead growth strategy and patient acquisition for a high-end, physician-led concierge medical practice based in New York City.This is a hands-on leadership role focused on building and optimizing predictable, ROI-driven marketing systems for high-ticket medical services. This position is ideal for a senior growth leader who prefers accountability, autonomy, and measurable outcomes over managing large teams.Key Responsibilities<ul><li>Design and optimize end-to-end patient acquisition funnels (Meta / Google &rarr; CRM &rarr; consult &rarr; conversion)</li><li>Own marketing strategy for high-ticket services and concierge programs</li><li>Oversee paid media performance, including Meta and Google Ads (strategy and accountability; not necessarily day-to-day buying)</li><li>Optimize lead conversion through landing pages, CRM automations, SMS/email workflows, and scheduling flows</li><li>Manage and hold external vendors accountable (SEO, creatives, media buyers)</li><li>Track and report on core performance metrics including cost per booked consult, conversion rates, and revenue per lead</li><li>Continuously test, iterate, and scale what works while eliminating underperforming efforts</li></ul>What Success Looks Like<ul><li>Consistent flow of high-intent booked consultations</li><li>Predictable customer acquisition costs</li><li>Clean attribution across marketing channels</li><li>Scalable systems that do not rely on founders for execution</li><li>Clear weekly performance reporting and actionable recommendations</li></ul>QualificationsRequired:<ul><li>7+ years of experience in growth marketing, performance marketing, or marketing leadership</li><li>Proven experience scaling high-ticket services ($5,000+ price points)</li><li>Strong understanding of Meta Ads, Google Ads, and conversion optimization</li><li>Experience building and managing CRM-based funnels (GoHighLevel, HubSpot, or similar)</li><li>Comfortable owning KPIs tied to revenue and ROI</li></ul>Preferred:<ul><li>Experience in medical, aesthetic, wellness, or luxury services</li><li>Familiarity with concierge or membership-based business models</li><li>NYC or luxury market experience</li></ul>This Role Is Not<ul><li>A branding-only position</li><li>A social media posting role</li><li>An agency or outsourced vendor position</li><li>An entry-level or junior marketing role</li></ul>This is a strategic growth operator role.Compensation &amp; Structure<ul><li>Monthly retainer: $5,000&ndash;$8,000</li><li>Performance incentives tied to revenue and growth milestones</li><li>Flexible engagement structure with long-term upside for strong performance</li></ul>How to ApplyPlease apply with:<ul><li>A brief summary of relevant growth initiatives you have led</li><li>Specific metrics you have owned (e.g., CAC, conversion rates, revenue impact)</li><li>Your availability and preferred engagement structure</li></ul>Pay: $5,000.00 - $8,000.00 per monthWork Location: Hybrid remote in New York, NY 10075

Fractional Chief Marketing Officer (CMO)

Effective School Solutions

<div>Director of Demand Generation
 
Location: Remote (U.S.) 

About Effective School Solutions

Effective School Solutions (ESS) partners with K-12 districts to provide mental health solutions that support student success. We are seeking a Director of Demand Generation to design and lead a comprehensive demand generation strategy that builds awareness, nurtures interest, and drives pipeline growth with school district decision-makers.

Position Summary

The Director of Demand Generation will be responsible for developing, executing, and optimizing integrated campaigns that generate and accelerate pipeline. This leader will own strategy and execution across digital marketing, events/webinars, and nurture campaigns, while partnering closely with sales, product marketing, and content teams.

This is both a strategic and hands-on role &mdash; balancing long-term planning with the day-to-day management of campaigns, performance data, and lead funnel health.

