digital marketing specialist Jobs in Mangaluru

digital marketing specialist

analyst - seo

search engine optimization specialist Jobs in Mangaluru

search engine optimization specialist

senior manager - seo

senior seo specialist

seo specialist

QuillBot

<div>
 
 
 
 About Us
 
 
 
 QuillBot was founded in 2017 with a mission to help students and professionals&mdash;especially those learning English&mdash;strengthen their writing. Today, we help over 56 million people around the world create great things. Whether you're writing, designing, coding, or collaborating, QuillBot is a place where anyone can create at the speed of thought. Our AI-powered tools help you think clearly, communicate effectively, and create beautifully&mdash;across every platform, in any format, at any skill level. If you're passionate about using technology to make the path from inspiration to execution more accessible, intentional, and relevant, come join us.
 
 
 
 Role Overview
 
 
 We&rsquo;re looking for an enthusiastic and results-oriented SEO Specialist who thrives on turning strategy into real-world growth. In this key role, you&rsquo;ll be responsible for executing high-impact SEO initiatives for specific products. Your focus will be on securing top rankings for high-volume, commercially valuable keywords, driving increased organic traffic, and ultimately boosting revenue.
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Strategic Initiative Execution: Proactively manage and execute a pipeline of high-impact SEO initiatives derived from the overall growth roadmap. Ensure timely, effective deployment and alignment with broader marketing objectives.
 </li>
 <li>
 Advanced Technical SEO: Conduct comprehensive technical SEO audits (e.g., crawlability, indexability, site speed, schema). Partner with engineering and product teams to prioritize and implement technical fixes, focusing on Core Web Vitals, site architecture, JavaScript rendering (CSR/SSR), and log file analysis.
 </li>
 <li>
 Keyword Strategy &amp; Content Implementation: Oversee the tactical implementation of our keyword strategy across all web properties. Collaborate closely with content and product marketing teams to ensure all new and existing assets are optimized for target queries, user intent, and semantic relevance.
 </li>
 <li>
 On-Page &amp; Conversion Optimization: Systematically optimize all on-page elements (metadata, headers, content structure, and internal linking) to improve ranking potential. Analyze the organic user journey and collaborate with the CRO/UX team to design and implement SEO-driven A/B tests aimed at improving conversion rates from organic traffic.
 </li>
 <li>
 Performance Analysis &amp; Reporting: Continuously monitor and analyze SEO performance using GA4, Google Search Console, and advanced SEO platforms (e.g., SEMrush, Ahrefs). Prepare detailed performance reports that communicate results, identify performance gaps, and provide data-driven recommendations for future initiatives.
 </li>
 <li>
 Off-Page Strategy Execution: Execute targeted off-page SEO and link-building campaigns in alignment with strategic goals. Manage the outreach and quality assurance process to acquire high-authority, relevant backlinks and enhance domain authority.
 </li>
 <li>
 Competitive &amp; Algorithm Analysis: Monitor the competitive landscape and SERP environment to analyze competitor strategies and identify new opportunities or threats. Implement necessary adjustments in response to Google algorithm updates to mitigate risk and capitalize on new ranking opportunities.
 </li>
 </ul>
 
 
 Qualifications
 
 
 
 <ul>
 <li>
 Experience: 5-7 years of demonstrable, hands-on experience in SEO, with a proven track record of executing strategies that led to significant, sustainable organic traffic and revenue growth.
 </li>
 <li>
 Quantifiable Results: Demonstrated experience managing SEO for enterprise-level websites (e.g., 500k+ monthly organic visits or large-scale e-commerce/SaaS platforms). Must be able to provide examples of securing top-tier (Top 3) rankings for high-competition, high-value keywords.
 </li>
 <li>
 Tool Proficiency: Expert proficiency with the modern SEO tools: Google Analytics (GA4), Google Search Console, Ahrefs, SEMrush, and advanced crawlers (e.g., Screaming Frog, Sitebulb).
 </li>
 <li>
 Technical Acumen: Strong practical knowledge of technical SEO principles and implementation (e.g., Schema.org, Hreflang, canonicalization, redirect management, and debugging rendering issues).
 </li>
 <li>
 Analytical Mindset: Exceptional ability to analyze complex data sets, identify trends, and translate them into actionable insights and strategic recommendations.
 </li>
 <li>
 Communication &amp; Collaboration: Excellent communication skills, with the ability to articulate complex technical requirements to engineering teams and present performance data and strategic recommendations to non-technical stakeholders.
 </li>
 </ul>
 
