business development manager Jobs in Karachi Pakistan

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digital marketing manager Jobs in Karachi Pakistan

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Reckitt

<div>
 We are Reckitt
 
 
 Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
 
 
 Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
 
 
 Marketing
 
 
 Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.
 
 
 Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.
 
 
 With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&amp;D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.
 
 
 With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
 
 
 
 About The Role
 
 
 
 The Brand Manager is responsible for the development of assigned Power Brands through the achievement of specific growth objectives, and for building brand equity via holistic marketing plans. The position plays a crucial in the development of the overall category strategy.
 
 
 The Brand Manager reports into the Category Manager, who reports into the Country Marketing Director
 
 
 Your responsibilities
 
 
 Strategic
 
 
 <ul>
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 Contribute to Reckitt Innovation by delivering a product development programme to generate consistent sales and profit Growth.
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 Initiate and manage market research projects to deliver powerful consumer/ customer insights as the basis for long term brand growth and develop these insights into achievable plans.
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 Contribute to the development of long-term and short-term category strategies.
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 Lead the development of local copy strategy / executions and/or to ensure adaptation possible for other regions.
 
 
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 Operational
 
 
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 Manage a brand within the context of the agreed strategies to maximise long term sales and profitability, taking full P&amp;L responsibility.
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 Develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget
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 In close co-operation with the Sales function and Trade Marketing, identify trade needs / opportunities, develop pricing and distribution strategies and trade promotions for assigned brands
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 Develop, recommend and execute annual marketing plan activities, including local Media strategy and plans
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 Oversee, manage and coach the Assistant Brand Manager(s) on a regular basis.
 
 
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 The experience we're looking for
 
 
 <ul>
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 Educated to minimum bachelor&rsquo;s degree level in a business-related subject from a recognised University
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 Minimum of 5 years marketing experience; must be able to demonstrate outstanding marketing skills and potential developed within an FMCG environment.
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 Planning and Monitoring ability: leads in the development of portfolio strategy. Proactively collect and analyse relevant data and, where necessary, seek new data sources to identify opportunities for corrective action and growth.
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 Building Business / Customer Relationships: Effective in finding mutual long- &amp; short-term gains among diverse stakeholder interests whenever possible. Maintain ongoing communication and influence with key stakeholders.
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 Understanding of Market Research
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 Innovation &amp; Creativity: Champion product development process and business improvement in order to ensure quick responses to changes in consumer needs
 
 
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 The skills for success
 
 
 Data Analysis, Ecommerce, Adaptability and Innovation, Social Media, Ecommerce data, Digital Marketing Expertise, E-commerce Platforms, FMCG/Consumer Health Experience, Brand Management, Project Management, Analysing sales, Customer Relationship Management (CRM).
 
