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assistant shopper trade category manager deo

Unilever

<div>Unilever is currently hiring for Assistant Shopper &amp; Trade Category Manager - Deo 
Function: Customer Development
Reports to: PC T&uuml;rkiye CS&amp;P Lead
Location: Umraniye<div> 
ABOUT UNILEVER 
 
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on loved brands and improve the lives of our consumers and the communities around us. Our purpose drives us: to make sustainable living commonplace, and we believe that doing business the right way drives superior performance. At the heart of what we do is our people &ndash; we believe that when people work with purpose, we will create a better business and world. 
 
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don&rsquo;t believe in the &lsquo;one size fits all&rsquo; approach and instead, we will equip you with the tools you need to shape your future. 
 
JOB PURPOSE 
 
Find your purpose at Unilever. You will lead innovations, big and small, that will make our business win and grow. You will learn from brilliant business leaders and colleagues in a truly global and diverse culture to become a better you. Diversity is one of our most relevant pillars in people management and our main objective is to develop an internal environment open to a multiplicity of world views, through inclusion without stereotypes. This allows us to value the best professionals, bringing together different profiles and operating styles, and to face with greater propriety the current and future challenges of the company. We are looking for a &ldquo;PC Turkey Assistant Shopper&amp; Trade Category Manager-Deo&rdquo; to work within our PC Organization. 
 
The PC Turkey Assistant Shopper&amp; Trade Category Manager-Deo is a key role responsible for developing and executing omnichannel category trade plans that align with the objectives of our brands and meet the needs of customers and channels. This role bridges the Commercial (CD) and Marketing teams to ensure seamless collaboration and delivery of plans that drive market share growth and business performance in line with IOP goals. 
 
The role encompasses end-to-end category management across all channels, including General Trade (GT), Modern Trade (MT), and e-commerce, incorporating shopper and customer insights into all strategies and discussions 
 
WHAT WILL YOUR MAIN RESPONSIBILITIES BE 
 
<ul><li>Develop and implement category brand deployment plans, ensuring alignment with GT branches, Modern Trade account teams, and eCommerce strategies.</li><li>Design and lead omnichannel trade plans based on category insights, shopper behavior, and customer/channel dynamics.</li><li>Oversee the activation and delivery of category plans across all channels based on JTBDs (Jobs to be Done).</li><li>Lead shopper marketing and category management (CatMan) initiatives to enhance shopper engagement and optimize sales outcomes.</li><li>Ensure flowless execution of POSM production and distribution for Deo brands in line with shopper marketing strategy by efficient budget management</li><li>Drive execution of NRM (Net Revenue Management) and shopper marketing strategies to achieve category KPIs.</li><li>Serve as the primary liaison between CD, Marketing, and Supply Chain teams to ensure alignment and timely delivery of initiatives.</li><li>Coordinate with CSP organization to align strategies and deploy plans across formats and channels.</li><li>Engage with external agencies for specific category projects and campaigns.</li><li>Monitor and analyze category performance metrics, ensuring delivery of the annual growth plan for the assigned categories/brands.</li><li>Provide actionable insights and recommendations to improve trade performance and achieve business</li></ul> 