 
 Bonus Points
 
 
 
 <ul>
 <li>
 Prior experience in a B2B SaaS, AI, or high-growth technology environment.
 </li>
 <li>
 Experience with programmatic SEO, international SEO (multilingual/multiregional sites).
 </li>
 <li>
 Proficiency with project management software (e.g., Jira, Asana) and familiarity with Agile/Scrum workflows.
 </li>
 <li>
 Working knowledge of HTML/CSS and basic JavaScript, sufficient for debugging and providing clear developer guidance.
 </li>
 </ul>
 
 
 Benefits &amp; Perks
 
 
 <ul>
 <li>
 Competitive salary and annual bonus
 </li>
 <li>
 Medical coverage
 </li>
 <li>
 Life and accidental insurance
 </li>
 <li>
 Vacation &amp; leaves of absence (menstrual, flexible, special, and more!)
 </li>
 <li>
 Developmental opportunities through education &amp; developmental reimbursements &amp; professional workshops
 </li>
 <li>
 Maternity &amp; parental leave
 </li>
 <li>
 Hybrid &amp; remote model with flexible working hours
 </li>
 <li>
 On-site &amp; remote company events throughout the year
 </li>
 <li>
 Tech &amp; WFH stipends &amp; new hire allowances
 </li>
 <li>
 Employee referral program
 </li>
 <li>
 Premium access to QuillBot
 </li>
 </ul>
 
 *Benefits and benefit amounts differ by region. A comprehensive list applicable to your region will be provided in your interview process.
 
 
 Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. We strongly encourage you to apply if you're interested: we'd love to learn how you can amplify our team with your unique experience!
 
 
 This role is eligible for hire in India.
 
 
 We are a virtual-first company and have employees dispersed throughout the United States, Canada, India, Israel, Germany, and the Netherlands. We have a market-based pay structure that varies by location. The base pay for this position is dependent on multiple factors, including candidate experience and expertise, and may vary from the amounts listed. You may also be eligible to participate in our bonus program and may be offered benefits, and other types of compensation.
 
 
 #QuillBot
 
 
 
 
 
 Equal &ZeroWidthSpace;Employment Opportunity Statement &ZeroWidthSpace;(EEO)
 
 
 We are an equal opportunity employer and value diversity and &ZeroWidthSpace;inclusion within our company.
 
 &nbsp;
 
 &ZeroWidthSpace;We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender &ZeroWidthSpace;identity, gender expression, sexual orientation, age, marital status, &ZeroWidthSpace;veteran status, or &ZeroWidthSpace;ability status. We will ensure that individuals who are differently abled are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment as provided to other applicants or employees. Please contact us to request accommodation.
 
</div>

SEO Specialist

Sprinklr

<div>
 Sprinklr is the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), empowering brands to deliver extraordinary experiences at scale &mdash; across every customer touchpoint.
 
 
 By combining human instinct with the speed and efficiency of AI, Sprinklr helps brands earn trust and loyalty through personalized, seamless, and efficient customer interactions. Sprinklr&rsquo;s unified platform provides powerful solutions for every customer-facing team &mdash; spanning social media management, marketing, advertising, customer feedback, and omnichannel contact center management &mdash; enabling enterprises to unify data, break down silos, and act on real-time insights.
 
 
 Today, 1,900+ enterprises and 60% of the Fortune 100 rely on Sprinklr to help them deliver consistent, trusted customer experiences worldwide.
 
 
 
 Job Description
 
 
 
 
 What You&rsquo;ll Do
 
 
 
 
 Strategy &amp; Execution
 
 
 
 <ul>
 <li>
 Develop and execute a comprehensive SEO + LLM strategy aligned with business goals and target personas.
 </li>
 <li>
 Conduct keyword/prompt research, competitive analysis, and topic clustering to identify growth opportunities.
 </li>
 <li>
 Collaborate with the content team to build an editorial roadmap driven by SEO insights and intent mapping.
 </li>
 <li>
 Partner with web developers to ensure site architecture, technical hygiene, and Core Web Vitals are optimized.
 </li>
 <li>
 Own and optimize website taxonomy, internal linking, and metadata for scalability.
 