Key Responsibilities

Demand Generation Strategy &amp; Execution
<ul>
<li>Develop and implement a comprehensive demand generation strategy aligned with ESS's revenue goals and sales pipeline targets.</li>
</ul><ul><li>Plan and execute multi-channel campaigns across digital (paid ads, email, SEO/SEM, social), events/webinars, and content syndication.</li>
</ul><ul><li>Build, execute, and continuously optimize nurture workflows to move leads from MQL SQL.</li>
</ul><ul><li>Digital Marketing (Pipeline Growth)</li>
</ul><ul><li>Oversee paid media strategy (LinkedIn, Google Ads, retargeting) to expand reach and drive high-quality inbound leads.</li>
</ul><ul><li>Partner with SEO/SEM resources to improve web conversion rates and optimize campaign landing pages.</li>
</ul><ul><li>Drive structured A/B testing across channels to refine messaging, creative, and offers.</li>
</ul>
Sales &amp; Marketing Alignment
<ul>
<li>Collaborate with Sales leadership to ensure lead follow-up, campaign context, and effective outreach plays.</li>
</ul><ul><li>Provide ongoing reporting and insights to Sales on campaign performance, ROI, and pipeline contribution.</li>
</ul><ul><li>Partner with Product Marketing to align campaigns with key personas, messaging, and market trends.</li>
</ul>
Analytics &amp; Optimization
<ul>
<li>Own reporting for all demand generation campaigns in partnership with Marketing Operations.</li>
</ul><ul><li>Monitor performance against key metrics (MQLs, SQLs, pipeline contribution, ROI) and adjust strategies accordingly.</li>
</ul><ul><li>Leverage intent data, persona mapping, and account-based targeting to continuously refine segmentation and targeting.</li></ul> 


Events, Webinars, and Conferences
<ul>
<li>As part of the marketing team's events strategy, standardize event operations, including pre-event promotions and post-event follow-up sequences, with a focus on ROI measurement.</li>
</ul><ul><li>Lead demand generation strategy for events and webinars, including pre- and post-event engagement campaigns.</li>
</ul><ul><li>Partner with Sales team to ensure maximum pipeline impact from ESS's presence at industry conferences.</li></ul> 


Qualifications
<ul>
<li>7+ years of experience in demand generation, with proven success driving pipeline growth (experience in education, healthcare, or mission-driven organizations a plus).</li>
</ul><ul><li>Strong working knowledge of digital marketing channels, ABM, SEO/SEM, paid media, email marketing, and nurture campaigns.</li>
</ul><ul><li>Experience leveraging Salesforce CRM and marketing automation tools (HubSpot or Marketo).</li>
</ul><ul><li>Proven track record building campaigns that generate qualified leads and measurable pipeline.</li>
</ul><ul><li>Excellent collaboration and project management skills &mdash; ability to work cross-functionally across Sales, Content, Product, and Events.</li>
</ul><ul><li>Strong analytical mindset, with ability to interpret data and make optimization decisions.</li>
</ul><ul><li>Experience managing budgets and external vendors/partners.</li>
</ul><ul><li>Creative thinker with ability to translate strategy into compelling campaigns that resonate with school district leaders.</li>
</ul>
The Salary Range for this position is $120K/yr - $150K/yr depending on experience.</div>

Director of Demand Generation (Remote)

