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manager – digital initiatives

social media manager

digital marketing manager

Bestseller India

<div>
 
 
 Are you ready to take the next leap in your career? If you are looking for an opportunity to create an impact using your knowledge &amp; creativity with the objective of maximizing company performance, then we may have just the right opening for you.
 
 
 
 
 
 
 
 
 
 
 
 Our mindset:
 
 
 
 We are business minded &ndash; identifying opportunities to improve performance and developing solutions, tools and processes that will steer our business towards long-term success, while ensuring high quality in everything we do.
 
 
 We strive for continuous innovation and strong cross-functional collaboration, because working in an everchanging industry requires us to think and act fast. We take responsibility for growing our people and particularly take pride in ensuring strong ties between leaders, managers and colleagues.
 
 
 Working in BESTSELLER, no two days are ever the same, and new challenges and opportunities are always awaiting us.
 
 
 
 
 
 
 
 
 
 The Role:
 
 
 
 
 
 The purpose of the role is to formulate overall marketing plan and budget for online business as per the strategic business objectives.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 
 <ul>
 <li>
 Work with the brand team to enhance efficiencies of creatives and campaigns and test out different content forms for optimization &ndash; while maintaining consistency in brand tonality.
 </li>
 <li>
 Solely manage agency, partner, network and vendor relations on behalf of the organization for the captive online business
 </li>
 <li>
 To work with brand marketing to make sure the materials are delivered as per specs and timelines and with agencies for monitoring and campaign effectiveness
 </li>
 <li>
 Can evaluate Pre and Post media campaigns and derive actionable learnings
 </li>
 <li>
 Drive Media and sponsorship innovations
 </li>
 <li>
 Understands media campaign management across Meta, Google and affiliate networks.
 </li>
 <li>
 Create influencer content tailored towards driving revenue
 </li>
 <li>
 Partner with brand marketing to Create promotions to increase traffic online
 </li>
 <li>
 Drive Performance Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), and Consumer Experience tools. Formulate overall digital marketing plan and budget as per the strategic business objectives
 </li>
 <li>
 Drive content creation for all brand websites- emailers/ sms/ product descriptions etc
 </li>
 <li>
 Drive customer engagement/ enhancement tools on all brand websites
 </li>
 <li>
 Drive agency and other partners/vendors to deliver campaign materials
 </li>
 <li>
 Work with partners to deliver on the assets available for brand marketing and coordinate with partners to check the execution of the deliverables and assets
 </li>
 <li>
 Should be able to understand Consumer research both on the qualitative and quantitative side
 </li>
 </ul>
 
 
 
 
 
 Desired Personality:
 
 
 <ul>
 <li>
 Good communication skills &ndash; verbal as well written
 </li>
 <li>
 Must have a process-driven approach
 </li>
 <li>
 Must be proactive and a go-getter
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Eligibility Criteria:
 
 
 <ul>
 <li>
 Should have 5-8 years of experience preferably in online domain
 </li>
 <li>
 Must be a Graduate/ Postgraduate from recognized university
 </li>
 </ul>
 
 
</div>

Digital Marketing Manager

Nykaa

<div>
 
 
 Role Overview :
 
 Performance Marketing Manager/Senior Manager to lead our upper-funnel growth initiatives across platforms like Meta, Google, Snapchat, and emerging app engagement channels for Nykaa. The role demands a deep understanding of audience segmentation, funnel performance, platform-specific efficiency, and an innovation mindset to drive scale, efficiency, and customer quality.
 
 
 
 
 
 
 
 
 
 Role Description :
 
 
 
 
 
 <ul>
 <li>
 Plan and Manage the team for all digital marketing, including SEO/SEM, marketing database, social media, and display advertising campaigns
 </li>
 <li>
 Designing; build and executing campaigns on Facebook, Google, Twitter, and affiliate channels as per plan
 </li>
 <li>
 Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
 </li>
 <li>
 Optimize install campaigns to improve cost per install, installation rates, post install performance.
 </li>
 <li>
 Manage all the programmatic campaigns &ndash; from ideation to media planning and optimization.
 </li>
 <li>
 Measure App engagement metrics like MAU, DAU, Converting users on a regular basis.
 </li>
 <li>
 Drive app acquisition and engagement efficiencies through campaigns using targeting techniques, innovation, and creative excellence.
 </li>
 <li>
 Identify trends and insights, and optimize spend and performance based on the insights
 </li>
 <li>
 Plan, execute and measure experiments and conversion tests
 </li>
 <li>
 Collaborate with internal teams to create landing pages and optimize the user experience
 </li>
 <li>
 Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
 </li>
 <li>
 Instrument conversion points and optimizes user funnels
 </li>
 <li>
 Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
 </li>
 <li>
 Managing budgets and financial for digital marketing initiatives for the organization.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Knowledge, Skills &amp; Qualification Requirements :
 
