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brand manager

confidentiial

As the Brand Manager, you will be responsible for stewarding the brand&rsquo;s global equity and ensuring its continued leadership across LATAM, US, EU, UK, India, and Australia. Sterling&rsquo;s flagship brand with the strongest recognition in fragrance, and this role will focus on brand building, global consistency, local market relevance, and execution excellence.You will lead the execution of brand plans, international partnerships, trade show presence, and global advocacy initiatives such as the Timeless Collective, while working closely with distributors, retail partners, and internal cross-functional teams. Digital strategy will be overseen at a global level, with your focus on brand storytelling, retail visibility, and advocacy programs.Key Responsibilities1. Brand Strategy &amp; Planning<ul><li>Translate the global brand vision into actionable annual brand plans across key markets.</li><li>Build launch calendars, hero product strategies, and category priorities for global rollouts.</li><li>Ensure consistent global brand positioning while tailoring execution to local cultures and consumer needs.</li></ul>2. Campaign &amp; Brand Plan Execution<ul><li>Lead 360&deg; brand plan rollouts across ATL, BTL, retail, and influencer channels.</li><li>Oversee campaign toolkits, creative adaptation, and retail-ready execution.</li><li>Ensure timeliness, localization quality, and impact measurement of global campaigns.</li></ul>3. Trade Shows &amp; Global Events<ul><li>Drive Brand presence at major international trade shows (TFWA, Cosmoprof, Beautyworld, etc.).</li><li>Partner with design and event teams to create immersive, brand-defining experiences.</li><li>Manage PR, distributor, and influencer engagement strategies during trade shows.</li></ul>4. Partnerships &amp; Collaborations<ul><li>Execute strategic brand partnerships (retail, lifestyle, fashion, entertainment).</li><li>Manage celebrity and influencer collaborations to strengthen global visibility.</li><li>Negotiate and oversee partnership deliverables and activations.</li></ul>5. Global Advocacy &amp; Timeless Collective<ul><li>Lead Brands&rsquo;s role in the Timeless Collective, a global advocacy program uniting creators across 65+ cities.</li><li>Build strong community-driven storytelling, leveraging influencer voices as brand ambassadors.</li><li>Amplify UGC, content creation, and advocacy-led marketing campaigns.</li></ul>6. Distributor &amp; Market Partner Management<ul><li>Work with distributors across LATAM, US, EU, UK, India, and Australia to align brand calendars and activations.</li><li>Provide brand toolkits, training modules, and campaign assets for flawless execution.</li><li>Monitor compliance, ROI, and brand equity in-market.</li></ul>7. Reporting &amp; Insights<ul><li>Deliver monthly brand reviews, including campaign KPIs, retail sell-through, and advocacy impact.</li><li>Track competitor activity across fragrance markets globally.</li><li>Provide insights and recommendations to enhance brand desirability and growth.</li></ul>Key Performance Indicators (KPIs)<ul><li>Global brand equity growth (awareness, desirability, NPS).</li><li>Sell-through uplift post-activations and campaigns.</li><li>Trade show ROI (engagement, leads, PR value).</li><li>Advocacy reach &amp; engagement via Timeless Collective.</li><li>Distributor execution scorecards across global markets.</li></ul>Qualifications &amp; Experience<ul><li>7&ndash;10 years of brand management experience in beauty, fragrance, or luxury FMCG.</li><li>Proven expertise in multi-country brand building and distributor-led markets.</li><li>Strong track record in trade show management and global activations.</li><li>Experience managing global partnerships and influencer advocacy programs.</li><li>Strong commercial acumen with ability to balance creativity and business objectives.</li></ul>Personality Traits<ul><li>Global mindset with cultural intelligence and adaptability.</li><li>Strategic storyteller passionate about fragrance and lifestyle branding.</li><li>Collaborative leader, agile and execution-focused.</li><li>Comfortable navigating heritage, modernity, and disruption within a global brand.</li></ul>Job Type: Full-timePay: AED7,000.00 - AED10,000.00 per month

