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customer engagement manager

Mashreq

<div>
 
 
 Job Purpose
 
 
 
 The Customer Engagement Manager is responsible for designing, executing, and optimizing customer engagement campaigns across multiple channels. This role requires strong collaboration with cross-functional teams including Marketing, Analytics, Compliance, and Technology to deliver personalized, data-driven and compliant campaign strategies that enhance engagement, drive business outcomes.
 
 
 
 
 
 
 Campaign Planning &amp; Execution
 
 
 <ul>
 <li>
 Support end-to-end campaign planning and own execution of customer engagement campaigns aligned with individual business strategy. Targeting Existing to Bank Customers; for funding, balance growth and transaction activity levels.
 </li>
 <li>
 Contribute to development and implementation of engagement strategies tailored to different stages of the customer lifecycle (onboarding, activation, retention, cross-sell).
 </li>
 <li>
 Use behavioral and transactional data to trigger lifecycle-based communications.
 </li>
 <li>
 Enhance customer engagement through timely and relevant communications.
 </li>
 <li>
 Align campaign objectives with overall deposit product strategy, incorporating insights and goals specific to Existing to Bank customers.
 </li>
 <li>
 Incorporate customer segmentation and personalization to ensure relevance and impact.
 </li>
 <li>
 Utilize omni-channel including digital (Email, SMS, App notifications &amp; In-app banners).
 </li>
 <li>
 Ensure timely and accurate execution of campaigns across relevant channels, particularly those aimed at engaging Existing to Bank customer segments.
 </li>
 </ul>
 <li>
 </li>
 
 
 Performance Tracking &amp; Optimization
 
 
 <ul>
 <li>
 Monitor campaign performance using key metrics such as signups, engagement rates, conversions and ROI.
 </li>
 <li>
 Leverage analytics and dashboards to generate actionable insights, for improvement recommendations.
 </li>
 <li>
 Conduct A/B testing and pilot innovative approaches to improve campaign effectiveness, using both manual and automated tools.
 </li>
 <li>
 Prepare regular performance campaign updates for stakeholders, highlighting campaign performance and outcomes for Existing to Bank customer campaigns.
 </li>
 </ul>
 
 
 Cross-Functional Coordination
 
 
 <ul>
 <li>
 Work closely with Marketing to define campaign messaging, creative assets, and outreach strategy tailored to Existing to Bank customers.
 </li>
 <li>
 Collaborate with Analytics to identify target audience segments and track campaign effectiveness.
 </li>
 <li>
 Ensure alignment with campaign calendar &amp; goals for business outcomes through close coordination with Business (Sales, Product Owners) ensuring strategic focus on Existing to Bank customer communication/campaign initiatives.
 </li>
 </ul>
 
 
 
 
 
 Campaign budget management
 
 
 <ul>
 <li>
 Budget campaigns under strategy budgets, to plan ETB campaigns.
 </li>
 <li>
 Manage the budget of campaigns for Neo. (Budgeted/Actual, Balances, Usage).
 </li>
 <li>
 Monitor and manage campaign-level profitability.
 </li>
 </ul>
 
 
 
 
 
 Market &amp; Competitive Analysis
 
 
 <ul>
 <li>
 Analyze market trends, customer behavior and competitor communication and campaigns,
 </li>
 <li>
 for ETB customers.
 </li>
 <li>
 Recommend communication/campaign strategies for ETB customers, to Business/Marketing teams.
 </li>
 </ul>
 
 
 Cross-Functional Collaboration
 
 
 <ul>
 <li>
 Work closely with Data Analytics, Marketing, Compliance, Customer experience, Governance, Legal &amp; Business teams (Neo/Individual &amp; Islamic).
 </li>
 <li>
 Coordinate campaign planning, launch and ensure timely/accurate execution, across Business/Product owners &amp; Marketing.
 </li>
 <li>
 Liaison with Mashreq group team for best practices and platforms/tools.
 </li>
 </ul>
 
 
 Regulatory &amp; Risk Compliance
 
 
 <ul>
 <li>
 Ensure all campaign content and execution comply with regulatory guidelines and internal policies.
 </li>
 <li>
 Monitor data privacy and consent management across engagement activities.
 </li>
 <li>
 Collaborate with Compliance, Governance teams for approvals and audits.
 </li>
 <li>
 Monitor and mitigate campaign-related risks.
 </li>
 </ul>
 
 
</div>

Senior Manager Customer Engagement Neo (Mashreq Digital Bank Pakistan)

Flipdish

<div>At Flipdish, we're turning the tables in favour of independent restaurant and takeaway owners by providing them with the tools they need to make their lives easier. We offer a suite of powerful yet straightforward tech solutions along with real human support, helping our customers thrive on their own terms.

