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digital marketing manager Jobs in Karachi

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lead generation specialist Jobs in Karachi

lead generation specialist

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lead generation manager

STGlobal

Social Media &amp; Ads Manager (Multi-Business Portfolio)We are looking for a results-driven Social Media &amp; Digital Marketing Manager to manage and grow 2&ndash;3 businesses across multiple platforms.This role combines:<ul><li>Content creation</li></ul><ul><li>Organic growth</li></ul><ul><li>Paid advertising (Facebook + Google)</li></ul><ul><li>Lead generation</li></ul>This is a part-time role with performance-based upside.⸻ResponsibilitiesContent &amp; Social Media<ul><li>Post 1&ndash;2 pieces of content daily per business</li></ul><ul><li>Create:</li></ul><ul><li>Reels / short-form videos</li></ul><ul><li>Static posts</li></ul><ul><li>Promotional content</li></ul><ul><li>Use AI tools like ChatGPT, Canva, CapCut</li></ul><ul><li>Maintain consistent branding across all platforms</li></ul>⸻Content Planning<ul><li>Build a monthly content calendar</li></ul><ul><li>Batch and schedule content weekly</li></ul><ul><li>Align posts with promotions, services, and campaigns</li></ul>⸻Paid Ads &amp; Lead Generation<ul><li>Manage campaigns in:</li></ul><ul><li>Facebook Ads Manager</li></ul><ul><li>Google Ads</li></ul><ul><li>Launch and optimize:</li></ul><ul><li>Lead generation campaigns</li></ul><ul><li>Conversion campaigns</li></ul><ul><li>Retargeting campaigns</li></ul>⸻Tracking &amp; Retargeting<ul><li>Set up and manage:</li></ul><ul><li>Meta Pixel</li></ul><ul><li>Google Tag / conversion tracking</li></ul><ul><li>Build retargeting audiences</li></ul><ul><li>Improve conversion rates through funnel optimization</li></ul>⸻Growth &amp; Optimization<ul><li>Increase:</li></ul><ul><li>Organic traffic</li></ul><ul><li>Engagement</li></ul><ul><li>Leads</li></ul><ul><li>Optimize for:</li></ul><ul><li>Cost per lead (CPL)</li></ul><ul><li>Cost per click (CPC)</li></ul><ul><li>Return on ad spend (ROAS)</li></ul>⸻SEO &amp; Digital Presence<ul><li>Basic SEO (keywords, captions, hashtags)</li></ul><ul><li>Assist with backlinks and visibility improvements</li></ul>⸻Ideal Candidate<ul><li>Experience managing multiple brands</li></ul><ul><li>Strong in short-form video content</li></ul><ul><li>Proven experience with Facebook + Google Ads</li></ul><ul><li>Understands retargeting + funnels</li></ul><ul><li>Familiar with AI tools and automation</li></ul><ul><li>Data-driven and performance-focused</li></ul>Jobs timings: ( 5 hours part time)7pm to 12am , 10pm to 3am, or 12am to 5amAny 5 hours during US based business hours,Job Type: Full-timePay: Rs30,000.00 - Rs45,000.00 per monthApplication Question(s):<ul><li>How do you rate your English on a scale of 1-10?</li><li>Best contact number?</li><li>Do you have atleast 1 year experience on social media marketing &amp; ads campaigns?</li><li>if you ready post completely give some brief on your experience based on our requirements on post.</li></ul>Work Location: In person

