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Hrfunnelz

Job Title: Digital Marketing SpecialistLocation: Karachi, Pakistan Experience Required: 3&ndash;5 yearsJob Overview:We are looking for a results-driven Digital Marketing Specialist to lead and execute high-impact marketing strategies across digital platforms. The ideal candidate will have strong experience in managing paid ad campaigns and leading teams responsible for SEO and social media. This role requires a mix of strategic thinking, leadership, and hands-on execution to drive brand visibility, engagement, and conversions.Key Responsibilities:<ul><li>Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and other relevant channels.</li><li>Manage and oversee the performance of SEO and Social Media teams, ensuring alignment with overall marketing goals.</li><li>Develop and implement comprehensive digital marketing strategies to drive traffic, leads, and conversions.</li><li>Monitor campaign performance using analytics tools and generate actionable insights and reports.</li><li>Conduct keyword research, competitor analysis, and market trend analysis to improve campaign effectiveness.</li><li>Ensure on-page and off-page SEO best practices are implemented effectively.</li><li>Collaborate with content, design, and development teams to create engaging marketing assets.</li><li>Optimize landing pages and user journeys to improve conversion rates.</li><li>Stay updated with the latest trends, tools, and technologies in digital marketing.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>3&ndash;5 years of proven experience in digital marketing.</li><li>Hands-on experience managing paid ad campaigns (Google Ads, Meta Ads, etc.).</li><li>Strong understanding of SEO (on-page &amp; off-page) and social media marketing strategies.</li><li>Experience in team leadership or managing cross-functional teams.</li><li>Proficiency in tools like Google Analytics, Search Console, SEMrush, Ahrefs, or similar.</li><li>Excellent analytical, problem-solving, and decision-making skills.</li><li>Strong communication and organizational skills.</li></ul>Job Type: Full-timeWork Location: In person

Digital Marketing Specialist

MindEngage

We are looking for a highly skilled Meta Ads Specialist to join our growing team. Our company manages multiple brands and clients across various industries, and we are dedicated to running effective, high-performing ad campaigns. As a Meta Ads Specialist, you will be responsible for managing and optimizing Facebook and Instagram ad campaigns to drive conversions, lead generation, and brand awareness.Key Responsibilities:Campaign Strategy &amp; Planning: Develop and execute advertising strategies on Meta platforms (Facebook &amp; Instagram) based on client objectives and marketing goals.Ad Creation &amp; Optimization: Create compelling ad copies, select high-quality visuals, and manage the design of ads to ensure they are optimized for performance.Audience Targeting &amp; Research: Conduct thorough audience research to target the right demographics, interests, and behaviors. Use custom audiences, lookalike audiences, and remarketing strategies for maximum ROI.Performance Monitoring &amp; Reporting: Continuously monitor and analyze ad performance metrics (CPC, CPM, CTR, ROAS, etc.), providing detailed performance reports and recommendations to improve campaign efficiency.Budget Management: Manage advertising budgets, ensuring that spend is allocated efficiently to meet KPIs and campaign goals.A/B Testing: Implement A/B testing of ad creatives, targeting, and placements to find optimal campaign setups.Collaboration with Design &amp; Content Teams: Work closely with the design and content teams to ensure creatives align with client goals and are optimized for ads.Stay Updated on Industry Trends: Keep up-to-date with the latest trends, platform updates, and best practices within Meta Ads to continuously improve performance.Qualifications:Proven experience in running and managing Meta (Facebook &amp; Instagram) Ads with a track record of successful campaigns.Expertise in Meta Ads Manager, including campaign setup, optimization, audience building, and reporting.Strong understanding of digital marketing concepts, PPC, and audience targeting.Proficiency in using analytics tools such as Google Analytics, Facebook Pixel, and other ad tracking tools.Strong copywriting skills to create engaging and persuasive ad copy.Experience with budget management and maximizing ROI.Ability to work independently and manage multiple campaigns and clients simultaneously.Excellent communication skills for reporting and explaining results to clients and stakeholders.Preferred Skills:Experience with additional paid social media platforms (TikTok, LinkedIn, etc.) is a plus.Familiarity with Facebook Pixel and conversion tracking setups.Certification in Meta Blueprint or similar digital marketing certifications.What We Offer:Competitive salary based on experience.Opportunity to work with diverse brands and industries.Professional growth and career development opportunities.Pay: Rs40,000.00 - Rs70,000.00 per monthWork Location: In person

