social media manager

digital marketing manager

social media executive

marketing manager

social media marketing manager Jobs in Lahore

social media marketing manager

paid media manager

Adroit Accountax Pvt Ltd

About the RoleWe are looking for an experienced Paid Media Manager to join our Lahore-based team. The ideal candidate will be responsible for developing, implementing, and managing paid advertising campaigns across various digital platforms to drive traffic, leads, and ROI. This is a key performance-driven role requiring strong analytical skills and creative problem-solving.Key Responsibilities<ul><li>Plan, create, and manage paid campaigns across platforms including Google Ads, Meta (Facebook/Instagram), LinkedIn, and other digital networks.</li><li>Conduct keyword research, audience targeting, and competitive analysis to optimize campaign performance.</li><li>Monitor and analyze campaign results using data-driven insights to achieve desired KPIs (CPC, CTR, CPA, ROAS, etc.).</li><li>Collaborate with content, design, and SEO teams to ensure cohesive marketing strategies.</li><li>Prepare regular performance reports and present insights and recommendations to management.</li><li>Stay up-to-date with digital marketing trends, platform updates, and new advertising opportunities.</li><li>Manage budgets effectively, ensuring efficient allocation of ad spend.</li><li>A/B test creative, ad copy, and landing pages to improve conversion rates.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>2&ndash;4 years of proven experience in managing paid media campaigns.</li><li>Strong knowledge of Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.</li><li>Certification in Google Ads or Meta Blueprint is a plus.</li><li>Excellent analytical, reporting, and communication skills.</li><li>Ability to work independently and manage multiple campaigns simultaneously.</li><li>Prior experience working with international clients (UK/US/Canada) will be an advantage.</li></ul>Job Type: Full-timeWork Location: In person

Paid Media Manager

Shopify Pro

Job Title: Senior Performance Marketing Manager &ndash; Google &amp; Meta Company: Shopify Prol (US-Based) Location: Green Acres Housing Society, Lahore Working Hours: 5:00 PM &ndash; 2:00 AM (Pakistan Standard Time) Job Type: Full-Time (On-site)About UsOur mission is to empower businesses with innovative technology, creative strategies, and measurable digital growth.We are seeking an experienced Senior Performance Marketing Manager (Google &amp; Meta) to lead ROI-driven digital advertising campaigns for our US-based clients. The ideal candidate will have a strong command of performance strategy, data analysis, and campaign optimization across multiple paid media platforms.Key Responsibilities<ul><li>Strategize, plan, and manage Google Ads and Meta (Facebook/Instagram) campaigns for US-based clients.</li><li>Lead performance marketing initiatives focused on achieving key metrics such as ROAS, CPA, CTR, and conversion rate optimization.</li><li>Oversee audience segmentation, targeting strategies, and A/B testing to drive campaign efficiency.</li><li>Collaborate with creative, design, and content teams to develop high-performing ad creatives.</li><li>Implement and monitor conversion tracking through Google Tag Manager, GA4, and Meta Pixel.</li><li>Manage and optimize ad budgets, ensuring efficient spending and delivery pacing.</li><li>Analyze campaign data to uncover insights, identify trends, and provide actionable recommendations.</li><li>Prepare and present detailed performance reports to internal stakeholders and US-based clients.</li><li>Stay current with Google and Meta algorithm updates, platform enhancements, and emerging best practices.</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field (Master&rsquo;s degree preferred).</li><li>3&ndash;5 years of proven experience managing Google and Meta campaigns, preferably for US-based clients.</li><li>In-depth understanding of bidding strategies (Target ROAS, Target CPA, Maximize Conversions) and attribution models.</li><li>Hands-on experience with Google Ads, GA4, Google Tag Manager, Meta Ads Manager, and Meta Business Suite.</li><li>Exceptional analytical, communication, and reporting skills.</li><li>Strong command of English (written &amp; spoken) &ndash; client communication is a key part of this role.</li></ul>Work Type: Full-time (On-site) Location: Green Acres Housing Society, LahoreJob Type: Full-timeWork Location: In person