Everything we do is designed to make running a restaurant satisfyingly simple in a world that's anything but.
<h2 class="jobSectionHeader">
About the Role</h2>

We are looking for a highly proactive and commercially minded Customer Lifecycle Marketing Manager to own the end-to-end customer journey after acquisition. This role will be responsible for building and optimising the communications, campaigns, and automations that drive stronger onboarding, higher retention, increased expansion, and reduced churn.

You will be the connective tissue across Marketing, Customer Success, Strategic Account Management, Sales, and Product, ensuring our customers receive clear, timely, and value-driven communication without being overwhelmed by different teams. Your work will directly influence customer performance, MRR growth, and long-term satisfaction.

This is a high-impact role ideal for a lifecycle marketer who thrives on data, experimentation, cross-functional collaboration, turning insights into measurable outcomes, and delivering exceptional communication that really resonates with our customer base.
<h2 class="jobSectionHeader">
Key Responsibilities</h2>
<h3 class="jobSectionHeader">Lifecycle Communications and Onboarding</h3>
<ul><li>Own customer onboarding communications across email, WhatsApp, and in-product touch points.</li>
<li>Work with the Onboarding, Product and Marketing Teams to design and implement automated onboarding journeys that help customers activate, adopt key features, and get value faster.</li>
<li>Ensure consistent messaging that aligns with product positioning and customer expectations.</li>
</ul><h3 class="jobSectionHeader">Customer Engagement and Retention</h3>
<ul><li>Develop communication strategies that improve customer engagement and sentiment throughout the lifecycle.</li>
<li>Identify early churn signals and create interventions, automations, and campaigns to reduce churn with the Strategic Account Management Team.</li>
<li>Partner with Customer Success to support objection handling campaigns, proactive education, and best-practice sharing.</li>
<li>Monitor competitor propositions and market movements, and develop specific defensive communication strategies that can be deployed when customers are at risk of competitive intervention.</li>
</ul><h3 class="jobSectionHeader">Expansion and Growth</h3>
<ul><li>Work closely with Strategic Account Managers to build cross-sell, upsell, and expansion campaigns designed to increase MRR and order volume.</li>
<li>Identify customer segments and behaviours that indicate growth potential, and deliver targeted lifecycle programmes.</li>
<li>Identify optimal moments in a customer's lifecycle to encourage expansion and build automations with the objective of generating inbound demand for Customer Success.</li>
</ul><h3 class="jobSectionHeader">Cross-Functional Alignment</h3>
<ul><li>Collaborate with Product, Marketing and Sales Enablement to understand product strengths, gaps, and customer pain points, ensuring communications are accurate and set the right expectations.</li>
<li>Partner with Data, Product, and CS to align insights, messaging, and customer triggers across teams.</li>
<li>Act as the guardian of customer communication, ensuring customers are not over-messaged and that all outgoing comms follow a coordinated plan.</li>
</ul><h3 class="jobSectionHeader">Measurement and Optimisation</h3>
<ul><li>Jointly own the KPIs related to onboarding success, engagement, retention, churn reduction, and expansion campaign performance with the commercial teams.</li>
<li>Build dashboards, track performance, run A/B tests, and continuously refine lifecycle flows based on data.</li>
<li>Champion best practice in customer communications and design processes that improve message quality and timing.</li>
</ul><h2 class="jobSectionHeader">Key KPIs</h2>
<ul><li>Expansion in MRR from lifecycle and cross-sell campaigns</li>
<li>Reduction in overall churn through targeted intervention</li>
<li>Increased customer activation, feature adoption, and order volume</li>
<li>Improved engagement rates across lifecycle channels</li>
<li>Reduction of uncoordinated customer messaging across departments</li>
</ul><h2 class="jobSectionHeader">About You</h2>
<ul><li>Proven experience in customer lifecycle marketing, CRM marketing, retention or growth marketing, ideally in SaaS or a tech-driven business.</li>
<li>Strong understanding of segmentation, lifecycle automation, multi-channel messaging, and CRM data structures.</li>
<li>Data-driven mindset with the ability to interpret insights and act on them quickly.</li>
<li>Exceptional communication skills and the ability to collaborate effectively with commercial teams based in the UK and Ireland is essential.</li>
<li>Excellent communication and copywriting skills, with a talent for simplifying complex concepts.</li>
<li>Experience using Intercom for customer communication, support, or automation would be a big advantage.</li>
<li>Highly adept with AI tools and workflows, with the ability to leverage AI to automate, optimise, and scale lifecycle communications and processes.</li>
<li>Experience messaging to customers in the UK and Ireland is essential.</li>
<li>Ability to adhere to brand guidelines and tone of voice is essential.</li>
<li>Previous experience communicating to or working with restaurants or takeaways is an advantage.</li>
<li>Comfortable working cross-functionally and influencing without authority.</li>
<li>Highly organised, detail-oriented, and proactive in identifying opportunities for improvement.</li>
<li>Passionate about customer experience, retention, and delivering value throughout the lifecycle.</li>
<li>Previous experience working with Salesforce CRM and Hubspot marketing automation would be advantageous.</li>
</ul><h3 class="jobSectionHeader"> About Flipdish</h3>