International Meta Ads Specialist

foodpanda

<div>
 foodpanda is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
 
 
 
 Job Description
 
 
 
 We are seeking a proactive and detail-oriented
 
 Retail Media Solutions Specialist
 
 to join our Regional Retail Media &amp; Partnerships team. Reporting to the
 
 Retail Media Solutions Lead
 
 , you will play a critical role in executing biddable retail media campaigns, optimizing performance, and ensuring seamless operations across our advertising initiatives. In this role, you will work closely with local Retail Media teams to ensure effective campaign execution, maintain high operational standards, and deliver valuable insights to drive growth and efficiency of our partners.
 
 
 If you thrive on analyzing data, executing strategy, and collaborating within a dynamic team environment, we&rsquo;d love to hear from you.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Campaign Execution: Collaborate and work closely with the markets partnerships managers and account managers to set up and manage both on-site and off-site retail media campaigns, ensuring setup accuracy, timely delivery, quality, and effectiveness.
 </li>
 <li>
 Data-Driven Optimization: Support the team in leveraging data insights to refine campaign strategies, create and adjust audience segments, enhance performance, and achieve key KPIs.
 </li>
 <li>
 Performance Reporting: Create, maintain and monitor detailed reports such as during-campaign performance and post-mortem reports in order to evaluate campaign effectiveness and identify areas for improvement.
 </li>
 <li>
 Inventory Utilization: Monitor and analyze asset inventory usage to maximize advertiser retention and identify growth opportunities.
 </li>
 <li>
 Stakeholder Collaboration: Partner with local market teams to align campaign objectives and maintain consistent communication for smooth execution.
 </li>
 <li>
 Process Governance: Ensure adherence to operational standards, best practices and aligning with governance frameworks established by the Lead.
 </li>
 <li>
 Tools Utilization: Work with Internal AdTech tools and/or off-site platforms (Tradedesk, Meta, DV360 etc) to support performance visibility, campaign tracking, and optimization.
 </li>
 <li>
 Product enhancement: Identify UI / UX growth opportunities to improve process efficiency.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Experience: At least 3+ years of experience in an advertising agency, AdTech, Digital, brand, or retailer, ideally in eCommerce-related or PPC roles (e.g., Amazon Ads, Criteo, CitrusAd), preferably in FMCG.
 </li>
 <li>
 Technical Skills: Familiarity with various Retail Media Networks and AdTech platforms such as Demand Side Platform (DSP) and retail media/eCommerce campaign management, including performance optimization and ROI analysis.
 </li>
 <li>
 Analytical Abilities: Strong capability to work with data, dashboards and tools to derive actionable insights and support decision-making.
 </li>
 <li>
 Industry Knowledge: Understanding of paid advertising performance metrics, programmatic advertising, and market trends.
 </li>
 <li>
 Communication: Excellent communication and interpersonal skills, with fluency in English and the ability to work effectively with internal and external stakeholders which span multiple timezones.
 </li>
 <li>
 Adaptability: A proven ability to work in a fast-paced environment, handle multiple tasks simultaneously, and maintain attention to detail.
 </li>
 </ul>
</div>

