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Simply Connect

*Digital Marketing Specialist (B2B Focus)*We&rsquo;re looking for a hands-on Digital Marketing Specialist with proven B2B experience who can own and execute end-to-end digital marketing initiatives. This role is for someone who understands longer sales cycles, lead quality, and pipeline impact&mdash;not just clicks and impressions.*What You&rsquo;ll Do*Plan, launch, and optimize B2B paid advertising campaigns on:* Google Ads * Facebook &amp; Instagram Ads * LinkedIn Ads (strong focus) * Drive B2B SEO strategy (keyword research, on-page optimization, content alignment with buyer intent) * Create and manage email marketing campaigns for lead nurturing, outbound support, and lifecycle marketing * Develop and schedule social media content tailored to B2B audiences * Support and execute content marketing (blogs, landing pages, case studies, ad copy, website content) * Monitor performance, analyze KPIs (CPL, CAC, MQLs, SQLs), and continuously optimize campaigns * Collaborate closely with sales and leadership to align marketing with pipeline and revenue goals*What We&rsquo;re Looking For (Must-Have)** Proven experience in B2B digital marketing (this is mandatory) * Hands-on experience managing Google Ads, Meta Ads, and LinkedIn Ads * Strong understanding of B2B buyer journeys and lead funnels * Experience with SEO best practices in a B2B environment * Experience running email marketing and lead nurturing campaigns * Ability to create clear, compelling B2B-focused content and messaging * Analytical, data-driven mindset with the ability to report on results*Nice to Have** Experience in SaaS, technology, or professional services * Familiarity with CRM and marketing automation tools * Basic design skills (Canva, Adobe, etc.) * Experience working closely with sales teams*Why Join Us?** Ownership of B2B digital marketing strategy and execution * Direct impact on lead generation and revenue growth * Freedom to test, optimize, and scale what works * Collaborative, results-driven environmentJob Type: Full-timePay: Rs80,000.00 - Rs150,000.00 per monthApplication Question(s):<ul><li>Do you have at least 2 years of hands-on experience in B2B digital marketing, managing campaigns that target business buyers rather than consumers? Please briefly describe the industries and types of campaigns you&rsquo;ve worked on.</li><li>Have you personally planned, launched, and optimized campaigns on Google Ads, Meta Ads (Facebook &amp; Instagram), and LinkedIn Ads for B2B lead generation? If yes, if shortlisted will you able to provide one example of a campaign and the results achieved.</li><li>Are you comfortable working onsite in Karachi during night shifts?</li></ul>Work Location: In person

Digital Marketing Specialist (B2B)

foodpanda

<div>
 foodpanda is part of the Delivery Hero Group, the world&rsquo;s pioneering local delivery platform, our mission is to deliver an amazing experience&mdash;fast, easy, and to your door. We operate in over 70+ countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
 
 
 
 Job Description
 
 
 
 We are seeking a proactive and detail-oriented
 
 Retail Media Solutions Specialist
 
 to join our Regional Retail Media &amp; Partnerships team. Reporting to the
 
 Retail Media Solutions Lead
 
 , you will play a critical role in executing biddable retail media campaigns, optimizing performance, and ensuring seamless operations across our advertising initiatives. In this role, you will work closely with local Retail Media teams to ensure effective campaign execution, maintain high operational standards, and deliver valuable insights to drive growth and efficiency of our partners.
 