 
 </li>
 </ul>
 
 Performance &amp; Analytics
 
 
 
 <ul>
 <li>
 Define and track SEO KPIs: traffic, citations, rankings, engagement, and conversion impact on pipeline growth.
 </li>
 <li>
 Use tools such as Google Search Console, GA4, Ahrefs, SEMrush, and Screaming Frog to monitor performance.
 </li>
 <li>
 Provide monthly performance reports with actionable insights for stakeholders.
 </li>
 <li>
 Identify and resolve crawl, indexation, and performance issues proactively.
 
 
 </li>
 </ul>
 
 Collaboration &amp; Enablement
 
 
 
 <ul>
 <li>
 Partner with content, paid, web and product marketing teams to create integrated, omnichannel experiences.
 </li>
 <li>
 Manage relationships with external stakeholders to scale execution.
 
 
 </li>
 </ul>
 
 What You&rsquo;ll Bring
 
 
 
 <ul>
 <li>
 4&ndash;6 years of experience in SEO, with at least 3+ years in a B2B or SaaS environment.
 </li>
 <li>
 Strong understanding of enterprise-level SEO &mdash; technical, content, and off-page.
 </li>
 <li>
 Proven track record of driving measurable organic growth and conversions in a SaaS or tech context.
 </li>
 <li>
 Hands-on experience with tools such as Google Search Console, SEMrush, Ahrefs, Screaming Frog, GA4, PowerBI and HubSpot (preferred).
 </li>
 <li>
 Solid grasp of HTML, CSS, and website architecture fundamentals.
 </li>
 <li>
 Analytical mindset with strong proficiency in data interpretation, dashboards, and reporting.
 </li>
 <li>
 Excellent communication skills &mdash; able to translate complex SEO insights into business impact.
 </li>
 <li>
 Highly organized, detail-oriented, and proactive in identifying growth opportunities.
 </li>
 <li>
 Stay ahead of SEO, LLM, AI, and content trends&mdash;experimenting with emerging approaches for competitive advantage.
 
 
 </li>
 </ul>
 
 We focus on our mission
 
 : Sprinklr was founded in 2009 to solve a big problem: growing enterprise complexity that separated brands from their customers. Our vision was clear: to unify fragmented teams, tools and data &mdash; helping large organizations build deeper, more meaningful connections with the people they serve. Today, Sprinklr has a unified, AI-native platform for four product suites: Sprinklr Service, Sprinklr Social, Sprinklr Marketing, and Sprinklr Insights. Sprinklr is here to do three things:
 
 
 <ul>
 <li>
 Lead a new category of enterprise software that we call Unified-CXM.
 </li>
 <li>
 Empower companies to deliver next generation, unified engagement journeys that reimagine the customer experience.
 </li>
 <li>
 Create a culture of customer obsession, with trust, teamwork, and accountability.
 
 
 </li>
 </ul>
 
 We believe in our product
 
 : Customers who value exceptional customer experiences have what they need on our single unified platform, built with an operating system approach on a single codebase. That means that everything &mdash; and everyone &mdash; can work together to service, respond, sell, and market to customers on the channels they prefer. While Unified Customer Experience Management (Unified-CXM) as a category is just getting started, we are well on our way to creating a no-compromise, unified approach to better customer experiences for the world&rsquo;s leading enterprise brands.
 
 
 
 We invest in our people
 
 : We offer a comprehensive suite of benefits designed to help each member of our team thrive. Sprinklr believes that you should be able to get the type of care you need for your personal well-being when you need it. We offer you and your family voluntary healthcare coverage in countries where applicable. We believe it is important to take time off &ndash; it is essential for your mental and physical wellbeing. We provide Sprinklrites with paid time off to recharge and spend time with loved ones. We want to grow our talent with purpose. Our open Mentoring Program is designed to create meaningful connections that support growth and amplify our focus.
 
 
 To learn more about employee benefits by region, click here.
 
 
 To learn more about all-things-Sprinklr, visit our candidate resource hub here.
 