We are Flipdish, an Irish unicorn valued at over $1bn, helping independent restaurants, takeaways and quick service brands compete and grow in a world transformed by technology. Our platform has evolved into a fully integrated, AI powered ecosystem that supports restaurants with online ordering, marketing, loyalty, point of sale, menu optimisation and operational automation.

AI is at the heart of many of our newest innovations, including the Flipdish AI Phone Agent, which answers customer calls, takes orders and ensures no order is ever missed. From AI driven marketing to intelligent menu tools, we build technology that makes running a restaurant satisfyingly simple in a world that is anything but.

But Flipdish is not just about technology. We are deeply connected to the industry we serve. Many of us have worked in restaurants, run franchises or grown food businesses ourselves. We understand the pressures operators face, and we support them with the same intensity and care we would want for our own businesses. We listen closely to our customers, learn from them and back them so they can grow on their own terms and fall back in love with what they do.
<h3 class="jobSectionHeader">
Our culture</h3>

At this point, you might expect the usual spiel about how great a place Flipdish is to work at and how great our work culture is (and it is!). But, this all depends on our employees. And that's because we trust our employees to define what sort of an employer Flipdish is.

Transparency is hugely important to us. We listen to one another. We collaborate. And we give everyone a way to grow their careers through a supportive environment.

We're a company that values diversity, inclusion, and wellbeing as standard. We believe in balance, not burnout. And all permanent employees qualify for our share scheme because we share our success.

We certainly encourage flexibility where possible and combine this with beautiful offices in bustling cities like Dublin, London and Karachi. We're focused on getting the most out of our time together, output and team energy is at the heart of our hub based philosophy - not an attendance ticking exercise!

So, if you want to join a genuinely friendly team, take a look at our current openings and get in touch. And if you don't see an opening just yet, do get in touch and register your interest with us anyway. We'll be in touch as soon as something suitable opens up.
<h3 class="jobSectionHeader">
Don't be shy. Apply.</h3>

We know that imposter syndrome can be a thing. Don't let it be. We want enthusiastic people from all backgrounds. If you feel like you're up for working with us, get in touch.

We also understand some candidates might need assistance. That's not a problem in the slightest. Just reach out to us, we'd love to hear from you.</div>

Customer Lifecycle Marketing Manager

<div>
 
 At Flipdish, we&rsquo;re turning the tables in favour of independent restaurant and takeaway owners by providing them with the tools they need to make their lives easier. We offer a suite of powerful yet straightforward tech solutions along with real human support, helping our customers thrive on their own terms.
 
 
 
 
 
 Everything we do is designed to make running a restaurant satisfyingly simple in a world that&rsquo;s anything but.
 
