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commercial marketing manager Jobs in Istanbul

commercial marketing manager

commercial marketing specialist

ICBC Turkey

<div>
 
 ICBC Turkey is the subsidiary of ICBC Group - the largest bank in the world according to The Banker's &uml;Top 1000 Banks in the World&uml; listing - with its presence in 49 countries around the world.
 
 
 
 
 
 With the fast growing pace ICBC Turkey has increased total assets for 424 % in the last 5 years. Numerous institutions have reacted with awards to ICBC Turkey&acute;s performance and profitability, such as Best Commercial and Investment Bank in Turkey, Most Innovative Brokerage House, Leader of Financial Intermediation Transactions.
 
 
 
 
 
 
 ICBC Turkey Bank A.&Scedil;. is currently searching for teammate who is experienced in Corporate and Commercial marketing, to work under the Kad&inodot;k&ouml;y Branch.
 
 
 
 
 
 
 
 
 To fit this position, you need to have the below qualifications:
 
 
 
 
 *At least 4 years of university graduate from related departments,
 
 
 *Minimum 5 years of banking experience,
 
 
 *Experienced in corporate and commercial marketing in the banking sector and having a career goal in this field,
 
 
 *Solution and target oriented with persuasive communication skills,
 
 
 *Good command in English both written and verbal,
 
 
 *Prone to teamwork and strong communication skills.
 
 
 
 
 
 
 
 You will have below responsibilities for this position:
 
 
 
 
 *To ensure the satisfaction of current customers,
 
 
 *Representing the bank appropriately,
 
 
 *To fulfill their duties in accordance with the legislation and regulations of the bank,
 
 
 *To make customer visits in accordance with the target customer group and marketing / sales strategies of the bank,
 
 
 *To manage all current/potential customers defined in the Marketing Department in accordance with the Branch targets,
 
 
 *Preparing interview reports, *Evaluating the customer according to the bank's working criteria and gaining new customers to the bank by benchmarking market research.
 
</div>

Kadıköy Branch Corporate and Commercial Marketing

MoneyPay

<div>
 
 MoneyPay is a next generation e wallet for the sharing economy. We are looking for a
 
 Marketing Communication Specialist
 
 who will join us to make this transform real.
 
 
 
 
 
 
 Qualifications
 
 
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree preferably in Economy, Business Administration, Engineering or related fields,
 </li>
 <li>
 Experience developing strategic marketing plans that generated customer growth,
 </li>
 <li>
 Minimum of 3+ years of related work experience,
 </li>
 <li>
 Having a team player mindset and a positive attitude towards colleagues,
 </li>
 <li>
 Following digital marketing trends, tools and best practices continuously,
 </li>
 <li>
 Experience working with creative, media, PR agencies; able to brief, coordinate and evaluate agency outputs,
 </li>
 <li>
 Ability to handle multiple ongoing programs,
 </li>
 <li>
 Strong analytical skills and the ability to prioritize multiple tasks,
 </li>
 <li>
 Strong business follow-up capabilities,
 </li>
 <li>
 Strong communication skills and high energy and motivation to work in a challenging environment,
 </li>
 <li>
 Excellent written and verbal interpersonal skills to simplify complex topics and explain them clearly and concisely,
 </li>
 <li>
 Experience executing consumer, channel and/or category based campaigns and promotions,
 </li>
 <li>
 Experience in managing marketing budget,
 </li>
 </ul>
 
 
 
 
 
 Responsibilities
 
 
 
 
 
 <ul>
 <li>
 Plan, execute and measure marketing strategies, promotions and annual plans for a customer, category or specific channels to implement marketing strategies and objectives,
 </li>
 <li>
 Following the sector closely, providing recommendations about differentiated products, services and campaigns,
 </li>
 <li>
 Implementing and analyzing results of the campaigns to identify needs of customers with distribution channels,
 </li>
 <li>
 Manage relationships with creative, media, PR and production agencies; prepare clear briefs, follow timelines, and ensure quality delivery,
 </li>
 <li>
 Track and manage MarCom budgets, ensuring efficient use of resources and cost control,
 </li>
 <li>
 Identify opportunities to strengthen brand equity, customer engagement and communication efficiency throughout the customer journey,
 </li>
 <li>
 Support and manage event organization,
 </li>
 <li>
 Help plan, create and produce marketing, advertising and sales promotion materials for small to medium projects, support social media accounts to implement marketing strategies and sales objectives,
 </li>
 <li>
 Help to identify areas where additional customer profitability and brand growth can be achieved,
 </li>
 </ul>
 