 
 What we offer
 
 
 With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
 
 
 We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
 
 
 Equality
 
 
 We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
 
 
 All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
</div>

Brand Manager

Caregenix Solutions

Location: DHA Phase 7, Karachi Timing: Night Shift I 6 pm - 3 am/ 7 pm - 4 am (US Hours)Key Responsibilities:<ul><li>Develop and execute a brand strategy aligned with Caregenix and its subsidiaries&rsquo; vision in Remote Patient Monitoring (RPM), Revenue Cycle Management (RCM), and AI healthcare solutions.</li><li>Strengthen Caregenix and its subsidiaries&rsquo; positioning as trusted, tech-driven healthcare partners.</li><li>Build clear and consistent brand messaging frameworks for products and services.</li><li>Maintain and evolve Caregenix and its subsidiaries&rsquo; brand identity, including voice, tone, and visual direction.</li><li>Create compelling brand stories and narratives that highlight innovation, credibility, and value.</li><li>Oversee the creation of marketing materials including brochures, website content, videos, and social media branding.</li><li>Ensure all content aligns with approved brand messaging and healthcare accuracy standards.</li><li>Plan and execute brand awareness campaigns across digital platforms.</li><li>Build thought leadership through case studies, educational content, and industry-focused content.</li><li>Track industry trends and competitor activity within healthcare technology, RPM, RCM, and AI.</li><li>Use insights and analytics to refine brand positioning, messaging, and strategy.</li><li>Develop, document, and enforce brand guidelines across departments.</li><li>Ensure consistent brand representation across all internal and external touchpoints.</li><li>Support branding initiatives for partnerships with clinics, providers, and healthcare organizations.</li><li>Assist with events, conferences, and public relations campaigns as needed.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Business, or a related field (Master&rsquo;s preferred).</li><li>Minimum 8 years of proven experience in brand management, marketing, or strategic communications.</li><li>Prior experience working in the IT and/or Healthcare industry is required.</li><li>Experience with the US market and US-based audiences is a strong plus.</li><li>Strong understanding of brand strategy, positioning, and storytelling.</li><li>Hands-on experience managing multi-channel brand initiatives and campaigns.</li><li>Excellent communication, leadership, and stakeholder management skills.</li><li>Ability to work independently in a fast-paced, deadline-driven environment.</li></ul>Job Type: Full-timeWork Location: In person

10Pearls

<div>
 
 Company Overview:
 
 
 
 10Pearls is an end-to-end digital technology services partner helping businesses utilize technology as a competitive advantage. We help our customers digitalize their existing business, build innovative new products, and augment their existing teams with high performance team members. Our broad expertise in product management, user experience/design, cloud architecture, software development, data insights and intelligence, cyber security, emerging tech, and quality assurance ensures that we are delivering solutions that address business needs. 10Pearls is proud to have a diverse clientele including large enterprises, SMBs and high growth startups. We work with clients across industries, including healthcare/life sciences, education, energy, communications/media, financial services, and hi-tech. Our many long-term, successful partnerships are built upon trust, integrity and successful delivery and execution.
 
 
 
 About The Role
 
 
 
 10Pearls is looking for a creative and strategic Motion Designer / Brand &amp; Growth Designer who can bring ideas to life through movement, storytelling, and data informed brand thinking. This role blends motion design, brand marketing, AI powered content, and digital growth initiatives, working closely with design, marketing, product, and leadership teams. If you enjoy shaping brand narratives, experimenting with AI tools, and designing visuals that drive measurable impact, this role is for you.
 
 
 
 What We&rsquo;re Looking For
 
 
 
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 3 to 5 years of experience across motion design, brand marketing, or digital growth roles
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 Strong creative and strategic mindset with a passion for experimentation and storytelling
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 Comfortable working in fast paced, cross functional environments
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 Organized, proactive, and ownership driven
 
 
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 </ul>
 
 Key Responsibilities
 
 
 
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 Create high quality motion design assets for brand campaigns, product marketing, digital platforms, and internal communications
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 Lead brand positioning and messaging across multiple channels in collaboration with marketing and product teams
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 Design and execute campaign strategies that support brand awareness, engagement, and growth goals
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 Develop AI powered content and automation workflows to improve efficiency, scale, and consistency
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 Contribute to digital growth initiatives through data informed creative experimentation
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 Collaborate closely with UI UX designers, marketers, engineers, and stakeholders to ensure cohesive storytelling
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 Develop static graphics and layouts when required
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 Manage multiple projects and deadlines while maintaining high execution quality
 
 
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 Brand, Growth &amp; AI Focus
 
 
 
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 Design and implement AI driven marketing programs for content creation, motion, and campaign support
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 Track performance metrics and campaign effectiveness, using insights to optimize creative output
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 Manage stakeholder relationships, expectations, and reporting with clarity and professionalism
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 Stay updated with emerging trends in motion design, brand strategy, and AI driven marketing tools
 
 
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 Required Skills &amp; Tools
 
 
 
