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performance marketing specialist

GE Solucions Pvt Ltd

We are looking for a Performance Marketing Specialist who knows Meta Ads and Google Ads well. You will run and improve campaigns to get the best results.Key Responsibilities:<ul><li>Create and manage campaigns on Meta Ads and Google Ads</li><li>Check performance and suggest improvements</li><li>Work with the marketing team to meet goals</li><li>Handle multiple campaigns at the same time</li></ul>Requirements:<ul><li>Experience with Meta Ads and Google Ads</li><li>Understand campaign results, tracking, and ROI</li><li>Comfortable working onsite and adjusting hours when needed</li><li>Proven results in running successful campaigns</li></ul>What We Offer<ul><li>Salary Package: Market Competitive</li><li>Growth &amp; Learning Exposure</li><li>Health Insurance</li><li>Annual Appraisal</li><li>Friendly and professional culture</li></ul>Working Days: Monday &ndash; Friday (Alternate Saturdays)Shift Timings: :03:00 PM &ndash; 12:00 AM (Saturday: 03:00 PM &ndash; 11:00 PM) (some flexibility based on work needs)Location: PECHS, Block 6, KarachiJob Type: Full-timeWork Location: In person

Performance Marketing Specialist

LUSH Vape

About UsWe are a fast-growing technology and eCommerce solutions group building a suite of innovative digital products. Our ecosystem includes SaaS platforms, mobile applications, and high-performance websites used by thousands of customers. We&rsquo;re expanding our team and looking for the following:Location: Karachi, PakistanEmployment Type: Full-TimeStart Date: ImmediateWork Hours: 8 AM 4 PM Toronto, Canada time (Eastern Time Zone)Role OverviewWe are seeking a mid-level Performance Marketing Specialist with strong hands-on expertise in YouTube advertising, Google Ads, and SEO strategy/implementation. You will build, launch, and optimize campaigns while implementing SEO best practices across content and technical channels to drive measurable growth.Key ResponsibilitiesPaid Ads (Primary Focus &mdash; YouTube + Google Ads)<ul><li>Launch, manage, and optimize YouTube ad campaigns targeting intent-driven audiences</li></ul><ul><li>Build, refine, and scale Google search campaigns and keyword strategies</li></ul><ul><li>Create and iterate on ad scripts, thumbnails, hooks, and creative concepts</li></ul><ul><li>Execute A/B tests across audiences, creatives, and landing pages</li></ul><ul><li>Manage daily/weekly budgets and ensure positive ROAS</li></ul><ul><li>Implement tracking through Google Tag Manager and analytics tools</li></ul>SEO Strategy &amp; Implementation<ul><li>Perform keyword research and competitive analysis</li></ul><ul><li>Optimize on-page SEO (metadata, internal linking, schema)</li></ul><ul><li>Improve technical SEO (site speed, crawlability, indexing issues)</li></ul><ul><li>Track rankings, organic performance, and conversions via Search Console and advanced SEO tools</li></ul><ul><li>Coordinate with writers/designers for SEO-focused content initiatives</li></ul>Conversion Optimization<ul><li>Build and update conversion-focused landing pages using Webflow/Shopify/WordPress</li></ul><ul><li>Execute structured A/B testing to improve CTR, CVR, and funnel efficiency</li></ul><ul><li>Analyze user behavior using heatmaps and session recordingsAnalytics &amp; Reporting</li></ul><ul><li>Build dashboards/reports to track weekly KPIs</li></ul><ul><li>Monitor channel performance and suggest growth improvements</li></ul><ul><li>Present insights clearly to leadership and cross-functional teams</li></ul>Required Skills &amp; Experience<ul><li>5+ years of performance marketing or digital advertising experience</li></ul><ul><li>Proven experience managing YouTube campaigns</li></ul><ul><li>Strong knowledge of Google Ads and paid search strategy</li></ul><ul><li>Hands-on SEO experience (on-page, technical, keyword strategy)</li></ul><ul><li>Familiarity with data tools: Google Analytics, Search Console, GTM, Looker Studio</li></ul><ul><li>Ability to analyze data and draw actionable conclusions</li></ul><ul><li>Experience building or editing landing pages</li></ul>Bonus Skills<ul><li>Meta Ads, TikTok Ads, or LinkedIn Ads experience</li></ul><ul><li>Video editing skills for ad creative</li></ul><ul><li>Familiarity with SaaS or DTC eCommerce growth strategies</li></ul>Soft Skills<ul><li>Analytical and detail-oriented</li></ul><ul><li>Clear communicator and team collaborator</li></ul><ul><li>Organized with the ability to manage multiple campaigns independently</li></ul><ul><li>Solution-focused and proactive</li></ul>What We Offer* Competitive salary + performance-based bonuses.* Flexible work environment.* Opportunities for rapid growth inside a multi-brand tech ecosystem.* Creative autonomy and influence in product direction.* Access to leading tools, tech stacks, and innovation-driven projects.Job Type: Full-timeWork Location: In person