 
 
 EEO - Our philosophy
 
 : Our goal is to ensure every employee feels like they belong and are operating in a collaborative environment. We fervently believe every employee matters and should be respected and heard. We believe we are stronger when we belong because collectively, we&rsquo;re more innovative, creative, and successful.
 
 
 Sprinklr is proud to be an equal-opportunity workplace and complies with all applicable federal, state, and local fair employment practices laws. We are committed to equal employment opportunity regardless of race, color, religion, creed, national origin or ancestry, ethnicity, sex (including gender, pregnancy, sexual orientation, and gender identity), age, physical or mental disability, citizenship, past, current, or prospective service in the uniformed services, genetic information, or any other characteristic protected under applicable law.
 
 
 Reasonable accommodations are available upon request during the interview process. To request an accommodation, please work directly with your recruitment coordinator or recruiter.
 
 
 
 Warning about Recruiting Scams:
 
 Please be vigilant for recruiting scams impersonating Sprinklr. Sprinklr will never ask you for money, to pay for equipment, or for unnecessary personal information during the interview process. Sprinklr will also never pay in Bitcoin or send email communications from our executives. Please review the Federal Trade Commission's advice to avoid these types of scams.
 
 
 If you are contacted by someone whom you suspect may not be appropriately representing Sprinklr, please do not engage and block their email or phone number immediately.
</div>

Senior SEO Specialist

<div>
 
 
 
 About ONE Championship
 
 
 
 
 ONE Championship is Asia&rsquo;s largest global sports media property, and the world&rsquo;s largest martial arts organization, hosting bouts across all styles of martial arts such as Muay Thai, Kickboxing, MMA, Grappling, etc. In addition to its digital platforms, ONE Championship broadcasts to over 2.6 billion potential viewers across 190 countries around the world with some of the largest global broadcasters, including Amazon Prime Video Sports, Globo&rsquo;s Combate, Channel 7 HD, beIN Sports, Abema, Disney+ Hotstar, and more.
 
 
 
 
 
 
 
 Overview
 
 
 
 
 As part of the Content Marketing team at ONE Championship, the SEO Specialist will be responsible for leading the company&rsquo;s SEO strategy by researching trends and analyzing data to increase search traffic and brand awareness across all digital platforms.
 
 
 
 
 
 
 Responsibilities
 
 
 <ul>
 <li>
 Owns the vision, strategy, and roadmap for SEO &amp; content globally and ensures strategic direction is aligned to the Company&rsquo;s organizational and business goals
 </li>
 <li>
 Spearhead the execution of all activities of the SEO department and be accountable for performance of optimized content
 </li>
 <li>
 Be an in-house SEO expert, monitoring trends on best practices and any changes in the search space, ensuring high search rankings and promoting organic views
 </li>
 <li>
 Establish clear performance indicators and deliver leadership updates
 </li>
 <li>
 Identify and evaluate acquisitions to improve the global SEO footprint
 </li>
 <li>
 Guide the content team to ensure site content is engaging and shareable; recommend content approaches to gain natural attribution from authority sites
 </li>
 <li>
 Work closely with the Analytics &amp; Insights team and proactively provide analytics and key findings to tailor strategies
 </li>
 <li>
 Collaborate on the strategy and approach for PR and social
 </li>
 <li>
 Work with Product &amp; Marketing to improve the conversion rate for organic traffic
 </li>
 <li>
 Adopt a hands-on approach in building up the SEO team from scratch; attract, recruit, and provide leadership and guidance to the department
 </li>
 </ul>
 
 
 
 
 
 Experience/Skills Required:
 
 
 <ul>
 <li>
 3+ years of experience successfully developing and executing SEO strategy
 </li>
 <li>
 Strong understanding of search engine algorithms and ranking methods
 </li>
 <li>
 Experience with SEO tools like Google Analytics and MS Suite
 </li>
 <li>
 Outstanding written and verbal communication skills
 </li>
 <li>
 Fanatical attention to detail and accuracy in reporting
 </li>
 <li>
 Strong organizational skills to manage workflow and meet deadlines
 </li>
 <li>
 Knowledge of combat sports or sports media industry is preferred
 </li>
 </ul>
</div>

