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senior marketing communications specialist

digital marketing specialist

Talent 360 ME

<div>
 
 Talent 360
 
 is hiring
 
 Digital Marketing Specialist
 
 for
 
 El Bassiouni &amp; Co.
 
 
 
 
 About Our Client
 
 
 
 Elbassiouni &amp; Co. is the only official agent for the German company K&auml;rcher for cleaning systems and equipment (professional and home &amp; garden) in Egypt for more than 37 years.
 
 
 K&auml;rcher is a German family-owned company whose ambition is to constantly invent hi-tech solutions to simplify cleaning tasks and irrigation for consumers and professionals alike.
 
 
 
 Job Requirements
 
 
 
 <ul>
 <li>
 Manage Amazon Vendor Central, including product listings, purchase orders, pricing, promotions, and performance reports.
 </li>
 <li>
 Handle customer inquiries and complaints professionally via phone and WhatsApp, ensuring high customer satisfaction.
 </li>
 <li>
 Manage the company&rsquo;s Facebook page, follow up on orders, and coordinate order distribution with authorized distributors.
 </li>
 <li>
 Oversee website orders on Magento and coordinate with the web developer to ensure smooth website operations.
 </li>
 <li>
 Support and execute additional marketing activities as required by the business.
 
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in Business Administration, Marketing, or a related field, with training courses in digital marketing.
 </li>
 <li>
 Minimum of 2 years&rsquo; experience in a Marketing or E-Commerce Coordinator role or a similar position.
 </li>
 <li>
 Strong experience in social media platforms and solid knowledge of digital marketing tools and analytics.
 </li>
 <li>
 Proficiency in MS Office and excellent command of the English language.
 </li>
 <li>
 Strong communication skills, attention to detail, and the ability to coordinate across teams.
 
 
 
 </li>
 </ul>
 
 
 Working Conditions
 
 
 
 
 <ul>
 <li>
 Location: Dokki, Cairo
 </li>
 <li>
 Working Days: Sunday &ndash; Thursday
 </li>
 <li>
 Working Hours: 8:00 AM to 5:00 PM
 </li>
 </ul>
</div>

Digital Marketing Specialist

Minapharm Pharmaceuticals

<div>
 
 
 
 About Minapharm:
 
 
 
 
 Minapharm Pharmaceuticals is a leading pharmaceutical company in Egypt and the Middle East and the largest end-to-end manufacturer of biological therapies in MEA with over 20 years of experience in cellular and bioprocess engineering. Headquartered in Cairo, Minapharm commercializes over 100 life-saving and life-enhancing products ranging from small molecules to complex bioengineered proteins and viral vectors, with an impressive immunotherapy pipeline. Together with its wholly-owned Berlin-based subsidiary, ProBioGen AG - a world-leading CDMO, Minapharm has established an integrated business model making it the only gene-to-market company in the region. Consolidating its international platform of intelligent biopharmaceutical technologies with the longstanding process development and manufacturing expertise in the MEA, Minapharm, together with ProBioGen, has incorporated MiGenTra GmbH headquartered in Berlin and manufacturing in Cairo, to enhance the accessibility to critical healthcare transforming medicines through product development and commercialization of Biosimilar mABs, Cell and Gene Therapies and vaccines, at affordable prices in Egypt, and MEA.
 
 
 
 
 
 
 
 
 Our Values:
 
 
 
 
 
 &middot; Diversity &amp; Respect
 
 
 &middot; Integrity &amp; Accountability
 
 
 &middot; Collaboration
 
 
 &middot; Leadership &amp; Empowerment
 
 
 &middot; Innovation &amp; Continuous Learning
 
 
 
 
 
 
 
 Duties and responsibilities:
 
 
 
 
 The duties of the Digital Marketing Specialist will specifically include (but are not limited to) the following:
 
 <ul>
 <li>
 Support in developing and implementing various platforms strategies in collaboration with the digital team and digital consultancy.
 </li>
 <li>
 Define and monitor the most important social media KPIs.
 </li>
 <li>
 Analyze campaign effectiveness and suggest modifications.
 </li>
 <li>
 Aid in launching new platforms or websites.
 </li>
 <li>
 Research and recommend innovative advertising trends.
 </li>
 <li>
 Create content for digital projects.
 </li>
 <li>
 Oversee the creation and execution of social media campaigns with marketing and creative teams.
 </li>
 <li>
 Work closely with related stakeholders: marketing, creative, and IT departments.
 </li>
 <li>
 Publish digital marketing content online.
 </li>
 <li>
 Manage the digital marketing calendar.
 </li>
 <li>
 Suggest training and development subjects for the internal teams.
 </li>
 <li>
 Recommend agencies and/or top-skilled candidates in the fields of copywriting and digital media buying and analytics
 </li>
 </ul>
 