Social Media Specialist/Ads manager

Kyzotec Pvt Ltd

We are seeking skilled Lead Generation Expert who can identify and source high-quality leads from different platforms like Discord, twitch, bark, Facebook, Twitter, LinkedIn, Reddit, Apollo .Location: Gulshan-e-Iqbal, KarachiTimings: 7 PM till 4 AMKey Responsibilities:<ul><li>Identify and source high-quality leads from various platforms</li><li>Develop and implement effective lead-generation strategies to attract potential clients.</li><li>Use both organic and paid methods to generate leads, ensuring a consistent flow of qualified prospects.</li><li>Monitor and manage leads throughout the sales pipeline, ensuring timely follow-up and nurturing of prospects.</li><li>Collaborate with sales and marketing teams to optimize lead generation efforts and refine targeting strategies.</li><li>Stay up-to-date with the latest trends and best practices in digital lead generation and social media.</li></ul>Requirements:<ul><li>Proven experience as a Lead Generation Expert or similar role.</li><li>Proficiency in lead generation across various platforms including Discord, Twitch, Bark, Facebook, Twitter, LinkedIn, Reddit, and Apollo.</li><li>Strong understanding of digital marketing and sales strategies.</li><li>Ability to analyze and interpret data to make informed decisions and optimize lead generation efforts.</li><li>Excellent communication and interpersonal skills.</li><li>Highly organized with strong time management skills.</li><li>Ability to work independently with minimal supervision.</li><li>Experience using lead generation tools and CRM platforms is a plus.</li></ul>What We Offer:<ul><li>Competitive salary based on experience.</li><li>Opportunities for professional growth and development.</li><li>Collaborative and supportive team environment.</li></ul>If you are a results-oriented Lead Generation Expert who thrives in a dynamic and fast-paced environment, we encourage you to apply!How to Apply: Please submit your resume and a brief cover letter outlining your experience in lead generation across the mentioned platforms. We look forward to hearing from you!Job Type: Full-timePay: Rs30,000.00 - Rs40,000.00 per monthAbility to commute/relocate:<ul><li>Karachi: Reliably commute or planning to relocate before starting work (Required)</li></ul>Application Question(s):<ul><li>How much experience do you have in Lead Generation ?</li><li>What is your current and expected salary ?</li><li>for which service/ campaign you have worked so far ?</li><li>How much monthly target in USD can you achieve?</li><li>are you comfortable to work in 7 PM till 4AM shift timings ?</li></ul>Experience:<ul><li>Lead Generation: 1 year (Required)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Lead Generation Specialist

OnCab Global

Job Title: Digital Marketing Manager Company: Siznex Location: Onsite &ndash; Karachi (Shahra -e- Faisal) Shift: Night Shift (6:00 PM to 3:00 AM)Siznex is hiring a strategic and performance-driven Digital Marketing Manager to lead and scale our global marketing efforts, primarily targeting the US healthcare market. This role requires a data-driven professional with strong expertise in paid media, lead generation, and campaign optimization.Key Responsibilities:<ul><li>Plan, execute, and optimize digital marketing campaigns (Meta, Google Ads, LinkedIn, etc.)</li><li>Generate qualified leads for the sales team, focusing on the US healthcare market</li><li>Manage paid advertising budgets and ensure maximum ROI</li><li>Develop and implement performance marketing strategies</li><li>Monitor campaign performance, analyze KPIs, and prepare reports</li><li>Conduct A/B testing and optimize landing pages and ad creatives</li><li>Collaborate with design and content teams for campaign assets</li><li>Stay updated with industry trends, tools, and platform updates</li></ul>Required Qualifications &amp; Skills:<ul><li>Bachelor&rsquo;s to Master&rsquo;s degree in any field</li><li>3&ndash;5 years of experience in digital marketing (performance marketing preferred)</li><li>Strong expertise in paid ads (Google Ads, Meta Ads, LinkedIn Ads)</li><li>Excellent analytical and data interpretation skills</li><li>Hands-on experience with tools like Google Analytics, CRM systems, and ad managers</li><li>Strong English communication skills</li><li>Ability to manage budgets and meet performance targe</li></ul>Compensation &amp; Benefits:<ul><li>Market-competitive salary: up to (125,000- 150,000k) (based on experience)</li><li>Career growth and professional development opportunities</li><li>Collaborative and performance-driven work environment</li></ul>Apply at: hr@siznex.com with subject Line: Digital Marketing ManagerPay: Rs125,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Marketing Manager

NXT Labs

<div>About Us:
NXT Labs is a collective of dreamers &amp; doers who create, innovate &amp; improve on the status quo. Searching for the NXT big idea, NXT innovation to improve peoples&rsquo; lives with, NXT passionate dream to fulfil. Why? Cause we&rsquo;re restless people with a purpose.
Requirements:
Responsible for finding, qualifying, and generating potential customers or leads for NXT Labs products and services. The candidate should be capable of researching and analyzing customer data to identify potential sales opportunities, developing effective lead generation strategies, and executing marketing campaigns to generate leads.
Responsibilities:<ul><li>
Identify and research potential customers or leads through various channels such as but not limited to online research, social media platforms.</li><li>
Develop and implement effective lead generation strategies and tactics to increase customer acquisition and sales revenue.</li><li>
Create and manage marketing campaigns to generate leads, including email marketing, social media advertising, search engine optimization, and other online marketing channels</li><li>
Work with the sales team to qualify leads and provide them with relevant information to ensure successful conversions</li><li>
Analyze and report on the effectiveness of lead generation campaigns, identifying areas for improvement and optimizing campaigns accordingly</li><li>
Develop and maintain a database of potential customers, ensuring accurate and up-to-date information on each lead</li><li>
Stay up-to-date with industry trends and best practices to ensure that the company is using the most effective lead generation techniques.</li></ul>
Requirements:<ul><li>
Excellent communication and interpersonal skills, with the ability to build relationships and communicate effectively with customers and colleagues.</li><li>
At least 1-3 years of experience in lead generation for a software development company</li><li>
Ability to analyze data and develop insights to inform lead generation strategies</li></ul> 