Search Engine Optimization Specialist

Ample

<div>
 
 
 About Ample:
 
 
 
 
 
 
 With a rich legacy spanning over two decades in enterprise and premium retail, Ample stands as a forefront technology and premium retail leader in India. Our enterprise business addresses the intricate technology needs of corporate clients, while our retail outlets cater to the individual consumer's desires. A trailblazer in IT retail, Ample introduced Imagine in 2004, India's pioneering store dedicated to all things Apple. Our retail footprint extends across India through more partnerships with esteemed brands like Bose, Under Armour, and ASICS. Presently, we operate a network of 100+ stores spread across 30 cities, serving the diverse needs of over 1 million retail customers. In the enterprise domain, we deliver comprehensive end-to-end device lifecycle management and tailored technology solutions to a clientele exceeding 1500 customers. By merging innovation with profound industry expertise, Ample provides clients with bespoke solutions, empowering them to attain a competitive advantage in their respective business landscapes.
 
 
 
 
 
 
 
 
 
 Profile Overview:
 
 
 
 
 
 
 Looking for a result-oriented and hands-on Digital Marketing Specialist to lead our digital marketing initiatives and accelerate growth across channels. The ideal candidate will have strong expertise in performance marketing, SEO, analytics, and campaign strategy
 
 
 across Google and Meta platforms.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Plan, implement, and manage SEO, SEM, Display, and Social Media campaigns (Meta, Google Ads, LinkedIn, etc.)
 </li>
 <li>
 Own and optimize paid media performance, tracking KPIs such as CTR, CPL, ROAS, CAC, and conversions
 </li>
 <li>
 Drive organic traffic growth via on-page and off-page SEO best practices
 </li>
 <li>
 Manage analytics and tracking via Google Analytics 4 (GA4), Google Tag Manager (GTM), and UTM parameters
 </li>
 <li>
 Collaborate with design/content teams to develop ad creatives, landing pages, and campaign assets
 </li>
 <li>
 Monitor campaign performance and generate regular performance reports and insights
 </li>
 <li>
 Conduct A/B testing on creatives, copy, and audience segments
 </li>
 <li>
 Stay updated with digital trends, platform updates, and algorithm changes
 </li>
 <li>
 Execute lead generation and retargeting campaigns
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 Minimum 3 years of hands-on experience in Digital Marketing
 </li>
 <li>
 Proficiency in Google Ads, Meta Ads Manager, GA4, GTM, and SEO tools (Ahrefs, SEMrush, Search Console)
 </li>
 <li>
 Strong understanding of campaign optimization, bidding strategies, audience targeting, and funnel conversion
 </li>
 <li>
 Proven experience in both performance and organic marketing
 </li>
 <li>
 Experience in reporting dashboards and tools like Data Studio or Looker
 </li>
 <li>
 Strong analytical skills and a data-driven mindset
 </li>
 <li>
 Good command over English (written &amp; verbal)
 </li>
 <li>
 Self-starter attitude with the ability to manage campaigns end-to-end
 </li>
 </ul>
 
 
 
 
 
 Good to Have:
 
 
 <ul>
 <li>
 Certification in Google Ads or Meta Blueprint
 </li>
 <li>
 Experience with on platforms like Mailchimp, Zoho, Bik.Ai, or Limechat
 </li>
 <li>
 Knowledge of landing page builders like Unbounce or Webflow
 </li>
 </ul>
 
 
</div>

Digital Marketing Specialist

GharPayy

<div>
 Are you a passionate individual with a strong understanding of SEO and Digital Marketing? Gharpayy is seeking a talented intern to join our team and help drive our online presence to new heights. As a Digital Marketing &amp; SEO intern, you will have the opportunity to work on exciting projects and make a real impact on our brand.
 
 
 
 Selected Intern&rsquo;s Day-to-day Responsibilities Include
 
 
 
 <ul>
 <li>
 Conduct keyword research and analysis to drive organic traffic to our website
 </li>
 <li>
 Optimize website content and metadata for SEO best practices
 </li>
 <li>
 Assist in developing and implementing digital marketing campaigns across various channels
 </li>
 <li>
 Monitor and analyze website performance using Google Analytics and other tools
 </li>
 <li>
 Assist in creating engaging and SEO-friendly content for our blog and social media platforms
 </li>
 <li>
 Stay up to date on industry trends and algorithm updates to ensure our strategy remains effective
 </li>
 <li>
 Collaborate with the team to brainstorm new ideas and strategies for improving our online visibility.
 