 
 
 
 
 
 About the Role
 
 
 
 
 
 
 We are looking for a highly proactive and commercially minded Customer Lifecycle Marketing Manager to own the end-to-end customer journey after acquisition. This role will be responsible for building and optimising the communications, campaigns, and automations that drive stronger onboarding, higher retention, increased expansion, and reduced churn.
 
 
 
 
 
 You will be the connective tissue across Marketing, Customer Success, Strategic Account Management, Sales, and Product, ensuring our customers receive clear, timely, and value-driven communication without being overwhelmed by different teams. Your work will directly influence customer performance, MRR growth, and long-term satisfaction.
 
 
 
 
 
 This is a high-impact role ideal for a lifecycle marketer who thrives on data, experimentation, cross-functional collaboration, turning insights into measurable outcomes, and delivering exceptional communication that really resonates with our customer base.
 
 
 
 
 
 
 Key Responsibilities
 
 
 
 
 
 
 
 Lifecycle Communications and Onboarding
 
 
 
 
 
 <ul>
 <li>
 Own customer onboarding communications across email, WhatsApp, and in-product touch points.
 </li>
 <li>
 Work with the Onboarding, Product and Marketing Teams to design and implement automated onboarding journeys that help customers activate, adopt key features, and get value faster.
 </li>
 <li>
 Ensure consistent messaging that aligns with product positioning and customer expectations.
 </li>
 </ul>
 
 
 
 
 
 Customer Engagement and Retention
 
 
 
 
 
 <ul>
 <li>
 Develop communication strategies that improve customer engagement and sentiment throughout the lifecycle.
 </li>
 <li>
 Identify early churn signals and create interventions, automations, and campaigns to reduce churn with the Strategic Account Management Team.
 </li>
 <li>
 Partner with Customer Success to support objection handling campaigns, proactive education, and best-practice sharing.
 </li>
 <li>
 Monitor competitor propositions and market movements, and develop specific defensive communication strategies that can be deployed when customers are at risk of competitive intervention.
 </li>
 </ul>
 
 
 
 
 
 Expansion and Growth
 
 
 
 
 
 <ul>
 <li>
 Work closely with Strategic Account Managers to build cross-sell, upsell, and expansion campaigns designed to increase MRR and order volume.
 </li>
 <li>
 Identify customer segments and behaviours that indicate growth potential, and deliver targeted lifecycle programmes.
 </li>
 <li>
 Identify optimal moments in a customer&rsquo;s lifecycle to encourage expansion and build automations with the objective of generating inbound demand for Customer Success.
 </li>
 </ul>
 
 
 
 
 
 Cross-Functional Alignment
 
 
 
 
 
 <ul>
 <li>
 Collaborate with Product, Marketing and Sales Enablement to understand product strengths, gaps, and customer pain points, ensuring communications are accurate and set the right expectations.
 </li>
 <li>
 Partner with Data, Product, and CS to align insights, messaging, and customer triggers across teams.
 </li>
 <li>
 Act as the guardian of customer communication, ensuring customers are not over-messaged and that all outgoing comms follow a coordinated plan.
 </li>
 </ul>
 
 
 
 
 
 Measurement and Optimisation
 
 
 
 
 
 <ul>
 <li>
 Jointly own the KPIs related to onboarding success, engagement, retention, churn reduction, and expansion campaign performance with the commercial teams.
 </li>
 <li>
 Build dashboards, track performance, run A/B tests, and continuously refine lifecycle flows based on data.
 </li>
 <li>
 Champion best practice in customer communications and design processes that improve message quality and timing.
 </li>
 </ul>
 
 
 
 
 
 Key KPIs
 
 
 
 
 
 <ul>
 <li>
 Expansion in MRR from lifecycle and cross-sell campaigns
 </li>
 <li>
 Reduction in overall churn through targeted intervention
 </li>
 <li>
 Increased customer activation, feature adoption, and order volume
 </li>
 <li>
 Improved engagement rates across lifecycle channels
 </li>
 <li>
 Reduction of uncoordinated customer messaging across departments
 </li>
 </ul>
 
 
 
 
 
 About You
 
 
 
 
 