Brand Manager

Beond

<div>beOnd, the world's first premium leisure airline, is looking for a dynamic and talented Brand Manager to join our passionate team. In this vital role, you will be responsible for creating and executing our brand strategy across various platforms, enhancing brand awareness, and driving engagement through compelling social media content and memorable events.
As the Brand Manager, you will work closely with various teams to ensure a consistent and impactful brand presence. You will be the driving force behind our social media initiatives, developing creative campaigns that resonate with our target audience while organizing exciting events that elevate our brand and create unforgettable experiences for our guests.<h3 class="jobSectionHeader">
Responsibilities</h3><ul>
<li>Develop and implement a comprehensive brand strategy, ensuring alignment with overall business goals.</li>
<li>Manage and grow beOnd's social media presence across all platforms, crafting engaging content that captures our unique brand voice.</li>
<li>Plan, coordinate and execute events that enhance brand visibility and create meaningful interactions with our guests.</li>
<li>Monitor social media channels for trends and insights, leveraging analytics to inform strategy and improve performance.</li>
<li>Collaborate with internal teams to produce high-quality marketing materials and social media campaigns.</li>
<li>Act as the main point of contact for all event-related inquiries and logistics.</li>
<li>Foster relationships with media, influencers, and industry partners to amplify brand reach.</li>
<li>Stay updated on industry trends and best practices to ensure beOnd remains a leader in the luxury travel sector.</li>
</ul>
Requirements<ul>
<li>Bachelor's degree in Marketing, Communications, or a related field.</li>
<li>5+ years of experience in brand management, social media marketing, and event planning.</li>
<li>Proven track record of successfully managing social media accounts and campaigns that drive engagement.</li>
<li>Strong understanding of digital marketing, brand strategy, and content creation.</li>
<li>Exceptional communication and interpersonal skills, with the ability to build relationships with stakeholders.</li>
<li>Highly creative, with a strong eye for design and attention to detail.</li>
<li>Experience in event management, from concept development to execution.</li>
<li>Proficient in using social media management tools and analytics platforms.</li>
<li>A passion for travel and understanding of the luxury travel market is a plus.</li>
<li>Ability to work independently as well as collaboratively in a fast-paced environment.</li></ul></div>

Tavola

<div>
 
 
 About Tavola
 
 
 
 
 
 
 
 Tavola is the leading destination for premium kitchenware, lifestyle, and home-cooking brands across the GCC. Our Hydration
 
 category continues to expand rapidly, covering
 
 reusable water bottles, insulated tumblers, travel mugs, and lifestyle accessories
 
 for both adults and children.
 
 
 We are seeking an experienced
 
 Brand Manager
 
 to lead this vibrant category &mdash; combining brand strategy, demand forecasting, and marketing execution &mdash; ensuring Tavola remains the go-to retailer for premium, stylish, and functional products.
 
 
 
 
 
 
 Role Overview
 
 
 
 
 
 
 
 The Brand Manager &ndash; Hydration
 
 will oversee a diverse portfolio of global lifestyle and family-oriented brands. This role bridges
 
 commercial strategy, demand planning, and brand marketing
 
 , requiring a strong balance between analytical precision and creative storytelling.
 
 
 You&rsquo;ll collaborate with sourcing, purchasing, pricing, marketing, e-commerce, and retail teams to ensure optimal brand performance, product availability, and category growth.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 1. Category &amp; Brand Strategy
 
 
 <ul>
 <li>
 Develop and execute annual business plans for the Hydration category, covering adult and kids&rsquo; sub-segments (hydration accessories).
 </li>
 <li>
 Define the brand and assortment strategy, ensuring a balanced product mix aligned with consumer trends and the brands&rsquo; premium positioning.
 </li>
 <li>
 Identify and introduce new brands or product lines that reflect innovation, sustainability, and everyday practicality.
 </li>
 </ul>
 
 
 
 
 
 2. Demand Planning &amp; Forecasting
 
 
 <ul>
 <li>
 Lead the
 
 demand forecasting process
 
 for assigned brands, analyzing sales trends, seasonality, and market performance.
 </li>
 <li>
 Provide regular sales and inventory forecasts to the
 
 purchasing team
 
 for timely replenishment and stock optimization.
 </li>
 <li>
 Collaborate with suppliers and internal teams to align on forecast accuracy and new product pipeline timing.
 </li>
 <li>
 Monitor sell-through and inventory turnover, recommending adjustments to maximize availability and minimize excess.
 </li>
 </ul>
 
 
 
 
 
 3. Supplier &amp; Brand Partnerships
 
 
 <ul>
 <li>
 Build and maintain strong relationships with brand principals and distributors, ensuring clear alignment on business objectives, launches, and promotional support.
 </li>
 <li>
 Coordinate with suppliers on marketing contributions, product training, and joint business reviews.
 </li>
 </ul>
 