 
 
 
 
 
 Qualification and skills:
 
 
 
 <ul>
 <li>
 Bachelor&rsquo;s degree in marketing,
 
 
 pharmaceutical sciences, or a related field.
 </li>
 <li>
 0 to 2 years experience in a digital marketing role.
 </li>
 <li>
 Excellent knowledge of Facebook, LinkedIn, Instagram, YouTube and other social media best practices.
 </li>
 <li>
 Strong command of English Literacy
 </li>
 <li>
 Good understanding of digital marketing tools, media buying, metrics, and digital analytics.
 </li>
 <li>
 Awareness of the updates in digital marketing and quick to adapt to and implement.
 </li>
 <li>
 Possess good knowledge of Photoshop, graphic designs, and HTML.
 </li>
 <li>
 Highly proficient in spoken and written English.
 </li>
 <li>
 Team spirit and ability to interact professionally with other members of staff.
 </li>
 <li>
 Ability to multitask and prioritize duties.
 </li>
 <li>
 Ability to work under pressure and deliver top-quality jobs consistently.
 </li>
 <li>
 Copywriting skills is an asset.
 </li>
 </ul>
 
 
 
 
 
 Location:
 
 
 
 Cairo
 
</div>

Cilantro

<div>
 The Marketing Specialist plays a critical role in supporting the execution of the company&rsquo;s marketing and communication strategy. This role is responsible for developing and managing targeted campaigns, creating compelling content, maintaining brand consistency, and analyzing performance metrics to optimize future marketing efforts. Through cross-functional collaboration, creativity, and structured planning, the Marketing Specialist drives awareness, engagement, and customer acquisition across digital and non-digital channels.
 
 
 
 Responsibilities
 
 
 
 <ul>
 <li>
 Marketing Strategy &amp; Campaign Execution
 </li>
 <li>
 Collaborate closely with the MarCom Manager to develop and implement content marketing and demand generation strategies.
 </li>
 <li>
 Lead the execution of targeted marketing campaigns to drive awareness, engagement, and sales.
 </li>
 <li>
 Brainstorm and develop creative marketing concepts that align with brand objectives.
 </li>
 <li>
 Assist in outbound and inbound marketing activities (content creation, digital campaigns, events, etc.).
 </li>
 <li>
 Content &amp; Brand Consistency
 </li>
 <li>
 Maintain consistency in brand messaging and visuals across all marketing channels.
 </li>
 <li>
 Oversee brand assets, message frameworks, data accuracy, and terminology usage.
 </li>
 <li>
 Support the development of marketing collateral and promotional materials.
 </li>
 <li>
 Channel Activation &amp; Management
 </li>
 <li>
 Plan and execute initiatives across appropriate channels to reach target audiences.
 </li>
 <li>
 Segment audiences in digital marketing tools for personalization and improved conversion.
 </li>
 <li>
 Conduct A/B testing and optimize performance based on data insights.
 </li>
 <li>
 Stakeholder Collaboration
 </li>
 <li>
 Coordinate with internal teams and external vendors for campaigns and events.
 </li>
 <li>
 Work closely with cross-functional departments including design, operations, and sales.
 </li>
 <li>
 Support the planning and execution of promotional events and partnerships.
 </li>
 <li>
 Data &amp; Performance Analysis
 </li>
 <li>
 Analyze campaign results, conversion rates, traffic, and other key metrics.
 </li>
 <li>
 Provide recommendations for continuous improvement and enhanced ROI.
 </li>
 <li>
 Track channel penetration and brand awareness levels.
 
 
 </li>
 </ul>
 
 Requirements
 
 
 
 <ul>
 <li>
 Education:
 </li>
 <li>
 Bachelor&rsquo;s degree in Marketing, Communications, Public Relations, Business Administration, or a closely related discipline.
 </li>
 <li>
 Experience:
 </li>
 <li>
 At least 2-4 years of robust experience in digital marketing and/or agency settings
 </li>
 <li>
 Skills:
 </li>
 <li>
 Showcasing a deep understanding and successful execution of marketing strategies.
 </li>
 <li>
 Outstanding abilities in writing, editing, proofreading, and conducting research, paired with excellent verbal and analytical communication skills.
 </li>
 <li>
 Proficiency in content marketing and social media management.
 </li>
 <li>
 Ability to work independently and manage multiple projects simultaneously.
 </li>
 <li>
 Strong interpersonal skills to effectively interact with various stakeholders.
 </li>
 </ul>
</div>

