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lead generation specialist

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Hrfunnelz

Job Title: Digital Marketing SpecialistLocation: Karachi, Pakistan Experience Required: 3&ndash;5 yearsJob Overview:We are looking for a results-driven Digital Marketing Specialist to lead and execute high-impact marketing strategies across digital platforms. The ideal candidate will have strong experience in managing paid ad campaigns and leading teams responsible for SEO and social media. This role requires a mix of strategic thinking, leadership, and hands-on execution to drive brand visibility, engagement, and conversions.Key Responsibilities:<ul><li>Plan, execute, and optimize paid advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and other relevant channels.</li><li>Manage and oversee the performance of SEO and Social Media teams, ensuring alignment with overall marketing goals.</li><li>Develop and implement comprehensive digital marketing strategies to drive traffic, leads, and conversions.</li><li>Monitor campaign performance using analytics tools and generate actionable insights and reports.</li><li>Conduct keyword research, competitor analysis, and market trend analysis to improve campaign effectiveness.</li><li>Ensure on-page and off-page SEO best practices are implemented effectively.</li><li>Collaborate with content, design, and development teams to create engaging marketing assets.</li><li>Optimize landing pages and user journeys to improve conversion rates.</li><li>Stay updated with the latest trends, tools, and technologies in digital marketing.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or a related field.</li><li>3&ndash;5 years of proven experience in digital marketing.</li><li>Hands-on experience managing paid ad campaigns (Google Ads, Meta Ads, etc.).</li><li>Strong understanding of SEO (on-page &amp; off-page) and social media marketing strategies.</li><li>Experience in team leadership or managing cross-functional teams.</li><li>Proficiency in tools like Google Analytics, Search Console, SEMrush, Ahrefs, or similar.</li><li>Excellent analytical, problem-solving, and decision-making skills.</li><li>Strong communication and organizational skills.</li></ul>Job Type: Full-timeWork Location: In person

Digital Marketing Specialist

Expert BOS

Digital Marketing Specialist (Onsite &ndash; Full-Time | Night Shift)Location: Onsite Employment Type: Full-Time Shift: Night Shift (US Hours)Job OverviewWe are looking for a results-driven Digital Marketing Specialist to join our performance-focused team. The ideal candidate will have hands-on experience managing paid advertising campaigns across major social media platforms and working with US-based clients or similar international environments. This role requires close collaboration with the HR team to execute marketing strategies aligned with business objectives.Key Responsibilities<ul><li>Plan, execute, and optimize paid campaigns across Facebook, Instagram, TikTok, and other social media platforms</li><li>Manage the full campaign lifecycle, including targeting, budgeting, A/B testing, and performance optimization</li><li>Monitor campaign performance and implement data-driven improvements to maximize ROI</li><li>Coordinate with the HR team to align campaign execution with hiring and business goals</li><li>Manage multiple campaigns in a fast-paced, target-driven environment</li><li>Create compelling ad copy and campaign messaging aligned with brand objectives</li><li>Design basic marketing creatives and flyers when required (preferred skill)</li></ul>Qualifications<ul><li>Proven experience in digital marketing with a strong focus on paid social media campaigns</li><li>Experience working with US clients or international companies preferred</li><li>Proficiency in Facebook Ads Manager, Instagram Ads, TikTok Ads, and related tools</li><li>Strong understanding of campaign optimization, analytics, and performance metrics</li><li>Excellent communication and analytical skills</li><li>Strong organizational skills with the ability to meet tight deadlines</li><li>Immediate availability preferred</li></ul>Why Join Us<ul><li>Opportunity to work on US-based clients and international campaigns</li><li>Fast-paced, performance-oriented work environment</li><li>Competitive compensation package</li><li>Strong growth opportunities for high-performing individuals</li></ul>Job Type: Full-timeWork Location: In person