 
 If you thrive on analyzing data, executing strategy, and collaborating within a dynamic team environment, we&rsquo;d love to hear from you.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Campaign Execution: Collaborate and work closely with the markets partnerships managers and account managers to set up and manage both on-site and off-site retail media campaigns, ensuring setup accuracy, timely delivery, quality, and effectiveness.
 </li>
 <li>
 Data-Driven Optimization: Support the team in leveraging data insights to refine campaign strategies, create and adjust audience segments, enhance performance, and achieve key KPIs.
 </li>
 <li>
 Performance Reporting: Create, maintain and monitor detailed reports such as during-campaign performance and post-mortem reports in order to evaluate campaign effectiveness and identify areas for improvement.
 </li>
 <li>
 Inventory Utilization: Monitor and analyze asset inventory usage to maximize advertiser retention and identify growth opportunities.
 </li>
 <li>
 Stakeholder Collaboration: Partner with local market teams to align campaign objectives and maintain consistent communication for smooth execution.
 </li>
 <li>
 Process Governance: Ensure adherence to operational standards, best practices and aligning with governance frameworks established by the Lead.
 </li>
 <li>
 Tools Utilization: Work with Internal AdTech tools and/or off-site platforms (Tradedesk, Meta, DV360 etc) to support performance visibility, campaign tracking, and optimization.
 </li>
 <li>
 Product enhancement: Identify UI / UX growth opportunities to improve process efficiency.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 Experience: At least 3+ years of experience in an advertising agency, AdTech, Digital, brand, or retailer, ideally in eCommerce-related or PPC roles (e.g., Amazon Ads, Criteo, CitrusAd), preferably in FMCG.
 </li>
 <li>
 Technical Skills: Familiarity with various Retail Media Networks and AdTech platforms such as Demand Side Platform (DSP) and retail media/eCommerce campaign management, including performance optimization and ROI analysis.
 </li>
 <li>
 Analytical Abilities: Strong capability to work with data, dashboards and tools to derive actionable insights and support decision-making.
 </li>
 <li>
 Industry Knowledge: Understanding of paid advertising performance metrics, programmatic advertising, and market trends.
 </li>
 <li>
 Communication: Excellent communication and interpersonal skills, with fluency in English and the ability to work effectively with internal and external stakeholders which span multiple timezones.
 </li>
 <li>
 Adaptability: A proven ability to work in a fast-paced environment, handle multiple tasks simultaneously, and maintain attention to detail.
 </li>
 </ul>
</div>

Specialist, Retail Media Solutions

Cosmo Resources

About the RoleTraxccel is seeking a results-driven and AI-savvy Digital Marketer who can leverage modern AI tools to create, optimize, and scale high-performing marketing campaigns. The ideal candidate understands both the creative and analytical sides of digital marketing and knows how to use AI to gain a competitive edge.Key Responsibilities<ul><li>Develop and execute comprehensive digital marketing strategies</li><li>Plan and manage multi-channel campaigns (social media, paid ads, email marketing, SEO, content marketing)</li><li>Use AI tools (ChatGPT, AI design tools, automation platforms, analytics tools) to improve content creation, targeting, and performance optimization</li><li>Analyze campaign performance and generate actionable insights</li><li>Conduct market research and competitor analysis</li><li>Optimize marketing funnels and customer journeys</li><li>Collaborate with internal teams to align marketing strategies with business goals</li><li>Stay up-to-date with digital marketing and AI industry trends</li></ul>Requirements<ul><li>Bachelor&rsquo;s degree in Marketing, Business, or related field (preferred)</li><li>Proven experience in digital marketing</li><li>Hands-on experience with AI tools for marketing and automation</li><li>Strong understanding of SEO, paid advertising, and social media marketing</li><li>Excellent analytical and reporting skills</li><li>Creative thinking with attention to detail</li><li>Strong communication and time management skills</li></ul>Job Type: Full-timeApplication Question(s):<ul><li>Do you have hands-on experience running digital marketing campaigns (social media, paid ads, email, or SEO)?</li><li>Have you used AI tools such as ChatGPT, AI design tools, or marketing automation tools to create or optimize marketing campaigns?</li><li>Are you comfortable planning and managing multi-channel digital marketing campaigns from strategy to execution?</li></ul>Work Location: In person

Digital Marketing Specialist

Your App Hero

We are a well-established software development firm with over a decade of experience delivering custom software solutions to clients across various industries. Our focus is on high-quality, tailored software products, and we're looking to strategically expand our inbound lead generation through Google Search Ads.Role Overview: We are seeking an experienced Google Ads Specialist to manage search campaigns focused specifically on generating qualified leads for custom software development services. The ideal candidate will know how to work within a limited budget while maximizing ROI through precise targeting and optimization.Key Responsibilities:<ul><li>Plan, launch, and manage Google Search Ad campaigns targeting decision-makers seeking custom software solutions</li><li>Conduct effective keyword research with a focus on intent and conversion</li><li>Write compelling ad copy that aligns with our service offerings</li><li>Optimize campaigns to reduce CPC and increase conversions</li><li>Monitor performance and make ongoing adjustments to improve results</li><li>Provide clear, periodic reports with actionable insights</li></ul>Requirements:<ul><li>Proven experience managing Google Search Ads with a focus on lead generation</li><li>Ability to deliver measurable results with a constrained budget</li><li>Strong knowledge of keyword targeting, bidding strategies, and Quality Score optimization</li><li>Experience advertising for B2B or technology services is strongly preferred</li><li>Google Ads certification is a plus</li><li>Reliable communication and reporting skills</li></ul>Preferred Qualifications:<ul><li>Familiarity with the software development industry or selling complex B2B services</li><li>Understanding of landing page best practices and conversion funnels</li></ul>Job Types: Full-time, Part-timePay: Rs100,000.00 - Rs300,000.00 per monthWork Location: In person