 
 
 
 
 4. Marketing &amp; Merchandising
 
 
 <ul>
 <li>
 Develop annual marketing and activation plans across in-store and digital channels.
 </li>
 <li>
 Collaborate with Marketing and Retail teams on product launches, window displays, and promotional storytelling.
 </li>
 <li>
 Partner with eCommerce to ensure product listings, imagery, and content are optimized for conversion and brand consistency.
 </li>
 </ul>
 
 
 
 
 
 5. Market Insights &amp; Performance Analysis
 
 
 <ul>
 <li>
 Conduct ongoing analysis of market trends, competitor activities, and consumer preferences within hydration, lifestyle, and kids&rsquo; categories.
 </li>
 <li>
 Prepare monthly brand performance reports, highlighting key insights, risks, and opportunities.
 </li>
 <li>
 Recommend strategic actions to drive growth and profitability based on data-driven insights.
 </li>
 </ul>
 
 
 
 
 
 6. Cross-Functional Collaboration &amp; Training
 
 
 <ul>
 <li>
 Work closely with the
 
 purchasing team
 
 to communicate demand plans and product priorities.
 </li>
 <li>
 Partner with Visual Merchandising, Retail, and Ecommerce teams to ensure strong brand presence across all channels.
 </li>
 <li>
 Deliver training and product knowledge sessions to internal teams to strengthen sales execution.
 </li>
 </ul>
 
 
 
 
 
 Qualifications &amp; Experience
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree or higher
 </li>
 <li>
 Minimum 3 years of experience in
 
 brand management, category management, or demand planning
 
 (preferably in lifestyle, kids, or homeware sectors)
 </li>
 <li>
 Proven experience working within the GCC region
 </li>
 <li>
 Strong analytical and forecasting skills with proficiency in Excel or related planning tools
 </li>
 <li>
 Understanding of
 
 digital marketing, e-commerce, and omnichannel retail
 
 </li>
 <li>
 
 Professional proficiency in Arabic
 
 </li>
 <li>
 
 Passionate about sustainability, lifestyle design, and family-oriented products
 
 </li>
 <li>
 
 Excellent interpersonal and cross-functional collaboration skills
 
 </li>
 <li>
 
 Detail-oriented, agile, and results-focused
 
 </li>
 </ul>
 
 
 
 
 Preferred Experience
 
 
 <ul>
 <li>
 Experience managing
 
 hydration, and/or kids&rsquo; + adults&rsquo; lifestyle
 
 brands
 </li>
 <li>
 Exposure to
 
 forecasting and sales planning systems
 
 </li>
 <li>
 
 Familiarity with DTC websites and marketplace platforms
 
 (Amazon, Noon, etc.)
 </li>
 <li>
 Awareness of
 
 eco-friendly and reusable product trends
 
 </li>
 </ul>
 
 
 
</div>

Brand Manager – Hydration

Circles

<div>
 
 
 About Us
 
 
 
 &nbsp;
 
 
 Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to effortlessly launch innovative digital brands or refresh existing ones, accelerating their transformation into techcos.
 
 
 &nbsp;
 
 
 Today, Circles partners with leading telco operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&amp;), AT&amp;T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.
 
 
 &nbsp;
 
 
 Besides its SaaS business, Circles operates three other distinct businesses:
 
 
 &nbsp;
 
 <ul>
 <li>
 Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, Circles.Life is powered by Circles&rsquo; SaaS platform and pioneering go-to-market strategies. It is the digital market leader in Singapore and has won numerous awards for marketing, customer service, and innovative product offerings beyond connectivity.
 </li>
 </ul>
 
 &nbsp;
 
 <ul>
 <li>
 Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions. Its cloud-based Experience Cloud platform enables enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.
 </li>
 </ul>
 
 &nbsp;
 
 <ul>
 <li>
 Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.
 </li>
 </ul>
 
 &nbsp;
 
 
 Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore Economic Development Board), with a track record of backing industry challengers.
 
 
 &nbsp;
 
 
 
 Role Overview
 
 
 
 
 
 
 
 We are looking for an exceptional Marcomms &amp; Brand Manager to lead brand-building and campaign execution for one of the boldest new digital telco brands launching in the MENA region. This is a high-impact B2C-facing role, reporting to the Head of Marketing, with end-to-end ownership of campaign strategy, execution, and local relevance.
 