 
 </li>
 </ul>
 If you are eager to learn and grow in the world of digital marketing and SEO, we want to hear from you! Join us at Gharpayy and help us reach new heights in our online presence. Apply now and let's make magic happen together!
 
 
 About Company: Gharpayy, by Surge Ventures, offers safe and healthy rental accommodations for urban millennials, ensuring the highest hygiene standards through stringent cleanliness measures. Designed for a perfect work-play balance, our thoughtfully crafted interiors make every moment enjoyable. Backed by Surge Ventures' expertise, which has successfully executed thousands of digital marketing and growth campaigns to drive leads, calls, transactions, and website traffic, Gharpayy combines comfort with innovation for a seamless living experience.
</div>

Digital Marketing & SEO Internship in Bangalore

Lowe's Companies, Inc.

<div>
 
 
 
 About Lowe's
 
 
 
 
 Lowe&rsquo;s is a FORTUNE&reg; 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe&rsquo;s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe&rsquo;s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.
 
 
 
 
 
 
 
 About Lowe's India
 
 
 
 
 Lowe&rsquo;s India, the Global Capability Center of Lowe&rsquo;s Companies Inc., is a hub for driving our technology, business, analytics, and shared services strategy. Based in Bengaluru with over 4,500 associates, it powers innovations across omnichannel retail, AI/ML, enterprise architecture, supply chain, and customer experience. From supporting and launching homegrown solutions to fostering innovation through its Catalyze platform, Lowe&rsquo;s India plays a pivotal role in transforming home improvement retail while upholding strong commitment to social impact and sustainability. For more information, visit Lowes India_lowes.co.in
 
 
 
 
 
 
 
 About the Team
 
 
 
 
 The Enterprise SEO Team ensures that Lowe&rsquo;s digital experiences are optimized for discoverability, relevance, and performance across all search channels. The team delivers consistent, data-driven optimization of site content, metadata, and technical elements while conducting ongoing competitive analysis.
 
 
 Partnering closely with Business, Product, Content, Site Operations, and Technology teams, SEO ensures that digital assets remain accurate, search-friendly, and aligned with customer intent, ultimately strengthening visibility and organic growth across Lowes.com.
 
 
 
 
 
 
 
 Job Summary:
 
 
 
 
 The Senior Manager, SEO is responsible for building the enterprise-wide foundation for how we do SEO, AEO and GEO. This role will focus on
 
 SEO excellence
 
 and will not be required to manage day-to-day SEO operations and execution, The Sr. Manager will define the standards, governance frameworks, SOPs, measurement models, and experimentation programs that enable cross-functional teams across the organization to build SEO best practices into their organizational processes and execute high-quality, consistent and scalable SEO.
 
 
 
 
 
 He/She will establish and lead the SEO/AEO/GEO center of excellence, creating governance frameworks for all aspects of SEO, playbooks for ensuing upstream hygiene, and lead SEO education and evangelism across Product, Technology, Marketing, Content, UX, and Operations. In parallel, this leader will build a robust analytics and experimentation program that elevates how we measure organic performance, run SEO experiments, and convert insights into action.
 
 
 
 
 
 He/She will partner closely with the SEO Operations Lead, Product and Tech teams (including data, experimentation, and AI/ML partners) to ensure that SEO is embedded into roadmaps, platforms, and decision-making across the digital ecosystem.
 