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Lead Generation Executive

LN Technologies

Job DescriptionWe are looking for a commercially sharp, technically fluent Digital Marketing Manager who knows what good looks like &mdash; and has the scars to prove it.Key ResponsibilitiesSearch Engine Optimisation (SEO)Own the organic search strategy end-to-end. Conduct technical audits, oversee on-page and off-page optimisation, manage keyword strategy, and drive consistent improvements in domain authority and organic traffic. Work with content and development to ensure SEO is built into everything, not bolted on afterwards. Stay ahead of algorithm changes before they become problems.Pay-Per-Click &amp; Paid Media (PPC)Plan, manage, and optimise paid campaigns across Google Ads, Microsoft Ads, LinkedIn, and other relevant platforms. Own budget allocation, bidding strategy, audience segmentation, and conversion tracking. Every campaign has a hypothesis; every campaign has a post-mortem. You know your Quality Scores as well as you know your CPL and ROAS.Email Marketing &amp; Marketing AutomationDesign and execute sophisticated email programmes spanning lead nurture, onboarding sequences, re-engagement, and lifecycle campaigns. Build and manage automation workflows in HubSpot, Marketo, or equivalent. Maintain list hygiene, monitor deliverability, and continuously test subject lines, send times, segmentation, and content to improve open rates, click-throughs, and pipeline contribution.Content Strategy &amp; ProductionDevelop and execute a content strategy that builds authority, supports SEO, feeds paid campaigns, and moves prospects through the funnel. Oversee production of blog posts, whitepapers, case studies, video scripts, landing pages, and thought leadership pieces &mdash; writing, directing, or briefing depending on the asset. You understand that content without distribution is noise.Video &amp; Multimedia StrategyOwn video as a channel in its own right &mdash; short-form content, product demos, explainer videos, and YouTube as a search and awareness platform.Social Media &amp; CommunityOwn organic and paid social across LinkedIn, X, and any other platforms relevant to the audience. Build a consistent brand voice, grow engaged followings, and create content that earns attention rather than just buying it. Monitor trends, engage with the community, and use social listening to inform broader marketing and product decisions.Conversion Rate Optimisation (CRO)Take responsibility for what happens after the click. Audit landing pages, forms, and user journeys. Run A/B and multivariate tests. Reduce friction. Improve conversion at every stage of the funnel &mdash; not just at the top. Work with design and development to implement findings at pace.Lead Generation &amp; Pipeline ManagementOwn top-of-funnel lead generation targets with a number, accountability, and full visibility. Define MQL criteria in partnership with sales, manage lead scoring models, and ensure marketing-sourced pipeline is tracked end to end. Treat MQL delivery as a personal commitment, not a shared ambiguity.Account-Based Marketing (ABM)Build and execute targeted ABM programmes in close partnership with sales. Own target account selection, develop personalised content and campaigns at account level, and leverage intent data tools such as Bombora or 6sense to identify and act on buying signals before the competition does.Marketing Analytics &amp; ReportingDefine the metrics that matter and build the infrastructure to track them. Own Google Analytics 4, CRM reporting, and campaign dashboards. Deliver clear, actionable reporting to leadership that connects marketing activity to revenue outcomes. When performance dips, you already know why and what you are doing about it.Campaign Planning &amp; ManagementLead the planning and execution of integrated campaigns across product launches, seasonal pushes, demand generation initiatives, and ABM programmes. Manage timelines, budgets, briefs, and stakeholder sign-off with the rigour of someone who has seen what happens when these things are treated casually.Competitive IntelligenceContinuously monitor the competitive landscape &mdash; positioning, messaging, channel activity, and product marketing movements. Surface insights that sharpen campaign strategy, inform content angles, and help sales handle objections. Do not consume competitive intelligence passively &mdash; generate it actively and put it to work.Website ManagementTake ownership of the company website as a commercial asset. Oversee updates, UX improvements, speed optimisation, and ongoing content management in collaboration with development. Ensure the site reflects the brand, ranks for the right terms, and converts the traffic it earns.Event MarketingOwn the strategy and ROI tracking for trade shows, sponsored events, webinars, and owned events. Set clear objectives, integrate pre and post-event campaigns, and ensure every event has measurable follow-up. This is not a logistics function &mdash; it is a pipeline function.Reputation &amp; Review ManagementActively manage the company's presence across relevant platforms. Solicit reviews, respond to feedback, and leverage social proof strategically across the funnel.Customer