 
</div>

Marketing Communications Specialist

Scorp

<div>
 
 
 About Us
 
 
 
 
 
 
 
 
 
 
 Scorp Inc. is an innovative technology company with offices in Istanbul and San Francisco. Founded in 2014, we initially launched the Scorp app but have since shifted our focus to developing mobile applications centered around social media and live streaming. Our apps are active in 182 countries, with one app reaching 600,000 daily active users and another engaging 400,000. In 2023 alone, we gained over 150 million new registered users, supporting more than 25 languages.
 
 
 
 
 
 We are a tech company based in Istanbul that develops mobile applications for a global audience. We are looking for a
 
 Marketing Specialist (Arabic Speaker)
 
 to join our growing team.
 
 
 
 
 
 
 Responsibilities:
 
 
 
 
 
 <ul>
 <li>
 Support marketing activities in Arabic-speaking markets
 </li>
 <li>
 Create and adapt content for social media and campaigns
 </li>
 <li>
 Support influencer collaborations and community management
 </li>
 <li>
 Track performance and help improve marketing strategies
 </li>
 <li>
 Being responsible for ideating, planning, and executing advertising, and social matching campaigns
 </li>
 <li>
 Performing market research on the latest trends and market analysis
 </li>
 </ul>
 
 
 
 
 
 Requirements:
 
 
 
 
 
 <ul>
 <li>
 Native or fluent in Arabic, with good command of English,
 </li>
 <li>
 Previous experience in digital marketing, social media, or related fields is a plus
 </li>
 <li>
 Strong communication and organizational skills
 </li>
 <li>
 Ability to adapt quickly and work in a fast-paced environment
 </li>
 <li>
 Interest in mobile applications and digital trends
 </li>
 <li>
 Understanding cultural nuances of the countries they will be working in relation to and knowing how to address their audience
 </li>
 </ul>
 
 
 
 
 If you're looking for an opportunity in a
 
 dynamic and innovative
 
 environment, we'd love to hear from you!
 
</div>

Marketing Specialist (Arabic Speaker)

ASUS

<div>
 
 ASUS is looking for a Marketing Manager who is eager to contribute to Commercial Marketing Operations. This position requires a strong interest to the technology and Commercial Marketing. We are looking forward to seeing your application If you are willing to work within a multinational environment and this scope of work.
 
 
 
 
 
 
 Job Description
 
 
 
 
 
 
 &bull; Development and implementation of marketing plans in order to lead commercialization works,
 
 
 &bull; Development and implementation of the B2B marketing strategy,
 
 
 &bull; Identifying the related target metrics and developing an appropriate plan in order to achieve goals,
 
 
 &bull; Implementation of the regional brand strategy,
 
 
 &bull; B2B market analysis such as competitors, market parameters, global trends,
 
 
 &bull; Cooperation with the sales and product management teams,
 
 
 &bull; Contributing to the development of campaign advertising, content creation, landing pages, e-mail campaigns, promotions, etc., evaluating the effectiveness of these activities,
 
 
 &bull; Planning event strategy in order to achieve targets, performing event timeline and status reports for events already scheduled,
 
 
 &bull; Planning and coordinating new product launches,
 
 
 &bull; Researching event venues and providing a list of possible venues by comparing when needed,
 
 
 &bull; Managing contract procedures and vendor proposals, negotiating when needed,
 
 
 &bull; Maintaining relationships with vendors, other outsourced partners and clients,
 
 
 &bull; Coordinating meeting organizations, including flyers, brochures, and promotional materials,
 
 
 &bull; Performing post-event analysis reports.
 
