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digital marketing specialist Jobs in Karachi

digital marketing specialist

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Hope Global School

<div><h3 class="jobSectionHeader"><b>Job Description</b></h3>
<div>Digital Marketing Specialist plans, executes, and optimizes online marketing campaigns to grow brand visibility, traffic, and conversions. The role manages SEO, paid ads, social media, email marketing, analytics, and content strategies, using data-driven insights to improve ROI, customer engagement, and sustainable business growth across diverse platforms and evolving digital ecosystems.</div>
<h3 class="jobSectionHeader"><b>Key Responsibilities</b></h3>
<ul><li>Plan and execute integrated digital marketing campaigns globally</li>
<li>Manage SEO, SEM, and paid advertising strategies effectively</li>
<li>Optimize website content for traffic, rankings, conversions growth</li>
<li>Analyze campaign performance using analytics tools regularly insights</li>
<li>Plan social media calendars and audience engagement activities</li>
<li>Coordinate email marketing campaigns and automation workflows efficiently</li>
<li>Collaborate with designers, writers, and sales teams closely</li>
<li>Monitor budgets, ROI, and optimize marketing spend continually.</li>
</ul><h3 class="jobSectionHeader"><b>Skill &amp; Experience</b></h3>
<ul><li>Strong knowledge of SEO, SEM, and analytics tools</li>
<li>Hands-on experience with social media advertising platforms management</li>
<li>Proficiency in Google Analytics, Search Console tools usage</li>
<li>Content strategy, copywriting, and conversion optimization skills expertise</li>
<li>Data-driven mindset with strong analytical thinking abilities required</li>
<li>Excellent communication, teamwork, and project management skills capabilities.</li>
</ul>
<p><b>Note:</b> Salary depends on experience and skills and is paid in local currency.</p></div>
<br><div></div><div><ul><li><div><div>Date Posted</div>
<div>January 29, 2026</div>
</div></li><div></div><li><div><div>Location</div>
<div><div>Karachi, Pakistan
</div></div></div></li><div></div><li><div><div>Offered Salary:</div>
 <div>4280000 - 6800000 / year</div>
</div></li><div></div><li><div><div>Expiration date</div>
<div>September 27, 2027
</div></div></li><div></div><li><div><div>Experience</div>
<div>1 Year
</div></div></li><div></div><li><div><div>Gender</div>
<div>Both
</div></div></li><div></div><li><div><div>Qualification</div>
<div>Bachelor Degree</div></div></li></ul></div>

Digital Marketing Specialist

Horizon Tech

<p>We are seeking a creative and organised Social Media &amp; Content Specialist to manage and continuously grow our digital presence on multiple platforms, for multiple brands. This role is responsible for creating engaging content, managing social media channels, and supporting marketing initiatives that strengthen brand awareness and customer engagement.</p><p><b>Responsibilities</b></p><ul><li>Create, edit, and publish engaging content across multiple brands and social media platforms (LinkedIn, Instagram, Facebook, etc.)</li><li>Write and edit compelling marketing copy for posts, ads, blogs, campaigns, and digital assets</li><li>Develop high-quality visual content in both video and graphic formats, including video editing and post-production</li><li>Schedule, manage, and maintain content calendars across platforms</li><li>Monitor audience engagement and respond to comments, messages, and inquiries in a timely and professional manner</li><li>Collaborate closely with marketing, sales, and creative teams to align messaging and campaigns</li><li>Support SEO, content optimisation, and performance improvement initiatives</li><li>Analyse content performance and engagement metrics to refine strategy.</li></ul><p><b>Requirements</b></p><ul><li>2&ndash;4+ years of experience in social media management, content marketing, or digital media</li><li>Strong writing, communication, and on-camera presentation skills</li><li>Experience managing business or brand social media accounts</li><li>Proven video editing experience for social media and digital platforms</li><li>Familiarity with analytics, reporting, and performance tracking tools</li><li>Proficiency in Canva, Adobe Creative Suite, or similar tools preferred</li><li>The ability to multitask and work with minimal supervision</li><li>Strong punctuality and dependability</li><li>Excellent time management and prioritisation skills</li><li>Exceptional written and oral communication skills</li><li>Proficient computer skills (e.g., MS-Excel, MS-Outlook, MS-Word, MS-OneDrive, MS-Teams, Adobe Acrobat, etc.)</li></ul><p><b>Other Details</b></p><ul><li>Job Timings: On-site evening night shift following US EST</li><li>Office location: Off to Shahrah-e-Faisal, PECHS, Karachi</li></ul><p>Job Type: Full-time</p><p>Pay: Rs100,000.00 - Rs150,000.00 per month</p><p>Application Question(s):</p><ul><li>Are you comfortable working from 6 pm to 3 am PKT? </li><li>What is your expected salary? </li></ul><p>Education:</p><ul><li>Bachelor's (Required)</li></ul><p>Experience:</p><ul><li>social media management, content marketing, or digital media: 3 years (Required)</li><li>Canva/Adobe Creative Suite: 2 years (Required)</li><li>MS-Excel, MS-Outlook, MS-Word, MS-OneDrive, MS-Teams: 2 years (Required)</li></ul><p>Language:</p><ul><li>English fluently  (Required)</li></ul><p>Work Location: In person</p>

