digital marketing manager Jobs in Karachi

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AINiT Consultancy Services

Performance Marketing SpecialistHiring an experienced Performance Marketing Specialist to manage paid campaigns on Meta, Google, YouTube, TikTok, and other platforms.Requirements:3&ndash;5 years&rsquo; experience, Bachelor&rsquo;s degree, hands-on ad platform knowledge, strong analytical skills, SEO knowledge.Pay: Rs120,000.00 - Rs150,000.00 per monthWork Location: In person

Performance Marketing Specialist

Digital Tech Box

Company: Zynex VisionLocation: F.B Area, Block 13, KarachiShift: 9:00 PM &ndash; 6:00 AM (On-Site Only)Job OverviewZynex Vision is seeking a high-caliber Senior Performance Marketing Expert with a minimum of 3+ years of proven experience in scaling international e-commerce brands. This is not a role for a generalist; we need a conversion-focused specialist who understands the synergy between organic growth (SEO) and aggressive paid acquisition (Google &amp; Meta Ads).Key Responsibilities<ul><li>Strategy &amp; Execution: Lead the end-to-end strategy for SEO, Google Ads (Search, Shopping, P-Max), and Meta Ads.</li><li>Conversion Focus: Optimize full-funnel performance with a strict focus on ROAS, CPA, and ROI.</li><li>Technical SEO: Perform deep technical audits, competitor analysis, and advanced keyword mapping to dominate international markets.</li><li>Paid Media Scaling: Manage and scale high-budget campaigns while maintaining profitability.</li><li>Data Analysis: Use GA4, Google Search Console, and heatmaps to identify bottlenecks in the conversion funnel.</li><li>Reporting: Present weekly/monthly performance reports with actionable insights for the management team.</li></ul>Requirements (Must Have)<ul><li>3+ Years of Experience: Direct, hands-on experience in Performance Marketing (Agency or Brand-side).</li><li>E-commerce Expertise: Proven track record of scaling Shopify stores in international markets (USA/UK/UAE).</li><li>Technical Proficiency: Expert level in Google Ads Manager, Meta Business Suite, and SEO tools like Ahrefs, SEMrush, or Screaming Frog.</li><li>Analytical Skills: Strong ability to troubleshoot tracking issues (Pixels, GTM, CAPI).</li><li>Portfolio: Candidates must provide case studies or proof of performance showing accounts they have successfully scaled.</li></ul>What We Offer<ul><li>Premium Salary Package: Competitive pay that rewards your 3+ years of expertise.</li><li>International Projects: Work on high-spending global accounts.</li><li>Fast-Track Growth: Clear path to a Head of Growth or Marketing Director role based on performance.</li><li>Professional Culture: A stable and growth-oriented on-site environment.</li></ul>How to ApplyIf you have the experience and the results to back it up, email your Resume and Case Studies/Portfolio to: hr@zynexvision.orgApplication Question(s):<ul><li>What is your current location (area in Karachi)?</li><li>Are you willing to work on-site in F.B Area, Block 13, Karachi?</li><li>Are you comfortable working night shift (9 PM &ndash; 6 AM)?</li><li>How soon can you join?</li><li>What is your current salary? (PKR)</li><li>What is your expected salary? (PKR)</li></ul>Education:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>SEO &amp; Paid Ads: 3 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Senior Performance Marketing Specialist (SEO & Paid Ads) – Night Shift

Lucerna Tech

passionate about innovation and with Performance Marketing Executive - SocialPieLocation: Karachi (On-site)About SocialPie:At SocialPie, we're committed to innovating in Artificial Intelligence, Ad Tech, and Business Automation. Our mission is to empower businesses to excel in the digital landscape with cutting-edge solutions that enhance customer engagement and drive growth. We focus on developing technologies that provide data-driven insights, optimize conversion rates, and propel businesses to success. Our AI-First approach harnesses AI's potential to transform brand-customer interactions, from gathering insights to strategic actions. We collaborate with diverse industries to refine our technology-based solutions. Our goal is to redefine how businesses build lasting customer connections by leveraging the power of AI.About Position:SocialPie Technologies is looking for a visionary Performance Marketing Specialist to join our team. We need someone passionate about innovation and with a deep understanding of digital marketing trends and strategies.Responsibilities:<ul><li>Oversee the planning, execution, and optimization of digital marketing campaigns for clients, acting as the primary point of contact for high-profile clients.</li><li>Develop and implement comprehensive Performance marketing strategies aligned with client objectives and industry trends.</li><li>Direct the execution of various digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing.</li><li>Utilize analytics tools to measure, analyze, and report on the performance of Performance marketing campaigns, providing regular updates and insights to clients.</li><li>Collaborate with internal teams, including sales, product development, and creative, to align digital marketing efforts with overall business objectives.</li><li>Build and maintain strong relationships with clients, ensuring satisfaction and identifying opportunities for network expansions.</li></ul>Requirements:<ul><li>Proven experience in Performance marketing, with a focus on managing client projects and team leadership.</li><li>Bachelor&rsquo;s degree in Marketing, Business, Digital Media, or a related field.</li><li>Proficiency and in depth knowledge of various digital marketing channels and strategies, especially in Ad Tech and AI in platforms mainly in Google Ads, Social media ads (Facebook Ads, Instagram Advertising, Pinterest Ads, Twitter Ads) Google Analytics, and others.</li><li>Excellent communication and client-facing skills, with the ability to collaborate effectively with internal teams and clients.</li><li>Ability to create compelling content and campaigns, and to develop innovative strategies that drive results.</li><li>Demonstrated ability to drive results, meet or exceed KPIs, and adapt to evolving market trends.</li></ul>Education:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Performance Marketing: 2 years (Required)</li></ul>Work Location: In person

