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business development manager

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trade marketing manager

Al Khayyat Investments (AKI)

<div>
 
 JOB PURPOSE
 
 
 
 
 
 Responsible for developing and executing plans and initiatives to achieve the broader short and long-term marketing strategy and company objectives. The Manager collaborates with Consumer Insights and finance, take a lead in managing vendor partners and all aspects of the brand to ensure the brand remains relevant to consumers and that all initiatives support the brand promise.
 
 
 
 
 
 KEY ACCOUNTABILITIES
 
 
 
 
 
 &bull; Develop, align and implement brand strategy to deliver category KPIs in alignment with the principal/supplier.
 
 
 &bull; Work with internal cross functional teams (Sales, Finance, Logistics, operational team etc).
 
 
 &bull; Responsible for management and control of promotion and trade marketing budgets.
 
 
 &bull; Responsible to achieve targeted revenue, market share and P&amp;L
 
 
 &bull; Lead all product related developments that are aligned cross-functionally.
 
 
 
 
 
 EXPERIENCE, QUALIFICATION &amp; SKILLS
 
 
 &bull; Masters Degree or equivalent
 
 
 &bull; Minimum 5-6 years of experience in FMCG Trade Marketing
 
 
 &bull; High analytical and data management skills
 
 
 &bull; Excellent in communication and presentation
 
 
 &bull; Excellent organizational skills
 
 
 &bull; Demonstrable aptitude in effective negotiating
 
 
 &bull; Familiarity with market research, data analysis and forecasting techniques
 
 
 &bull; Excellent knowledge of MS Office
 
 
 
</div>

Brand Manager (Consumer)

Xpat Today

<div>
 
 
 Brand activation Account Manager - Experiential BTL activation and Trade Marketing experience
 
 
 
 
 
 
 
 Job Description
 
 
 
 About the Company - Our client is seeking a Brand activation Account Manager to join their dynamic and fast growing marketing agency, driving the development and implementation of marketing strategies for some of the Middle East&rsquo;s leading brands. It's a high-paced, results driven environment that requires a proactive individual, with a positive can-do attitude to manage a portfolio of key accounts and projects with a focus on shopper marketing strategy and retail trade activations.
 
 
 
 
 
 
 
 
 
 About the Role
 
 - Reporting to the Group Account Director, the key responsibilities of the role include:
 
 
 
 
 <ul>
 <li>
 Strengthening and expanding relationships with key clients and stakeholders.
 </li>
 <li>
 Taking client briefs and developing creative and strategic solutions, with the support of the Account Directors, Account Managers and design team.
 </li>
 <li>
 Researching all facets of marketing to support and assist in the execution of client briefs.
 </li>
 <li>
 Assisting the development of key accounts and providing strategic input into campaign development.
 </li>
 <li>
 Communicating with clients and internal and external stakeholders the goals of an overall project and ensuring project timelines and budgets are met.
 </li>
 <li>
 Trafficking communication through departments to aid the development of creative, strategy, POS, marketing collateral and premiums.
 </li>
 <li>
 Plan and execute events, including product launches and brand activations.
 </li>
 <li>
 Ensuring jobs are completed to an impeccable standard.
 </li>
 <li>
 Leading, assisting and participating in client presentations, responding to briefs, concepts and initiatives.
 </li>
 <li>
 Building strong relationships with team members to establish sound working relationships.
 </li>
 </ul>
 
 
 
 
 
 
 
 
 Qualifications
 
 - To be eligible for the role you must possess some experience in marketing (preferably
 
 Shopper Marketing/Trade Marketing
 
 ) in an Account Manager role. Experience in planning and executing marketing campaigns would be ideal.
 
 
 
 
 
 
 
 
 
 Required Skills
 
 - We&rsquo;re looking for someone who is positive, passionate and a great communicator. You will be a supportive team member with initiative to drive your accounts and assist your team members when required. You need to have extensive experience with
 
 Shopper Marketing
 
 , including developing strategies and executing campaigns. Managing events from initiation to completion. Understanding consumer purchasing behavior. There is a great deal of autonomy in the role and to be effective you must be extremely organised, with strong attention to detail and possess the ability to respond quickly, problem solve and prioritise effectively. You must also be able to work collaboratively within a team and across departments as this is something we pride ourselves on to deliver results. The ideal candidate is a dedicated, hardworking individual, who prides themselves on their commitment to excellent client service and is seeking exposure to major brands and campaigns and a supportive team environment.
 