WHAT YOU WILL NEED TO SUCCEED 
 
Qualifications &amp; Skills 
 
<ul><li>2-3 years of experience in category management, trade marketing, or a related field.</li><li>Strong understanding of omnichannel trade planning and execution.</li><li>Excellent stakeholder management skills, with the ability to collaborate across diverse teams and functions.</li><li>Data-driven mindset with expertise in leveraging shopper and channel insights.</li><li>Strong financial acumen, particularly in TTS and NRM optimization.</li><li>Strategic thinking with the ability to adapt plans for dynamic market conditions,</li><li>Excellent communication and project management skills.</li><li>Strong communication and negotiation skills,</li><li>Multi-stakeholder management capability,</li><li>Flexibility in exploring a variety of business areas,</li><li>Advance both English and Turkish communication</li></ul> 
Critical SOL (Standards of Leadership) Behaviors 
<ul><li>PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Generates intensity and focus to motivate people to deliver results at speed.</li><li>PERSONAL MASTERY: Sets lofty standards for themselves. Actively builds one's own wellbeing and resilience.</li><li>TALENT CATALYST: Invests in people &ndash; coaches individuals and teams to realize their full potential. Creates an inclusive climate, empowering everyone to be at their best. Inspires powerful teamwork and collaboration, connecting people for better results.</li><li>CONSUMER LOVE: Brings the voice of the consumer into everything we do, always.</li><li>BUSINESS ACUMEN: Creates opportunities for profitable growth through the core and beyond.</li></ul> 
Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.</div>
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their &lsquo;Whole Self&rsquo; to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.</div>

Assistant Shopper & Trade Category Manager - Deo

Haribo Turkey

<div>
 
 
 Ingredients, that you bring with you:
 
 
 <ul>
 <li>
 Having an experience in sales/trade marketing , especially in Confectionery Business in FMCG,
 </li>
 <li>
 Proven experience in Traditional Channel and Local Channels is a must,
 </li>
 <li>
 Having experience in team management and ability to take joint action,
 </li>
 <li>
 Clear understanding of markets, sales and distribution, competitor activity, consumer behaviour in FMCG context,
 </li>
 <li>
 Strong analytical ability and commercial acumen to understand market trends,
 </li>
 <li>
 Advanced negotiation and presentation skills,
 </li>
 <li>
 Self-motivated,
 </li>
 <li>
 Solid proficiency in MS Office, (Excel, Power Point)
 </li>
 <li>
 Having driving license (B), willing to travel and be mobile at least 2-3 days of a week,
 </li>
 <li>
 Team player,
 </li>
 <li>
 Ambitious with high desire of achievement,
 </li>
 <li>
 Adaptable to a fast paced, high growth and changing environment,
 </li>
 <li>
 Fluent in both oral and written in English.
 </li>
 </ul>
 
 
 
 
 
 Our mix, that awaits you:
 
 
 <ul>
 <li>
 Prepare and execute channel based long term strategical plans according to company&rsquo;s priorities,
 </li>
 <li>
 Managing and planning all channels short and long-term strategies based on a through understanding of market conditions and trends,
 </li>
 <li>
 Responsible for product assortment and planograms in order to customer type,
 </li>
 <li>
 Create and present Joint Business plans for local accounts to sustain category growth,
 </li>
 <li>
 Create Sales Development Projects at Traditional and Local channel,
 </li>
 <li>
 Managing of annual product and spend budgets,
 </li>
 <li>
 Manage and planning annual and monthly promotions by Maximizing ROI on trade,
 </li>
 <li>
 Manage and optimize trade budget spend of each account and channel,
 </li>
 <li>
 Planning sales incentives to sales teams to increase sales volume,
 </li>
 <li>
 Manage and execute effective 4P strategies for customers, categories and consumers to maximize profitability and visibility,
 </li>
 <li>
 Develop in-store concepts and materials POPs, (Design,POSM Allocation,Monitoring)
 </li>
 <li>
 Coordinating of marketing activities at field whilst maintaining close communication and alignment among various stakeholder,
 </li>
 <li>
 Manage new product launches and execution,
 </li>
 <li>
 Prepare monthly and annual reports,
 </li>
 <li>
 Support monthly and quarterly demand forecast to central functions,
 </li>
 <li>
 Analyze and report Nielsen market share and shopper data on a monthly basis.
 </li>
 </ul>
 
 
</div>

Trade Marketing Manager - Distributor Channel

Danone

<div>About the job

Danone T&uuml;rkiye is looking for a talented colleague for the &quot;Senior Distributor Operations Trade Development Manager&quot; position. 


