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digital advertising specialist

HR Ways

About the job Paid Ads Specialist - PPCClient company introduction: &#65279;An &#65279;Australia-Based Salesforce Leader with 50+ Experts Driving Cloud Innovation Across Industries.Job description:We are seeking a highly motivated and experienced Paid Advertising Specialist to develop, implement, and manage our digital marketing campaigns across various online channels. The ideal candidate will have a strong understanding of digital marketing strategies, excellent analytical skills, and a proven track record of achieving results.Key Responsibilities:<ul><li>Develop and implement comprehensive paid advertising strategies across various platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.</li><li>Conduct thorough keyword research and analysis to optimize campaign performance and maximize ROI.</li><li>Create compelling ad copy and visuals tailored to target audience demographics and behaviours.</li><li>Monitor and analyze campaign performance metrics, including CTR, CPC, CPA, and conversion rates, and make data-driven adjustments as needed.</li><li>Manage advertising budgets effectively to ensure campaigns meet objectives within allocated funds.</li><li>Stay updated on industry trends, best practices, and algorithm changes to continually optimize campaign performance.</li><li>Conduct A/B testing on ad creatives, landing pages, and targeting parameters to identify and implement improvements.</li><li>Provide regular reports and insights to stakeholders on campaign performance and recommendations for optimization.</li><li>Identify and explore new advertising opportunities and channels to expand reach and drive growth.</li><li>Stay informed about legal and regulatory requirements related to paid advertising and ensure compliance in all campaigns.</li><li>Continuously monitor competitor advertising activities and market trends to identify opportunities and threats.</li></ul>Qualifications:<ul><li>Bachelor's degree in Marketing, Business, or a related field (or equivalent work experience).</li><li>Proven experience in digital marketing, with a strong portfolio showcasing successful campaigns and outcomes.</li><li>Proficiency in digital marketing tools and platforms such as Google Ads, Google Analytics, social media management tools, and email marketing platforms.</li><li>Strong understanding of SEO best practices and experience with SEO tools.</li><li>Excellent written and verbal communication skills.</li><li>Creative thinking and problem-solving abilities.</li><li>Strong analytical skills and the ability to interpret data to drive decisions.</li><li>Highly organized, with the ability to manage multiple tasks and deadlines effectively.</li><li>Up-to-date knowledge of digital marketing trends and best practices.</li></ul>Preferred Qualifications:<ul><li>Google Ads and/or Facebook Ads certifications.</li><li>Experience with marketing automation platforms.</li><li>Graphic design skills or experience working with design teams.</li><li>Knowledge of HTML/CSS for email marketing and website editing.</li><li>Previous experience in co-working space.</li></ul>&#65279;Other Details&#65279;&#65279;: &#65279; &#65279;Experience: 3-5 yearsWork Timings: 9am-6pmWork Days: Monday- FridayWork Mode: &#65279;OnsiteLocation: Shahrah-e-Faisal, Karachi&#65279;Benefits: Tax Free Base SalaryAbout HR Ways:HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983azto stay updated or visit www.hrways.co to know more.Job Type: Full-timePay: Rs250,000.00 per monthWork Location: In person

