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digital marketing specialist

Nasoft

<div>Nasoft is currently seeking a Digital Marketing Specialist to join our client&rsquo;s growth team. This role focuses on supporting digital marketing initiatives, optimizing performance, and driving user acquisition and engagement through data-driven strategies. The ideal candidate will contribute to the execution and enhancement of digital growth campaigns.
Key Responsibilities:<ul><li>Plan, execute, and optimize digital marketing campaigns across Google, Meta, LinkedIn, and X.
</li><li>Manage paid ads performance, budget allocation, targeting, and reporting.
</li><li>Execute email, SMS, and WhatsApp campaigns for lead nurturing and re-engagement.
</li><li>Develop and manage social media strategies and monthly content calendars.
</li><li>Own website performance, landing pages, and continuously optimize for lead generation (CRO).
</li><li>Conduct keyword research, SEO content optimization, and link-building activities.
</li><li>Coordinate with Technical SEO Specialist for technical enhancements.
</li><li>Track and analyze digital KPIs to improve campaign effectiveness.
</li><li>Collaborate with sales and marketing teams for integrated growth initiatives.
</li><li>Perform other related duties as assigned.</li></ul> 
Requirements<ul><li> 
Bachelor&rsquo;s degree in Marketing, Business, Digital Media, or a related field.
</li><li>2&ndash;3 years of experience in digital marketing roles.
</li><li>Hands-on experience with Google Ads, Meta Ads, LinkedIn Ads, and Analytics platforms.
</li><li>Experience with CMS platforms and website optimization practices.
</li><li>Strong content creation and copywriting background.
</li><li>SaaS / GCC / B2B experience is highly preferred.
</li><li>Analytical thinker with strong data interpretation skills.
</li><li>Ability to work on multiple campaigns simultaneously.</li></ul>
Working Conditions<ul><li>
Total working hours: 9 hours per day &mdash; 8 working hours + 1-hour break.</li><li>
Two days off per week (rotational schedule).</li><li>
Work mode: Office-based</li><li>
Location: Sheikh Zayed</li><li>
Performance evaluation: based on sales targets, call quality, and attendance.</li></ul> 

Benefits<ul><li> 
Competitive base salary + attractive commission structure.</li><li>
Professional development and career advancement opportunities.</li><li>
Supportive, energetic, and multicultural team environment.</li><li>
Social and medical insurance coverage.</li><li>
Learning &amp; Development programs (L&amp;D)</li></ul></div>

Digital Marketing Specialist

zCraft

<div>
 
 We are a digital software company that develops and operates our own products. Our platforms,
 
 M3aarf.com
 
 and
 
 MindLuster.com
 
 , serve millions of users every month. In addition, we are building new products in the
 
 HR technology space
 
 .
 
 
 
 Role Description
 
 
 
 This is a full-time hybrid role for a Search Engine Optimization (SEO) Specialist at M3aarf منصة معارف. The role is based in Giza, with some flexibility for remote work. The SEO Specialist will perform keyword research, conduct SEO audits, design and implement on-page SEO strategies, and engage in link-building activities. The candidate will also analyze web analytics to monitor performance, identify trends, and optimize SEO strategies accordingly.
 
 
 
 
 
 
 Qualifications
 
 
 <ul>
 <li>
 Proficiency in Keyword Research, On-Page SEO, and developing content strategies for optimization
 </li>
 <li>
 Experience conducting comprehensive SEO Audits with actionable recommendations
 </li>
 <li>
 Skills in Link Building and implementing techniques to improve domain authority
 </li>
 <li>
 Analytical abilities in Web Analytics tools to track and evaluate performance metrics
 </li>
 <li>
 Strong understanding of search engine algorithms and ranking factors
 </li>
 <li>
 Familiarity with SEO tools such as Google Analytics, Google Search Console, and industry-standard SEO platforms
 </li>
 <li>
 Experience in creating and optimizing SEO-friendly content
 </li>
 <li>
 Bachelor's degree in Marketing, Business, IT, or a related field
 </li>
 <li>
 Prior experience in SEO or digital marketing is a plus
 </li>
 <li>
 Strong organizational, time-management, and problem-solving skills
 </li>
 </ul>
</div>

Search Engine Optimization Specialist

2P Perfect Presentation

<div>
 
 
 Job Summary
 
 
 
 We are looking for a creative and analytical Social Media Specialist to manage our social media channels, grow online presence, and increase audience engagement. The ideal candidate will develop content strategies, monitor performance, and ensure brand consistency across all platforms.
 
