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social media specialist

ASPIRE 92 (SMC-PRIVATE) LIMITED

We&rsquo;re seeking a skilled Social Media Specialist (Content Creator / Ads Specialist) to help drive growth and align digital strategies across all our existing brands.We&rsquo;re looking for a results‑driven Social Media Marketing &amp; Paid Ads Specialist who knows how to turn attention into measurable business outcomes&mdash;not just likes and views.What You&rsquo;ll Be Working On<ul><li>Managing, optimizing, and growing social media accounts.</li><li>Creating Monthly Content Calendar Ad Copies and manage scheduling posting after taking due approvals.</li><li>Planning, launching, and scaling paid ad campaigns (Meta, LinkedIn ,Google, and more).</li><li>Building and managing lead generation campaigns from strategy to execution.</li><li>Developing content strategies that drive engagement, leads, and conversions.</li><li>Identifying, joining, and managing relevant social media groups aligned with business objectives.</li><li>Executing consistent group posting strategies following defined posting protocols (frequency, value‑first content, compliance with group rules)</li><li>Tracking performance, analyzing data, and continuously optimizing campaigns</li></ul>What We&rsquo;re Looking For<ul><li>Strong analytical skills with the ability to interpret data and make performance‑driven decisions</li><li>Clear understanding of key performance metrics: COAS, CPC, CPM,CPL</li><li>Proven experience in lead generation and conversion‑focused marketing</li><li>Strong know‑how of adding, evaluating, and engaging in different groups from a business perspective</li><li>Ability to maintain systematic group posting while avoiding spam and maximizing reach and credibility</li><li>Deep understanding of audience behavior and marketing funnels</li><li>Hands‑on experience with paid ads and campaign optimization</li><li>Ability to work independently, think strategically, and take ownership</li><li>Strong focus on ROI and business impact&mdash;not vanity metrics</li></ul>How to Apply<ul><li>A brief overview of your experience</li><li>Campaign results or case studies (especially lead generation)</li><li>Platforms, ad channels, and communities/groups you&rsquo;ve worked with</li></ul>If you understand how to combine analytics, community engagement, and paid performance to drive real results, we&rsquo;d love to hear from you.Job Type: Full-timeWork Location: In person

Social Media Specialist

Logicose

We're looking for a Social Media Specialist at Logicose for our Social Media Management team.This is a full-time onsite role. Timings are 4:00PM to 12:30AM.Responsibilities:<ul><li>Understand client requirements and align with project needs.</li><li>Create static posts, carousels, short-form videos, reels, stories, infographics, and other social media content using Canva and AI tools for assistance.</li><li>Maintain brand consistency across all content.</li><li>Execute with strong attention to detail.</li><li>Handle revisions and stay updated with current design and platform trends.</li><li>Collaborate with internal teams for strategy and ideation.</li></ul>Requirements:<ul><li>Skilled in Graphic Design and Video Editing</li><li>Strong command over Canva/Illustrator/Premiere/Capcut.</li><li>Familiarity with AI tools for design workflows.</li><li>Experience writing content specifically for social media posts, videos, reels, stories, and infographics across various industries.</li><li>Strong understanding of social media visuals, content styles, and platform-specific formats.</li><li>Clear communication, ability to follow guidelines with attention to detail, and the ability to meet deadlines.</li></ul>Bonus points:<ul><li>Experience working with multiple brands or design styles</li></ul>Job Types: Full-time, FresherPay: Up to Rs90,000.00 per monthApplication Question(s):<ul><li>Are you skilled in BOTH Graphic Design and Video Editing?</li><li>What is your current monthly Salary Range?</li><li>Portfolio link is REQUIRED or your application will be REJECTED. Submit your Portfolio link below.</li></ul>Work Location: In person