</div>

Experiential Account Manager

Coty

REQ ID
 
96068
 
POSTED
 
Sep 4, 2025
 
FUNCTION
 
Sales
 
LOCATION
 
Dubai, DU, AE, UAE
 
JUNIOR AREA SALES MANAGER - EXPORT MARKETS NORTH AFRICA
 
The Junior Area Sales Manager role offers hands-on market exposure and growth across North Africa.
 
RESPONSIBILITIES
 
As our Junior Area Sales Manager – Export, North Africa, you are responsible for sales execution, distributor support, and market coordination for luxury Coty brand portfolios.
 
In this role, you will support the implementation of Coty’s commercial strategy across Morocco, Algeria, Tunisia, and Libya. Working closely with senior sales leadership and distributor partners, you’ll ensure strong in-store execution, effective promotional activities, and support the day-to-day sales operations to drive brand growth and visibility in export markets.
 
Your main focus: 
Sales & Commercial Execution
 
Assist in implementing sales strategies, pricing structures, and trade terms tailored to each market.
 Monitor monthly and quarterly sales performance and highlight risks and opportunities.
 Ensure alignment with Coty’s commercial objectives and guidelines in all distributor activities.
 Support preparation and follow-up of Monthly and Quarterly Business Reviews (MBRs & QBRs).
 
Distributor Management & Market Support
 
Serve as the day-to-day contact for distributor partners, supporting them on execution and reporting.
 Coordinate with distributors on order planning, shipment tracking, and stock availability.
 Help manage trade spend, tracking effectiveness and ROI of promotional investments.
 Participate in regular performance review meetings with partners and share feedback with internal teams.
 
Channel & In-Store Execution
 
Ensure excellence in in-store execution across multiple channels (perfumery, department stores, lower trade, e-commerce).
 Monitor POS visibility, merchandising standards, and promotion compliance through distributor feedback or market visits.
 Support new product launches and ensure proper sell-in/sell-out coordination.
 Collaborate with Trade Marketing to localize toolkits and support retail activation initiatives.
 
Forecasting & Stock Management
 
Contribute to monthly sales forecasts and ensure timely submission of distributor demand plans.
 Monitor sell-in/sell-out performance to optimize stock levels and avoid over/under-stocking.
 Liaise with the Supply Chain team to ensure order accuracy and on-time deliveries.
 Track slow-moving or obsolete inventory and propose action plans.
 
Cross-Functional Collaboration & Reporting
 
Work closely with Trade Marketing, Finance, Supply Chain, and Customer Service teams to support seamless execution.
 Prepare sales and financial performance reports using tools such as Excel, Oracle, or internal dashboards.
 Assist in planning market visits and preparing post-visit reports and actions.
 Contribute to business cases and projects that enhance commercial efficiency or market performance.
 
Working for Coty means being part of a bold and inclusive beauty company that empowers its people to grow, take ownership, and make an impact from day one.
 
YOU ARE A COTY FIT
 
You are eager to build a career in commercial roles and passionate about beauty and brand execution. As an aspiring sales leader, you are organized, data-savvy, and thrive in multicultural, fast-paced environments. In addition:
 
Minimum 5 years of commercial experience in sales or trade marketing within the luxury beauty sector.
 Strong knowledge of the North African market, including culture, business environment, and customer behavior.
 Proven experience managing multiple distributors across various channels (upper trade, lower trade, wholesale, e-commerce).
 Excellent strategic thinking and sales planning skills with the ability to adapt based on market feedback.
 Fluency in Arabic, French, and English, with willingness to travel regularly across the North African region.
 
ABOUT COTY
 
Coty is one of the world’s largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive, and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!
 
For additional information about Coty Inc., please visit www.coty.com/your-career.

Junior Area Sales Manager Luxury - Export Markets North Africa

Arla Foods

<div><div><div><div><div>Location:
Dubai, AE
</div></div></div></div><div><div><div><div>At Arla, we do so much more than make some of the world&rsquo;s favorite dairy products. We make healthy, tasty and delicious products, where mornings are worth getting up for, and family dinners are unforgettable. Puck&reg;, Lurpak&reg;, The Three Cows&reg; &ndash; names like these make us a vital, natural part of modern life in over 100 countries around the world. There are 2,200 employees in the Middle East and North Africa (MENA) and 19,000 global employees at the heart of our business. Every single one of us plays an important role and together we build on our +13bn Euros turnover and establish our position as one of the largest dairy companies in the world.

