Marketing Automation & AI Specialist
- Dubai, United Arab Emirates
Posted 6 days ago
About the role
Job Overview
A leading Dubai-based real estate company is looking for a marketing automation & AI specialist to work directly alongside the marketing manager on building intelligent, end-to-end automation across all marketing operations. This is a hands-on, build-focused role for someone who lives at the frontier of AI tools and marketing technology. You will automate workflows spanning paid marketing, multi-channel content publishing, lead handling, and reporting, building a fully AI-powered marketing engine from the ground up.
Salary: Competitive and based on experience
Key Responsibilities
- Design, build, and maintain automation workflows using Make.com, Zapier, n8n, and native platform APIs.
- Leverage the latest AI tools (LLMs such as ChatGPT, Claude, and Gemini; generative image and video tools; JSON2Video; and similar) to scale content production, personalization, and reporting.
- Automate marketing operations, campaign reporting, budget alerts, performance pulls, and lead routing.
- Build auto-publishing pipelines that distribute AI-generated content across multiple channels (Instagram, Facebook, LinkedIn, TikTok, Pinterest, etc.) via APIs.
- Integrate CRM, lead ads, and communication tools (WhatsApp, email, and telecaller platforms) into automated lead-nurture flows.
- Develop internal tools, dashboards, and AI-assisted reporting systems for the team and management.
- Continuously research and pilot emerging AI tools and automation capabilities for practical marketing use.
Requirements
- 2–4 years in marketing automation, marketing technology, growth engineering, or a similar hands-on technical role.
- Proven experience with automation platforms (Make.com, Zapier, n8n), REST APIs, and webhooks.
- Deep, practical, demonstrable expertise across the latest AI tools—LLMs, prompt engineering, AI agents, and generative image/video—applied to real marketing workflows. This is the single most important requirement for this role.
- A track record of staying ahead of the AI curve and rapidly adopting new tools as they launch.
- Comfortable with JSON and basic scripting (JavaScript/Python a plus), and connecting platforms that don't natively integrate.
- Familiarity with Meta/Google Ads ecosystems and social media platform APIs.
- Strong problem-solving mindset; able to build working systems from a business requirement.
- Real estate or lead-generation-heavy industry experience is a plus.
Experience:
- Marketing Automation & AI Specialist: 2 years (Required)
Work Location: In person