digital marketing strategist

Encoders

Working Hours1:00 PM &ndash; 9:00 PMExperience1&ndash;2 years (Preferred) Key Responsibilities<ul><li>Plan, execute, and optimize digital marketing campaigns.</li><li>Manage social media platforms and create engaging content.</li><li>Run and optimize Google Ads and Meta (Facebook &amp; Instagram) Ads.</li><li>Perform on-page and off-page SEO activities.</li><li>Monitor website performance using Google Analytics and Search Console.</li><li>Develop content strategies to increase brand awareness and generate leads.</li><li>Track campaign performance and prepare regular reports.</li><li>Collaborate with the design and development teams to execute marketing initiatives.</li></ul>Requirements<ul><li>Bachelor's degree in Marketing, Business, or a related field.</li><li>1&ndash;2 years of experience in digital marketing.</li><li>Hands-on experience with Google Ads and Meta Ads Manager.</li><li>Good understanding of SEO, SEM, social media marketing, and email marketing.</li><li>Familiarity with Google Analytics, Google Search Console, and digital marketing tools.</li><li>Excellent communication, analytical, and problem-solving skills.</li></ul>Why Join Encoders?<ul><li>Professional growth opportunities</li><li>Friendly and collaborative work environment</li><li>Work on national and international projects</li><li>Learning and career development</li></ul>Apply Now!Send your resume to hr.encoders@gmail.com with the subject line &quot;Digital Marketing Executive Application.&quot;Work Location: In person

DIGITAL MARKETER

Red E Creations Multimedia

We are looking for a passionate and experienced Digital Marketing Instructor to train students in practical digital marketing skills.Responsibilities:Deliver engaging digital marketing classes.Teach Meta Ads, SEO, Social Media Marketing, Google Ads, and Content Marketing.Guide students through practical assignments and projects.Monitor student progress and provide feedback.Requirements:Minimum 1&ndash;2 years of digital marketing experience.Strong communication and presentation skills.Hands-on knowledge of Meta Ads, Google Ads, SEO, and social media.Teaching or training experience is a plus.Job Type: Full-TimeWork Location: In person