Meri Sehat Pvt Limited

Job Description: <ul><li>Plan, execute, and optimize performance marketing campaigns across platforms (Facebook, Google, TikTok, etc.).</li><li>Manage budgets, track KPIs, and ensure maximum ROI on advertising spend.</li><li>Conduct A/B testing to improve campaign effectiveness.</li><li>Analyze data to identify trends, insights, and opportunities for growth.</li><li>Collaborate with content, design, and product teams to build high-performing funnels.</li><li>Prepare weekly and monthly performance reports.</li></ul>Requirements:<ul><li>Proven experience in performance or digital marketing.</li><li>Strong understanding of ad platforms, analytics, and tracking tools.</li><li>Hands-on experience with Google Ads, Meta Ads Manager, and SEO/SEM strategies.</li><li>Ability to work with large datasets and translate numbers into actionable insights.</li><li>Strong communication, analytical thinking, and time-management skills.</li></ul>Job Type: Full-timeWork Location: In person

Growth Legends

Job Overview:We are hiring a results-driven Google Ads / PPC Specialist with strong expertise in Search Engine Marketing (SEM), Performance Marketing, Lead Generation, and Conversion Optimization. The ideal candidate must have hands-on experience in Google Search, Display, YouTube Ads, Performance Max campaigns, and deep understanding of Google Analytics, GTM, and conversion tracking.Key Responsibilities<ul><li>Plan, build, and optimize Google Ads, YouTube Ads, Display &amp; Performance Max campaigns</li><li>Conduct keyword research, competitor analysis, and audience targeting</li><li>Create effective ad copy and landing page optimization strategies</li><li>Daily monitoring, CPC/CPM budget management &amp; ROI optimization</li><li>Evaluate performance metrics: CTR, CPC, ROAS, Conversion Rate</li><li>Perform A/B testing for ads, keywords &amp; landing pages</li><li>Setup &amp; track conversions using Google Analytics / Google Tag Manager</li><li>Prepare detailed performance PPC reports and insights</li></ul>Required Skills &amp; Experience<ul><li>Proven experience in Google Ads Management &amp; SEM campaigns</li><li>Strong knowledge of PPC marketing, Performance Funnels &amp; CRO</li><li>Hands-on experience with Google Ads, Google Analytics &amp; GTM</li><li>Strong data-driven mindset and analytical skills</li><li>Certification in Google Ads (preferred)</li></ul>Bonus Skills<ul><li>E-commerce campaign experience</li><li>Knowledge of Meta Ads / Facebook Ads</li><li>SEO understanding</li></ul>Salary &amp; Benefits<ul><li>Competitive salary (based on experience)</li><li>Performance bonuses</li><li>Skill development &amp; career growth opportunities</li><li>Collaborative and positive work environment</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs75,000.00 per monthWork Location: In person

