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junior search engine optimization (seo) executive in bangalore Jobs in Mangaluru

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performance marketing specialist

search engine optimization specialist

Gopalan Enterprises India Pvt. Ltd

<div>
 
 
 Job Title: SEO Specialist
 
 
 
 Experience: 2 Years
 
 
 Location: Gopalan Innovation Mall
 
 
 Work Schedule: 2nd &amp; 4th Saturdays Off.
 
 
 
 
 
 
 Job Summary:
 
 
 
 
 
 
 We are seeking a results-driven SEO Specialist to join our team at Grham Interiors. The ideal candidate will be
 
 
 responsible for optimizing website content, improving search rankings, and driving organic traffic. The role requires
 
 
 expertise in keyword research, link-building strategies, and analytics tools to ensure effective digital visibility.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 
  Develop and implement effective SEO strategies to improve website ranking.
 
 
  Conduct keyword research and optimize website content for search engines.
 
 
  Perform technical SEO audits and resolve website issues.
 
 
  Monitor and analyse website performance using Google Analytics, Google Search Console, and other SEO
 
 
 tools.
 
 
  Stay updated with the latest SEO trends, algorithm updates, and industry best practices.
 
 
  Execute link-building strategies and manage backlinks to improve domain authority.
 
 
  Collaborate with the content and marketing teams to enhance organic search results.
 
 
  Track and report SEO performance metrics regularly.
 
 
 
 
 
 
 Requirements:
 
 
 
 
 
 
  Bachelor&amp;#39;s degree in Marketing, IT, or a related field.
 
 
  Proven experience as an SEO Specialist with a minimum of 2 years.
 
 
  Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, etc.
 
 
  Strong understanding of on-page and off-page SEO techniques.
 
 
  Experience with website analytics tools and keyword tracking platforms.
 
 
  Knowledge of HTML, CSS, and website CMS (WordPress, Shopify, etc.) is a plus.
 
 
  Strong analytical skills and attention to detail.
 
 
  Excellent communication and teamwork skills.
 
 
 
 
 
 
 Why Join Us?
 
 
 
 
 
 
  Opportunity to work with a dynamic and creative team.
 
 
  Competitive salary and benefits package.
 
 
  Professional growth and development opportunities.
 
 
  Work-life balance with 2nd &amp; 4th Saturdays off.
 
 
 If you are passionate about SEO and eager to drive impactful results, apply now to be part of Grham Interiors!
 
</div>

Search Engine Optimization Specialist

Lead Gate Media GmbH

<div>
 Hiring: SEO Strategist &amp; ExecutorLuxury Car Rental Platform (Dubai)
 
 
 
 
 Contract &rarr; Long-Term Growth
 
 
 
 
 
 We&rsquo;re building a Dubai-based exotic &amp; luxury car rental comparison platform.
 
 
 
 
 
 The platform will feature:
 
 
 
 
 
 &bull; 500+ vehicles
 
 
 &bull; Multiple verified rental companies
 
 
 &bull; Real-time inquiries
 
 
 &bull; International renters visiting Dubai
 
 
 &bull; High-intent transactional traffic
 
 
 
 
 
 Users will be able to select a specific car (e.g., Lamborghini, Rolls Royce, G-Wagon, Ferrari) and receive competitive offers from rental companies.
 
 
 
 
 
 This is not a small local website.
 
 
 This is a scalable comparison platform focused on luxury and exotic car rental in Dubai.
 
 
 
 
 What We&rsquo;re Actually Hiring For
 
 
 
 
 We are NOT hiring someone to &ldquo;do SEO&rdquo; only.
 
 
 
 
 
 We are hiring someone to design the long-term search architecture of a high-value rental marketplace.
 
 
 
 
 
 Phase 1: Luxury &amp; exotic car rental Dubai.
 
 
 
 
 
 Future expansion may include:
 
 
 
 
 
 &bull; Car with driver
 
 
 &bull; Yacht rental
 
 
 &bull; Premium apartment rental
 
 
 
 
 
 The structure must support growth without rebuilding authority later.
 
 
 
 
 Your Core Responsibility
 
 
 
 
 Design the SEO foundation correctly from day one.
 