Digital Marketing Instructor

Mrm traders

We are looking for an enthusiastic Digital Commerce Executive to join our growing team in the Home Appliances &amp; Consumer Electronics industry.This role is ideal for someone who enjoys working across e-commerce, Shopify, SEO, social media, digital marketing and content creation. The selected candidate will play an important role in improving our online presence, driving traffic, enhancing customer experience and supporting online sales growth.If you are passionate about digital marketing, technology, e-commerce and building brands, we'd love to hear from you.Key Responsibilities (E-commerce &amp; Content)<ul><li>Manage and maintain E.com website</li><li>Upload and optimize products, collections and promotional banners</li><li>Improve website user experience and navigation</li><li>Optimize product pages for better conversions</li><li>Monitor website performance and suggest improvements</li><li>Coordinate with operations team to ensure product availability and accuracy</li></ul>SEO &amp; Website Optimization<ul><li>Perform on-page SEO optimization</li><li>Conduct keyword research</li><li>Optimize product titles, descriptions and collections</li><li>Create SEO-friendly landing pages and blogs</li><li>Monitor Google Search Console and Analytics</li><li>Improve website rankings and organic traffic</li></ul>Digital Marketing<ul><li>Assist in planning and executing Meta &amp; Google advertising campaigns</li><li>Monitor campaign performance and recommend improvements</li><li>Support WhatsApp, SMS and Email Marketing campaigns</li><li>Assist in creating promotional campaigns and seasonal offers</li><li>Analyze campaign performance and prepare reports</li></ul>Social Media &amp; Content<ul><li>Create monthly content calendars</li><li>Coordinate product photography and short-form videos</li><li>Write engaging captions and product copy</li><li>Manage Facebook, Instagram and other social media platforms</li><li>Respond to comments, messages and customer inquiries</li><li>Coordinate with influencers and content creators when required</li></ul>Reporting &amp; Analytics<ul><li>Track website traffic and online sales</li><li>Monitor key digital marketing KPIs</li><li>Prepare weekly and monthly performance reports</li><li>Identify opportunities to improve customer acquisition and conversion rates</li></ul>Requirements<ul><li>Bachelor's degree in Marketing, Business, Media, Computer Science or related field</li><li>1&ndash;3 years of relevant experience</li><li>Good understanding of Shopify or other e-commerce platforms</li><li>Basic knowledge of SEO</li><li>Familiarity with Google Analytics and Google Search Console</li><li>Experience using Meta Business Suite</li><li>Good communication and English writing skills</li><li>Strong organizational and multitasking abilities</li><li>Positive attitude with willingness to learn</li></ul>Preferred SkillsCandidates with experience in any of the following will have an advantage:<ul><li>WordPress / Shopify</li><li>Google Ads</li><li>Meta Ads</li><li>Google Merchant Center</li><li>Canva</li><li>Adobe Photoshop / Illustrator</li><li>Video Editing (CapCut, Premiere Pro or similar)</li><li>AI tools (ChatGPT, Gemini, Claude etc.)</li><li>Basic HTML/CSS</li><li>Email Marketing</li><li>WhatsApp Business</li></ul>What You'll Work On<ul><li>E.com Website</li><li>SEO</li><li>Social Media</li><li>Performance Marketing</li><li>Digital Campaigns</li><li>Content Creation</li><li>Product Launches</li><li>Analytics &amp; Reporting</li><li>Customer Engagement</li><li>E-commerce Growth</li></ul>What We're Looking ForWe are looking for someone who:<ul><li>Takes ownership of their work</li><li>Thinks creatively and solves problems</li><li>Is curious and eager to learn new digital tools</li><li>Enjoys working in a fast-paced environment</li><li>Has a passion for digital commerce and online business</li><li>Can manage multiple projects while meeting deadlines</li></ul>Why Join Us?<ul><li>Opportunity to work with leading home appliance and consumer electronics brands</li><li>Hands-on exposure to modern e-commerce and digital marketing</li><li>Professional learning and career growth</li><li>Opportunity to contribute directly to business growth</li><li>Dynamic and collaborative work environment</li></ul>Job Type: Full-timePay: Rs45,000.00 - Rs65,000.00 per monthWork Location: In person

E.com & Social Media Executive for Global Brands

OnCab Global

SIZNEX Paid Internship Program &ndash; Digital Marketing &amp; SalesKickstart Your Career with SIZNEX!Are you passionate about marketing, sales, and business growth, SIZNEX is offering a 3-Month Paid Internship Program designed for individuals who want to gain real-world experience by working on live projects and learning from industry professionals.What you&rsquo;ll learn:Digital Marketing<ul><li>Google Ads (PPC)</li><li>Meta Ads (Facebook &amp; Instagram)</li><li>Campaign planning and optimization</li><li>Performance tracking and analytics</li><li>Social media marketing fundamentals</li></ul>Sales &amp; Business Development<ul><li>Lead Generation</li><li>Appointment Setting</li><li>Client Communication</li><li>Sales Calling &amp; Cold Calling Training</li><li>Conducting Meetings with Prospective Clients</li><li>CRM and sales pipeline management</li><li>Professional communication and negotiation skills</li></ul>What We Offer:* Paid Internship* Hands-on experience with real client projects* Professional mentorship and training* Opportunity to develop high-demand digital marketing and sales skills* Potential full-time employment based on performanceInternship Duration: 3 MonthsWho Should Apply?<ul><li>Fresh graduates or final-year students</li><li>Individuals passionate about digital marketing and sales</li><li>Excellent English speaking and writing skills are mandatory.</li><li>Strong communication and interpersonal skills</li><li>Self-motivated, eager to learn, and growth-oriented</li></ul>How to Apply: Send your CV to hr@siznex.comSubject Line: Application &ndash; SIZNEX Internship ProgramPay: Rs15,000.00 - Rs18,000.00 per monthWork Location: In person