RePurpose Global

Founded in 2017, rePurpose is the leading Packaging Sustainability &amp; Compliance platform for consumer companies. As pioneers of verified plastic recovery, the company enables brands to measure their plastic footprint and recover plastic waste from nature through a global partner network while streamlining compliance across 45+ packaging regulations.rePurpose has recovered over 88 million pounds of plastic waste, supported 2,300+ waste workers, and maintains 12 active impact projects worldwide. The company's platform helps brands achieve compliance outcomes through advanced data management and regulatory expertise.rePurpose is headquartered in New York. Learn more at repurpose.global.As a rapidly growing social enterprise, we are seeking a highly entrepreneurial Director of Growth Marketing specializing in demand generation and campaign management to scale our partnerships with businesses to collectively fight plastic pollution. You will play a pivotal role in leading our growth function by enhancing our full funnel, as well as identifying, testing and launching new channels. Your focus will be on developing and executing integrated marketing campaigns across various channels (digital, social, email, etc.) to drive lead generation and customer acquisition. Your strategic thinking will amplify our growth and exposure amongst consumer brands to enable them to effectively tackle plastic waste.Responsibilities:<ul><li>Demand Generation: Manage all things related to demand generation for rePurpose, including everything from email marketing to paid advertising and in-person events &mdash; or any other experimental channels such as channel partnerships, referral programs, or consumer advocacy campaigns.</li><li>Customer Segmentation: Segment our ideal customer profiles into TOFU, MOFU, and BOFU buckets and aid our Sales team in nurturing each segment accordingly.</li><li>Creation of a content machine: Lead the consistent generation of infographics, gated content, white papers, and other value-added content and coordinate across campaigns, digital marketing, design, email marketing, and other marketing teams&rsquo; initiatives.</li><li>Metric Tracking and Performance Analysis: Determine and track the essential metrics that drive the long-term success of our primary goal: logo acquisition, and conduct regular analysis to assess and refine the performance of campaigns and strategies.</li><li>Funnel Optimization and Analysis: Utilize our CRM to manage lead lifecycle, analyze customer behavior, and optimize conversion rates throughout the funnel while bolstering and refining our lead scoring system; identify opportunity gaps across our funnel and suggest strategies to address them.</li><li>Channel Enablement: Drive revenue by building and guiding our multi-channel growth strategy and collaborating with our teams to optimize ROI and improve prospect experience.</li><li>Innovative Thinking and Experimentation: Identify opportunities to scale business, acquire new customers, and drive customer retention; utilize competitive analysis to identify threats and opportunity gaps to be addressed.</li><li>Cross-functional Collaboration: Work closely with internal stakeholders, including marketing, sales, finance, product and design teams, while also managing external stakeholders and knowing when to pull in outside resources to fill in gaps and align growth initiatives with organizational goals and objectives.</li></ul>What We Are Looking For:<ul><li>Bachelor's Degree: A bachelor's degree in Marketing, Data Analytics, Environmental Science, Sustainability, or a related field is required. Advanced degrees or certifications in relevant areas are a plus.</li><li>Experience in B2B Growth Marketing: Proven experience in B2B growth marketing, with a strong track record showcasing expertise in creating and executing full funnel, data-driven acquisition marketing strategy, at a high-growth company managing multi-million-dollar budgets.</li><li>Growth Genie: Experienced in growth and marketing strategies, with a proven track record of campaign strategy, execution, testing, and optimization; proven track record of optimizing direct paid campaigns, especially Google and LinkedIn.</li><li>Data-driven and Analytical: Skilled in measuring and reporting on the performance of marketing campaigns, using data-driven insights to continually optimize performance and ROI.</li><li>Cross-functional Collaboration and Organization: A strong communicator, committed to cross-team collaboration and efficient time management.</li><li>Growth Marketing Technical Knowledge: Strong working knowledge of Hubspot, GA4, Marketo, ABM Platforms (like 6sense), Digital Ad platforms, SEO, and other conversion rate optimization tools; proficient with analytic platforms like Amplitude, Google Analytics, Tableau.</li><li>Mentality: Hungry, capable, and ambitious with Entrepreneurial spirit, with a persistent drive to better understanding how to amplify growth for rePurpose.</li></ul>Remuneration<ul><li>Competitive Compensation: Enjoy a highly competitive salary package based on your skills and experience. The compensation range for this role is $150,000 - $180,000. If this is out of your preferred range, we&rsquo;d still encourage you to apply as we value the right fit over anything else!</li><li>Performance-Based Incentives: Earn additional rewards as you achieve key milestones and contribute to our success.</li><li>Employee Benefits &amp; Wellness Funds: Access medical coverage, a wellness fund, learning opportunities and WeWork partnerships.</li></ul>$150,000 - $180,000 a yearWe offer a flexible salary range for this job posting that will be customized based on the qualifications of the chosen candidate. Our compensation strategy takes into account various factors, including education, experience, knowledge, skills, abilities, internal equity, and market alignment. If this is out of your preferred range, we&rsquo;d still encourage you to apply as we value the right fit over anything else!Location Preference:The role is hybrid working, we are looking for the team members to be located at our head office in New York City, with weekly in-office days at our office at 1460 Broadway. We have a truly global team - with members across Miami, New York, Philadelphia, Los Angeles, London, Nairobi, Bangalore, Delhi, Mumbai, and Jakarta.Pay: $150,000.00 - $180,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li><li>Work from home</li></ul>Work Location: Hybrid remote in New York, NY 10035

