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Driven Properties

<div>Overview
We are hiring a strategic growth leader to own and scale our personal brand and lead generation ecosystem. This is not a social media manager role. This position is responsible for turning content into consistent, qualified real estate leads. You will manage freelancers, agencies, content direction, and growth strategy end-to-end.
Key Objective
Build a structured content and marketing system that generates consistent high-quality real estate investor leads.
Core Responsibilities
Growth &amp; Lead Generation<ul><li>Design and execute strategy to generate leads from social platforms</li><li>Build funnels, automations, and conversion systems</li><li>Manage paid ads and performance metrics including CPL, ROI, and conversions</li></ul>
Content Strategy &amp; Direction<ul><li>Define positioning, messaging, and content pillars</li><li>Plan monthly content calendar</li><li>Review scripts, edits, and content performance</li><li>Guide creative direction (not primary editor)</li></ul>
Content Production (Hands-On)<ul><li>Shoot and edit short-form video content (approximately 10 videos per month) when required</li><li>Capture high-quality property, lifestyle, and personal brand content independently</li><li>Ensure quick turnaround for time-sensitive market opportunities</li><li>Maintain quality standards across filming, lighting, framing, and editing</li></ul>
Team &amp; Vendor Management<ul><li>Lead freelancers, editors, and agencies</li><li>Ensure brand consistency and execution quality</li><li>Build scalable systems and workflows</li></ul>
Platform Growth<ul><li>Oversee short-form content output</li><li>Manage audience engagement and inbound enquiries</li><li>Identify trends and opportunities in the real estate market</li></ul>
Field Presence<ul><li>Attend shoots, events, and property visits</li><li>Capture and direct daily content opportunities</li></ul> 
Requirements<ul><li> 
Minimum 3&ndash;4 years in brand growth, digital marketing, or content-driven lead generation</li><li>Real estate industry experience required</li><li>Proven ability to generate leads from social media</li><li>Strong strategic thinking and ownership mindset</li><li>Experience managing freelancers or agencies</li><li>Proactive and execution-driven</li><li>Arabic preferred</li><li>Must have UAE driving licence and own car</li><li>Must work on-site daily (9am&ndash;6pm)</li></ul> 
Benefits 
Salary plus performance incentive linked to lead generation and revenue impact.</div>

Personal Brand & Growth Strategist

Al Rostamani International Exchange

<div>Every employee at Al Rostamani Group plays a role in making a real difference to the business and our customers. We care for our employees by offering them meaningful and purposeful work and an opportunity to grow, learn, contribute and succeed. Today, the Al Rostamani Group has come a long way since its birth in 1957. Our group has grown steadfastly with the guiding principles of Commitment, Care &amp; Vision, alongside a strong sense of active involvement in the community. We are a well-diversified group, with a key presence in industries such as General Trading, Automobiles and Heavy Equipment, Travel, Foreign Exchange, Financial Services, Property Management, Construction, Infrastructure Development and Information Technology Services. Our Group employs approximately 2000 people from 41 different nationalities, which contributes to our multicultural and multi-national environment.
Central Trading Company is the first company under the Al Rostamani Group. It is one of the most valuable players in the automotive aftermarket representing a portfolio of 25 world renowned brands such as Michelin, Castrol and Blue Star.