Senior Performance Marketer

HR Ways

About the job Paid Ads Manager - Night ShiftAbout Our Client:Hiring for Certified US-based Digital Marketing Agency, focused on maximizing your Marketing ROI.&#65279;Job Description:This team member must have a solid understanding of the entire Digital Marketing ecosystem and the relationships that all channels have with one another. More Specifically, you must have in-depth experience optimizing the Google Ads Platform. You can optimize the account for the industrys best cost per conversion while taking care of tracking.Job Responsibilities<ul><li>Development and execution of digital advertising strategies to achieve our marketing objectives.</li><li>Collaborating with the leadership team on Companys marketing and advertising strategy and execution.</li><li>Supporting and mentoring a team of Digital Advertising Specialists to ensure high levels of performance and professional growth.</li><li>Working closely with cross-functional teams to align advertising strategies with overall marketing goals and company initiatives.</li><li>Analyzing advertising performance data to identify trends, insights, and opportunities for optimization and growth.</li><li>Implementing and managing paid advertising strategies for clients assigned by your senior manager.</li><li>Identify problems and deficiencies, implement solutions promptly, and suggest improvements for process and productivity optimization.</li><li>Understand the client's industry and set an agenda for monthly client meetings.</li><li>Research and present the Digital Marketing plan to clients.</li><li>Collaborate &amp; Share research with team members for Ad copy, Graphic design, etc.</li><li>Collaborate &amp; Share research with the SEO team for Keyword research and more to implement the winning SEM strategy for each client.</li><li>Set up new campaigns, track and perform daily/weekly/monthly ad account management tasks on Google Ads, Bing Ads, Meta Ads, etc.</li><li>Maintenance and monitoring of keywords bids, quality score, CTR, impression share, avg. position, and other important account metrics</li><li>Identify performance targets, project milestones, resource needs, etc</li><li>Monitor the overall performance of paid search efforts and report key indicators to the clients and your superiors in the company</li><li>Top-to-bottom management of paid search campaigns, generate reports, i.e., overall campaign performance report, Ad group performance report, keywords performance report, and location targeting report on a weekly/monthly basis</li><li>Monitor Google Analytics' key tools to analyze which areas are essential for achieving clients' goals</li><li>Review client websites and landing pages, fully understand their business models and marketing objectives, and then translate them into PPC strategy and action plans</li><li>Prepare and review keywords &amp; negative keywords list, and share the competitor research report with the content team to help write ad copies according to the relevancy of landing pages</li><li>Work on different bid strategies employed at the campaign, ad group, &amp; keyword levels</li><li>Analyze campaigns and provide actionable optimization recommendations</li><li>Performance Max Campaigns Strategy Diversification - diversify targeting methods like contextual targeting, remarketing, placement targeting, topic targeting, etc</li><li>Set up and recommend re-marketing campaigns</li><li>Integrate third-party online call-tracking software for conversion analytics.</li><li>Create Conversion Tracking for all client campaigns and monitor the conversion rate.</li><li>Set up events for the website's different sections to analyze users behavior.</li><li>Stay updated with new trends and discover opportunities to boost our clients' conversions, revenue, and sales.</li><li>Stay up-to-date with the latest digital marketing trends and best practices.</li><li>Any other task assigned by the management</li></ul>Required Experience and Expertise<ul><li>6+ years of Hands-on experience with Google Ads, Meta Ads &amp; Bing Ads with at least 2+ years in a managerial Role</li><li>5+ years of experience with planning and implementing a successful Paid Search and Paid Social strategy.</li><li>4+ years of experience in web analytics, marketing, tracking, and business development.</li><li>Top-to-bottom management &amp; execution of paid ads campaigns.</li><li>Proficiency in Google Analytics, P-Max campaigns, conversion tracking, and CTR.</li><li>Ability to work in a fast-paced environment and meet deadlines.</li><li>Excellent interpersonal and communication skills.</li></ul>Technical Skills<ul><li>Expert Proficiency with Google Sheets, Docs, Excel, and various Office Tools.</li><li>Expert in research on Ahrefs, Semrush, and other resources for campaign planning.</li><li>Experience with A/B testing and other testing metrics.</li><li>Build sophisticated reporting frameworks using GA4, GTM, Looker Studio, etc.</li></ul>Analytical &amp; Problem-Solving Skills<ul><li>Critical thinker with excellent problem-solving skills.</li><li>Stay on top of platform changes, privacy regulations, and performance trends. Translate complex data into clear, actionable insights for internal and client use.</li><li>Strong leadership and team management skills</li></ul>Strategy and ownership<ul><li>Directly manage and mentor a team of paid media professionals and assistant managers.</li><li>Conduct performance reviews, skill gap assessments, and training sessions.</li><li>Ensure the team adheres to performance standards, deadlines, and campaign best practices.</li><li>Serve as a strategic partner to clients and lead weekly/monthly performance reviews.</li><li>Take complete ownership of your performance, ensuring a direct impact on client business outcomes through strategic actions.</li></ul>Required QualificationBachelor's or relevant degree.Other Details:Work Mode: Onsite - Full TimeLocation: LahoreExperience: 6+ YearsDays: Monday to FridayTiming: &#65279;5pm-2am PKT (Night Shift)About HR Ways:HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983azto stay updated or visit www.hrways.co to know more.Job Type: Full-timePay: Rs350,000.00 - Rs450,000.00 per monthWork Location: In person

