sales manager

marketing executive

marketing manager

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trade marketing manager

Gulbahar Tobacco International FZE

<div><div>About the Job:</div><div>
Position: Trade Marketing &amp; Distribution Manager. 
Industry: Manufacturing- Cigarettes (FMCG)</div><div>
Location: Jebel Ali Freezone, Dubai, UAE. 
Reports to: Director of Global Sales &amp; Commercial Growth. 
Travel: Frequent regional travel required. 
 
About the Role:</div><div>
Are you an expert in trade marketing and distribution with a knack for designing smart Route-to-Market strategies? At GTI, you&rsquo;ll lead the charge in expanding our market reach and elevating brand visibility across diverse channels. Your deep commercial insight and hands-on approach will ensure our products are available, visible, and competitively positioned in each market. 
</div><div>
What You Will Do:</div><div>
Route-to-Market:</div><ul><li>
Assess, design, and implement Route to Market (RTM) strategies tailored to each market&rsquo;s regulatory, commercial, and logistical context.</li><li>
Analyze and optimize existing distributor setups, suggesting alternative coverage models when needed.</li><li>
Identify white space and design commercial approaches to expand GTI&rsquo;s availability and reach.</li><li>
Lead market visits and trade audits to validate distributor execution and provide structured feedback.</li></ul><div>
Trade Marketing &amp; Visibility:</div><ul><li>
Build and deploy GTI&rsquo;s Trade Marketing Toolkit across priority markets covering product visibility, shelf standards, and brand guidelines.</li><li>
Collaborate with distributors and internal teams to align on channel-specific execution plans, including merchandising, POSM deployment, and campaign activations.</li><li>
Conduct regular in field audits to monitor compliance with GTI&rsquo;s merchandising and planogram guidelines.</li><li>
Define visibility metrics per channel and track them against target execution KPIs.</li></ul><div>
Pricing, Trade Support &amp; Commercial Control:</div><ul><li>
Design and manage price structures that captures the value chain while respecting trade margins and tax frameworks</li><li>
Monitor price compliance across markets and flag deviation risks.</li><li>
Develop, roll out, and evaluate trade support programs (e.g., incentive schemes, rebates, activations) in collaboration with Distributors.</li><li>
Support annual distributor negotiations and define execution clauses for new partnerships.</li></ul><div>
Distribution KPIs &amp; Performance Tracking:</div><ul><li>
Define and track in-market distribution KPIs, including:<ul><li>
Product availability.</li><li>
 Visibility standards.</li><li>
Route-to-market coverage.</li><li>
Trade support deployment.</li><li>
Stock coverage &amp; freshness.</li></ul></li><li>
Build reporting templates with support from the Demand Analyst to review monthly performance per market/distributor.</li><li>
Monitor competitor presence, pricing, and activities using structured retail intelligence and distributor feedback.</li></ul><div>
Forecasting Support &amp; Cross-functional Collaboration:</div><ul><li>
Collaborate with the Demand Planning Analyst to feed market-level intelligence and performance insights into forecast assumptions.</li><li>
Contribute to the Sales &amp; Operations Planning (S&amp;OP) cycle by validating distributor pipeline, promotional plans, and field realities.</li><li>
Align with Supply Chain, Sales, and Finance to maintain visibility across execution, inventory, and cost management.</li><li>
Participate in the development of new market entry plans, advising on trade set-up, coverage potential, and resource needs.</li></ul><div> 

Required Skills To Be Successful:</div><ul><li>
Deep understanding of trade marketing execution and distribution frameworks, ideally across multiple emerging markets and Duty Free channel.</li><li>
Strong commercial acumen with experience designing pricing structures and managing trade spend.</li><li>
Proven ability to develop and enforce price compliance and execution standards.</li><li>
Capable of building KPIs and measuring trade performance through dashboards and field insights.</li><li>
Hands-on approach with the ability to work across structured and unstructured distributor environments.</li><li>
Excellent communication, negotiation, and relationship-building skills.</li></ul><div> 