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 Strong hands-on experience with Adobe After Effects
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 Working knowledge of Illustrator, Photoshop, Premiere Pro, and Figma
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 Good understanding of animation basics, storytelling, timing, and visual hierarchy
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 Comfortable using modern AI tools for design, motion, content, and automation
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 Ability to work with prompt driven tools to generate and refine creative ideas
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 Open to experimenting with new tools and workflows
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 Able to iterate quickly, take feedback, and improve output
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 Balance creative quality with business and performance goals
 
 
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 Leadership &amp; Collaboration
 
 
 
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 Demonstrated ability to lead creative initiatives and mentor junior designers when needed
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 Strong cross functional collaboration skills with design, marketing, and product teams
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 Ability to clearly communicate creative strategy and decisions to non-design stakeholders
 
 
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 Nice to Have
 
 
 
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 Experience working with SaaS, AI driven products, or technology focused brands
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 Exposure to analytics tools and performance driven campaign optimization
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 Experience contributing to or evolving brand systems at scale
 
 
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 Why Join 10Pearls
 
 
 
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 Opportunity to shape brand and motion storytelling for global clients
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 Work within a mature product and design organization
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 Exposure to AI driven innovation and growth initiatives
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 A culture that values ownership, experimentation, and continuous learning
 
 
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 Powered by JazzHR
 
 
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</div>

Motion/Brand & Growth Designer - Morning Shift

ibex. Pakistan

<div>
 
 
 Job Description:
 
 
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 Conduct market research and competitive analysis to identify target audiences, market opportunities, and challenges.
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 Develop and execute integrated marketing campaigns across various channels, including digital, social media, email, content marketing, public relations, and traditional media.
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 Track campaign performance, analyze results, and make data-driven adjustments to optimize campaigns.
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 Track and analyze marketing expenses to ensure ROI.
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 Stay current on industry trends, competitor activities, and consumer behavior.
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 Contribute to the development and maintenance of the brand identity and messaging.
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 Ensure brand consistency across all marketing channels.
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 Develop and execute content marketing strategies, including blog posts, articles, white papers, and social media content.
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 Manage the creation and distribution of high-quality content.
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 Manage marketing projects from inception to completion, ensuring projects are delivered on time and within budget.
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 Collaborate with cross-functional teams to ensure successful project execution.
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 </ol>
 
 
 
 
 
 Qualifications:
 
 
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 Bachelor's degree in Marketing, Business Administration, or a related field.
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 Proven experience developing and executing successful marketing campaigns.
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 Proficiency in marketing automation tools (e.g., HubSpot) is a plus.
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 1-2 years of experience in brand marketing.
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 </ol>
 