The Brand Manager is fully responsible for evaluating and onboarding new brands through comprehensive market studies and detailed business plans, including market sizing, competitive analysis, pricing, and go-to-market strategy. The role also owns the end-to-end execution and optimization of the full 7Ps of marketing (Product, Price, Place, Promotion, People, Process, Physical Evidence) for all managed brands, ensuring professional, consistent, and commercially effective market execution.<div><div><div><h2 class="jobSectionHeader">
Job Purpose</h2>
</div><div>
To drive brand equity and category growth by developing and executing strategic marketing initiatives. This role is responsible for overseeing brand positioning, managing product categories, and ensuring market competitiveness through innovation and customer-focused strategies.
</div></div><div><div><h2 class="jobSectionHeader">
Job Responsibilities</h2>
</div><div>
Brand Strategy &amp; Positioning:
<ul><li>Develop and refine brand vision, messaging, and positioning</li>
<li>Ensure consistency in brand communication across all channels</li>
<li>Monitor brand performance metrics and adjust strategies accordingly</li>
</ul>
Category Management:
<ul><li>Analyze market trends and consumer insights to identify category opportunities</li>
<li>Develop product assortment, pricing, and promotion strategies</li>
<li>Collaborate with procurement and sales teams for product lifecycle management</li>
</ul>
Marketing &amp; Communication:
<ul><li>Coordinate with creative, digital, and media teams to design campaigns</li>
<li>Oversee content development ensuring alignment with brand guidelines</li>
<li>Lead market research initiatives to stay ahead of competition</li>
</ul>
Stakeholder Collaboration:
<ul><li>Work cross-functionally with sales, product development, and external agencies</li>
<li>Present performance reports and insights to senior management</li>
<li>Ensure timely and effective communication of strategy updates</li>
</ul>
Additional Responsibilities:
<ul><li>Manage vendor relationships and agency partnerships</li>
<li>Monitor budget expenditure and report on ROI for marketing initiatives</li>
<li>Stay informed on industry trends and competitive landscape</li>
</ul></div></div><div><div><h2 class="jobSectionHeader">Job Requirements</h2>
</div><div>
Qualifications
<ul><li>Bachelor&rsquo;s degree in Marketing, Business Administration, or related field; MBA preferred</li>
</ul>
Experience
<ul><li>5+ years of experience in brand management or category management roles</li>
<li>Proven track record in developing successful marketing strategies</li>
<li>Experience working with cross-functional teams in a dynamic environment</li>
</ul>
Knowledge &amp; Skills
<ul><li>Product knowledge:- knowledgeable of aftermarket/ auto ancillary product</li>
<li>Customer and Personal Service:- Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction</li>
<li>Sales and Marketing:- Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.</li>
<li>Administration and Management:- Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modelling, leadership technique, production methods, and coordination of people and resources.</li>
<li>Critical Thinking:- Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems</li>
<li>Leadership Skills:- identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.</li>
<li>Organizing, Planning, and Prioritizing Work:- Developing specific goals and plans to prioritize, organize, and accomplish team work.</li>
<li>Problem Solving:- identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.</li>
</ul>
</div></div></div>At Al Rostamani Group, we seek talented people who work hard to achieve great things. We consider not only your skills and experience, but also your passion for the role, your desire to learn and how well you align with our core values of care, commitment and vision. If this position represents an opportunity you wish to pursue, we invite you to apply.</div>

Brand Manager

Apparel Group

<div>
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Assist in developing and implementing brand strategies to drive business growth and brand awareness
 </li>
 <li>
 Support the creation of brand assets, including visual content, campaigns, and marketing materials
 </li>
 <li>
 Manage and maintain brand consistency across all channels, including social media, website, and advertising
 </li>
 <li>
 Coordinate with internal teams, such as marketing, creative, and external agencies to ensure brand alignment
 </li>
 <li>
 Analyze and report on brand performance metrics, including social media engagement and campaign results
 </li>
 <li>
 Stay up-to-date with industry trends, competitor activity, and market research to inform brand strategy
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Bachelor's degree in Marketing, Communications, or related field
 </li>
 <li>
 1-3 years of experience in brand management, marketing, or a related field
 </li>
 <li>
 Strong understanding of brand development and management principles
 </li>
 <li>
 Excellent communication, organizational, and project management skills
 </li>
 <li>
 Ability to work in a fast-paced environment and meet deadlines
 </li>
 <li>
 Proficiency in Adobe Creative Suite, social media platforms, and Microsoft Office
 </li>
 </ul>
</div>

Project Coordinator

Changan MEA

<div>
 
 Company profile:
 
 
 
 
 
 CHANGAN Automobile is one of the four major Chinese automobile groups. Boasting 164 years of heritage and 41 years of car manufacturing experience, we have 14 manufacturing bases and 39 plants worldwide. As a leading Chinese car manufacturer, CHANGAN Automobile has self-owned brands including CHANGAN UNI, CHANGAN NEVO, CHANGAN LCV, DEEPAL, and AVATR, and joint venture brands including CHANGAN Ford, CHANGAN Mazda, and JMC. In 2021, the cumulative sales of CHANGAN's self-owned brand exceeded 20 million units. Up till April 2024, the cumulative sales of Chinese brands under CHANGAN exceeded 26.33 million units.
 
 
 
 
 
 CHANGAN Automobile has more than 18,000 engineers and technicians from 31 countries around the world and has established an R&amp;D network of ten cities in six countries: Chongqing, Beijing, Shanghai, Dingzhou in Hebei, Hefei in Anhui, Turin in Italy, Yokohama in Japan, Birmingham in the UK, Detroit in the US, and Munich in Germany. We have a professional automotive R&amp;D process and testing &amp; verification system to ensure that each product can endure more than 10 years or 260,000 km of use.
 
