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search engine marketing specialist

Digital Hub Sol

Position: SEO Specialist Location: DHA Phase 4, Lahore (On-site) Salary Range: PKR From 45,000 - ... (per month) Job Type: Full-timeCompany Overview At our company, we're committed to leveraging cutting-edge digital strategies to achieve remarkable growth. We are looking for a forward-thinking SEO Specialist who understands that modern search extends beyond traditional Google results and is adept at optimizing for answer engines and AI-driven search experiences.Job Summary We are seeking a proactive and analytical SEO Specialist. You will be responsible for developing and executing strategies that increase our organic visibility not just on traditional search engines, but also on emerging AI platforms. The ideal candidate is someone who is passionate about the evolving world of search, from Google's AI Overviews to answer engines like ChatGPT and Perplexity, and knows how to drive qualified traffic in this new environment.Key Responsibilities<ul><li>Modern Search Strategy: Develop and implement SEO strategies that account for Google's AI Overviews (GEO) and the rise of answer engines (AEO) like ChatGPT and Perplexity .</li><li>Technical SEO: Perform regular technical site audits to improve Core Web Vitals, mobile-friendliness, and site architecture to enhance user experience and meet search engine ranking criteria .</li><li>Content &amp; AEO Optimization: Conduct advanced keyword and topic research to identify opportunities. Create and optimize content not just for keywords, but for user intent and to be featured in AI-generated answers . This includes structuring content in a Q&amp;A format and providing concise, authoritative summaries .</li><li>E-E-A-T Focus: Ensure all content demonstrates Experience, Expertise, Authoritativeness, and Trustworthiness. Incorporate first-hand experience and credible sources to build topical authority, which is critical for ranking in the age of AI .</li><li>Community &amp; User-Generated Content (UGC): Leverage the power of online communities like Reddit and Quora. Develop strategies to engage with relevant forums and optimize UGC to capture traffic from these high-authority sources .</li><li>Performance Analysis: Monitor, analyze, and report on organic performance using tools like Google Analytics and Search Console, with a focus on trends, insights, and ROI .</li></ul>Required Skills &amp; Qualifications<ul><li>Proven experience as an SEO Specialist with a track record of improving organic rankings and traffic.</li><li>Practical understanding of modern SEO concepts, including AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) .</li><li>Experience with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs) and analytics platforms .</li><li>Strong knowledge of technical SEO principles (site speed, mobile-first indexing, structured data) .</li><li>Ability to create content strategies that align with E-E-A-T and user intent .</li><li>Excellent analytical and communication skills.</li></ul>Preferred Qualifications<ul><li>Experience with optimizing for zero-click searches and appearing in featured snippets or AI Overviews .</li><li>Familiarity with basic front-end languages (HTML, CSS) is a plus .</li><li>Certification in digital marketing or a related field is advantageous</li></ul>Send your resume and a brief cover letter explaining your experience with modern SEO to hr@shopsphere.co with the subject line: &quot;Application: SEO Specialist &quot;.Job Type: Full-timePay: Rs45,000.00 - Rs60,000.00 per monthWork Location: In person

Modern SEO Specialist

Spell Engineering

OverviewWe are looking for a highly motivated and results-driven Off-Page SEO Specialist, with a minimum of one year of hands-on experience in effective backlink acquisition. This role is crucial for improving our website's Domain Authority, increasing organic search rankings, and driving high-quality referral traffic through strategic and ethical link-building campaigns.Salary: Competitive, negotiable based on experience.Key Responsibilities1. Backlink Strategy &amp; Acquisition<ul><li>Develop and execute targeted, ethical link-building strategies (e.g., guest posting, resource page link building, broken link building, content promotion).</li><li>Conduct in-depth research to identify and qualify high-Domain Authority (DA) and relevant websites for link opportunities.</li><li>Manage end-to-end outreach campaigns, including crafting personalized and compelling email pitches to webmasters, bloggers, and editors.</li><li>Negotiate and coordinate link placements, ensuring anchor text and placement location meet strategic SEO requirements.</li><li>Collaborate with the Content team to brainstorm and identify &quot;linkable assets&quot; that naturally attract high-quality backlinks.</li></ul>2. Analysis &amp; Monitoring<ul><li>Utilize advanced SEO tools (e.g., Ahrefs, SEMrush, Moz, Google Search Console) to perform comprehensive competitive backlink analysis.</li><li>Monitor and audit the existing backlink profile regularly, identifying and proactively disavowing low-quality or potentially toxic links to maintain site health.</li><li>Track, report, and analyze key Off-Page SEO metrics, including Domain Authority, link volume, link quality, and organic ranking improvements.</li><li>Stay up-to-date with the latest search engine algorithm updates and link-building best practices to ensure continuous compliance and effectiveness.</li></ul>Qualifications and Skills<ul><li>Experience: Minimum 1 year of dedicated experience in an SEO role with a primary focus on off-page optimization and link building.</li><li>SEO Knowledge: Solid understanding of core SEO principles, search engine ranking factors, and the difference between dofollow/nofollow links.</li><li>Link Building Expertise: Proven ability to source and acquire high-quality, editorially placed backlinks.</li><li>Communication &amp; Outreach: Excellent written and verbal communication skills, with a professional and persistent approach to email outreach and relationship building.</li></ul>Preferred<ul><li>Bachelor's degree in Marketing, Communications, or a related field (or equivalent practical experience).</li><li>Experience with content management systems.</li><li>Familiarity with tracking and reporting using Google Analytics and Google Search Console.</li></ul>Job Type: Full-timeWork Location: In person