Social Media & Content Specialist

Ambsan Technologies

<p><b>Role Overview</b></p><p>We are hiring a <b>Growth Marketer (Organic &amp; Demand)</b> to own and execute our <b>organic demand generation</b> efforts for international B2B tech clients.</p><p>This role focuses on generating <b>sales-qualified inbound leads</b> through <b>content-led SEO and LinkedIn distribution</b>, with a strong emphasis on <b>lead quality over traffic volume</b>.</p><p><b>Key Responsibilities</b></p><ul><li>Own <b>organic growth execution end-to-end</b> with a lead-generation mindset</li><li>Plan and execute <b>content + SEO strategies</b> aligned with B2B buyer journeys</li><li>Identify and target <b>high-intent, decision-stage keywords</b> for services</li><li>Optimize website pages for:</li><li>Lead capture</li><li>Clear conversion paths</li><li>Sales-qualified inbound traffic</li><li>Track and optimize performance using <b>GA4 and Google Search Console</b></li><li>Measure success based on <b>lead quality and conversion</b>, not rankings alone</li><li>Distribute and position content via <b>LinkedIn</b> to support demand generation</li><li>Apply <b>semantic SEO and GEO fundamentals</b> to build topical authority</li><li>Optimize content for <b>AI/LLM-based search visibility</b> (ChatGPT, Gemini, etc.)</li></ul><p><b>Required Profile</b></p><ul><li>1&ndash;2 years of experience in <b>SEO, organic growth, or content-led marketing</b></li><li>Strong understanding of <b>B2B inbound lead generation</b></li><li>Hands-on experience with <b>GA4 and Google Search Console</b></li><li>Clear understanding of <b>funnels, buyer intent, and conversion-focused SEO</b></li><li>Awareness of <b>modern GTM, LLM search behavior, and evolving SEO trends</b></li><li>Execution-focused, analytical mindset</li></ul><p><b>Nice to Have</b></p><ul><li>Experience in B2B software services or agencies</li><li>Basic exposure to email marketing or lead nurturing workflow</li><li>Familiarity with ABM or demand generation concept</li></ul><p>Job Type: Full-time</p><p>Pay: Rs120,000.00 - Rs140,000.00 per month</p><p>Work Location: In person</p>

Growth Marketer

OBHost (Your Hosting Partner)

<p>We are looking for a <b>creative and self-driven Social Media Marketing (SMM) Executive</b> who can <b>work independently without a marketing team</b>. The ideal candidate should be a <b>self-learner</b> with hands-on experience in managing <b>end-to-end social media presence</b>, content planning, engagement growth, and performance tracking using <b>AI tools as well as traditional SMM strategies</b>.</p><p>The role focuses on <b>brand awareness, audience engagement, and lead generation</b> across multiple social platforms, aligned with <b>2026 social media and AI trends</b>.</p><p>Key Responsibilities Social Media Strategy &amp; Execution</p><ul><li>Plan, execute, and manage <b>complete social media strategy independently</b>.</li><li>Handle daily operations of social media platforms such as:</li><li>Facebook</li><li>Instagram</li><li>LinkedIn</li><li>X (Twitter)</li><li>TikTok / YouTube Shorts (if required)</li><li>Create and manage <b>monthly content calendars</b> aligned with business goals.</li></ul><p>Content Creation &amp; Optimization</p><ul><li>Generate <b>content ideas</b> (posts, reels, carousels, stories) for different platforms.</li><li>Write <b>captions, hooks, CTAs</b>, and hashtags optimized for reach and engagement.</li><li>Optimize content for:</li><li>Platform algorithms</li><li>Audience behavior</li><li>Engagement and conversions</li></ul><p>AI Tools &amp; Traditional SMM</p><ul><li>Use <b>AI tools</b> for:</li><li>Content ideation and caption writing</li><li>Hashtag research</li><li>Posting optimization and trend analysis</li><li>Apply <b>manual and traditional SMM techniques</b> such as:</li><li>Community engagement</li><li>Comment and DM management</li><li>Trend-based posting</li><li>Brand voice consistency</li></ul><p>Growth, Engagement &amp; Leads</p><ul><li>Grow followers organically through <b>engagement strategies and content optimization</b>.</li><li>Monitor and respond to comments, messages, and community interactions.</li><li>Support <b>lead generation</b> through social media campaigns and CTAs.</li></ul><p>Analytics &amp; Reporting</p><ul><li>Track performance metrics including:</li><li>Reach, impressions, engagement</li><li>Follower growth</li><li>Leads and conversions</li><li>Use platform insights and analytics tools to <b>optimize content performance</b>.</li><li>Prepare regular performance reports with <b>actionable insights</b>.</li></ul><p>Collaboration &amp; Brand Consistency</p><ul><li>Work independently or coordinate with designers/developers when needed.</li><li>Ensure <b>brand tone, visuals, and messaging</b> are consistent across platforms.</li></ul><p>Required Skills &amp; Qualifications</p><ul><li>Proven experience as a <b>Social Media Marketing Executive</b>.</li><li>Ability to <b>work independently and manage all SMM tasks alone</b>.</li><li>Strong <b>self-learning mindset</b> and interest in social media trends &amp; AI tools.</li><li>Hands-on knowledge of:</li><li>Social media platforms and algorithms</li><li>Content planning and scheduling tools</li><li>Social media analytics</li><li>Good copywriting and communication skills.</li><li>Creative thinking with a data-driven approach.</li><li>Ability to plan, organize, and prioritize tasks effectively.</li></ul><p>Ideal Candidate Traits</p><ul><li>Independent &amp; proactive</li><li>Creative with analytical thinking</li><li>Comfortable working <b>without a marketing team</b></li><li>Trend-aware and experiment-friendly</li></ul><p>What We Offer</p><ul><li>Full ownership of social media channels</li><li>Creative freedom and learning opportunities</li><li>Long-term growth with performance-based evaluation</li></ul><p>Job Type: Full-time</p><p>Pay: Rs40,000.00 - Rs50,000.00 per month</p><p>Work Location: In person</p>