Paid Ads Specialist - PPC

Turn Up Technologies

About Turn Up Technologies:Turn Up Technologies is one of the fastest-growing IT companies working around the globe, with offices in Karachi, UK, Canada, and UAE. We specialize in delivering innovative technological solutions to a diverse range of clients, helping them achieve their business goals through cutting-edge technology and expert services.Position Overview:Turn Up Technologies is seeking a results-driven and experienced Paid Marketing Specialist to join our team at the Karachi Development Centre. The ideal candidate will be responsible for managing and optimizing ad campaigns across all channels, ensuring a high return on ad spend (ROAS) for our clients. This role requires a strategic thinker with a strong understanding of paid advertising, data analysis, and campaign management.Key Responsibilities:<ul><li>Develop and implement paid marketing strategies across various platforms, including Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others.</li><li>Manage and optimize ad campaigns to maximize ROAS and achieve client objectives.</li><li>Conduct thorough market research and competitor analysis to identify opportunities for ad campaigns.</li><li>Create, monitor, and adjust ad budgets, bids, and targeting to ensure efficient allocation of resources.</li><li>Collaborate with the creative team to develop compelling ad creatives and copy that align with client brand guidelines and campaign goals.</li><li>Monitor and analyze campaign performance data, providing insights and recommendations for continuous improvement.</li><li>Generate regular reports on campaign performance, highlighting key metrics, insights, and recommendations for clients.</li><li>Stay updated with the latest trends, tools, and best practices in paid marketing.</li><li>Work with clients to understand their goals, objectives, and target audience, ensuring campaigns are aligned with their overall marketing strategy.</li><li>Manage relationships with advertising platforms and vendors to ensure campaigns run smoothly and effectively.</li></ul>Qualifications:<ul><li>Minimum of 4 years of experience in paid marketing, digital advertising, or a related field.</li><li>Proven track record of managing successful ad campaigns with a high ROAS.</li><li>Strong understanding of paid advertising platforms, including Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and others.</li><li>Proficiency in ad management tools and analytics platforms, such as Google Analytics, Google Tag Manager, Facebook Business Manager, and others.</li><li>Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.</li><li>Strong project management skills, with the ability to manage multiple campaigns and projects simultaneously.</li><li>Excellent communication and interpersonal skills, with the ability to build strong client relationships.</li><li>Bachelor's degree in Marketing, Business, or a related field; a Master's degree is a plus.</li></ul>Preferred Skills:<ul><li>Experience working with diverse clients across various industries.</li><li>Knowledge of SEO and content marketing strategies.</li><li>Ability to create both text and visual content for ads.</li></ul>What We Offer:<ul><li>Competitive salary.</li><li>Opportunities for professional growth and development.</li><li>A collaborative and innovative work environment.</li><li>The chance to work with a talented team on exciting projects.</li></ul>If you are a passionate Paid Marketing Specialist with a strategic mindset and a desire to make a significant impact for our clients, we encourage you to apply for the Paid Marketing Specialist position at Turn Up Technologies.Turn Up Technologies is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.Job Type: Full-timePay: Rs80,000.00 - Rs100,000.00 per monthWork Location: In personExpected Start Date: 20/08/2025

Paid Marketer

Cadiode

We are seeking an experienced Facebook Ads/Marketing Specialist with a strong background in E-commerce marketing, specifically targeting the USA and UK markets. The ideal candidate will possess in-depth knowledge of the dropshipping business model, audience behavior, and advanced Facebook advertising strategies.Key Requirements:<ul><li>Minimum of 3 years of proven experience in E-commerce marketing for the USA/UK regions.</li><li>Strong ability to research, identify, and validate winning dropshipping products tailored to USA/UK audiences.</li><li>Proven expertise in creating, testing, and scaling Facebook ad campaigns with consistent profitable results.</li><li>In-depth understanding of audience targeting, creative strategy, and conversion rate optimization.</li><li>Hands-on experience with Facebook Pixel, campaign analytics, and tracking tools.</li></ul>Responsibilities:<ul><li>Conduct thorough market research to identify high-potential products.</li><li>Create, manage, and optimize Facebook ad campaigns focused on performance and profitability.</li><li>Analyze key metrics to scale successful campaigns and improve underperforming ones.</li><li>Continuously test new strategies to maximize ROAS while ensuring sustainable growth.</li></ul>Location: Gulshan-e-Iqbal, Block 5, Karachi Timings: 10:00 AM &ndash; 7:00 PM (Monday to Saturday) Availability: Immediate joiners preferredNote:Candidates with a proven track record in managing dropshipping campaigns for USA/UK markets will be given priority.How to Apply:Please send your updated resume to career@eshalcorp.com.Job Type: Full-timeWork Location: In person

Digital Marketing Specialist (Ecommerce/ Dropshipping)

IP Traders (USA)

