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Mashreq

<div>
 
 
 Job Purpose
 
 
 
 The Customer Engagement Manager is responsible for designing, executing, and optimizing customer engagement campaigns across multiple channels. This role requires strong collaboration with cross-functional teams including Marketing, Analytics, Compliance, and Technology to deliver personalized, data-driven and compliant campaign strategies that enhance engagement, drive business outcomes.
 
 
 
 
 
 
 Campaign Planning &amp; Execution
 
 
 <ul>
 <li>
 Support end-to-end campaign planning and own execution of customer engagement campaigns aligned with individual business strategy. Targeting Existing to Bank Customers; for funding, balance growth and transaction activity levels.
 </li>
 <li>
 Contribute to development and implementation of engagement strategies tailored to different stages of the customer lifecycle (onboarding, activation, retention, cross-sell).
 </li>
 <li>
 Use behavioral and transactional data to trigger lifecycle-based communications.
 </li>
 <li>
 Enhance customer engagement through timely and relevant communications.
 </li>
 <li>
 Align campaign objectives with overall deposit product strategy, incorporating insights and goals specific to Existing to Bank customers.
 </li>
 <li>
 Incorporate customer segmentation and personalization to ensure relevance and impact.
 </li>
 <li>
 Utilize omni-channel including digital (Email, SMS, App notifications &amp; In-app banners).
 </li>
 <li>
 Ensure timely and accurate execution of campaigns across relevant channels, particularly those aimed at engaging Existing to Bank customer segments.
 </li>
 </ul>
 <li>
 </li>
 
 
 Performance Tracking &amp; Optimization
 
 
 <ul>
 <li>
 Monitor campaign performance using key metrics such as signups, engagement rates, conversions and ROI.
 </li>
 <li>
 Leverage analytics and dashboards to generate actionable insights, for improvement recommendations.
 </li>
 <li>
 Conduct A/B testing and pilot innovative approaches to improve campaign effectiveness, using both manual and automated tools.
 </li>
 <li>
 Prepare regular performance campaign updates for stakeholders, highlighting campaign performance and outcomes for Existing to Bank customer campaigns.
 </li>
 </ul>
 
 
 Cross-Functional Coordination
 
 
 <ul>
 <li>
 Work closely with Marketing to define campaign messaging, creative assets, and outreach strategy tailored to Existing to Bank customers.
 </li>
 <li>
 Collaborate with Analytics to identify target audience segments and track campaign effectiveness.
 </li>
 <li>
 Ensure alignment with campaign calendar &amp; goals for business outcomes through close coordination with Business (Sales, Product Owners) ensuring strategic focus on Existing to Bank customer communication/campaign initiatives.
 </li>
 </ul>
 
 
 
 
 
 Campaign budget management
 
 
 <ul>
 <li>
 Budget campaigns under strategy budgets, to plan ETB campaigns.
 </li>
 <li>
 Manage the budget of campaigns for Neo. (Budgeted/Actual, Balances, Usage).
 </li>
 <li>
 Monitor and manage campaign-level profitability.
 </li>
 </ul>
 
 
 
 
 
 Market &amp; Competitive Analysis
 
 
 <ul>
 <li>
 Analyze market trends, customer behavior and competitor communication and campaigns,
 </li>
 <li>
 for ETB customers.
 </li>
 <li>
 Recommend communication/campaign strategies for ETB customers, to Business/Marketing teams.
 </li>
 </ul>
 
 
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Work closely with Data Analytics, Marketing, Compliance, Customer experience, Governance, Legal &amp; Business teams (Neo/Individual &amp; Islamic).
 </li>
 <li>
 Coordinate campaign planning, launch and ensure timely/accurate execution, across Business/Product owners &amp; Marketing.
 </li>
 <li>
 Liaison with Mashreq group team for best practices and platforms/tools.
 </li>
 </ul>
 
 
 Regulatory &amp; Risk Compliance
 
 
 <ul>
 <li>
 Ensure all campaign content and execution comply with regulatory guidelines and internal policies.
 </li>
 <li>
 Monitor data privacy and consent management across engagement activities.
 </li>
 <li>
 Collaborate with Compliance, Governance teams for approvals and audits.
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 <li>
 Monitor and mitigate campaign-related risks.
 </li>
 </ul>
 
 
</div>

Senior Manager Customer Engagement Neo (Mashreq Digital Bank Pakistan)