Ezone Pearl

Job Overview:We are looking for a talented and proactive Social Media Manager to manage our online presence and digital advertising across various platforms. The ideal candidate should be experienced in content creation, social media strategy, and must have hands-on experience managing paid ad campaigns (especially Meta and Tiktok). You will play a key role in building brand awareness, growing our audience, and generating leads/sales through social channels.Key Responsibilities:<ul><li>Plan, create, and schedule engaging content for platforms like Instagram, Facebook, TikTok, and Pinterest.</li><li>Manage day-to-day operations of all social media accounts, including posting, responding to messages, and engaging with followers.</li><li>Design and execute monthly content calendars and promotional campaigns.</li><li>Create, run, and optimize paid ad campaigns on Facebook/Instagram (Meta Ads), and Google Ads.</li><li>Collaborate with the design and product teams for creative assets.</li><li>Track analytics, prepare performance reports, and use insights to improve strategies.</li><li>Stay updated with current trends, tools, algorithms, and competitors.</li><li>Work with influencers, coordinate giveaways, and manage collaborations.</li></ul>Requirements:<ul><li>Minimum 2&ndash;3 years of proven experience in social media management.</li><li>Strong experience in creating and managing social media ad campaigns is a must.</li><li>Knowledge of Meta Ads Manager and understanding of ad formats, targeting, budgets, and performance optimization.</li><li>Creative thinking with strong writing and content planning skills.</li><li>Bachelor&rsquo;s degree in Marketing, Communications, or a related field (preferred).</li><li>Ability to work independently and meet deadlines.</li></ul>Bonus Skills (Preferred but not required):<ul><li>Google Ads experience</li><li>Basic photography or content shooting/editing skills</li><li>SEO knowledge for social content</li><li>Shopify or e-commerce platform knowledge</li></ul>Job Type: Full-timePay: Rs35,000.00 - Rs50,000.00 per monthApplication Question(s):<ul><li>How many years of experience do you have in managing social media platforms professionally?</li><li>On which social media platforms have you worked professionally?</li><li>Have you worked with Meta Ads</li><li>Have you ever worked with influencers to promote products or campaigns?</li><li>What is your current salary package?</li><li>What is your expected monthly salary for this role?</li></ul>Work Location: In person

TSN Shipping

Responsibilities:Handle and maintain all social media accounts (Facebook, Instagram, LinkedIn, etc.)Create and publish engaging content (posts, captions, reels, videos)Respond to customer queries, messages, and comments professionallyUpdate and manage website content regularlyPerform basic SEO (on-page optimization, keywords, rankings)Edit videos and visuals for social media campaignsMonitor performance insights and improve engagementStay updated with latest digital marketing trendsRequirements:1- Experience in social media handling and digital marketing2- Strong content writing and communication skills3- Basic knowledge of SEO and website management4 - Skills in video editing and content creation tools5- Creative mindset and attention to detail6- Ability to handle multiple tasks independentlyKindly Send CV's on mentioned number +971 58 577 8213Job Type: Full-timePay: Rs30,000.00 - Rs50,000.00 per monthWork Location: In person

Lucid Web Solutions

Company: Lucid Web Solutions Location: Onsite &ndash; Karachi Employment Type: Full-TimeKey Responsibilities<ul><li>Develop and execute complete social media and digital marketing strategies</li><li>Lead and manage the social media/marketing team to achieve business goals</li><li>Plan, launch, and optimize paid campaigns across multiple platforms</li><li>Manage brand presence on Facebook, Instagram, LinkedIn, TikTok, X, Pinterest, Google, and other digital channels</li><li>Oversee content calendars, campaign ideas, and audience engagement strategies</li><li>Analyze campaign performance and generate actionable reports</li><li>Coordinate with graphic designers, content creators, and sales teams</li><li>Build lead generation and conversion-focused campaigns</li><li>Stay updated with market trends, competitor strategies, and platform updates</li><li>Handle international client communication, presentations, and meetings professionally</li></ul>Required Skills &amp; Qualifications<ul><li>2+ years of experience in social media marketing / digital marketing</li><li>Strong expertise across all major social media platforms</li><li>Hands-on experience with Meta Ads, Google Ads, LinkedIn Ads, TikTok Ads, and other campaign tools</li><li>Excellent understanding of paid media strategy, lead generation, and brand growth</li><li>Good understanding of graphic design and creative direction</li><li>Excellent written and verbal communication skills</li><li>Proven experience dealing with international clients</li><li>Strong leadership, team management, and decision-making skills</li><li>Ability to manage multiple projects in a fast-paced environment</li></ul>Nice to Have<ul><li>Experience in IT / Software industry marketing</li><li>Knowledge of SEO, automation tools, and CRM systems</li><li>Experience scaling brands internationally</li><li>Performance marketing and funnel optimization expertise</li></ul>Job Type: Full-Time Work Location: In personWork Location: In person