 
 The ideal candidate combines creative instinct with operational excellence, has deep experience in launching and scaling consumer brands in digital-first environments, and is passionate about crafting bold, culturally resonant stories that break through the noise.
 
 
 &nbsp;
 
 
 &nbsp;
 
 
 
 What You&rsquo;ll Be Doing:
 
 
 
 
 
 
 <ul>
 <li>
 
 
 Own brand campaign planning &amp; execution:
 
 
 Lead the development and delivery of integrated brand campaigns, from big-idea development to in-market execution (including content and activations) that uphold a consistent, bold brand identity across all customer touchpoints
 </li>
 <li>
 
 
 Drive full-funnel marketing initiatives: Plan and execute high-performance campaigns across paid, owned, and earned channels (digital, social, ATL, etc.), driving awareness, engagement, and conversion
 
 
 </li>
 <li>
 
 
 Manage end-to-end campaign development:
 
 
 Oversee the full campaign lifecycle, from concept and briefing to asset development, deployment, and wrap-up, ensuring 100% on-time delivery, effective coordination, and post-launch performance analysis
 </li>
 <li>
 
 
 Manage agency &amp; creative ecosystem:
 
 
 Work in close partnership with external agencies, freelance creatives, and internal design teams to prepare and deliver high-quality brand materials and content aligned to the overarching marketing strategy
 </li>
 <li>
 
 
 Ensure brand &amp; content quality control:
 
 
 Oversee the quality of work delivered by designers and copywriters, ensuring all creative outputs adhere to brand guidelines, tone of voice, and campaign objectives
 </li>
 <li>
 
 
 Drive performance-driven brand campaigns:&nbsp;
 
 
 Continuously assess, measure, and report on campaign effectiveness; leverage insights to refine messaging, optimize performance, and implement improvements that drive stronger engagement and conversion
 </li>
 <li>
 
 
 Deliver a rolling calendar of marketing activities:&nbsp;
 
 
 Develop and manage a marketing activity calendar that supports ongoing GTM rollouts, offers, and experimentation in line with business and commercial priorities
 </li>
 <li>
 
 
 Support product &amp; offer positioning:&nbsp;
 
 
 Translate product and commercial propositions into marketing narratives and visuals that resonate with target customers, ensuring sharp positioning and relevance
 </li>
 <li>
 
 
 Bridging strategy &amp; execution:&nbsp;
 
 
 Ensure alignment with cross-functional stakeholders between business goals and campaign execution, balancing long-term brand building with shorter-term commercial wins
 </li>
 <li>
 
 
 Manage country marketing execution teams:&nbsp;
 
 
 Build and lead a lean and nimble marketing team while working closely with regional teams across creative, media, and analytics to adapt assets and strategies for local market resonance
 </li>
 </ul>
 
 &nbsp;
 
 
 
 Who You Are:
 
 
 
 
 
 
 <ul>
 <li>
 10+ years of experience in brand marketing, campaign execution, or communications, ideally in fast-paced, consumer-facing (B2C) digital environments, e.g., telco, e-commerce, tech, fintech, lifestyle
 </li>
 <li>
 Proven track record of building and launching brands (zero-to-one experience) or leading high-impact campaigns in culturally diverse, digitally savvy markets
 </li>
 <li>
 Strong portfolio of integrated brand campaigns&mdash;across digital, social, ATL, and content&mdash;that have driven measurable growth or cultural relevance
 </li>
 <li>
 Hands-on experience managing agencies, designers, copywriters, and cross-functional stakeholders to deliver on marketing goals
 </li>
 <li>
 Strong understanding of local consumer insights and how to translate them into resonant creative brand and communications strategies
 </li>
 <li>
 Excellent project management skills; demonstrated strong ability to juggle multiple priorities, timelines, and collaborators with clarity and speed
 </li>
 <li>
 Startup mindset: agile, hands-on, adaptable, and comfortable operating in ambiguity
 </li>
 <li>
 Experience in the MENA region is strongly preferred
 </li>
 </ul>
 
 &nbsp;
 
 
 &nbsp;
 
 
 Circles is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.
 
