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senior executive social media

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social media executive.

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Mid-Day

<div>
 
 
 Hiring: Social Media Executive
 
 
 
 
 Location:
 
 Bandra East, Mumbai
 
 
 
 
 
 Working Model:
 
 6 days a week &mdash;
 
 5 days WFH, 1 day WFO
 
 
 
 
 
 
 
 Experience:
 
 3&ndash;5 years (News/Media industry experience is
 
 a must
 
 )
 
 
 
 
 
 We&rsquo;re looking for a dynamic
 
 Social Media Executive
 
 with a strong background in
 
 news or media
 
 who can plan, create, and execute engaging digital content that drives audience growth and engagement across platforms.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 <ul>
 <li>
 Manage and grow Mid-day&rsquo;s social media presence across platforms
 </li>
 <li>
 Plan and execute daily content calendars aligned with brand goals and editorial stories
 </li>
 <li>
 Collaborate with editorial and design teams to create high-impact posts, reels, and stories
 </li>
 <li>
 Monitor trends, breaking news, and viral content to ensure timely and relevant engagement
 </li>
 <li>
 Track analytics and insights to optimize performance and report results
 </li>
 <li>
 Ensure brand voice and visual identity remain consistent across all platforms
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 <ul>
 <li>
 
 3&ndash;5 years of experience
 
 in
 
 social media management within a news, digital, or media organization
 
 (mandatory)
 </li>
 <li>
 Strong understanding of news cycles, trending topics, and social media best practices
 </li>
 <li>
 Excellent writing, editing, and storytelling skills
 </li>
 <li>
 Ability to work under deadlines and manage multiple platforms efficiently
 </li>
 <li>
 Basic knowledge of social media tools (Meta Business Suite, Hootsuite, Buffer, or similar)
 </li>
 <li>
 Creative mindset with a strong sense of design and audience engagement
 </li>
 </ul>
 
 
 
 
 
 To get easily shortlisted, share your CV at:
 
 
 reshma.krishnan@mid-day.com
 
 
</div>

Social media executive.

PINKVILLA

<div>
 
 The Pinkvilla team is looking for a talented, experienced Social Media to work closely with the Leadership, Marketing, and Product team and contribute to the overall social media strategy.
 
 
 
 
 
 About PinkVilla:
 
 
 Pinkvilla is one of the largest digital websites in the entertainment, lifestyle, and fashion categories with 30 million unique users and 21 million social media followers.
 
 
 
 
 
 Based in: Mumbai
 
 
 What do you need to do? (Role and Responsibilities)
 
 <ul>
 <li>
 Develop creative and engaging social media Content that will contribute to user growth and increase the brand reach across all social media platforms for Pinkvilla.
 </li>
 <li>
 Manage and meet the business targets in terms of social media reach and user engagement.
 </li>
 <li>
 Manage the day-to-day handling of all social media channels adapting content to suit different channels
 </li>
 <li>
 Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite
 </li>
 <li>
 Create engaging multimedia content across our social media platforms like Instagram, Pinterest, X, Facebook, Snapchat etc
 </li>
 <li>
 Develop, launch and manage new competitions and campaigns that promote the organization and brand
 </li>
 <li>
 Manage and facilitate social media communities by responding to social media posts and developing discussions
 </li>
 <li>
 Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics, Facebook insights, Meta business suite.
 </li>
 <li>
 Encourage collaboration across teams and departments
 </li>
 </ul>
 
 
 
 
 Who could you be? Background and Experience:
 
 <ul>
 <li>
 Relevant experience managing social media platforms
 </li>
 <li>
 Proven experience in driving the growth and meeting target numbers for social media.
 </li>
 <li>
 Experience using data and metrics to measure impact and determine improvements.
 </li>
 <li>
 Bachelor&rsquo;s degree or equivalent.
 </li>
 <li>
 Proficiency in all social media platforms like Instagram, Snapchat, Youtube, Facebook.
 </li>
 <li>
 Experience of Google Analytics, Sprinklr, Hootsuite, Meta Business Suite
 </li>
 </ul>
</div>

FullTime- Social Media (Facebook )

Nykaa

<div>
 
 
 About the Role :
 
 
 
 
 
 
 Assistant/Associate Manager &ndash; Social Media to lead and execute the digital content strategy for Beauty or Fashion. This role calls for a beauty/fashion-obsessed, trend-savvy professional who understands the unique DNA of Nykaa's Beauty/Fashion and its audience. You&rsquo;ll be responsible for creating and amplifying content that resonates with our consumers, grows brand presence, and drives engagement across key platforms like Instagram, YouTube, and emerging channels.
 
