digital marketing manager Jobs in Karachi

digital marketing manager

account executive

assistant manager, account management Jobs in Karachi

assistant manager, account management

marketing executive

production manager

campaign manager

Mashreq

<div>
 The Customer Engagement Manager is responsible for designing, executing, and optimizing customer engagement campaigns across multiple channels. This role requires strong collaboration with cross-functional teams including Marketing, Analytics, Compliance, and Technology to deliver personalized, data-driven and compliant campaign strategies that enhance engagement, drive business outcomes.
 
 1. Campaign Planning &amp; Execution
 
 - Support end-to-end campaign planning and own execution of customer engagement campaigns aligned with individual business strategy. Targeting Existing to Bank Customers; for funding, balance growth and transaction activity levels.
 
 - Contribute to development and implementation of engagement strategies tailored to different stages of the customer lifecycle (onboarding, activation, retention, cross-sell).
 
 - Use behavioral and transactional data to trigger lifecycle-based communications.
 
 - Enhance customer engagement through timely and relevant communications.- Align campaign objectives with overall deposit product strategy, incorporating insights and goals specific to Existing to Bank customers.
 
 - Incorporate customer segmentation and personalization to ensure relevance and impact.
 
 - Utilize omni-channel including digital (Email, SMS, App notifications &amp; In-app banners).
 
 - Ensure timely and accurate execution of campaigns across relevant channels, particularly those aimed at engaging Existing to Bank customer segments.
 
 
 
 
 1. Performance Tracking &amp; Optimization
 
 - Monitor campaign performance using key metrics such as signups, engagement rates, conversions and ROI.
 
 - Leverage analytics and dashboards to generate actionable insights, for improvement recommendations.
 
 - Conduct A/B testing and pilot innovative approaches to improve campaign effectiveness, using both manual and automated tools.
 
 - Prepare regular performance campaign updates for stakeholders, highlighting campaign performance and outcomes for Existing to Bank customer campaigns.
 
 1. Cross-Functional Coordination
 
 - Work closely with Marketing to define campaign messaging, creative assets, and outreach strategy tailored to Existing to Bank customers.
 
 - Collaborate with Analytics to identify target audience segments and track campaign effectiveness.
 
 - Ensure alignment with campaign calendar &amp; goals for business outcomes through close coordination with Business (Sales, Product Owners) ensuring strategic focus on Existing to Bank customer communication/campaign initiatives.
 
 
 1. Campaign budget management
 
 - Budget campaigns under strategy budgets, to plan ETB campaigns.
 
 - Manage the budget of campaigns for Neo. (Budgeted/Actual, Balances, Usage).
 
 - Monitor and manage campaign-level profitability.
 
 
 1. Market &amp; Competitive Analysis
 
 - Analyze market trends, customer behavior and competitor communication and campaigns,
 
 for ETB customers.
 
 - Recommend communication/campaign strategies for ETB customers, to Business/Marketing teams.
 
 1. Cross-Functional Collaboration
 
 - Work closely with Data Analytics, Marketing, Compliance, Customer experience, Governance, Legal &amp; Business teams (Neo/Individual &amp; Islamic).
 
 - Coordinate campaign planning, launch and ensure timely/accurate execution, across Business/Product owners &amp; Marketing.
 
 - Liaison with Mashreq group team for best practices and platforms/tools.
 
 1. Regulatory &amp; Risk Compliance
 
 - Ensure all campaign content and execution comply with regulatory guidelines and internal policies.
 
 Monitor data privacy and consent management across engagement activities.
 
 - Collaborate with Compliance, Governance teams for approvals and audits.
 
 - Monitor and mitigate campaign-related risks.
</div>

Senior Manager Customer Engagement.NEO - MBP.Retail Banking Group RBG-MBPKLTD

Vogn Digital Pvt LTD.