 
 
 
 
 
 
 Roles &amp; Responsibilities:
 
 
 
 
 
 
 Core Responsibilities:
 
 
 
 <ul>
 <li>
 Define and maintain enterprise-wide SEO, AEO and GEO governance frameworks, including guiding principles, standards, and decision-rights (RACI) across technical, content, and off-page SEO.
 </li>
 <li>
 Create and own SEO playbooks by function (e.g., Product, Content, UX, Engineering, Merchandising) to codify best practices, do/don&rsquo;t guidelines, and checklists for execution teams.
 </li>
 <li>
 Establish and lead a Center of Enablement (CoE) for SEO, including office hours, consults, documentation, templates, and self-service tools that help teams execute consistently at scale.
 </li>
 <li>
 Develop frameworks and standards for Answer Engine Optimization (AEO) and Generative/AI-driven experiences (GEO), including structured data, entity optimization, and AI-overview visibility.
 </li>
 <li>
 Partner with the SEO operations lead to ensure governance is practical, adoptable, and embedded into workflows, product requirements, content briefs, and QA processes.
 </li>
 <li>
 Collaborate with Product &amp; Engineering to embed SEO requirements and quality gates into platform roadmaps, release processes, and tooling (e.g., CMS, design systems, experimentation platforms).
 </li>
 <li>
 Monitor compliance with SEO governance through periodic audits and dashboards, and drive corrective actions in partnership with stakeholders.
 </li>
 <li>
 Build and lead the SEO experimentation program, including test strategy, governance, and operating model (from hypothesis generation to execution and readouts).
 </li>
 <li>
 Define experimentation standards and best practices for SEO tests (e.g., holdouts, page-level versus template-level experiments, guardrails, minimum detectable effects).
 </li>
 <li>
 Maintain a prioritized experiment backlog in partnership with SEO operations, Product, Tech, and Content teams, aligned with business goals and growth opportunities.
 </li>
 <li>
 Partner with Analytics/Data Science and Experimentation teams to ensure SEO experiments are statistically sound, properly instrumented, and correctly interpreted.
 </li>
 <li>
 Create clear storytelling around experiment outcomes (wins, neutral, and losses) and feed learnings into playbooks, governance updates, and future roadmap decisions.
 </li>
 <li>
 Act as a strategic thought partner to SEO leadership and Digital leadership on the long-term vision for SEO, AEO, and GEO.
 </li>
 <li>
 Influence senior stakeholders across Product, Tech, Marketing, Merchandising, and Operations to adopt SEO best practices and invest in SEO-enabling capabilities.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 Years of Experience:
 
 
 
 
 
 
 <ul>
 <li>
 8+ years of experience in SEO / Organic Growth in a digital, e-commerce, or product-led environment.
 </li>
 <li>
 3+ years of experience in a senior/lead role focused on enterprise SEO strategy, governance, or analytics/experimentation.
 </li>
 <li>
 Prior experience working in complex, matrixed organizations with multiple stakeholder groups (e.g., Product, Tech, Marketing, Content, UX).
 </li>
 <li>
 Work experience in a large multinational E-commerce organization will be preferred, though not mandatory.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 Education Qualification &amp; Certifications (optional)
 
 
 
 
 
 
 Required Minimum Qualifications
 
 
 
 :
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Digital Marketing, Business Analytics, Computer Science,
 </li>
 </ul>
 
 
 
 
 
 
 Preferred Qualifications:
 
 
 
 <ul>
 <li>
 MBA or equivalent advanced degree.
 </li>
 <li>
 Certifications in Web Analytics, Experimentation (e.g., A/B testing), or Data/Business Analytics.
 </li>
 <li>
 SEO-related certifications (e.g., analytics, tag management, or recognized SEO/analytics platforms).
 </li>
 </ul>
 
 
 
 
 
 
 Skill Set Required
 
 
 
 <ul>
 <li>
 Deep expertise across key pillars of SEO (technical, content, on-page, information architecture, and internal linking), with strong familiarity with AEO and emerging GEO/AI search experiences.
 </li>
 <li>
 Proven experience designing and implementing SEO governance frameworks, standards, and playbooks at enterprise scale.
 </li>
 <li>
 Strong background in SEO analytics and reporting, including hands-on experience with web analytics (e.g., GA4 / Adobe), SEO tools (e.g., Search Console, enterprise SEO platforms), and data visualization tools.
 </li>
 <li>
 Demonstrated experience running SEO experimentation and A/B tests, including test design, interpretation, and rollout of learnings.
 </li>
 <li>
 Strong analytical and problem-solving skills; ability to translate data into clear narratives and practical recommendations.
 </li>
 <li>
 Demonstrated ability to define and track metrics and goals in ambiguous environments with multiple stakeholders.
 </li>
 <li>
 Excellent communication skills (verbal, written, and presentation) with the ability to simplify complex SEO concepts for non-technical audiences and senior leadership.
 </li>
 <li>
 Proven ability to collaborate effectively across functions and influence without direct authority.
 </li>
 <li>
 Highly proficient with MS Office Suite (Word, Excel, PowerPoint, and Outlook)
 </li>
 <li>
 Passion for leveraging scaleable technologies such as machine learning and Generative AI.
 </li>
 <li>
 Prior experience in e-commerce or high-scale digital products.
 </li>
 </ul>
 