 
</div>

Brand Strategist

THESKINFIT

The Brand Planning &amp; Strategy Manager at TheSkinFit will own the end-to-end brand and growth journey, from brand positioning and campaign strategy to website experience, pricing, and customer lifecycle optimization.This role sits at the intersection of brand, growth, product, and commercial teams, translating business goals into integrated strategies, campaigns, and execution plans that drive sustainable growth, profitability, and brand equity.Key Responsibilities1. Brand Strategy &amp; Planning<ul><li>Own TheSkinFit&rsquo;s brand strategy including positioning, messaging, and customer segmentation.</li><li>Define how the brand consistently appears across campaigns, the website, content, and channels.</li><li>Translate business and category goals into quarterly and annual brand &amp; growth plans.</li><li>Identify white spaces for brand differentiation in a competitive beauty &amp; skincare market.</li></ul>2. End-to-End Campaign Strategy &amp; Execution<ul><li>Lead end-to-end campaign planning including concept, customer hook, pricing logic, mechanics, and execution.</li><li>Ensure campaigns align with both brand narrative and commercial goals.</li><li>Coordinate with performance marketing, social, web, design, category, and commercial teams for seamless execution.</li><li>Own campaign KPIs (GMV, conversion, AOV, repeat, margin) and post-campaign learning loops.</li></ul>3. Customer Journey &amp; Website Experience<ul><li>Own the full customer journey from discovery to repeat purchase.</li><li>Partner with growth/product teams to improve website conversion, merchandising, and storytelling.</li><li>Identify friction points across funnel stages and drive data-backed improvements.</li><li>Ensure brand experience and trust signals are embedded across the website.</li></ul>4. Growth, Pricing &amp; Commercial Strategy<ul><li>Define promotional and pricing strategies in collaboration with commercial teams.</li><li>Balance growth objectives with margin and profitability discipline.</li><li>Lead competitor benchmarking and market intelligence.</li><li>Support category and supply teams with demand planning linked to campaigns.</li></ul>5. Data, Insights &amp; Experimentation<ul><li>Track and analyze key KPIs across brand, campaigns, and funnel performance.</li><li>Drive structured experimentation (offers, pricing, messaging, journey improvements).</li><li>Translate insights into actionable strategies and repeatable growth frameworks.</li><li>Build clear narratives and reporting for leadership decision-making.</li></ul>6. Stakeholder &amp; Team Leadership<ul><li>Act as a central strategic partner across marketing, product, commercial, and leadership teams.</li><li>Manage agencies and external partners to deliver high-quality brand output.</li><li>Mentor team members and foster a culture of ownership, collaboration, and excellence.</li></ul>Requirements<ul><li>4&ndash;7 years of experience in brand strategy, growth marketing, or commercial strategy, preferably in e-commerce, marketplaces, FMCG, or consumer brands.</li><li>Strong understanding of brand planning + growth mechanics (campaigns, pricing, funnels).</li><li>Data-literate with experience using insights to drive strategy and experimentation.</li><li>Proven ability to lead cross-functional initiatives end-to-end.</li><li>Experience working with agencies, performance teams, and commercial stakeholders.</li><li>Strong storytelling, strategic thinking, and execution discipline.</li></ul>Job Type: Full-timePay: From Rs200,000.00 per monthWork Location: In person

Planning & Strategy Manager – End-to-End Growth Journey

Disrupt.com (formerly Gaditek)

<div>
 
 We are looking for a
 
 senior, hands-on Marketing Manager &ndash; Social &amp; Community
 
 to lead our social media presence, community-building initiatives, and influencer marketing strategy. This role requires deep expertise in building engaged digital communities, scaling social channels, and driving brand advocacy through influencers and partnerships.
 
 
 This is a
 
 full-time onsite role based in Karachi
 
 .
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 Social Media Strategy &amp; Execution
 
 
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 Own and execute end-to-end social media strategy across platforms (LinkedIn, Instagram, X/Twitter, YouTube, TikTok, and emerging channels).
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 Develop high-impact content calendars aligned with brand, campaigns, and business objectives.
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 Drive consistent audience growth, engagement, and brand relevance.
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 </ul>
 
 
 
 
 
 Community Building &amp; Management
 
 
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 Build, grow, and manage strong online and offline communities around Disrupt&rsquo;s ecosystem.
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 Design community engagement programs, discussions, AMAs, events, and advocacy initiatives.
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 Act as the voice of the brand and ensure timely, authentic engagement.
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 </ul>
 
 
 
 
 
 Influencer &amp; Creator Marketing
 
 
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 Identify, onboard, and manage influencers, creators, and brand ambassadors.
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 Plan and execute influencer campaigns that drive awareness, trust, and conversions.
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 Negotiate partnerships, contracts, and performance metrics.
 </li>
 </ul>
 
 
 
 
 
 Leadership &amp; Collaboration
 
 
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 Lead and mentor social/community team members and external partners.
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 Collaborate closely with content, brand, growth, PR, and leadership teams.
 </li>
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 Ensure brand consistency across all social and community touchpoints.
 </li>
 </ul>
 