PPC Manager

AL GHANI Medical

Role Summary: Plan, execute, and optimize paid advertising campaigns across major platforms to generate high-quality leads and maximize ROI.Key Responsibilities:<ul><li>Create, manage, and optimize campaigns on Meta (Facebook + Instagram), Google Ads, LinkedIn, and TikTok</li><li>Set up audience targeting, bidding strategies, pixel tracking, and conversion tracking</li><li>Continuously monitor and improve KPIs: CPC, CTR, CPL, ROAS</li><li>Run A/B testing on ad creatives, copy, and targeting</li><li>Collaborate with creative and content teams for ad asset production</li><li>Analyze campaign data and provide actionable insights</li><li>Stay updated with platform updates, new ad formats, and best practices</li><li>Manage budgets and forecast spend across platforms</li></ul>Skills &amp; Experience:<ul><li>3+ years managing multi-channel paid ad campaigns with successful ROI</li><li>Deep expertise with Facebook Business Manager, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager</li><li>Strong analytical skills and data-driven mindset</li><li>Experience with CRM integrations (GoHighLevel preferred) a plus</li><li>Certifications (Google Ads, Facebook Blueprint) desirable</li></ul>Job Type: Full-timePay: Rs70,000.00 - Rs90,000.00 per monthWork Location: In person

Paid Ads Specialist (Meta, Google, Instagram, LinkedIn, TikTok)

Milele Motors FZE

<div>Role Overview
The Senior Performance Marketer will be responsible for developing and executing data-driven marketing campaigns across Meta, Google, and LinkedIn platforms to drive leads, optimize conversion funnels, and maximize ROAS. You will own the full performance marketing strategy, including campaign design, implementation, tracking, reporting, and continuous optimization.
Key Responsibilities<ul>
<li>Plan, execute, and optimize paid campaigns across Meta (Facebook/Instagram), Google Ads (Search, Display, YouTube), and LinkedIn.</li>
<li>Conduct conversion rate optimization (CRO) on landing pages and funnels, identifying blockers and opportunities for improvement.</li>
<li>Set up and maintain proper tracking using GA4, Google Tag Manager (GTM), and Search Console to ensure accurate data attribution.</li>
<li>Perform A/B testing for ad creatives, CTAs, and landing pages to continuously improve campaign performance.</li>
<li>Collaborate with creative teams to develop high-converting ad creatives tailored to each stage of the funnel.</li>
<li>Utilize Microsoft Excel/Google Sheets for campaign analysis, forecasting, and budget planning.</li>
<li>Prepare and present detailed performance reports, insights, and recommendations to stakeholders.</li>
<li>Optional but preferred: Oversee basic SEO audits and suggest optimizations for improved organic reach.</li></ul>
Required Skills &amp; Qualifications<ul>
<li>4 to 5 years of hands-on experience in Performance Marketing, preferably in the automotive or service industry.</li>
<li>Proficiency in Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager.</li>
<li>In-depth experience with Google Analytics 4 (GA4), GTM, and Search Console.</li>
<li>Proven track record of managing budgets, optimizing CPAs, and scaling performance campaigns.</li>
<li>Strong knowledge of landing page optimization principles and experience using CRO tools.</li>
<li>Advanced Excel skills (pivot tables, lookups, charts) and experience preparing campaign dashboards.</li>
<li>Excellent analytical, problem-solving, and communication skills.</li>
<li>Bonus: Familiarity with basic SEO tools and practices.</li></ul></div>