What We&rsquo;re Looking For:</div><ul><li>
7+ years in Trade Marketing, Distribution Management, or RTM execution &mdash; tobacco industry experience preferred.</li><li>
Strong commercial acumen with proven pricing and trade spend management skills.</li><li>
Ability to enforce price compliance and trade execution standards.</li><li>
Expertise in KPI development and trade performance measurement.</li><li>
Hands-on, proactive approach in distributor environments, structured and unstructured.</li><li>
Excellent communication, negotiation, and relationship management skills.</li><li>
Bachelor&rsquo;s degree in Marketing, Business, or Commercial Management.</li><li>
Fluent English; additional languages a plus.</li></ul></div>

Trade Marketing & Distribution Manager

Bulgari S.P.A.

Position Position title: Marketing Manager Trade and Events, MEAI Reporting to: Marketing &amp; Communications Director, MEAI Overview BVLGARI, has created a 140-year legacy as the Magnificent Roman High Jeweler, icon of contemporary Italian Art of Living through unrivalled and exceptional creations that is the epitome of dream-making. We are seeking a dynamic and experienced Marketing Manager to lead our trade and events activity as well as support the regional strategy. The Trade Marketing &amp; Events Manager plays a pivotal role in enhancing brand visibility, driving retail performance and strengthening relationships with key stakeholders. This role oversees the planning, execution and orchestration of trade marketing initiatives, high-end events and large scale projects, ensuring brand consistency and excellence at every touchpoint. Position &amp; Job Responsibilities Support the MEAI Marketing team with exceptionally well-orchestrated events, activity calendars and a range of both in-store &amp; out-of-store activations that carefully respect Maison guidelines where quality of execution, time to market and being the main point of reference for internal departments (central and local) and external suppliers are key priorities. Job responsibilities Plan, Develop and Implement • Contribute to developing the annual Trade Marketing &amp; Events calendar aligned with brand strategy, Regional/Local priorities and commercial objectives. • Plan, develop, implement and orchestrate marketing initiatives by acting as the main point of contact &amp; project leader with all internal stakeholders, Central Marketing Team, external through regular brief and reports. • Monitor key events of competitor brands (in &amp; out-of-store) to identify emerging trends and areas of differentiation. Operations and Trade • Plan, manage, and execute luxury events including product launches, high jewelry events, boutique openings, boutique activations, exhibitions &amp; fairs, pop ups and VIP client events. • Own the full event lifecycle: concept development, budget management, logistics, vendors &amp; agencies sourcing, production supervision, guest experience, and post-event reporting. • Ensure all events reflect the brand s luxury positioning and identity, and deliver seamless, elevated experiences. • Orchestrate and coordinate 360 initiatives, acting as the main point of contact for all internal stakeholders &amp; departments, agencies, vendors and Central Marketing Team. • Establish and maintain strong relationships with internal stakeholders/team members, Central Marketing Team, agencies, and luxury service providers. • Establish and maintain a strong relationship with the Retail team, with monthly meetings/catch up and feedback sessions. • Define and implement clear KPIs to measure the effectiveness of trade marketing activities and events, aligning with commercial and CRM objectives. • Collaborate with cross-functional teams (Retail, Sales, CRM, Finance) to ensure KPI frameworks are actionable, realistic, and aligned across departments. • Drive a culture of performance accountability by sharing insights and learnings through post-activation and post-event reviews. Budgeting Management • Develop, implement and monitor local support budget, in line with central guidelines. • Manage trade marketing and events budgets, ensuring effective allocation, cost control, and reporting. • Provide regular updates and reporting to senior leadership on activity performance and impact. Technical skills • Excellent Project management and Planning skills showcasing a range of innovative yet efficient techniques • Budgeting and reporting skills • IT Applications (Office, Internet Search Engines, specific tools) Soft skills • Client focused both internal and external • Flexibility within ways of working • A high understanding of business acumen • Analytical skills including but not limited to, competitor analysis, project 360 review [pre, during, post deliver] • Ideator and creative thinker • Exceptional communication skills