 
 
 
 
 
 
 
 
 Job Description :
 
 
 
 
 
 
 Content &amp; Social Media Management
 
 <ul>
 <li>
 Develop and execute monthly social media calendars for Beauty/Fashion, focusing on new launches, product storytelling, brand campaigns, and cultural moments.
 </li>
 <li>
 Build launch communication strategies aligned with Beauty/Fashion&rsquo;s brand ethos and positioning.
 </li>
 <li>
 Schedule and publish posts, reels, and stories using platform tools (Instagram Insights, Socialbakers).
 </li>
 <li>
 Plan and oversee YouTube content for Beauty/Fashion &mdash; from concepting to optimization.
 </li>
 </ul>
 
 
 
 
 Creative Strategy &amp; Innovation
 
 <ul>
 <li>
 Ideate and execute fresh, high-engagement content tailored to Nykaa's audience.
 </li>
 <li>
 Monitor trends, aesthetics, and content formats to keep the brand relevant and aspirational.
 </li>
 <li>
 Collaborate with brand building, design, marketing, and production teams for 360&deg; campaign execution.
 </li>
 </ul>
 
 
 
 
 Campaign Execution &amp; Production
 
 <ul>
 <li>
 Lead the planning and execution of marketing campaigns (product launches, festive drops, collaborations).
 </li>
 <li>
 Manage content shoots &mdash; pre-production (briefing, prop/product planning), production, and post-production.
 </li>
 <li>
 Ensure visual and tonal consistency across all assets.
 </li>
 </ul>
 
 
 
 
 Performance Marketing Support
 
 <ul>
 <li>
 Identify high-performing social assets for boosting to drive reach, engagement, and conversions.
 </li>
 <li>
 Partner with the performance marketing team to align content with growth objectives.
 </li>
 </ul>
 
 
 
 
 Influencer Marketing
 
 <ul>
 <li>
 Manage influencer collaborations for both always-on content and launch campaigns.
 </li>
 <li>
 Ensure influencer outputs are on-brand, legally compliant, and deliver measurable ROI.
 </li>
 </ul>
 
 
 
 
 Analytics, Reporting &amp; Optimization
 
 <ul>
 <li>
 Track platform metrics (impressions, reach, engagement, video views) against KPIs.
 </li>
 <li>
 Lead monthly and quarterly reporting to measure content performance and impact.
 </li>
 <li>
 Provide insights and recommendations to continuously improve content strategies.
 </li>
 </ul>
 
 
 
 
 Trend Mapping &amp; Industry Insight
 
 <ul>
 <li>
 Stay ahead of platform updates, viral formats, and audience behavior shifts.
 </li>
 <li>
 Bring competitive intelligence and global benchmarks into Nykaa's strategy.
 </li>
 <li>
 Share learnings across teams to foster innovation and agility.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 
 Knowledge, Skill &amp; Qualification Requirements
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing, Communications, Fashion, or a related field.
 </li>
 <li>
 4-8 years of experience in Social Media, content creation, digital marketing, or a similar role within the beauty or fashion industry.
 </li>
 <li>
 Proven experience in managing video content production and strategy.
 </li>
 <li>
 Experience leading a small team and working cross functionally with other departments
 </li>
 <li>
 Ability to strategize with the changing/trending nature of the digital space
 </li>
 <li>
 An established networker in the social media space who is able to engage and influence creative individuals.
 </li>
 <li>
 Ability to understand audience needs and behaviours across platforms /devices / content and translate this into strategic thinking.
 </li>
 <li>
 Excellent communication and interpersonal skills.
 </li>
 <li>
 Ability to analyze data and derive actionable insights.
 </li>
 <li>
 Creative mindset with a keen eye for detail and aesthetics.
 </li>
 <li>
 Proficiency in content management systems and video editing tools.
 </li>
 </ul>
 
 
</div>

Assistant/Associate Manager Social Media

<div>
 
 
 Role Overview :
 
 
 
 
 
 
 Nykaa is seeking a creative, detail-oriented, and highly driven professional to join its Social Media &amp; Influencer Marketing team across Beauty, Fashion, and Private Label brands. The role will focus on building a strong digital presence, driving community engagement, and amplifying campaigns through social media content, influencer collaborations, and innovative storytelling. The individual will work closely with internal teams, creators, and external partners to deliver impactful campaigns that enhance brand visibility, consumer love, and business growth.
 