Performance Marketing Executive

Techstack Digital

If you know how to drive real leads, not just traffic, this role is for you!Shift : Night Days : Monday to Friday, 9pm to 6am Location : PECHS, Karachi (ON-SITE) Experience : 02 to 04 years We are looking for a highly skilled and results-driven LEAD GENERATION SPECIALIST t to join our team and lead our online lead generation efforts across multiple digital platforms. The ideal candidate must have strong hands-on experience in generating high-quality leads through Meta Ads, and other performance marketing channels, with a clear understanding of how to create, optimize, and scale campaigns that deliver real business results.This role is focused on qualified lead generation, not just traffic or engagement. The selected candidate will be responsible for planning, launching, managing, and optimizing paid advertising campaigns to generate consistent leads for the company. The ideal applicant should be confident in managing full-funnel campaigns, from audience research and ad creation to landing page optimization, conversion tracking, retargeting, and cost-per-lead improvement.The candidate should be creative, analytical, proactive, and highly experienced in using paid media as a direct business growth tool.Requirements<ul><li>2 to 4 years of Proven experience in digital lead generation and performance marketing</li><li>Strong hands-on expertise in Google Ads and Meta Ads</li><li>Solid understanding of conversion tracking</li><li>Ability to generate and scale qualified leads across multiple digital platforms</li><li>Strong analytical skills with the ability to interpret campaign data and improve performance</li><li>Experience using tools such as Google Analytics, Google Tag Manager, Meta Pixel, and CRM integrations</li><li>Strong understanding of cost-per-lead optimization and lead quality management</li><li>Ability to work independently and manage multiple campaigns effectively</li><li>Creative thinking combined with data-driven decision-making</li><li>Prior experience with lead-generation-focused businesses will be a plus</li></ul>Application Question(s):<ul><li>How many years of experience do you have with Meta Ads &amp; Google Ads?</li><li>What are your current salary details and expectations?</li><li>Are you open to work for Night shift?</li></ul>Work Location: In person

Lead Generation Specialist (Meta Ads)