Senior Marketing Specialist

QHSSE PLATFORM

<div>
 
 
 About QHSSE PLATFORM&nbsp;
 
 
 
 QHSSE PLATFORM is the MEA region&rsquo;s first tech-driven QHSSE consultancy and training firm, integrating AI, AR, VR, IoT, and LMS into consulting and training services. We deliver HSE, ESG, Fire Protection, Process Safety, ISO compliance, and digital transformation solutions to Fortune 500 companies, regional leaders, and governmental entities across more than 15 countries.&nbsp;
 
 
 
 
 
 
 Role Overview:
 
 
 
 The Marketing Specialist supports the execution of marketing, branding, and partnership initiatives to drive brand growth, lead generation, and market visibility. This role focuses on implementing digital advertising, managing content and campaigns, supporting SEO and media buying efforts, and coordinating with regional and strategic partners to ensure all marketing activities contribute to business growth and revenue objectives.
 
 
 
 
 
 The Marketing Specialist will work closely with the Marketing Lead, Business Development, Sales, and Product teams to align execution with company goals.
 
 
 
 
 
 
 Key Responsibilities:
 
 
 
 
 1. Marketing Strategy Execution
 
 
 
 
 
 
 Support the development and implementation of the department&rsquo;s marketing strategy.
 
 
 
 
 
 Assist in setting measurable objectives, priorities, and initiatives to achieve brand growth and lead generation goals.
 
 
 
 
 
 Track and report on marketing activities to ensure alignment with strategic objectives.
 
 
 
 
 
 
 2. Campaign Management &amp; Performance
 
 
 
 
 
 
 Execute digital and offline marketing campaigns, ensuring timely delivery and adherence to brand guidelines.
 
 
 
 
 
 Monitor campaign results, track KPIs, and provide performance insights for optimization.
 
 
 
 
 
 Support adjustments to ongoing campaigns based on data-driven insights.
 
 
 
 
 
 
 3. Lead Generation
 
 
 
 
 
 
 Implement lead generation campaigns through digital channels, social media, and strategic initiatives.
 
 
 
 
 
 Support media buying activities, ensuring campaigns deliver qualified leads with high ROI.
 
 
 
 
 
 Assist in maintaining a consistent flow of leads within budget parameters.
 
 
 
 
 
 
 4. Brand Awareness &amp; PR Support
 
 
 
 
 
 
 Contribute to initiatives that strengthen the company&rsquo;s and CEO&rsquo;s brand visibility through media coverage, events, and social media.
 
 
 
 
 
 Coordinate with PR and content teams to publish high-quality, engaging content that enhances public perception.
 
 
 
 
 
 Support the creation of stories, testimonials, and visual content for brand storytelling.
 
 
 
 
 
 
 5. Partnerships &amp; Collaborations
 
 
 
 
 
 
 Identify and support partnership opportunities with regional and industry partners to drive brand growth and lead generation.
 
 
 
 
 
 Assist in managing existing partnerships to ensure mutual value and alignment with marketing goals.
 
 
 
 
 
 Collaborate with partners on joint marketing initiatives, co-branded campaigns, and event participation.
 
 
 
 
 
 6. Content Creation &amp; Social Media
 
 
 
 
 
 Develop, curate, and publish engaging content across social platforms in line with company objectives.
 
 
 
 
 
 Work with designers and videographers to create impactful visual content for digital channels.
 
 
 
 
 
 Monitor social engagement metrics to optimize content strategy and increase follower growth.
 
 
 
 
 
 
 7. SEO Strategy &amp; Execution
 
 
 
 
 
 
 Conduct keyword and market research to support SEO initiatives.
 
 
 
 
 
 Implement on-page and off-page SEO strategies to improve search visibility and organic traffic.
 
 
 
 
 
 Collaborate with the content team to ensure SEO-optimized materials are regularly produced.
 
 
 
 
 
 
 8. Media Buying &amp; Conversion Tracking
 
 
 
 
 
 
 Assist in managing digital ad campaigns (e.g., Google Ads, Meta Ads), ensuring optimal targeting and spend efficiency.
 
 
 
 
 
 Track conversion rates and performance metrics to evaluate campaign effectiveness.
 
 
 
 
 
 Recommend improvements to maximize ROI and conversion outcomes.
 
 
 
 
 
 
 9. Event Coordination &amp; Promotion
 
 
 
 
 
 
 Support planning and execution of company participation in industry events and exhibitions.
 
 
 
 
 
 Assist in organizing company-hosted events to enhance brand positioning and lead generation.
 