 
 
 
 
 
 
 
 
 Key Responsibilities :
 
 
 
 
 
 
 
 1. Social Media Strategy &amp; Content
 
 
 <ul>
 <li>
 Develop and manage monthly social media calendars across platforms (Instagram, YouTube, Twitter, Pinterest, Snapchat).
 </li>
 <li>
 Conceptualize and create engaging BAU and campaign-led content, ensuring alignment with brand tone and objectives.
 </li>
 <li>
 Lead content shoots, ideate shoot decks, and oversee creative direction for launch and BAU requirements.
 </li>
 <li>
 Innovate with new content formats to maximize reach, engagement, and audience relevance.
 </li>
 <li>
 Ensure inclusivity and diversity in all communication.
 </li>
 </ul>
 
 
 
 
 
 2. Influencer Marketing &amp; UGC
 
 
 <ul>
 <li>
 Identify, onboard, and manage influencers aligned with brand campaigns and messaging.
 </li>
 <li>
 Negotiate budgets, draft creative briefs, and oversee timely delivery of influencer assets.
 </li>
 <li>
 Build creator-driven content (BCA &ndash; Brand-Creator Assets) and leverage &ldquo;Brand Say&rdquo; + &ldquo;Others Say&rdquo; strategy for launches.
 </li>
 <li>
 Drive user-generated content initiatives with nano and micro-creators to strengthen community trust.
 </li>
 <li>
 Liaise with Nykaa Affiliate Program (NAP) and talent managers for efficient campaign delivery.
 </li>
 </ul>
 
 
 
 
 
 3. Campaign &amp; Event Management
 
 
 <ul>
 <li>
 Plan and execute social-first campaigns and collaborations to boost brand engagement.
 </li>
 <li>
 Cover internal and external brand events in real-time for digital amplification.
 </li>
 <li>
 Onboard influencers and manage collaborations during events and activations.
 </li>
 <li>
 Manage social pages and web communication (Webcom assets, banners, creatives) for incubation/private label brands.
 </li>
 </ul>
 
 
 
 
 
 4. Analytics &amp; Reporting
 
 
 <ul>
 <li>
 Track performance across reach, engagement, conversions, and influencer ROI.
 </li>
 <li>
 Use tools like Instagram Insights, Social Bakers, Tableau, MIS to generate actionable insights.
 </li>
 <li>
 Optimize campaigns and content strategies based on performance analysis.
 </li>
 </ul>
 
 
 
 
 
 5. Stakeholder Management
 
 
 <ul>
 <li>
 Collaborate with internal teams (Brand, Design, Central Marketing, Category) for cross-functional campaign execution.
 </li>
 <li>
 Build strong relationships with influencers, agencies, and community members to scale digital presence.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Knowledge, Skills &amp; Qualifications:
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, or related field.
 </li>
 <li>
 1&ndash;4 years of experience in social media, influencer marketing, or digital content (internships can be considered for entry-level).
 </li>
 <li>
 Strong understanding of digital platforms, creator ecosystem, and social trends.
 </li>
 <li>
 Excellent written and verbal communication skills in English.
 </li>
 <li>
 Creative mindset with an eye for aesthetics and detail.
 </li>
 <li>
 Proficiency in content planning, caption writing, social scheduling; basic design/CMS knowledge preferred.
 </li>
 <li>
 Strong organizational, multitasking, and stakeholder management skills.
 </li>
 <li>
 Ability to analyze data and apply insights for continuous improvement.
 </li>
 <li>
 Passion for beauty, fashion, and industry trends.
 </li>
 </ul>
 
 
</div>

Senior Executive Social Media

The Attention Co.

<div>
 
 
 
 At
 
 The Attention Co.
 
 , we turn people into brands. We build strategy, content, and distribution for leaders, creators, and companies shaping culture today. One of our flagship projects is a
 
 high-profile, long-form podcast
 
 with some of India&rsquo;s most interesting minds.
 