 
 &nbsp;
 
 
 
 
 Data Protection and Privacy Statement&nbsp;
 
 
 
 
 By submitting an application for this position, you, as the applicant, or your authorised representative(s), consent to Circles&rsquo; Candidate Data Protection and Privacy Policy. You also agree to the collection, use, and/or disclosure of your personal data by us solely for recruitment purposes as specified in the Policy. You acknowledge that you have read and understood the Policy, are aware of your rights regarding your personal data, and accept the terms relating to international data transfers, where applicable. You further understand that you may withdraw consent at any time, which may affect our ability to consider your application. In instances where your personal data or application is submitted by a third party, it is understood that such third party has been duly authorised by you to disclose the relevant personal data and provide consent on your behalf, and that you have been made aware of this Policy.
 
 
 &nbsp;
 
 
 To all recruitment agencies: Circles will only acknowledge resumes shared by recruitment agencies if selected in our preferred supplier partnership program.
 
 
 &nbsp;
 
 
 Please do not forward resumes to our jobs alias, Circles, employees or any other company location. Circles will not be held accountable for any fees related to unsolicited resumes not uploaded via our ATS.
 
 
 &nbsp;
 
</div>

Marketing Communications & Brand Manager

L'Oréal

<div>
 Hello, we&rsquo;re L&rsquo;Or&eacute;al,
 
 
 We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).
 
 
 Intrigued? Keep reading, this might be the opportunity you've been searching for.
 
 
 
 A Day in the Life
 
 
 
 As an Online Brand Manager you will be responsible of controlling the online journey of consumers and shoppers across both our DTC and e-retailer websites, drive the recruitment and conversion of the brand online and plan and deliver CRM strategies across the company encouraging customer retention and customer loyalty. Additionally, you will adapt/enrich the brand strategy to the e-Com reality.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Adapt and enrich the brand strategy for the E-Com execution
 </li>
 <li>
 Responsible for the brand media campaigns &amp; budget
 </li>
 <li>
 Ensure the development of an excellent user experience and customer journey on all e-commerce platforms: design &amp; aesthetics; content; navigation; platform performance
 </li>
 <li>
 Work on e-retail activation plan per launch in line with marketing calendar
 </li>
 <li>
 Build content strategy for DTC &amp; e-retailers engagement
 </li>
 <li>
 Own e-retail merchandising execution
 </li>
 <li>
 Own online sampling activity
 </li>
 <li>
 Own and run crucial CRM initiatives to generate and activate target online consumer profiles &amp; grow brand database
 </li>
 <li>
 Own the Search (SEM-SEO) strategy and implementation in alignment with Digital Director
 </li>
 <li>
 Impulse and orchestrate Rating &amp; Reviews on owned websites and E-Commerce platforms, as well as e-retailer platforms
 </li>
 <li>
 Consolidate and analyse ecommerce KPIs and media campaigns (conversion rate, traffic, bounce rate) for business insight (with E-KAM)
 </li>
 <li>
 Be the voice of the brands on E-Com / CRM topics
 </li>
 <li>
 Manage the relationship with Digital/ media agencies
 
 
 </li>
 </ul>
 
 Knowledge &amp; Experience
 
 
 
 <ul>
 <li>
 Brand DNA
 </li>
 <li>
 E-commerce landscape and optimisation strategy
 </li>
 <li>
 Digital technology expertise and trend knowledge
 </li>
 <li>
 Media planning &amp; KPI&rsquo;s
 </li>
 <li>
 CRM strategy and execution
 
 
 </li>
 </ul>
 
 Skills &amp; Abilities
 
 
 
 <ul>
 <li>
 E-commerce performance
 </li>
 <li>
 Revenue &amp; profitability
 </li>
 <li>
 Traffic, conversion rate &amp; time spent
 </li>
 <li>
 Website &amp; search performance
 </li>
 <li>
 Country adoption of online content
 </li>
 <li>
 CRM performance &amp; budget
 </li>
 <li>
 Registered customers growth
 </li>
 <li>
 Interaction, conversion and retention rates
 </li>
 <li>
 Media campaign &amp; budget
 
 
 </li>
 </ul>
 INTERNAL STAKEHOLDERS
 
 
 <ul>
 <li>
 Digital Director on digital expertise development and Expert Community practices
 </li>
 <li>
 Close alignment on 360 product expression with PBM, RBM, SBM as part of launch execution,
 </li>
 <li>
 Close collaboration with local e-KAMs
 </li>
 <li>
 Media agency
 