Performance Marketing Manager (Multi-Platform Ads Specialist)Location: DHA Phase 2 (On-site) Timings: 2:00 PM &ndash; 11:00 PM (Afternoon Shift)About the RoleWe are looking for a highly skilled and results-driven Performance Marketing Manager who knows exactly what they&rsquo;re doing when it comes to managing, optimizing, and scaling paid campaigns across multiple platforms.This is not an entry-level role. We need someone who can take ownership, make data-driven decisions, and continuously improve performance across all channels.Key Responsibilities<ul><li>Plan, launch, and manage paid advertising campaigns across multiple platforms</li><li>Continuously optimize campaigns for performance, ROI, and scalability</li><li>Develop and test ad creatives including copy, graphics, and video concepts</li><li>Execute A/B testing strategies to improve campaign results</li><li>Monitor performance metrics and provide regular reports with actionable insights</li><li>Identify new growth opportunities across emerging platforms</li></ul>Platforms You&rsquo;ll Work On<ul><li>Google Ads &mdash; Campaign setup, optimization, and AI-assisted management</li><li>Amazon Ads &mdash; Sponsored Products, Sponsored Brands, and Display (as we scale)</li><li>TikTok Ads &mdash; Short-form video campaign strategy and execution</li><li>Social Media Ads &mdash; Facebook, Instagram, and other platforms</li><li>Email Marketing &mdash; Campaigns, automation sequences, and list management</li><li>Other Channels &mdash; eBay and additional platforms as we expand</li></ul>What You&rsquo;ll Be Responsible For<ul><li>Creating high-performing ad creatives (graphics, copy, video ideas)</li><li>Building and managing campaign assets across all platforms</li><li>Running ongoing split tests to improve conversion rates and ROI</li><li>Delivering performance reports and optimization strategies</li></ul>Requirements<ul><li>Proven experience in performance marketing and paid ads management</li><li>Strong understanding of multi-platform advertising strategies</li><li>Ability to analyze data and make informed optimization decisions</li><li>Experience with creative testing and campaign scaling</li><li>Self-driven, accountable, and results-oriented mindset</li></ul>What We&rsquo;re Looking ForSomeone who:<ul><li>Doesn&rsquo;t wait for instructions &mdash; takes initiative</li><li>Understands performance metrics and business impact</li><li>Focuses on results, not just running ads</li><li>Can manage and optimize campaigns independently</li></ul>Why Join Us<ul><li>Opportunity to work on diverse and growing projects</li><li>Fast-paced, performance-driven environment</li><li>Direct impact on business growth and scaling</li></ul>Job Type: Full-timePay: Rs100,000.00 - Rs200,000.00 per monthWork Location: In person

Performance Marketing Manager (Multi-Platform Ads Specialist)

Al-Razzaq Fibres (Pvt) Limited - SAYA

Education:- Bachelor&rsquo;s degree in Marketing, Media Sciences, Business Administration, or a related fieldExperience:- 2&ndash;4 years of relevant experience in affiliate marketing, influencer marketing, or digital marketingJob Description:- <ul><li>Manage influencer marketing campaigns from planning to execution</li><li>Conduct talent hunt by identifying and onboarding relevant influencers and affiliates</li><li>Handle negotiations with influencers regarding deliverables, timelines, and commercials</li><li>Develop creative content ideas in collaboration with marketing and design teams</li><li>Plan and maintain a monthly campaign calendar for influencer and affiliate activities</li><li>Coordinate with internal teams to ensure timely execution of campaigns</li><li>Track and monitor campaign performance and engagement</li><li>Strong understanding of social media and influencer trends</li><li>Excellent communication and negotiation skills</li><li>Creative thinking with ability to generate content ideas</li><li>Maintain proper records and reporting of influencer collaborations</li><li>Perform any other tasks as assigned by the Line Manager</li></ul>Pay: Rs60,000.00 - Rs80,000.00 per monthWork Location: In person

Affiliate Marketing Executive

Courtyard Venues

Job: Title: Social Media ManagerLocation: KarachiJob Type: OnsiteIndustry: Hospitality IndustryPosition Available: ImmediateJob Description:We are looking for a motivated and creative Social Media Manager with 1 year of experience to manage and improve our digital presence. The ideal candidate should be passionate about marketing, social media trends, and performance-driven campaigns.Key Responsibilities:<ul><li>Develop and manage social media content calendars</li><li>Create content ideas aligned with brand goals and trends</li><li>Plan and execute social media strategies for growth and engagement</li><li>Manage and optimize Meta Ads.</li><li>Design and edit content using Photoshop, Canva, and Adobe Premiere Pro</li><li>Monitor, engage, and respond to audiences across social platforms (Community Management)</li><li>Track performance insights and recommend improvements</li><li>Stay updated with social media trends, reels, and digital marketing practices</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Communications, or related field</li><li>Minimum 1 year of experience in Social Media Marketing or related role</li><li>Proficiency in Photoshop, Canva &amp; Adobe Premiere Pro</li><li>Experience with content planning and calendar management</li><li>Knowledge of Meta Ads Manager and campaign optimization</li><li>Strong creative thinking, copywriting and strategy development skills</li><li>Understanding of audience engagement and community building</li><li>Ability to work independently and contribute fresh marketing ideas</li></ul>Interested candidates can share their CV at: courtyardvenues@gmail.com or Whatsapp: +92 321 8750682Job Type: Full-timeWork Location: In person