 
 
 
 
 
 Responsibilities
 
 :
 
 
 
 
 <ul>
 <li>
 Be responsible for completing market research, user research, and insight into target user values and brand attitude changes.
 </li>
 <li>
 Be responsible for decomposing the company's overseas brand strategic objectives and scheming the annual brand promotion strategy for the M&amp;A regional market.
 </li>
 <li>
 Be responsible for the preparation and implementation of brand promotion plans for the M&amp;A regional market, including but not limited to brand launch activities, product launch activities, exhibition activities, and important IP cooperation.
 </li>
 <li>
 Be responsible for cross-departmental collaboration with the domestic brand team to ensure that the regional brand promotion project is consistent with the company's overall strategy.
 </li>
 <li>
 Be responsible for implementing a brand localization strategy to ensure that brand programs comply with the laws and regulations and cultural customs of the M&amp;A regional market.
 </li>
 <li>
 Be responsible for maintaining brand VI guidelines to ensure the consistency of the brand in terms of content and vision.
 </li>
 <li>
 Be responsible for managing budgets for branding projects, and make evaluations on the effectiveness of each project.
 </li>
 <li>
 Be responsible for monitoring brand metrics to improve brand awareness, brand preference, and brand loyalty in the local area.
 </li>
 <li>
 Be responsible for constructing and operating regional official platforms, including official websites and social media accounts, such as facebook, twitter, tiktok, youtube, instagram, etc.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Position Requirement:
 
 
 
 
 
 <ul>
 <li>
 Bachelor's degree or above, with 3 years or more of work experience in branding or marketing.
 </li>
 <li>
 Majoring in journalism and communication, advertising, marketing, or related majors is preferred.
 </li>
 <li>
 Outstanding English communication and writing skills.
 </li>
 <li>
 Outstanding Arabic communication and writing skills.
 </li>
 <li>
 Working experience in the automotive industry; mastering the basic knowledge of the automotive industry is preferred.
 </li>
 <li>
 Good communication, coordination, and execution skills ability.
 </li>
 <li>
 Good project planning and management skills are preferred.
 </li>
 <li>
 Work experience in an automobile company such as Hyundai, Kia, Toyota, or Nissan is preferred.
 </li>
 </ul>
 
 
</div>

Regional Brand Planning Specialist

Employee Hub

Job Title: Brand Management SpecialistLocation: UAE (Candidates must be currently based in the UAE)About the RoleWe are looking for a dynamic and brand-driven professional to join our team as a Brand Management Specialist. This role functions as a key support position to management, integrating digital, content, and brand strategy.The ideal candidate is someone who goes beyond execution and actively contributes to brand storytelling, strategic direction, and premium brand positioning.Key Responsibilities<ul><li>Support the development and execution of integrated digital, content, and brand strategies</li><li>Contribute to brand thinking, storytelling, and positioning</li><li>Assist in planning and executing multi-platform campaigns</li><li>Collaborate with internal teams and external partners/agencies</li><li>Conduct market research and competitor analysis</li><li>Ensure brand consistency across all communication channels and touchpoints</li><li>Support creative direction and maintain high-quality brand aesthetics</li></ul>Candidate Profile<ul><li>Minimum 2+ years of relevant UAE experience</li><li>Prior exposure to luxury or premium sectors (fashion, beauty, hospitality, lifestyle, interiors, etc.)</li><li>Experience in an agency environment preferred, with exposure to multiple brands/projects</li><li>Demonstrated ability to contribute to strategy, not just execution</li><li>Strong understanding of brand positioning, storytelling, and campaign planning</li><li>Excellent coordination and communication skills</li></ul>What We&rsquo;re Looking For1. Premium / Luxury Aesthetic Exposure<ul><li>Experience working with high-end brands</li><li>Strong sense of visual identity and premium positioning</li></ul>2. Portfolio &amp; Visual Quality<ul><li>Cohesive and visually refined portfolio</li><li>Strong creative judgment and content direction</li><li>Clean, consistent copy and tone of voice</li></ul>3. Brand Thinking (Not Execution-Only)<ul><li>Ability to support senior management</li><li>Experience in campaign planning and creative coordination</li><li>Ownership of deliverables and strategic contribution</li></ul>4. Maturity &amp; Ownership<ul><li>Independent, responsible, and proactive</li><li>Not a junior execution-only profile</li></ul>Application Question(s):<ul><li>How many years of professional experience do you have in brand, digital, or content roles?</li><li>How many years of experience do you have working in the UAE market?</li></ul>Location:<ul><li>Dubai (Required)</li></ul>Work Location: In person

Brand Management Specialist

Hyphen Connect

<div>
 We are a premier Web3 accelerator and investment firm dedicated to backing the founders who are building the future of decentralized technology. Our mission is to provide more than just capital; we provide the strategic engine that drives long-term success. As our
 
 Marketing Lead
 
 , you will define our institutional brand and act as a high-level consultant for our portfolio companies, ensuring they have the marketing frameworks and narratives needed to scale from seed to industry leaders.
 