Do you get energized by the dynamic pace of the MENA region and are you structured and creative by heart? Are you motivated about Trade Marketing &ndash; both off and online, working with some of the strong established brands? And are you a team player who likes to collaborate with multiple internal and external stakeholders balancing interests from both our customers, our sales department and our regional marketing department?
Then grab this exciting opportunity to be a part of the Distributor sales team in our regional office in Dubai, where you will take the lead developing and executing Trade Marketing plans across all of our brands in 10 different countries. Libya, Yemen, Jordan, Bahrain, Morocco, Egypt just to mention some of them!
<div>
You will join the Distributor sales team working together with a highly commercial team and markets where strategic growth mindset, agility, and being frontline obsessed are part of the everyday job. Distributor Sales is delivering +140 mEUR in Revenue. The future looks very strong with expectations to strengthen our position being the growth engine for the ARLA MENA business. We strive to be a great place for talents and impactors to learn and develop their international skills.</div> 
<div></div>
<div>
Translate shopper behavior to best-in-class in-store campaigns and activities.</div>

As Category Development Manager for Distributor sales, it is your job to ensure the perfect delivery of activation of brands and products instore. You will use your understanding of shopper behavior and store opportunities to develop best-in-class solutions, and you execute instore campaigns together with our partners in close collaboration with both our sales managers and regional marketing departments.
Furthermore, the Category development Manager is tasked with proactively seeking new and innovative concepts and opportunities to drive business growth. This includes leveraging brand, digital, and formal consumer insights. Collaborating with the Regional marketing team, you will translate our regional category strategies into a local market context. Additionally, you will take the lead in fully developing the Distributor Sales Innovation strategy and pipeline, ensuring alignment with business objectives, consumer behaviour, and market demands. You will have a large contact base working with multiple internal stakeholders as well as external partners.
<div>You will be responsible for driving Arla Foods' trade marketing strategy across some of the Distributor Sales key markets in the MENA region working closely with local partners:</div> 
<div>
</div><ul><li>Manage the total marketing and discount budget for the markets with focused mindset building strategic Channel and Category growth. In doing so you will build activity plans with key stakeholders to strengthen brands in local markets</li>
<li>You will build and develop strong relations with distributors, suppliers, your team members and the regional marketing team to support the growth agenda of Distributor Sales</li>
<li>You will be responsible for strengthening the NPD pipeline to support sustainable growth and profitability, ensuring that Arla respond and are relevant towards consumer needs &amp; occasions.</li>
<li>You will follow and monitor market development through local market visits and coordinate with Arla Sales Managers on market situations on marketing plans, actual performance, prices, in market presence and development of market shares. Also, review competitor activity, and take a lead in proposing new and disruptive activities</li>
<li>Based on your market insights and analytic mindset, you would propose and secure right level of promos, branding, and ensure that seasoned campaign materials are allocated and distributed to local markets in coordination with expected sales numbers and Sales Managers
</li><li>You will support both internal and external stakeholders with in-depth channel and category knowledge that allows them to make an informed decision that helps them deliver their objectives</li>
<li>Be a leading representative with a strong voice for Distributor Sales in the regional marketing forum. Your main task is to bring the local context closer to the regional marketing team and ensure relevant campaigns</li>
<li>People manager for an Assistant Category development Manager, with the focus on winning together and development</li></ul> 
<div></div>
<div>
An innovative thinker who seeks influence and wants to make a difference.</div>
<div>
As a person you are independent, proactive, out-going and used to taking the lead. Your positive attitude gives energy to the people around you, and you have the ability to build positive relationships and commitment.</div> 
<div>
</div><ul><li>You have sound expertise in the development and implementation processes of brand/product marketing. This coupled with stakeholder management and relationship-building skills make an ideal trait for this role.</li>
<li>You demonstrate and deliver performance meanwhile you self-driven strive towards exceeding targets at all levels.
</li><li>A good analytical mindset along with expertise in execution and implementation will be an asset for an ideal candidate for this role.
</li><li>You are flexible, love to travel, and enjoy working on a wide variety of projects simultaneously.</li>
<li>You like to work in a multi-cultural environment and with customers across the region and are ready to travel between 45-55 days pr. year across different markets
</li><li>You are well organized, can work independently, and are a strong team player</li>
<li>Well-spoken with good presentations skills</li> 
</ul>
<div></div>Furthermore, you will most likely have:
<ul>
<li>Have a degree in Marketing or Business administration
</li><li>Hold min. 3- 5 Years of experience in the FMCG sector
</li><li>You have preferably 4+ years of experience in Brand / Channel Category building.
</li><li>You understand your customer's value chains, and are used to working with consumer pricing, promotions and knows when to push or pull</li> 
</ul>
<div></div><div>Application and contact</div>
<div>
Please apply as soon as possible. We process applications on a continuous basis and close the job opening once the right candidate has been found.</div> 
<div>
</div>Shape the Future of Dairy