 
 
 
 
 
 Secondary Skills (desired)
 
 
 
 <ul>
 <li>
 Experience with SQL or data querying and comfort working with large datasets.
 </li>
 <li>
 Familiarity with experimentation platforms and methodologies.
 </li>
 <li>
 Exposure to AI/ML-driven search or content experiences, including schema/structured data, knowledge graphs, and generative AI integration.
 </li>
 <li>
 Passion for building repeatable, scalable systems, and for enabling others through education, tools, and documentation.
 </li>
 </ul>
 
 
 
 
 
 Lowe&rsquo;s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under state or local law. Lowe&rsquo;s wishes to maintain appropriate standards and integrity in meeting the requirements of the Information Technology Act&rsquo;s privacy provisions.
 
 
 
 
</div>

Senior Manager - SEO

Weekday (YC W21)

<div>
 This role is for one of our clients
 
 
 Industry: Retail
 
 
 Seniority level: Associate level
 
 
 Min Experience: 1 years
 
 
 Location: Bangalore
 
 
 JobType: full-time
 
 
 We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
 
 
 We are looking for a dynamic
 
 Marketing Content &amp; Communications Specialist
 
 to craft compelling narratives, build brand presence, and support growth-focused marketing initiatives. In this role, you will collaborate across teams to develop engaging content that educates, inspires, and converts audiences across digital channels. You will play a key role in shaping how the brand communicates its value, drives awareness, and nurtures customer interest through thoughtful storytelling and data-informed content decisions.
 
 
 This is an exciting opportunity for someone who is passionate about content creation, brand communication, and measurable marketing impact.
 
 
 
 Key Responsibilities
 
 
 
 Content Development &amp; Execution
 
 
 Create high-quality content across formats including blogs, social posts, email campaigns, landing pages, case studies, and digital assets.
 
 
 Support campaign development and execution in partnership with marketing and sales teams.
 
 
 Build structured messaging frameworks and narratives that clearly communicate product value and differentiation.
 
 
 
 Brand &amp; Communication Management
 
 
 Maintain a strong, consistent brand voice across all communication touchpoints.
 
 
 Evolve messaging guidelines based on audience insights and industry positioning.
 
 
 
 Cross-Functional Collaboration
 
 
 Work closely with design, performance marketing, sales, and product teams to align content with campaign goals and business priorities.
 
 
 Translate complex ideas into clear, audience-friendly communication.
 
 
 
 Insights &amp; Performance Optimization
 
 
 Track and analyze content performance using analytics tools to measure reach, engagement, and ROI.
 
 
 Use data-driven insights to refine messaging, improve campaign effectiveness, and optimize content strategy.
 
 
 
 Ownership &amp; Delivery Excellence
 
 
 Manage content calendars, workflow priorities, and timely delivery of projects.
 
 
 Champion experimentation with new content formats, channels, and creative ideas.
 
 
 
 Ideal Candidate Profile
 
 
 
 1&ndash;3 years
 
 of experience in marketing, content production, communications, or related fields.
 
 
 Exceptional writing, editing, and storytelling ability.
 
 
 Strong understanding of social platforms, digital marketing trends, and content analytics.
 
 
 Proactive, creative, and comfortable owning projects end-to-end.
 
 
 Able to work collaboratively in a fast-paced, growing environment.
 
 
 Experience in
 
 furniture, interiors, construction, or design domains
 
 is a plus.
 
 
 
 Preferred Skills
 
 
 Strong research and creative concept development capabilities.
 
 
 Knowledge of SEO fundamentals and content performance metrics.
 
 
 Ability to adapt tone and messaging for diverse audiences and channels.
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Marketing Content & Communications Specialist

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