Director of Growth Marketing

JPMorganChase

<div>JOB DESCRIPTION 
Become an integral part of the Wealth Management Digital Marketing team, focusing on public site organic growth, local search, and advisor website strategy across chase.com and jpmorgan.com. We&rsquo;re seeking a hybrid thinker&mdash;someone who pairs hands-on tactical SEO skills with a strategic, data-driven mindset to shape the roadmap for both site performance and user experience, driving new account acquisition. This role is responsible for driving organic growth and discoverability through advanced SEO, GEO/local search optimization, and leveraging AI-powered search (LLM) capabilities. This role will also support the development and optimization of branch and advisor profile pages and related digital experiences in partnership with Field Marketing teams.
As an Associate within Wealth Management you will collaborate with marketing, product, analytics, design, external vendors, and technical teams to ensure our public web presence is optimized for search, discoverability, and user experience, with a particular focus on local and advisor-specific content. This role is critical to optimizing our digital presence&mdash;not just for search, but for delivering a seamless, compelling experience that converts visitors into clients.
Responsibilities
<ul><li>Develop and execute SEO strategies for Wealth Management across chase.com and jpmorgan.com, with a focus on GEO and local search optimization and advisor website discoverability.</li><li>
Lead cross-functional initiatives that connect SEO insights to digital marketing and acquisition strategies.</li><li>
Monitor and analyze SEO performance metrics to inform both technical (site architecture, page speed, schema) and front-end (content, UX/UI) enhancements for continuous improvement.</li><li>
Analyze and map user journeys to identify friction points and opportunities for improvement, especially in local, cross-line of business (XLOB), and advisor-related search flows.</li><li>
Experience collaborating with product, UX/UI, and analytics teams to deliver measurable improvements in both search performance and user experience.</li><li>
Enhance site navigability and the discoverability of products, features, and advisor content to drive acquisition and engagement.</li><li>
Partner with Field Marketing, design, data &amp; analytics, vendors, and product teams to enhance advisor website content and track performance.</li><li>
Collaborate with the internal SEO Center of Excellence (COE) to ensure alignment with best practices and emerging search technologies.</li><li>
Collaborate with the Marketing Experimentation Lead to design, execute, and analyze experiments aimed at improving SEO, local search, and advisor website performance.</li><li>
Manage vendor relationships for content creation, website development, and design services.</li><li>
Lead the strategy and ongoing optimization of branch and advisor profile pages and related website experiences, ensuring content is compelling, accurate, and locally discoverable.</li><li>
Leverage AI-powered search technologies (LLM) to enhance content relevance, user experience, and organic acquisition.</li><li>
Conduct regular competitive analysis and utilize AI-driven insights to stay ahead of industry trends and competitor strategies.</li><li>
Present SEO and site performance metrics to business partners and leaders to evidence impact and upcoming opportunities, connecting SEO performance data to broader business and acquisition strategies.</li><li>
Stay informed on digital marketing trends, local search best practices, and AI-powered search advancements.</li></ul>
Required qualifications, capabilities and skills<ul><li>
Bachelor&rsquo;s degree in Marketing, Business, Analytics, or a related field</li><li>
3+ years of relevant experience</li><li>
Experience in SEO strategy, local search optimization, digital content development, or advisor website management</li><li>
Excellent executive communication, presentation, and collaboration skills</li><li>
Strong analytical skills and proficiency in SEO and AI-powered tools (e.g., Adobe Analytics, BrightEdge, SEMrush, ChatGPT, Gemini)</li><li>
Experience developing or refining new test (experimentation) concepts, learning from and socializing results, and iterating quickly</li></ul>
Note: This role requires five days in the office (Mon-Fri) and will not support Hybrid option
ABOUT US 
Chase is a leading financial services firm, helping nearly half of America&rsquo;s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants&rsquo; and employees&rsquo; religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans 
 
 
ABOUT THE TEAM 
<div>
Our Consumer &amp; Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We&rsquo;re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions &ndash; all while ranking first in customer satisfaction.</div><div> 
 