 
 
 
 
 <ul>
 <li>
 7&ndash;10 years of hands-on experience in performance marketing across Google, Meta, and app-focused platforms.
 </li>
 <li>
 Strong understanding of audience strategy, media planning, attribution models, and martech tools.
 </li>
 <li>
 Demonstrated success in growing digital acquisition, campaign ROI, and new user retention.
 </li>
 <li>
 Deep analytical skills with experience in cohort analysis, funnel diagnostics, and incrementality testing.
 </li>
 <li>
 Prior experience in beauty, fashion, D2C, or consumer tech sectors is a plus.
 </li>
 <li>
 Strategic thinker with a data-first approach to solving problems.
 </li>
 <li>
 Experimentative mindset with ability to test, iterate, and scale rapidly.
 </li>
 <li>
 Strong stakeholder management and collaboration skills across cross-functional teams.
 </li>
 <li>
 Capability to mentor and grow junior team members while fostering cross-business learning.
 </li>
 </ul>
 
 
</div>

Manager/Senior Manager Performance Marketing

Puretech Digital - A Genesis Company

<div>
 
 Job Description:
 
 
 As a Business Manager, you will be responsible for overseeing and managing various aspects of our clients' projects, ensuring their success and satisfaction. Your role will involve understanding clients' businesses thoroughly, developing strategies, managing teams, and ensuring the achievement of project goals.
 
 
 
 
 
 
 Below are the key responsibilities and qualifications for this position
 
 :
 
 
 
 1. Client Communication and Understanding:
 
 
 <ul>
 <li>
 Initiate contact with clients upon project initiation.
 </li>
 <li>
 Demonstrate a clear understanding of the client's business, including products, services, short-term and long-term goals, and project requirements.
 </li>
 <li>
 Keep clients updated on project progress and hold monthly client meetings to discuss progress and address any concerns.
 </li>
 </ul>
 
 
 
 
 
 2. Project Management:
 
 
 <ul>
 <li>
 Exercise effective priority management to ensure equal attention to all assigned projects.
 </li>
 <li>
 Develop strategies for local, national, multi-location, and e-commerce sites.
 </li>
 <li>
 Assess website penalties and provide remediation strategies.
 </li>
 <li>
 Address server-level challenges and provide guidance on AngularJS, Ajax, and server-level issues related to crawling.
 </li>
 <li>
 Implement schema markups, AMP, and rectify errors post-implementation. &bull; Improve website download speed by understanding FCD and FID.
 </li>
 <li>
 Provide source code level recommendations and guidance on content marketing channels for SEO impact.
 </li>
 </ul>
 
 
 
 
 
 3. Data Management and Reporting:
 
 
 <ul>
 <li>
 Migrate data fetching from Google Analytics and Google Search Console through Google Data Studio for automation.
 </li>
 <li>
 Conduct monthly project review meetings with the team using ProofHub data and custom dashboards on OneDrive.
 </li>
 <li>
 Prepare minutes of meeting (MoM) outlining action items for the team and business leads.
 </li>
 <li>
 Generate analytics reports every four months to offer fresh perspectives.
 </li>
 </ul>
 
 
 
 
 
 4. Content Marketing and Blogging:
 
 
 <ul>
 <li>
 Write one article every quarter for the official blog, covering topics of choice.
 </li>
 <li>
 Hold monthly meetings with the content team to explore new opportunities for content outreach that impact SEO results.
 </li>
 </ul>
 
 
 
 
 
 5. Opportunity Analysis and Performance Management:
 
 
 <ul>
 <li>
 Conduct a new opportunity analysis for projects under your supervision every two months.
 </li>
 <li>
 Ensure that all projects meet performance goals and manage client expectations effectively, even in challenging situations.
 </li>
 </ul>
 
 
 
 
 