Delivery Hero

<div>Company Description 
foodpanda is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index. 
Job Description<ul><li> 
Develop and execute data-driven marketing campaigns to drive brand awareness, traffic, and user engagement across Quick Commerce (eg, pandamart &amp; Shops)</li><li>
Analyze campaign and regional performance data to generate actionable insights, identify opportunities, and provide clear recommendations to the category and commercial teams.</li><li>
Prepare comparative performance analyses of campaigns to evaluate effectiveness and drive continuous improvement.</li><li>
Develop and execute promotional and calendar strategies, aligning internal plans with brand campaigns in close coordination with category managers and the Marketing team.</li><li>
Drive campaign profitability by optimizing promotions, enhancing customer retention and loyalty, and identifying revenue growth opportunities.</li><li>
Monitor and improve key performance indicators (KPIs), including Performance Quality Score and on-time campaign execution.</li><li>
Support ad hoc campaigns and contribute to broader business initiatives, including the NMR (non-merchandising revenue) mission.</li><li>
Ensure front-end execution meets company standards and quality benchmarks.</li></ul> 
Qualifications<ul><li> 
Minimum 5-8 years of experience in marketing campaign management, preferably within fast-paced, consumer-facing industries such as e-commerce or quick commerce</li><li>
Proven track record of successfully managing multi-channel campaigns (digital, social, CRM, offline, etc.)</li><li>
Excellent project management and organizational skills, with the ability to juggle multiple campaigns under tight timelines</li><li>
Comfortable analyzing performance data to support execution optimisation and decision making</li><li>
Skilled in working alongside marketing and commercial teams in a dynamic, fast-paced setting</li><li>
Confident communicator with strong stakeholder management skills</li><li>
Comfortable working in an ambiguous, fast-moving environment, and able to turn challenges into marketing opportunities</li></ul></div>

Senior Manager, Campaign Management

foodpanda

<div>
 foodpanda is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
 
 
 
 Job Description
 
 
 
 <ul>
 <li>
 Develop and execute data-driven marketing campaigns to drive brand awareness, traffic, and user engagement across Quick Commerce (eg, pandamart &amp; Shops)
 </li>
 <li>
 Analyze campaign and regional performance data to generate actionable insights, identify opportunities, and provide clear recommendations to the category and commercial teams.
 </li>
 <li>
 Prepare comparative performance analyses of campaigns to evaluate effectiveness and drive continuous improvement.
 </li>
 <li>
 Develop and execute promotional and calendar strategies, aligning internal plans with brand campaigns in close coordination with category managers and the Marketing team.
 </li>
 <li>
 Drive campaign profitability by optimizing promotions, enhancing customer retention and loyalty, and identifying revenue growth opportunities.
 </li>
 <li>
 Monitor and improve key performance indicators (KPIs), including Performance Quality Score and on-time campaign execution.
 </li>
 <li>
 Support ad hoc campaigns and contribute to broader business initiatives, including the NMR (non-merchandising revenue) mission.
 </li>
 <li>
 Ensure front-end execution meets company standards and quality benchmarks.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Minimum 5-8 years of experience in marketing campaign management, preferably within fast-paced, consumer-facing industries such as e-commerce or quick commerce
 </li>
 <li>
 Proven track record of successfully managing multi-channel campaigns (digital, social, CRM, offline, etc.)
 </li>
 <li>
 Excellent project management and organizational skills, with the ability to juggle multiple campaigns under tight timelines
 </li>
 <li>
 Comfortable analyzing performance data to support execution optimisation and decision making
 </li>
 <li>
 Skilled in working alongside marketing and commercial teams in a dynamic, fast-paced setting
 </li>
 <li>
 Confident communicator with strong stakeholder management skills
 </li>
 <li>
 Comfortable working in an ambiguous, fast-moving environment, and able to turn challenges into marketing opportunities
 </li>
 </ul>
</div>

MRP Elite Pvt Ltd

Job Overview: We are looking for a creative and results-driven Digital Marketing Executive with 1&ndash;2 years of experience to join our team. The ideal candidate will be responsible for planning, executing, and optimizing digital marketing campaigns across various online channels to drive brand awareness and business growth.Key Responsibilities:<ul><li>Manage and execute digital marketing campaigns on platforms like Facebook, LinkedIn, and Google</li><li>Create engaging content for social media, websites, and email marketing</li><li>Monitor and analyze campaign performance using tools like Google Analytics</li><li>Optimize campaigns for lead generation, conversions, and ROI</li><li>Handle social media accounts, including posting, engagement, and response management</li><li>Conduct keyword research and support SEO/SEM strategies</li><li>Coordinate with designers and content teams for marketing creatives</li><li>Stay updated with the latest digital marketing trends and best practices</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field</li><li>1&ndash;2 years of hands-on experience in digital marketing</li><li>Basic knowledge of SEO, SEM, and social media marketing</li><li>Familiarity with tools like Google Analytics, Meta Ads Manager, and LinkedIn Campaign Manager</li><li>Strong communication and creative thinking skills</li><li>Ability to analyze data and generate insights</li></ul>Preferred Skills:<ul><li>Experience in paid ads and campaign optimization</li><li>Basic graphic design or content creation skills</li><li>Knowledge of email marketing tools</li></ul>What We Offer:<ul><li>Growth and learning opportunities</li><li>Collaborative work environment</li><li>Market-competitive salary</li></ul>Job Type: Full-timeWork Location: In person