 <ul>
 <li>
 Proven experience in customer lifecycle marketing, CRM marketing, retention or growth marketing, ideally in SaaS or a tech-driven business.
 </li>
 <li>
 Strong understanding of segmentation, lifecycle automation, multi-channel messaging, and CRM data structures.
 </li>
 <li>
 Data-driven mindset with the ability to interpret insights and act on them quickly.
 </li>
 <li>
 Exceptional communication skills and the ability to collaborate effectively with commercial teams based in the UK and Ireland is essential.
 </li>
 <li>
 Excellent communication and copywriting skills, with a talent for simplifying complex concepts.
 </li>
 <li>
 Experience using Intercom for customer communication, support, or automation would be a big advantage.
 </li>
 <li>
 Highly adept with AI tools and workflows, with the ability to leverage AI to automate, optimise, and scale lifecycle communications and processes.
 </li>
 <li>
 Experience messaging to customers in the UK and Ireland is essential.
 </li>
 <li>
 Ability to adhere to brand guidelines and tone of voice is essential.
 </li>
 <li>
 Previous experience communicating to or working with restaurants or takeaways is an advantage.
 </li>
 <li>
 Comfortable working cross-functionally and influencing without authority.
 </li>
 <li>
 Highly organised, detail-oriented, and proactive in identifying opportunities for improvement.
 </li>
 <li>
 Passionate about customer experience, retention, and delivering value throughout the lifecycle.
 </li>
 <li>
 Previous experience working with Salesforce CRM and Hubspot marketing automation would be advantageous.
 </li>
 </ul>
 
 
 
 
 🦄
 
 About Flipdish
 
 
 
 We are Flipdish, an Irish unicorn valued at over $1bn, helping independent restaurants, takeaways and quick service brands compete and grow in a world transformed by technology. Our platform has evolved into a fully integrated, AI powered ecosystem that supports restaurants with online ordering, marketing, loyalty, point of sale, menu optimisation and operational automation.
 
 
 
 
 
 AI is at the heart of many of our newest innovations, including the Flipdish AI Phone Agent, which answers customer calls, takes orders and ensures no order is ever missed. From AI driven marketing to intelligent menu tools, we build technology that makes running a restaurant satisfyingly simple in a world that is anything but.
 
 
 
 
 
 But Flipdish is not just about technology. We are deeply connected to the industry we serve. Many of us have worked in restaurants, run franchises or grown food businesses ourselves. We understand the pressures operators face, and we support them with the same intensity and care we would want for our own businesses. We listen closely to our customers, learn from them and back them so they can grow on their own terms and fall back in love with what they do.
 
 
 
 
 
 
 🫀Our culture
 
 
 
 
 
 
 At this point, you might expect the usual spiel about how great a place Flipdish is to work at and how great our work culture is (and it
 
 is
 
 !). But, this all depends on our employees. And that&rsquo;s because we trust our employees to define what sort of an employer Flipdish is.
 
 
 
 
 
 Transparency is hugely important to us. We listen to one another. We collaborate. And we give everyone a way to grow their careers through a supportive environment.
 
 
 
 
 
 We&rsquo;re a company that values diversity, inclusion, and wellbeing as standard. We believe in balance, not burnout. And all permanent employees qualify for our share scheme because we share our success.
 
 
 
 
 
 We certainly encourage flexibility where possible and combine this with beautiful offices in bustling cities like Dublin, London and Karachi. We&rsquo;re focused on getting the most out of our time together, output and team energy is at the heart of our hub based philosophy - not an attendance ticking exercise!
 
 
 
 
 
 So, if you want to join a genuinely friendly team, take a look at our current openings and get in touch. And if you don&rsquo;t see an opening just yet, do get in touch and register your interest with us anyway. We&rsquo;ll be in touch as soon as something suitable opens up.
 
 
 
 
 
 
 🙈Don&rsquo;t be shy. Apply.
 
 
 
 
 
 
 We know that imposter syndrome can be a thing. Don&rsquo;t let it be. We want enthusiastic people from all backgrounds. If you feel like you&rsquo;re up for working with us, get in touch.
 
 
 
 
 
 We also understand some candidates might need assistance. That&rsquo;s not a problem in the slightest. Just reach out to us, we&rsquo;d love to hear from you.
 