 
 
 
 
 That includes:
 
 
 
 
 
 &bull; Clean URL hierarchy for luxury car categories
 
 
 &bull; Individual vehicle page strategy (500+ cars)
 
 
 &bull; Brand-based structure (Ferrari, Lamborghini, Bentley, etc.)
 
 
 &bull; Area-based structure (Dubai Marina, JBR, Downtown, Airport)
 
 
 &bull; Preventing keyword cannibalization
 
 
 &bull; Managing dynamic inventory pages
 
 
 &bull; Controlling filter indexation
 
 
 &bull; Structuring internal linking for authority consolidation
 
 
 
 
 
 This is marketplace SEO &mdash; not blog SEO.
 
 
 
 
 You Must Understand
 
 
 
 
 &bull; Transactional search intent (rent Lamborghini Dubai vs Lamborghini Dubai price vs cheap sports car Dubai)
 
 
 &bull; Tourist search behavior (UK, Europe, US visitors searching before arrival)
 
 
 &bull; High competition commercial keywords
 
 
 &bull; How to scale 500+ vehicle pages without thin-content penalties
 
 
 &bull; Technical SEO for comparison/booking platforms
 
 
 
 
 
 If you&rsquo;ve never handled a marketplace with dynamic listings, this role will be difficult.
 
 
 
 
 Strong Fit If You:
 
 
 
 
 &bull; Have worked on rental, travel, marketplace, or booking platforms
 
 
 &bull; Have experience in high-competition SEO markets
 
 
 &bull; Think in silos, structure, and authority flow
 
 
 &bull; Are comfortable working with modern frameworks (Next.js or similar)
 
 
 &bull; Plan 2&ndash;3 years ahead
 
 
 
 
 Not a Fit If:
 
 
 
 
 &bull; Your strategy is mostly blogs + backlinks
 
 
 &bull; You promise fast #1 rankings
 
 
 &bull; You have never structured a multi-vendor platform
 
 
 &bull; You cannot present a proposed site structure before starting
 
 
 
 
 First 60 Days Expected Deliverables
 
 
 
 
 &bull; Full keyword intent mapping (luxury/exotic car rental Dubai)
 
 
 &bull; Complete site architecture (including future expansion logic)
 
 
 &bull; URL &amp; vehicle page strategy
 
 
 &bull; Internal linking blueprint
 
 
 &bull; Indexation &amp; technical control framework
 
 
 &bull; Expansion roadmap
 
 
 
 
 
 We care about structure, authority, and scalability.
 
 
 Not shortcuts.
 
 
 
 
 To Apply
 
 
 
 
 Please send:
 
 
 
 
 
 &bull; 2&ndash;3 relevant marketplace case studies
 
 
 &bull; A short explanation of how you would structure a 500+ car rental comparison platform
 
 
 
 
 
 Contract role with strong potential for long-term collaboration as we scale internationally.
 
 
 Serious marketplace strategists only.
 
 
 
 
</div>

Innovkraft Inc

<div>
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Develop and implement effective SEO strategies to improve organic search rankings.
 </li>
 <li>
 Conduct keyword research and identify growth opportunities.
 </li>
 <li>
 Optimize website content, landing pages, and blog posts for SEO best practices.
 </li>
 <li>
 Perform on-page and off-page optimization, including link-building activities.
 </li>
 <li>
 Monitor website performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs.
 </li>
 <li>
 Conduct competitor analysis and stay updated with the latest SEO trends and algorithm changes.
 </li>
 <li>
 Collaborate with the content and design teams to create SEO-friendly content.
 </li>
 <li>
 Prepare regular SEO reports to measure performance and improvements.
 
 
 </li>
 </ul>
 
 Skills &amp; Knowledge
 
 
 
 <ul>
 <li>
 Familiarity with AI tools for keyword research, content optimization, and SEO automation (ChatGPT, SurferSEO, Jasper, RankIQ, etc.).
 </li>
 <li>
 Working knowledge of Google Analytics, Search Console, and SEO reporting tools.
 </li>
 <li>
 Strong communication skills, analytical thinking, and a learning mindset.
 