Marketing Manager

MAPYR FZCO

We are seeking a strategic and results-driven Trade Marketing Specialist to lead the planning and execution of trade-focused marketing initiatives. In this role, you will be the key link between marketing, sales, and the retailers, responsible for optimizing brand visibility, enhancing in-store execution, and driving sell-through at the point of purchase. You will develop and implement customer-specific marketing programs, manage trade budgets, analyse sales trends, and collaborate cross-functionally to ensure alignment of marketing campaigns with commercial objectives. Ideal candidate should be result driven and being an out of the box thinker thriving in a competitive environment. Trade Strategy & Planning<ul><li>Develop and implement trade marketing plans aligned with brands and sales strategies.</li><li>Translate brand marketing plans into retailer-specific executions.</li><li>Identify key opportunities across retailers to drive brand presence and sales.</li><li>Focus on understand consumer behaviours to drive actionable initiative at retail.</li></ul>Promotional Execution<ul><li>Plan and coordinate in-store activations, visual merchandising (displays, POS materials, windows) and promotional events.</li><li>Ensure consistency of brand messages across trade activities.</li><li>Collaborate with sales teams to execute promotional plans effectively.</li><li>Track successful implementation of activations & results</li></ul>Sales & Performance Analysis<ul><li>Monitor and analyse sales data, market share, category performance, and ROI of trade initiatives.</li><li>Conduct competitive analysis and shopper insights to refine strategies.</li><li>Report trade performance metrics to internal stakeholders.</li></ul>Cross-Functional Collaboration<ul><li>Work closely with sales, marketing, supply chain, and external agency partners.</li><li>Coordinate with brand teams to align trade plans with product launches and brand calendars.</li><li>Support key account teams with tailored marketing materials and toolkits.</li></ul>Budget & Project Management<ul><li>Manage and optimize trade marketing budgets.</li><li>Ensure timely execution of trade programs and projects within scope and budget.</li></ul>Track promotional spend and evaluate effectiveness.

Trade Marketing Specialist

TOP CREATIVE MANAGEMENT CONSULTANCIES

<ul><li>Analyze market trends and competitor activities to identify opportunities for growth and optimize trade marketing strategies, ensuring a competitive edge.</li><li>Develop and execute trade marketing plans, including promotional campaigns and in-store activations, to drive sales and brand visibility across various retail channels.</li><li>Manage the trade marketing budget effectively, tracking expenses and ensuring optimal allocation of resources to maximize ROI on marketing initiatives.</li><li>Collaborate with sales teams to align trade marketing activities with sales objectives, ensuring seamless execution and achieving targets.</li><li>Coordinate with cross-functional teams, including sales, marketing, and supply chain, to ensure smooth implementation of trade marketing activities.</li><li>Build and maintain strong relationships with key retailers and distributors, fostering collaboration and achieving mutually beneficial outcomes.</li><li>Oversee the development and production of trade marketing materials, such as POS displays and promotional items, ensuring quality and timely delivery.</li><li>Monitor inventory levels and manage stock allocation for promotional activities, minimizing wastage and ensuring product availability.</li><li>Prepare regular reports on trade marketing performance, providing data-driven insights to stakeholders and informing strategic decision-making.</li><li>Conduct post-campaign analysis to evaluate the effectiveness of trade marketing initiatives, providing insights and recommendations for future improvements.</li></ul>