We're seeking a skilled and experienced Digital Marketing Expert with experience in the U.S market to enhance our digital presence and drive growth.As a Digital Marketing Expert, you will play a critical role in developing and executing digital marketing strategies targeting the U.S. market. Your primary focus will be on creating impactful campaigns, optimizing online advertising, and leveraging data-driven insights to achieve marketing objectives.Key Responsibilities:Design, implement, and manage digital marketing campaigns across various platforms (Google Ads, Facebook, Instagram, LinkedIn, etc.).Conduct thorough market research to understand trends, consumer behavior, and competitive landscape in the U.S. market.Develop and implement digital marketing campaigns to generate high-quality leads.Create compelling content for digital channels, including websites, social media, email marketing, and other digital platforms.Monitor and analyze campaign performance, providing regular reports on KPIs.Collaborate with the creative team to produce engaging visuals, graphics, and videos that align with marketing goals.Manage SEO and SEM efforts, ensuring high visibility and search engine ranking.Stay updated with the latest digital marketing trends, tools, and technologies, and recommend innovative approaches to improve campaign performance.Manage and mentor the digital marketing team, fostering a collaborative and results-oriented environment.Requirements:Bachelor's degree in Marketing, Business, Communications, or a related field.Proven experience in digital marketing, with a focus on the U.S. market.Expertise in online advertising platforms and tools (e.g., Google Ads, Facebook Business Manager, etc.).Proficiency in using analytics tools like Google Analytics, Google Tag Manager, or similar.Excellent written and verbal communication skills, with the ability to create compelling marketing content.Strong organizational skills and attention to detail.Ability to work independently and as part of a team, managing multiple projects simultaneously.Job Type: Full-timePay: Rs90,000.00 - Rs100,000.00 per monthWork Location: In person

Digital Marketing Expert. (USA Market experience is Mandatory)

Job Title: Digital Marketing Specialist &ndash; Meta Ads (Facebook &amp; Instagram) | Dropshipping E-commerce Company: Eshal Corporation Location: Gulshan-e-Iqbal, Block 5, Karachi (On-site) Job Type: Full-timeAbout UsEshal Corporation is a growing digital marketing and e-commerce company, specializing in dropshipping and global e-commerce campaigns. We are looking for an experienced Meta Ads Specialist (Facebook &amp; Instagram) who can help us identify winning products, launch profitable campaigns, and scale stores targeting the USA and UK markets.Key Responsibilities<ul><li>Research and validate high-potential products for dropshipping.</li><li>Plan, launch, and optimize Facebook &amp; Instagram ad campaigns for performance and profitability.</li><li>Continuously test audiences, creatives, and campaign structures for scaling success.</li><li>Optimize funnels, including retargeting and CRO (conversion rate optimization).</li><li>Collaborate with creative teams for ad visuals, videos, and copywriting.</li><li>Analyze KPIs and prepare reports to improve performance.</li><li>Stay updated with Meta Ads updates, competitor strategies, and market trends.</li></ul>Requirements<ul><li>Minimum 3 years of experience in e-commerce/dropshipping marketing (USA/UK markets preferred).</li><li>Hands-on experience with Meta Ads Manager, Facebook Pixel, Analytics, and tracking tools.</li><li>Proven ability to scale profitable campaigns with strong ROAS.</li><li>Deep understanding of audience targeting and ad creative strategies.</li><li>Experience with Shopify, AliExpress, or dropshipping tools (preferred).</li></ul>Job Details<ul><li>Location: Gulshan-e-Iqbal, Block 5, Karachi</li><li>Timings: 12:00 PM &ndash; 9:00 PM (Monday to Saturday)</li><li>Availability: Immediate joiners preferred</li></ul>What We Offer<ul><li>Competitive salary based on experience.</li><li>Opportunity to work on international dropshipping campaigns.</li><li>Growth-focused work environment with career development.</li></ul>How to Apply: Send your resume and past campaign portfolio to: hiring@eshalcorp.comJob Type: Full-timeExperience:<ul><li>Meta Ads: 2 years (Preferred)</li></ul>Work Location: In person