</div>

Family Builders & Developers

We are seeking a motivated and persuasive Telemarketer (Client Engagement Executive) to connect with potential buyers and introduce them to our projects. This role is perfect for someone who enjoys talking to people, building relationships, and helping clients find their ideal investment or dream home.Key Responsibilities:<ul><li>Reach out to potential clients via outbound calls to present company projects.</li><li>Build rapport, answer queries, and spark interest in our properties.</li><li>Qualify leads and filter out those not ready to engage.</li><li>Accurately log customer interactions in CRM tools.</li><li>Achieve daily and monthly engagement and performance goals.</li></ul>Requirements:<ul><li>Exceptional verbal communication and interpersonal skills.</li><li>Fluent in English and Urdu; additional local languages are an advantage.</li><li>Strong persuasive and negotiation skills.</li><li>Familiarity with CRM platforms and appointment scheduling.</li><li>Results driven mindset and ability to perform in a fast-paced environment.</li><li>Minimum 1 year of experience in telemarketing, customer service, or call center roles preferred; freshers with internship experience are welcome.</li></ul>Location: F.B Area, Block 21, Karachi, PakistanJob Type: Full-timePay: Rs30,000.00 - Rs50,000.00 per monthWork Location: In person

Telemarketer (Client Engagement Executive)

D.engage

DEngage is a multinational SaaS company dedicated to delivering innovative solutions that drive digital engagement and enhance customer experiences. Our team is passionate about technology and committed to fostering an environment where talent can thrive and grow.We are actively seeking a talented and experienced CX Enablement manager to oversee a wide variety of projects from conceptual design through implementation. You will have the chance to network with clients, vendors, and in-house personnel as well as form a dream team of experts for each project to maximize resources and efficiency. This position will work closely with network development, product, customer success teams to ensure successful delivery of projects. ​Key Responsibilities<ul><li>Manage projects with top-down oversight throughout the entire execution to ensure success as defined by adherence to standards of scope, budget, and timeline.</li><li>Work closely with clients and their tech teams to fully integrate D&middot;engage into their marketing tech stack.</li><li>Develop comprehensive project plans that merge customer requirements with company goals and coordinate various managers and technical personnel during all project phases, from initial development through implementation.</li><li>Monitor project progress continuously and make detailed scheduled reports on measurable items, such as milestones and deliverables.</li><li>Analyze the platform usage requirements of the new customer and plan internal developments if needed</li><li>Track implementation tasks against a schedule and coordinate with internal staff to ensure goals are met on a timely basis</li><li>Maintain correct project time frames, estimates, and status reports</li><li>Communicate proactively with all involved personnel to provide encouragement, identify problems, create solutions, and implement efficiency improvements.</li><li>Review proposed modifications on project plans, including meeting with interested parties to approve and implement beneficial changes. Anticipate details of future projects by communicating directly with customers and staying informed of relevant trends and industry news.</li></ul>Requirements<ul><li>Minimum 5 years of experience in the SaaS company, including onboarding the customer for on-premise and on-cloud software installations.</li><li>Professional Project Management Certification from accredited institution preferred</li><li>Demonstrated understanding of Project Management processes, strategies, and methods</li><li>Excellent time management and organizational skills and experience establishing guidelines in these areas for others</li><li>Strong sense of personal accountability regarding decision-making and supervising department teams</li><li>Experience working in a high-level collaborative environment and promoting a teamwork mentality</li><li>Managerial experience applying analytical thinking and problem-solving skills</li><li>Ability to predict challenges and seek to proactively head-off obstacles</li><li>Conversational English is a must</li><li>Experience in implementation of marketing communication channels and data structure is a plus.</li></ul>BenefitsGrowth Opportunities: Access to professional development and career growth within a rapidly expanding SaaS company. Collaborative Culture: Work in a supportive and innovative environment where your contributions are valued. Competitive Benefits: Enjoy a comprehensive benefits package.D.engage is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all Team MembersJob Type: Full-timePay: From Rs150,000.00 per monthWork Location: Hybrid remote in Karachi

CX Enablement Manager- Karachi (Technical Client Onboarding Manager)