 
 
 
 
 We are looking for a
 
 Social Media &amp; Podcast Executive
 
 to join our team
 
 ASAP
 
 . This is a high-energy role for someone who lives and breathes podcasts, understands internet culture, and wants to grow fast under direct mentorship from our founder, who has scaled digital brands to over
 
 2 million+ followers
 
 and worked with some of India&rsquo;s top voices.
 
 
 
 
 
 What You&rsquo;ll Do
 
 <ul>
 <li>
 Act as a
 
 producer
 
 for our podcast: research, cultural relevance, guest coordination, prep material, and keeping episodes sharp and compelling.
 </li>
 <li>
 Run
 
 social media marketing &amp; distribution
 
 : reels, shorts, audiograms, copy, posting schedules, analytics.
 </li>
 <li>
 Assist with
 
 brand &amp; growth strategy
 
 for podcast and company pages.
 </li>
 <li>
 Track trends, audience insights, and what&rsquo;s working in the podcast/content space.
 </li>
 <li>
 Bring fresh ideas to keep us ahead of the curve.
 </li>
 </ul>
 
 
 
 
 Who You Are
 
 <ul>
 <li>
 A
 
 podcast junkie
 
 &ndash; you don&rsquo;t just know the big ones, you listen, analyze, and love the medium.
 </li>
 <li>
 Graduate or fresher-level, looking for a break into media, content, and digital branding.
 </li>
 <li>
 Hands-on with Instagram, YouTube, LinkedIn, and short-form content.
 </li>
 <li>
 Strong communicator with an eye for detail and storytelling.
 </li>
 <li>
 Hungry to learn, experiment, and grow fast.
 </li>
 </ul>
 
 
 
 
 Why Join Us
 
 <ul>
 <li>
 Direct mentorship under someone who has built 2M+ followers and scaled 1000s of brands.
 </li>
 <li>
 Chance to shape one of India&rsquo;s most exciting podcast projects from behind the scenes.
 </li>
 <li>
 Learn strategy, branding, and execution end-to-end.
 </li>
 <li>
 Work in an
 
 on-site, creative environment in Mumbai
 
 .
 </li>
 </ul>
 
 
 
</div>

Social Media Executive

House of Anita Dongre Limited

<div>
 
 
 House of Anita Dongre
 
 is hiring Brand and Communication Manager for
 
 Global Desi.
 
 
 
 
 
 
 
 
 Overview:
 
 
 
 
 The Brand Communication Manager at the House of Anita Dongre for Global Desi will play a crucial role in shaping and promoting the brand's identity and voice across multiple channels. This position requires a strategic thinker with a strong background in brand communications, a deep understanding of the fashion industry, and the ability to craft compelling narratives that resonate with diverse audiences.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 <ul>
 <li>
 
 Strategic Communication Planning:
 
 </li>
 </ul>
 
 Develop and implement comprehensive brand communication strategies to enhance brand visibility, reputation, and engagement across all platforms.
 
 <ul>
 <li>
 
 Content Creation and Management:
 
 </li>
 </ul>
 
 Lead the creation of high-quality, engaging content for various channels, including social media, press releases, newsletters, and marketing campaigns.
 
 <ul>
 <li>
 
 Media Relations:
 
 </li>
 </ul>
 
 Build and maintain strong relationships with media outlets, fashion editors, and influencers to secure consistent and positive coverage for the brand.
 
 <ul>
 <li>
 
 Campaign Management:
 
 </li>
 </ul>
 
 Oversee the planning and execution of brand campaigns, ensuring alignment with brand values and business objectives.
 
 <ul>
 <li>
 
 Event Coordination:
 
 </li>
 </ul>
 
 Collaborate with the events team to manage and promote brand events, and other promotional activities.
 
 <ul>
 <li>
 
 Social Media Oversight:
 
 </li>
 </ul>
 
 Manage the brand&rsquo;s social media presence, ensuring consistent messaging and visual identity across all platforms.
 
 <ul>
 <li>
 
 Market Analysis:
 
 </li>
 </ul>
 
 Monitor industry trends, competitor activities, and market feedback to inform communication strategies and identify new opportunities.
 
 <ul>
 <li>
 
 Team Collaboration:
 
 </li>
 </ul>
 
 Work closely with cross-functional teams including design, sales, and digital marketing to ensure cohesive brand messaging and alignment with business goals.
 