Senior Distributor Operations Trade Development Manager is responsible for driving channel growth in collaboration with our distributors. In addition to developing category vision and category plans, leading and optimizing demand planning is a key part of the role. He/She also supports the SN sales team across both retailers and distributors. 


If you are looking for a job to work in a dynamic, diverse, and growing business, you may be the perfect match for this position! Take this opportunity to GROW together! 


In this role you will; 

<ul>
<li>Understand the factors driving category performance with distributors.</li>
<li>Define category, consumer, and retail insights to co-develop support for the sales team and guide the regional manager team in their executional plans.</li>
<li>Connect data insights with customer strategies and align SN plans accordingly.</li>
<li>Drive business performance with customers by providing actionable category, shopper, and consumer-focused insights.</li>
<li>Lead the demand planning process, manage distributor P&amp;Ls, and oversee the sales budget.</li>
<li>Collaborate closely with Demand, PRGM, Trade Marketing, and RTM teams.</li>
<li>Contribute to company growth by fostering collaboration across sales teams.</li>
<li>Develop distributor, customer, and channel-based plans aligned with net sales and growth targets.</li>
<li>Identify strategic opportunities by prioritizing categories, tiers, and regions in line with company and sales strategies.</li>
<li>Ensure alignment in business development projects related to key business goals such as portfolio management.</li>
<li>Evaluate departmental capabilities and identify growth opportunities.</li>
<li>Share business results regularly with the leadership and sales teams.</li>
<li>Provide strategic guidance, monitor performance, and manage challenging processes both internally and externally.</li>
<li>Create and implement strategic account plans that support business unit objectives and drive net sales and growth.</li>
<li>Develop and execute comprehensive, tailored sales strategies for key customers through short-, mid-, and long-term partnership plans.</li>
<li>Manage and expand relationships with major customers.</li>
<li>Identify and explore new potential customers to be included in Danone&rsquo;s customer portfolio.</li>
<li>Develop Joint Business Plans (JBPs) with key distributor customers.</li>
<li>Lead key account contract negotiations, ensuring mutually beneficial terms and conditions.</li>
<li>Manage each tier&rsquo;s budget regularly, aiming for maximum return on every initiative.</li>
<li>Influence relevant customers, internal functions, and customer teams to maximize sales results.</li>
<li>Take ownership of the demand cycle.</li>
</ul>
About you
<ul>
<li>University degree or equivalent professional experience.</li>
<li>Minimum of 4&ndash;7 years of experience in sales channels within FMCG.</li>
<li>Proven experience in stakeholder management and cross-functional collaboration.</li>
<li>Strong analytical and conceptual skills.</li>
<li>Preferably knowledgeable in Nielsen tools and analysis.</li>
<li>Demonstrated leadership both as a team leader and in functional roles (e.g., driving large external category projects and/or formulating an end-to-end category vision).</li>
<li>Fluency in English.</li>
<li>Willingness and ability to travel.</li>
</ul>
About us

Being a Danoner means that you create your own working experience.
<ul>
<li>You could design your own way of working with our hybrid working model.</li>
<li>Our head office is in Ata&#351;ehir.</li>
<li>You could decide your daily 8-hours of working period within our flexible-working hours practice.</li>
<li>We know that you will have home expenses during home office days. So, Danone supports you for your expenses with an allowance as well!</li>
<li>Summers are flexible here! You could work fully remote for 4 weeks during July and August.</li>
<li>We also enjoy Fridays during summer period between July and August by finishing our works by 15:00 and enjoy the rest of the day and starting the weekend earlier.</li>
<li>Danone offers various types of leave days to support Danoners&rsquo; work-life balance and well-being. We have a wide variety of leave types, such as in your first year 5 days of &quot;Im New in Danone Leave&quot;; 1 day of &quot;My Future is Good Leave&quot; for our social responsibility activities. These options cater to different aspects of employees' lives and needs, reflecting the company's commitment to not only professional growth but also personal and social responsibilities.</li></ul> 


We are proud to promote diversity and equal opportunity within our teams. We believe that our differences will make a difference, and that an inclusive work environment will drive our growth as a company, as a team, and as individuals. We will therefore consider all implementations* by fostering an inclusive work culture where everyone can feel at home.