Social Media Marketing (SMM) Executive

VIION Technology (Viper Group)

<p><b>VIION Technology (A Viper Group Company) </b>is a <b>Digital Marketing agency </b>offers Software &amp; Digital marketing and related services (Website Development, Software, CMS, mobile applications development, UI/UX designs, Social Media marketing, Graphic Designing, SEO).</p><p>We are looking for an individual to fill the position of Digital Marketing/ Social Media Marketing Intern. The candidate will be responsible to manage and implement campaigns to maximize the company's customers ROI while monitoring all major digital marketing networks under the supervision of Social Media Marketing Manager</p><p><b>Major Responsibilities: </b>(under Team Lead Supervision)</p><ul><li>Identify trends and insights, and optimize spend and performance based on the insights</li><li>Craft strategy and develop digital campaigns that support demand generation across the funnel (including SEO/SEM, email, paid and organic social media, and display advertising).</li><li>Brainstorm new and creative growth strategies by collaborating with internal teams.</li><li>Develop a community across our social channels - engaging with clients, prospective clients, online publishers, and other industry influencers.</li><li>Researching and analyzing market trends and competitors</li></ul><p>Manage the content that the business posts to social media.</p><ul><li>Develop strategies that drive customers to the website.</li><li>Writing and delivering content and social media plans.</li><li>Improve the design, UX, traffic, and content of the website.</li><li>Maintain consistent brand messaging throughout all platforms.</li><li>Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs),</li><li>Understanding of intriguing digital marketing ideas and channels to attract the most customers.</li><li>Able to / Have knowledge to run Ads (Media Buying) on Facebook/Insta, Linkdn, Snapchat etc..</li><li>Hands on Meta Business Manger</li></ul><p><b>Requirements:</b></p><ul><li>Troubleshooting and problem-solving capabilities</li><li>Skilled at collaborating with team members and clients</li><li>Flexible and able to deal with frequently shifting</li><li>Good understanding of website architecture and aesthetics.</li></ul><p><b>Education:</b></p><ul><li><b>Intermediate or Graduate in IT</b></li></ul><p><b>This is an onsite Job at Phase 2 DHA Karachi</b></p><p>Job Types: Full-time, Internship<br/>Contract length: 3-6 months</p><p>Work Location: In person</p>

Social Media Marketing / Digital Marketing Execute (Internship)