 
 
 Key Responsibilities
 
 
 <ul>
 <li>
 Develop and implement social media strategies aligned with business goals.
 </li>
 <li>
 Create and schedule engaging content across platforms (Instagram, X, LinkedIn, TikTok, etc.).
 </li>
 <li>
 Manage community engagement and respond to messages and comments.
 </li>
 <li>
 Monitor trends, competitors, and audience behavior.
 </li>
 <li>
 Track performance metrics and prepare monthly analytics reports.
 </li>
 <li>
 Manage paid advertising campaigns when required.
 </li>
 <li>
 Collaborate with internal teams to support marketing initiatives.
 </li>
 </ul>
 
 
 Qualifications
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, or related field.
 </li>
 <li>
 2&ndash;4 years of experience in social media management.
 </li>
 <li>
 Strong knowledge of platform algorithms and digital trends.
 </li>
 <li>
 Experience with social media management tools and analytics platforms.
 </li>
 <li>
 Excellent copywriting skills (Arabic &amp; English preferred).
 </li>
 </ul>
 
 
 Skills
 
 
 <ul>
 <li>
 Strong communication skills.
 </li>
 <li>
 Creativity and strategic thinking.
 </li>
 <li>
 Analytical mindset.
 </li>
 <li>
 Time management and multitasking ability.
 </li>
 </ul>
 
 
</div>

Social Media Marketing Specialist

myMayz

<div>
 
 📍
 
 Giza, Egypt
 
 | 🛍️
 
 myMayz.com
 
 
 
 
 About Us
 
 
 
 MyMayz.com is a fast-growing e-commerce platform offering fashion, kitchenware, homeware, and lifestyle products. We are on a mission to make online shopping easier, more inspiring, and accessible for everyone.
 
 
 Role Overview
 
 
 We&rsquo;re seeking a&nbsp;
 
 creative and proactive Marketing Specialist/Social Media Manager
 
 &nbsp;to join our team and lead the development of our digital presence, increase engagement, and drive sales.
 
 
 Key Responsibilities
 
 <ul>
 <li>
 Create and publish engaging content across Instagram, Facebook, TikTok, and other platforms
 </li>
 <li>
 Plan and schedule posts, maintaining a consistent content calendar
 </li>
 <li>
 Manage influencer campaigns: identify, negotiate, and track performance
 </li>
 <li>
 Send targeted
 
 email and SMS campaigns
 
 to increase sales
 </li>
 <li>
 Monitor ad performance in coordination with our media buying agency
 </li>
 <li>
 Prepare weekly reports on growth, engagement, and campaign performance
 </li>
 </ul>
 
 Additional Value (Nice to Have)
 
 <ul>
 <li>
 Basic graphic design (Canva/Photoshop)
 </li>
 <li>
 Short-form video editing (Reels/TikTok)
 </li>
 <li>
 Blog writing &amp; SEO-friendly product descriptions
 </li>
 <li>
 Community management: replying to DMs &amp; comments
 </li>
 <li>
 Researching new trends and proposing creative campaign ideas
 </li>
 <li>
 Assist in seasonal campaign planning (Ramadan, Eid, Summer, Black Friday, etc.)
 </li>
 </ul>
 
 Requirements
 
 <ul>
 <li>
 2+ years of experience in marketing or social media management
 </li>
 <li>
 Strong writing skills in
 
 English &amp; Arabic
 
 </li>
 <li>
 Proactive, detail-oriented, and creative mindset
 </li>
 <li>
 Passion for social media and digital trends
 </li>
 <li>
 Prior experience in
 
 e-commerce
 
 is a strong plus
 </li>
 </ul>
 
 What We Offer
 
 <ul>
 <li>
 A dynamic, creative work environment within a growing e-commerce brand
 </li>
 <li>
 Opportunities to take ownership of campaigns and bring ideas to life
 </li>
 <li>
 Exposure to both local and regional markets
 </li>
 </ul>
 