All nominations will be considered regardless of origin, background, religion, sex, sexual orientation, age, gender identity, disability. 


Working with us is about being able to do things your way. The way you work, the way you develop, the way you progress, it&rsquo;s all up to you. 
Working here, you&rsquo;ll need to enjoy a fast-paced environment, a little complexity and challenging tasks but it is packed with opportunities. You will work for some of the best-known brands in the world, such as Activia, Danone, Danino, Danette, Aptamil, Bebelac, Hayat, and S&#305;rma, and we absolutely guarantee that you can just be yourself. 

Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU. 


At Danone T&uuml;rkiye, we do not aim to be the best company in the world, but better for the world. 
That&rsquo;s why, inspired by our B Corp journey, we continuously challenge ourselves to improve and measure our social and environmental impact. 

Through this journey, we strive to create long-term value for our employees, partners, communities, and future generations. 

What we offer

This is a visible position within the company, we offer opportunities where you can grow your expertise and have an end-to-end responsibility to drive &quot;change&quot; &amp; &quot;growth&rdquo;. You will have a chance to experience 360 ways of working with multiple stakeholders. We develop talents and growth potential to enable strong career development for our employees. 

#LI-TU</div>

Senior Distributor Operations Trade Manager

SC Johnson

<div>
 SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers &ndash; such as Raid&reg;, Glade&reg;, Ziploc&reg; and more, in virtually every country around the world. Together, we are creating a better future &ndash; for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.
 
 
 
 Local Key Accounts Manager
 
 
 
 
 Location : &Idot;stanbul, Turkey
 
 
 
 
 About The Role
 
 
 
 <ul>
 <li>
 This role will be responsible from Local Key Account Clients and reporting directly to Channel Manager (Sales Account Management)
 </li>
 <li>
 As Local Key Account Manager - Sales Account Management, you will be responsible for all sales strategies for the assigned clients. Develop and manage SCJ business in the assigned group of accounts and achieving annual objectives of volume, profit and growth for the accounts within provided budget.
 
 
 </li>
 </ul>
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Planning and implementing customer specific promotions, campaigns and tailor made executions for defined accounts.
 </li>
 <li>
 Lead the business process through alignment both of Internal and external with excellent operation process to get optimum results from planning, execution, evaluation and anticipation.
 </li>
 <li>
 Ensure to deliver perfect store target; complete assortment, planogram compliance, captaincy partnership, share of space, free display, driving winning in store.
 </li>
 <li>
 Accurately forecast based on annually, quarterly and monthly basis.
 </li>
 <li>
 Work and collaborates with commercial teams (Customer marketing, marketing etc.) to develop sales strategies to improve market share in all product lines.
 </li>
 <li>
 Ensuring achievement of set business goals and obstaining internal and external customers satisfaction to build up strong new relationships and strengthen up current ones with related departments and grades.
 </li>
 <li>
 Managing trade budget effectively and get the best outcome of investments, develop and manage budget plan, utilization / execution, monitoring and evaluation
 </li>
 <li>
 Build, execute &amp; evaluate smart spending to get optimum result (maximum allocated budget)
 </li>
 <li>
 Deliver and evaluate Sales Fundamental (Distribution, Service level, AR)
 </li>
 <li>
 Negotiating and resolving disputes and customer claims in changing circumstances.
 </li>
 <li>
 Drive and identify opportunity, anticipate and managing challenge to deliver KPI revenue, profitable growth and position in the market.
 </li>
 <li>
 Knowledgeable accounts profile and situation, build trusted business partnership. Define strategic development plan including to define opportunity and bring accounts to the next level of business performance
 </li>
 <li>
 Driving category growth opportunity in the assigned accounts channel based on client profiles and shopper behavior (planograming, promotion strategy and assortment strategy)
 