XPO9TIAL

Job Title: TikTok Shop Ads &amp; Influencer Management Specialist (USA &amp; UK Markets)Company: Xpo9tial Growth Consulting LLP Location: Gulshan-e-Jamal, Karachi Job Type: Full-Time (On-site) Shift Timings: 11:00 AM &ndash; 8:00 PM Salary: Market CompetitiveJob OverviewXpo9tial Growth Consulting LLP is seeking a performance-driven TikTok Shop Ads &amp; Influencer Management Specialist to lead paid advertising and creator partnerships across the USA and UK markets. This role is ideal for a candidate who combines analytical thinking with creative execution and has proven experience in scaling campaigns through TikTok Ads and influencer collaborations. Experience in the beauty and fragrance category will be an added advantage.Key Responsibilities<ul><li>Plan, launch, and optimize TikTok Shop advertising campaigns targeting USA and UK audiences</li><li>Manage ad creatives, audience targeting, budgets, and overall campaign performance</li><li>Identify, outreach, and collaborate with relevant TikTok influencers and content creators</li><li>Build and maintain long-term relationships with influencers, creators, and affiliates</li><li>Track and improve key performance metrics including ROAS, conversion rates, and engagement</li><li>Work closely with creative and content teams to develop high-performing ad assets</li><li>Stay updated on TikTok advertising trends, platform updates, and best practices</li></ul>Requirements<ul><li>Proven experience in TikTok Ads management and influencer or creator outreach</li><li>Strong understanding of the USA and UK TikTok Shop ecosystem</li><li>Experience in beauty and/or perfume niche is preferred</li><li>Data-driven mindset with the ability to analyze and optimize campaign performance</li><li>Strong communication, coordination, and negotiation skills</li><li>Familiarity with influencer marketing tools and advertising platforms</li></ul>What We Offer<ul><li>Competitive salary package</li><li>Exposure to international markets (USA and UK)</li><li>Career growth opportunities in a fast-paced digital marketing environment</li><li>Collaborative and performance-focused team culture</li></ul>How to ApplyIf you have a strong track record in TikTok advertising and influencer marketing and are looking to work on international campaigns, we encourage you to apply and join our growing team.Job Type: Full-timeWork Location: In person

TikTok Shop Ads & Influencer Management Specialist (USA & UK Marketplace)

MindEngage

We are looking for a highly skilled Meta Ads Specialist to join our growing team. Our company manages multiple brands and clients across various industries, and we are dedicated to running effective, high-performing ad campaigns. As a Meta Ads Specialist, you will be responsible for managing and optimizing Facebook and Instagram ad campaigns to drive conversions, lead generation, and brand awareness.Key Responsibilities:Campaign Strategy &amp; Planning: Develop and execute advertising strategies on Meta platforms (Facebook &amp; Instagram) based on client objectives and marketing goals.Ad Creation &amp; Optimization: Create compelling ad copies, select high-quality visuals, and manage the design of ads to ensure they are optimized for performance.Audience Targeting &amp; Research: Conduct thorough audience research to target the right demographics, interests, and behaviors. Use custom audiences, lookalike audiences, and remarketing strategies for maximum ROI.Performance Monitoring &amp; Reporting: Continuously monitor and analyze ad performance metrics (CPC, CPM, CTR, ROAS, etc.), providing detailed performance reports and recommendations to improve campaign efficiency.Budget Management: Manage advertising budgets, ensuring that spend is allocated efficiently to meet KPIs and campaign goals.A/B Testing: Implement A/B testing of ad creatives, targeting, and placements to find optimal campaign setups.Collaboration with Design &amp; Content Teams: Work closely with the design and content teams to ensure creatives align with client goals and are optimized for ads.Stay Updated on Industry Trends: Keep up-to-date with the latest trends, platform updates, and best practices within Meta Ads to continuously improve performance.Qualifications:Proven experience in running and managing Meta (Facebook &amp; Instagram) Ads with a track record of successful campaigns.Expertise in Meta Ads Manager, including campaign setup, optimization, audience building, and reporting.Strong understanding of digital marketing concepts, PPC, and audience targeting.Proficiency in using analytics tools such as Google Analytics, Facebook Pixel, and other ad tracking tools.Strong copywriting skills to create engaging and persuasive ad copy.Experience with budget management and maximizing ROI.Ability to work independently and manage multiple campaigns and clients simultaneously.Excellent communication skills for reporting and explaining results to clients and stakeholders.Preferred Skills:Experience with additional paid social media platforms (TikTok, LinkedIn, etc.) is a plus.Familiarity with Facebook Pixel and conversion tracking setups.Certification in Meta Blueprint or similar digital marketing certifications.What We Offer:Competitive salary based on experience.Opportunity to work with diverse brands and industries.Professional growth and career development opportunities.Pay: Rs40,000.00 - Rs70,000.00 per monthWork Location: In person