SIZNEX Paid Internship Program – Digital Marketing & Sales

Gulf Trading

Account Manager &ndash; Digital, ATL &amp; BTLCompany: Gulf Trading Corporation (GTC)Location: KarachiJob Type: Full-timeExperience Required: 3&ndash;4 yearsPreferred Candidate: FemaleAbout GTCGulf Trading Corporation (GTC) is a leading distribution and brand management company representing multiple international brands across the fragrance, personal care, and beauty categories. As our brand portfolio continues to grow, we are looking for a proactive and experienced Account Manager to support and manage marketing campaigns across Digital, ATL, and BTL platforms.Job SummaryWe are looking for a mid-level Account Manager with 3&ndash;4 years of relevant experience in brand management, account management, marketing, advertising, or campaign execution.The ideal candidate should have hands-on experience in campaign planning, digital marketing, ATL media, BTL activations, retail branding, content coordination, and on-ground execution. The candidate will be responsible for managing multiple brand campaigns, coordinating with internal teams and external partners, and ensuring that all deliverables are completed on time and according to brand standards.Key ResponsibilitiesPlan and manage marketing campaigns for assigned brands across Digital, ATL, and BTL platforms.Support the development of 360-degree marketing plans, including social media, influencer campaigns, outdoor media, retail branding, mall activations, events, trade marketing, and promotional campaigns.Prepare campaign briefs, content calendars, creative directions, activation plans, launch plans, and execution timelines.Coordinate with creative, content, digital, media buying, sales, retail, and operations teams.Manage ATL activities, including billboards, outdoor branding, radio, cinema, print, and other traditional media.Manage BTL activities, including mall activations, store branding, POSM, kiosks, sampling, events, and consumer engagement activities.Oversee digital campaigns, including social media content, paid advertising, influencer collaborations, and online brand visibility.Coordinate with vendors, agencies, influencers, production teams, media partners, malls, and retail partners.Ensure all brand communication is aligned with the brand&rsquo;s positioning, visual identity, target audience, and campaign objectives.Monitor campaign performance and prepare reports with recommendations for future improvements.Conduct market visits, retail checks, competitor analysis, and consumer trend reviews.Manage campaign timelines, budgets, deliverables, and execution quality.Ensure consistent brand visibility across retail stores, modern trade, digital platforms, events, and other consumer touchpoints.RequirementsMinimum 3&ndash;4 years of relevant experience in account management, brand management, marketing, advertising, or campaign management.Hands-on experience managing Digital, ATL, and BTL campaigns.Understanding of 360-degree campaign planning and execution.Experience managing multiple brands, campaigns, vendors, and external partners.Strong understanding of social media, influencer marketing, outdoor media, retail branding, activations, and events.Good communication, presentation, negotiation, and coordination skills.Ability to manage projects independently while working closely with senior management and internal teams.Strong creative understanding with the ability to prepare clear briefs and evaluate creative concepts.Must be organized, responsible, deadline-driven, and detail-oriented.Experience with FMCG, beauty, fragrance, personal care, lifestyle, or retail brands will be preferred.Female candidates will be preferred.Send your resume at nashia@gulftradingcorporation.comPay: Rs70,000.00 - Rs100,000.00 per monthWork Location: In person