 6. Team Management and Process Adherence:
 
 
 <ul>
 <li>
 Ensure that the team follows required processes at all times and provide necessary guidance and training.
 </li>
 <li>
 Keep track of project deviations and notify relevant stakeholders for commercial aspects.
 </li>
 <li>
 Create and review PowerPoint presentations for monthly and quarterly reviews, showcasing the value added by the SEO team to the client's business.
 </li>
 </ul>
 
 
 
 
 
 Qualifications:
 
 
 <ul>
 <li>
 Bachelor's degree in Business Administration, Marketing, or a related field.
 </li>
 <li>
 Proven experience in project management, preferably in digital marketing or SEO.
 </li>
 <li>
 Strong understanding of Google Analytics, Google Search Console, and other relevant tools.
 </li>
 <li>
 Excellent communication and interpersonal skills.
 </li>
 <li>
 Analytical mindset with the ability to interpret data and make strategic decisions.
 </li>
 <li>
 Familiarity with content marketing strategies and SEO best practices.
 </li>
 <li>
 Leadership qualities with the ability to motivate and manage teams effectively.
 </li>
 </ul>
</div>

Search Engine Optimization Manager

Foodlink F&B Holdings India Ltd.

<div>
 
 
 
 Experience Required: 2+ Years in the digital space.
 
 
 
 
 
 We aren&rsquo;t just a company; we&rsquo;re a collection of flavors, experiences, and obsession-worthy restaurants. Our Marketing department is a high-energy kitchen of ideas! We don&rsquo;t just "post", we serve up digital experiences that make people&rsquo;s mouths water. If you love food as much as we do and get a genuine thrill from seeing a packed dining room, you&rsquo;re exactly who we&rsquo;re looking for.
 
 
 
 
 
 
 
 1- Social Media &amp; Content "Cravings"
 
 
 
 This is where the magic happens! You&rsquo;ll be managing the digital front-of-house for our restaurant brands.
 
 <ul>
 <li>
 
 The Feed:
 
 Full management of all social media platforms. You&rsquo;re the voice of the brand!
 </li>
 <li>
 
 The Menu:
 
 Planning a monthly "content menu" of scrolling-stopping Reels, food-porn photography, and behind-the-scenes Stories.
 </li>
 <li>
 
 The Table Talk:
 
 Jumping into the comments and DMs to build a community of regulars who love our food as much as we do.
 </li>
 </ul>
 
 
 
 
 
 2- The Influencer "Foodie" Network
 
 
 
 We want the city&rsquo;s best creators sitting at our tables.
 
 <ul>
 <li>
 
 Scouting:
 
 Finding the real foodies and creators whose aesthetic matches our brands.
 </li>
 <li>
 
 The Invite:
 
 Handling outreach, negotiating "dinner-on-us" exchanges or paid Collabs, and making sure the vibe is right.
 </li>
 <li>
 
 The Review:
 
 Tracking the hype, seeing how many people walked through our doors because of that one viral post.
 </li>
 </ul>
 
 
 
 
 
 4. Your Digital Storefront (Google Business)
 
 
 
 Our Google listing is our digital "Open" sign.
 
 <ul>
 <li>
 
 Profile Glow-Up:
 
 Keeping our hours, menus, and food photos updated and appetizing.
 </li>
 <li>
 
 Five-Star Vibes:
 
 Encouraging guests to leave glowing reviews and responding to feedback with grace and personality.
 </li>
 <li>
 
 Local Post-Its:
 
 Weekly updates on Google to announce happy hours, new seasonal dishes, or weekend events.
 </li>
 </ul>
 
 
 5. Paid Ads: The Growth Engine
 
 
 
 Turning "scrollers" into "diners" using targeted digital ads.
 
 <ul>
 <li>
 
 The Hook:
 
 Running Meta and Google ads that target hungry locals exactly when they&rsquo;re deciding what&rsquo;s for dinner.
 </li>
 <li>
 
 The "Come Back" Ad:
 
 Setting up retargeting ads for people who checked out our menu but didn't book a table yet.
 </li>
 <li>
 
 The Budget:
 
 Managing the spend to make sure we&rsquo;re filling seats as efficiently as possible.
 </li>
 </ul>
 
 
 6. YouTube: The Big Screen
 
 
 
 Repurposing the kitchen energy for the world to see!
 