Simply Connect

<p><b>*Digital Marketing Specialist (B2B Focus)*</b></p><p>We&rsquo;re looking for a hands-on Digital Marketing Specialist with proven B2B experience who can own and execute end-to-end digital marketing initiatives. This role is for someone who understands longer sales cycles, lead quality, and pipeline impact&mdash;not just clicks and impressions.</p><p><b>*What You&rsquo;ll Do*</b></p><p>Plan, launch, and optimize B2B paid advertising campaigns on:</p><p>* Google Ads<br/>* Facebook &amp; Instagram Ads<br/>* LinkedIn Ads (strong focus)<br/>* Drive B2B SEO strategy (keyword research, on-page optimization, content alignment with buyer intent)<br/>* Create and manage email marketing campaigns for lead nurturing, outbound support, and lifecycle marketing<br/>* Develop and schedule social media content tailored to B2B audiences<br/>* Support and execute content marketing (blogs, landing pages, case studies, ad copy, website content)<br/>* Monitor performance, analyze KPIs (CPL, CAC, MQLs, SQLs), and continuously optimize campaigns<br/>* Collaborate closely with sales and leadership to align marketing with pipeline and revenue goals</p><p><b>*What We&rsquo;re Looking For (Must-Have)*</b></p><p>* Proven experience in B2B digital marketing (this is mandatory)<br/>* Hands-on experience managing Google Ads, Meta Ads, and LinkedIn Ads<br/>* Strong understanding of B2B buyer journeys and lead funnels<br/>* Experience with SEO best practices in a B2B environment<br/>* Experience running email marketing and lead nurturing campaigns<br/>* Ability to create clear, compelling B2B-focused content and messaging<br/>* Analytical, data-driven mindset with the ability to report on results</p><p><b>*Nice to Have*</b></p><p>* Experience in SaaS, technology, or professional services<br/>* Familiarity with CRM and marketing automation tools<br/>* Basic design skills (Canva, Adobe, etc.)<br/>* Experience working closely with sales teams</p><p><b>*Why Join Us?*</b></p><p>* Ownership of B2B digital marketing strategy and execution<br/>* Direct impact on lead generation and revenue growth<br/>* Freedom to test, optimize, and scale what works<br/>* Collaborative, results-driven environment</p><p>Job Type: Full-time</p><p>Pay: Rs80,000.00 - Rs150,000.00 per month</p><p>Application Question(s):</p><ul><li>Do you have at least 2 years of hands-on experience in B2B digital marketing, managing campaigns that target business buyers rather than consumers? Please briefly describe the industries and types of campaigns you&rsquo;ve worked on.</li><li>Have you personally planned, launched, and optimized campaigns on Google Ads, Meta Ads (Facebook &amp; Instagram), and LinkedIn Ads for B2B lead generation? If yes, if shortlisted will you able to provide one example of a campaign and the results achieved.</li><li>Are you comfortable working onsite in Karachi during night shifts?</li></ul><p>Work Location: In person</p>

Digital Marketing Specialist (B2B)

AALOGICS

<p><b>Join AALogics as a Digital Marketing Specialist!</b></p><p>Our Marketing team is expanding, and we're on the lookout for an energetic and motivated &quot;Digital Marketing Specialist&quot; to join us immediately!<br/>As a Digital Marketing Specialist, you will develop and implement effective PPC and SEO strategies for our services and products. Collaborating closely with our Web Development Team, you will optimize the website to achieve targeted objectives.</p><p><b>Key Skills:</b></p><ul><li>Strategize Digital Marketing Campaigns using all necessary tools/channels (e.g. website, emails, social media, and blogs).</li><li>Monitor and manage Google Ads accounts to consistently improve performance.</li><li>Performing Keyword Research, Competitor Research and Market Research for each assigned account.</li><li>Leading SEO efforts and monitoring marketing performance.</li><li>Implementing best practices in PPC advertising.</li><li>Generating insightful reports and recommendations.</li><li>Developing comprehensive marketing strategies.</li><li>Ensuring brand consistency across channels.</li><li>Analyzing campaign effectiveness and providing actionable insights for continuous improvement.</li></ul><p><b>Requirements:</b></p><ul><li>Proven work experience as a Digital marketing strategist or Digital marketing manager in IT Industry.</li><li>Hands-on experience with online marketing tools and best practices.</li><li>Experience with creating reports and making recommendations on ad budgets and ad management strategies.</li><li>Strong teamwork and communication skills.</li><li>5+ years of relevant experience desirable.</li><li>Strong competence in all areas of marketing, including strategic planning, digital advertising, content creation, and data analysis</li></ul><p>Shift Timing : 11:00 AM - 08:00 PM<br/>Qualification : BBA/MBA/BSCS<br/>Location: Gulshan-e-Iqbal, Karachi<br/>Job Type: Full-time</p><p>Job Type: Full-time</p><p>Work Location: In person</p>

Explore 393+ Content marketing specialist in Karachi this February. Find roles across top companies and apply now to boost your career.

393 content marketing specialist jobs In Karachi

Digital Marketing Specialist

Social Media & Content Specialist

Growth Marketer

Social Media Marketing (SMM) Executive

Social Media Marketing / Digital Marketing Execute (Internship)

Digital Marketing Specialist (B2B)

Digital Marketing Specialist