 
 </li>
 </ul>
 
 Required Experience You&rsquo;ll Bring
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Industrial Engineering, Management Engineering or Business Administration &amp;Economics in a reputable university.
 </li>
 <li>
 Minimum 3 or 4 years experiences in sales and have a min 2 years Local Key account sales management experience preferably in international FMCG environment.
 </li>
 <li>
 No travel restriction.
 </li>
 <li>
 Driving license (Class B)
 </li>
 <li>
 Strong selling and negotiation skills.
 </li>
 <li>
 Strong understanding in Local Key Accounts trade dynamics, following trends and best practices.
 </li>
 <li>
 Analytical mindset with the capability to interpret and utilize data for business insights.
 </li>
 <li>
 Strong presentation skills &amp; Microsoft Office (excel, power point, etc.) proficiency.
 </li>
 <li>
 Result oriented and having problem solving mindset.
 </li>
 <li>
 Good working attitude and willingness to learn.
 </li>
 <li>
 Fluent in English and Turkish is must (Both speaking &amp;writing)
 </li>
 <li>
 Be a team player and have strong communication skills
 
 
 </li>
 </ul>
 
 Preferred Experiences And Skills
 
 
 
 <ul>
 <li>
 Overall relationship management
 </li>
 <li>
 Demonstrated ability to perform well in a dynamic working environment.
 </li>
 <li>
 Being analytical and result oriented, having problem solving mindset.
 </li>
 <li>
 Demonstrate an energetic and positive attitude personality
 
 
 </li>
 </ul>
 
 Job Requirements
 
 
 
 <ul>
 <li>
 Full time
 </li>
 <li>
 No travel restriction
 
 
 </li>
 </ul>
 
 You need to be eligible to work in the country of application.
 
 
 
 This role is not eligible for relocation.
 
 
 Remote work available once a week for eligible employees.
 
 
 
 Together, we are creating a better future &ndash; for the planet, for future generations and for every SCJ team member.
 
 
 
 
 Come join us and make an impact through iconic global brands.
 
 
 
 
 GO FURTHER WITH OUR FAMILY&trade;
 
 
 
 
 Inclusion &amp; Diversity
 
 
 
 We&rsquo;re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age, and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive, and supportive work environment where all people can thrive.
 
 
 We&rsquo;re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.
 
 
</div>

Local Key Accounts Manager

Flora Food Group

<div><div>About Flora Food Group

We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel+ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business.

Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.</div> 
Assistant Brand Manager, Cream Category

Istanbul, Turkey

Job Purpose:

This is an exciting time to join a leading company for the spreads/butter + cream categories with aggressive ambition. We're looking to hire an Assistant Brand Manager, Cream Category. The Assistant Brand Manager would work on the creative development and execution of our activation programs as well as lead many key performance and operational aspects of the business, all while supporting Category Marketing Manager and Head of Marketing. This Assistant Brand Manager will join the Flora Food Group marketing team with a variety of opportunities to develop their marketing acumen and show leadership potential to further their career within the organization.