 
 </li>
 </ul>
 About Company: Innovkraft is a passionate digital marketing agency located in the Silicon city of India Bangalore that offers affordable web development and complete digital marketing strategies for both small and large businesses. We work every day, every hour, and every minute to ensure our clients establish visibility online, improve brand identity, and most importantly increase their revenues.
</div>

Junior Search Engine Optimization (SEO) Executive in Bangalore

Masai

<div>
 We&rsquo;re looking for a strategic, hands-on
 
 Content Manager
 
 to lead our content engine end-to-end&mdash;from planning and production to publishing and performance. The ideal candidate is an excellent writer-editor with a strong sense of brand voice, audience needs, and business outcomes. You&rsquo;ll work closely with marketing, design, product, and leadership teams to create content that drives awareness, engagement, and conversions.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Own and execute the content strategy and editorial calendar across channels (blog, social media, website, email, landing pages, video scripts, etc.)
 </li>
 <li>
 Manage the content pipeline: briefs &rarr; drafts &rarr; reviews &rarr; publishing &rarr; distribution
 </li>
 <li>
 Write and/or edit high-quality content ensuring clarity, brand consistency, tone, and SEO best practices
 </li>
 <li>
 Collaborate with design, performance marketing, product, and sales teams to align content with campaign goals and business priorities
 </li>
 <li>
 Build and maintain content guidelines, style guides, and brand voice standards
 </li>
 <li>
 Optimize content for reach and performance using SEO, content repurposing, and distribution tactics
 </li>
 <li>
 Track content performance (traffic, engagement, leads, conversions) and present insights + action plans
 </li>
 <li>
 Mentor/manage writers (in-house or freelance): assignments, feedback, quality checks, timelines
 </li>
 <li>
 Ensure strong review governance and stakeholder alignment to avoid last-minute changes and delays
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 3&ndash;6 years of experience in content writing/marketing, with at least 1&ndash;2 years in a content ownership/manager role
 </li>
 <li>
 Strong writing, editing, and proofreading skills in English with an eye for detail
 </li>
 <li>
 Working knowledge of SEO, keyword research, and on-page optimization
 </li>
 <li>
 Ability to manage multiple content projects with strong prioritization and deadline discipline
 </li>
 <li>
 Comfort with CMS tools (WordPress/Webflow or similar) and basic analytics (GA4/Search Console or equivalent)
 </li>
 <li>
 A portfolio showcasing strategy-led content (blogs, landing pages, campaigns, social, etc.)
 
 
 </li>
 </ul>
 
 Preferred Skills (Nice To Have)
 
 
 
 <ul>
 <li>
 Experience in building content for lead generation / performance marketing
 </li>
 <li>
 Familiarity with tools like Ahrefs/SEMrush, SurferSEO, Grammarly, Notion/Trello, Canva/Figma
 </li>
 <li>
 Understanding of content funnels, lifecycle journeys, and conversion copywriting
 </li>
 <li>
 Experience managing freelancers/agencies and maintaining content quality at scale
 
 
 </li>
 </ul>
 
 Why Join Us
 
 
 
 <ul>
 <li>
 High ownership role with the chance to shape brand voice and content outcomes
 </li>
 <li>
 Collaborative, fast-paced environment with exposure to cross-functional work
 </li>
 <li>
 Opportunity to build a scalable content system and grow into a lead role
 
 
 </li>
 </ul>
 Skills: design,strategy,seo,ownership
</div>

Content Manager

MediBuddy

<div>
 
 About the role:
 
 
 
 We're looking for a hands-on SEO Lead to drive organic growth across all our business verticals&mdash;medicines, lab diagnostics, in-clinic and online consultations, and corporate wellness. This isn't a strategy-only role; you'll be deep in the weeds, executing fast, and owning outcomes end-to-end. You'll also help us stay ahead of the curve as search evolves&mdash;optimising for AI-powered search experiences alongside traditional search engines. You'll have a direct impact on a platform that serves millions of users. You'll work with a team that values speed, ownership, and outcomes over process and hierarchy. And you'll help shape how India accesses healthcare.
 