 
 
 
 
 Collaborate with PR and design teams to promote events across digital platforms.
 
 
 
 
 
 
 10. Budget &amp; Cost Optimization Support
 
 
 
 
 
 
 Monitor campaign expenses and suggest cost-effective solutions to optimize marketing spend.
 
 
 
 
 
 Ensure resourceful use of budget across all marketing functions while maintaining quality.
 
 
 
 
 
 
 11. Documentation &amp; Reporting
 
 
 
 
 
 
 Maintain accurate documentation of marketing activities, campaigns, and outcomes using project management tools (e.g., Trello).
 
 
 
 
 
 Organize all marketing assets, materials, and outputs on Google Drive for centralized access.
 
 
 
 
 
 Prepare and submit monthly marketing performance summaries highlighting accomplishments, metrics, and recommendations.
 
 
 
 
 
 
 Qualifications &amp; Skills:
 
 
 
 
 
 
 Bachelor&rsquo;s degree in Marketing, Communications, Business, or a related field.
 
 
 
 
 
 2&ndash;4 years of experience in marketing, digital advertising, or partnerships.
 
 
 
 
 
 Strong understanding of digital marketing channels, SEO, and social media management.
 
 
 
 
 
 Experience with Google Ads, Meta Ads, and analytics tools (Google Analytics, SEMrush, etc.).
 
 
 
 
 
 Excellent communication, organizational, and project management skills.
 
 
 
 
 
 Ability to work cross-functionally and manage multiple priorities in a fast-paced environment.
 
</div>

Marketing Specialist

PepsiCo

<div>
 
 Overview
 
 
 
 This role will be responsible for supporting the design, implementation, and ongoing management of PepsiCo&rsquo;s Consumer Data Platform (CDP) and First-Party (1P) Data Collection initiatives across the AMESA region, with a primary focus on Egypt, KSA, Pakistan, and South Africa.
 
 
 As a key link between PepsiCo&rsquo;s 1P data collection systems and our marketing agency partners, this role will ensure that the data we capture is effectively activated, optimized, and transformed into actionable insights&mdash;driving smarter marketing strategies and stronger consumer connections.
 
 
 
 Responsibilities
 
 
 
 We are looking for a dynamic and experienced Marketing Senior Specialist to join our team and support PepsiCo&rsquo;s digital transformation across the AMESA region. This role will be central in driving data acquisition, loyalty initiatives, CRM programs, and MarTech capabilities, ensuring our markets are future-ready and insights-driven.
 
 
 
 Key Responsibilities
 
 
 
 <ul>
 <li>
 Data Acquisition Management: Lead and oversee data acquisition initiatives across 7 markets (KSA, Egypt, Pakistan, Sub-Saharan Africa, Kuwait, Oman, UAE), ensuring consistency, quality, and compliance.
 </li>
 <li>
 Customer Data &amp; Analytics (cDNA): Lead the expansion of data activation across social, programmatic, and CRM channels in multiple markets, strengthening consumer connections through smart, data-driven strategies.
 </li>
 <li>
 Loyalty &amp; CRM: Manage and optimize Loyalty and CRM reporting and analysis programs across AMESA markets, delivering actionable insights that fuel consumer engagement and retention.
 </li>
 <li>
 MarTech Capabilities: Partner with global and regional teams to scale and enhance MarTech solutions, enabling advanced personalization, targeting, and measurement across the AMESA sector.
 </li>
 <li>
 Cross-Functional Collaboration: Collaborate with key stakeholders across Digital, Media, Sales, and Insights teams to integrate DX capabilities (e.g., Media2Shelf, Consumer Insights), ensuring business objectives are supported by data and technology.
 
 
 </li>
 </ul>
 
 Qualifications
 
 
 
 <ul>
 <li>
 3-5 years of experience in data analysis/engineering role with proven track record working with Salesforce
 
 
 </li>
 </ul>
 Marketing Cloud (ExactTarget) for AMPScripts or similar platform such as Responsys, Silverpop, Adobe
 
 
 Campaign, Eloqua, etc
 
 
 <ul>
 <li>
 2+ yrs of overall Digital Marketing experience
 </li>
 <li>
 Ensure successful rendering across a wide variety of basic infrastructure in Salesforce Marketing Cloud or similar platforms:
 
 
 </li>
 </ul>
 Data Extensions, Queries, Triggered Send Definitions, and Microsites
 
 
 <ul>
 <li>
 Experience working within a brand environment, with collaboration with agencies and marketers
 </li>
 <li>
 Knowledge of AMESA digital landscape is a plus
 </li>
 </ul>
</div>

Marketing Senior Analyst

Dot IT | Digital Marketing Agency

<div>
 
 
 Job Opportunity: Experienced SEO Specialist (Remote - 4+ Years)
 
 
 
 
 
 We are looking for a
 
 highly skilled SEO Specialist
 
 with a passion for digital growth and proven experience in SEO and Google Analytics.
 