Lumenco Canada

About Us: Lumenco (lumenco.ca) is a fast-growing Canadian electrical supply and lighting e-commerce distributor serving both B2C homeowners and B2B trade customers across Canada, with a strong focus on the Quebec market. Our brands &mdash; Lumenco and Lumenco Pro &mdash; supply LED lighting, electrical fixtures, and control systems to residential and commercial clients, electrical contractors, architects, and building managers.We are expanding our Pakistan-based team and are looking for a seasoned Paid Ads Specialist to manage and scale performance campaigns across Google Ads, Microsoft Ads (Bing), and Meta Ads on behalf of a high-growth North American e-commerce brand.Job Overview: As Senior Paid Ads Specialist, you will own end-to-end campaign strategy, execution, optimization, and reporting across all three major paid advertising platforms. You will manage real advertising budgets, drive measurable ROAS improvements, and collaborate with our Canadian marketing and creative teams to align paid media with broader business objectives.This is a senior individual contributor role &mdash; you must be able to operate autonomously, think strategically, and execute tactically without heavy supervision.Key Responsibilities:Google Ads<ul><li>Plan, build, and optimize Search, Shopping (Standard &amp; Performance Max), Display.</li><li>Conduct deep keyword research, negative keyword management, and search term analysis</li><li>Manage Smart Bidding strategies (tROAS, tCPA, Maximize Conversions) and bid adjustments</li><li>Set up and maintain conversion tracking via Google Tag Manager and GA4</li><li>Perform feed optimization in Google Merchant Center for Shopping campaigns</li></ul>Microsoft Ads (Bing)<ul><li>Mirror and adapt Google Ads campaigns to Microsoft Advertising with platform-specific tuning</li><li>Manage UET (Universal Event Tracking) tag setup and purchase event configuration via GTM</li><li>Optimize for Microsoft-specific audience segments and LinkedIn Profile Targeting</li></ul>Meta Ads (Facebook &amp; Instagram)<ul><li>Build and manage full-funnel campaigns (Awareness, Traffic, Conversions, Retargeting)</li><li>Configure Meta Pixel, Conversion API (CAPI), and custom/lookalike audiences</li><li>Brief creative teams on winning ad formats based on performance data and A/B test results</li><li>Manage product catalog campaigns (DPA/Advantage+) for e-commerce retargeting</li></ul>Cross-Platform &amp; Reporting<ul><li>Produce weekly and monthly performance reports with actionable insights and ROAS analysis</li><li>Monitor budgets and pacing across all platforms daily</li><li>Conduct A/B testing for ad copy, landing pages, audiences, and bidding strategies</li><li>Stay current on platform updates, beta features, and industry best practices</li><li>Collaborate with the Canadian team on campaign strategy, seasonal promotions, and vendor co-op budgets</li></ul>Qualifications:<ul><li>Minimum 4 years of hands-on, full-time paid advertising experience across Google Ads, Microsoft Ads, and Meta Ads</li><li>Demonstrated experience managing monthly ad spend of at least USD $10,000+ across platforms</li><li>Proven e-commerce or retail campaign experience (shopping feeds, ROAS optimization, retargeting)</li><li>Experience with Google Tag Manager, GA4, and conversion tracking setups</li></ul>Technical Skills<ul><li>Advanced proficiency in Google Ads, Microsoft Advertising, and Meta Ads Manager</li><li>Solid understanding of attribution modelling, pixel/CAPI setup, and audience segmentation</li><li>Familiarity with Google Merchant Center and product feed management</li><li>Working knowledge of GA4, Google Looker Studio, or similar reporting tools</li></ul>Certifications (Preferred)<ul><li>Google Ads Certification (Search, Shopping, Display, or Video &mdash; at least two active)</li><li>Meta Blueprint Certification (Meta Certified Digital Marketing Associate or Media Buying Professional)</li><li>Microsoft Advertising Certified Professional.</li><li>Ability to use AI platform (advanced)</li></ul>Soft Skills<ul><li>Strong analytical mindset &mdash; comfortable drawing conclusions from data and communicating them clearly</li><li>Self-directed and able to manage multiple campaigns simultaneously under deadlines</li><li>Excellent written English communication for reporting and cross-team collaboration</li></ul>Job Type: Full-timePay: Rs125,000.00 - Rs150,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Experience:<ul><li>managing paid advertising campaigns: 4 years (Required)</li></ul>Language:<ul><li>English fluently (Required)</li></ul>License/Certification:<ul><li>Google Ads, Meta Blueprint and Microsoft Ads certification (Required)</li></ul>Location:<ul><li>Karachi (Preferred)</li></ul>Work Location: In person

Senior AD Specialist - Evening Shift - Office Work

ECOM Marketplace

Your Next Big Career -SHOMI IS Hiring &ndash; Performance Marketing Manager / Digital Marketing ManagerWe're Hiring! Join Shomi as our &quot;Performance Marketing Manager&quot;ShomiOfficial &mdash; one of Pakistan's top 3 e-commerce marketplaces &mdash; is expanding its team!We&rsquo;re looking for a Performance Marketing Manager with strong experience in the women&rsquo;s fashion or apparel industry, both domestic and international.The ideal candidate should be hands-on with all major performance marketing tools and platforms (Meta, Google, TikTok, Analytics, etc.).Location: Onsite &ndash; KarachiIndustry Focus: Women's Fashion / apparel ExperienceRequired: 4-5 years Proven performance marketing background Apply at: hr@shomiofficial.comIf you're data-driven, results-focused, and have a track record of running impactful campaigns in fashion e-commerce &mdash; we&rsquo;d love to hear from you!Let&rsquo;s grow together.Job Type: Full-timePay: Rs1.00 - Rs3.00 per monthWork Location: In person

Performance Marketing Manager

Al-Razzaq Fibres (Pvt) Limited - SAYA

Education:- Bachelor&rsquo;s degree in Marketing, Business Administration, Media Sciences, or a related field Experience:- 3&ndash;5 years of performance marketing experienceKey Responsibilities:- <ul><li>Manage and optimize paid campaigns (Meta, Google, TikTok, etc.)</li><li>Oversee budget allocation and maximize ROAS</li><li>Analyze performance and scale winning strategies</li><li>Coordinate with creative and e-commerce teams</li><li>Strong expertise in ads platforms &amp; analytics</li><li>Data-driven mindset with budget ownership experience</li></ul>Pay: Rs100,000.00 - Rs150,000.00 per monthWork Location: In person

Deputy Manager – Digital Marketing

Explore 1216+ Performance marketing specialist in Karachi this May. Find roles across top companies and apply now to boost your career.