Off-Page SEO Specialist (Backlink Builder)

Heetly

Intership Type: Paid /FreeLocation: https://share.google/p4vqWDOX4JhPf5NB2Job Description:As an Off-Page SEO Specialist, you will:Develop and execute off-page SEO strategies to improve domain authority and search engine rankings.Build high-quality backlinks through guest posting, link outreach, and other white-hat techniques.Conduct competitive backlink analysis and identify link-building opportunities.Monitor and report on backlink performance and its impact on rankings.Collaborate with content creators to align off-page SEO strategies with content marketing efforts.Stay updated on the latest trends, tools, and algorithm changes in SEO and link-building practices.Requirements:Proven experience in off-page SEO and link-building strategies.Strong knowledge of SEO tools like Ahrefs, SEMrush, or Moz.Excellent communication and outreach skills for establishing relationships with webmasters and bloggers.Ability to analyze backlink profiles and identify areas for improvement.Familiarity with Google Webmaster Guidelines and adherence to white-hat SEO practices.Job Type: Full-timeWork Location: In person

Off Page SEO Specialist (Intership )

Tech zone consultancy

Job Summary:We are looking for an experienced SEO Backlink Builder to develop high-quality backlinks and improve website authority and search engine rankings. The ideal candidate should have a solid understanding of SEO strategies, link-building techniques, outreach campaigns, and content optimization.Key Responsibilities:<ul><li>Plan and execute effective backlink-building strategies to improve organic rankings.</li><li>Research and identify relevant websites for link opportunities.</li><li>Conduct manual outreach to bloggers, influencers, and webmasters for link placements.</li><li>Build and manage partnerships with high-authority websites.</li><li>Submit sites to directories, forums, and business listings where appropriate.</li><li>Monitor backlinks, check link quality, and ensure links remain active and relevant.</li><li>Use SEO tools (Ahrefs, SEMrush, Moz, Google Search Console, etc.) to analyze competitors and opportunities.</li><li>Maintain detailed records of outreach, backlinks, and performance reports.</li><li>Work closely with the SEO and content teams to align link-building with overall strategy.</li></ul>Requirements:<ul><li>1&ndash;2 years of experience in SEO or link building (agency experience preferred).</li><li>Strong understanding of white-hat SEO techniques.</li><li>Familiarity with guest posting, blog commenting, and broken link building.</li><li>Hands-on experience using tools like Ahrefs, Moz, SEMrush, or Ubersuggest.</li><li>Basic knowledge of on-page SEO and content optimization.</li><li>Excellent written English for outreach emails and communication.</li><li>Self-motivated, organized, and result-oriented personality.</li></ul>Salary &amp; Benefits:<ul><li>Competitive salary based on experience.</li><li>Monthly performance bonuses.</li><li>6-day work week.</li><li>Opportunities for growth into SEO Executive or Digital Marketing Lead roles.</li></ul>Job Type: Full-timePay: Rs20,000.00 - Rs30,000.00 per monthWork Location: In person

Urgent SEO Backlink Builder / SEO Backlink Specialist

Jerrax

We are looking for a skilled and passionate SEO Specialist to join our team. The ideal candidate will be responsible for developing and implementing effective search engine optimization strategies to improve our website&rsquo;s visibility, ranking, and traffic. You will work closely with the marketing and content teams to ensure all content is optimized for search engines and user experience.Key Responsibilities:<ul><li>Conduct keyword research and competitor analysis.</li><li>Optimize website content, landing pages, and blogs for SEO.</li><li>Monitor, track, and report on website performance using SEO tools (e.g., Google Analytics, Search Console).</li><li>Build high-quality backlinks and manage link-building strategies.</li><li>Stay up to date with the latest SEO trends, tools, and best practices.</li><li>Collaborate with the content and web development teams for on-page and technical SEO improvements.</li></ul>Requirements:<ul><li>Proven experience as an SEO Specialist or similar role.</li><li>Strong understanding of search engine algorithms and ranking factors.</li><li>Proficiency with SEO tools (Ahrefs, SEMrush, Moz, etc.).</li><li>Basic knowledge of HTML, CSS, and website analytics.</li><li>Excellent analytical, communication, and problem-solving skills.</li></ul>Job Type: Full-timeWork Location: In person