Google Ads Specialist

4 Ace Technologies

Usman Sons & Co

Job Summary We are seeking a dynamic and detail-oriented Google Ads Analytics Specialist to elevate our digital marketing efforts through expert management of paid advertising campaigns. In this role, you will harness the power of Google Ads and related tools to drive targeted traffic, optimize conversions, and maximize ROI across multiple platforms. Your expertise in performance marketing, web analytics, and media buying will be instrumental in shaping impactful strategies that deliver measurable results. Join us to lead innovative campaigns, analyze data-driven insights, and contribute to our growth in the competitive digital landscape.Responsibilities<ul><li>Develop, implement, and optimize Google Ads campaigns to meet specific marketing objectives across various channels including Search, Display, Shopping, and Video.</li><li>Conduct comprehensive keyword research using SEO tools and analytics platforms to identify high-performing keywords that enhance campaign effectiveness.</li><li>Manage PPC (Pay-Per-Click) campaigns on Google AdWords and Bing Ads, ensuring efficient budget allocation and bid strategies for maximum visibility.</li><li>Utilize Google Analytics and Google Tag Manager to track campaign performance, user behavior, and conversion metrics; generate actionable insights for continuous improvement.</li><li>Oversee social media advertising efforts on platforms such as Facebook Advertising and Twitter Ads, integrating them into broader media planning strategies.</li><li>Perform conversion optimization by analyzing web analytics data, refining landing pages, and adjusting targeting parameters for better engagement.</li><li>Coordinate media buying activities, including planning ad placements with DoubleClick and other ad management tools, to ensure seamless campaign execution.</li></ul>Qualifications<ul><li>Proven experience managing digital marketing campaigns with a focus on Google Ads and SEM (Search Engine Marketing).</li><li>Strong proficiency in web analytics tools such as Google Analytics, SEO tools, and Google Tag Manager.</li><li>Knowledge of social media management platforms including Facebook Advertising and Twitter Ads.</li><li>Familiarity with affiliate marketing strategies and E-commerce environments.</li><li>Ability to conduct detailed keyword research and implement effective SEO practices.</li><li>Experience with media planning, budgeting, and performance measurement across multiple digital channels.</li><li>Excellent analytical skills with a keen eye for data-driven decision making; ability to interpret complex reports for actionable insights.</li><li>Strong communication skills to collaborate effectively with cross-functional teams and stakeholders. Join us as a Google Ads Analytics Specialist to shape innovative digital campaigns that captivate audiences and drive measurable success!</li></ul>Job Type: Full-timePay: Rs380.00 - Rs416.00 per hourExpected hours: 48 per weekBenefits:<ul><li>Relocation assistance</li></ul>Work Location: In person

Google Ads Analytics Specialist

Astrik Digital

Job Title: Digital Marketing Executive (E-commerce)Location: Clifton Block 5, KarachiExperience: 2&ndash;3 YearsAbout the RoleWe are seeking a results-driven Digital Marketer to manage our paid ads and e-commerce operations. If you excel at Google Ads, Social Media Marketing, and platforms like Shopify and Daraz, we&rsquo;d love to connect.Key Responsibilities-Manage and optimize Google Ads and Social Media campaigns (Facebook/Instagram).-Oversee daily operations of our Shopify store (product updates, inventory).-Handle listings, promotions, and placements on Daraz and other marketplaces.-Develop strategies to boost traffic, conversions, and sales.Requirements-2&ndash;3 years of experience in Digital Marketing.-Strong knowledge of Google Ads (Search, Display, Shopping).-Hands-on experience with Meta Business Suite.-Proficiency in Shopify store management.-Experience with Daraz Seller Center and e-commerce operations.-Analytical mindset with data-driven decision-making skills.Why Join Us?Competitive SalaryFriendly Work EnvironmentGrowth OpportunitiesJob Type: Full-timeWork Location: In person

Explore 500+ Digital advertising specialist in Karachi this March. Find roles across top companies and apply now to boost your career.

500 digital advertising specialist jobs In Karachi

Digital Marketing Specialist (B2B)

Specialist, Retail Media Solutions

Digital Marketing Specialist

Google Ads Specialist

Google Ads Specialist

Google Ads Analytics Specialist

Digital Marketing Specialist