Social Media Manager

Visa

<div>About Us 
Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.
At Visa, you'll have the opportunity to create impact at scale &mdash; tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world.
Join Visa and do work that matters &ndash; to you, to your community, and to the world. Progress starts with you.
Job Description
The ideal candidate will bring deep, strategic marketing expertise to drive transformation and business growth for Visa&rsquo;s partner banks through high-impact, integrated marketing programs, led by robust insights.<ul><li>
Drive Insight Generation: Lead the process with Visa research teams to generate deep, actionable insights into consumer behavior, market trends, and partner bank business needs. Leverage these insights as the foundation for building strategic marketing campaign programs.</li><li>
Develop and Execute Integrated Marketing Strategies: Design and lead the implementation of strategic marketing roadmaps for partner banks, identifying core growth opportunities aligned with key business and marketing objectives. Drive joint investment by presenting compelling, data driven recommendations.</li><li>
Orchestrate 360 Marketing Campaigns: Own the end-to-end planning, development, and flawless execution of major joint marketing programs with partner banks and Visa&rsquo;s agencies. These integrated programs include:<ul><li>
Brand building activities with 360 marketing campaigns</li><li>
Strategic sponsorships and partnership activations</li><li>
Advanced digital marketing initiatives</li></ul></li><li>
Advance Digital Marketing and Brand Maturity: Proactively champion the digital marketing transformation agenda for partner banks. Introduce and deploy global best practices, innovative digital capabilities, and advanced measurement frameworks to enhance brand relevance, improve business results, and elevate cardholder experiences.</li><li>
Leverage Visa's Brand and Assets: Strategically integrate and activate the full spectrum of Visa assets&mdash;including Visa proprietary sponsorships, and industry capabilities&mdash;to deliver maximum marketing impact and competitive advantage for partner banks.</li><li>
Translate Strategy into Executable Plans: Convert complex strategic goals from partner banks into detailed, commercially viable annual marketing plans, setting robust KPIs and ensuring measured outcomes are achieved.</li><li>
Drive Internal Collaboration for Campaign Success: Ensure effective alignment and collaboration across all key internal Visa stakeholders (including Product, Sales, and Regional Marketing teams) to deploy a seamless, coordinated approach in support of campaign objectives with partner banks.</li><li>
Lead &amp; Develop Teams: Directly manage, mentor &amp; develop a team of marketers</li></ul>
This is a hybrid position. Expectation of days in the office will be confirmed by your Hiring Manager.
Qualifications
Basic Qualifications: 8 or more years of relevant work experience with a Bachelor Degree or at least 5 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 2 years of work experience with a PhD Preferred Qualifications: 9 or more years of relevant work experience with a Bachelor Degree or 7 or more relevant years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 3 or more years of experience with a PhD We are seeking a candidate who excels at strategic marketing, driving integrated marketing campaign execution, and leading digital marketing maturity programs within a commercially focused environment. Partnerships &amp; Stakeholder Management: Proven ability to manage complex, senior-level relationships with partner banks, agencies, and regional stakeholders, focusing on persuasion, negotiation, and driving joint outcomes based on business objectives. Insight-Driven Campaign Planning: Proven capability to translate complex marketing data and consumer insights into innovative and effective marketing strategies and measurable campaigns. &bull; Marketing Execution Leadership: Significant experience combining deep marketing management expertise with a proven track record in planning and executing complex, 360 marketing campaigns that span digital, sponsorship, and traditional channels. Digital Marketing Transformation: Demonstrated success in leading digital marketing transformation or maturity programs, including familiarity with digital channels (e.g., performance marketing, social) and marketing data/analytics. Commercial Acumen and Negotiation: Exceptional marketing commercial acumen and a strong understanding of key P&amp;L drivers. Proven ability to build business cases and secure partner investment for joint marketing initiatives. Sales exposure and proven negotiation skills are critical. Strategic Drive and Self-Management: A highly strategic, innovative, and results-oriented marketer with the ability to execute strongly. Must possess strong self-management skills, demonstrable drive, and the ability to autonomously govern projects on time and on budget. Experience &amp; Education: 10-12 years of progressive experience in marketing &amp; advisory, preferably within consumer and tech marketing, with a Bachelor's Degree. Financial Services experience is not mandatory and candidates with diverse backgrounds in tech, consulting and fast moving consumer goods marketing are highly encouraged to apply. People Leader: Prior people management experience strongly preferred
Visa is an EEO Employer
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.</div>