Key Responsibilities:
<ul>
<li>Understand brand dynamics, consumer behaviour, and market trends in Turkey and export markets (Central Asia &amp; Caucasia).</li>
<li>Support brand marketing plans tailored to local market needs.</li>
<li>Analyse P&amp;L and drive profitability of the cream category.</li>
<li>Monitor brand performance and identify growth opportunities.</li>
<li>Develop and execute strategies with the marketing manager to increase brand awareness and penetration, ensuring delivery of penetration KPIs and turnover growth through analysis and tracking of key activities.</li>
<li>Assist in all around marketing coordination and project management to deliver end-to-end seamless execution.</li>
<li>Collaborate cross-functionally with sales, insights, finance, supply chain, and external partners.</li>
<li>Lead innovation projects and ensure flawless NPD execution.</li>
<li>Manage A&amp;P budgets and expense tracking with the marketing manager.</li>
<li>Own digital and social media communication and PR activities.</li>
<li>Project and network management from idea to market execution.</li>
</ul>
About you!
<ul>
<li>Bachelor's degree with 3&ndash;4 years of marketing experience</li>
<li>Strong analytical and communication skills</li>
<li>Excellent analytical thinking and communication skills to present clearly, simplify complex topics and influence decision making; communication skills both written and verbal</li>
<li>Self-driven, self-motivated, committed A-Player relentless on delivering goals</li>
<li>A team player accountable, open minded who likes to work in a rapid and agile way with various competencies and departments by being result oriented</li>
<li>High energy, positive attitude, and focus</li>
<li>Highly resilient and adaptive to changing circumstances</li>
<li>Consistently demonstrate persistence and perseverance</li>
<li>Good command of Windows applications (Excel &amp; PowerPoint are must)</li>
<li>Excellent command of English</li>
<li>FMCG and/or global company experience is a plus</li>
<li>Are you a foodie? &ndash; genuine interest in cooking would be a bonus</li>
</ul>
You'll have to enjoy working in a fast-paced environment and it will take hard work and determination; we will give you the ownership you need to make an impact.

You'll have to deliver on the commitments you make. And we'll give you the freedom and flexibility to do your job and build your own career.

At Flora Food Group, we want you to bring your ideas, your motivation and desire to succeed! This part of the role is up to you to complete.

If this position sounds interesting, please hit the apply button now!<div> 
We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.</div></div>

Assistant Brand Manager, Cream Category

<div>About the job

Danone T&uuml;rkiye is looking for a talented colleague for the &quot;Senior Trade Marketing Manager&quot; position. 


As a Senior Trade Marketing Manager, you will report to the Head of Shopper Excellence &amp; Sales Transformation and lead a team of 3 direct reports. You will be responsible for driving the development and execution of trade marketing initiatives across channels. This role will play a critical part in enhancing product visibility, strengthening relationships with retailers and distributors, and ensuring alignment with the company&rsquo;s overall commercial strategy. 


If you are looking for a job to work in a dynamic, diverse, and growing business, you may be the perfect match for this position! Take this opportunity to GROW together! 


In this role you will; 