My Digital People

We are looking for a highly skilled and experienced Performance Manager---Facebook and TikTok Ads to join our team. As a key part of our marketing team, you will be responsible for creating, managing, and optimising ads on both platforms to drive engagement, conversions, and lead generation. This role requires a proven track record in managing successful campaigns and delivering measurable results.Key Responsibilities:<ul><li>Create, manage, and optimise high-performing lead generation and e-commerce ads on Facebook and TikTok.</li><li>Develop engaging ad copy and creatives tailored for each platform.</li><li>Analyse data and adjust strategies to optimise performance and ensure maximum ROAS (Return on Ad Spend).</li><li>Manage and allocate ad budgets effectively to achieve campaign goals.</li><li>Stay up-to-date with the latest trends, features, and platform changes on Facebook and TikTok.</li><li>Report on campaign performance and provide data-driven insights and recommendations.</li><li>Ensure all ads are compliant with platform policies.</li><li>Use AI tools and creative software to generate innovative ad visuals and copy.</li></ul>Required Skills and Experience:<ul><li>Proven experience managing lead generation and e-commerce ads on Facebook Ads Manager and TikTok Ads with a strong portfolio of past campaigns.</li><li>Experience required 5 years.</li><li>Deep understanding of data analysis and the ability to optimise campaigns based on performance metrics (CTR, CPC, ROAS, etc.).</li><li>Creative thinking for developing compelling ad copy, visuals, and videos.</li><li>Proficiency in creative tools like Canva, Adobe Spark, CapCut, or similar for ad creation.</li><li>Experience using AI tools for ad creation and optimisation.</li><li>Strong attention to detail and excellent organisational skills.</li><li>Ability to manage ad budgets effectively while achieving ROAS goals.</li><li>Excellent written and verbal English communication skills (Non-negotiable).</li><li>In-depth knowledge of trends and changes in Facebook and TikTok advertising.</li></ul>Preferred but Not Required:<ul><li>Experience with e-commerce and led gen ads</li><li>It would be great to hear about your past campaigns and the ROAS you've achieved.</li></ul>If you have a proven track record in digital advertising, a creative mindset, and a passion for driving results, apply nowJob Type: Full-timeEducation:<ul><li>Bachelor's (Required)</li></ul>Experience:<ul><li>Performance Marketer: 5 years (Required)</li><li>E-Commerce Brand Campaigns: 5 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>Work Location: In person

Paid Advertising Specialist

Job Title: Performance Marketing Manager &ndash; Google &amp; MetaCompany: Software Pro Digital (US-Based) Location: Green Acres Housing Society, Lahore Working Hours: 5:00 PM &ndash; 2:00 AM (Pakistan Standard Time) Job Type: Full-Time (On-site)About Us:Software Pro Digital is a US-based digital agency specializing in software development, branding, digital marketing, and SEO solutions for global clients. Our mission is to empower businesses with innovative technology, creative strategies, and measurable digital growth.We are looking for a Performance Marketing Manager (Google &amp; Meta) who can drive ROI-focused advertising campaigns for our US clients. If you&rsquo;re data-driven, analytical, and passionate about scaling digital performance, we&rsquo;d love to have you on our team.Key Responsibilities:<ul><li>Plan, execute, and manage Google Ads and Meta (Facebook/Instagram) campaigns for US-based clients.</li><li>Optimize campaigns for ROAS, CPA, CTR, and conversion rate improvements.</li><li>Develop and implement audience targeting and segmentation strategies.</li><li>Collaborate with creative and content teams to produce engaging ad creatives.</li><li>Set up and monitor conversion tracking using Google Tag Manager, GA4, and Meta Pixel.</li><li>Manage ad budgets and ensure efficient spending and pacing.</li><li>Analyze campaign data to identify trends and actionable insights.</li><li>Generate detailed performance reports and communicate results effectively with clients.</li><li>Stay updated on Google and Meta platform changes, trends, and best practices.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, Communications, or a related field.</li><li>1&ndash;2 years of proven experience managing Google Ads and Meta campaigns.</li><li>Strong understanding of conversion tracking, attribution models, and bidding strategies (Target ROAS, Target CPA, Maximize Conversions).</li><li>Hands-on experience with Google Ads, Google Analytics 4, Google Tag Manager, Meta Ads Manager, and Meta Business Suite.</li><li>Excellent analytical and reporting skills.</li><li>Strong command of English (written &amp; spoken) &ndash; this role involves communication with US-based clients.</li><li>Comfortable working night shifts (5 PM &ndash; 2 AM PKT).</li></ul>Perks &amp; Benefits:<ul><li>Competitive salary based on experience.</li><li>Performance-based bonuses and project incentives.</li><li>Opportunity to work with international clients.</li><li>Collaborative, fast-paced, and growth-oriented environment.</li><li>Continuous learning and professional development opportunities.</li></ul>Work Location: On-site Job Type: Full-timeJob Type: Full-timeWork Location: In person

Performance Marketing Manager – Google & Meta

Explore 975+ Paid media manager in Lahore this October. Find roles across top companies and apply now to boost your career.

975 paid media manager jobs IN Lahore

Paid Media Manager

Senior Performance Marketer

PPC Manager

Paid Ads Specialist (Meta, Google, Instagram, LinkedIn, TikTok)

Senior Performance Marketer

Paid Advertising Specialist

Performance Marketing Manager – Google & Meta