Urgent Hiring for Trade Marketing Analyst / Coordinator - FMCG  Dubai

Chalhoub Group

As a Senior Marketing Associate at Tanagra, you will play a crucial role in driving the brand s visibility and growth through the execution of integrated marketing strategies. You will work closely with the Marketing Specialist and cross-functional teams to develop and implement trade marketing initiatives, organize high-profile events, manage PR and media activities, and lead influencer marketing efforts. You will also be responsible for nurturing partnerships, orchestrating 360-degree marketing launches, and ensuring all communications reflect Tanagra s brand values of luxury and excellence.
Key Responsibilities
<ul>
<li>Trade Marketing:</li>
<li>Develop and execute trade marketing strategies to support retail and sales teams in driving brand visibility and product sell-through.</li>
<li>Collaborate with retail and merchandising teams to plan in-store activations and promotions that enhance the customer experience.</li>
<li>Monitor and analyze the performance of trade marketing initiatives and optimize strategies based on insights and ROI metrics.</li>
<li>Events Management:</li>
<li>Plan, coordinate, and execute high-profile luxury events, including product launches, VIP experiences, and brand collaborations.</li>
<li>Manage event logistics, budgeting, and post-event analysis, ensuring a seamless experience that aligns with Tanagra s brand image.</li>
<li>Work with internal teams and external partners to ensure successful execution of events, driving brand awareness and customer engagement.</li>
<li>PR &amp; Media Relations:</li>
<li>Build and maintain relationships with key media outlets and journalists to secure coverage in luxury, lifestyle, and trade publications.</li>
<li>Coordinate with content team or PR agencies to produce press releases, media pitches, and other PR materials, ensuring consistent messaging across all communications.</li>
<li>Track media coverage, report on PR performance, and manage media partnerships to maximize brand exposure.</li>
<li>Influencer Marketing:</li>
<li>Identify and collaborate with influencers, bloggers, and content creators who align with Tanagra s luxury brand values.</li>
<li>Develop and implement influencer marketing campaigns that drive brand awareness, engagement, and product visibility.</li>
<li>Measure and report on influencer campaign performance, optimizing strategies to enhance ROI.</li>
<li>Partnerships:</li>
<li>Identify strategic partnership opportunities with luxury brands, designers, and organizations to elevate Tanagra s market presence.</li>
<li>Manage partnership negotiations, contracts, and execution plans to ensure mutually beneficial outcomes.</li>
<li>Maintain ongoing relationships with partners to explore new opportunities and joint initiatives.</li>
<li>360 Marketing Campaigns:</li>
<li>Lead the development and execution of 360-degree marketing campaigns, ensuring a cohesive approach across all channels including digital, social media, in-store, and offline.</li>
<li>Collaborate with creative, digital, and retail teams to bring campaigns to life, ensuring messaging consistency and visual excellence.</li>
<li>Track the performance of integrated campaigns and provide recommendations for future improvements.</li>
<li>Communications:</li>
<li>Work with cross-functional teams on all brand communications, including newsletters, social media content, and marketing collateral.</li>
<li>Ensure consistent brand messaging across all platforms, maintaining Tanagra s voice of luxury, elegance, and sophistication.</li>
<li>Collaborate with design teams to create visually compelling content that reflects the brand s identity.</li>
</ul>

Senior Marketing Associate Tanagra

L'Oréal

Retail Account Manager
 
The Retail Account and Activation Manager is responsible for driving sales growth, market share, and brand presence within a portfolio of assigned retail accounts. This role involves independently managing relationships with mid-sized retail partners or specific segments of larger accounts and leading the execution of impactful in-store and O+O activation strategies. The candidate should possess a strong understanding of retail dynamics, proven negotiation skills, and a track record of translating marketing objectives into effective retail performance.
 
Retail Account Management & Development: 
<ul>
<li>Manage and grow relationships with a designated portfolio of retail accounts, acting as the primary point of contact for day-to-day operations.</li>
<li>Execute the sell in & sell out targets for assigned retail accounts.</li>
<li>Track weekly sell out data, analyze category performance, and report regular performance and market share by brand by store, by city</li>
<li>Contribute to the development of annual joint business plans and commercial agreements, ensuring alignment with PPD’s brand and sales objectives.</li>
<li>Negotiate promotional activity, merchandising placements, and co-op marketing initiatives within assigned accounts to optimize visibility and sales performance.</li>
<li>Conduct regular business reviews with retail partners, presenting performance insights and proposing actionable solutions to achieve mutual goals.</li>
<li>Ensure accurate and timely implementation of pricing, promotional terms, and merchandising standards in accordance with L'Oréal & Brand guidelines.</li>
<li>Collaborate with cross-functional teams, including Brand, Retail design, Supply Chain, and Finance, to ensure smooth retail plans execution.</li>
<li>Lead monthly meetings with Beauty Advisors to align on launches, activations, and trade priorities.</li>
<li>Ensure continuous communication between field teams, brands, and retail partners.</li>
</ul>
ACTIVATION & TRADE EXECUTION
 