Marketing &amp; RetentionTake responsibility for customer communications, upsell and cross-sell campaigns, case study development, and reference programme management.PR &amp; Brand AmplificationIdentify and pursue earned media opportunities, industry awards, partnerships, and speaking engagements that raise brand visibility and credibility. Brief and manage PR agencies where engaged, and ensure all external communications are consistent with brand positioning and business objectives.Agency &amp; Vendor ManagementBrief, manage, and hold accountable any external agencies, freelancers, or platforms that form part of the marketing delivery model. Know when external resource adds value and when it does not.AI &amp; Marketing TechnologyActively leverage AI tools &mdash; for content production, audience research, campaign analysis, personalisation, and workflow automation &mdash; as a standard part of how you work. Keep the martech stack under regular review, identifying tools that genuinely improve performance and eliminating those that do not.Budget OwnershipManage the marketing budget with commercial discipline. Forecast accurately, allocate strategically, track spend in real time, and be able to justify every line with expected or realised return.Team Leadership &amp; DevelopmentManage, mentor, and develop a team of in-house and freelance marketing professionals. Set clear objectives, conduct regular performance reviews, and create an environment where people grow, take ownership, and deliver their best work. Your output as a manager is ultimately measured through the output of your team &mdash; not just what you deliver individually.Hiring &amp; Resource PlanningAssess team capability against business requirements and proactively identify gaps. Make hiring recommendations, lead recruitment where required, and onboard new team members with the same rigour you would apply to any other business investment. Manage capacity across concurrent projects and make clear, reasoned prioritisation decisions when demand exceeds resource.Cross-Functional LeadershipRepresent the marketing function confidently in leadership meetings. Align team activity with broader business objectives, advocate for resource where justified, and build strong working relationships with sales, product, and operations.What You Bring<ul><li>Minimum 5 years of hands-on B2B digital marketing experience with verifiable, quantified results &mdash; traffic growth percentages, pipeline contribution figures, conversion rate improvements. If you cannot put numbers against your achievements, this conversation ends early.</li><li>Deep working knowledge of SEO, PPC, email marketing, marketing automation, CRO, and paid social &mdash; not as a generalist overview, but as someone who has spent real time in each discipline</li><li>Proven experience managing, mentoring, and developing a marketing team</li><li>Proficiency across the core stack: Google Ads, Google Analytics 4, LinkedIn Campaign Manager, HubSpot or Marketo, SEMrush or Ahrefs, and CRM platforms including Salesforce</li><li>Demonstrated ability to build and manage a content calendar, campaign pipeline, and martech roadmap simultaneously without letting any of the three slip</li><li>Evidence of having grown a channel from scratch &mdash; whether that is SEO from zero domain authority, a paid programme from a standing start, or an email list built without buying a database</li><li>Experience presenting marketing performance and strategy to C-suite or senior leadership &mdash; not just producing reports, but owning the narrative and defending recommendations under scrutiny</li><li>Strong commercial instincts &mdash; you think about pipeline, not just impressions</li><li>Excellent written communication skills; you can write a compelling email sequence and a board-level performance summary with equal confidence</li><li>A working AI toolkit and the intellectual curiosity to keep evolving it</li><li>Bachelor's degree in Marketing, Business, Communications, or a related discipline &mdash; or an equivalent body of work that makes the degree irrelevant</li></ul>Job Type: Full-timePay: Rs180,000.00 - Rs190,000.00 per monthApplication Question(s):<ul><li>Have you owned the end-to-end SEO strategy for a website, including technical audits, keyword strategy, and link building?</li><li>Have you directly managed paid media budgets across platforms such as Google Ads, Microsoft Ads, or LinkedIn Ads? </li><li>Are you proficient in marketing automation platforms such as HubSpot or Marketo, including building workflows and lead scoring models?</li><li>Have you led A/B or multivariate testing initiatives to improve conversion rates on landing pages or websites?</li><li>Have you been accountable for delivering MQL or pipeline targets tied to revenue?</li><li>Do you have hands-on experience with Google Analytics 4 and CRM reporting to track marketing performance to revenue?</li><li>Have you managed and forecasted a six-figure (or higher) annual marketing budget?</li><li>Have you directly managed and developed a marketing team (in-house or freelance)?</li><li>Please share your current package. </li><li>Please share your expected package. </li><li>How soon can you join?</li></ul>Work Location: In person