Specialist, Retail Media Solutions

ZUBINEX

Full Job Description About ZubinexZubinex is a performance-driven digital company specialising in affiliate marketing and revenue-focused growth strategies. We work with global offers and networks to generate high-quality traffic, leads, and conversions through data-driven campaigns.We are looking for a skilled Google Ads Specialist to create, manage, and scale profitable paid campaigns.Role OverviewAs a Google Ads Specialist at Zubinex, you will be responsible for planning, launching, and optimising paid search campaigns to drive targeted traffic and maximise ROI. You will also support cross-platform strategies, including Meta Ads, to scale affiliate campaigns effectively.The ideal candidate has hands-on experience with Google Ads, basic knowledge of Meta Ads, strong analytical skills, and a proven track record of running profitable campaigns.Key Objectives<ul><li>Plan, launch, and manage Google Ads campaigns (Search, Display, YouTube)</li><li>Conduct keyword research and competitor analysis</li><li>Monitor and optimise performance (CTR, CPC, CPA, ROI, Quality Score)</li><li>Create high-converting ad copy and run A/B tests</li><li>Optimise campaigns to maximise conversions and minimise cost</li><li>Track and analyse campaign data using Google Analytics and other tools</li><li>Assist in managing and understanding Meta Ads campaigns</li><li>Identify new scaling opportunities and profitable niches</li></ul>Key Responsibilities<ul><li>Manage daily campaign performance and budgets</li><li>Optimise bidding strategies (manual, automated, target CPA/ROAS)</li><li>Improve Quality Score and ad rankings</li><li>Implement conversion tracking and UTM parameters</li><li>Test landing pages and funnels for better results</li><li>Support Meta Ads campaigns (Facebook &amp; Instagram) when needed</li><li>Ensure compliance with platform policies</li><li>Stay updated with latest trends and algorithm changes</li></ul>Required Qualifications<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (preferred)</li><li>2&ndash;4 years of experience in Google Ads / PPC</li><li>Strong knowledge of Google Ads platform</li><li>Basic to intermediate knowledge of Meta Ads (Facebook &amp; Instagram Ads)</li><li>Experience with Google Analytics and tracking tools</li><li>Understanding of affiliate marketing (preferred)</li><li>Strong analytical and problem-solving skills</li><li>Ability to manage budgets and deliver ROI</li><li>Good communication skills</li></ul>Preferred Qualifications<ul><li>Google Ads Certification</li><li>Experience in affiliate marketing campaigns</li><li>Familiarity with tracking tools (Voluum, RedTrack, etc.)</li><li>Experience running international campaigns</li><li>Knowledge of landing page optimisation</li></ul>What We Offer<ul><li>Competitive salary</li><li>Performance-based incentives</li><li>Growth opportunities</li><li>Learning and development support</li><li>Fast-paced and performance-driven environment</li></ul>How to ApplyInterested candidates can apply with their updated resume and details of campaigns they have managed.Join Zubinex and help us scale high-performing advertising campaigns in the affiliate marketing space.Pay: Rs40,000.00 - Rs55,000.00 per monthWork Location: In person

Google Ads Specialist

Juggernaut Solutions Pvt Ltd

About Us:Juggernaut Commerce is a digital marketing agency specializing in eCommerce growth across platforms like Shopify, Amazon, and eBay. We help brands scale through performance marketing, marketplace management, and data-driven strategies.Job Description:We are looking for a results-driven and analytical Google Ads Specialist with 3+ years of experience in managing paid advertising campaigns. The ideal candidate will be responsible for planning, executing, and optimizing Google Ads campaigns to drive traffic, conversions, and ROI for eCommerce and lead generation clients.Key Responsibilities:<ul><li>Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, YouTube)</li></ul><ul><li>Perform keyword research, competitor analysis, and audience targeting</li></ul><ul><li>Optimize campaigns for performance, including bids, budgets, and ad creatives</li></ul><ul><li>Monitor conversion tracking, analytics, and attribution models</li></ul><ul><li>Analyze campaign performance and prepare detailed reports with actionable insights</li></ul><ul><li>Conduct A/B testing for ads, landing pages, and audiences</li></ul><ul><li>Collaborate with design and development teams for better ad creatives and landing pages</li></ul><ul><li>Stay updated with Google Ads trends, updates, and best practices</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field</li></ul><ul><li>Minimum 3 years of hands-on experience in Google Ads management</li></ul><ul><li>Strong understanding of Google Ads (Search, Display, Shopping, YouTube)</li></ul><ul><li>Experience with conversion tracking, Google Tag Manager, and Google Analytics (GA4)</li></ul><ul><li>Strong analytical and data interpretation skills</li></ul><ul><li>Experience managing budgets and optimizing campaigns for ROI</li></ul><ul><li>Excellent communication and reporting skills</li></ul>What We Offer:<ul><li>Competitive salary package</li></ul><ul><li>Performance bonuses</li></ul><ul><li>Fuel allowance</li></ul><ul><li>Medical coverage</li></ul><ul><li>Annual and sick leaves</li></ul><ul><li>Periodic performance reviews and career growth opportunities</li></ul><ul><li>Hybrid work flexibility (onsite &amp; remote days within Karachi)</li></ul>Location:DHA Phase 8, Karachi9:00 AM &ndash; 6:00 PM (Mon-Fri)Job Type: Full-timeAbility to commute/relocate:<ul><li>Karachi Defence Housing Society: Reliably commute or planning to relocate before starting work (Preferred)</li></ul>Application Question(s):<ul><li>Are you comfortable commuting to DHA Phase 8 daily?</li><li>What's your Expected salary?</li><li>What's your current salary?</li></ul>Experience:<ul><li>Project Coordination: 1 year (Required)</li></ul>Work Location: In person