Experienced Google Ads Specialist

Al-Siraat Group

Job Title: Performance Marketing &amp; Video Content Specialist &ndash; Al-Siraat Group (Real Estate)Company: Al-Siraat Group / Siraat Real Estate &amp; Builders Industry: Overseas Real Estate &amp; Property Development Location: DHA Karachi/Pakistan Job Type: Full-Time (On-site / Hybrid) Salary: Competitive, based on experienceAbout Al-Siraat GroupAl-Siraat Group is a rapidly growing real estate and property development company, known for its innovative approach to modern housing and commercial projects. We are expanding our digital presence and looking for a creative, data-driven professional to strengthen our marketing and content team.Position OverviewWe&rsquo;re hiring a Performance Marketing &amp; Video Content Specialist who can blend marketing strategy, digital advertising, and creative video storytelling. This role requires someone who can drive leads, conversions, and brand visibility through smart campaigns and engaging real-estate video content.Key ResponsibilitiesPerformance Marketing<ul><li>Plan, execute, and optimize paid campaigns on Meta Ads (Facebook/Instagram), Google Ads, YouTube, and TikTok.</li><li>Develop data-driven marketing strategies to generate qualified real-estate leads.</li><li>Track KPIs, prepare reports, and improve campaign performance using analytics tools.</li><li>Manage ad budgets efficiently to maximize ROI.</li><li>Work closely with the sales and creative team to align campaigns with property launches and promotions.</li></ul>Video &amp; Content Creation<ul><li>Produce, edit, and optimize videos and reels for property showcases, project highlights, and social media ads.</li><li>Create compelling visuals and short-form content to enhance audience engagement.</li><li>Manage shoots (on-site property visuals, client testimonials, project updates).</li><li>Maintain brand consistency and ensure all media content reflects Al-Siraat Group&rsquo;s identity.</li></ul>Requirements<ul><li>Minimum 2&ndash;3 years of experience in performance marketing or digital advertising (real estate experience preferred).</li><li>Proficiency in Meta Business Suite, Google Ads Manager, TikTok Ads Manager, and related tools.</li><li>Strong command of video editing software (Adobe Premiere Pro, Final Cut Pro, or CapCut Pro).</li><li>Solid understanding of digital analytics and campaign reporting.</li><li>Excellent communication and storytelling skills.</li><li>Creative mindset with attention to detail.</li></ul>Preferred Qualifications<ul><li>Experience working with real estate marketing campaigns.</li><li>Knowledge of SEO, A/B testing, and retargeting strategies.</li><li>Familiarity with Capcut, Canva, Premier Pro, or motion graphics.</li><li>Understanding of Pakistani property market and buyer behavior (plus point).</li></ul>What We Offer<ul><li>Competitive salary with performance-based bonuses.</li><li>Opportunity to work with an ambitious and fast-growing real estate brand.</li><li>Collaborative, creative, and supportive team environment.</li><li>Career growth opportunities and professional development.</li><li>Modern workplace environment with access to the latest tools.</li></ul>How to ApplySend your CV, portfolio, and 2&ndash;3 examples of your marketing campaigns or video work to: https://wa.me/923265534422 Please mention &ldquo;Performance Marketing &amp; Video Content Specialist &ndash; Al-Siraat Group&rdquo; in the subject line.Job Type: Full-timePay: Up to Rs75,000.00 per monthWork Location: In person

Performance Marketing & Video Content Specialist

TalentPop App

<div>
 
 Now Hiring: Ad Creative Specialist
 
 
 
 
 Remote | Full-Time | Entry to Mid-Level
 
 
 
 TalentPop is seeking a results-driven
 
 Ad Creative Specialist
 
 to join our Creative Growth team. In this role, you'll support fast-growing e-commerce brands by developing compelling ad creatives that drive engagement and conversions across Meta, TikTok, YouTube, and more. If you're passionate about performance-driven content and know what makes an ad click, this role is for you.
 
 
 
 What You&rsquo;ll Do
 
 
 
 <ul>
 <li>
 Create static and motion ads tailored for Meta, TikTok, and other paid channels
 </li>
 <li>
 Repurpose UGC and branded content into high-converting ad formats
 </li>
 <li>
 Write concise copy that captures attention and drives action
 </li>
 <li>
 Collaborate with designers and strategists to develop and iterate creative concepts
 </li>
 <li>
 Stay updated on trends in ad performance, creative testing, and platform best practices
 
 
 </li>
 </ul>
 
 What You&rsquo;ll Bring
 
 
 
 <ul>
 <li>
 1&ndash;2 years of experience in paid media creative, ad content, or digital marketing
 </li>
 <li>
 A strong grasp of direct-response ad principles and performance metrics
 </li>
 <li>
 Familiarity with e-commerce and DTC ad formats and trends
 </li>
 <li>
 Basic editing skills in Canva, Adobe Suite, or similar tools (video editing is a plus)
 </li>
 <li>
 Ability to manage multiple deliverables in a fast-paced, remote environment
 
 
 </li>
 </ul>
 
 Technical Requirements
 
 
 
 <ul>
 <li>
 Stable DSL, Cable, or Fiber internet connection (minimum 15 Mbps for both upload and download speeds)
 </li>
 <li>
 Personal PC or laptop with a minimum i5 processor.
 