 <ul>
 <li>
 
 Channel Mastery:
 
 Organizing our video content into binge-worthy playlists (Recipes? Chef spotlights? Launch parties?).
 </li>
 <li>
 
 Shorts Strategy:
 
 Fast-paced, high-energy clips of sizzling pans and clinking glasses to leverage the YouTube algorithm.
 </li>
 <li>
 
 SEO for Video:
 
 Crafting titles and tags that make our food content impossible to miss.
 </li>
 </ul>
 
 
 
 
 
 📈 What Success Tastes Like (KPIs)
 
 
 <ul>
 <li>
 
 The Crowd:
 
 How much did our follower count and web traffic grow?
 </li>
 <li>
 
 The Reservation:
 
 How many bookings or orders came directly from your campaigns?
 </li>
 <li>
 
 The Buzz:
 
 Are we ranking #1 for the city&rsquo;s most competitive food keywords?
 </li>
 <li>
 
 The ROI:
 
 Are our influencer and ad campaigns bringing in more than they cost?
 </li>
 </ul>
 
 
</div>

Digital Manager

Idiotic Media

<div>
 
 
 🚨 We're Hiring: Social Media Manager 🚨
 
 
 
 
 Location: Andheri East, Mumbai (On-Site)
 
 
 
 
 Type: Full-time | On-Site
 
 
 
 
 
 
 
 About Us:
 
 
 
 We&rsquo;re Idiotic Media &mdash; where we take content
 
 very seriously
 
 , so you don&rsquo;t have to. We're not your average digital agency. We break algorithms, flip trends on their heads, and occasionally go viral for all the right (and wrong) reasons. If you're the kind of person who checks Instagram insights before checking the weather, keep reading.
 
 
 
 
 
 
 Who We're Looking For:
 
 
 
 A meme-loving, trend-chasing, algorithm-hacking Social Media Manager who can take our online presence from "pretty cool" to "wait, did you see what Idiotic just posted?!"
 
 
 You should know your way around a tweet storm, a trending Reel, and the mystical black hole that is TikTok. You&rsquo;ll be the voice, vibe, and visual director of our brand across platforms &mdash; from LinkedIn (we post responsibly, promise) to Instagram (chaos encouraged).
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Crafting copy that slaps and captions that catch eyes faster than a cat meme
 </li>
 <li>
 Planning and executing kickass content calendars (yes, we do plan things&hellip; occasionally)
 </li>
 <li>
 Working with our in-house creators, designers, and clients to make content that people
 
 actually
 
 want to engage with
 </li>
 <li>
 Jumping on trends like they're hot samosas &mdash; fast, crispy, and full of flavour
 </li>
 <li>
 Analyzing analytics because even chaos needs numbers
 </li>
 <li>
 Responding to comments, DMs, trolls, and the occasional brand crush
 </li>
 </ul>
 
 
 
 
 
 You Should Have:
 
 
 <ul>
 <li>
 2&ndash;4 years of experience managing social media for brands, agencies, or your own pet&rsquo;s influencer account
 </li>
 <li>
 A portfolio of past campaigns, memes, Reels, or TikToks that prove you&rsquo;ve got
 
 the sauce
 
 </li>
 <li>
 Excellent communication skills (extra points if your typos are on purpose)
 </li>
 <li>
 A sixth sense for what's about to trend (and the willpower to ignore &ldquo;Get Ready With Me&rdquo; reels... sometimes)
 </li>
 <li>
 Bonus: Experience working with influencer campaigns or viral video content
 </li>
 </ul>
 
 
 
 
 
 TO APPLY: Send your Resume + Portfolio at Sakshi.kashyap@idiotic.media
 
 
</div>

Social Media Manager

Schbang

<div>
 
 
 SEO Intern (Fulltime | Work From Office | 10:30am - 7:30pm | Mon - Fri
 
 
 
 
 Duration: 03 Months
 
 
 
 
 Location: Lower Parel, Mumbai
 
 
 
 
 
 
 We are seeking a highly motivated and enthusiastic SEO Intern to join our team and work closely with our Senior SEO and SEO Manager. The successful candidate will have a basic understanding of the fundamentals of SEO, along with a strong drive to learn and develop their skills.
 
 
 
 
 
 
 Responsibilities:
 
 
 
 ● Reporting on client marketing performance and website health, keyword research and competitive analysis.
 