 
 Core Responsibilities
 
 
 <ul>
 <li>
 Develop and execute the overarching brand strategy for the firm to maintain its position as a top-tier destination for Web3 founders.
 </li>
 <li>
 Provide strategic marketing advisory to portfolio companies, assisting them with go-to-market strategies, narrative positioning, and launch execution.
 </li>
 <li>
 Lead the creation of high-impact content, including research reports, investment theses, and thought leadership pieces for senior partners.
 </li>
 <li>
 Oversee the firm&rsquo;s digital presence across all major channels, ensuring a professional and forward-thinking institutional voice.
 </li>
 <li>
 Build and manage a network of external agencies and freelancers to support the marketing needs of both the firm and its portfolio projects.
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 7+ years of experience in marketing, with a significant portion spent in the crypto VC or Web3 startup ecosystem.
 </li>
 <li>
 Proven track record of setting brand strategy and executing complex marketing campaigns in a high-stakes environment.
 </li>
 <li>
 Deep understanding of the crypto investment landscape and the unique marketing challenges faced by early-stage decentralized protocols.
 </li>
 <li>
 Exceptional communication and stakeholder management skills, with the ability to advise C-suite founders.
 </li>
 <li>
 Ability to work autonomously and manage multiple high-priority projects simultaneously in a fast-paced environment.
 </li>
 </ul>
</div>

Marketing Lead (Web3 Accelerator)

Amourion Group

Amourion Group is looking for a high-caliber Content Strategist to lead and scale the content function across a portfolio of 5&ndash;6 fast-growing education brands.Role OverviewWe are looking for a high-performance Social Media Strategist &amp; Content Creator who can build, scale, and dominate visibility across multiple platforms &mdash; including YouTube, Instagram, Facebook, LinkedIn, X (Twitter), and Threads.This is NOT a basic content posting role.We need someone who understands:How algorithms work How to convert views into leads &amp; revenue How content goes viral How to build authority brands (especially in education &amp; consulting)Core ResponsibilityYou will be responsible for end-to-end social media growth, including:1. Content Strategy &amp; Planning● Design platform-specific content strategy for:○ YouTube (Long-form + Shorts)○ Instagram (Reels + Carousels)○ LinkedIn (Authority posts)○ X &amp; Threads (Engagement + opinions)● Build monthly content calendar (30 days) aligned with:○ Lead generation goals○ Brand positioning (Premium + Authority)● Identify viral content angles (case studies, education myths, geopolitics, numerology, career insights)2. Content Creation &amp; Execution● Write high-retention scripts (hooks, storytelling, CTA)● Create/guide:○ Reels, Shorts, YouTube videos○ Carousels, thumbnails, captions● Ensure first 3 seconds hook optimization● Repurpose content across platforms for maximum reach3. Growth &amp; Performance Scaling● Drive organic growth + viral reach● Optimize for:○ Watch time○ Engagement rate○ Shares &amp; saves● Run A/B testing for:○ Hooks○ Thumbnails○ Titles● Scale content to:○ 1M+ views per video target (long-term)○ High inbound leads4. Algorithm &amp; Trend Mastery● Stay updated with:○ YouTube algorithm shifts○ Instagram reach patterns○ LinkedIn content trends● Identify and act on:○ Trending topics○ Content gaps in market5. Analytics &amp; Reporting● Track weekly:○ Growth metrics○ Engagement insights○ Lead conversions● Present actionable reports (not just data)6. Brand PositioningWork closely with leadership to position:● Dr. Anil Khare as:○ Global authority in education &amp; career counselling● Build structured content for:○ Amourion (Tutoring + Training + Counselling)○ IB Scholars○ Writing Services○ Occult Clinic (Numerology &amp; Vastu)Skills Required● Scriptwriting (High retention storytelling)● Deep understanding of:○ Social media algorithms○ Viral content frameworks● Video content planning (editing knowledge is a plus)● Strong copywriting (hooks, captions, CTAs)● SEO + AEO (AI search optimization)Mindset● Data-driven decision maker● Fast execution &amp; iteration● Obsessed with growth &amp; performance● Thinks like a brand builder + marketer, not just a creatorWhat Success Looks Like (KPIs)Within 90 Days:● 2&ndash;5X growth in reach &amp; engagement● Consistent viral content (100K+ views)● Strong inbound leads from content● Clear authority positioning in nicheCompensation● Competitive Salary (Based on Experience)● Performance-Based Incentives● Growth into Head of Content / Digital Growth LeadHow to ApplyAttend the interview with the following:<ul><li>Portfolio (Social media links)</li><li>Top 5 content pieces you&rsquo;ve created</li><li>Growth case study (Before vs After)</li><li>A short strategy:</li></ul>&ldquo;How would you grow Dr. Anil Khare&rsquo;s brand to 1M followers in 6 months?&rdquo;Important NoteThis role is for serious performers only. If you cannot demonstrate real results, please do not apply.Job Type: Full-timePay: AED4,000.00 - AED6,000.00 per monthWork Location: In person

Senior Social Media Content Strategist & Creator

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