 
 </li>
 </ul>
 
 Perks &amp; Benefits
 
 
 
 <ul>
 <li>
 Fully Remote &ndash; Work from wherever you&rsquo;re happiest and most productive
 </li>
 <li>
 Unlimited PTO &ndash; We trust you to recharge when needed
 </li>
 <li>
 Health Stipend/ HMO coverage
 </li>
 <li>
 Learning &amp; Development &ndash; Ongoing access to training and growth opportunities
 </li>
 <li>
 Supportive Team Culture &ndash; Inclusive, fun, and always collaborative
 </li>
 <li>
 Team Engagement Activities &ndash; Virtual events, games, and surprises throughout the year
 
 
 </li>
 </ul>
 
 Ready to help brands grow through better creative? Apply now to join the TalentPop team.
 
</div>

Ad Creative Specialist

MEDTEX

We are looking for an experienced Ads Specialist to manage and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook &amp; Instagram, LinkedIn, Youtube), and TikTok Ads. The ideal candidate should have a strong background in performance marketing, audience targeting, A/B testing, and campaign optimization to drive high ROI and conversions.Key Responsibilities:<ul><li>Develop, implement, and manage paid advertising campaigns on Google Ads, Meta Ads (Facebook, Youtube, Instagram), and TikTok Ads.</li><li>Conduct keyword research, audience analysis, and competitor analysis to improve campaign performance.</li><li>Optimize ad creatives, copy, and landing pages for better CTR, conversions, and ROAS.</li><li>Monitor and analyze ad performance metrics (CPC, CPA, ROAS, CTR, etc.) to ensure cost-effective campaigns.</li><li>Perform A/B testing on ad creatives, targeting strategies, and bidding methods.</li><li>Implement retargeting and lookalike audience strategies to improve conversion rates.</li><li>Keep up to date with platform updates, trends, and best practices in digital advertising.</li><li>Work closely with the SEO, content, and design teams to ensure campaign effectiveness.</li><li>Manage budgets efficiently and provide weekly/monthly performance reports with actionable insights.</li></ul>Requirements:<ul><li>3+ years of experience in Google Ads, Meta Ads (Facebook &amp; Instagram), and TikTok Ads.</li><li>Strong understanding of PPC advertising, audience targeting, and conversion tracking.</li><li>Experience with Google Analytics, Google Tag Manager, and Facebook Pixel for tracking and reporting.</li><li>Knowledge of ad copywriting, creative strategy, and landing page optimization.</li><li>Ability to analyze data and make data-driven decisions for campaign optimization.</li><li>Familiarity with eCommerce, lead generation, and brand awareness campaigns.</li><li>Strong communication skills and ability to collaborate with marketing teams.</li><li>Certification in Google Ads and Meta Ads is a plus.</li></ul>Preferred Qualifications:<ul><li>Experience with AI-driven ad optimization and automation tools.</li><li>Understanding of social media trends and how they impact ad performance.</li><li>Background in managing high-budget ad campaigns.</li></ul>Job Type: Full-timeExperience:<ul><li>Paid Ads: 3 years (Preferred)</li></ul>License/Certification:<ul><li>Google Ads, Meta Ads Certification (Preferred)</li></ul>MEDTEXWebsite: www.keeps.pkSend your resume to medtex@gmail.comContact# 0300-0330235Job Type: Full-timeWork Location: In person

SOCIAL MEDIA SPECIALIST

Explore 1590+ Performance marketing specialist in Karachi this December. Find roles across top companies and apply now to boost your career.

1590 performance marketing specialist jobs IN Karachi

Performance Marketing Specialist

Performance Marketing Specialist

Performance Marketing Specialist

Experienced Google Ads Specialist

Performance Marketing & Video Content Specialist

Ad Creative Specialist

SOCIAL MEDIA SPECIALIST