International Meta Ads Specialist

AKVATEQ

Company OverviewAKVATEQ is a dynamic and innovative company committed to delivering cutting-edge solutions in the technology sector. We pride ourselves on fostering a collaborative and inclusive work environment that encourages creativity and growth.Job TitleDigital Advertising &amp; Growth Marketing StrategistLocationKarachi, PakistanYears of Experience3+ yearsAbout the Role: We are seeking a results-driven Digital Advertising &amp; Growth Marketing Strategist to lead our advertising initiatives and drive scalable growth across digital platforms. The ideal candidate has extensive experience running paid campaigns on various ad platforms (Google, Meta, LinkedIn, etc.), developing full-funnel marketing strategies, and using data to make informed decisions that boost ROI and customer acquisition.Job Responsibilities:<ul><li>Plan, execute, and optimize paid media campaigns across platforms including Google Ads, Facebook/Instagram Ads, LinkedIn Ads, and more.</li><li>Develop and implement a comprehensive marketing strategy focused on customer acquisition, retention, and brand growth.</li><li>Analyze performance metrics, generate insights, and optimize campaigns for maximum impact and efficiency.</li><li>Collaborate with creative, content, and product teams to ensure alignment between messaging and marketing goals.</li><li>Conduct A/B testing on creatives, audiences, and landing pages to continually improve performance.</li><li>Manage budgets across campaigns, ensuring efficient allocation and maximum ROI.</li><li>Stay ahead of digital advertising trends, platform updates, and industry best practices.</li></ul>Qualifications:<ul><li>3+ years of hands-on experience managing paid advertising campaigns across multiple platforms.</li><li>Proven track record of building and scaling growth strategies that deliver measurable business results.</li><li>Strong analytical skills with experience using tools like Google Analytics, Meta Business Suite, or other attribution and tracking platforms.</li><li>Excellent understanding of customer funnels, conversion rate optimization, and performance marketing tactics.</li><li>Strong communication skills and the ability to work cross-functionally in a collaborative environment.</li><li>Experience in a growth-focused or startup environment is a plus.</li></ul>Preferred:<ul><li>Certification in Google Ads, Facebook Blueprint, or similar platforms.</li><li>Experience with marketing automation tools and CRM systems.</li></ul>What We Offer:<ul><li>Competitive salary and benefits package.</li><li>A collaborative, fast-paced team environment.</li><li>Opportunities for career growth and professional development.</li><li>The chance to make a tangible impact on the growth of a dynamic company.</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>How many years of experience do you have in Digital Advertising &amp; Growth Marketing?</li></ul>Work Location: In person