 
 
 What you'll do:
 
 
 
 <ul>
 <li>
 Own SEO performance across all MediBuddy business lines, driving measurable improvements in traffic, rankings, and conversions
 </li>
 <li>
 Execute technical SEO audits and fixes&mdash;site speed, crawlability, indexation, schema markup, Core Web Vitals
 </li>
 <li>
 Build and scale content strategies for high-intent healthcare queries across our service categories
 </li>
 <li>
 Partner closely with product and engineering to ship SEO improvements rapidly
 </li>
 <li>
 Drive local SEO for our in-clinic consultation network across cities
 </li>
 <li>
 Monitor performance daily, identify drops or opportunities, and act on them immediately
 </li>
 <li>
 Build scalable processes for keyword research, content briefs, and performance tracking
 </li>
 <li>
 Lead our GEO (Generative Engine Optimisation) efforts&mdash;ensure MediBuddy content is structured, authoritative, and optimised for visibility in AI-driven search experiences like ChatGPT, Perplexity, Google AI Overviews, and similar platforms
 
 
 
 </li>
 </ul>
 
 What We're Looking For:
 
 
 
 <ul>
 <li>
 3+ years of hands-on SEO experience, preferably in healthcare, e-commerce, or high-growth consumer platforms
 </li>
 <li>
 Deep expertise in technical SEO&mdash;you've fixed crawl issues, improved page speed, and worked with dev teams to ship changes
 </li>
 <li>
 Strong grasp of content SEO and programmatic page strategies at scale
 </li>
 <li>
 Comfort with data&mdash;you pull your own reports, analyse trends, and make decisions quickly
 </li>
 <li>
 Awareness of how AI/LLM-based search is evolving and curiosity to experiment with GEO strategies
 
 
 
 </li>
 </ul>
 
 The kind of Person who thrives here:
 
 
 
 <ul>
 <li>
 High ownership: You don't wait for permission. You see a problem, you fix it.
 </li>
 <li>
 Execution-first: You'd rather ship something imperfect today than perfect next month.
 </li>
 <li>
 Excellence-driven: "Good enough" doesn't satisfy you. You push for better.
 </li>
 <li>
 Speed as a value: You understand that in a fast-moving company, velocity matters.
 </li>
 <li>
 Low ego, high curiosity: You ask questions, learn fast, and adapt.
 </li>
 </ul>
</div>

SEO Lead

Lowe's Companies, Inc.

<div>
 
 
 
 About Lowe's
 
 
 
 
 Lowe&rsquo;s is a FORTUNE&reg; 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe&rsquo;s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe&rsquo;s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
 
 
 
 
 
 
 
 About Lowe's India
 
 
 
 
 Lowe&rsquo;s India, the Global Capability Center of Lowe&rsquo;s Companies Inc., is a hub for driving our technology, business, analytics, and shared services strategy. Based in Bengaluru with over 4,500 associates, it powers innovations across omnichannel retail, AI/ML, enterprise architecture, supply chain, and customer experience. From supporting and launching homegrown solutions to fostering innovation through its Catalyze platform, Lowe&rsquo;s India plays a pivotal role in transforming home improvement retail while upholding strong commitment to social impact and sustainability. For more information, visit Lowes India_lowes.co.in
 
 
 
 
 
 
 
 About the Team
 
 
 
 
 The Enterprise SEO Team ensures that Lowe&rsquo;s digital experiences are optimized for discoverability, relevance, and performance across all search channels. The team delivers consistent, data-driven optimization of site content, metadata, and technical elements while conducting ongoing competitive analysis.
 
 
 Partnering closely with Business, Product, Content, Site Operations, and Technology teams, SEO ensures that digital assets remain accurate, search-friendly, and aligned with customer intent, ultimately strengthening visibility and organic growth across Lowes.com.
 
 
 
 
 
 
 
 Job Summary:
 
 
 
 
 The Senior Manager, SEO is responsible for building the enterprise-wide foundation for how we do SEO, AEO and GEO. This role will focus on
 
 SEO excellence
 
 and will not be required to manage day-to-day SEO operations and execution, The Sr. Manager will define the standards, governance frameworks, SOPs, measurement models, and experimentation programs that enable cross-functional teams across the organization to build SEO best practices into their organizational processes and execute high-quality, consistent and scalable SEO.
 
 
 
 
 
 He/She will establish and lead the SEO/AEO/GEO center of excellence, creating governance frameworks for all aspects of SEO, playbooks for ensuing upstream hygiene, and lead SEO education and evangelism across Product, Technology, Marketing, Content, UX, and Operations. In parallel, this leader will build a robust analytics and experimentation program that elevates how we measure organic performance, run SEO experiments, and convert insights into action.
 