Digital Marketing Manager (Night Shift)

HR Ways

About Our Client: The company is a ﻿prominent player in Pakistan's textile industry, renowned for its production of high-quality garments and textiles and a leading textile exporter.Role Opening: Sales &amp; BD Manager ﻿ ﻿Job Overview ﻿*A garment manufacturer is hiring a Business Development &amp; Sales Manager* to drive growth by identifying new opportunities, expanding sales channels, and building long-term B2B client relationships. The role focuses on lead generation, brand positioning, strategic partnerships, and closing business while coordinating with internal teams to ensure customer satisfaction and timely execution.Key Responsibilities<ul><li>Identify and develop new business opportunities across target markets</li><li>Build the company's online presence for marketing and lead generation</li><li>Generate and qualify leads through research, outreach, and networking</li><li>Communicate professionally with clients via email, calls, and meetings</li><li>Coordinate with internal teams for smooth order execution and delivery</li><li>Develop business plans to grow brand presence and sales channels</li><li>Onboard distributors, agents, and direct B2B clients</li><li>Conduct market research and competitor analysis</li><li>Prepare pricing, proposals, contracts, and tenders</li><li>Drive lead generation through cold calling, digital platforms, and referrals</li></ul>Qualifications &amp; Skills<ul><li>Bachelor's degree or diploma in Business/Marketing or related field</li><li>Experience in sales/business development in garments</li><li>Strong communication, negotiation, and relationship skills</li><li>Ability to manage accounts and sales pipelines independently</li><li>Proficient in MS Office, CRM, and digital sales tools</li><li>Strong analytical and reporting skills</li></ul>Key Competencies<ul><li>Strategic planning and execution</li><li>Channel development</li><li>Lead conversion</li><li>Stakeholder management</li></ul>Other Details:﻿﻿ ﻿Experience: 3+ years ﻿Location: Korangi Creek, Karachi ﻿Working Days: ﻿Monday to Saturday ﻿Timings: 09:00 AM &ndash; 05:30 PMJob Type: Full-timeWork Location: In person

BD & Sales Manager - Garments Industry

Tweety Four 7

Job Title: Digital Marketing Executive (Female) Location: NIC Karachi Timings: 10:00 AM &ndash; 6:00 PM (Monday to Saturday) Experience: 1&ndash;2 Years Salary: PKR 75,000 &ndash; 100,000 + Performance IncentivesAbout the RoleWe are hiring a results-driven Digital Marketing Executive (Female) to manage and scale lead generation campaigns, social media growth, and performance marketing efforts. This role is ideal for someone who understands both creative marketing and data-driven decision-making, especially within a fast-paced startup environment.Key Responsibilities<ul><li>Plan, execute, and optimize Facebook &amp; Instagram (Meta) lead generation campaigns</li><li>Manage and grow social media platforms with engaging, conversion-focused content</li><li>Generate high-quality local leads for service-based operations (e.g., scrap pickup services)</li><li>Monitor and analyze CPL (Cost per Lead), conversions, and campaign performance</li><li>Develop and optimize lead generation funnels</li><li>Collaborate directly with founders to align marketing with business goals</li><li>Track, report, and improve campaign performance using data insights</li></ul>Required Skills &amp; Qualifications<ul><li>1&ndash;2 years of hands-on experience in Digital Marketing / Performance Marketing</li><li>Strong expertise in Meta Ads (Facebook &amp; Instagram Ads Manager)</li><li>Solid understanding of lead generation strategies and funnels</li><li>Ability to analyze data and optimize campaigns for better ROI</li><li>Creative thinking with a data-driven mindset</li><li>Good English communication skills (written &amp; verbal)</li><li>Self-motivated with a startup mindset and ownership attitude</li></ul>What We Offer<ul><li>Competitive salary package (PKR 75K &ndash; 100K)</li><li>Performance-based incentives and growth opportunities</li><li>Hands-on experience in scaling real business campaigns</li><li>Direct exposure to decision-making and strategy with leadership</li></ul>Why This Role is a Great FitThis position offers the opportunity to work in a high-impact, growth-focused environment, where your ideas, execution, and performance directly contribute to business success. Ideal for candidates looking to build expertise in performance marketing and lead generation.Job Type: Full-timePay: Rs75,000.00 - Rs100,000.00 per monthWork Location: In person

Digital Marketing Executive (Female)

Explore 643+ Lead generation manager in Karachi this April. Find roles across top companies and apply now to boost your career.