Digital Commerce Solution

UGC Content Creator &amp; Social Media Specialist - Paari BridalAbout Paari BridalPaari Bridal is a luxury bridal wear brand celebrated for its exquisite craftsmanship, timeless elegance, and modern bridal aesthetics. We specialize in creating dream bridal experiences through stunning couture, personalized styling, and unforgettable fashion moments for brides across Pakistan and beyond.Professional SummaryWe are seeking a creative, fashion-forward UGC Content Creator &amp; Social Media Specialist to join our growing bridal couture team. The ideal candidate has a deep passion for bridal fashion, luxury aesthetics, and visual storytelling that resonates with modern brides.This role combines User-Generated Content (UGC) creation, social media management, customer service, graphic design, basic video editing, and content strategy, making it perfect for creative professionals who thrive in the luxury bridal and fashion industry.Both experienced professionals and talented fresh graduates with strong portfolios showcasing bridal or fashion content are encouraged to apply.Key Responsibilities UGC &amp; Content Creation<ul><li>Create authentic, relatable UGC-style content (reels, try-ons, styling videos, behind-the-scenes)</li><li>Develop engaging bridal content for Instagram, TikTok, Facebook, and YouTube</li><li>Produce trending reels and short-form videos that showcase bridal collections, fittings, and real bride moments</li><li>Capture candid bridal shoot moments, showroom experiences, and client testimonials</li><li>Create content that drives engagement, inspires brides, and builds brand trust</li></ul>Social Media Management<ul><li>Design visually compelling posts, carousels, stories, and promotional graphics</li><li>Plan and execute content calendars aligned with bridal seasons, launches, and trends</li><li>Monitor social media trends in bridal fashion and adapt content strategies accordingly</li><li>Engage with followers, respond to inquiries, and build community presence</li><li>Support campaign launches, bridal events, and seasonal collections</li></ul>Customer Handling &amp; Communication<ul><li>Respond to customer inquiries on Instagram, Facebook, WhatsApp, and other platforms</li><li>Handle made-to-order queries including fabric choices, customization requests, sizing, and delivery timelines</li><li>Provide excellent customer service that reflects Paari Bridal's luxury standards</li><li>Satisfy and retain customers through professional, warm, and timely communication</li><li>Coordinate with the sales and design teams to ensure accurate information is shared</li><li>Follow up with potential clients to convert inquiries into bookings</li><li>Manage customer expectations regarding custom orders, fittings, and alterations</li><li>Address concerns and complaints with professionalism and empathy</li><li>Build lasting relationships with brides through personalized communication</li></ul>Graphic Design &amp; Branding<ul><li>Design high-quality visuals for social media, bridal lookbooks, and promotional materials</li><li>Create brand-aligned graphics maintaining Paari Bridal's luxury aesthetic</li><li>Design Instagram story highlights, promotional banners, and engagement posts</li><li>Maintain visual consistency across all brand touchpoints</li></ul>Video Editing &amp; Multimedia<ul><li>Edit short-form videos, bridal reels, client testimonials, and event highlights</li><li>Add transitions, music, captions, and effects optimized for Instagram/TikTok</li><li>Create before/after transformations, styling guides, and bridal prep content</li><li>Optimize video content for maximum reach and engagement</li></ul>Content Strategy &amp; Analytics<ul><li>Think strategically about content that drives bridal inquiries and bookings</li><li>Analyze engagement metrics and adjust content strategy accordingly</li><li>Recommend content types that convert followers into clients</li><li>Stay updated on bridal industry trends and social media algorithm changes</li></ul>Collaboration &amp; Coordination<ul><li>Coordinate with the bridal styling, sales, design, and photography teams</li><li>Communicate effectively with clients for UGC collaborations and testimonials</li><li>Participate in creative planning sessions and bridal shoots</li><li>Ensure timely content delivery aligned with marketing campaigns</li></ul>Core CompetenciesLuxury Bridal &amp; Fashion Aesthetics UGC-Style Content Creation Youtube Shorts, Instagram Reels &amp; TikTok Video Production Bridal Social Media Strategy Exceptional Customer Service &amp; Communication Skills Made-to-Order &amp; Custom Bridal Expertise Client Relationship Management Engagement &amp; Community Building Trend Awareness &amp; Content Adaptation Graphic Design for Social Platforms Problem-Solving &amp; Customer Satisfaction Strong Multitasking &amp; Time ManagementTechnical RequirementsProficiency in Instagram, TikTok, Facebook, YouTube, WhatsApp Business content creation Design tools: Canva, Adobe Photoshop, Illustrator (or similar) Video editing: CapCut, InShot, Premiere Pro, After Effects (basic to intermediate) Experience with AI content tools (ChatGPT, Canva AI, etc.) is a plus Understanding of social media analytics and engagement metrics Familiarity with scheduling tools (Meta Business Suite, Later, Buffer, etc.) Excellent written and verbal communication in English and Urdu Strong file organization and brand guideline management Experience with CRM or customer management tools is a plusEligibility CriteriaDegree or certification in Media, Design, Marketing, Fashion Communication, or related field (preferred but not mandatory) Strong portfolio demonstrating UGC content, reels, and bridal/fashion work Passion for bridal fashion, styling, and luxury aesthetics Proven customer service skills with ability to handle inquiries professionally Excellent time management and ability to meet tight deadlines Fresh graduates with impressive bridal/fashion content are encouraged to apply Fluent in English and Urdu (written and spoken) People skills &ndash; friendly, patient, and detail-oriented in client communicationWork StructureWork Mode: Hybrid (Remote + Occasional onsite for bridal shoots/events) Availability: Must remain available during working hours for coordination, content needs, and customer inquiries Onsite Requirements: Occasional visits to the showroom for shoots, fittings, and events Response Time: Quick turnaround expected for customer messages and queriesApplication QuestionsPlease be prepared to answer the following:<ul><li>Please provide links to social media accounts you have managed. Share strategy details and results.</li><li>Do you have experience creating trending reels for bridal or fashion brands? Provide at least 6 links to your best reels.</li><li>Do you have experience handling customer inquiries and made-to-order requests? Describe your approach.</li><li>How do you handle difficult or unsatisfied customers? Give an example.</li><li>What is your expected salary range?</li><li>We use screen/hour tracking for remote work. Are you comfortable with this?</li><li>Do you have experience using AI tools for content creation? Provide examples.</li><li>Share your portfolio: Minimum 6 examples of reels and graphics (bridal/fashion preferred).</li><li>If a bridal brand wants more client inquiries from social media, what type of content would you recommend and why?</li><li>How many social media accounts have you managed simultaneously?</li><li>What is your typical social media content strategy for a luxury bridal brand?</li><li>What design and content creation tools do you use most?</li><li>What tools have you used for scheduling or automating social media posts?</li><li>How do you manage multiple customer conversations while creating content?</li></ul>Experience RequiredSocial Media Marketing &amp; Content Creation: Minimum 1-2 years (Required) UGC &amp; Reels Creation: Proven portfolio (Required) Customer Service &amp; Inquiry Handling: Experience preferred Bridal/Fashion Industry Experience: Preferred Managed Social Media Accounts: At least 1 year (Required) Made-to-Order/Custom Orders Knowledge: AdvantageLanguage RequirementsEnglish (Fluent &ndash; Required) Urdu (Fluent &ndash; Required)How to ApplyInterested candidates should send their updated CV and portfolio hereEmail Subject Line: &quot;UGC Content Creator &amp; Customer Service &ndash; Paari Bridal &ndash; Hybrid&quot;Include in your email:<ul><li>Link to your portfolio (Instagram/TikTok/Behance)</li><li>At least 6 examples of reels and graphics</li><li>Brief introduction about your experience in bridal/fashion content</li><li>Examples of customer service experience (if applicable)</li></ul>Why Join Paari Bridal?Work with a prestigious luxury bridal brand Creative freedom and exposure to high-end fashion Opportunity to build a strong portfolio in the bridal industry Collaborate with talented designers, stylists, and photographers Competitive compensation with performance-based growth Be part of creating unforgettable bridal experiences Develop skills in both creative content and customer relationsWork Location: HybridPaari Bridal &ndash; Where Dreams Meet CoutureJob Type: Full-timePay: Rs40,000.00 - Rs60,000.00 per monthExperience:<ul><li>Content Creator: 1 year (Preferred)</li></ul>Language:<ul><li>English, Urdu (Preferred)</li></ul>Location:<ul><li>Karachi Nazimabad (Preferred)</li></ul>Work Location: In person