 
 
 
 
 
 Qualifications
 
 
 
 
 
 
 &bull;
 
 Excellent level of English
 
 , both written and spoken
 
 
 &bull;
 
 Minimum 5 years
 
 of experience in B2B/Event Marketing
 
 
 &bull; 360&deg; marketing experience
 
 
 &bull; Budget planning and management experience
 
 
 &bull; Target-oriented, accurate, proactive, motivated, with a strong sense of responsibility
 
 
 &bull; Able to manage multiple priorities and deadlines
 
 
 &bull; Preferably experience in IT, Telecommunication, or FMCG sectors
 
 
 &bull; Excellent command of MS Office programs
 
 
 &bull; Active driving skills will be a plus
 
 
 &bull; Military service obligation must be completed for male candidates
 
 
 
 
 
 
 *Disclaimer: When you submit your information to LinkedIn, your information will be collected, processed, and used by LinkedIn. LinkedIn will share your information to ASUS for job recruitment purpose.
 
 
</div>

Commercial Marketing Manager

<div>At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we&rsquo;ll give you what you need to make it happen. It won&rsquo;t always be easy, growing takes grit. But at ABB, you&rsquo;ll never run alone. Run what runs the world.
This Position reports to:
Product Marketing Manager<div> 
Your role and responsibilities
This position serves as a technical and operational link between our production facilities, sales teams, and business partners, with the goal of enhancing our product portfolio's market visibility, sales performance, and competitive positioning. As a hybrid role that combines marketing and sales responsibilities, it requires significant field presence and effective communication capabilities. 
The work model for the role is: {onsite}
 
 
You will be mainly accountable for:<ul><li>
Take end-to-end product ownership of building automation, lighting automation, mechanical automation, energy monitoring &amp; efficiency solutions, and wiring accessories product groups</li><li>
Manage new product launch processes and create technical and commercial promotional content</li><li>
Monitor the competitive positioning of portfolios, develop pricing recommendations and campaign proposals</li><li>
Work closely with sales teams to track project opportunities and provide sales support for relevant product portfolios</li><li>
Engage in visits with partners and projects; join in on product demonstrations, presentations, and activities to develop opportunities; organize and execute training programs for partners</li><li>
Coordinate information flow between production, global teams, sales channels, and partner networks; communicate field feedback to product development processes</li></ul></div><div> 

Qualifications for the role
<ul><li>Bachelor's degree in Electrical Engineering, Electrical-Electronics Engineering, Mechatronics Engineering, or related engineering disciplines</li><li>
At least 5 years of marketing and sales experience in related fields (building automation)</li><li>
Sales-oriented mindset with solid analytical skills and results-driven approach</li><li>
Willing to work at a pace suitable for field visits &amp; Available for travel</li><li>
Effective communication and coordination skills with presentation capabilities</li><li>
Fluent in Turkish and good command of English</li></ul></div>
We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.</div>

Product Marketing Specialist - BHAS

Toyota Türkiye Pazarlama ve Satış A.Ş.

<div>
 
 
 🚗 Career Opportunity at Toyota Turkey! 🚗
 
 
 
 Toyota Turkey Marketing and Sales Inc. is an international distributor responsible for the marketing, sales, and after-sales services of Toyota and Lexus branded vehicles in the automotive sector.
 
 
 Our employee value proposition is "We Respect We Kaizen!", which reflects our two most important values, "
 
 Respect for People
 
 " and "
 
 Kaizen
 
 ".
 
 
 The common characteristics of Toyota employees who say "
 
 We Respect We Kaizen!
 
 " are as follows:
 
 <ul>
 <li>
 Love job and do it with passion!
 </li>
 <li>
 Work with a smile and have fun!
 </li>
 <li>
 Make an effort to create happy environment!
 </li>
 <li>
 Value everyone for being human!
 </li>
 <li>
 Work with team spirit for better results.
 </li>
 </ul>
 
 
 
 
 