Digital Advertising & Growth Marketing Strategist

SIMSIN Edtech Pvt Ltd

ARWAJ TECH is seeking a highly motivated Junior META Ads Specialist to drive our marketing initiatives. The ideal candidate will be responsible to handle social media accounts and run Meta Ads for our clients.Key Responsibilities:<ul><li>Responsible to run Paid Meta Ads for our clients (FB &amp; Instagram Ads).</li><li>Knowledge about Tiktok</li><li>Proficiency in email marketing.</li><li>Supervision of inbound and outbound marketing, HubSpot experience is a plus.</li><li>Create, execute, and oversee comprehensive marketing strategies and plans.</li><li>Develop, implement, and manage key marketing elements including advertising, promotions, campaigns, and direct marketing.</li><li>Design and oversee marketing campaigns; work with the social media team to engage the target audience.</li></ul>Requirements:<ul><li>At least 6Months to 2 Years experience, with IT/Service industry experience being an advantage.</li><li>Experience with Meta Ads (FB &amp; Instagram paid Ads).</li><li>Knowledge about TikTok Ads</li><li>Proficiency in email marketing.</li><li>Hands-on experience with ManyChat and Automation tools is preferred.</li><li>Excellent content and creative writing skills for diverse marketing materials.</li><li>Good knowledge of using social media for marketing/business.</li><li>Persistent, hardworking, and passionate about making change and adding value.</li><li>Must be creative, optimistic, and result-oriented.</li><li>Presentable and able to attend marketing meetings with clients.</li><li>BBA / MBA / MS in Marketing or a related field.</li></ul>Digital Marketing Service based Industry experience would be plus pointLocation: PECHS, BLK 6 Timings: 09AM to 5:30PMJob Type: Full-timeApplication Question(s):<ul><li>Mention current salary</li><li>Are you OK for Onsite job at Shahra e Faisal Karachi?</li><li>Have you run META Ads for local SERVICE Based Clients? </li></ul>Work Location: In person

META Ads Specialist-Junior

Noorusoft - Digital Media Agency

Job Summary: We are seeking a highly skilled and results-oriented Meta Ads Expert to join our team. The ideal candidate will be responsible for planning, executing, and optimizing advertising campaigns across Meta platforms (Facebook and Instagram) to achieve business objectives, including lead generation, brand awareness, and revenue growth.Key Responsibilities:<ul><li>Develop, implement, and manage Meta (Facebook &amp; Instagram) advertising campaigns</li><li>Conduct detailed audience research and apply effective targeting and retargeting strategies</li><li>Monitor campaign performance and continuously optimize for improved ROI and conversions</li><li>Manage advertising budgets efficiently to ensure maximum return on investment</li><li>Perform A/B testing on ad creatives, copy, and audience segments</li><li>Set up and manage Meta Pixel, events tracking, and conversion tracking systems</li><li>Analyze campaign data and generate comprehensive performance reports</li><li>Collaborate with creative and marketing teams to develop effective ad strategies</li></ul>Qualifications &amp; Requirements:<ul><li>Proven professional experience in managing Meta Ads campaigns</li><li>Strong understanding of Facebook Ads Manager and campaign structures</li><li>Expertise in audience segmentation, targeting, and retargeting techniques</li><li>Proficiency in data analysis and performance optimization</li><li>Sound knowledge of Meta Pixel setup and conversion tracking</li><li>Strong analytical, problem-solving, and decision-making skills</li></ul>Preferred Qualifications:<ul><li>Prior experience working in a digital marketing agency</li><li>Familiarity with sales funnels and landing page optimization</li><li>Basic knowledge of design tools such as Canva or Adobe Creative Suite</li><li>Experience with CRM systems and lead management tools</li></ul>Employment Type: Full-time. Location: Onsite. Compensation: Competitive salary package, commensurate with experience and expertiseApplication Requirement: Interested candidates are required to submit their portfolio, including previous campaign results and performance metrics. On this number 0332-3050498 .Pay: Rs95,000.00 - Rs100,000.00 per monthWork Location: In person

Meta Ads expert

Explore 703+ Digital advertising specialist in Karachi this April. Find roles across top companies and apply now to boost your career.

703 digital advertising specialist jobs In Karachi

Digital Marketing Specialist

Digital Marketing Specialist

TikTok Shop Ads & Influencer Management Specialist (USA & UK Marketplace)

International Meta Ads Specialist

Digital Advertising & Growth Marketing Strategist

META Ads Specialist-Junior

Meta Ads expert