</div><div>We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.</div></div>

Public Site SEO, GEO, Digital Acquisition Associate

EMRG Media

Event Marketing, Operations &amp; Client Success ManagerSalary: $55,000&ndash;$70,000 base + performance bonusesLocation: New York, NYType: Full-TimeABOUT THE COMPANYWe are a fast-growing events, marketing, production company serving clients across hospitality, corporate events, conferences, and services. We blend traditional marketing, content systems, live events, and AI-powered solutions to drive real results.We are expanding and looking for a smart, high-energy, highly organized Manager to work directly with ownership across multiple divisions.JOB SUMMARYWe are seeking a Marketing, Operations &amp; Client Success Manager who can hit the ground running and help lead day-to-day execution across:<ul><li>EMRG Media</li></ul><ul><li>The Event Planner Expo</li></ul><ul><li>Our AI Client Division</li></ul>This role blends marketing execution, operational leadership, and client success oversight.You will manage internal staff, coordinate deliverables, communicate with clients, and ensure projects move fast and smoothly.This is a hands-on role, you will do tasks, write content, coordinate teams, and keep everything moving.WHAT YOU WILL DO1. Marketing Execution (Primary)<ul><li>Write, edit, and publish content: emails, social media posts, blogs, campaign copy.</li></ul><ul><li>Assist with content calendars, scheduling, and daily marketing duties.</li></ul><ul><li>Create simple graphics (Canva-level) and collaborate with design teams.</li></ul><ul><li>Support marketing campaigns for EMRG, Expo, and AI clients.</li></ul>2. Operations &amp; Internal Management<ul><li>Manage and communicate with internal staff (writers, designers, tech teams, assistants).</li></ul><ul><li>Track deliverables across multiple departments.</li></ul><ul><li>Keep leadership updated with status summaries and KPIs.</li></ul><ul><li>Build and maintain spreadsheets, dashboards, and workflows.</li></ul><ul><li>Improve internal systems and processes for speed and efficiency.</li></ul><ul><li>Jump in to complete tasks when deadlines require it, hands-on problem solving.</li></ul>3. Client Success &amp; Onboarding<ul><li>Lead client onboarding for AI clients, SEO clients, and events clients.</li></ul><ul><li>Serve as a point of contact to gather assets, information, and materials.</li></ul><ul><li>Ensure every client receives their deliverables on time.</li></ul><ul><li>Coordinate internally to make sure Google Review Tools, maps, blogs, chatbots, and other assets get completed correctly.</li></ul><ul><li>Maintain strong professional communication with clients: updates, follow-ups, next steps.</li></ul><ul><li>Proactively identify client needs and ensure satisfaction.</li></ul>4. Event &amp; Project Support<ul><li>Assist with logistics, communication, and planning for events.</li></ul><ul><li>Coordinate vendor, client, and staff communication.</li></ul><ul><li>Support the Expo, bar/bat mitzvah programs, hospitality activations, and corporate events as needed.</li></ul>REQUIREMENTSMust-Have Skills<ul><li>3&ndash;6 years of experience in marketing, operations, or client success roles.</li></ul><ul><li>Strong written and verbal communication, must be able to write and edit confidently.</li></ul><ul><li>Experience coordinating with staff and managing deliverables.</li></ul><ul><li>Strong organizational skills with spreadsheets, dashboards, and project tools.</li></ul><ul><li>Hands-on execution mindset not just delegating.</li></ul><ul><li>Calm under pressure, fast worker, highly dependable.</li></ul><ul><li>Comfortable on client calls and professional communication.</li></ul><ul><li>Ability to manage multiple moving parts simultaneously.</li></ul>Bonus (But Very Valuable)<ul><li>Canva or Adobe experience (light design).</li></ul><ul><li>Experience with events (hospitality, mitzvahs, conferences).</li></ul><ul><li>Familiarity with AI tools, chatbots, or marketing automation platforms (training provided).</li></ul>COMPENSATION<ul><li>$55,000&ndash;$70,000 base salary</li></ul><ul><li>Performance bonuses</li></ul><ul><li>Clear growth path into senior management roles</li></ul>Job Type: Full-timePay: $55,000.00 - $70,000.00 per yearBenefits:<ul><li>Health insurance</li><li>Paid time off</li></ul>Work Location: In person