Digital Marketing Specialist – Meta Ads

Horizon Tech

Horizon Tech is currently looking for a highly motivated Digital Marketing Specialist with hands-on experience in social media management, SEO, and Google Ads to join our client's creative team. Our Client is a fast-growing full-service marketing and design agency specializing in bold, results-driven print and digital strategies for local and regional businesses.Key Responsibilities:<ul><li>After training and gaining an understanding of our business operations, create, schedule, and publish content across major social media platforms, including Facebook, Instagram, LinkedIn, YouTube, and TikTok.</li><li>Conduct basic SEO optimization for website content and social posts (keywords, meta tags, headers, internal linking).</li><li>Monitor social engagement, respond to comments and messages, and organically grow your audience.</li><li>Collaborate with the marketing team to align social content and campaigns with overall business goals.</li><li>Work with the All-In-One SEO plugin for on-page optimization in WordPress.</li><li>Implement and manage Schema markup and apply Answer Engine Optimization (AEO) techniques to target featured snippets and voice search opportunities.</li><li>Manage Google My Business listings, including basic keyword targeting, image tagging, and adding products in conjunction with our main and e-commerce websites.</li><li>Track and report performance metrics for social media and ad campaigns using analytics tools like Google Analytics.</li><li>Stay up-to-date on digital marketing trends, social media algorithms, and platform best practices.</li><li>Use strategic hashtag practices to increase post visibility and engagement.</li></ul>Requirements:<ul><li>Understanding of SEO platforms such as SEMrush, Ahrefs, or Moz.</li><li>Knowledge of content scheduling tools like Buffer, Hootsuite, or Later.</li><li>Basic video editing skills for social media (CapCut, Adobe Premiere Rush, etc.).</li><li>2 - 3 years of experience managing business digital marketing accounts across multiple platforms.</li><li>Working knowledge of Google Ads and entry-level SEO principles.</li><li>Familiarity with tools such as Google Search Console, Google My Business, and Google Analytics.</li><li>Understanding of digital marketing funnels and performance tracking.</li><li>Strong copywriting skills with the ability to create compelling, engaging posts.</li><li>Proficiency with content creation tools; Adobe Creative Suite experience is a plus.</li><li>Excellent communication, time management, and organizational skills.</li><li>Self-starter with a proactive attitude and keen attention to detail.</li></ul>Other Details<ul><li>Job Timings: Night shift following CST (Full-Time).</li><li>Office location: Off to Shahrah-e-Faisal, PECHS, Karachi.</li></ul>Job Type: Full-timePay: Rs150,000.00 - Rs200,000.00 per monthWork Location: In personApplication Deadline: 31/08/2025

Digital Marketing Specialist (SEO & Social Media)

Ibix Global Tech

We are looking for a Marketing Specialist with a proven track record of running successful, results-driven campaigns for IT solutions and service providers. The ideal candidate will have hands-on experience in planning and executing strategic marketing initiatives that generate quality leads, drive conversions, and elevate brand visibility in the tech industry.Key Responsibilities:<ul><li>Plan and run targeted digital campaigns focused on IT services with measurable results and lead conversions.</li><li>Manage paid advertising (Google Ads), email marketing, and social media for lead generation.</li><li>Create and manage marketing funnels to convert leads across digital channels.</li><li>Monitor and analyze campaign performance; report on metrics like CPL, conversion rates, and ROI.</li><li>Use CRM and marketing automation tools to run email workflows and support lead nurturing.</li><li>Conduct competitor and market research to refine targeting and messaging.</li><li>Work closely with Sales, Product, and Tech teams to align marketing efforts with business goals.</li></ul>Requirements:<ul><li>Bachelor&rsquo;s degree in Marketing, Business, IT, or a related field.</li><li>2&ndash;4 years of experience running performance-driven campaigns in IT services or technology companies.</li><li>Strong grasp of digital tools: Google Ads, analytics platforms, CRM, and automation tools.</li><li>Implementation of SEO is a plus.</li><li>Ability to interpret campaign data and optimize for better results.</li><li>Experience marketing ERP, cybersecurity, or infrastructure services is a plus.</li></ul>Please submit your portfolio or case studies along with the CV demonstrating successful marketing campaigns you've managed, especially those that show lead generation and conversion results in the IT services industry.Job Type: Full-timeApplication Question(s):<ul><li>What is your current salary package? </li><li>What is your expected salary package? </li><li>Can you share a specific campaign you led for an IT solutions company that delivered strong results? You can attach your case study.</li><li>What will be your notice time period? </li><li>What tools or metrics would you use to track the ROI of social media campaigns? </li></ul>Experience:<ul><li>Marketing Specialist: 2 years (Required)</li></ul>Work Location: In person

Marketing Specialist

Explore 580+ Digital advertising specialist in Karachi this September. Find roles across top companies and apply now to boost your career.