 
 
 
 
 He/She will partner closely with the SEO Operations Lead, Product and Tech teams (including data, experimentation, and AI/ML partners) to ensure that SEO is embedded into roadmaps, platforms, and decision-making across the digital ecosystem.
 
 
 
 
 
 
 
 Roles &amp; Responsibilities:
 
 
 
 
 
 
 Core Responsibilities:
 
 
 
 <ul>
 <li>
 Define and maintain enterprise-wide SEO, AEO and GEO governance frameworks, including guiding principles, standards, and decision-rights (RACI) across technical, content, and off-page SEO.
 </li>
 <li>
 Create and own SEO playbooks by function (e.g., Product, Content, UX, Engineering, Merchandising) to codify best practices, do/don&rsquo;t guidelines, and checklists for execution teams.
 </li>
 <li>
 Establish and lead a Center of Enablement (CoE) for SEO, including office hours, consults, documentation, templates, and self-service tools that help teams execute consistently at scale.
 </li>
 <li>
 Develop frameworks and standards for Answer Engine Optimization (AEO) and Generative/AI-driven experiences (GEO), including structured data, entity optimization, and AI-overview visibility.
 </li>
 <li>
 Partner with the SEO operations lead to ensure governance is practical, adoptable, and embedded into workflows, product requirements, content briefs, and QA processes.
 </li>
 <li>
 Collaborate with Product &amp; Engineering to embed SEO requirements and quality gates into platform roadmaps, release processes, and tooling (e.g., CMS, design systems, experimentation platforms).
 </li>
 <li>
 Monitor compliance with SEO governance through periodic audits and dashboards, and drive corrective actions in partnership with stakeholders.
 </li>
 <li>
 Build and lead the SEO experimentation program, including test strategy, governance, and operating model (from hypothesis generation to execution and readouts).
 </li>
 <li>
 Define experimentation standards and best practices for SEO tests (e.g., holdouts, page-level versus template-level experiments, guardrails, minimum detectable effects).
 </li>
 <li>
 Maintain a prioritized experiment backlog in partnership with SEO operations, Product, Tech, and Content teams, aligned with business goals and growth opportunities.
 </li>
 <li>
 Partner with Analytics/Data Science and Experimentation teams to ensure SEO experiments are statistically sound, properly instrumented, and correctly interpreted.
 </li>
 <li>
 Create clear storytelling around experiment outcomes (wins, neutral, and losses) and feed learnings into playbooks, governance updates, and future roadmap decisions.
 </li>
 <li>
 Act as a strategic thought partner to SEO leadership and Digital leadership on the long-term vision for SEO, AEO, and GEO.
 </li>
 <li>
 Influence senior stakeholders across Product, Tech, Marketing, Merchandising, and Operations to adopt SEO best practices and invest in SEO-enabling capabilities.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 Years of Experience:
 
 
 
 
 
 
 <ul>
 <li>
 8+ years of experience in SEO / Organic Growth in a digital, e-commerce, or product-led environment.
 </li>
 <li>
 3+ years of experience in a senior/lead role focused on enterprise SEO strategy, governance, or analytics/experimentation.
 </li>
 <li>
 Prior experience working in complex, matrixed organizations with multiple stakeholder groups (e.g., Product, Tech, Marketing, Content, UX).
 </li>
 <li>
 Work experience in a large multinational E-commerce organization will be preferred, though not mandatory.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 Education Qualification &amp; Certifications (optional)
 
 
 
 
 
 
 Required Minimum Qualifications
 
 
 
 :
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Digital Marketing, Business Analytics, Computer Science,
 </li>
 </ul>
 
 
 
 
 
 
 Preferred Qualifications:
 
 
 
 <ul>
 <li>
 MBA or equivalent advanced degree.
 </li>
 <li>
 Certifications in Web Analytics, Experimentation (e.g., A/B testing), or Data/Business Analytics.
 </li>
 <li>
 SEO-related certifications (e.g., analytics, tag management, or recognized SEO/analytics platforms).
 </li>
 </ul>
 
 
 
 
 
 
 Skill Set Required
 
 
 