<ul>
<li>Develop and Implement Trade Marketing Strategies</li>
</ul>
<ul><li>Design and execute strategic trade marketing plans aligned with overall business objectives.</li></ul>
<ul><li>Identify the most effective channels and tactics to promote products within sales channels.</li></ul>
<ul><li>Create and implement promotional strategies and campaigns to maximize product visibility and accelerate sales growth.</li></ul>
<ul><li>Plan and manage trade promotions, incentives, and discounts in alignment with the Commercial Strategy team.</li></ul>
<ul>
<li>Retailer and Distributor Engagement</li>
</ul>
<ul><li>Build and maintain strong partnerships with key retailers and distributors.</li></ul>
<ul><li>Ensure effective execution of trade marketing initiatives to enhance brand presence.</li></ul>
<ul>
<li>Campaign Management</li>
</ul>
<ul><li>Lead the planning, execution, and evaluation of trade marketing campaigns.</li></ul>
<ul><li>Ensure timely, on-budget delivery of campaigns with measurable impact on sales and brand KPIs.</li></ul>
<ul><li>Develop robust plans for traditional trade KPIs, ensuring excellence in execution.</li></ul>
<ul>
<li>Performance Measurement &amp; Reporting</li>
</ul>
<ul><li>Analyze market and campaign data to generate actionable insights.</li></ul>
<ul><li>Track, measure, and report performance of trade marketing activities to senior management and stakeholders.</li></ul>
<ul><li>Leverage data-driven insights to refine strategies and improve future activations.</li></ul>
<ul>
<li>Innovation &amp; Continuous Improvement</li>
</ul>
<ul><li>Drive innovation in trade marketing by ensuring strong KPIs across all relevant channels.</li></ul>
<ul><li>Support new product development (NPD) launches in field, ensuring customer needs are met.</li></ul>
<ul>
<li>Budget Management</li>
</ul>
<ul><li>Monitor promotion and POS effectiveness, providing corrective measures when needed.</li></ul>
<ul><li>Develop and manage the trade marketing budget, ensuring optimal allocation of resources.</li></ul>
<ul><li>Track ROI for all trade marketing activities.</li></ul>
<ul><li>Collaborate with sales, marketing, procurement, and suppliers to develop impactful in-store visibility strategies.</li></ul>
<ul>
<li>Cross-Functional Collaboration</li>
</ul>
<ul><li>Partner with functional teams to design tailored recommendations per channel.</li></ul>
<ul><li>Ensure seamless execution and timely delivery of promotional activities.</li></ul>
<ul>
<li>Team Leadership &amp; Development</li>
</ul>
<ul><li>Lead, mentor, and inspire a team of trade marketing professionals.</li></ul>
<ul><li>Foster a culture of collaboration, innovation, and continuous improvement.</li></ul>
<ul><li>Set clear goals, provide ongoing coaching, and drive team performance.</li></ul>
<ul>
<li>Compliance &amp; Best Practices</li>
</ul>
<ul><li>Ensure trade marketing activities comply with company policies, legal regulations, and industry standards.</li></ul>
<ul><li>Champion best practices to ensure a consistent and high-quality brand experience across channels.</li></ul>
About you
<ul>
<li>Bachelor&rsquo;s degree in Business Administration or a related field</li>
<li>Minimum of 7 years of professional experience in Trade Marketing or Sales within the FMCG industry</li>
<li>Proven people management expertise and strong leadership capabilities, with the ability to inspire, engage, and influence teams</li>
<li>Advanced analytical skills with solid knowledge of data management and interpretation</li>
<li>Strong communication abilities, with persistence in driving and following up on projects across internal stakeholders (Sales, Marketing, Supply Chain, Finance)</li>
<li>Highly result-oriented, proactive, and initiative-driven professional</li>
<li>Strong capability to build and manage effective relationships with the sales team</li>
<li>Proficiency in MS Office applications and strong presentation skills</li>
<li>Excellent command of written and spoken English</li>
</ul>
About us

Being a Danoner means that you create your own working experience.
<ul>
<li>You could design your own way of working with our hybrid working model.</li>
<li>Our head office is in Ata&#351;ehir.</li>
<li>You could decide your daily 8-hours of working period within our flexible-working hours practice.</li>
<li>We know that you will have home expenses during home office days. So, Danone supports you for your expenses with an allowance as well!</li>
<li>Summers are flexible here! You could work fully remote for 4 weeks during July and August.</li>
<li>We also enjoy Fridays during summer period between July and August by finishing our works by 15:00 and enjoy the rest of the day and starting the weekend earlier.</li>
<li>Danone offers various types of leave days to support Danoners&rsquo; work-life balance and well-being. We have a wide variety of leave types, such as in your first year 5 days of &quot;Im New in Danone Leave&quot;; 1 day of &quot;My Future is Good Leave&quot; for our social responsibility activities. These options cater to different aspects of employees' lives and needs, reflecting the company's commitment to not only professional growth but also personal and social responsibilities.</li> 
</ul>
We are proud to promote diversity and equal opportunity within our teams. We believe that our differences will make a difference, and that an inclusive work environment will drive our growth as a company, as a team, and as individuals. We will therefore consider all implementations* by fostering an inclusive work culture where everyone can feel at home. 
 
All nominations will be considered regardless of origin, background, religion, sex, sexual orientation, age, gender identity, disability. 
 