 <ul>
 <li>
 
 Crisis Communication:
 
 </li>
 </ul>
 
 Develop and implement crisis communication strategies to protect and uphold the brand&rsquo;s reputation.
 
 <ul>
 <li>
 
 On-Camera Presence (Preferred):
 
 </li>
 </ul>
 
 Should be comfortable and confident in front of the camera for brand storytelling, and social media content. While not a mandatory requirement, having prior experience or ease in creator-style or spokesperson-led content will be considered an added advantage.
 
 
 
 
 
 
 
 Qualifications:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Public Relations, or a related field.
 </li>
 <li>
 5+ years of experience in brand communications, preferably within the fashion or luxury industry.
 </li>
 <li>
 Strong understanding of the fashion industry and market dynamics.
 </li>
 <li>
 Excellent written and verbal communication skills. English &amp; Hindi
 </li>
 <li>
 Proven experience in managing media relations and crafting compelling brand stories.
 </li>
 <li>
 Proficiency in social media platforms and digital marketing tools.
 </li>
 <li>
 Creative thinking and ability to develop innovative communication strategies.
 </li>
 <li>
 Strong project management skills with the ability to manage multiple projects simultaneously.
 </li>
 </ul>
 
 
 
 
 
 Interested candidates can send in their CV with the subject line "BCM - Global Desi" on anushka.bothra@houseofanitadongre.com
 
 
</div>

Brand Communications Manager

White Force Group

<div>
 
 
 
 CTC - 12 Lpa
 
 
 
 
 
 
 Exp - 3+ years
 
 
 
 
 
 
 Candidate should be from - Personal Care / Wellness products
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
  Performance Marketing:
 
 
  Supervise, oversee, and manage performance marketing campaigns across channels (PPC,
 
 
 display ads, retargeting) to drive customer acquisition and revenue growth.
 
 
  Monitor, analyse, and report on campaign performance, optimising strategies to maximise
 
 
 ROI and achieve KPIs.
 
 
  SEO Strategy:
 
 
  Conduct thorough keyword research and competitive analysis to inform content strategy and
 
 
 SEO initiatives, along with SEO agency/ Freelancers.
 
 
  Optimize website content, landing pages, and blog posts for search engines to improve
 
 
 organic search rankings and traffic, along with a content writer.
 
 
  Collaborate with web developers and content creators to ensure technical SEO best
 
 
 practices are implemented.
 
 
  Social Media Management (Supervise, but when needed, execute as well):
 
 
 Create and manage engaging content across social media platforms (Instagram, Facebook,
 
 
 LinkedIn, Quora, etc.) to enhance brand visibility and community engagement.
 
 
  Develop and execute social media campaigns that align with overall marketing strategies
 
 
 and drive user-generated content.
 
 
  Monitor social media trends and analytics to adjust strategies and improve engagement
 
 
 metrics.
 
 
  Content Development:
 
 
  Oversee the creation of compelling content that resonates with target audiences, including
 
 
 articles, videos, and graphics related to Hair, Skin, and Cosmetic products.
 
 
  Ensure all content is SEO-optimized and adheres to brand guidelines.
 
 
  Customer Engagement( WRT Retain of customer &ndash; CRM):
 
 
  Leverage data-driven insights to enhance the customer journey, improving user experience
 
 
 across digital platforms.
 
 
  Develop retention strategies that utilise email marketing, personalised messaging, and
 
 
 loyalty programs.
 
 
  Analytics and Reporting:
 
 
  Utilise analytics tools (e.g., Google Analytics, social media insights) to track performance
 
 
 metrics, providing actionable insights to stakeholders.
 
 
  Prepare and present regular reports on campaign performance, market trends, and growth
 
 
 opportunities.
 
 
  Budget Management: Manage digital marketing budgets, ensuring efficient allocation of resources to maximise
 
 
 impact.
 
 
  Track spending and performance against budget goals, adjusting strategies as needed.
 
 
  Collaboration and Leadership:
 
 
  Collaborate with cross-functional teams, including product development, sales, and customer
 
 
 service, to align marketing efforts with business objectives.
 
 
  Mentor and guide junior marketing staff, fostering a culture of continuous learning and
 
 
 improvement.
 
 
 
 
 
 8770594707
 
</div>

Search Engine Optimization Specialist

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