Digital Marketing Executive

OnCab Global

Job Title: Digital Marketing Manager Company: Siznex Location: Onsite &ndash; Karachi (Shahra -e- Faisal) Shift: Night Shift (6:00 PM to 3:00 AM)Siznex is hiring a strategic and performance-driven Digital Marketing Manager to lead and scale our global marketing efforts, primarily targeting the US healthcare market. This role requires a data-driven professional with strong expertise in paid media, lead generation, and campaign optimization.Key Responsibilities:<ul><li>Plan, execute, and optimize digital marketing campaigns (Meta, Google Ads, LinkedIn, etc.)</li><li>Generate qualified leads for the sales team, focusing on the US healthcare market</li><li>Manage paid advertising budgets and ensure maximum ROI</li><li>Develop and implement performance marketing strategies</li><li>Monitor campaign performance, analyze KPIs, and prepare reports</li><li>Conduct A/B testing and optimize landing pages and ad creatives</li><li>Collaborate with design and content teams for campaign assets</li><li>Stay updated with industry trends, tools, and platform updates</li></ul>Required Qualifications &amp; Skills:<ul><li>Bachelor&rsquo;s to Master&rsquo;s degree in any field</li><li>3&ndash;5 years of experience in digital marketing (performance marketing preferred)</li><li>Strong expertise in paid ads (Google Ads, Meta Ads, LinkedIn Ads)</li><li>Excellent analytical and data interpretation skills</li><li>Hands-on experience with tools like Google Analytics, CRM systems, and ad managers</li><li>Strong English communication skills</li><li>Ability to manage budgets and meet performance targe</li></ul>Compensation &amp; Benefits:<ul><li>Market-competitive salary: up to (125,000- 150,000k) (based on experience)</li><li>Career growth and professional development opportunities</li><li>Collaborative and performance-driven work environment</li></ul>Apply at: hr@siznex.com with subject Line: Digital Marketing ManagerPay: Rs125,000.00 - Rs150,000.00 per monthWork Location: In person

Digital Marketing Manager

Designders

We are looking for a skilled and experienced Social Media Marketing Expert to join our team. The ideal candidate should have hands-on experience in managing and scaling campaigns across multiple platforms and a strong understanding of digital marketing strategies.Job Responsibilities:<ul><li>Product hunting and market research to identify winning products</li><li>Plan, create, and manage paid advertising campaigns on:</li><li>Meta (Facebook &amp; Instagram)</li><li>TikTok Ads</li><li>LinkedIn Ads</li><li>Audience research and target audience creation based on business goals</li><li>Develop and optimize sales funnels for better conversions</li><li>Analyze campaign performance and optimize for ROI</li><li>A/B testing of creatives, copy, and targeting strategies</li><li>Stay updated with latest trends and algorithm changes</li></ul>Requirements:<ul><li>Proven experience in Social Media Marketing &amp; Paid Ads</li><li>Strong grip on Meta Ads Manager, TikTok Ads Manager &amp; LinkedIn Campaign Manager</li><li>Experience in product hunting (especially for eCommerce)</li><li>Good understanding of sales funnels and customer journey</li><li>Ability to generate leads, conversions, and scale campaigns</li><li>Creative mindset for ad copy and visuals</li><li>Strong analytical and reporting skills</li></ul>Preferred Skills:<ul><li>Experience with Shopify / eCommerce brands</li><li>Knowledge of landing pages and conversion optimization</li><li>Basic graphic or video editing understanding</li></ul>What We Offer:<ul><li>Competitive salary package</li><li>Growth opportunities</li><li>Friendly and professional work environment</li></ul>How to Apply:Interested candidates can send their CV + Portfolio + Past Ad Campaign Results to our email or WhatsApp.⚡ Note: Only experienced candidates with proven results will be considered.Job Types: Full-time, Part-timePay: Rs20,000.00 - Rs40,000.00 per monthExpected hours: 4 &ndash; 5 per weekWork Location: In person

Social Media Marketing Expert

Al-Razzaq Fibres (Pvt) Limited - SAYA

Education:- Bachelor&rsquo;s degree in Marketing, Media Sciences, Business Administration, or a related fieldExperience:- 2&ndash;4 years of relevant experience in affiliate marketing, influencer marketing, or digital marketingJob Description:- <ul><li>Manage influencer marketing campaigns from planning to execution</li><li>Conduct talent hunt by identifying and onboarding relevant influencers and affiliates</li><li>Handle negotiations with influencers regarding deliverables, timelines, and commercials</li><li>Develop creative content ideas in collaboration with marketing and design teams</li><li>Plan and maintain a monthly campaign calendar for influencer and affiliate activities</li><li>Coordinate with internal teams to ensure timely execution of campaigns</li><li>Track and monitor campaign performance and engagement</li><li>Strong understanding of social media and influencer trends</li><li>Excellent communication and negotiation skills</li><li>Creative thinking with ability to generate content ideas</li><li>Maintain proper records and reporting of influencer collaborations</li><li>Perform any other tasks as assigned by the Line Manager</li></ul>Pay: Rs60,000.00 - Rs80,000.00 per monthWork Location: In person

Affiliate Marketing Executive

Explore 424+ Campaign manager in Karachi this April. Find roles across top companies and apply now to boost your career.

424 campaign manager jobs In Karachi

Senior Manager Customer Engagement Neo (Mashreq Digital Bank Pakistan)

Senior Manager, Campaign Management

Senior Manager, Campaign Management

Digital Marketing Executive

Digital Marketing Manager

Social Media Marketing Expert

Affiliate Marketing Executive