Working with us is about being able to do things your way. The way you work, the way you develop, the way you progress, it&rsquo;s all up to you. 
 
Working here, you&rsquo;ll need to enjoy a fast-paced environment, a little complexity and challenging tasks but it is packed with opportunities. You will work for some of the best-known brands in the world, such as Activia, Danone, Danino, Danette, Aptamil, Bebelac, Hayat, and S&#305;rma, and we absolutely guarantee that you can just be yourself. 
 
Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU. 


At Danone T&uuml;rkiye, inspired by our B Corp journey, we continuously challenge ourselves to improve and measure our social and environmental impact. This journey inspires us to constantly challenge ourselves, measure what truly matters, and create long-term value &mdash; not just for our business, but for our people, partners, communities, and future generations. If you&rsquo;re looking to grow your career with purpose, you&rsquo;re in the right place. 

What We Offer 
 
This is a visible position within the company, we offer opportunities where you can grow your expertise and have an end-to-end responsibility to drive &quot;change&quot; &amp; &quot;growth&rdquo;. You will have a chance to experience 360 ways of working with multiple stakeholders. We develop talents and growth potential to enable strong career development for our employees. 


What&rsquo;s next?

Visit our website www.danone.com to discover more about us and to find out how you could be part of it all!

#LI-TU</div>

Senior Trade Marketing Manager

<div>
 
 Our client, a global player in the consumer goods industry, is building a
 
 3P marketplace model in Turkey
 
 and is seeking a dynamic
 
 Business Development Manager
 
 to drive seller acquisition, category growth, and marketplace scaling.
 
 
 
 
 
 This is a unique opportunity to be part of a high-impact initiative in the Turkish e-commerce ecosystem, working closely with leading brands, sellers, and cross-functional teams to create a best-in-class marketplace experience.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Develop and execute strategies for
 
 seller acquisition and onboarding
 
 , ensuring the marketplace has strong product assortment and competitive pricing.
 </li>
 <li>
 Manage and grow
 
 relationships with sellers
 
 , providing commercial and operational support to drive sales performance.
 </li>
 <li>
 Partner with internal teams (category, logistics, product, operations) to ensure seamless seller integration and optimize marketplace processes.
 </li>
 <li>
 Track performance KPIs (GMV, seller growth, category performance) and drive continuous improvements.
 </li>
 <li>
 Identify new business opportunities and emerging categories, contributing to long-term marketplace strategy.
 </li>
 <li>
 Represent the marketplace in key industry interactions, trade shows, and business meetings.
 </li>
 </ul>
 
 
 
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business, Economics, Engineering, or a related field.
 </li>
 <li>
 
 5+ years of experience in e-commerce/marketplace operations
 
 .
 </li>
 <li>
 Proven track record in
 
 business development, category management, or seller acquisition
 
 .
 </li>
 <li>
 Strong negotiation, stakeholder management, and relationship-building skills.
 </li>
 <li>
 Analytical and data-driven mindset; advanced skills in reporting and KPI monitoring.
 </li>
 <li>
 Fluent in
 
 Turkish and English
 
 .
 </li>
 </ul>
 
 
 
 
 
 &ldquo;Linkedin &uuml;zerinden elektronik olarak iletece&gbreve;iniz ki&scedil;isel bilgileriniz, 6698 say&inodot;l&inodot; Ki&scedil;isel Verilerin Korunmas&inodot; Kanunu ve ilgili mevzuat &ccedil;er&ccedil;evesinde, Adecco T&uuml;rkiye/LHH (Adecco Group T&uuml;rkiye) taraf&inodot;ndan korunmaktad&inodot;r. Detayl&inodot; bilgiye https://www.adecco.com.tr/tr-tr/candidate-data-policy linkinden ula&scedil;abilirsiniz.&rdquo;
 
 
 
 
</div>

Business Development Manager

Explore 471+ Assistant shopper trade category manager deo in Istanbul this October. Find roles across top companies and apply now to boost your career.