 🎯You Will Be a Perfect Match If You Have;
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree (Business, Marketing or Communication, Public Relations, Advertising)
 </li>
 <li>
 Excellent command of written and spoken English
 </li>
 <li>
 Minimum 2 years of experience in the field of marketing, especially in marketing communications traditional and digital media planning, CRM communication.
 </li>
 <li>
 Have strong communication skills and be competent in relationship management among teams
 </li>
 <li>
 Creative thinking, able to identify long-term opportunities and trends,
 </li>
 <li>
 Team player with problem-solving and negotiation skills,
 </li>
 <li>
 Ability to multi-task, organize, and prioritize work
 </li>
 <li>
 Following the digital trends,
 </li>
 <li>
 Have advance skills in Microsoft Office Programs (Excel, PPT) , Marketing Automation tools
 </li>
 <li>
 Automotive experience is plus
 </li>
 </ul>
 
 
 
 
 
 
 
 
 📌Main Responsibilities:
 
 
 <ul>
 <li>
 Develop integrated marketing communication plans that align with overall marketing and business objectives.
 </li>
 <li>
 Create media plans that optimize the use of traditional and digital channels, including television, radio, print, outdoor, online display, social media, and search engine marketing (SEM).
 </li>
 <li>
 Collaborate with cross-functional teams in the company to develop messaging strategies and creative content that resonates with target audiences.
 </li>
 <li>
 Negotiate media planning and partnerships to secure favorable rates and placements while maximizing reach and frequency in coordination with media agency.
 </li>
 <li>
 Monitor and analyze media performance metrics, including reach, frequency, impressions, click-through rates, and conversion rates.
 </li>
 <li>
 Provide insights and recommendations based on media performance data to optimize future media plans and investments.
 </li>
 <li>
 Stay informed about industry trends, emerging media platforms, and new advertising technologies to ensure the competitiveness of our media strategies.
 </li>
 <li>
 Manage relationships with media vendors, agencies, and other partners to ensure seamless execution of media plans and campaigns.
 </li>
 <li>
 Prepare and present regular reports on media performance, campaign effectiveness, and ROI to key stakeholders.
 </li>
 </ul>
 
 
 
 
 
 📌Why is Toyota the right place for you?
 
 
 
 🌍Be part of a constantly evolving global brand,
 
 
 💻Hybrid working environment,
 
 
 🚀Lead of game-changing ideas ,
 
 
 🎆Pick your own adventure with our Flex training platform,
 
 
 🤝Learn and teach with our mentoring/talent programs,
 
 
 🎈Engage with everyone in our social clubs, including sports, arts, and travel.
 
 
 
 
 
 📌
 
 Here is Our Hiring Journey:
 
 
 
 Phone Interview ➡️HR Interview ➡️ Personality Assessment and English Test➡️ Case study➡️ Director interviews➡️ Reference Check ➡️ Offer ➡️ Welcome to the Toyota team
 
 
 
 
 
 
 *Depends on position and requirements.
 
 
 
 
 
 
 If you want to join Toyota&rsquo;s journey filled with respect for people and career development, we are waiting for your applications.
 
 
 
 #WeRespectWeKaizen #YouAreTheToyota #RespectforPeople
 
 
 
 
 
 
 
 Follow us:
 
 https://www.instagram.com/toyotaturkiyeik/?hl=en
 
 
 
</div>

Marketing Communication Specialist

MANN+HUMMEL

<div>
 
 Role Summary
 
 
 
 
 Job Description
 
 
 
 The job incumbent is responsible for all product and pricing management activities and supports the growth of the Automotive Aftermarket BU.
 
 
 The role will be to be accountable for all the processes within the product and pricing management functions.
 
 
 
 Main Tasks
 
 
 
 
 Product Management
 
 
 
 Range Management
 
 
 <ul>
 <li>
 Responsible for continuously expanding our multibrand product portfolio for all segments (passenger cars, commercial vehicles, off-highway applications) to achieve a defined market and competitive market coverage.
 </li>
 <li>
 Increase range to achieve targeted market coverage, via expansion of globally available range to local range, as well as new part developments
 </li>
 <li>
 Prioritization and assessment of found gaps in the product range according to relevance for the respective vehicle and sales potential
 </li>
 <li>
 Responsible for Life Cycle Management in CDB.
 