 
 
 
 📧
 
 Apply Now
 
 : hello@mymayz.com
 
 
 🌐 Learn more: www.mymayz.com
 
</div>

Marketing Specialist / Social Media Manager

Mövenpick

<div>Company Description 
The Mövenpick Hotel Cairo-Media City is located in the vibrant 6th of October City, offering easy access to Cairo's attractions and just a short distance from Cairo International Airport. The hotel is in close proximity to iconic landmarks like the Great Pyramids of Giza and Sphinx, Dream Park, and a 27-hole golf course. The hotel's unique location alongside Media Production City studios provides guests with a blend of fantasy and tradition, creating a memorable experience. 
 
 
Job Description 
<ul><li>
Develop and implement the hotel&rsquo;s annual digital marketing strategy and budget, covering all relevant channels.</li><li>
Collaborate with key stakeholders (Sales, Revenue Management, PR, F&amp;B, and Corporate Marketing) to contribute to the overall commercial strategy.</li><li>
Design and execute comprehensive quarterly and yearly e-commerce plans for both direct and third-party platforms.</li><li>
Manage all digital marketing efforts including SEO/SEA, paid media, social media, CRM/email campaigns, display advertising, programmatic buying, influencer partnerships, and Metasearch.</li><li>
Monitor and report on performance across digital channels, analyzing key KPIs and ROI to inform decision-making.</li><li>
Oversee content production and ensure brand-consistent presence across key social media platforms relevant to target markets.</li><li>
Lead CRM strategy and manage third-party email marketing tools in coordination with hotel departments and in line with corporate guidelines.</li><li>
Support revenue optimization by monitoring rate parity and pricing integrity across all online distribution channels.</li><li>
Support awareness and engagement of Accor&rsquo;s loyalty program (ALL &ndash; Accor Live Limitless) through digital campaigns, guest communications, and targeted messaging across appropriate channels.</li><li>
Ensure optimal visibility, content accuracy, and conversion performance across OTA platforms.</li><li>
Manage and enhance the hotel's online reputation across review sites and social platforms.</li><li>
Conduct competitive benchmarking and market analysis to maintain digital leadership within the hotel&rsquo;s comp set.</li><li>
Identify digital trends and insights, adapting strategies to improve performance and customer engagement.</li><li>
Build and maintain strong partnerships with digital agencies and external vendors.</li><li>
Stay up to date with emerging digital technologies and recommend their adoption where appropriate.</li></ul> 

Qualifications 
<ul><li>
Minimum 5 years of experience in digital marketing/e-commerce, preferably within the hospitality or retail sectors.</li><li>
Bachelor&rsquo;s degree in Marketing, Communications, Hospitality Management, or a related field.</li><li>
Fluent in English (written and spoken); additional language(s) a plus.</li><li>
Strong expertise in digital marketing strategies, tools, analytics, and platforms.</li><li>
Proficiency in content marketing, CRM, paid advertising, and social media management.</li><li>
Excellent communication, presentation, and relationship-building skills.</li><li>
Data-driven, analytical mindset with a passion for innovation and continuous improvement.</li><li>
Energetic, proactive, and results-oriented with the ability to work independently and cross-functionally.</li></ul></div>

Digital Marketing Manager

Nile University

<div>
 
 Job Summary
 
 
 
 The Marketing Technology Specialist is responsible for managing, optimizing, and integrating marketing technologies and digital platforms to support Nile University&rsquo;s marketing, recruitment, and engagement objectives. This role bridges marketing strategy and technology, ensuring efficient use of CRM systems, marketing automation tools, analytics platforms, and digital channels to drive data-informed decision-making and campaign performance.
 
 
 
 Job Description
 
 
 
 
 Marketing Technology &amp; Systems
 
 
 
 <ul>
 <li>
 Manage and optimize the university's CRM system (leads,applicants, students, parents,alumni).
 </li>
 <li>
 Support the setup and execution of marketing automation journeys (email, SMS, WhatsApp, forms, landing pages).
 </li>
 <li>
 Ensure seamless integration between CRM, website, social media, paid media, and analytics tools.
 </li>
 <li>
 Maintain data accuracy, segmentation, and compliance with data protection standards.
 