Liberty Books Pvt Ltd

Liberty Books is seeking a creative and results-driven Manager Marketing to lead and execute marketing strategies that strengthen brand positioning, drive store traffic, and increase sales across retail and online channels. The role requires strong expertise in retail marketing, brand management, digital campaigns, and customer engagement.Key Responsibilities<ul><li>Develop and implement integrated marketing strategies to increase brand awareness and retail sales.</li><li>Plan and execute seasonal campaigns, book launches, author events, and promotional activities across stores and digital platforms.</li><li>Manage brand identity and positioning to ensure consistent messaging across all marketing channels.</li><li>Lead digital marketing initiatives, including social media campaigns, email marketing, and website promotions.</li><li>Coordinate with retail operations to create in-store promotions, merchandising campaigns, and customer engagement activities.</li><li>Manage relationships with creative agencies, publishers, authors, and media partners.</li><li>Oversee content development for social media, advertising, newsletters, and promotional materials.</li><li>Monitor market trends, consumer behavior, and competitor activities within the retail and publishing industry.</li><li>Manage marketing budgets and ensure campaigns are delivered within approved spending.</li></ul>Qualifications<ul><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business Administration, or related field.</li><li>5&ndash;7 years of marketing experience, preferably in retail, FMCG, or publishing industries.</li><li>Proven experience managing brand campaigns and retail promotions.</li><li>Strong understanding of digital marketing and social media platforms.</li></ul>Job Type: Full-timePay: Rs180,000.00 - Rs220,000.00 per monthWork Location: In person

Manager Marketing

Axitude (SMC-Pvt.) Ltd.

We&rsquo;re looking for a Social Media Marketer with expertise in managing and optimizing social media ad campaigns across Meta, LinkedIn, TikTok, YouTube, and Google. This role is perfect for a creative, trend-savvy individual who thrives in a fast-paced environment and has a passion for driving brand awareness, generating organic leads, and optimizing digital campaigns for multiple accounts.Key Responsibilities:1. Develop, manage, and optimize paid ad campaigns across Meta, LinkedIn, TikTok, YouTube, and Google to drive brand awareness and lead generation.2. Design and maintain marketing calendars for multiple accounts, ensuring timely execution of campaigns aligned with business goals.3. Drive organic lead generation through targeted ad campaigns, SEO, and effective digital marketing strategies.4. Understand and implement best practices for landing pages to improve conversion rates and enhance the user experience.5. Utilize Pixels and other analytics tools to track customer behavior and gain insights for campaign optimization.6. Write compelling captions, select appropriate hashtags, and create content that aligns with the brand&rsquo;s tone and objectives.7. Develop online newsletters and email marketing strategies to increase engagement, conversions, and customer retention.8. Ensure the company&rsquo;s website ranks highly for relevant keywords and search queries to drive organic traffic.9. Identify and establish partnerships with influencers and industry marketers to collaborate on impactful content creation.10. Track key metrics like conversion rates, engagement levels, and website performance; provide detailed reports and actionable insights.11. Provide weekly and monthly reports on campaign performance, offering strategic recommendations to optimize future campaigns.12. Deliver presentations to internal stakeholders on campaign performance and future strategies.Qualifications:<ul><li>Proven experience in managing and optimizing paid ad campaigns across Meta, LinkedIn, TikTok, YouTube, and Google Ads.</li><li>Strong knowledge of SEO best practices and lead generation strategies.</li><li>Experience with analytics tools such as Google Analytics, Facebook Insights, and TikTok Ads Manager.</li><li>Strong writing skills with an ability to create engaging, brand-consistent content.</li><li>Ability to work with marketing calendars, campaign budgets, and reporting tools.</li></ul>Job Types: Full-time, Part-timePay: Rs45,000.00 - Rs50,000.00 per monthWork Location: In person

Social Media Marketer

Explore 829+ Customer engagement manager in Karachi this April. Find roles across top companies and apply now to boost your career.

829 customer engagement manager jobs In Karachi

Senior Manager Customer Engagement Neo (Mashreq Digital Bank Pakistan)

Customer Lifecycle Marketing Manager

Customer Lifecycle Marketing Manager

Telemarketer (Client Engagement Executive)

CX Enablement Manager- Karachi (Technical Client Onboarding Manager)

Manager Marketing

Social Media Marketer