 
 </li>
 </ul>
 Research
 
 
 <ul>
 <li>
 Maintenance of vehicle information, such as equipment information and OE references, and their technical evaluation at component level, including 1st step checking for identical product solutions available within portfolio or defining range gaps.
 </li>
 <li>
 Additionally, define the technical requirements as basis for the product development, considering OE and vehicle information.
 </li>
 <li>
 Creation of market requirements in internal catalogue system and specify the local requirement in terms of demand, cost and specification.
 </li>
 <li>
 Gathering of market, competitor and VIO information via market research
 
 
 </li>
 </ul>
 New Product Introduction (NPI)
 
 
 <ul>
 <li>
 Initiation of internal process for new part development (workflows), define the requirements and resources to meet target SOP.
 </li>
 <li>
 Responsible for all PM related tasks within the NPI process.
 </li>
 <li>
 Lead/coordinate cross-functional product development process/teams to achieve faster Time2Market.
 </li>
 <li>
 Activate K &amp; N Type + Linkages TR on PARTS.
 </li>
 <li>
 Create bulletins for all region/country related NPI&rsquo;s and share via Salesforce Marketing Cloud.
 
 
 </li>
 </ul>
 Sales Support
 
 
 <ul>
 <li>
 Support local team (sales, pricing, marketing, CS, ..) and customers in product-related queries, new product information, and catalog data requirements.
 </li>
 <li>
 Support at fairs, exhibitions, and customer events
 
 
 </li>
 </ul>
 Quality Management
 
 
 <ul>
 <li>
 Manage quality claims via Dealer Portal.
 </li>
 <li>
 Communicate respective locations and create SAP QM tickets to follow up process.
 
 
 </li>
 </ul>
 
 Pricing Management
 
 
 
 <ul>
 <li>
 Analyze and review current internal cost and pricing structure (intercompany price list, price waterfall, customer buying price, competitor selling price) and other marketing intelligence data to improve prices and develop a multi-branding price orientation for all responsible territories/regions.
 </li>
 <li>
 Align and implement pricing strategy in responsible markets.
 </li>
 <li>
 Checking what is relevant to our market, defining &amp; extending, pricing via monthly SOP reporting.
 </li>
 <li>
 Based on sales input and market data, construct Gross Price List for different segments, e.g., CV Specialist, OHI Specialist, Compressor Specialist, and Tender projects, and prepare customer price lists.
 </li>
 <li>
 Monitor sales and profitability, e.g., GMS, CGMS, discount impacts on sales, lost sales due to uncompetitiveness.
 </li>
 <li>
 Escalate potential cost-related requests to the Product Management Team for cost-down reviews.
 </li>
 <li>
 Consolidate, analyze, and review current triple net prices in the region for price harmonization.
 </li>
 <li>
 Upload price changes in the system &ndash; SAP price maintenance e.g., promotions, special price, tenders
 </li>
 <li>
 Review of special price requests for tender business and track win/lost sales
 </li>
 <li>
 Work with and support sales on discounts and/or net selling price for sales campaigns and promotions.
 </li>
 <li>
 Monthly maintenance of MRA Tool, SAP/PARTS CMC Tool via results of market research.
 
 
 </li>
 </ul>
 
 Your Profile
 
 
 
 <ul>
 <li>
 Successfully completed academic degree or education with a technical or economic-scientific focus.
 </li>
 <li>
 5+ years of professional experience in product management and/or pricing management
 </li>
 <li>
 Possess detailed knowledge of Microsoft office
 </li>
 <li>
 Fluency in business English (written and spoken)
 </li>
 <li>
 Communication skills and ability to work in team
 </li>
 <li>
 Ability to work under pressure
 </li>
 <li>
 Time management, prioritization skills
 </li>
 <li>
 Co-ordination of quality topics within the group
 </li>
 <li>
 Annual budget planning for NPIs and project wise budget planning + request
 </li>
 <li>
 Experience in coordination of project management activities with Capex requirement
 
 
 </li>
 </ul>
 
 Skills
 
 
 
 Product Design
 
 
 Market Research
 
 
 Product Development
 
 
 Product Management
 
 
 Marketing Planning
 
 
 Merchandising
 
 
 Marketing Strategies
 
 
 Brand Management
 
 
 Literacy
 
 
 External Communications
 
 
</div>

Senior Product and Pricing Specialist

Explore 517+ Commercial marketing specialist in Istanbul this January. Find roles across top companies and apply now to boost your career.