 
 </li>
 </ul>
 
 Campaign &amp; Performance Support
 
 
 
 <ul>
 <li>
 Collaborate with the marketing team to support digital campaigns for undergraduate, postgraduate, and executive programs.
 </li>
 <li>
 Track campaign performance and provide insights on leads, conversion rates, cost per lead, and ROI.
 </li>
 <li>
 Build dashboards and reports to support decision-making for management and stakeholders.
 
 
 </li>
 </ul>
 
 Website &amp; Digital Tools
 
 
 
 <ul>
 <li>
 Support website updates related to forms, tracking, SEO basics, and user experience.
 </li>
 <li>
 Manage tracking tools such as Google Analytics, Meta Pixel, Google Tag Manager, and similar platforms.
 </li>
 <li>
 Ensure all digital touch-points are measurable and optimized.
 
 
 </li>
 </ul>
 
 Data &amp; Analytics
 
 
 
 <ul>
 <li>
 Analyze marketing and recruitment data to identify trends, gaps, and opportunities.
 </li>
 <li>
 Provide regular performance reports and recommendations for optimization.
 </li>
 <li>
 Support A/B testing and continuous improvement initiatives.
 
 
 </li>
 </ul>
 
 Collaboration &amp; Support
 
 
 
 <ul>
 <li>
 Work closely with media buying, content, design, admissions, and IT teams.
 </li>
 <li>
 Act as the technical point of contact for marketing platforms and vendors.
 </li>
 <li>
 Support onboarding and training for team members on marketing tools when needed.
 
 
 </li>
 </ul>
 
 Job Requirements
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Computer Science, Information Systems, or a related field.
 </li>
 <li>
 2-4 years of experience in Marketing Technology, Digital Marketing Operations, or CRM management.
 </li>
 <li>
 Experience with CRM systems.
 </li>
 <li>
 Experience with Marketing Automation tools.
 </li>
 <li>
 Strong Data Base management skills.
 </li>
 <li>
 Strong Project management skills.
 </li>
 <li>
 Very good command of English Language.
 </li>
 <li>
 Excellent Communication, problem solving and time management skills.
 
 
 </li>
 </ul>
 If you are interested, kindly submit your CV to: Recruitment@nu.edu.eg
 
 
 Please mention (Marketing Technology Specialist) in the subject field.
</div>

Marketing Technology Specialist

<div>
 
 Job Summary
 
 
 
 The Junior Student Recruitment Specialist supports student recruitment and outreach by coordinating events, engaging with prospective students and parents, and promoting programs, admissions, and scholarships. This role helps implement marketing campaigns, manage student recruitment databases, and follow up on leads to boost enrollment.
 
 
 
 Job Description
 
 
 
 <ul>
 <li>
 Assist in planning, coordinating, and attending recruitment events such as school visits, education fairs, and on campus events.
 </li>
 <li>
 Provide accurate and engaging information to prospective students and parents regarding programs, admissions, scholarships, and campus life.
 </li>
 <li>
 Support the implementation of marketing and outreach campaigns targeting potential students.
 </li>
 <li>
 Help maintain the recruitment database and track leads and inquiries.
 </li>
 <li>
 Follow up with potential applicants to encourage conversion to enrollment.
 </li>
 <li>
 Collaborate with the Admissions and Marketing teams to ensure consistent messaging and timely communication.
 </li>
 <li>
 Prepare reports and feedback on recruitment activities and event outcomes.
 </li>
 <li>
 Assist with any administrative tasks related to recruitment and admissions.
 
 
 </li>
 </ul>
 Job Requirements
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in business administration or any related field.
 </li>
 <li>
 2 years of similar experience is preferred.
 </li>
 <li>
 Excellent command of English Language.
 </li>
 <li>
 Proficiency in Microsoft Office Suite.
 </li>
 <li>
 Excellent Communication and time management skills.
 
 
 </li>
 </ul>
 If you are interested, kindly submit your CV to: Recruitment@nu.edu.eg
 
 
 Please mention (Junior Student Recruitment Specialist) in the subject field.
</div>

Junior Student Recruitment Specialist

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