 
 ● Collaborate with the Senior SEO and SEO Manager to develop and execute SEO strategies.
 
 
 ● Assist in the creation and optimization of content for blogs, landing pages, and other digital assets.
 
 
 ● Stay up-to-date with the latest trends and developments in SEO and digital marketing.
 
 
 ● Other technical and non-technical SEO tasks will be assigned as time and experience allow.
 
 
 
 
 
 
 Requirements:
 
 
 
 ● A certification in SEO or a related field.
 
 
 ● Basic understanding of the fundamentals of SEO.
 
 
 ● Strong verbal and written communication skills.
 
 
 ● A self-starter with a strong drive to learn and develop their skills.
 
 
 
 
 
 If you're interested in learning about website metrics or are curious to know how to make a website rank higher on Google, this is the internship for you.
 
 
 
 
 
 At the end of the internship, you will learn:
 
 
 ● Why do some sites rank better than others when I search on Google?
 
 
 ● What can I do to make a website rank better in search engines, like Google
 
 
 ● How can I measure the marketing performance of a website
 
 
 
</div>

SEO Intern

Ajanta Pharma Ltd

<div>
 
 🚀
 
 We&rsquo;re Hiring | Sr. Product Manager / Group Product Manager &ndash; Nephro
 
 
 
 
 
 
 📍 Location: Head Office- Andheri (Mumbai)
 
 
 
 
 
 🏢 Industry: Pharmaceutical
 
 
 
 
 
 📊 Function: Marketing
 
 
 
 
 
 👔 Reporting To: Marketing Head
 
 
 
 
 
 🔍 Role Overview:-
 
 
 
 
 
 We are looking for a
 
 strategic, data-driven Sr. Product Manager (SPM) / Group Product Manager (GPM)
 
 to lead a portfolio of pharmaceutical brands and drive sustainable business growth. This role is ideal for a seasoned pharma marketer with strong brand leadership, launch excellence, and people-management capability.
 
 
 
 
 
 
 
 
 🎯 Key Responsibilities:-
 
 
 
 
 <ul>
 <li>
 Own end-to-end responsibility for assigned
 
 pharma brands and therapy portfolios
 
 </li>
 <li>
 Develop and execute
 
 Annual Marketing Plans (AMPs)
 
 aligned with business goals
 </li>
 <li>
 Drive
 
 product lifecycle management
 
 including new launches, extensions, and brand revitalization
 </li>
 <li>
 Lead
 
 new product launch planning and execution
 
 in collaboration with Medical, Regulatory, Sales, and Supply Chain teams
 </li>
 <li>
 Analyze
 
 IQVIA / AWACS / internal sales data
 
 to track performance and identify growth opportunities
 </li>
 <li>
 Translate market insights, prescription trends, and competition analysis into actionable strategies
 </li>
 <li>
 Conceptualize impactful
 
 promotional inputs
 
 &mdash;visual aids, LBLs, digital initiatives, and patient education tools
 </li>
 <li>
 Ensure all marketing communication complies with
 
 ethical and regulatory guidelines
 
 </li>
 <li>
 Enable the sales force through
 
 brand training, selling stories, and cycle inputs
 
 </li>
 <li>
 Mentor and guide
 
 Product Managers / APMs
 
 , ensuring execution excellence and capability building.
 </li>
 </ul>
 
 
 
 
 
 
 
 🧠 Candidate Profile:-
 
 
 
 
 <ul>
 <li>
 MBA / PGDM in Marketing / Pharmaceutical (mandatory)
 </li>
 <li>
 8&ndash;12 years of experience in
 
 Pharmaceutical Product / Brand Management
 
 </li>
 <li>
 Minimum 2&ndash;3 years managing
 
 multiple brands.
 
 </li>
 <li>
 Strong understanding of
 
 prescription behavior, therapy dynamics, and lifecycle management
 
 </li>
 <li>
 Excellent analytical, communication, and stakeholder-management skills
 </li>
 <li>
 Exposure to
 
 Chronic / Acute / Specialty therapies
 
 preferred
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Kindly connect / share your updated profile at ashish.dubey@ajantapharma.com
 
 
 
 
 Ashish Dubey,
 
 
 
 
 Corporate HRBP- India Business
 
 
 
 
 +91 9869 309 139
 
 
</div>

Group Product Manager

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