SEO Specialist

Invention Hub

We are seeking a Junior SEO Expert with hands-on experience in guest posting, blog writing, backlink building, keyword research, and SEO audit analysis. The ideal candidate should have strong knowledge of SEO tools like Ahrefs, SEMrush, and Google Analytics, and a passion for improving website visibility and rankings.Key Responsibilities:<ul><li>Conduct detailed keyword research to identify growth opportunities.</li><li>Perform on-page and off-page SEO optimization.</li><li>Create and manage guest posts and high-quality backlinks.</li><li>Write and optimize SEO-friendly blog content.</li><li>Use SEO tools (SEMrush, Ahrefs, Google Search Console) for audits and analysis.</li><li>Track keyword rankings, traffic, and conversions.</li><li>Collaborate with the content and marketing teams to develop SEO strategies.</li><li>Stay updated on Google algorithm changes and best SEO practices.</li></ul>Requirements:<ul><li>2+ year of experience in SEO or digital marketing.</li><li>Strong knowledge of guest posting, link building, and keyword optimization.</li><li>Proficiency with SEO tools like SEMrush, Ahrefs, Moz, Google Analytics, and GSC.</li><li>Excellent writing and analytical skills.</li><li>Understanding of technical SEO and content strategy.</li><li>Ability to work independently and meet deadlines.</li></ul>Job Type: Full-timePay: Rs20,000.00 - Rs25,000.00 per monthWork Location: In person

Junior SEO Expert

Princeton Strategic Advisors

Job Title: SEO ExecutiveCompany: Info Tech Devices Bay Location: On-Site / Lahore Job Type: Full-Time &ndash; 6:00pm-3:00amAbout ITDbay.comInfo Tech Devices Bay is a fast-growing company providing high-quality IT products, accessories, and tech solutions to customers is USA. We are passionate about innovation, performance, and customer satisfaction. As part of our expansion, we&rsquo;re looking for a talented SEO Specialist to help us strengthen our online visibility, attract high-quality traffic, and drive measurable results through data-driven SEO strategies.Position OverviewThe SEO Specialist will play a key role in optimizing ITDbay.com for search engines and users alike. This position requires a strong understanding of on-page, off-page, and technical SEO, along with the ability to analyze data, create actionable insights, and execute optimization strategies that increase organic traffic and conversions.Key Responsibilities<ul><li>Conduct in-depth keyword research to identify growth opportunities across product categories and content pages.</li><li>Optimize website content, meta titles, descriptions, headings, and URLs for improved search performance.</li><li>Develop and implement link-building campaigns and digital outreach strategies.</li><li>Audit the website regularly to identify and resolve technical SEO issues (crawl errors, indexation, schema, site speed, etc.).</li><li>Track, report, and analyze website analytics, traffic, and rankings using tools like Google Analytics, Google Search Console, Ahrefs, and SEMrush.</li><li>Collaborate with content creators, developers, and marketing teams to ensure all content follows SEO best practices.</li><li>Stay up to date with the latest search engine algorithms, SEO trends, and digital marketing developments.</li></ul>Qualifications<ul><li>Proven experience of 5-6 years as an SEO Specialist, SEO Analyst, or similar role (preferably in eCommerce or IT industries).</li><li>Deep understanding of search engine algorithms, ranking factors, and SEO best practices.</li><li>Proficiency in keyword research, on-page optimization, and technical SEO.</li><li>Hands-on experience with SEO tools such as Ahrefs, Moz, SEMrush, Google Analytics, and Google Search Console.</li><li>Knowledge of HTML, CSS, React and website CMS platforms (e.g., Shopify, WordPress, Magento).</li><li>Strong analytical and problem-solving skills.</li><li>Excellent written and verbal communication skills.</li><li>Must have a strong working experience in USA market.</li><li>Experience with Google Merchant is a must.</li></ul>Preferred Skills<ul><li>Experience working with eCommerce SEO and product page optimization.</li><li>Familiarity with content marketing, schema markup, and structured data.</li><li>Understanding of conversion rate optimization (CRO) and user experience (UX).</li><li>Knowledge of PPC and Google Ads (a plus).</li></ul>What We Offer<ul><li>Competitive salary based on experience.</li><li>A collaborative, innovation-driven work culture.</li><li>Career growth and skill development opportunities.</li><li>Performance-based bonuses and recognition.</li></ul>How to ApplyIf you&rsquo;re passionate about SEO and love turning data into results, we&rsquo;d love to hear from you! Please send your resume, portfolio, and a short cover letter detailing your SEO experience to: ammarmalik2010@live.com Subject: SEO Specialist Application &ndash; [Your Name]Job Type: Full-timePay: Rs85,000.00 - Rs105,000.00 per monthWork Location: In person

Explore 793+ Search engine marketing specialist in Lahore this November. Find roles across top companies and apply now to boost your career.

793 search engine marketing specialist jobs IN Lahore

Modern SEO Specialist

Off-Page SEO Specialist (Backlink Builder)

Off Page SEO Specialist (Intership )

Urgent SEO Backlink Builder / SEO Backlink Specialist

SEO Specialist

Junior SEO Expert

SEO Specialist