<ul>
<li>Coordinate all retail activations, launches, podiums, seasonal campaigns, in store events, ensuring complete execution (testers, visuals, GWPs, and merchandising) on time in full.</li>
<li>Liaise with brands, and retail design teams to ensure timely delivery and deployment of visual merchandising materials and POS fixtures.</li>
<li>Conduct regular in-store visits to assess planogram adherence and merchandising quality.</li>
<li>Forecast GWPS/Testers with brand teams; ensure stores receive full activation kits on time.</li>
<li>Supervise the set-up, implementation, and report on the effectiveness of activation programs using defined KPIs, providing data-driven recommendations for optimization.</li>
<li>Share updated listing files and follow up with retailers to secure on-time activation.</li>
<li>Monitor launch readiness in assigned accounts and ensure merchandising alignment.</li>
</ul>
BUDGET MANAGEMENT
 
<ul>
<li>Monitor activation budgets, ensuring alignment with financial plans.</li>
<li>Manage SAP entries for all BA Salaries & trade-related purchases and quotations.</li>
<li>Issue and follow up on POs and ensure proper documentation flow with retailers</li>
</ul>
Candidate Qualifications: 
<ul>
<li>3-5 years of relevant experience, preferably within the beauty, FMCG, or luxury goods industry.</li>
<li>Strong communication skills and relationship building</li>
<li>Consumer centric</li>
<li>Effective, structured, and hands-on approach, with close attention to detail</li>
<li>Strong Retail, digital marketing experience with a solid business acumen</li>
</ul>

Retail Account Manager | L'Oreal Professional Products Division

Pernod Ricard

Main responsibilities and tasks
Distributor Management
<ul>
<li>Forge strong partnerships with local distribution partner to ensure optimal product representation.</li>
<li>Implement creative marketing strategies tailored to regional tastes and preferences.</li>
<li>Collaborate with Marketing and Trade Marketing teams in the development of brand campaigns for On-Trade, Off-Trade &amp; e-Commerce channels.</li>
</ul>
Drive Sales Growth
<ul>
<li>Analyze sales data to identify trends and opportunities for growth.</li>
<li>Establish the channel &amp; portfolio strategy, objective and schedules; oversee customer segmentation and distribution plans; assess, design, manage, monitor and optimize contracts, pricing and trade terms to drive profitability and sustainable growth.</li>
<li>Lead a team of sales professionals to achieve and exceed sales targets across the region.</li>
<li>Motivate and coach direct reports, share knowledge and provide leadership solutions.</li>
<li>Monitor and evaluate performance, recommend promotion, bonus and competency assessment gradings in order to secure a committed and efficient team</li>
</ul>
Sales Forecasting &amp; Reporting
<ul>
<li>Manage the sales forecast process in collaboration with internal &amp; external stakeholders to deliver sustainable business growth.</li>
<li>Provide backup rationale for monthly reports (sales volume, CBM, competitor movements) to Commercial Director.</li>
</ul>
Foster a Unified Team Culture
<ul>
<li>Cultivate a culture of connectivity and collaboration among team members across borders.</li>
<li>Encourage open communication and the sharing of best practices within the team.</li>
<li>Promote a spirit of conviviality and fun in team activities and engagements.</li>
</ul>
Innovate and Adapt
<ul>
<li>Identify and leverage market trends to innovate product offerings and sales strategies.</li>
<li>Welcome unexpected challenges as opportunities for growth and transformation.</li>
<li>Encourage team members to propose and explore new ideas that align with our brand values.</li>
</ul>
Engage with Local Communities
<ul>
<li>Build relationships with local stakeholders and communities to enhance brand reputation.</li>
<li>Participate in community events to promote our commitment to social responsibility.</li>
<li>Support initiatives that align with our grounded values and commitment to sustainability.</li>
</ul>

Regional Manager

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