Arla is a global leader in the dairy industry, committed to producing high-quality products while championing sustainability and innovation. We're passionate about people and our planet, striving to unleash the full potential in each of us. Our goal is to make healthy dairy nutrition and good food habits accessible to all. Join us at Arla Foods and become part of a worldwide cooperative dedicated to making a significant impact on the planet and steering the dairy industry towards a sustainable future.

We are devoted to creating a workplace where everyone feels valued and empowered to bring their authentic selves to work. Diversity and collaboration are key to our success, propelling us to new heights in the dairy industry.

#LI- ALETY

Ref.: 103690 
<div></div>
</div></div></div></div><div></div> 
 
Job Segment: Category Manager, Retail</div><div></div>

Category development Manager - Distributor Sales, Dubai

BinHendi Enterprises L.L.C

About the Role:We are seeking a self-driven professional to lead growth for our premium beverage brand through sales, trade marketing, and digital marketing. You will independently drive revenue, brand visibility, and digital engagement across retail, HORECA, and online channels.Key Responsibilities:<ul><li>Acquire and manage retail, HORECA, and distribution accounts to achieve sales targets.</li><li>Plan and execute trade marketing campaigns, in-store activations, and merchandising initiatives.</li><li>Develop and manage digital marketing campaigns across social media, e-commerce, and online platforms.</li><li>Build and maintain strong relationships with clients, distributors, and partners.</li><li>Analyze sales, market, and digital performance to optimize strategies.</li></ul>Qualifications &amp; Skills:<ul><li>3&ndash;5 years in FMCG marketing, trade marketing, or digital marketing with exposure to sales.</li><li>Proven ability to deliver results independently and drive growth.</li><li>Strong negotiation, communication, and relationship-building skills.</li><li>Proficiency in CRM, social media, digital tools, and basic analytics.</li><li>Entrepreneurial mindset and willingness to travel.</li><li>Valid UAE Driving License is a must</li></ul>&ldquo;Join us and lead the growth of a premium brand while shaping its presence.&rdquo;Job Type: Full-timePay: AED6,000.00 - AED7,000.00 per monthEducation:<ul><li>Bachelor's (Preferred)</li></ul>Experience:<ul><li>Sales: 3 years (Required)</li><li>Business Development: 3 years (Required)</li><li>Digital Marketing: 1 year (Required)</li><li>HORECA: 2 years (Required)</li><li>CRM tools or sales tracking platforms: 2 years (Required)</li><li>Customer Service: 2 years (Required)</li></ul>Language:<ul><li>English (Required)</li><li>Arabic (Preferred)</li></ul>License/Certification:<ul><li>UAE Driving License (Required)</li></ul>