 
 
 If you are detail-oriented, results-driven, and up-to-date with the latest SEO trends &mdash;
 
 we want to hear from you!
 
 
 
 <ul>
 <li>
 Work with a team to plan and oversee the implementation of all SEO-related initiatives.
 
 </li>
 <li>
 Define target keyword lists, optimize existing content, and collaborate with content and web developers to implement ongoing initiatives.
 
 </li>
 <li>
 Developing link-building strategies.
 
 </li>
 <li>
 Develop guidelines for implementing SEO best practices in the content development process.
 
 </li>
 <li>
 Identify areas for on-site improvements in site structure, internal linking, and content development.
 
 </li>
 <li>
 Generate regular reports for business leaders to illustrate progress toward goals.
 
 </li>
 <li>
 Stay current on search trends, tools, and resources.
 
 </li>
 <li>
 Identify, monitor, and report on competitor techniques.
 
 </li>
 </ul>
 
 
 
 
 
 
 
 
 
 
 Requirements
 
 
 <ul>
 <li>
 At least 3&ndash;4 years of hands-on experience in online marketing, including managing organic search campaigns.
 
 </li>
 <li>
 Working knowledge of technical SEO skills, including proficiency in WordPress, and HTML5 for SEO purposes.
 
 </li>
 <li>
 Experience with website optimization tools.
 
 </li>
 <li>
 Experience link building with external organizations preferred.
 
 </li>
 <li>
 Experience with SEMrush, Moz, or Ahrefs preferred.
 
 </li>
 <li>
 Proficient in Microsoft Excel and Word.
 
 </li>
 <li>
 Ability to thrive in a collaborative, team environment.
 
 </li>
 <li>
 Self-motivated and results-driven.
 
 </li>
 <li>
 Proven analytical and critical thinking skills.
 
 </li>
 <li>
 Strong organizational, time management, and analytical skills.
 
 
 
 
 </li>
 </ul>
 Benefits
 
 
 <ul>
 <li>
 Competitive salary.
 
 </li>
 <li>
 Opportunity to work with a dynamic and innovative team.
 
 </li>
 <li>
 Professional growth and development opportunities.
 
 </li>
 <li>
 Flexible working hours.
 
 </li>
 <li>
 Remote work.
 
 </li>
 </ul>
</div>

Search Engine Optimization Specialist “Team Leader “

Tawzef for Recruitment & HR Consultancy

<div>
 
 📍Mokkattam
 
 
 Key Responsibilities:
 
 
 -Develop and execute comprehensive digital marketing strategies across multiple channels (SEO, -SEM, social media, email, display, and content marketing).
 
 
 -Lead and mentor a team of digital marketing specialists, ensuring alignment with business objectives and KPIs.
 
 
 -Manage and optimize paid advertising campaigns to maximize ROI.
 
 
 -Oversee website performance, user experience, and conversion optimization strategies.
 
 
 -Analyze campaign performance data and prepare actionable insights for continuous improvement.
 
 
 -Collaborate with cross-functional teams (sales, product, and design) to ensure cohesive brand messaging and customer engagement.
 
 
 -Stay updated on emerging digital trends, tools, and best practices to maintain competitive advantage.
 
 
 
 
 
 Qualifications:
 
 
 -5&ndash;7 years of experience in digital marketing, with at least 2 years in a leadership role.
 
 
 -Experience in marketing or advertising agencies is a highly preferred
 
 
 -Proven expertise in digital marketing channels and tools (Google Ads, Facebook Ads, SEO tools, analytics platforms).
 
 
 -Strong understanding of e-commerce marketing strategies (preferred).
 
 
 -Excellent analytical skills and proficiency in data-driven decision-making.
 
 
 -Strong communication, leadership, and project management abilities.
 
 
 -Bachelor&rsquo;s degree in Marketing, Business, or related field (Master&rsquo;s degree is a plus).
 
</div>

Creative Lead (Marketing Agency)

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366 digital marketing specialist jobs IN Cairo

Digital Marketing Specialist

Digital Marketing Specialist

Senior Marketing Specialist

Marketing Specialist

Marketing Senior Analyst

Search Engine Optimization Specialist “Team Leader “

Creative Lead (Marketing Agency)