 
 Analytics &amp; Optimization
 
 
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 Track KPIs, engagement metrics, and campaign performance.
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 Use insights and data to continuously optimize content, campaigns, and community strategies.
 </li>
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 Prepare regular performance reports for leadership.
 </li>
 </ul>
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 
 10+ years of experience
 
 in social media marketing, community management, and influencer marketing.
 </li>
 <li>
 Proven track record of building and scaling engaged digital communities.
 </li>
 <li>
 Strong experience working with influencers, creators, and partnerships.
 </li>
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 Deep understanding of social media platforms, trends, algorithms, and best practices.
 </li>
 <li>
 Excellent content sense, storytelling skills, and brand judgment.
 </li>
 <li>
 Strong leadership, communication, and stakeholder management skills.
 </li>
 <li>
 Experience working in fast-paced, high-growth, or startup environments is a plus.
 </li>
 <li>
 Must be willing to work
 
 onsite in Karachi
 
 .
 </li>
 </ul>
 
 
 
 
 
 What We Offer
 
 
 <ul>
 <li>
 Opportunity to shape and scale the brand of a global venture builder.
 </li>
 <li>
 Work with ambitious founders, leaders, and high-impact teams.
 </li>
 <li>
 Competitive compensation aligned with seniority and experience.
 </li>
 <li>
 A fast-paced, ownership-driven, and collaborative work culture.
 </li>
 </ul>
 
 
</div>

Marketing Manager

Sprinkles Pakistan

Experience: 4&ndash;7 years preferredAbout SprinklesSprinkles is a growing premium kidswear brand focused on creative storytelling, strong visuals, and emotionally engaging campaigns. We are building a brand, not just selling clothes &mdash; and we&rsquo;re looking for a creative marketing leader to own that journey.Role OverviewWe are looking for a female Marketing Manager who will own all brand-related marketing activities end-to-end. This role requires a hands-on creative thinker who can lead campaigns, shoots, and PR while shaping the brand&rsquo;s long-term vision.The PR Manager will report directly to this role.Key Responsibilities<ul><li>Plan and execute seasonal marketing campaigns (launches, sales, brand stories)</li><li>Lead and manage photoshoots, video shoots, reels, and campaign concepts</li><li>Coordinate with design, production, and creative teams</li><li>Supervise and guide the PR Manager (influencers, gifting, collaborations)</li><li>Develop and execute brand storytelling across digital platforms</li><li>Brainstorm and execute out-of-the-box creative ideas for kids &amp; moms</li><li>Oversee social media campaign direction (content ideas, themes, tone)</li><li>Work closely with founders to translate vision into execution</li><li>Track campaign performance and continuously optimize strategy</li></ul>Ideal Candidate Profile<ul><li>Female candidate preferred</li><li>Prior experience in Kids Fashion / Kids Products / Women&rsquo;s Fashion</li><li>Strong understanding of fashion branding &amp; visual storytelling</li><li>Experience managing shoots, campaigns, and creative teams</li><li>Confident decision-maker with leadership mindset</li><li>Creative, trend-aware, and culturally relevant</li><li>Organized, execution-driven, and detail-oriented</li><li>Comfortable working in a fast-growing brand environment</li></ul>Nice to Have<ul><li>Experience working with influencers / PR agencies</li><li>Understanding of Instagram, TikTok, YouTube Shorts</li><li>Exposure to retail &amp; e-commerce marketing</li><li>Experience launching or scaling a fashion brand</li></ul>Why Join Sprinkles?<ul><li>High creative ownership &amp; autonomy</li><li>Direct impact on brand growth</li><li>Work on meaningful, fun, and visually rich campaigns</li><li>Opportunity to build and lead a strong marketing team</li></ul>Job Type: Full-timePay: Rs40,000.00 - Rs80,000.00 per monthApplication Question(s):<ul><li>Which fashion brand have you worked for?</li></ul>Work Location: In person

Marketing Manager (Female) – Kids Fashion Brand

Explore 777+ Brand strategy manager in Karachi Pakistan this January. Find roles across top companies and apply now to boost your career.

777 brand strategy manager jobs IN Karachi Pakistan

Brand Manager

Brand Manager

Motion/Brand & Growth Designer - Morning Shift

Brand Strategist

Planning & Strategy Manager – End-to-End Growth Journey

Marketing Manager

Marketing Manager (Female) – Kids Fashion Brand