Brand Growth Executive – FMCG

Hatim Al Jouhar Toy Trading LLC

ob Description:We are seeking a Modern Trade Sales Executive / Account Manager to manage key accounts in UAE modern trade stores including Carrefour, Lulu, Spinneys, Geant, TRQ Borders, and other retailers.Key Responsibilities:<ul><li>Implement sales &amp; marketing activities as per targets &amp; business plans.</li><li>Build and maintain strong relationships with modern trade retailers and buyers.</li><li>Achieve and exceed sales targets and KPIs.</li><li>Manage merchandising activities and ensure product visibility in stores.</li><li>Provide accurate and timely market reports.</li><li>Suggest competitive pricing, promotions, and distribution strategies.</li><li>Coordinate with internal departments for timely invoicing and collections.</li><li>Understand customer needs and provide solutions to grow sales.</li></ul>Requirements:<ul><li>Minimum 3 years&rsquo; experience in Modern Trade / FMCG / Toy Sales in UAE.</li><li>Knowledge of retail and wholesale operations.</li><li>Established relationships with major UAE hypermarkets and modern trade stores.</li><li>Skilled in selling, calling, emailing, and business development with buyers.</li><li>Strong communication, organization, and multitasking skills.</li><li>Proficient in Microsoft Office / Excel.</li><li>Valid UAE driving license.</li><li>Passion for toys and children&rsquo;s products.</li></ul>Benefits:<ul><li>Competitive salary: AED 7,000 per month</li><li>Performance-based incentives</li><li>Career growth opportunities in a dynamic, playful environment</li></ul>How to Apply: Interested candidates can apply on Indeed and also send their CV directly via WhatsApp/Phone to +971 56 468 2335.Job Type: Full-timePay: From AED7,000.00 per monthExperience:<ul><li>toy sales: 3 years (Required)</li></ul>Language:<ul><li>English (Required)</li></ul>License/Certification:<ul><li>UAE Driver's License (Required)</li></ul>

Modern Trade Sales Executive / Account Manager – Toys

Electra Bicycle Company

Position overviewWe are looking for an independent, versatile, and ambitious marketing professional to take on the combined functions of trade marketer, performance marketer, and event manager. The position can be officially titled Head of Marketing (if a legalized degree is available) or Sales Officer &mdash; with the full scope of responsibilities.Key responsibilities<ul><li>Develop and implement the company&rsquo;s marketing strategy in the UAE market</li><li>Create media plans, select channels, calculate and monitor budgets</li><li>Work with international platforms, considering geo- and cultural specifics</li><li>Conduct A/B testing of hypotheses and creatives, collect and analyze metrics</li><li>Prepare marketing reports for the Head of Office</li><li>Collaborate with designer, content photographer (direct report), copywriters, and agencies</li><li>Support and promote the company website and marketplace presence</li><li>Organize company participation in trade shows, events, and activations</li><li>Promote the brand across social media (Instagram, TikTok, Telegram, YouTube)</li><li>Create, adapt, and publish content</li><li>Moderate comments, manage feedback, and engage with the audience</li><li>Develop and grow social media accounts, analyze performance (ER, reach, engagement)</li><li>Work with bloggers and influencers</li><li>Prepare content plans and visual references</li></ul>Requirements<ul><li>Minimum 3 years of marketing experience</li><li>Background across multiple areas of marketing (digital, offline, trade)</li><li>Proven track record in both Russian and international markets (experience in MENA is a plus)</li><li>Knowledge of ad platforms: Meta*, Google Ads, TikTok, Snapchat, VK</li><li>Experience with analytics tools: Yandex.Metrica, GA4, GTM, BI systems</li><li>Strong skills in media planning and performance marketing</li><li>Confident in social media and content management</li><li>Understanding of content consumption differences across regions</li><li>Copywriting skills (engaging texts, storytelling)</li><li>Solid knowledge of key marketing metrics</li><li>Experience working with contractors, designers, and editors</li><li>English level: Intermediate or higher</li><li>Portfolio required</li></ul>We offer<ul><li>Salary: from AED 6,000 + performance bonuses up to AED 2,000</li><li>Schedule: 6/1, from 09:00 to 18:00</li><li>Official employment from day one, paid vacation and sick leave</li><li>2-year work visa provided</li><li>Company-paid mobile communication</li><li>Opportunity to grow in an international environment</li><li>Access to modern tools and training programs</li><li>Participation in marketing campaigns from concept to launch</li><li>Employee discounts on company products</li></ul>Additional information<ul><li>Priority given to candidates already based in Dubai</li><li>Relocation support considered for those ready to organize the move independently</li><li>The position may be formally titled Head of Marketing if a legalized degree is provided</li></ul>Females only can apply as she will be dealing with females onlyJob Type: Full-timePay: From AED6,000.00 per monthExperience:<ul><li>marketing : 2 years (Required)</li></ul>Language:<ul><li>Russian (Required)</li></ul>Location:<ul><li>Dubai (Required)</li></ul>

Marketing Specialist

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