UGC Content Strategist & Client Experience Specialist

OmalbyKomal

Job Description:We are seeking a creative and dynamic Social Media Executive to join our team at OMALBYKOMAL, a leading textile company specializing in women&rsquo;s fashion clothing with a strong e-commerce presence. The ideal candidate will have a passion for fashion, a deep understanding of social media trends, and the ability to create engaging content that resonates with our target audience.Key Responsibilities:<ul><li>Content Creation &amp; Curation:</li><li>Develop and execute social media content strategies that align with the brand&rsquo;s voice and aesthetic.</li><li>Create visually appealing and on-brand content (photos, videos, graphics) for various social media platforms including Instagram, Facebook, Pinterest, TikTok.</li><li>Write compelling captions, posts, and stories that engage and grow our online community.</li><li>Social Media Management:</li><li>Manage daily social media activities, including posting, scheduling, and engaging with the audience across all platforms.</li><li>Monitor and respond to customer inquiries and comments in a timely and professional manner.</li><li>Collaborate with the design and marketing teams to ensure brand consistency across all channels.</li><li>Campaigns &amp; Promotions:</li><li>Plan and execute social media campaigns, promotions, and contests to drive brand awareness, customer engagement, and sales.</li><li>Work closely with the e-commerce team to promote new collections, product launches, and special offers.</li><li>Analytics &amp; Reporting:</li><li>Track and analyze the performance of social media campaigns using tools like Google Analytics, Instagram Insights, and Facebook Analytics.</li><li>Generate regular reports on social media metrics (e.g., engagement, reach, growth) and provide insights to improve strategy.</li><li>Stay up-to-date with social media trends, platform updates, and emerging technologies.</li><li>Influencer &amp; Brand Collaborations:</li><li>Identify and collaborate with influencers, bloggers, and other fashion-related social media personalities to expand brand reach.</li><li>Manage relationships with brand ambassadors and monitor their content for alignment with brand values.</li><li>Trend Monitoring:</li><li>Keep abreast of the latest fashion trends, especially in women&rsquo;s clothing, to ensure the brand&rsquo;s social media presence reflects current styles and consumer preferences.</li><li>Conduct market research to understand the competitive landscape and position the brand effectively.</li></ul>Qualifications:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, Fashion, or a related field.</li><li>2+ years of experience in social media management, preferably within the fashion or e-commerce industry.</li><li>Strong understanding of social media platforms, tools, and best practices.</li><li>Excellent communication and writing skills with a creative flair for storytelling.</li><li>Proficiency in graphic design tools like Adobe Creative Suite, Canva, or similar platforms is a plus.</li><li>Ability to multitask, prioritize, and manage time effectively in a fast-paced environment.</li><li>Passion for fashion and a keen eye for design and aesthetics.</li><li>Familiarity with e-commerce platforms like Shopify is an advantage.</li></ul>Job Type: Full-timeEducation:<ul><li>Bachelor's (Preferred)</li></ul>Location:<ul><li>Karachi (Required)</li></ul>Work Location: In person

Social Media Executive

Explore 503+ Social media specialist in Karachi this May. Find roles across top companies and apply now to boost your career.

503 social media specialist jobs In Karachi

Social Media Specialist

Social Media Specialist

Social Media Specialist

Social Media Specialist

Social Media Specialist

UGC Content Strategist & Client Experience Specialist

Social Media Executive