 <ul>
 <li>
 Deep expertise across key pillars of SEO (technical, content, on-page, information architecture, and internal linking), with strong familiarity with AEO and emerging GEO/AI search experiences.
 </li>
 <li>
 Proven experience designing and implementing SEO governance frameworks, standards, and playbooks at enterprise scale.
 </li>
 <li>
 Strong background in SEO analytics and reporting, including hands-on experience with web analytics (e.g., GA4 / Adobe), SEO tools (e.g., Search Console, enterprise SEO platforms), and data visualization tools.
 </li>
 <li>
 Demonstrated experience running SEO experimentation and A/B tests, including test design, interpretation, and rollout of learnings.
 </li>
 <li>
 Strong analytical and problem-solving skills; ability to translate data into clear narratives and practical recommendations.
 </li>
 <li>
 Demonstrated ability to define and track metrics and goals in ambiguous environments with multiple stakeholders.
 </li>
 <li>
 Excellent communication skills (verbal, written, and presentation) with the ability to simplify complex SEO concepts for non-technical audiences and senior leadership.
 </li>
 <li>
 Proven ability to collaborate effectively across functions and influence without direct authority.
 </li>
 <li>
 Highly proficient with MS Office Suite (Word, Excel, PowerPoint, and Outlook)
 </li>
 <li>
 Passion for leveraging scaleable technologies such as machine learning and Generative AI.
 </li>
 <li>
 Prior experience in e-commerce or high-scale digital products.
 </li>
 </ul>
 
 
 
 
 
 
 Secondary Skills (desired)
 
 
 
 <ul>
 <li>
 Experience with SQL or data querying and comfort working with large datasets.
 </li>
 <li>
 Familiarity with experimentation platforms and methodologies.
 </li>
 <li>
 Exposure to AI/ML-driven search or content experiences, including schema/structured data, knowledge graphs, and generative AI integration.
 </li>
 <li>
 Passion for building repeatable, scalable systems, and for enabling others through education, tools, and documentation.
 </li>
 </ul>
 
 
 
 
 
 Lowe&rsquo;s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under state or local law. Lowe&rsquo;s wishes to maintain appropriate standards and integrity in meeting the requirements of the Information Technology Act&rsquo;s privacy provisions.
 
 
 
 
</div>

Senior Manager - SEO

K12 Techno Services Pvt. Ltd.

<div>
 
 
 Job Title: Head - SEO
 
 
 
 
 
 
 
 MANDATORY: Knowledge of AI-driven SEO tools such as DataForSEO and strong expertise in Programmatic SEO is absolutely essential. Apply only if you have hands-on experience in these areas.
 
 
 
 
 
 
 
 Location:
 
 Bangalore
 
 
 
 Department:
 
 Marketing
 
 
 
 Experience:
 
 8+ Years in SEO &amp; Organic Growth (with team leadership experience)
 
 
 
 
 
 
 About the Company
 
 
 
 As India&rsquo;s leading network of 110+ K-12 schools, we help students thrive through world-class academics, innovation, arts, and sports. As we continue to scale our digital footprint and admissions growth, we are looking for a strategic and visionary Head - SEO to lead enterprise-level organic growth across all campuses and digital properties.
 
 
 
 
 
 
 Role Summary
 
 
 
 The Head of SEO will define and lead the overall organic growth strategy for the organization. This role goes beyond execution. It requires strategic leadership, cross-functional alignment, innovation, and performance ownership. You will be responsible for building a high-performing SEO team, driving sustainable traffic and lead growth, strengthening brand authority, and delivering measurable ROI from organic channels.
 
 
 
 
 
 You will work closely with Content, Tech, Performance Marketing, Brand, Admissions, and Leadership teams to position the organization as the top-ranking and most trusted K-12 brand in search.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 1. Enterprise SEO Strategy &amp; Vision
 
 
 <ul>
 <li>
 Define the long-term SEO vision aligned with business growth, admissions targets, and brand positioning.
 </li>
 <li>
 Develop annual and quarterly SEO roadmaps across technical, content, local, and authority-building initiatives.
 </li>
 <li>
 Identify new growth opportunities including AI search visibility, voice search, and emerging SERP features.
 </li>
 <li>
 Own SEO forecasting, budgeting, and ROI planning.
 </li>
 </ul>
 