Event Marketing, Operations & Client Success Manager

Weill Cornell Medicine

<div><div>Title: Website Marketing Manager</div>
<div>Location: Midtown</div>
<div>Org Unit: Marketing</div>
<div>Work Days: Monday-Friday</div>
<div>Weekly Hours: 35.00</div>
<div>Exemption Status: Exempt</div>
<div>Salary Range: $121,600.00 - $133,100.00</div>
<ul><li>As required under NYC Human Rights Law Int 1208-2018 - Salary range for this role when Hired for NYC Offices</li></ul>
<div><div><div><div>
Position Summary</div>
</div><div>
Reporting to the Director of Physician Organization Marketing, the Website Marketing Manager will lead the strategic development and execution of digital marketing initiatives focused on driving traffic, engagement, and patient conversion through Weill Cornell Medicine&rsquo;s patient care website. This role requires a blend of marketing acumen, technical proficiency, and cross-functional collaboration to ensure the website serves as a high-performing digital front door for patient acquisition and retention.</div></div><div><div><div>
Job Responsibilities</div>
</div><ul><li>Lead the strategic vision and execution of enterprise-level website marketing initiatives to drive patient acquisition, engagement, and measurable revenue growth, positioning the site as a premier digital front door for health care services.
</li><li>Champion cross-functional collaboration with IT, design, clinical depts, and marketing stakeholders to ensure digital initiatives align with institutional goals and deliver a seamless, patient-centric experience.
</li><li>Manage and maintain website content using Drupal, ensuring accuracy, consistency, and adherence to brand and accessibility standards.
</li><li>Integrate website efforts with broader digital campaigns, social media, email marketing, and paid media.
</li><li>Architect and implement advanced digital content strategies, ensuring website assets are optimized for discoverability, accessibility, and performance across search engines and AI-powered platforms (ChatGPT, Bing Copilot, Google SGE).
</li><li>Oversee the integration of AI-optimized content frameworks, semantic structuring, schema markup, and metadata enrichment, to enhance visibility and relevance in generative AI outputs and conversational search.
</li><li>Establish and manage a robust analytics ecosystem to identify opportunities for optimization and use analytics tools to monitor user behavior and engagement from AI-powered platforms. Translating insights into actionable strategies.
</li><li>Stay ahead of emerging digital trends, including generative AI, voice search, and machine learning applications in health care marketing, and proactively adapt strategies to maintain competitive advantage.
</li><li>Drive innovation in conversion rate optimization (CRO) through data-driven experimentation, A/B testing, personalization strategies, and UX enhancements that directly impact lead generation and appointment bookings.
</li><li>Partner with internal teams to develop landing pages and microsites tailored to specific campaigns or service lines.
</li></ul></div><div><div><div>Education</div>
</div><ul><li>Bachelor's Degree in Marketing, Communications, Digital Media or related field
</li></ul></div><div><div><div>Experience</div>
</div><div><ul><li>Minimum of 7 years of experience in digital marketing, with at least 3 years focused on website strategy and execution.</li>
<li>Proven experience managing websites using Drupal CMS is required.</li>
<li>Experience in health care marketing or working with public health institutions is strongly preferred.</li>
<li>Demonstrated success in developing and executing marketing strategies across the digital funnel.</li>
<li>Experience with Google Analytics, Google Tag Manager, and other performance tracking tools.</li>
</ul></div></div><div><div><div>Knowledge, Skills and Abilities</div>
</div><ul><li>Expertise in website marketing strategy, content management, and performance optimization.
</li><li>Strong understanding of digital marketing principles, including SEO, CRO, and analytics.
</li><li>Proficiency in Drupal, HTML, and web design best practices.
</li><li>Excellent content creation and editing skills.
</li><li>Strong collaboration and project management abilities.
</li><li>Ability to synthesize data into actionable insights and recommendations.
</li><li>Exceptional attention to detail, organizational skills, and communication abilities.
</li><li>Self-starter with a high degree of initiative and ability to manage multiple priorities in a fast-paced environment.
</li></ul></div><div><div><div>Licenses and Certifications</div>
</div><ul><li>No specific certifications required, though Google Analytics or HubSpot certifications are a plus.
</li></ul></div><div><div><div>Working Conditions/Physical Demands</div>
</div><div><ul><li>Hybrid work environment with occasional travel within NYC for meetings and site visits.</li></ul></div></div></div> 

Cornell welcomes students, faculty, and staff with diverse backgrounds from across the globe to pursue world-class education and career opportunities, to further the founding principle of &ldquo;any person, any study.&rdquo; No person shall be denied employment on the basis of any legally protected status or subjected to prohibited discrimination involving, but not limited to, such factors as race, ethnic or national origin, citizenship and immigration status, color, sex, pregnancy or pregnancy-related conditions, age, creed, religion, actual or perceived disability (including persons associated with such a person), arrest and/or conviction record, military or veteran status, sexual orientation, gender expression and/or identity, an individual&rsquo;s genetic information, domestic violence victim status, familial status, marital status, or any other characteristic protected by applicable federal, state, or local law.
Cornell University embraces diversity in its workforce and seeks job candidates who will contribute to a climate that supports students, faculty, and staff of all identities and backgrounds. We hire based on merit, and encourage people from historically underrepresented and/or marginalized identities to apply. Consistent with federal law, Cornell engages in affirmative action in employment for qualified protected veterans as defined in the Vietnam Era Veterans&rsquo; Readjustment Assistance Act (VEVRRA) and qualified individuals with disabilities under Section 503 of the Rehabilitation Act. We also recognize a lawful preference in employment practices for Native Americans living on or near Indian reservations in accordance with applicable law.</div>

Website Marketing Manager

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