Account Manager – Digital, ATL & BTL

Ibix Global Tech

IBIX Global Tech is looking for a creative, confident, and enthusiastic Marketing &amp; Social Media Intern (Female) to join our team. This opportunity is ideal for fresh graduates who are passionate about digital marketing, branding, content creation, and social media management.The selected candidate will work closely with the marketing team and senior management to strengthen the company's online presence, execute marketing campaigns, and create engaging content across multiple digital platforms.Key Responsibilities<ul><li>Manage and grow the company's social media platforms (LinkedIn, Facebook, Instagram, TikTok, and YouTube).</li><li>Create engaging social media posts, captions, reels, and marketing content.</li><li>Assist in planning and executing digital marketing campaigns.</li><li>Design basic marketing creatives using Canva or similar tools.</li><li>Schedule and publish content across social media platforms.</li><li>Monitor engagement, respond to comments and messages professionally, and build online communities.</li><li>Conduct market and competitor research.</li><li>Assist in employer branding and recruitment marketing campaigns.</li><li>Coordinate with internal teams to gather content for social media.</li><li>Track campaign performance and prepare monthly marketing reports.</li><li>Stay updated with the latest digital marketing trends and social media best practices.</li></ul>Eligibility Criteria<ul><li>Female candidates only.</li><li>Fresh graduates are encouraged to apply.</li><li>Bachelor's degree in Marketing, Media Sciences, Business Administration, Communications, or a related field.</li><li>Final-year students awaiting graduation may also apply.</li></ul>Required Skills<ul><li>Excellent written and verbal English communication skills.</li><li>Strong creativity and content-writing abilities.</li><li>Basic knowledge of digital marketing and social media platforms.</li><li>Familiarity with Canva, Adobe Express, or similar design tools.</li><li>Basic understanding of Meta Business Suite, LinkedIn, Instagram, Facebook, and TikTok.</li><li>Knowledge of Microsoft Office and Google Workspace.</li><li>Strong organizational and time management skills.</li></ul>Preferred Qualities<ul><li>Smart, creative, and presentable.</li><li>Confident communicator with strong interpersonal skills.</li><li>Passion for branding, marketing, and social media.</li><li>Eager to learn and adapt to new marketing trends.</li><li>Detail-oriented with a proactive attitude.</li><li>Ability to work independently and collaboratively.</li></ul>What We Offer<ul><li>Hybrid work model.</li><li>Hands-on training and mentorship from experienced professionals.</li><li>Exposure to real-world marketing campaigns and brand-building strategies.</li><li>Internship certificate.</li><li>Opportunity for a full-time position based on performance.</li><li>Professional development and career growth opportunities.</li></ul>To receive a faster interview call, please apply through our recruitment portal. Applications not submitted through the portal will not be considered.https://recruit.ibixglobaltech.com/j/nz16o2pawApplication Question(s):<ul><li>Are you available to work in a hybrid role?</li><li>Are you comfortable speaking with international clients over Zoom or Microsoft Teams?</li><li>Are you comfortable giving presentations to clients?</li><li>Do you have a valid passport?</li><li>Are you willing to travel internationally if required?</li><li>What are your long-term career goals?</li><li>When can you join?</li><li>Gender? (This position is only for female candidates)</li><li>How would you rate your English communication skills?</li></ul>Excellent Good Average Basic<ul><li>Do you have basic knowledge of SEO, social media analytics, or Meta Business Suite?</li><li>Have you managed any social media pages before? If yes, please share the links.</li><li>Which platforms are you familiar with? (LinkedIn, Instagram, Facebook, TikTok, YouTube)</li><li>Have you applied on our portal? Applications not submitted through the portal will not be considered.</li></ul>https://recruit.ibixglobaltech.com/j/nz16o2pawWillingness to travel:<ul><li>75% (Required)</li></ul>Work Location: Hybrid remote in Karachi

Marketing & Social Media Intern (Female)

Mashreq

<div>
 Job Description
 
 Designation: Assistant Manager &ndash; RBG Analytics
 
 Department: RBG Analytics
 
 Experience: 6-8 Years
 
 Location: Pakistan
 
 
 Role Purpose
 
 The Assistant Manager &ndash; AI &amp; Machine Learning will support the development of advanced analytics and AI-driven solutions to enhance digital banking performance, customer engagement, and marketing effectiveness. The role focuses on leveraging customer digital footprint data across digital channels to generate insights, develop predictive models, and optimize digital marketing campaigns and customer journeys.
 
 In addition to traditional machine learning expertise, the role requires foundational AI Engineering capabilities, including familiarity with Large Language Models (LLMs) and their application in banking use cases such as customer support automation, intelligent search, and digital engagement solutions.
 
 The role requires strong analytical capability, technical expertise in machine learning, and the ability to translate digital behavioral data into actionable insights that support business growth and customer experience initiatives.
 
 
 Ability to deliver Use cases in RM Efficiency/Productivity improvement
 
 Ability to do Analytics on Commercial Banking / Corporate Banking Portfolio and Identity Opportunities
 
 Portfolio Analytics on CASA Portfolio to support CASA Squad and Product team
 
 Bringing robust tracking and campaign fulfillment process for Liabilities /Trade Finance/ Working Capital
 
 
 Key Result Areas (KRA)
 
 1. Machine Learning &amp; Predictive Analytics
 
 - Develop and deploy machine learning models to support digital banking use cases such as customer segmentation, churn prediction, next-best-product recommendations, and campaign targeting.
 
 - Implement predictive analytics models to improve customer engagement and product adoption across digital channels.
 
 - Continuously monitor model performance and refine algorithms to improve accuracy and business impact.
 