 
 </li>
 </ul>
 PERSONAL COMPETENCIES
 
 
 <ul>
 <li>
 Class online customer experience
 </li>
 <li>
 E-commerce activation plan and brand content
 </li>
 <li>
 Website service strategy, assets &amp; guidelines
 </li>
 <li>
 Brand CRM strategy, assets and guidelines
 </li>
 <li>
 Reporting on e-commerce and digital campaign performance
 
 
 </li>
 </ul>
 
 What&rsquo;s In It For You
 
 
 
 <ul>
 <li>
 A place for you to leave your comfort zone and grow beyond your potential (here, you&rsquo;ll be encouraged to try new things and take risks!)
 </li>
 <li>
 Real responsibility from day 1, there&rsquo;s no sitting on the sidelines at L&rsquo;Or&eacute;al
 </li>
 <li>
 An environment where people of every ethnicity, social background, age, religion, gender as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!
 </li>
 <li>
 A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference
 
 
 </li>
 </ul>
 
 Who We Are
 
 
 
 L&rsquo;Or&eacute;al is present in 150 markets on five continents. For more than a century, L&rsquo;Or&eacute;al has devoted itself solely to &lsquo;Create beauty that moves the world&rsquo;; it is now the industry world leader with &euro;42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone &amp; our planet.
 
 
 L&rsquo;Or&eacute;al Luxe is the global leader in luxury beauty and fine fragrance. With more than 35,000 luxury beauty experts across the globe, our mission is to craft the best luxury beauty products and experiences in fragrance, skincare and makeup. Through a portfolio of 25 aspirational and complementary brands, L&rsquo;Or&eacute;al Luxe expresses its unique vision for luxury beauty: La Culture de l&rsquo;&Eacute;cart.
 
 
 
 We&rsquo;re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual&rsquo;s visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
 
</div>

[UAE] Online Brand Manager- Lancôme

Hello, we’re L’Oréal,
 
We're not just building brands, we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it).
 
Intrigued? Keep reading, this might be the opportunity you've been searching for.
 
A Day in the Life
 
As an Online Brand Manager you will be responsible of controlling the online journey of consumers and shoppers across both our DTC and e-retailer websites, drive the recruitment and conversion of the brand online and plan and deliver CRM strategies across the company encouraging customer retention and customer loyalty. Additionally, you will adapt/enrich the brand strategy to the e-Com reality.
 
KEY RESPONSIBILITIES
 <ul>
<li>Adapt and enrich the brand strategy for the E-Com execution</li>
<li>Responsible for the brand media campaigns & budget</li>
<li>Ensure the development of an excellent user experience and customer journey on all e-commerce platforms: design & aesthetics; content; navigation; platform performance</li>
<li>Work on e-retail activation plan per launch in line with marketing calendar</li>
<li>Build content strategy for DTC & e-retailers engagement</li>
<li>Own e-retail merchandising execution</li>
<li>Own online sampling activity</li>
<li>Own and run crucial CRM initiatives to generate and activate target online consumer profiles & grow brand database</li>
<li>Own the Search (SEM-SEO) strategy and implementation in alignment with Digital Director</li>
<li>Impulse and orchestrate Rating & Reviews on owned websites and E-Commerce platforms, as well as e-retailer platforms</li>
<li>Consolidate and analyse ecommerce KPIs and media campaigns (conversion rate, traffic, bounce rate) for business insight (with E-KAM)</li>
<li>Be the voice of the brands on E-Com / CRM topics</li>
<li>Manage the relationship with Digital/ media agencies</li>
</ul>
KNOWLEDGE & EXPERIENCE
 <ul>
<li>Brand DNA</li>
<li>E-commerce landscape and optimisation strategy</li>
<li>Digital technology expertise and trend knowledge</li>
<li>Media planning & KPI’s</li>
<li>CRM strategy and execution</li>
</ul>
SKILLS & ABILITIES
 <ul>
<li>E-commerce performance</li>
<li>Revenue & profitability</li>
<li>Traffic, conversion rate & time spent</li>
<li>Website & search performance</li>
<li>Country adoption of online content</li>
<li>CRM performance & budget</li>
<li>Registered customers growth</li>
<li>Interaction, conversion and retention rates</li>
<li>Media campaign & budget</li>
</ul>
INTERNAL STAKEHOLDERS
 <ul>
<li>Digital Director on digital expertise development and Expert Community practices</li>
<li>Close alignment on 360 product expression with PBM, RBM, SBM as part of launch execution,</li>
<li>Close collaboration with local e-KAMs</li>
<li>Media agency</li>
</ul>
PERSONAL COMPETENCIES
 <ul>
<li>Class online customer experience</li>
<li>E-commerce activation plan and brand content</li>
<li>Website service strategy, assets & guidelines</li>
<li>Brand CRM strategy, assets and guidelines</li>
<li>Reporting on e-commerce and digital campaign performance</li>
</ul>
What’s In It For You
 <ul>
<li>A place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!)</li>
<li>Real responsibility from day 1, there’s no sitting on the sidelines at L’Oréal</li>
<li>An environment where people of every ethnicity, social background, age, religion, gender as well as people with disabilities are accepted, can speak up, will thrive and are celebrated!</li>
<li>A place where you can contribute to something bigger! Many of our brands have societal /environmental causes to make concrete difference</li>
</ul>
Who We Are
 