eMaymar Digital Marketing

Job Description:We are seeking a skilled PPC Manager with 2&ndash;3 years of experience to manage and optimize PPC and digital advertising campaigns. The role involves planning campaigns across multiple platforms, analyzing performance metrics, and driving ROI through data-driven strategies.Key Responsibilities:<ul><li>Plan, execute, and optimize PPC and digital advertising campaigns</li><li>Manage campaigns on Google Ads and other paid channels</li><li>Conduct keyword research, competitor analysis, and create ads/assets</li><li>Set up conversion tracking comprehensively in both Google Ads and GA4 using Google Tag Manager</li><li>Monitor and optimize campaigns based on CTR, CPC, CPA, and ROAS</li><li>Track, analyze, and report performance using Google Analytics and Ads dashboards</li></ul>Qualifications &amp; Skills:<ul><li>Minimum 2 years experience managing Google Ads and PPC campaigns</li><li>Proficiency in Google Analytics and Google Tag Manager</li><li>Data-driven approach with excellent analytical and problem-solving skills</li><li>Knowledge of latest PPC strategies and digital marketing trends</li><li>Strong communication and team work skills</li><li>Familiarity with eCommerce, CRM systems, Basic HTML, Excel/Google Sheets, and marketing tools</li><li>Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business, IT, or related field</li></ul>Timing:Afternoon: 12 PM &ndash; 9 PMPreferred Nearby Areas:Gulshan-e-Iqbal, Gulistan-e-Jauhar, University Road (Mosamyaat)Pay: Rs90,000.00 - Rs190,000.00 per monthWork Location: In person

Google Ads Specialist / PPC Manager

Knowledge Management Incorporation

<div>
 
 
 Company Description
 
 
 
 Knowledge Management is a global IT services company specializing in delivering cost-effective and high-quality technology solutions across various industries, including Banking, Insurance, Education, Retail, and more. With extensive expertise in consultancy, web development, hosting, and call center services, Knowledge Management serves clients both locally and internationally. The company has a strong presence in North America, Europe, and the Middle East, built on successful offshore projects and ongoing partnerships. Knowledge Management is committed to excellence and is in the process of implementing SEI CMM and ISO 9001 certified software processes.
 
 
 
 
 
 
 
 
 🔹Required Skills &amp; Qualifications
 
 
 
 
 
 Proven experience in Digital Marketing and Social Media Marketing
 
 
 Strong knowledge of SEO (keyword research, ranking strategies, and technical basics)
 
 
 Hands-on experience with Google Ads, Google Analytics, and SEM
 
 
 Experience with Meta Ads (Facebook &amp; Instagram)
 
 
 Familiarity with YouTube Ads and video marketing strategies
 
 
 Strong analytical skills with the ability to interpret campaign data
 
 
 Excellent communication and content creation skills
 
 
 Familiarity with modern marketing tools and platforms
 
 
 
 
 
 
 
 
 🔹 Key Responsibilities
 
 
 
 
 
 Plan, execute, and optimize digital marketing campaigns
 
 
 Manage social media platforms (Facebook, Instagram, YouTube, etc.)
 
 
 Implement SEO strategies to improve website rankings
 
 
 Manage paid advertising campaigns (Google &amp; Meta Ads)
 
 
 Analyze campaign performance and provide actionable insights
 
 
 Create engaging content and marketing strategies.
 
 
 
 
 
 
 
 
 🔹 What We Offer
 
 
 Competitive salary
 
 
 Growth and career development opportunities
 
 
 Professional work environment
 
 
 
 
 
 📩 Apply Now
 
 
 
 
 
 Interested candidates can send their CV/Resume to:
 
 
 📧 Rehan@kmincorp.com
 
 <ul>
 <li>
 &nbsp;&nbsp;03213099385
 </li>
 </ul>
</div>

Explore 350+ Digital advertising specialist in Karachi this April. Find roles across top companies and apply now to boost your career.

350 digital advertising specialist jobs In Karachi

Digital Marketing Specialist

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Specialist, Retail Media Solutions

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Google Ads Specialist / PPC Manager

Digital Marketing Specialist