 Digital Marketing Analytics
 
 - Support marketing teams in evaluating digital campaign performance using advanced analytics and AI-driven insights.
 
 - Build models for campaign targeting, customer propensity, and marketing attribution.
 
 - Provide insights on channel effectiveness, campaign ROI, and customer acquisition strategies.
 
 4. AI Engineering &amp; LLM Applications
 
 - Support the design and development of AI-powered solutions using Large Language Models (LLMs) for digital banking use cases.
 
 - Assist in building AI-driven tools such as chatbots, intelligent assistants, knowledge search, and automated content generation.
 
 - Integrate AI models and APIs into banking platforms and analytics workflows.
 
 - Experiment with prompt engineering and model fine-tuning to enhance AI solution performance.
 
 5. Data Preparation &amp; Feature Engineering
 
 - Extract, clean, and transform large datasets from multiple banking systems and digital platforms.
 
 - Develop feature engineering strategies to improve machine learning model performance.
 
 - Work with data engineering teams to ensure efficient data pipelines for analytics use cases.
 
 6. Collaboration with Business &amp; Product Teams
 
 - Work closely with digital banking, marketing, and product teams to identify data-driven opportunities.
 
 - Translate business requirements into analytical models and actionable insights.
 
 - Present findings and recommendations to stakeholders to support strategic decisions.
 
 
 Problem Solving &amp; Decision Making
 
 Analytical Problem Solving
 
 - Analyze complex datasets to identify patterns, anomalies, and opportunities that improve customer engagement and digital banking performance.
 
 - Apply statistical techniques and machine learning methods to solve real business challenges.
 
 AI Solution Design
 
 - Support decision-making related to the selection and application of AI/ML models, including LLM-based solutions for digital banking processes.
 
 - Evaluate trade-offs between model performance, scalability, and usability in production environments.
 
 Data Interpretation &amp; Business Insights
 
 - Translate complex analytical outputs into clear business insights that can inform marketing strategies and product development.
 
 
 Technical Skills
 
 Programming &amp; Data Analysis
 
 - Strong proficiency in Python for machine learning and data analysis.
 
 - Experience with SQL for data extraction and manipulation.
 
 - Knowledge of R is an added advantage.
 
 Machine Learning &amp; AI
 
 - Experience with machine learning algorithms including regression, classification, clustering, and recommendation systems.
 
 - Hands-on experience with libraries such as Scikit-learn, TensorFlow, PyTorch, XGBoost, or LightGBM.
 
 AI Engineering &amp; LLM Technologies
 
 - Understanding of Large Language Models (LLMs) and their applications.
 
 - Experience working with LLM APIs and frameworks (e.g., OpenAI APIs, LangChain, or similar frameworks).
 
 - Basic knowledge of prompt engineering, embeddings, and retrieval-augmented generation (RAG).
 
 - Familiarity with developing AI-enabled applications such as chatbots or knowledge assistants.
 
 Data Processing
 
 - Experience working with large datasets using Pandas, NumPy, and big data frameworks such as PySpark or Spark.
 
 Digital Analytics Tools
 
 - Familiarity with digital analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.
 
 - Experience analyzing customer digital behavior and clickstream data.
 
 Data Visualization
 
 - Ability to build dashboards and visualizations using Power BI, Tableau, or similar BI tools.
 
 
 Skills &amp; Competencies
 
 - Strong analytical and problem-solving abilities
 
 - Ability to work with large and complex datasets
 
 - Understanding of digital customer journeys and online behavior analytics
 
 - Foundational understanding of AI engineering concepts and LLM applications
 
 - Effective communication and presentation skills
 
 - Ability to translate analytical insights into business recommendations
 
 - Collaborative approach to working with cross-functional teams
 
 
 Educational Qualifications
 
 Bachelor&rsquo;s or master&rsquo;s degree in one of the following disciplines:
 
 - Computer Science
 
 - Data Science
 
 - Artificial Intelligence
 
 - Statistics
 
 - Engineering or related quantitative field Bottom of Form
</div>

Assistant Manager - Analytics (Mashreq Global Network Pakistan)

Explore 148+ Digital marketing strategist in Karachi this August. Find roles across top companies and apply now to boost your career.