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet.
 L’Oréal Luxe is the global leader in luxury beauty and fine fragrance. With more than 35,000 luxury beauty experts across the globe, our mission is to craft the best luxury beauty products and experiences in fragrance, skincare and makeup. Through a portfolio of 25 aspirational and complementary brands, L’Oréal Luxe expresses its unique vision for luxury beauty: La Culture de l’Écart.
 
We’re committed to guaranteeing inclusive recruitment processes and to advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.

Anker Innovations LTD

<div>
 
 
 ABOUT US
 
 
 
 Anker Innovations is a multinational consumer electronics company. Our various consumer brands, including Anker, Nebula, eufy, and Soundcore, develop innovative products that are sold worldwide. Today we have over 5000 employees in Asia, Europe, the Middle East and the United States, and we are always looking for top talent to join our team.
 
 
 
 
 
 
 ABOUT THIS ROLE
 
 
 
 We are seeking a dynamic and experienced
 
 Brand Marketing Manager
 
 (
 
 Chinese speaker)
 
 to drive the marketing strategy for our brands on a regional scale. This role involves supporting, developing and implementing our marketing and brand plans across countries in MEA Region, working across multiple disciplines, from building regional IMC plans and launch campaigns, to coordinating social media activity, briefing creative and working with our strategic agencies.
 
 
 
 
 
 
 RESPONSIBILITIES
 
 
 <ul>
 <li>
 Collaborate with global and regional cross-functional teams, including marketing, GTM and product development to develop and localise global marketing strategies that align with Anker Innovations goals and brand identity.
 </li>
 <li>
 Conduct market research to identify trends, insights, and opportunities for brand growth in different countries.
 </li>
 <li>
 Collaborate with regional marketing teams to ensure that global brand strategies are adapted effectively to local markets while maintaining brand consistency.
 </li>
 <li>
 Oversee the creation of marketing materials and campaigns, including digital content, advertising, public relations, and events.
 </li>
 <li>
 Monitor and analyze the performance of marketing campaigns and adjust strategies as needed to achieve targets.
 </li>
 <li>
 Manage the brand marketing budget, ensuring resources are allocated effectively to maximize ROI.
 </li>
 <li>
 Stay up-to-date with global marketing trends and best practices, incorporating innovative approaches into the brand's marketing efforts.
 </li>
 </ul>
 
 
 
 
 
 QUALIFICATIONS &amp; EXPERIENCE
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing Business Administration, or a related field.
 </li>
 <li>
 Fresh graduates or 1-5 years of working experience of Brand Marketing.
 </li>
 <li>
 Proven experience in brand management or marketing, with a track record of successful global or regional campaigns.
 </li>
 <li>
 Strong understanding of consumer behavior and market dynamics across different cultures and regions.
 </li>
 <li>
 Excellent communication and interpersonal skills, with the ability to work effectively with diverse teams and stakeholders.
 </li>
 <li>
 Creative and strategic thinker with strong analytical skills to assess marketing effectiveness and ROI.
 </li>
 <li>
 Ability to manage multiple projects simultaneously and work under tight deadlines.
 </li>
 <li>
 
 Mandarin/Chinese speaker (Mandatory).
 
 </li>
 </ul>
 
 
 
 
 
 WORK ENVIRONMENT
 
 
 <ul>
 <li>
 Dubai-office based role.
 </li>
 <li>
 Occasional travel for industry events or company meetings may be required.
 </li>
 </ul>
</div>

Brand Marketing Manager

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