 
 2. Team Leadership &amp; Capability Building
 
 
 <ul>
 <li>
 Build, mentor, and scale an in-house SEO team (technical SEO, content SEO, outreach).
 </li>
 <li>
 Establish SOPs, governance frameworks, and performance benchmarks.
 </li>
 <li>
 Drive a culture of experimentation, learning, and innovation within the team.
 </li>
 <li>
 Manage external agencies and vendor partnerships where applicable.
 </li>
 </ul>
 
 
 3. Technical SEO Governance
 
 
 <ul>
 <li>
 Oversee enterprise-level site architecture, indexation strategy, structured data implementation, and Core Web Vitals optimization.
 </li>
 <li>
 Ensure scalability across 110+ location pages and program-specific landing pages.
 </li>
 <li>
 Collaborate with Product &amp; Engineering to prioritize SEO within development sprints.
 </li>
 <li>
 Lead website migrations, domain strategy, and risk mitigation planning.
 </li>
 </ul>
 
 
 4. Content &amp; Search Experience Leadership
 
 
 <ul>
 <li>
 Define keyword universe and content clusters aligned with parent/student search intent.
 </li>
 <li>
 Guide editorial strategy using data-backed insights.
 </li>
 <li>
 Ensure strong internal linking architecture and conversion optimization.
 </li>
 <li>
 Leverage SEO insights to influence broader brand messaging and campaign strategy.
 </li>
 </ul>
 
 
 5. Authority &amp; Reputation Management
 
 
 <ul>
 <li>
 Develop large-scale white-hat digital PR and backlink acquisition strategies.
 </li>
 <li>
 Oversee brand reputation management and review strategy across 110+ campuses.
 </li>
 <li>
 Strengthen E-E-A-T signals across all digital assets.
 </li>
 </ul>
 
 
 6. Multi-Location &amp; Local SEO Strategy
 
 
 <ul>
 <li>
 Architect scalable local SEO frameworks for all campuses.
 </li>
 <li>
 Standardize Google Business Profile optimization and review management processes.
 </li>
 <li>
 Drive hyperlocal rankings for competitive education-related queries.
 </li>
 </ul>
 
 
 7. Analytics, Insights &amp; Growth Optimization
 
 
 <ul>
 <li>
 Define SEO KPIs tied directly to revenue and admissions.
 </li>
 <li>
 Build executive dashboards using GA4, GSC, and Looker Studio.
 </li>
 <li>
 Present monthly and quarterly performance insights to senior leadership.
 </li>
 <li>
 Lead CRO and SEO experimentation to continuously improve rankings, CTR, and lead conversions.
 </li>
 </ul>
 
 
 
 
 
 Required Skills &amp; Qualifications
 
 
 <ul>
 <li>
 8+ years of progressive SEO experience, including at least 3+ years in a leadership role.
 </li>
 <li>
 Proven track record of scaling organic traffic and revenue for multi-location or enterprise websites.
 </li>
 <li>
 Strong understanding of technical SEO at scale (large site architecture, schema, migrations).
 </li>
 <li>
 Hands-on experience with AI-driven SEO tools (e.g., DataForSEO) and execution of large-scale Programmatic SEO initiatives.
 </li>
 <li>
 Expertise in GA4, Google Search Console, Looker Studio, SEMrush/Ahrefs, Screaming Frog, Tag Manager.
 </li>
 <li>
 Strong stakeholder management and cross-functional leadership skills.
 </li>
 <li>
 Experience managing large websites with 100+ location pages preferred.
 </li>
 <li>
 Strategic thinker with strong analytical and decision-making abilities.
 </li>
 </ul>
 
 
 
 
 
 Preferred Qualifications
 
 
 <ul>
 <li>
 Experience in EdTech, Education, or multi-location consumer brands.
 </li>
 <li>
 Exposure to international SEO strategies.
 </li>
 <li>
 Experience working with CMS platforms and development teams.
 </li>
 </ul>
</div>

Head - SEO

Explore 58+ Search engine optimization specialist in Mangaluru this February. Find roles across top companies and apply now to boost your career.

58 search engine optimization specialist jobs In Mangaluru

Search Engine Optimization Specialist

Search Engine Optimization Specialist

Junior Search Engine Optimization (SEO) Executive in Bangalore

Content Manager

SEO Lead

Senior Manager - SEO

Head - SEO