Senior Marketing Services Manager

MEAN 3 PRIVATE LIMITED

Key Responsibilities:<ul><li>Client Management: Serve as the primary point of contact for clients, addressing their marketing needs, providing updates, and ensuring high levels of satisfaction.</li><li>Social Media Management: Develop, implement, and manage social media strategies for clients, including creating engaging content, scheduling posts, stories and interacting with followers.</li><li>Content Calendar Coordination: Develop and manage content calendars for various clients to ensure a consistent and strategic flow of content.</li><li>Influencer Engagement: Identify and connect with relevant influencers for client campaigns. Manage relationships, negotiate terms, and oversee campaign execution.</li><li>Creative Ideation: Generate and propose creative marketing ideas and campaigns. Collaborate with the design team to ensure content is visually appealing and aligns with client goals.</li><li>Campaign Execution: Plan and execute multi-channel marketing tailored to each client&rsquo;s objectives.</li><li>Market Research: Conduct research to understand industry trends, client markets, and competitive landscapes to inform strategy and execution.</li><li>Analytics and Reporting: Monitor and analyze campaign performance. Provide clients with detailed reports and actionable insights to optimize ongoing efforts.</li><li>Event Coordination: Plan and manage events6</li><li>, trade shows, and promotional activities on behalf of clients, ensuring successful execution and maximum impact.</li><li>Collaboration: Work closely with internal teams, including creative, performance, content and development to deliver cohesive marketing solutions for clients.</li></ul>Requirements:<ul><li>Education: Bachelor&rsquo;s degree in Marketing.</li><li>Experience: 2-3 years proven experience in a marketing role, preferably within a marketing agency.</li><li>Skills:</li><li>Strong understanding of marketing principles and social media platforms.</li><li>Proficiency in social media management tools, content creation, and analytics.</li><li>Excellent communication and client-facing skills.</li><li>Creative and strategic thinking with the ability to generate and implement innovative ideas.</li><li>Strong organizational skills and the ability to manage multiple projects and clients simultaneously.</li><li>Experience in influencer marketing and event management is a plus.</li></ul>Job Type: Full-timePay: Rs60,000.00 - Rs90,000.00 per monthWork Location: In person

Senior Marketing Executive

Nabila Pvt. Ltd

<ul><li>Content Management:</li></ul>Oversee daily content creation, edits, and publishing across all product lines (ZERO, HAIRCARE, N23), ensuring alignment with brand guidelines and marketing objectives.<ul><li>Campaign Execution:</li></ul>Plan and execute small-scale marketing campaigns, including concept development, coordination, and performance tracking.<ul><li>Engagement Strategy:</li></ul>Develop and implement engagement plans to enhance customer interaction, retention, and brand loyalty across digital platforms.<ul><li>Sales Opportunity Research:</li></ul>Identify and evaluate new sales opportunities through data analysis, trends, and customer insights to support revenue growth.<ul><li>Market Research &amp; Analysis:</li></ul>Conduct market studies to understand consumer behavior, competitor activities, and influencer impact to inform brand strategy.<ul><li>Affiliate Program Management:</li></ul>Support the development and management of affiliate programs, including partner onboarding, performance monitoring, and optimization.<ul><li>Brand Asset Management:</li></ul>Maintain proper archiving of brand materials, content, and campaign assets for easy access and consistency.<ul><li>Cross-functional Coordination:</li></ul>Work closely with the sales team to align marketing initiatives with sales goals and ensure effective execution of strategies.Job Type: Full-timePay: Rs130,000.00 - Rs150,000.00 per monthWork Location: In person

Assistant Brand Manager

Explore 441+ Campaign manager in Karachi this May. Find roles across top companies and apply now to boost your career.